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The Workshop Podcast

Author: Jacqueline Beaudreault

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Welcome to my podcast to listen to creative business owners share topics that will help you grow your creative business online and in DIY workshops. We discuss design, marketing and business strategies to offer DIY workshops to monetize your income. A place for DIY Entrepreneurs getting started and looking to scale their business. 

26 Episodes
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Elaine Tan Comeau knows the ups and downs of being a mom entrepreneur.  She launched her product line and company from off her kitchen table two days after her third baby was born.  She went from being a school teacher to accidentally inventing a children’s product, to CEO and Founder of one of Dragons’ Den favorite pitches, Easy Daysies, which incited a bidding war among all five Dragons. Also winner of Kevin Harrington's Pitch Tank.  She has been featured in Forbes, Macleans, CBC, FOX, CTV, Canadian Business Magazine, and the Financial Post, to name a few.  Elaine was awarded the 2014 Canadian Mompreneur of the Year, Four time nominee for the RBC Women of Influence Award, Chamber of Commerce Award for Excellence in Business, and just published her third article in a University Textbook, "Educational Psychology".  Her company Easy Daysies has won 13 awards and was announced as one of the 2018 Top Ten Most Innovative Companies by Small Business BC. Elaine loves supporting women in business through speaking on stages, through her podcast “Elaine’s Kitchen Table… the Business of Real Life”, as the Lead Ambassador of the Western Canada Chapter of Mompreneurs Canada, and through her Best Seller book, “Sell Your Passion”!  Elaine is honoured to have opportunities to give back and is a member of the Marketing Advisory Council for Douglas College, and a Patron for the ANCA Naturally Autistic World Festival.  Please do follow her on social media @easydaysies and @elainetancomeau.Elaine shares her impact of Covid-19 and what has helped her get through her days at home.She follows this acrynym - CALMCreate – create a workspace at home for yourself and your kids. Create a schedule to decrease anxiety and more productivity. Create office hours.  Amplify – amplify your expertise and offer help.Lighten – lighten your expectations, but don’t lower them.  Lighten others load and be kind.Make – Make connections with your customers, kids, community. Technology entering more home’s and recommended by Elaine1.      Zoom, House Party,  Messenger for kids2.      Scribd – audio books, magazines, sheet music3.      Calendly – online booking system (with Zoom Integration)4.      Upworks – for hiring online Virtual Assistance.Advise from Elaine:Don’t ignore symptoms of your health!!!  Take time aside for you and your business.Set Targets to achieve your goals.  How Basketball is similar to Sales. – if you are in a triple threat position – 1.      Pause 2.      Make a choice 3.      Drive it forwardLeave your honest review of this episode on itunes.Follow me on Facebook and IGJoin our Community
Top 5 questions I get asked about Social Media Marketing1.  Why is Video Marketing important?2.  Advice on Facebook Ads.3.  What is the most important thing that we can do to boost our sales through social media marketing?4.  What is a successful strategy you have to grow my social media following?5.  My number one marketing mistake I made that you can avoid.Leave your honest review of this episode on itunes.Follow me on Facebook and IGJoin our CommunityVisit our website!How you can learn with me.
Welcome Lisa Van Reeuwyk, owner of Bloom Business Consulting.  She loves working with solo entrepreneurs focusing on clarity, consistency and killer cash flow.  Lisa chats with us about productivity, shares 3 common mistakes that you see with small business owners, 4 tips to using your iPhone to save you time and listen to the very end to hear about the DONE acronym.  LINKS AND RESOURCESBLOOMLISA.comFollow Bloom Lisa on IGFollow me on Facebook and IGJoin our CommunityVisit our website!How you can learn with me.
It's 2020 and we are entering a new year with new adventures in the world of DIY.  Moving forward means evaluating what your accomplishments, what went well, and what didn't.  What lessons did you learn?This episode will break down a bit of my review of the last quarter as I share examples in my workshop business.  EPISODE NOTESIt's 2020 and we are entering a new year with new adventures in the world of DIY.  Moving forward means evaluating what your accomplishments, what went well, and what didn't.  What lessons did you learn?This episode will break down a bit of my review of the last quarter as I share examples in my workshop business.  P.S.  My Event is coming up January 26th and 27th to help you be strategic with DIY Workshops, be profitable and achieve your goals.  This is a live event in Langley, BC to help you set up your best year yet.  Join me at DIY TRIBE LIVE now.  Become a DIY Tribe Member to learn even more about Workshops.In this Episode you will learn:How to look at 2019 and questions you can ask yourself.1.  Celebrate List all the things you should celebrate as accomplishments.List all the things you loved about your biz.Your most profitable services/products.2.  EvaluateCash Flow, Marketing Plan, Collaborations, Staff rolesDefine where you can improve3.  Set Yearly Goals (no more than 6)Set Quarterly Goals to help you achieve your yearly goals.Links and ResourcesEpisode 20 with Alon David - Achieving your GoalsFollow me on Facebook and IGJoin our CommunityVisit our website!How you can learn with me.
Meet Angela Crocker , a thought leader on online communities, digital decluttering, education technology, digital parenting, and content planning, Angela works as an author, speaker and instructor to help individuals and businesses navigate the issues, challenges and joys of living a digital life.We chat about why content planning is important, the 9 step cycle and how to get started.You can learn more about Angela at:https://angelacrocker.com/https://angelacrocker.com/contentplanner/  Follow her on IG and Facebook.
Define Play, types of Play and and how our past experiences of play can impact how we play as adults.  How does this affect your DIY business?  Listen to this episode.Join the 4 day Challenge to learn 5 Must Have's to fill your workshops.Starts Sept 23rd.  Join our fun DIY Challenge by registering in this link: https://www.jacquelinediy.com/creativeworkshopsTo dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Strategizing your creative ideas into a plan will keep you focused on your vision, increase your productivity and help you take action!Alon David is the founder and CEO of, 90x Goal PlannerHe shares the 4 pillars of achieving your goals:Be clear on your visionSet your goalsKnow you whyTake actionTwo stumbling blocks:procrastinationfear of failure"Failure of not taking action is worse than taking action and failing" - Alon DavidAdvise: Hire a coachRealize what is it really going to cost youHear Alon's story of how he lost $1 Million Dollars in his business.BONUSCoupon code: theworkshop25    to save 25% off your 90x Goal PlannerSHOP 90xgoalplanner.comFOLLOW Alon Davis on Instagram 
In the workshop, 10 years ago, Duane started his own company called Out of Line Designs.  He made small furniture pieces, and made the switch to Residential Cabinetry and Interior Design.  Listen to his grass roots story how he took his business from an idea to a thriving business.Duane chats about tools of the trade and hiring his first staff,how he views competition in the marketplace and his value of home!I love how he knows his vision for his business which guides his decision making!  Duane share his business tips for entrepreneurs in the creative industry.Learn more about Out of Line DesignsFollow Duane on Instagram DOWNLOAD THE FREE DIY Calculator and start being aware of the numbers.  You are worth it!Post your comments below.  I can't wait to hear your feedback.To dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Jennylyn took time out from her merchant training in Atlanta a few weeks ago, to chat with me about Fusion Mineral Paint and how it all started.  She shares how workshops can benefit your DIY business, tips to leading workshops, and more about offering Free demo's.  She talks about the importance of stepping away from your business to work on your business, her thoughts on work/life balance and hear what she has to say to you, as a DIY Entrepreneur.Learn more about Jennylyn on IGFind Fusion Mineral Paint on IG and FacebookTo become a retailer visit the website at Fusion Mineral Paint DIY TRIBE EVENTJanuary 26th and 27thDOWNLOAD THE FREE DIY Calculator and start being aware of the numbers.  You are worth it!Post your comments below.  I can't wait to hear your feedback.To dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Part 2 Interview with Rosemary March talking about branding and the influence it has on your business.  She shares some tips, what you can find in a branding guide, the impact that consistent photography can have on your brand.RESOURCES:Adobe Lightroom presetsA Colour StorySnap SeedAdobe ColourEpisode 16 - Graphic Design (part 1) with Rosemary March  Listen on itunesFollow Rosemary March on IG @rosemarymarchEmail her your questions at hello@rosemarymarch.comDIY TRIBE EVENTJanuary 26th and 27thDOWNLOAD THE FREE DIY Calculator and start being aware of the numbers.  You are worth it!Post your comments below.  I can't wait to hear your feedback.To dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Meet Rosemary March,  a graphic designer that I've been working with for coming up 3 years now.   We chat about reasons to hire a graphic designer, tips to hiring a graphic designer, Resources for creating graphic files:Canva vs. Adobe Illustrator [affiliate link]Resources for Fonts:Google fontsFont SquirrelCreative Market [affiliate link]Questions to ask a potential graphic designer:1.  References2.  Work Style3.  Start with a test project4.  Ask who they enjoy working with5.  Payment Terms (project to project vs.  monthly payments)Follow Rosemary March on IG @rosemarymarchEmail her your questions at hello@rosemarymarch.com
It's summer and the kids are out of school.  I'm focusing on the big picture, staying organized and on track for opening this August 2019.  4 Big Picture things I'm focusing on:1.  Lease Agreement - the importance of hiring a lawyer2.  Business Insurance - knowing that you are covered for, adding Cyber Insurance3. Hiring the right staff - job descriptions are done4.  Growing a following on Facebook - starting Facebook Ads to gain traction in my community, goal is to get bookings before the doors open.5.  Asking for help!!!  Post your REVIEW on Itunes.  I can't wait to hear your feedback.To dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/Visit https://www.jacquelinediy.com/ to learn with me.
Define your Value and your Free Time.  This is set you apart and differentiate your business from your past time.  Listen to the key indicators to a VALUE in your business and how you can monetize your value to earn what you deserve to make an impact in your community!DOWNLOAD THE FREE DIY Calculator and start being aware of the numbers.  You are worth it!Post your comments below.  I can't wait to hear your feedback.To dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Meet Michelle Hickey, from Michelle Hickey Design.  We chat about Michelle's path from graphic designer to entrepreneurship in the creative industry, how being shy was holding her back and her breakthrough came from learning what being an introvert was.I love Michelle's perspective on doing the inside work to create the business you love by proving it to yourself that you can!Listen to Michelle's tips on listening to your inner voice, building your business, and how to overcome your blocks asking for the sale.  Free Video Guide: An Introvert’s Guide to Thriving in Business and Life: https://www.michellehickey.design/introverts-guideMore Information about Michelle Hickey: michellehickeydesign.comA Podcast for Creatives: http://bit.ly/podforcreativesTo dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Meet DIY Tribe member, Michelle Bradley, store owner of Decor on a Dime in Hamilton, Ontario.  You get to hear her story on how her business is thriving with DIY Workshops and how taking DIY Workshops that Sell Course and being a member of DIY Tribe has helped her get systems in place and to fill seats with her DIY Business.  She's being featured on local news and getting the helps she needs to keep the momentum going.If you are looking to grow your DIY Workshop business, you need to put systems in place and have the marketing strategies behind you so you don't burn out.  I've opened up registration for DIY Workshops that Sell course, and if you register before June 1st, you also get 2 months free of DIY Tribe (valued at $49), but getting DIY Tribe for 2 months requires taking action right now.Learn more about DIY Workshops that Sell Course and the BONUS of DIY Tribe.  Click on the link: https://www.homeworksetcdesigns.com/diy-courseLINKS:Decor on Dime on Facebook and InstagramEpisode 11 - Taking Action to Fill Seats in your DIY WorkshopsRegister for DIY Workshops That Sell CourseConnect with me on Facebook & Instagram
Are you looking to grow your DIY Workshop Business?  Take this One Action today to grow your DIY Business.Doors Are Open to DIY WORKSHOPS THAT SELL course until June 1, 2019Secure your Spot and register today: https://www.homeworksetcdesigns.com/diy-courseLearn more about this 8 module Course:MODULE 1 - CALENDAR PLANNINGTIMELINES, OBJECTIVES, SOURCING, SUPPLIERSMODULE 2 - WORKSHOP PLANNINGGENERATING WORKSHOP IDEAS THAT ARE PROFITABLEMODULE 3 - CONTENT WRITINGCONNECTING WITH YOUR AUDIENCE ONLINEMODULE 4 - SYSTEMSTAKE YOU FROM REGISTRATION TO FOLLOW UPMODULE 5 - MARKETINGBEST STRATEGIES AND TEMPLATES FOR YOU TO EXECUTE YOUR PLAN  MODULE 6 - WORKSHOP LEADERSHIP SKILLSNOT JUST DIY’ING, BUT SKILLS TO LEAD EFFECTIVELYMODULE 7 - WEBSITESLAUNCHING A WEBSITE THAT CONVERTS AND SAVES YOU TIMEMODULE 8 - CUSTOMER EXPERIENCEHOW TO KEEP THEM COMING BACKRegister for Bonus 2 months of DIY TRIBE MEMBERSHIPTo dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.Follow me on Facebook at https://www.facebook.com/DIYtribe/
Meet Sarah Pelley, retail owner of Home Revival in the UK.  We are discussing why it's important to build a facebook community and surround yourself with other creatives in the same industry.  Sarah shares her story on why she started Paint Talk with the Pro's, where she is interviewing influencer's in the paint industry such as Quitta Allen of All Shabbed Out, Dionne Woods of Turquoise Iris and Jennylyn and Loree Pringle of Fusion Mineral Paint.  Often people are afraid to ask for advise - be inspired by Sarah as she shares Facebook know how and that honest connections can happen online to grow your business by stepping out of your comfort zone.  "Community is everything", Sarah Pelley.Follow her on Facebook at Home RevivalJoin her waitlist for her Social Community  coaching group launching soon.DIY Tribe CommunityAre you looking for structure in your DIY business to grow your workshops?  Get on the wait list for DIY Workshops that Sell online course.Sign up for my newsletter at https://www.homeworksetcdesigns.comTo dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY TRIBE on FacebookMake sure you subscribe to the podcast on iTunes to stay up to date on the latest topic about DIY Workshops and the business of DIY.
Starting from Zero

Starting from Zero

2019-05-1307:20

I'm putting my system to the test and starting from zero .  Today's an exciting day that I signed the lease to my second Homeworks Etc location.  I'm sharing with you why I love DIY Workshops and my passion to grow my business.  Are you looking for structure in your DIY business to grow your workshops?  Get on the wait list for DIY Workshops that Sell online course.For all episodes sign up for my newsletter at https://www.homeworksetcdesigns.comTo dive deep into each episode with myself and other podcast listeners and receive extra exclusive bonuses relating to the show join DIY Paint Workshops that Sell Facebook GroupMake sure you subscribe to the podcast to stay up to date on the latest topic about DIY Workshops and the business of DIY.
Meet Patricia Gallager, owner of Strong and Free Canada.  Today we are chatting about networking.  I hope this episode changes your mind about the perception of Networking and what networking should be all about.  We are discussing the importance of networking, how to prepare to get the most out of networking, and how Mompreneur facilitated our connection.  Mompreneurs is connecting women and businesses across Canada locally and nationally.  In this episode you will learn so many tidbits about entrepreneurship and how networking can help you grow your business.Strong and Free & Homeworks Etc Designs has collaborated to offer you a DIY Design bundle for you to download to DIY your Canada Day Decor for personal use or the business of DIY.  Check it out on Etsy and know that your purchase is supporting Veterans Canada.Purchase your DIY Design bundle for Canada Day on ETSYLearn more about Strong and Free EmblemFollow Strong and Free on InstagramLearn more about Mompreneur network to connect with other women in business.Learn more about the business of DIY Workshops at https://www.jacquelinediy.comFollow us on YouTube at Homeworks Etc Designs  Follow Us on Facebook at Jacqueline DIY
Episode 7 with Kathryn Thompson, owner of a wine bottling retail location, in Saskatoon, Sask. and the founder of Creatively Owned, helping other creative small businesses with marketing strategies to start and grow their business.  We  are chatting about her transition from corporate marketing to entrepreneurship and how her marketing background has impacted the growth of her retail location.  We will be discussing1.  How to differentiate yourself  in the marketplace, and2.  How customer experience can impact your business growth.Kathryn shares FOUR most important parts to create a good experience.  Listen to this podcast to learn more about how customers can go through a journey with the products and services you offer in your creative business.Find Kathryn at Creatively OwnedFollow her on IG at Creatively Owned.Learn more about the business of DIY Workshops at https://www.jacquelinediy.comFollow us on YouTube at Homeworks Etc Designs  Follow Us on Facebook at Jacqueline DIY
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