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Two Chicks, Three Seats: The Event Manager's Guide to Industry Trends
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Two Chicks, Three Seats: The Event Manager's Guide to Industry Trends

Author: Tripleseat

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Two Chicks, Three Seats is a podcast that covers all of the hospitality industry’s hottest topics, from current hospitality news, food and beverage trends, interviews with event guests, to marketing tips and more. Two Chicks, Three Seats keeps you in the loop on all things relatable to anyone in the events industry. Tune in with hosts Kate Kennedy, Tripleseat’s Customer Marketing Manager, and Rachel Calkins, Tripleseat's Marketing Coordinator, to catch up on the latest hospitality topics. Two Chicks, Three Seats is brought to you by Tripleseat, the industry leader in event management software.
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On this episode, Kate and Rachel sit down with Cassie LaMere, Founder and Creative Director of the luxury event planning company Cassie LaMere Events, based out of Austin, Texas. Through her company, Cassie plans and executes social and corporate events, bringing event dreams to life with creative activations and experiences. Cassie has especially great experience creating lifestyle events, like influencer dinners and experiences, for her brand clients. Through the episode, we discuss the power of lifestyle events, how venues can market themselves to attract these lifestyle events, what is hot in events today, what she looks for in her partners as an event planner, tips for starting a business, and more. Follow along with Cassie's work and journey on her website and Instagram below: https://www.cassielamereevents.com/ https://www.instagram.com/cassielamereevents/
On this episode, Kate and Rachel discuss how hospitality businesses and industry professionals can level up various areas of their business in 2024. They discuss tips and strategies for revamping operations, events, marketing, and personal development. Take a listen and bring some new energy, initiatives, and revenue into 2024! Other resources: - New industry content posted on our blog daily at tripleseat.com/blog - Follow us on social IG, LI, TikTok, and FB @ Tripleseat - Send us an email and tell us about what you’ve been up to at 2chicks3seats@tripleseat.com
On this episode, Rachel and Kate discuss what is trending for the 2023 holiday events season when it comes to cocktails, recipes, decor, and event activations. Looking to bring a new cocktail to your menu of specials? Pitch a new theme to a client? Add a last-minute event experience from a third-party partner? This episode is for you! The holiday season is underway, but with parties going into January, there is still plenty of time for final touches and additions. The duo also discusses ideas and promotion tips for New Year's Eve events and how to use Tripleseat tools to capture final holiday business. We want to hear about how your holiday season is going! What is the most unique request you have received from a client for a holiday party? What is a moment you are proud of so far? Give us all the details! Send us a DM on IG @tripleseat or if email is more your thing, our podcast email address is 2chicks3seats@tripleseat.com 
On this episode, Rachel and Kate sit down with special guest, Laurence Brown, Senior Insight Manager at KAM Research & Insights in London. KAM conducts research within the hospitality and food service sectors in order to provide valuable and actionable insight solutions to their clients. Tripleseat and KAM recently partnered on a research study, asking venues about how they manage the event and private dining book process for the festive season. Listen to the episode to hear about how venues in the UK prepare for the busy festive season, the overall consumer sentiment going into the 2023 festive season, and how venues are managing their festive season bookings. Learn more about KAM below: https://kaminsight.com/ Learn more about the KAM x Tripleseat festive season research below: ⁠https://tripleseat.com/blog/how-uk-venues-can-streamline-event-management-this-festive-season/⁠
On this episode, Kate and Rachel sit down with Laurence Stevenson, Head of Sales at Sixes Social Cricket, which is a UK-based competitive socialising brand that offers a high-energy game of cricket alongside food and drinks for the ultimate activity-based experience. Commonly known as eatertainment in the States, competitive socialising combines activity with top-notch food and beverage, to create a unique hospitality experience under one roof. Competitive socialising has skyrocketed to success in the UK market especially and continues to grow in popularity in the US. We chatted with Laurence about the competitive socialising business model; Sixes as a brand; the draws to competitive socialising for corporate and social groups; differing consumer demands between the UK and the US; and much more about the benefits of competitive socialising. Check out Sixes Social Cricket on their website and Instagram pages for the UK and the US!
On this episode, Kate and Rachel are joined by two lovely guests: Valerie Francois and Paige Pasley, the two co-founders of The Social Butterflies. The Social Butterflies is a Boston-based full-service event company, working from conception to execution on their events within the social, wedding, and corporate event spaces. During the episode, we talk about the Social Butterflies' creative process, what clients are looking for in their events, advice for starting your own business, and much more. The Social Butterflies host their own biannual event in Boston, Soul and Sangria, bringing together music from DJs and a live band into one event with a drink menu of innovative sangria beverages. Save the date for the next Soul and Sangria event: September 10, 2023 from 3-8 pm! Looking for event planners in the Boston event market? Follow The Social Butterflies on their website and Instagram below. https://tsb.events/ https://www.instagram.com/tsb.events/
On this episode, Kate and Rachel are joined by Latasha James, Founder & Creative Director of James + Park, a social-first video marketing firm serving clients throughout the globe. Latasha is a marketing strategist, digital content creator, and coach with years of experience creating successful video marketing strategies. Looking to grow your hospitality business' social media presence using video? Latasha gives insight into what social media platforms to focus on first, how to plan out video content, how to get your staff comfortable on video, how to use the user-generated content already being posted about your business, how to edit your video content, and much more on what's hot in social media for the hospitality industry right now. Check out Latasha's picks for restaurants to follow for inspiration on Instagram: @baobabfare and @crossroadskitchen! Learn more about Latasha James on her website https://latashajames.com/ and follow her on Instagram @thelatashajames.
On this episode, Kate and Rachel are joined by Joey Goone, President of Utopia Experience, for a thought-provoking events industry discussion. Utopia Experience is an event and video production company that helps both for and nonprofit organizations produce better and more meaningful experiences. In the episode, Joey gives insights into a variety of topics, including finding the intention behind event experiences, using videos within events, creating a genuine sense of community at events, facilitating giveback initiatives within events without being a nonprofit, knowing your superpower as a business, and so much more. Once you listen to the episode, be sure to check out Utopia Experience for your own event production needs at https://www.utopiaexperience.com/ and hear more from Joey on his podcast, The Impact Roadmap, anywhere you listen to podcasts.
In this episode, Rachel and Kate talk about how restaurants can bring in revenue for Valentine's Day and Super Bowl weekend. The ladies talk about small changes you can make to your current restaurant offerings for a Valentine's Day crowd, examples of Tripleseat customer Valentine's promotions, and where to promote. When it comes to Super Bowl packages, the ladies offer fun ways that you can tap into the camaraderie surrounding Super Bowl Sunday to host contests, bar packages, and more. Take advantage of these two money-making holidays in February! 
Happy 2023! In this episode, Kate and Rachel bring it back to the basics with some industry best practices to start the new year off strong. In this episode, you will hear 23 hospitality best practices to kick off 2023, broken into the following categories: restaurant sales best practices, event sales best practices, Tripleseat best practices, hospitality marketing best practices, and a few miscellaneous industry best practices. Let's make 2023 the best year yet!
On this holiday episode, Kate and Rachel talk about how the hospitality industry can continue to show its festiveness throughout the holiday season and beyond. The ladies talk holiday cocktail recipes you can batch for events or offer one-off at your bar. They discuss festive restaurant experiences done right through decor, creative offerings, and merchandise sales that will last throughout the winter season. The ladies give gift ideas for the hospitality-loving people in your life. Finally, they talk about the final touches corporate planners can add to their holiday parties that go a long way. 'Tis the season for an insightful holiday episode! Oscar Wilde NYC: https://www.instagram.com/oscarwildenyc/ MarieBelle's Cacao Bar: https://mariebelle.com/pages/cacao-bar Magnum Wine Gifting: https://punchdrink.com/articles/best-affordable-wine-magnums-recommendations/ GoldBelly Gifting: https://www.eater.com/22822646/best-food-gifts-to-send-goldbelly Beginner cook gifting: https://www.eater.com/23494308/best-gifts-for-beginner-cook-tik-tok-recipes-holiday-gift-guide-2022
On this episode, Kate and I sit down with Carly Stein and Emma Mueller of Snake Oil Cocktail Company’s latest drink concept: Cocktail Graffiti. Cocktail Graffiti is a custom edible drink topper that can be designed with a company logo for a product launch, couple photos for a wedding, slogans for an event, and everything in between. The toppers are then served on the cocktail or mocktail beverages at the event. Learn all about how Cocktail Graffiti came to be, how to bring Cocktail Graffiti to your own event, and more on this episode. Snake Oil Cocktail: https://snakeoilcocktail.com/ Cocktail Graffiti: https://snakeoilcocktail.com/cocktail-graffiti/ Cocktail Graffiti on IG: https://www.instagram.com/cocktailgraffiti/
On this episode, Kate and Rachel get into a lot of different relevant topics in the hospitality and events industry for this time of the year. Starting off with the concept of service charges, especially with the current economy, the ladies talk about how restaurant service charges are often used for a variety of different things. Then, they cover give-back initiatives that companies could bring into their internal corporate events, offerings for Thanksgiving at certain NYC restaurants, and holiday event decor trends. Take a listen and feel all the holiday spirit! Let us know what you think and what you are offering yourself right now by sending an email to 2chicks3seats@tripleseat.com. Service fees: https://www.vox.com/recode/23426907/restaurant-service-fee-charge-tipping-inflation-confusion Give-back initiatives: https://meetings.skift.com/30-top-csr-ideas/ Thanksgiving offerings in NYC: https://foodgressing.com/thanksgiving-in-nyc-2022-dinner-turkey-to-go-restaurants/ Holiday decor trends: https://www.bizbash.com/catering-design/media-gallery/22498815/food-beverage-and-decor-ideas-for-corporate-holiday-parties
On this episode, Kate and Rachel talk about vendors that event planners should be partnering with for future events. After recently attending the Event Planner Expo in New York City, the ladies are inspired by the latest trending vendors on the the event scene. From edible drink toppers for custom cocktails to latte trucks, cotton candy in the shape of animals, unique "disposable cameras", and painting experiences, there are so many cool vendors that can add an extra element of flare to your next event.  Companies mentioned: The Latte Royal https://thelatteroyale.com/ ReserveBar https://www.reservebar.com/ Cocktail Graffiti https://snakeoilcocktail.com/cocktail-graffiti/ Andie's Eats https://www.andieseats.com/ NPA Parties https://www.npaparties.com/party-favors.html Ichiban Japanese Catering http://www.chuangweninc.com/ Hakata Sushi Catering http://ww12.hakatagrill.com/ Artemix http://www.artemix.com/ Paintillio https://paintillio.com/ Paper Shoot https://papershootcamera.com/ Stackable Sensations https://www.shopstackablesensations.com/ Jack Nadel https://www.nadel.com/
In this episode, Kate and Rachel talk fall 2022 hospitality and event industry trends. How can your restaurant or venue get in on these trends? From fall martini recipes to football Sunday offerings, and fall wedding trends, let's talk all the fall things! What are you seeing and loving this fall? Send us a message at 2chicks3seats@tripleseat.com. Gifting links: https://www.tasteofhome.com/collection/fall-gift-basket-ideas/
On this episode, Kate and Rachel sit down with digital marketing expert, Rich Brooks. Rich is the president of Flyte New Media, a full-service digital marketing agency in Portland, Maine. Rich is a podcaster and has a show called The Agents of Change Podcast. On today's episode, Rich shares his marketing wisdom for the hospitality industry, specifically discussing creating a marketing strategy, social media, branding, SEO, and more. 
On this week's episode, Kate and Rachel are here to talk about some interesting news headlines in the hospitality industry that really made them think. Share your thoughts on the conversation by sending an email to 2chicks3seats@tripleseat.com. Eater article: Is The Minimalistic Restaurant Menu Over? https://www.eater.com/23269370/restaurant-menu-trends-minimalist-descriptions-are-over BizBash article: Lights, Camera, Action: 7 Streaming Service Activations You Might’ve Missed https://www.bizbash.com/production-strategy/experiential-marketing-activations-sponsorships/media-gallery/22353315/event-inspiration-from-streaming-service-platforms Eater article: Why Restaurant Owners Are Increasingly Providing Knives to Their Kitchen Staff https://www.eater.com/23271669/chefs-knives-provided-by-restaurants-employers Bon Appétit Article: TikTok Virality Has Become a Key to Restaurant Success. It’s Not So Easy to Come By https://www.bonappetit.com/story/tiktok-restaurants-viral-success
On this episode, Kate and Rachel chat with Jonathan Morse, Tripleseat's Founder & CEO, about the current state of the hospitality and events industry. Specifically, they cover topics like event trend data, the current economy's impact on the hospitality industry, hot takes on events in the Metaverse, generating extra revenue through catering, and what Tripleseat customers can expect next from the product. Tripleseat customer or not, this is an insightful episode for anyone in the hospitality industry right now.
On this episode, Kate and Rachel dive into summer 2022 trends involving cocktail trends, cooking trends, and summer event trends. Summer is here in full swing, so consider trying some of these trends in your restaurant or in your own kitchen this summer. Mentioned links: HBH Tomato, Peach, Burrata Salad: https://www.halfbakedharvest.com/tomato-peach-and-burrata-salad/ HBH Blackberry Lavender Naked Cake: https://www.halfbakedharvest.com/blackberry-lavender-naked-cake/ Tripleseat's 2022 Events Outlook Infographic: https://tripleseat.com/blog/dont-be-late-to-the-party-hospitality-venues-are-in-a-prime-spot-to-grow-revenue-from-private-events/
In this episode, Rachel and Kate talk about what restaurants, hotels, and unique venues should be posting on social media in 2022. Specifically, they cover the importance and method behind short-form videos like TikTok and IG Reels; strategies on how to increase engagement on Instagram; and tips for creating paid social ads. All of these tips will be valuable to any restaurant, hotel, unique venue, or catering company's marketing team. Let us know what ideas you try by sending us a message to 2chicks3seats@tripleseat.com.
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