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The School of Marketing for Digital Entrepreneurs
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The School of Marketing for Digital Entrepreneurs

Author: Magan Ward

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If you’re exhausted from the hustle culture, want your time back, and a business that works for you…then you’re in the right place to get strategic, actionable steps to stop trying to figure it all out on your own by reading blogs and watching endless YouTube videos. You get to see behind-the-scenes of my own digital business that has allowed me to leave the corporate cubicle in the rearview mirror.


This is for the people that dream of having a digital business that doesn’t require the constant late-night work sessions, but instead make a comfortable living and find the freedom of time for the things and people you love most.


I get it, you’re exhausted, overwhelmed, and Googling your heart out to find what actually works to grow your digital business.

As an email marketing strategist that grew my own email list by 78% in less than one month, and grew email lists of my clients by over 400% in 12 months, organically, I provide you with foundational strategies and systems to help you excel in the digital world of entrepreneurship that will set you apart in your industry with simple and actional steps to grow and build your business while finding true work-life balance. 

Join me, your host, Magan Ward each week to hear real, actionable steps for this digital marketing world so you can take small steps toward moving the needle in your business.

The only question is, are you ready? If so, welcome to The School of Marketing Podcast.

20 Episodes
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Want to grow your digital business with speaking, but don’t know how? Speaker, podcast host, and author Jessica Rasdall shares her tips!Mentioned in this episode:Grab Jessica’s 10-question quiz that will help you figure out what your path is for your unique business and the season you’re in: howtostartspeaking.com Connect with Jessica on Instagram: @JessicaRasdallWebsite: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Even if you’ve ghosted your email list, you can still warm your subscribers back up. These tips for emailing your list again can help.Mentioned in this episode:Black Friday Email Sequence Strategy and Email TemplatesFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
I talk with Lindsay Padilla and Nora Sudduth of Hello Audio about the future of content and growing your audience with private feed audio.For additional show notes, click here. Join HelloAudioWebsite: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/HelloAudio Success Stories: https://go.helloaudio.fm/success-stories
No marketing team or big advertising budget? No problem. Business bundles helped Dolly DeLong and I grow our email lists by the thousands.Mentioned in this episode:Join the Bundle IntensiveFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Hosting a business bundle takes time, money, and hard work. You want it to pay off! To see ROI from a bundle, do these 3 essential things.Mentioned in this episode:Join the Bundle IntensiveFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Wanna expand your brand reach, connect with other business owners, and grow your email list? A business bundle is the way to go!Mentioned in this episode:The Systems & Workflow Magic Podcast with Dolly DeLongJoin the Bundle IntensiveSign up for the Email List Growth Workshop (4 chances to join the Workshop live from August 9th - August 15th, 2023!)For additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Is your simple PDF failing to convert? You need a fresh new lead magnet. These 5 creative ideas can help you build your email list.Mentioned in this episode:The Systems & Workflow Magic Podcast with Dolly DeLongJoin the Bundle IntensiveSign up for the Email List Growth Workshop (4 chances to join the Workshop live from August 9th - August 15th, 2023!)For additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Having a great welcome sequence helps you nurture your email list. This episode breaks down what you need to know about creating a welcome sequence, using my signature framework.Mentioned in this episode:Email Welcome Sequence + Strategy + Template Swipe filesFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Your landing page can turn a random site visitor into a qualified lead and customer down the road. Or…it can turn someone away. Mentioned in this episode: HotJarThe Digital Biz Life MembershipFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Burnt out on social media? Podcasting is the best lead gen strategy according to Courtney Elmer, podcast host and founder of The EffortLESS Life.Mentioned in this episode: Magan’s membership: The Digital Biz Life - I’ll be talking more about launching my own podcast inside the membership soon!  Courtney’s upcoming workshop: https://theeffortlesslife.co/podcastworkshopConnect with Courtney:Instagram: instagram.com/thecourtneyelmerLinkedIn: linkedin.com/in/courtneyelmerFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Wanna bring in passive income for your biz through digital products? Learn how to create a digital product in 3 easy steps!Mentioned in this episode: Episode 5 show notes: Is Passive Income Really Passive? Digital Product in a Day80 Digital Product Ideas (free!) The Digital Biz Life MembershipFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Can’t come up with a lead magnet for your biz? Think outside the PDF. In this episode, Ann Koppuzha of Powerhouse Legal shares how she created an effective lead magnet and gives practical steps so that you can do it, too.Mentioned in this episode: Join the Digital Biz Life Membership! Headline Analyzer from CoScheduleUbersuggestAnswerThePublicCanvaChatGPT for copy ideasFor additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Wanna grow your email list? Learn how to convert social media followers to email subscribers by creating and promoting an amazing lead magnet!For additional show notes, click here.Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
In this digital marketing world, we often have something to sell—whether it be 1:1 services, digital products, courses, or beyond. We need somewhere to place those things for sale. Somewhere for the potential customer or student to click a “Buy” button and input their credit card info. And there are SO many options out there.In this episode, I’m going to dive into what I use and other options out there. Whether you're just getting started or looking for something different, I've got you. Don't forget to use code PODCAST15 at The Email Template Shop on your first purchase!For additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Ok—is passive income REALLY passive? It’s one of the most common questions out there in our digital space.And unfortunately, one of the most lied-about questions out on the internet. I’m not here to sugar coat it for ya. So let’s dive in.For additional show notes, click here. Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
In this digital space when you’re building an email list, you can’t just create a freebie and call it a day. Or create one newsletter sign up form, pop it on your website, and then these strangers on the internet who willingly handed over their email address never hear from you.Or what about having a product page go live and sit there waiting for someone who has no idea who you are or that you’ve created something, stumble onto your cart page and click the purchase button… oh how I wish. We’d all be millionaires, right?Or…calling out podcasters…having a podcast and expecting that people just know what your paid offers are.Today we’re going to dive into why you might be losing leads, regardless of your business model, and how to fix it.For additional show notes, click here.  Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
Do you ever wonder how people become a “household name” in online business? Like, did they know someone or did they bootstrap it and now everyone seems to recognize their name and associate them with their industry or niche? Think of people like Jenna Kutcher, who’s basically synonymous with influencers. Or Amy Porterfield, the queen of courses. They’re well-known names and we look to them for their specialty and experience.Today, we’re going to dive into the strategies you can use to be recognized as an expert in your industry so you can build a successful business — and an email list that converts. Whether you’re a seasoned digital entrepreneur, or just starting out, we’re going to talk about ways you can be seen as an authority in your space, and how that can result in more list growth and more sales.For additional show notes visit: https://www.maganward.com/episode-3-authority/ Website: https://www.maganward.comShop: http://www.theemailtemplateshop.com and use code PODCAST15 for 15% off your first purchaseInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
For those of you who have followed me for a while, you know that my bread and butter is email marketing. I know it’s not the sexiest thing to talk about — and for some of you, you might think it sounds really hard (or expensive). You need ads, right? You have to put a lot of effort into promoting your email list, right?Not necessarily.It’s not as difficult or as expensive to grow a list without paid ads as you might think, so today we’re going dive into all the ways you can grow your email list organically.Join The Bundle Intensive waitlist: https://systemsandworkflowmagic.com/bundle-intensive-waitlistFor additional show notes visit: https://www.maganward.com/episode-2-organic-email-list-growth/Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
When starting our businesses, many of us are juggling our full time jobs along side all the things that come with entrepreneurship.And nothing was different for me. I built my businesses burning the midnight oil while working a full time corporate job, and was able to put in my notice in October 2022.And in this episode I’m going to tell you the one thing that made all the difference and paved the way for me to become a full-time entrepreneur and leave corporate in the rearview mirror.For additional show notes visit: https://www.maganward.com/episode-1-leaving-corporate Website: https://www.maganward.comShop: http://www.theemailtemplateshop.comInstagram: https://www.instagram.com/themaganwardJoin the Facebook Group: https://www.facebook.com/groups/172215121454809LinkedIn: https://www.linkedin.com/in/magan-ward-9425a4202/Pinterest: https://www.pinterest.com/themaganward/
What would you say if you could go chaperone one of your kids' field trips any time you wanted?What if you could put in your notice at that corporate job you're ready to leave behind?What if you could retire your spouse?On Tuesday, May 23, 2023 I'm bringing you closer to that.No more wasting time googling out, no more working that 9-5 in the cube farm of corporate that you know you can’t wait to get out of.Become the digital business owner you know you’re meant to be.Whether your a mom looking for online business opportunities that fit your family's busy schedule while bringing in money for your family, or a business owner that wants to grow the digital side of their business without sacrificing time. There’s something here for everyone - from beginner to more advanced.Whether you make $0 to multiple 6-figures. You’ll learn something here.I share my own experiences as a digital business owner who spent hours into the night googling my heart out trying to learn how to write copy that converts, set up beautiful web design, and how to create digital products.Now, my digital products and courses literally sell while I’m taking Sunday afternoon naps, or picking the kids up from school. And it’s not all easy peasy and passive - but I have designed it to work for me and I’m going to share how I do it, and bring you guest experts along the way.This is The School of Marketing for Digital Entrepreneurs. My name is Magan Ward, creator of The Pop-Up Podcast™ and founder of The Email Template Shop™. I believe that running a profitable digital business doesn’t require subscribing to the hustle-culture in order to make a comfortable living and find freedom for the things you love most. If you dream of having a digital business without the constant late-night work sessions, then you’re in the right place to find simple strategies to set you apart in your industry with real, actionable steps for this digital marketing world so you can grow and build your business.The only question is, are you ready? If so, get ready for The School of Marketing Podcast for Digital Entrepreneurs launching May 23, 2023!***For more episodes, show notes, and transcripts, please visit: http://www.maganward.com/theschoolofmarketingpodcastTo learn more about Magan Ward, please go to: https://www.maganward.com/Follow Magan in Instagram: https://www.instagram.com/themaganward/Rate, Review, & Subscribe on Apple Podcasts"I love learning from Magan and The School of Marketing!"
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