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The Thrive Collective with Rob Hughes
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The Thrive Collective with Rob Hughes

Author: Rob Hughes

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Entrepreneurs, business owners and leaders... Welcome to the Thrive Collective. This is your show, designed to help you make more money, avoid costly mistakes and fully integrate your faith into your business and life.
35 Episodes
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About Cathine Brown:If you don’t think of sales as an honorable profession, you haven’t read Catherine Brown’s new book:How Good Humans Sell: The Proven Path to B2B Sales Success.Released in May 2021, the book combines best sales practices with social psychology principles. It can be used in combination with other sales training programs to help salesprofessionals overcome the hesitation that keeps them from closing more business.A veteran of 25+ years of B2B (business-to-business) selling, Catherine understands what it means to start and build a business during challenging times. She launched her first sales consulting firm in 2003 and now runs the sales training firm, ExtraBold Sales, where she coaches others to sell with confidence. Her sales system includes psychology research that gets at the heart of why people don’t sell effectively. She also trains on the reasons people buy (it’s not what you think!). Her process helps business owners take the frustration and worry out of business development so they can close new business without wasting money onone-size-fits-all sales training. Catherine lives in Texas with her family and she enjoys reading, planning her next globetrotting adventure, watching sci-fi, and hosting dinner parties. She has a BA from Rice University and is a StoryBrand Certified Guide.CONNECT WITH CATHERINEcatherine@extraboldsales.cominstagram.com/extraboldsaleslinkedin.com/in/catherineleebrown/extraboldsales.comFEATURED RESOURCE:How to Use Story To Sell - https://hughesintegrated.com/how-to-Use-story-to-sell-more/MORE RESOURCES FROM HUGHES INTEGRATEDOur StoryBrand Certified Marketing Agency: https://hughesintegrated.com/FREE Video Courses5 Ingredients to a Website that Works - https://hughesintegrated.com/5-ingredients-to-a-website-that-works/One Week to Better Business - https://hughesintegrated.com/one-week-to-better-business/DIY Guide:5 Mistakes Small Businesses Make with Their Marketing - https://hughesintegrated.com/5-mistakes-small-businesses-make-with-their-marketing/EventsWin a free marketing review - https://hughesintegrated.com/raffle/Apply to be a guest on our podcast  - https://hughesintegrated.com/podcast-guest/
*To connect with Justin, simply email justin@justinmaust.com  About Justin Maust, EOS Implementer and Author of Vision Works and Profit WorksJustin is a Certified EOS Implementer®, certified speaker, trainer, and coach for the John Maxwell Team and Owner of Rackley Restoration. Justin spends 90% of his time helping business owners implement EOS to get real, simple, business results. The other 10% is spent investing his time as an entrepreneur putting all the EOS Tools to practice inside of Rackley Restoration.FEATURED RESOURCE:How to Use Story To Sell - https://hughesintegrated.com/how-to-Use-story-to-sell-more/MORE RESOURCES FROM HUGHES INTEGRATEDOur StoryBrand Certified Marketing Agency: https://hughesintegrated.com/FREE Video Courses5 Ingredients to a Website that Works - https://hughesintegrated.com/5-ingredients-to-a-website-that-works/One Week to Better Business - https://hughesintegrated.com/one-week-to-better-business/DIY Guide:5 Mistakes Small Businesses Make with Their Marketing - https://hughesintegrated.com/5-mistakes-small-businesses-make-with-their-marketing/EventsWin a free marketing review - https://hughesintegrated.com/raffle/Apply to be a guest on our podcast  - https://hughesintegrated.com/podcast-guest/
*To get help designing your incentive plan, simply email alex@profitworksllc.com  About Alex Freytag, EOS Implementer and Author of Vision Works and Profit WorksAlex Freytag provides keynotes and workshops for entrepreneurs and executives who need a simple way of operating that helps leadership teams clarify, simplify, and achieve their vision. Alex has led more than 700 full-day EOS® sessions with over 150 companies.The product of an entrepreneurial household, Alex has spent much of his business experience focused on his passion for being a Hero to entrepreneurs. Between selling handmade James Dean t-shirts out of his locker in high school, to becoming a Certified EOS Implementer®, he ran or helped run four growing businesses before discovering the Entrepreneurial Operating System® (EOS). MORE RESOURCES FROM PROFIT WORKSProfit Works Book: https://amzn.to/3CYAZN4Vision Works Book: https://amzn.to/3kiuqxtWebsite: https://www.profitworksllc.com/MORE RESOURCES FROM HUGHES INTEGRATEDStoryBrand Certified Marketing Agency: https://hughesintegrated.com/Video Courses5 Ingredients to a Website that Works - https://hughesintegrated.com/5-ingredients-to-a-website-that-works/One Week to Better Business - https://hughesintegrated.com/one-week-to-better-business/DIY Guide:5 Mistakes Small Businesses Make with Their Marketing - https://hughesintegrated.com/5-mistakes-small-businesses-make-with-their-marketing/EventsWin a free marketing review - https://hughesintegrated.com/raffle/Apply to be a guest on our podcast  - https://hughesintegrated.com/podcast-guest/
About Susan Dyer, EOS Implementer Susan’s passion is making a difference in the lives of others. She focuses this energy on entrepreneurial leaders through coaching, mentoring and challenging leadership teams to become their very best. During her career, she ran a successful, multi-million dollar revenue generating management consulting practice specializing in developing the strategy and execution of large-scale, strategic initiatives, mergers, acquisitions and divestitures.In the past 20 plus years she’s helped companies large and small successfully implement and sustain business operating systems (BOS). Susan came to understand that without a BOS, too many efforts, initiatives, and best laid plans fell flat. It was a true predictor of success–large scale strategic initiatives could win early on, and fail long term without solid operating procedures in place.She worked with a multitude of operating systems, using components of Lean, Six Sigma and Kaizen. But it was the Entrepreneurial Operating System® (EOS) that she found to be the most agile, reliable, and watertight solution that remains simple, proven and comprehensive. The proof? EOS is successfully running in nearly 5,000 companies worldwide.This discovery led her to become a Professional EOS Implementer. Today, she coaches entrepreneurial leadership teams, helping them implement EOS so they reach and surpass their business goals while enjoying the journey along the way. Susan pulls from her deep strategic consulting and business owner expertise to help entrepreneurial leaders get 100% on the same page with their vision, execute that vision, and build a healthy leadership team/culture. Susan’s clients find her to be insightful, passionate, feisty, and direct; inspiring them to achieve more and gain traction.Originally hailing from Minneapolis, MN, Susan spent 10 years in Portland, OR before making Scottsdale, AZ her new home. She serves all of the Southwest, or wherever a client needs her.MORE RESOURCES FROM HUGHES INTEGRATEDStoryBrand Certified Marketing Agency: https://hughesintegrated.com/Video Courses5 Ingredients to a Website that Works - https://hughesintegrated.com/5-ingredients-to-a-website-that-works/One Week to Better Business - https://hughesintegrated.com/one-week-to-better-business/DIY Guide:5 Mistakes Small Businesses Make with Their Marketing - https://hughesintegrated.com/5-mistakes-small-businesses-make-with-their-marketing/EventsWin a free marketing review - https://hughesintegrated.com/raffle/Apply to be a guest on our podcast  - https://hughesintegrated.com/podcast-guest/
About Tzvi Schwartz, EOS Implementer Tzvi is incredibly passionate about helping business owners run a better business. As the owner of an electrical contracting firm, Tzvi ran a great business… but not without experiencing all the issues that often cripple mid-size businesses.After 16 years, Tzvi sold the company and joined a larger union firm as the Director of Business Development. It didn’t take long before Tzvi discovered that the company may have been larger in size… but they still struggled with the very same issues!When the business took on EOS everything started to fall into place. Getting the right people in the right seats – following the processes, was a real game changer. The company grew 400% over just 4 years. After the company graduated from their Certified EOS Implementer, Tzvi continued the EOS roll out company wide, effectively helping the company achieve its vision.Upon seeing the remarkable results EOS provided, Tzvi chose to leave his position from the leadership team and pursue his passion of helping other business owners run a better business and live a better life!MORE RESOURCES FROM HUGHES INTEGRATEDVideo Courses5 Ingredients to a Website that Works One Week to Better BusinessDIY Guide:5 Mistakes Small Businesses Make with Their Marketing EventsWin a free marketing review Apply to be a guest on our podcast  
Who is Paul Detlefs of The Traction Group?Paul has a lifelong passion for entrepreneurship (he had three small ventures before he turned 16) and especially for helping entrepreneurial business owners and their teams achieve their dreams.He has spent his entire business career advising and guiding small and mid-sized businesses and their owners, and has worked with more than 200 companies. He spent his first 24 years at Andersen Consulting/Accenture, where he became Managing Partner of a Middle Market consulting group. He worked in a wide variety of industries, including manufacturing, distribution, construction and professional services. He also led projects in business systems design and implementation, business process improvement, and supply chain management, including implementation of LEAN manufacturing on the factory floor.In 2002, Paul founded The Prestwick Group, a consulting and advisory firm focused on small and mid-sized businesses and their owners. Through Prestwick, he ran several peer advisory groups and coached his members individually. He also provided people assessments and performance development coaching, and created a proprietary job benchmarking and recruiting process. As a small business owner himself, he has lived through many of the same challenges and issues that his clients face.Paul began using EOS® with his clients in 2010 and became a certified EOS Implementer in 2012. He acts as a “guide” for companies on the EOS journey, serving as their teacher, facilitator, and coach—roles that he loves and that he developed well through his previous experiences. He sees EOS as a unique and powerful synthesis of many great ideas that he has used and shared with his clients over 35+ years, plus great implementation tools and processes.Paul is a graduate of DePauw University and holds an MBA from the University of Chicago Booth School of Business. He serves as a board member and mentor for SBAC Empower, an organization focusing on enabling entrepreneurs and small business owners in some of Chicago’s less-advantaged neighborhoods. In his spare time, he loves to bike and golf, and he revels in his new role as a grandfather.MORE RESOURCES FROM HUGHES INTEGRATEDVideo Courses5 Ingredients to a Website that Works One Week to Better BusinessDIY Guide:5 Mistakes Small Businesses Make with Their Marketing EventsWin a free marketing review Apply to be a guest on our podcast  
About Mike Paton, EOS Implementer and Author of "Get A Grip"Paton grew up in a household full of teachers and entrepreneurs, cut his teeth in banking, and then spent ten years leading entrepreneurial companies before discovering EOS® in 2007. Instantly drawn to its timeless concepts and simple, practical tools - he became one of the first EOS Implementers®. Since then he’s conducted over 1,500 sessions for more than 150 companies, co-authored the book GET A GRIP with Gino Wickman, spent five years as EOS Worldwide’s Visionary, delivered more than 200 highly-rated talks and workshops for entrepreneurs around the world & launched the top-rated business podcast, The EOS Leader™. He’s grateful to be living HIS ideal life, because he’s able to spend all of his time helping other entrepreneurs run better businesses…and live THEIR ideal lives. MORE RESOURCES FROM MIKE PATON Get A Grip: An Entrepreneurial Fable is  available to order on Amazon Visit EOSWorldwide.com to download free tools & take the Organizational Check-up MORE RESOURCES FROM HUGHES INTEGRATEDVideo Courses5 Ingredients to a Website that Works One Week to Better BusinessDIY Guide:5 Mistakes Small Businesses Make with Their Marketing EventsWin a free marketing review Apply to be a guest on our podcast  
MORE RESOURCES FROM ELAYNA SNYDEREMPOWERED CLIENT ACQUISITION & ATTRACTION MORE RESOURCES FROM HUGHES INTEGRATEDVideo Courses5 Ingredients to a Website that Works One Week to Better BusinessDIY Guide:5 Mistakes Small Businesses Make with Their Marketing EventsWin a free marketing review Apply to be a guest on our podcast  
Who is JJ Peterson and StoryBrand?Since 2013, Dr. J.J. Peterson has used the StoryBrand Framework to help thousands of organizations clarify their message in order to grow their business. With Donald Miller, Dr. Petersen co-authored Marketing Made Simple, a step-by-step guide to building a sales funnel that works. He holds a PhD in Communication and has spent the last 20 years practicing and teaching communication theory. J.J. has studied C.S. Lewis in Oxford, debated theology with filmmakers at the Sundance Film Festival, directed a documentary, served in marketing and PR for two multinational non-profit organizations, served as a communication professor, and has spoken to thousands of people about creating a clear message. As the Sr. Director of StoryBrand, J.J. travels around the world facilitating StoryBrand workshops and keynotes, helping people grow their business.MORE RESOURCES FROM STORYBRAND5 MINUTE MARKETING MAKEOVER BUSINESS MADE SIMPLE UNIVERSITY STORYBRAND MARKETING LIVESTREAM MORE RESOURCES FROM HUGHES INTEGRATEDVideo Courses5 Ingredients to a Website that Works One Week to Better BusinessDIY Guide:5 Mistakes Small Businesses Make with Their Marketing EventsWin a free marketing review Apply to be a guest on our podcast  
ABOUT SCOTT KING:The Breakthrough Hub was conceived the day after our world was instantly shut down. At that moment, Scott King (Founder – CEO) recognized that his client’s lives were about to be massively disrupted. Scott often references C-19 as “the great elixir of truth.” Entrepreneurs were forced to slow down and give thought to areas of their lives and businesses that they (did not) or (could not) make time for previously.What started with a handful of growth-minded individuals meeting virtually has exploded into an international movement to help business owners and entrepreneurs discover how to Get Unstuck and Be Unstoppable. From growing up as an only child on a farm in Canada to 3 decades of real business experience Scott has been through the good, bad, and ugly of entrepreneurship.MORE RESOURCES FROM HUGHES INTEGRATEDVideo Courses5 Ingredients to a Website that Works video course > https://hughesintegrated.com/5-ingredients-to-a-website-that-works/One Week to Better Business video course > https://hughesintegrated.com/one-week-to-better-business/PDFs5 Mistakes Small Businesses Make with Their Marketing PDF >  https://hughesintegrated.com/5-mistakes-small-businesses-make-with-their-marketing/EventsRaffle: Win a free marketing review >   https://hughesintegrated.com/raffle/Apply to be a guest on our podcast >  https://hughesintegrated.com/podcast-guest/
Five Ingredients to a Website that Works https://hughesintegrated.com/5-ingredients-to-a-website-that-works/Pathfinder https://pathfinderadvisor.com/FPA https://www.financialplanningassociation.org/article/journal/MAR21-how-use-stories-motivate-current-and-prospective-clients The Elements of Value https://hbr.org/2016/09/the-elements-of-valueIt can be hard to tell what clients value in a business. We are here to teach you how to see the value in client relationships. Co-founder of Pathfinder, Adam Kornegay, talks about the value we create.Editing credits of this podcast go to Nathan Roels.
Learn about World Mission on the World Mission About BrochureIt can be hard to balance and prioritize all of your relationships! That's why we are going to teach you how to keep your 3 key relationships balanced.CEO of World Mission, Greg Kelley, teaches us the 3 key relationships every leader must-have.
Get the Drop-In PDF: https://www.clarifiedmarketing.com/dropin Five Ingredients to a Website That Works: https://hughesintegrated.com/5-ingredients-to-a-website-that-works/ No matter how creative you are, everyone feels stuck sometimes. It can be hard to generate new ideas. But the good news is that you don't have to just sit around and wait for inspiration!Story Brand Certified Guide, Russ Stalters, shares how you can unlock your creative genius — on demand!Editing credits of this podcast go to Nathan Roels. 
Register for the webinar: https://hughesintegrated.com/client-experience/Shea's Client Experience PDF: https://hughesintegrated.com/wp-content/uploads/Client-Experience.pdf Shea Petaja shares how to increase your revenue, get more referrals and retain clients by upgrading your client experience. Shea Petaja is a Certified Life Coach as well as a radio producer and co-host of “New Retirement Radio.”  She also puts on an event called Fulfillment where entrepreneurs share their story on how they found their vocation. Editing credits of this podcast go to Nathan Roels. 
Be our next guest: https://hughesintegrated.com/podcast-guest/Connect with Jake Hall: https://www.linkedin.com/company/the-manufacturing-millennial/You can spend all day taking great pictures and writing out the perfect caption. But then you finally hit "post" and ... Nothing. Nada. Zilch. Bupkis.I've been there and that's why I was so amazed when my friend Jake Hall (aka the Manufacturing Millennial) told me he gained 3 million views on LinkedIn in less than 9 months. 3 million!Sounds impossible right? Well on the latest episode of the Thrive Collective Podcast Jake shares just how he did it.He lets us in on the secret sauce he used to build his brand and make a bunch of connections. You're going to want to have a notepad ready for this one.Editing credits for this podcast go to Nathan Roels
Interested in more resources? Check out our free PDF: The 5 Mistakes Small Businesses MakeNo one’s perfect. Errors and mistakes are made on the daily But what if you could eliminate errors from your business process? On this episode of The Thrive Collective Podcast hear Dr. Luke Chesla, a Lean and Six Sigma Master Black Belt, talk about how you can eliminate re-work, makeovers, and errors for GOOD! As a successful founder of Value Added 616, and someone who has saved companies nearly $400 million, Dr. Luke knows what a successful business process looks like and how to achieve one. He reveals how you can utilize Lean, Six Sigma and other methods to decrease the re-work you have to do and increase the efficiency of your workflow.Editing credits for this podcast go to Nathan Roels. 
As business owners, we often get caught up on how to create a quality website that will generate quality leads. Whether we’re trying to find the right visuals or craft perfect copy, it’s easy to get distracted trying to create a clever website instead of a clear one.Holly Fisher, owner of Fisher Creative, takes that burden off business owners by crafting copy that cuts through the noise and helps them reach more potential customers. A StoryBrand Certified Guide, she’s helped dozens of organizations create a clear message and develop an effective sales funnel that generates more leads and boosts their bottom line.On this episode of the Thrive Collective Podcast, award winning marketer, business owner and StoryBrand Certified Guide Holly Fisher gives us the key to creating a website that will bring in business. You’ll want to give this a listen. After utilizing these tips, you can sit back and watch the leads roll in. Editing credits of this podcast go to Nathan Roels
Ever feel like your business is stalling out?This week on the Thrive Collective Podcast, Rob interviews Katie Kimball, founder and CEO of Kitchen Stewardship. Katie shares 3 unique ways you can grow your business.Get her free guide at https://hughesintegrated.com/the-power-of-email-delegation/Katie Kimball is the national voice of healthy kids cooking. Her eCourse — Kids Cook Real Food — was named the best online kid’s cooking class by the Wall Street Journal. Katie is on a mission to connect families to healthy food and teach every American kid to cook. Check out her blog, Kitchen Stewardship, to learn more about her Kids’ Meal Revolution.
Sick of getting good leads ... and no buyers?You can't afford to blow another sale.This week on the Thrive Collective Podcast, StoryBrand Certified Guide Brad Alexander shares the 3 major mistakes that hold businesses back and how you can fix them today.Get the free guide at https://hughesintegrated.com/dont-drop-the-ball/
High-achievers face stresses in business and life.  And because they're so busy, they often don't have long to stop and get clarity. This week on the Thrive Collective Podcast, Dr. Nancy Trimboli, a health expert, author, and chiropractor shares practical tools you can use to lower your stress and clear your mind. Try her exercises while you listen and put them to use throughout the week.Visit https://hughesintegrated.com/instant-clarity/ to get Dr. Nancy's free guide with 5 exercises you can try today.
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