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2 Guys 1 Shaker Cup
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2 Guys 1 Shaker Cup

Author: twoguysoneshakercup

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2 Guys 1 Shaker Cup takes the world of fitness and nutrition and applies it to everyday thinking and conversation.
88 Episodes
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Anything worth fighting for in life should scare you. What you do with that fear can make or break you. Josh and Ryan discuss their own fears and what drives them.
The breakfast occasion has been largely untouched in sports nutrition, when will someone take it on? Josh and Ryan discuss the possibilities.
Cosmopolitan Magazine released several magazine covers featuring an oversized woman with the headline, "This Is Healthy!" Josh and Ryan discuss how businesses can start to use this message in their strategies.
E-Sports is the topic of conversation once again as the duo discuss where the industry goes.
Josh and Ryan go over a list of categories, winners and losers of 2020.
Who doesn't think about manufacturing their own stuff? We dive into the good, the bad and well, the indifferent/ugly of self-manufacturing.
The RTD category consists of protein and energy, then everyone else. Josh and Ryan pick which lane they would play in and why.
Josh and Ryan invite guests over for Thanksgiving and explain why. They also discuss what they are thankful for.
Mark Samuel, IWON Organics CEO, joins the show to discuss his journey in entrepreneurship and how he was able to use 20 years of experience to get to where he is today.
Once upon a time CBD was the "next big thing." Is that still the case? With a play on your physical appearance, it sure looks like NutriCosmetics could be the new "next big thing." The boys discuss.
What if we get a 2nd round of COVID shutdowns...will you survive? Josh and Ryan look at the recent UK announcement of shutdowns and if we are prepared in the USA.
What do you think of retail stores like Walmart? Does it make a brand "uncool" to be on their shelves? Josh and Ryan break down their thoughts on big retail and the sports nutrition world.
Josh and Ryan take a trip down memory lane and talk about their favorite supplements...ever.
Our 1st Amendment is the Freedom of Speech, but do some CEOs take it too far an alienate their customer base during election time? When is it OK to be political?
Shopping holidays in the form of Amazon Prime Day, Black Friday and Cyber Monday are experiences that consumers love to partake in. As a brand, are you ready? 
Energy. Protein. What is the next functional food or beverage trend? It may not be a stand-alone trend you are expecting.
Plant-based and flexitarian lifestyles are showing no signs of letting up. If you're a sports nutrition brand now is the time to act, but act with wits. 
We typically hear of American brands being in high demand across the pond, but what about foreign brands here domestically? Are they in high demand? No and here's why.
What opportunities exist for brands in a post-covid world? Many. Josh and Ryan dive into several different opportunities brands should consider.
HSA to cover dietary supplements? Subsidized healthy food? These are all things Josh and Ryan discuss on this episode of the podcast.
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