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Making It with Chris G.
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Making It with Chris G.

Author: Chris Goyzueta

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Chris G. has been in the Music Business since 2006 as a concert promoter, artist manager, and booking agent. “Making It” is not about being on top of the charts, winning mainstream awards, or having millions of social media followers. Though those things are nice, that’s a very small percentage of the industry. “Making It” is about having conversations with people that do what they love full time, instead of being stuck with a career they hate. Throughout his journey, Chris has met many inspiring individuals who have in his eyes “made it” and who have an abundant amount of stories and wisdom that should be shared with the world of aspiring creatives, musicians, actors, athletes, and entrepreneurs. The objective of this podcast is to educate and motivate individuals by sharing stories of people who are “making it” every day.
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It's hard for musicians and people in the music business to find accountants and tax experts that understand how our industry works. Steph Belcher is a tax and business expert that has worked in many different areas of the music industry for 20 years. She's worked with some really big names in the music industry, and during the 2008 market crash, started transitioning to working with taxes and bookkeeping. Today, she helps musicians all over the country with filing their taxes and setting up their businesses.  To learn more about Step Belcher visit https://stephbelcher.com/.  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
Tara Divina is a heart-healing medicine musician who creates songs to bring our deepest prayers into reality. She draws on her experience as a Vice President at the Warner Music Group to offer business coaching for conscious musicians, visionary artists, and business owners so they can build an organic fan base using authentic self-expression, and generate a sustainable income using all of their gifts. Tara has worked with hundreds of musicians and dozens of record labels over 10+ years to generate tens of millions in digital music sales. She currently works with a small, exclusive selection of musicians, authors, and artists to help them reclaim their identity as creative artists, integrate it into their existing businesses, and build a following. In this episode, we discuss branding, Spotify playlisting, engaging with people on social media, crowdfunding, and much more.  You can learn more about Tara at taradivina.com Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
So much talk about NFT's, Crypto, and Web 3.0. Is it something that every music artist should be using though? Or at what point should artists start using NFT's? How can they add value to your community and brand? In this episode of the NIFTY Music Show, Greg Rollett, and I discuss these topics and take a deep dive on how NFT's can create community, offer value, and much more.  Connect with Greg Rollett at https://www.instagram.com/gregrollett. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/.   
How do shows get booked? Who decides what artist plays in what venue? Who the players in the game?  This episode is about the entire booking process from receiving an artist's available date to announcing a show. A concert booking Masterclass!  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
For the past few weeks, I've talked about the NFT Music marketplace ROYAL. Recently,  I tried to buy my first NFT on ROYAL, and have some things to share about the buying experience on the platform. In this episode, I'll go over what went wrong with the experience, how to buy on ROYAL, and more.  Welcome to the NIFTY Music Show on the Making It Network! Connect with Greg Rollett at https://www.instagram.com/gregrollett. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
Musicians have the blueprint to end poverty. This episode is inspired from a talk I did for my final lecture I did for an Entertainment Finance course. It was part of a four week financial freedom series where students learned about the different economic schools, income producing assets, how to analyze stocks, Web 3.0, and finished with the musicians business blueprint. I believe the model that musicians, and really most of the music industry operate in, is a map on how we can build up the middle class, income class, and work towards ending poverty in America. This talk focuses on happiness, ownership, and education. I hope you enjoy!  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/.   
In this episode, Greg Rollett and I discuss NAS releasing his first two singles on ROYAL. A platform he's an investor in, and recently released its first track by 3lau, now worth over $6 Million. The final Nipsy Hussle album is being released as an NFT on a new digital rights management platform called RAIRTECH. Only 1,000 copies will be available, but the starting price is big money!  Audius is a new Web 3.0 streaming platform looking to compete with Spotify. The platform has many big-name investors. such as Katy Perry,  Nas, Jason Derulo, and many more.  Welcome to the NIFTY Music Show on the Making It Network! Connect with Greg Rollett at https://www.instagram.com/gregrollett. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
Marketing Guru Greg Rollett returns to the show to talk Web 3.0 and how it will change the traditional music business.  Recently, we both tried to buy the Mike Shinoda Ziggurats NFT Mixtape. We discuss this project, how streaming will change, and the potential impact Web 3.0 will have on the music industry, marketing tips, and much more.  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/.   
Welcome to the NIFTY Music Show on the Making It Network. These shows will focus on music and NFT's, and how the music industry is transformed through Web 3.0. In this first episode, we will discuss if concert tickets should be NFT's, Bored Apes Yacht Club metaverse band, 3lau's new NFT marketplace ROYAL, and the 30 Year Anniversary of Death Row Records with Doggystyle NFT's.  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
I don't share my journey often, but I get asked this question all the time. What was my journey as an independent promoter and how did I become a Talent Buyer for Live Nation. Shout out to Gavin for this question: https://www.instagram.com/gloomis__/. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/.  Artwork
It's easy to create an NFT these days to sell your music, tickets to your shows, and pretty much any art or content you create. WAX is a platform with its own marketplace that makes it very easy for anybody to create and sell an NFT, and make a commission anytime that NFT is resold. In this episode, I share my thoughts on why I believe WAX Blockchain is the best platform for musicians.  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
Local artists often try to determine the fairest way to split the money made from local shows. Here are 5 different scenarios that local artists can use to split the ticket revenue made from presales, door sales, and online sales. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
Ronnie Gross Jr. became a Full-Time musician in July of 2021. Meaning, his sole income comes from playing music and doing what he loves. There are many different ways musicians can earn a living doing music full-time. The catalyst for Ronnie Gross Jr. was performing cover shows. In this episode, we discuss how to build a network to get better cover show opportunities, how to promote yourself at those shows, getting started with Twitch, and much more.  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
At ASTROWORLD, as of November 9, 2021, 8 people were reported dead, 11 experienced cardiac arrest, and over 300 people were injured, due to crowd surge, the potential of people getting stapped with needles with unknown substances, and people storming the entrances. This is a tragedy that could have and should have been prevented. In this episode, we cover a history of tragedies at concerts, the events of Astroworld, and solutions for the future.  Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
The first stage of the customer journey is the awareness stage. In this episode, I share 3 tips on how to find more fans. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
One of the biggest complaints that Michael Rapino (CEO of Live Nation) and other promoters, sports teams, or live event producers have are tickets being sold in the aftermarket. A great solution to that issue is NFT tickets. Let me explain in this video. Join the Academy: https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
In this episode, I was invited to be interviewed by a Music Business student, Jakobi Bonner, who saw me speak at Rollins College in Winter Park, FL. Jakobi interviewed me for his Master's thesis, where we speak about equity and diversity in the music business. What are the current issues that we need to address to be more inclusive as an industry, and what we can do to improve them? We talk about my experience in the business, how to succeed in the industry, and much more.   Get in touch with Jakobi Bonner at https://www.instagram.com/kobs.21/ Join the Academy: https://www.patreon.com/makingitacademy Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background -  https://www.makingitwithchrisg.com/aboutme  What's that sound? I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/.
How often have you gone out of your way to purchase a can of RC Cola? Not too often, eh? (unless you're one of those RC Cola fanboys)... Now, if I were to say, "think of a brand of soda", Pepsi and Coca-Cola are likely the first to pop into your mind? Why? Enter the world of marketing. Yes, what you say matters. But if you're out of sight, you're out of mind. That's why today's guest has made bringing professional marketing to the liberty movement. Chris Goyzueta (Making it with Chris G) joins the program and brings years of music industry experience to the greater liberty movement. Listen as Chris outlines why marketing matters and how libertarians can take some easy steps to be better at marketing right now.
MunsterVision is a hip-hop artist based in Houston, TX, and a pioneer in the world of NFT's. He's completely abandoned the traditional music platforms, because of their favoritism to major label artists and not giving independents a real change due to PAYOLA. He has gone the route of blockchain technology and NFT's to release content and music. In this episode, we discuss his journey and experience with NFT's, which platforms he uses, and much more.  Join the Academy:https://www.patreon.com/makingitacademy Got questions? Leave a comment or send me a DM on IG  https://www.instagram.com/makingitwithchrisg/  Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.  What's that sound?I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
How do you become an artist manager in the music business? You can start today! It's all about getting reps and becoming a practitioner. Books mentioned in this episode: How to Make It in the New Music Business: https://amzn.to/3fRtxsx All You Need to Know About the Music Business: https://amzn.to/3umqUEw Podcasts Mentioned: Creative Juice - https://indepreneur.io/podcast/ Rick Barker - https://rickbarker.com/podcasts/ Ari Herstand - https://aristake.com/nmb/ Lennon Cihak - https://lennoncihak.com/podcast Katie Zaccardi - https://www.katiezaccardi.com/podcast Join the Academy:https://www.patreon.com/makingitacademy   Got questions? Leave a comment or send me a DM on IG https://www.instagram.com/makingitwithchrisg/  Where do you hang out on Social Media? Find us here... Website: http://www.makingitwithchrisg.com/ Who Am I?  I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.    What's that sound? I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/. 
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