BOSSY with Tara & Katie

33 Episodes

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Capturing Attention with Gary Vee

2024-05-2342:35

In this episode: Serial entrepreneur, OG content creator, and best-selling author Gary Vaynerchuck hops on the pod to talk about his new book, Day Trading Attention How Gary is constantly creating content— and how it helps grows his businesses Why you should focus on attention rather than content type Gary shares his insights about a world without TikTok…and what app is coming next PLUS Gary’s genius tips for hiring top talent 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

What Working at Twitter under Elon Musk Taught Dr. Rumman Chowdhury About Leadership

2024-05-1655:32

In this episode: Rumman Chowdhury, PhD, founder and CEO of Humane Intelligence, joins the pod to talk w/ Katie and Tara about the reality of running a nonprofit in tech Rumman shares stories from working at Twitter before and after Elon Musk took over and what it taught her about ethics in tech and AI Why Rumman chose to build a tech nonprofit instead of a for-profit company How to track KPIs, attract and retain top talent with a low budget You can read more about Rumman's work here: https://www.rummanchowdhury.com/ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Reviewing Non-Traditional Business Models

2024-05-0947:23

In this episode: Katie and Tara review non-traditional business models, like non-profits and co-operatively owned businesses , to see how they compare against the standard model Knowing what business model is best for you Real world example of a bunch of employees who said fuck the big man and led to the formation of Defector Media Why you make more money at a nonprofit than at a corporation PLUS Tara and Katie answer an audience question on leveling up your mindset to earn 7 figures Show Notes: 1.) Defector Media's annual report: https://defector.com/defector-annual-report-year-three 2.) Buffer Resources: https://buffer.com/resources/profit-sharing/amp/ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Stay Inspired When You're Not Feelin' It

2024-05-0251:50

In this episode: How to find your ikigai–a Japanese concept that helps you unleash your inner purpose Unlock Tara’s 6 levels of Self-Actualization Katie’s tips for avoiding decision fatigue and burnout Why being an entrepreneur is about prioritizing the journey over the destination PLUS Katie and Tara answer an audience question about coping with imposter syndrome as an entrepreneur 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Confessions from a Forbes 30 Under 30 Alumna: Does Forbes 30 Under 30 Actually Help Your Career?

2024-04-2540:28

In this episode: Katie gets the scoop from Tara, a Forbes 30 under 30 alum, on how to actually make the list Tara’s experience with applying (and no she didn’t pay to get in) Why making the list isn’t all that as an entrepreneur How the 30 under 30 campaign is a money making machine for Forbes How to use your ego to drive growth for business in legal ways (unlike Sam Bankman Fried) 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Business Debt 101: When to Use Debt, Equity Financing and SBA Loans to Scale Your Business

2024-04-1851:20

In this episode: Business Debt 101: when to use debt to scale your business Tara’s experience with debt and how Apple almost ruined her marketing strategy Debt vs Equity Financing SBA Loans: How to tap into Uncle Sam’s foolproof-ish loan program Invest, Acquire, Compete: Tara’s plan for taking on Elon Musk’s companies This video is brought to you by Walmart Business. Get all the things you need at low prices you love when you visit business.walmart.com 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Advisors, Peers and Community with Tech Founder Gina Bianchini

2024-04-1137:06

In this episode: Gina Bianchini, CEO of Mighty Networks, joins Tara and Katie to discuss the importance of building a community with your customers Community > content on social media platforms Advisory Boards 101: What to and (not to do) when starting a board for your business Tara’s learnings from building her own advisory board PLUS Katie and Tara share their dream inner circle for their businesses This video is brought to you by Walmart Business. Get all the things you need at low prices you love when you visit Business.Walmart.com. 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Why CEO Isn't a Dream Job with the Millionaire Maker Danielle Leslie

2024-04-0436:06

In this episode: Founder and Creator of Course from Scratch (and Tara’s fashion inspo), Danielle Leslie joins Tara and Katie to talk about redefining the traditional CEO model WTF should I do as a CEO?! Why not everyone is cut out to be a CEO or lead large groups and why that is TOTALLY COOL Why being a CEO is out and being a CIO (Inspiration, Innovation, Investment) is in This video is brought to you by Walmart Business. Get all the things you need at low prices you love when you visit business.walmart.com. 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

How Better Booch Founders,Trey and Ashleigh Lockerbie are Taking Over the Kombucha Industry

2024-03-2856:50

In this episode: Trey and Ashleigh Lockerbie, founders of Better Booch, join Tara and Katie to talk about what it’s like to run a successful company with their partner Previous Lives: How Trey and Ashleigh went from being back-up singers for Lady A, Rihanna and Selena Gomez to taking over the Kombucha Industry Trey and Asheligh’s tips for starting and running a successful business with your partner The process of acquiring another company and why it helped Trey and Ashleigh scale Better Booch Invest, Compete Acquire: Trey and Asheigh reveal which wellness drink brands they would invest in, acquire or straight up compete with 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Secure Funding, Hiring Advice, and Building the Next Big Finance App with Lindsay Dorf

2024-03-2151:21

In this episode: Lindsay Dorf, founder of Fintech start-up Astor, joins Katie and Tara and opens up on challenges she experiences as a woman in fintech Why not all flops are failures Lindsay’s GENIUS way of hiring people Why securing funding is like dating Why some of Tara’s best mentors have been White Men PLUS the gang answers an audience question about needing momentum to start a business 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

How Confidence Can Impact Your Business’s Bottom Line with Rachel Rodgers

2024-03-1456:50

In this episode: Rachel Rodgers, CEO and Founder and best-selling author, joins Tara and Katie to talk about building courage and confidence as an entrepreneur Why confidence is an illusion How Tara builds her courage through her fashion choices Why being vulnerable is a strength PLUS, the gang answer an audience question about knowing when it’s time to take your side-hustle full time 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Founder Therapy with Slutty Vegan Founder, Pinky Cole-Hayes

2024-03-0752:28

In this episode: Pinky Cole-Hayes, CEO and Founder of Slutty Vegan joins Katie and Tara in a special edition episode of BOSSY How Pinky went from being a TV producer to starting a 6 figure restaurant brand Beautiful Fear: Channeling fear and using it as a strength The importance of being IN IT as a CEO What parenting taught Pinky about being a better business leader Invest, Acquire, Compete: Pinky chooses 3 businesses she’d want to invest, acquire and straight up compete with 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Asking Miss Excel about Her 15-Hour Work Week that Makes Millions

2024-02-2950:19

In this episode: Kat Norton AKA, Miss Excel, joins Katie and Tara to talk about top trends that you need to leverage for your business How Miss Excel works only 15 hours a week but makes 6 figures a month Kat Norton’s approach to social media made her go viral Why AI isn’t the villain PLUSSSS: The gang answers an audience question about social media and email marketing strategies 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Scorecards 101: How to Track if You’re Crushing it or Messing Up

2024-02-1548:50

In this episode: Why you need to start implementing a scorecard ASAP! Tara’s scorecard template to set your team up for success How to get an instant promotion at work Tara and Katie answer an audience question about taking on other clients when you're starting out 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Playbooks for Scaling Personal Brands to Millions, Celebrity Empires, and Emma Chamberlain’s Evolution

2024-01-1844:58

In this episode: Tara wants to executive produce reality television Katie breaks down Oprah’s empire What finally did “Jenny Craig” in Emma Chamberlain evolving beyond the universal editing style she created Huberman husbands (and other ‘high trust’ audiences) RuPaul’s franchise model What happens to a personal brand when you get sick of yourself or change Why you should infuse your brand with YOU 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Where Entrepreneurs Put Their Money, How Tara & Katie Invest, and Risk Tolerance

2024-01-1152:48

In this episode: Katie asks Tara how much she pays herself and how much she spends Does Katie need a new tax strategy? Strategic planning for building generational wealth within families Katie tries to convince Tara to invest in the S&P 500 Why Tara is betting on herself Where entrepreneurs put their money more generally 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY on: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Brilliant PR Strategies, Being the “Villain,” and Making Bold Enemies

2024-01-0442:31

In this episode: Two PR campaigns that totally backfired (Burger King & Dove) The Will & Jada Smith playbook (also known as the Taylor/Kanye dynamic) Controlling the narrative, calculated controversy, and redemption arcs Basecamp’s founders making “bold enemies” out of Apple and Gmail Kim Kardashian’s rebellion in the form of the nipple bra, and “empowerment marketing” Christine Quinn as the professional villain on Selling Sunset How founders can use HARO to get earned media placements 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY on: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Scaling to a Multimillion Dollar-Business & The Biggest Mistake New Founders Make

2023-12-2854:11

In this episode: Businesses we can’t believe are doing $10M+ (Contrarian Thinking with Codie Sanchez & Blogilates) Finding content-product fit (Colin & Samir) The difference between a six-figure founder and a seven-figure founder skillset How iOS 14 almost ruined Tara’s business Effective scorecarding and quarterly planning Listening to advice directed at your level of scale 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY on: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

Did the “Girlboss” Really Lose? and Playing the Hand You’re Dealt

2023-12-2151:05

In this episode: Tara is thinking about selling Apps Without Code The idea that the girlboss “lost,” and a reflection on the litany of canceled female founders The difference between masculine and feminine leadership styles and why Katie doesn’t like this framework How Tara thinks about playing the hand she’s dealt 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY on: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

How to Escape Business Slumps & Dangerous "Stagnation" Territory

2023-12-1438:00

In this episode: ConvertKit case study Figuring out whether the stagnation is externally driven or your fault Music and fashion for beating slumps Pivoting out of a bad period How Dan Hesse focused on simplicity to turn around Sprint’s $29 billion in losses How Applebee's got back to basics to reverse shrinking sales Signs (other than revenue) that you’re in dangerous “stagnation” territory The myth of sunk costs 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show Follow BOSSY on: Instagram: https://www.instagram.com/bossy_show/ TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

#box-pro-ellipsis-171743661996251{-webkit-line-clamp:2;}BOSSY with Tara & Katie