Subscription Box Basics

Join me on a stroll down memory lane with the remarkable Antoinette Abrahamson, the entrepreneurial spirit behind The Ring Boxes and The Belly Bundle. Antoinette's passion for celebrations sparked the inception of her companies, offering brides-to-be and expectant mothers beautifully curated, cost-effective gifts. Our candid conversation takes us back to our early days, the trials of product sourcing, and the sheer delight of seeing our labors of love come to fruition. Listen in to her juicy story on a vendor gone bad and learn from her mistakes. As two entrepreneurs woven together by mutual support and growth, you'll love this conversation!RESOURCES MENTIONEDhttps://www.klaviyo.com/https://www.gorgias.com/ https://www.theringboxes.com/https://www.thebellybundle.com/https://www.instagram.com/antoinette_abrahamsen Support the show

Thinking of adding a subscription service to your existing business? We've got what you need! Learn the 5Ps of successful integration in our new podcast episode.  You'll LOVE hearing how recurring revenue can change the trajectory of your business and how automatic shipments can be a HUGE win for your customers!Subscription Box pricing guide  Oats Overnight (referral link) Get $10 at Stickermule (new customers only, referral link) Support the show

Can you believe it's Q2 already? How about a little spring cleaning for your subscription box business? This episode is your guide to decluttering not just your physical space—be it a home office or a warehouse—but also your inventory and digital presence.  You'll ditch the clutter, feel rejuvenated and ready to get back in the game. Support the show

Prepare to have your mind blown, as e-commerce whiz Josh Coffy from E-commerce Alley joins us to reveal the secrets behind his clients' staggering $70 million sales figures, all thanks to Facebook ads and email marketing. If you're a subscription box entrepreneur looking to sharpen your ad strategy, this episode is your golden ticket. We're not just discussing the ins and outs of Facebook ads; we're diving into the compelling world of customer acquisition, strategic ad placements, and the nuances that turn good campaigns into great ones - like why that candid iPhone photo might just be your ad's best friend.Josh brings his years of expertise to the table, offering up a mix of foundational strategies (step-by-step) and advanced tactics that cater to the unique challenges of subscription box businesses, including understanding the pivotal role of lifetime customer value.Links:https://www.alleypodcast.comJosh's free group: https://www.facebook.com/groups/ecommercealleyClick for the Advantage Plus shopping campaign tutorialSupport the show

In this episode, Renae & Julie unpack the customer expeerience in our latest chit-chat, where we rave about the magic of subscription boxes like Universal Yums. You'll hear us gush over the immersive experiences Universal Yums create, not just through the savory bites but also through the cultural nuggets hidden within—think trivia, book suggestions, and the stories behind each snack. We're opening up about how these little boxes of joy connect us to far-off places, stirring up memories of almost-visits to Paris and ancestral ties to countries like Poland and Ukraine.Now, let's switch gears and talk savings and exclusive perks—but not the boring kind. We dissect the clever lure of Cinemark Movie Club's membership benefits and how accumulating credits can feel like finding hidden treasure.  We'll also give you the scoop on the ingenious marketing strategies that companies like Cinemark employ, such as a savings calculator that makes potential benefits feel tailor-made for you. So, tune in, get inspired to level up your own customer experience!https://www.universalyums.comhttps://www.cinemark.com/movieclubSupport the show

Are shipping costs plundering your subscription box profits? Anchors aweigh, my friends, because we have charted a course to treasure! Today's episode is like finding a secret map to shipping efficiency. We're talking about PirateShip.com, a resource that's going to help you trim those sails on expenses and navigate the choppy waters of logistics. Get ready to hoist the Jolly Roger and let's set sail on the subscription box shipping adventure you never knew you needed! Too much pirate talk? 🤣 We couldn't help ourselves!Resources mentioned:Pirateship.comAmazon storefront for thermal printersSupport the show

Unlock the secret to irresistible subscription box offers as we welcome back Liam Brennan, co-founder of BusterBox.  If you've ever been puzzled about why some subscription boxes seem to magnetize sign-ups while yours may fall flat, this episode is for you! Discover how to craft offers that convert. 📦Liam is opening his Subscription Box Experts Academy on March 12th, 2024. This is the perfect next step if you are looking for more advanced training & its a great complimentary course to Subscription Box Bootcamp. ✅ Liam's Subscription Box Experts: https://subscriptionbox.krtra.com/t/aWq6N25t4ha4 If you use our link, we'll send you the Subscription Box Bootcamp workbook for free to make sure you have your foundations covered. ($199 value) It's over 250 full-color pages filled with training, templates and inspiration for your sub box journey!Support the show

Ever dreamt of launching your own subscription box business but found your wallet less than cooperative? Fear not, as Julie Ball  spills the beans on 10 ways to fund your subscription box business. Ready to get a little scrappy to chase those dreams? Let's go!I see you checking out the list below...don't stop there! Listen to the whole episode for tips and stories to encourage you!Sell stuff o FB marketplaceSell clothes on Poshmark or a local consignment storeSell books at a local used book storeSign up for the Amazon Influencer program. My friend Kathleen has an amazing course to get you started! And here's my Amazon storefront.Offer Virtual Assistance (VA)Sell servicesCredit Card - Here's a referral link to my favorite (with cash-back rewards!)Pre-sell your boxShop around Cut backSupport the show

In this episode, you'll get all the details about Sub Summit 2024, the largest conference dedicated to subscription and membership businesses. Julie gets the scoop from Sub Summit Director of Marketing, Jennifer Cline. Hope to see you there!- When: June 17 - 19, 2024- Where: Dallas, TX- Pitch Competition $10k prize package, Applications close March 5, 2024- Cube Awards nominations close March 26, 2024Links mentioned:- SubSummit.com- SubSummit.com/pitch- SubSummit.com/cube-awards- SubSummit.com/hosted-merchant-meetings-program- SubSummit.com/venue (discounted room block)Support the show

Renae is rolling solo today with a focus on social media. While this episode is geared towards the newbies, it's loaded with great reminders for even seasoned sub box entrepreneurs! Grab a pen and paper for your notes and let's get crackin' on optimizing your subscription box's social media strategy!Support the show

Meet Allison and Cat, the dynamic duo from the Ultimate Product Party, the GO-TO EVENT for product based businesses ready to sell, scale, and level up.  The event is May 7-9, 2024 in southern California.Through the buzz and energy of in-person connections, they invite you on the path to business growth and visibility, all set against the picturesque backdrop of Rancho Las Lomas in Orange County. They spill the tea on what to expect at this year's event - speakers, foundational workshops, networking & relationship-building. Learn about the the brand new "London Creates Things" UPP scholarship opportunity and how to get involved. We particularly love how Allison & Cat share behind-the-scenes of what it's like to put on a successful event like this! Get the details at https://ultimateproductparty.com and save $25 with code UPPJULIE. Apply for the scholarship here. Support the show

New to email marketing? Feel empowered today with the wisdom of Jo Harris, professional conversion copywriter and the beautiful mind behind Virtual Mama. We cover 3 tangible tips to cultivate your email list—from garnering your first ten enthusiasts to hitting every milestone en route to your launch list goals. Join along as we brainstorm lead magnet ideas and share how stay consistent with our own email marketing.Links mentioned:The Virtual Mama on IGJo's List Lingo courseSupport the show

Ever dreamed of crafting your own subscription box business, one that weaves together passion and profit? From the thrill of personalizing your business to creating a flexible work-life balance, we reveal how subscription boxes can be a platform for both financial growth and individual expression. Why do YOU want to start a subscription box business? Plus, we're buzzing to share our just-launched free video training series & new free resources for aspiring box creators. Not registered yet? Register here: subscriptionboxbasics.com/video-seriesSupport the show

New to entrepreneurship? That's okay! In this episode, Julie drops 5 tips to apply to your new entrepreneurial journey. Even if you aren't new to running a business, these tips serve as a great reminder that you are in control and have exactly what you need to succeed!PS - here'a link to that tea Julie drinks to calm her racing mind. (Amazon affiliate link)Support the show

Ever find yourself scribbling down New Year's resolutions, only to leave them behind like last year's forgotten leftovers? We've been there, and that's why this episode is all about forging a new path with the cue of a single guiding word. Join us as we dive into the transformative practice of setting intentions with a "word of the year." Forget the pressure of resolutions—this is about embracing adaptability and growth. Let this episode inspire you to embrace the 'less is more' philosophy, starting with a January office declutter challenge to set yourself up for a year of clarity and productivity. And remember, we're just a click away on Instagram, ready to connect over subscription box creativity and storytelling—let's make 2024 a year of meaningful connections. ✨Vision board episode 🛍️ Julie's products on Amazon are Swedish dishcloths, an eco-friendly alternative to sponges & paper towels. Support the show

As the holiday season approaches, we're setting aside our usual business chatter to welcome you into our cherished family traditions. Join us, your hosts Julie Ball and Renee Gonzalez, as we reveal our intimate holiday celebrations and the ways we keep our family traditions alive no matter the distance. Julie brings to life her family's long-standing Christmas Eve customs that have their roots in Slovakia and Poland. Get a taste of the unique old-world customs passed down through generations.Renae shares her family's NYE tradition of exploring the world together as a family! Where have they been and where are they going next? Tune in to find out!So gather 'round, and let's celebrate the holiday spirit and the joys of tradition together!Support the show

We've rounded up a few of our favorite gifts for subscription box owners. Use for yourself or a box bestie. And remember, qualified business purchases are a tax write-off so check with your accountant on how this saves you on taxes!  Julie's wishlist for you: https://amzn.to/3SJMKSk Rollo printer: https://amzn.to/3SJMKSk Subscription Box Planner: https://subscriptionboxplanner.com/julie (Physical planners have sold out since we recorded this episode, but digital versions still available!)Logitech pop keyboard & mouse: https://amzn.to/3SJMKSk Renae's wishlist for you:Gratitude Journal : https://amzn.to/3GFMBYJEcho Dot: https://amzn.to/3RmhAxJAudible : https://amzn.to/46U8ePO (Try Audible Premium Plus and Get Up to Two Free Audiobooks)PS - Some of these are affiliate links, which gives us a little reward if you use our link, at no cost to you. Support the show

In today's episode, Julie sat down with Carrie Severson of Indie Book Box, to explore books and subscription boxes. As the co-founder of this innovative platform, Carrie takes us on her journey to launching Indie Book Box and how it's changing the game for indie authors. We dive into the specifics of their operations - the guidelines they follow when onboarding authors and publishers, and how they're shaking things up in the publishing world. Carrie even shares her personal experiences with burnout, offering relatable insights for those in the startup world.But that's not all! We also explore the multitude of advantages Indie Book Box offers to both subscription box owners and authors. Tired of endlessly scrolling through Amazon or other boxes to discover something worthwhile? Carrie explains how Indie Book Box simplifies the process and saves precious time. If you're an author or subscription box owner (or both,)  you'll want to learn this insider's perspective on how Indie Book Box operates and how it can streamline your operations. Support the show

Dance your way into the fascinating realm of subscription boxes with us and our special guest, Gwen Potter, the dynamic founder of Butterfly Ballet Club. Gwen shares her  journey from managing brick and mortar dance studios to navigating her online subscription box venture in the midst of a global pandemic. You'll  hear how she's beautifully woven an educational element into each subscription box, harmonizing costume accessories, dance props, and insightful flashcards, immersing children in the ballet universe.Gwen imparts valuable tips on running a subscription box venture and the vital role of understanding your numbers and staying anchored to your 'why'. Diving into her personal experience, she emphasizes the significance of simplicity and repetition, and even reveals her strategy of crafting a two-year curriculum for her box. But that's not all - the challenges, the struggles, the importance of setting goals, and keeping your motivation high - Gwen opens up about all this and more. So, put on your ballet shoes, hit play, and let's dance into this episode!Learn more about the Butterfly Ballet Club at https://butterflyballetclub.comSupport the show

Year End Tax Planning with Jamie Trull - Alternate title: Make your kid a millionaire!Are your year-end tax preparations causing you sleepless nights? What if I told you there are strategies to transform this dreaded task into a source of growth for your business? Today, we are joined by the brilliant Jamie Troull, a financial literacy coach, and profit strategist who shares her journey from a corporate CPA to becoming a champion of financial education for small businesses. We navigated through the process of tax planning, not just as a compliance practice but a strategic tool for business growth. She shared her unique experience on how the pandemic led to a strategic pivot in her business, causing the exponential growth of her Facebook group from 5,000 to 30,000 members. Jamie offered practical tips on how to maximize write-offs, understanding deductions and the brilliant strategy of hiring your kids. 🏆Towards the end, we dissected the significance of understanding business books and write-offs. Jamie's insights on how to use documents like profit and loss statements and balance sheets to make informed decisions were spot on. Also, we played a little game of tax deductions for subscription box businesses, from the importance of having a business bank account to the best way to document expenses. Whether you're just starting out or running a successful subscription box business, this episode is packed with nuggets of wisdom that will empower you to take control of your financial future. Tune in, and let's conquer those tax fears together!Links:Jamie's video on hiring your kidsHiring Your Kids ToolkitFollow Jamie Trull on InstagramJamie's S Corp ToolboxJamie's P&L templateSome of the links above may be affiliate links. Support the show