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The Unplugged Alpha

Author: Richard Cooper

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The Unplugged Alpha is a show hosted by Richard Cooper (Entrepreneurs in Cars). In this show, he takes calls and questions from people BEFORE they make really bad choices in life.
191 Episodes
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In this podcast, I review the recent brutal story of Sutton v Bell in New Zealand, and what went wrong. Hit 'notify me' to watch live.
Hit 'notify me' to tune in live and ask questions during the Q&A segment
People have asked me to comment on the hype around Taylor Swift and Travis Kelce, so I have some expert thoughts around that, hit 'notify me' and tune in live Weds at noon EST to find out more...
Last week I talked to some Christians that took issue with the red pill, today I'm going to tell you exactly why the space, I now call the manoswamp, is mostly a dumpster fire (and what they can do to fix it)
Okay, so trad cons love the Christ Pill as a solution to modern day problems, and there's always some drama on social media between them and red pillers. Lets dive down this rabbit hole...
This will be a bit of a rant, but trust me, you need to hear it. - Refusing to become men - Watch what immigrants do (the good examples, not the bad) - Won't develop a masculine physic or learn combat sports - Think making a million dollars in impossible - Use pron or other outlets as a substitute for relationships - Don't form a tribe of good men, that are good at being men -They tell you they want you soft and agreeable, but thats not what society REALLY values - Family/Friends will derail you, and tell you these pursuits are not mentally healthy - Society wants better betas - Stop listening to people that you wouldn't trade lives with. - Society wants enforced helplessness - Idiots are taking over, and males are listening to them
Lets review the 2023 year from a TUA perspective - The School of Entrepreneurship - https://the-school-of-entrepreneurshi..
Advice for single men: a woman’s perspective I am in my mid-30s. Divorced and have been on the dating scene for the last 5 years. Now I am not claiming all women are perfect or that we don’t have our own shit to work on. But this post is strictly advice for the men. Especially 30+ singles. We’ve got our shit together, our careers established, homes secure, we’re doing the work on ourselves, and know what we’re looking for in a partner. I’ve seen some repeated behaviors that can be so off putting (but so easily avoidable!) and I’d just like to help some fellas out. Take the lead. If you’re going on a first date, make the effort and the initiative to plan something. The “up to you” “it’s whatever” “whatever you wanna do” isn’t going to make a girl feel wanted or like she’s worth the effort. A little thought and assertiveness goes such a long way. Please for the love of God, just pay for the first date. If your funds are limited, choose something easy. A coffee, a walk in the park, dessert. If your date is unimpressed by that, then take it as a sign that a more high maintenance girl is simply not the gal for you. Take interest in your date. Ask questions. Stay engaged. It goes both ways but nothing is more off putting than a man who either talks about himself the whole time or does not make the effort to show he wants to know you at a deeper level. Ask and listen. I’m not going to give a lecture on chivalry here but a couple of small things make such a big difference. Get out of your car to greet her, offer her food first if you’re sharing, walk her to her Uber or door when she’s leaving — it’s such small things that are minimal effort for you but show her you’re considerate and attentive. If you’ve reached a stage where she is coming over for the first time, please clean up. I personally take it as a sign that not only are you not clean but you don’t even care to appear clean for my first time at your house. This especially goes for your bathroom. Clean your toilet and wipe down your sinks. I do not want to see bowl stains and grime. I continue to see this even with men in their 40s and I don’t understand how anyone thinks that’s acceptable. If you’re about to hook up, make the effort to ensure you’re clean and fresh. I get that we might get a little musty sometimes even if we’re generally clean people but take the time or excuse yourself and check. Are the pits good? Are you getting some real action? Wash your dick and really get in there. Don’t forget behind your balls. I’ve experienced the most put together men end up with a musty set of balls that I won’t go near. If you take the risk of me taking a hit on that shit then what else don’t you care about. If you’re expecting a hookup or an overnight guest, please have clean sheets and a fresh towel. It’s so basic but makes you come off like a real grown up. I recently went on a couple dates with a 50 year old man. Lovely guy. I was excited to spend the night. He had only one used and smelly bath towel that clearly had not been washed in ages. That was enough for me to lose attraction and not look back. It’s inexcusable and representative of more (hygiene, cheapness, consideration that I am staying over, a desire to make me feel welcome and comfortable). There’s plenty more but these are a couple of things I’ve seen repeatedly among men 35-50 that should have ended at college graduation. Curious to hear if this feels like too much to ask for (or what else you’d ask for).   / advice_for_single_men_a_womans_perspective  
The notion of stepping out, or cheating on a relationship is a hot topic, and I have some hot takes on it including one of the most controversial on the subject, tune in live to find out more. Some questions asked in advance: Best ways to protect yourself? How to dominate the situation and be able to move on quickly to the next one? It’s a very relatable topic. Because cheating from a trusted woman, demolishes a man’s ego. And given the State, endangers his life. Most men in the West don’t know what’s at stake: your idea of love, of a mate, and ability to love. And then your freedom and properties. That’s what women cheating will do to you. Is it possible to keep the relationship alive when a partner cheats but apologizes afterwards? How to set boundaries with stuff like "male friends" , "work friends" , "girls night" without being controlling/possessive? Is an open relationship/marriage situation okay after cheating or betrayal? As means of a strategy of working things out, or is it better to just be finished? Having children together is a reason/example of trying to work things out.
Tonight's show is open Q&A, bring any question or topic you want to discuss, we go live at 8pm EST, the join link will be posted live.
It's getting harder for good men today to find true friendships, and companionships these days, or a good woman.
Callers waive all rights to privacy on this public call in show. If you need private coaching, pay for & book a call at RichCooper.ca
Join me live at 8pm EST covering essential skills every man needs in todays modern world, make sure you hit 'notify me' to watch live, I am taking call in questions or disagreements from viewers as always.
Join me live, as I take viewers business ideas, and evaluate them LIVE during the show to see if they are a good idea, or a bad one. The School of Entrepreneurship is OPEN for Enrollment 'till Nov 7th: https://the-school-of-entrepreneurshi...
The school of entrepreneurship is open for enrollment, lets do some Q&A and talk about starting a business.
You've been lied to about creating wealth, what some true paths are, and aren't tune in live, I'll dispel the myths, set the record straight, and you can join in on the Q&A segment.
There is a chapter in my best selling TUA book on hiring slow, and firing fast, in todays cast, I'll explain in further detail the need to master this skill, and how to apply it to life. Hit 'notify me' to watch live.
With the recent Israel and Palestine conflict we need to talk about proxy wars and how we should view them...
In this podcast we will discuss the importance of men forming a community, and some of the best strategies around managing, and growing them.
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Comments (59)

ForexTraderNYC

at 1hour 13-15mint rich reveals what you want out of women? besides sex. many miss that but n too concentrated on sx.. that's a good call rich extended time to...this was on my mind as well.

Nov 16th
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ForexTraderNYC

being person of faith, love voicel guy's resistance to temptation of women but god created women n sex n marriage to enjoy it..to deny self this gift is similar to vegans foregoing meat..which god created for us to enjoy..respect his self control, more men need that to be decent respectful beings to not treat women as piece of meat to use for sex..sex in marriage is HOLY n shud b kept that way.. of course that's me defending my beliefs in Allah n our principles of respecting human bodies/ temple of god figuratively spking. ppl of faith like Red pill for it is good for helping understand relationship dynamics in our times but will never support fornication lifestyle. This is where islam has edge, we were redpill before pill turned red. Islam, the ultimate truth. redpillers u are late, welcome to join us if truth is the objective..Andrew,sneako, open the door let em in.

May 19th
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Billy katea

Thank you Richard for your work! I did read your book (the unplugged alpha) and It did change the way I live! Thank you again and best regards to you from Sweden!

May 29th
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Tarnor

Good information about the risks of marriage for men!

Jan 5th
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Tarnor

This shows the importance of being well prepared for a divorce, especially when the spouse is cheating.

Jan 1st
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William Decoteau

Good damn, a lot of deja vu. My ex exhibited a lot of these same traits, but I was too emotional and showed my cards too early. Now going through a no fault divorce. Tons of smoke, but never was able to actually find the fire.

Dec 31st
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Tarnor

Time management is so important, because it's so easy to get distracted.

Dec 16th
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Tarnor

Really good talk with Troy Francis.

Dec 10th
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Tarnor

I like the idea of giving new employees an incentive to quit after two weeks. It forces them to think if they really want the job.

Dec 2nd
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Tarnor

Important topic to know about!

Nov 25th
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Tarnor

Very important discussion!

Nov 22nd
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Tarnor

Great list of things to look out for when men think of getting married.

Nov 20th
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Tarnor

Very interesting methods to handle her social media addiction!

Nov 13th
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William Decoteau

Social media is a major factor in my divorce. Ex wife started losing weight and started an instagram account. Less than a year later I'm fighting against 60k followers for her attention. The ego trip snowballed into the other textbook stuff, girls night out, just a friend dudes in her DMs, dead bedroom. If she's on social media, she belong to the streets.

Nov 12th
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Tarnor

Don't settle for less! You will always regret it later!

Nov 8th
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Tarnor

Create your own value!

Nov 6th
Reply (1)

Tarnor

Really good discussion! If a woman is not enthusiastic about you, you shouldn't get into a relationship with her.

Nov 4th
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Tarnor

Setting boundaries with everyone including your mother is important!

Oct 31st
Reply

Tarnor

First focus on yourself!

Oct 30th
Reply

Tarnor

It's important to let go of anchors in live. Even if it's sad.

Oct 28th
Reply
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