Claim OwnershipThe PMU Marketer Podcast
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Want to learn how to grow your beauty business? Welcome to the PMU Marketer Podcast, hosted by Jake Randolph, one of the top marketers in the beauty industry.
He brings you ground-breaking marketing and business advice, tactics, and strategies to help you reach your full potential. Jake has helped thousands of entrepreneurs grow their businesses and conquer their goals!
Find show notes and more information at https://pmumarketer.com/
He brings you ground-breaking marketing and business advice, tactics, and strategies to help you reach your full potential. Jake has helped thousands of entrepreneurs grow their businesses and conquer their goals!
Find show notes and more information at https://pmumarketer.com/
78 Episodes
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Welcome to the Beauty Boss Podcast! Join us as we uncover the secrets to success in the beauty industry, whether you're running a permanent makeup business, a salon, or anything in between. Get ready for expert tips, insider insights, and game-changing strategies to take your beauty business to the next level. From marketing mastery to staying ahead of the trends, we've got you covered. So why wait? Don't miss out on this fantastic opportunity to learn from PMU Marketer. Learn more at pmumarketer.com
Don't miss the EPIC interview with PMU sensation Emily Joy! Learn top strategies to stand out in the PMU market, create captivating content, and build strong client relationships. Unveil the secrets to skyrocket your career in the world of PMU! You'll discover the top strategies to stand out in the saturated PMU market, key insights on creating captivating social media content and reels, building rock-solid relationships with local businesses.💫 Learn more at https://pmumarketer.com.
Join me and Tony on an exciting journey to level up your PMU game! We're here to drop some serious knowledge bombs that will revolutionize your business. To achieve unparalleled success, embrace the climb and persist through challenges. Avoid comparing yourself to others and focus on your unique path, working hard to build momentum. Seek guidance and community support by connecting with pros and joining communities like Beauty Biz Pro. Together, we'll conquer new heights of success in the PMU business! So let's embark on this epic PMU excellence journey. Learn more at https://pmumarketer.com/.
Welcome to our exclusive podcast, we bring invaluable insights on avoiding the most common mistakes made in permanent makeup and salon marketing campaigns. Whether you're a seasoned salon owner or just starting out in the beauty business, this podcast is a goldmine of knowledge that will help you optimize your advertising strategy and achieve your business goals. Don't miss out on this opportunity to revolutionize your advertising strategy and achieve your business goals in the competitive world of permanent makeup and salon marketing. To learn more go to https://pmumarketer.com
Get ready to be blown away as Kathy shares her remarkable journey and priceless advice on transforming potential clients into loyal bookings. And there's more! In this episode, you'll learn: 💡 The genius technique of leading with questions to transform potential clients into loyal bookings. 💡 How to follow up effectively and customize services for individual needs. 💡 The art of advertising and uncovering the superpower of selling. 💡 How to tap into clients' desires and truly understand their needs. So why wait? Don't miss out on this fantastic opportunity to learn from PMU Marketer. Learn more at pmumarketer.com
Hey there, beauty bosses! Ready to transform your permanent makeup or salon business into a thriving powerhouse? You've landed in the right place! We're all about sharing juicy tips, fun insights, and nifty tricks to help you skyrocket your business. So sit back, grab a cup of coffee (or your favorite beauty product!), and get ready for some eye-opening advice that will put a fresh spin on your business strategy. Discover how leveraging software can save you time and enhance your business, the benefits of outsourcing tasks that are outside your expertise,effective advertising vital for business growth, and we're here to guide you every step of the way. We'll discuss the significant growth opportunities. Join us on this educational journey to succeed in the competitive world of beauty entrepreneurship. To learn more go to https://pmumarketer.com
Get ready to supercharge your salon or spa business as we sit down with Carole, our esteemed guest and industry expert, in this thrilling podcast episode. Dive into the world of diversification, as Carole unveils the secrets to creating multiple revenue streams and leveraging advertising opportunities through additional services. Discover how offering a range of services can attract a diverse clientele, encourage repeat customers, and effectively scale your business. Tune in to learn how this strategy can amplify your online presence, reel in new customers, and boost your profits like never before. Don't miss out as we explore this transformative approach in salon and spa marketing To learn more about Procell, go to https://www.procelltherapies.com/referral/jaker
Grayce was a struggling permanent makeup artist who just hit her first $10k month in business! She shares how her business took off after hiring a PMU Marketer. As a specialist in microblade powder brows and combination brows, Grayce initially struggled with marketing her business, only receiving two to three clients a week. However, after hesitantly deciding to hire a PMU Marketer, she saw significant growth in her business. Now, with over a year of working with PMU Marketer, Grayce has doubled her business and receives 10-20 text messages from potential clients every morning. In this video, she discusses how hiring a PMU Marketer has been a game-changer for her business and recommends it for those struggling with marketing their business. If you're a permanent makeup artist looking to grow your business, this podcast provides valuable insights and tips on how to effectively market your business. Whether you're a permanent makeup artist, salon owner, or beauty entrepreneur, you'll find valuable insights in this informative video. So why wait? Check it out now and take your beauty business to the next level!
Looking to improve your beauty business's bookings and avoid common mistakes? Tony and Jake share valuable insights on how to avoid these mistakes and maximize your business's success. If you're a beauty professional looking to increase bookings and improve your sales process, this video is a must-watch. We offer practical advice and actionable tips to help you optimize your business and achieve your goals. Whether you're a permanent makeup artist, salon owner, or beauty entrepreneur, you'll find valuable insights in this episode!
In this episode, we dive deep into the journey of a successful permanent makeup artist who, despite facing numerous challenges, managed to turn her business around and generate over $15K in sales in just one month! In this episode, you'll learn: The common challenges faced by permanent makeup artists in today's economy Essential mindset shifts and strategies that led to a major business turnaround The importance of cultivating a loyal customer base and encouraging repeat business How to effectively expand your salon or makeup studio with new services Tailored marketing strategies and tips for the permanent makeup and beauty industry Proven techniques to boost sales and revenue in your permanent makeup business Real-life success stories and lessons from other permanent makeup artists who have thrived in a challenging economic climate Tune in to discover the secrets of successful permanent makeup artists. Learn how to effectively market your salon or studio to attract more clients and increase your sales. Whether you're a seasoned professional or just starting out in the permanent makeup industry, this podcast is packed with valuable insights and tips that will help you grow your business and succeed in any economy. Don't miss out on this opportunity to learn from the best and transform your permanent makeup business today!
I met Sokkha Va in 2018 when she was just starting her permanent makeup business in Boston, and I had the pleasure of helping her with marketing while watching her grow from a new artist to a PMU trainer! She now has multiple employees and is a highly-rated permanent makeup trainer! She joins me on this episode to reveal EVERYTHING she wishes she had known about business and marketing when she started. You're going to learn her best tips for growing and scaling your beauty business! We even talked about multiple things that have never been discussed on this podcast before! To learn more about how we can help your business, go to https://pmumarketer.com/.
When Brittany moved her permanent makeup business to Las Vegas 5 years ago, she didn't know anyone! Now she has over 15 team members and does permanent makeup training! In this episode, we discuss salon and permanent makeup marketing tips, managing a team, and more!
Imagine losing everything in a disaster and trying to start a business the next week. That's exactly what permanent makeup artist & trainer Meaghan Bird did during Hurricane Harvey in 2017. In this episode, we discuss the mindset, tactics, and strategies it took to go from having nothing to growing 2 successful beauty businesses. This is such an inspiring story you don't want to miss!
Join Jake Randolph as he interviews Taylor, a new permanent jewelry artist about her journey from never owning a business to getting 15 paying clients her first week in business! If you are interested in learning this amazing new profitable service, then visit https://linkedpermanentjewelrytraining.com/ to apply to the #1 permanent jewelry academy in the world.
So excited to announce that for the first time EVER, The Skin Games is opening up a category for permanent makeup! Stephen from The Skin Games joins me today to discuss the benefits of joining, how to enter, and some of the AMAZING prizes we are giving out to the winners! I'll be speaking live there in Atlanta in March 2023 so get your tickets now while they last. Enter to win at https://www.theskingames.com/jake-says-enter/
Have you ever heard of permanent jewelry? It's a quickly growing trend that has over 160 million views already on Tik Tok alone and has been featured on the news all over the world already! With permanent jewelry, you can increase a typical beauty client’s value by 25% in only 10 minutes. For example - if you have a $400 brow client then you can easily upsell them a $100 bracelet (that costs you $5 and 10 minutes) and increase the revenue from that client by 25%!! When I found out about this new trend I did some research and was blown away by the potential and profit margins! That's why I've partnered with my good friend Sarah Otto Minehart who has been doing the service for a year now to help bring this to all my clients! If you are interested in adding permanent jewelry to your service list, then definitely reach out to us at sarah@linkedpermanentjewelrytraining.com Our training academy is called LINKED and we will also be providing exclusive bonuses, discounts, and resources to all of our students!
EVERY business owner will eventually have to stop doing best (from old age, death, other opportunities, etc).... BUT most of them won't be able to sell their business and walk away with a fat paycheck. This is why I brought on business exit expert Jessica Fialkovich! In this podcast, we cover very important topics like How to set up your business so that you can sell it in the future for massive profits - The biggest mistakes most of you are making right now - Why you should be preparing for an exit NOW even if you have never thought about selling. Your business can either be a burden or a valuable asset - in this interview, we discuss how to make sure it's an asset! If you want to set up a free strategy call with me about growing your business, go to https://calendly.com/pmumarketer/marketing-strategy-call
The biggest issue I see with small businesses is that they have no systems in place that allow them to scale. Everything they do takes too much time and then they get burned out. In this episode, I discuss how to build a system with my client Marla. She's been using my new system for over a year now - and it's drastically improved her permanent makeup and beauty business. If you want me to build a system to scale your business, text 256-584-2305.
Imagine being a service-based business and being on lockdown for 12 months... Well, that's what happened to a permanent makeup artist named Katie. After that, she managed to QUADRUPLE her business, and has grown bigger than ever. I've known her for a while and have been BLOWN AWAY by her ingenuity and great ideas when it comes to marketing. That's why I brought her onto the podcast today to share her great tips and tricks!
Is the Permanent Makeup Industry in Danger? In this episode, I interview industry tycoon Robin Hays. She's been one of my highest requested guests on the show and she holds NOTHING BACK when discussing all things PMU related. Get your notebook ready to take notes on this one because there are so many insights you do NOT want to miss!
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Great tips 👌👌