MediaJobs.com Strategic Insights

Roy Weissman of Media Jobs interviews Arjun Mendhi, the Director of Products for Infinite Analytics to uncover why his software won against two of the established players in a recent test on a major ecommerce site.If you want to work in the future today then this media job at Infinite Analytics could be for you. Infinite Analytics enables their customers to use their eCommerce data to predict consumer behavior and personalize experiences. Infinite Analytics utilizes machine learning, natural language processing, random forest modeling, image recognition, and semantic technologies to drive increased sales and conversions on client sites.

We talk with Dave Scott, the CEO of Laugh.ly about how he expects to turn comedy into a lucrative business. Listen in to learn about how profitable a laugh can be. "The reason I started Laugh.ly was because I actually did stand-up comedy for a year. After I sold my last company, I did open mics and then worked my way up to big headliners and I realized how much people love comedy. In fact, of the 160 people that actually have accounts on Facebook, 91 million of them actually say that stand-up comedy is one of their top five interests. Over 50 million tickets were sold last year to comedy clubs in the United States. That means it's lot of people who love to laugh, and so what we wanted to do was to create a built-from-the-ground-up streaming app focused primarily on stand-up comedy."

Media Jobs Roy Weissman interviews Helen Hann and Annie Peng from Piqed. Can data lead to a more beautiful you? Helen and Annie from Piqued (pronounced like picked) think so. They have created a product designed to help you find the best beauty products for your skin and look. Using a data driven model and information from your past experiences Piqed will help you choose the beauty products that will work best for you.

If you’re looking for a virtual reality media job and you are a history buff then Timelooper could be the place for you.Travel back 750 years of more using this new mobile app from Timelooper, a location based virtual reality mobile application created to provide more dimensions to your travel.

At Media Jobs we are always interested in finding the most innovative companies where you might want to work. The big talk today is about Artificial Intelligence and today we're talking with a company that is using the technology to drive more sales.The artificial Intelligence lead machine has arrived! The name of the lead master is Fusemachines and Sameer Maskey, Founder and CEO, and his team have been developing the software that applies Artificial Intelligence, Natural Language Processing and Machine Learning to the process of lead generation for B2B companies.Its taken 3 PHD's and 30 engineers to create SAM, the name they are calling their AI system. But it gets better. SAM interacts with humans through emails, mobile apps and sales software and learns from user behavior to perform some of the same tasks automatically. SAM learns and improves itself everyday!Today, with a staff of 80 the company is blazing a trail to take the pain out of lead gen so that us humans can focus more on cash generation then lead generation.In this podcast I speak with Alex Roeskestad from Fusemachines recently and he talked about how everything works and some of the customers that are currently benefiting from SAM.

At Media Jobs we like to bring you the most innovative companies. In this interview we will learn about a disability innovation from a new company that could help disabled people regain their voice. About 1.5% of people in the Western World have some form of communications limitations due to medical conditions including Motor Neurone Disease, Cerebral Palsy, Stroke, Brain Damage and Autism. Current "talk" solutions utilize body movements however they do not truly enable the individuals to actually speak. Talkitt is unique in that it is an inexpensive smart phone app that will use the users own voice to communicate.Imagine having something to say but no way to communicate it. Talkitt’s Chief Executive (CEO) Danny Weissberg came up with the idea in Israel back in 2012 after his grandmother had a stroke that severely impaired her speech. We spoke with Talkitt's US head of Business Development, Sara Smolley to learn more about this yet to be released product.

At Media Jobs we like to bring you the most innovative companies. In this interview we will learn about a new company that is differentiating themselves in the highly competitive residential real estate market by targeting the upscale market of frequent flyers and how awarding thousands of frequent flyer points can create a new business model for selling homes. Imagine being able to take a free vacation after spending your life savings on a home.Listen in as Roy Weissman of MediaJobs.com interviews the CEO and Founder of Flyhomes.com Stephen Lane.

At Media Jobs we like to bring you the most innovative companies. In this interview we will learn about a new company that is blending ecommerce and social sharing in a money making opportunity for consumers. Imagine being able to buy clothes for a profit. You could buy an endless amount of clothes as long as all the purchases were profitable. Fapl.co could be the best thing since sliced bread for those with a good eye for fashion.

MediaJobs.com interviews Victor Pinieres, Vp of Social Media at Big Spaceship, Victor explains how they use "Small data," very specific numbers and metrics to determine the meaning of success.

Can you create a low cost business incentive program before you finish your morning coffee? How about one that provides reward points that can be used at major companies including United and Delta Airlines?Roy Weissman of MediaJobs.com spoke with James Duchenne from Mplifyr who has built a do it yourself platform for businesses to create their own loyalty program.

George Waller, co-founder of Strikeforce, teamed up with his partner when they both realized that computer hacking had gone from a competition to big business. With millions of dollars at stake hackers are becoming smarter and smarter and infiltrating some of the most sophisticated systems regularly. Roy Weissman of MediaJobs.com spoke with George about how Strikeforce has created some compelling products to help protect everyone from the largest enterprise firms to one PC households

Can a group of smart people from Israel do a better job of finding the most relevant content for your audience? Roy Weissman from MediaJobs.com spoke with Lior Degani, a founder of Swayy, the content creation platform, who agreed that there was lots of competition in the space but explained why he believes that Swayy will rise above them all.

Disrupting market research and test marketing, Thinkvine thinks it has a better idea that will cost marketers and brand managers a lot less. They have developed software that can simulate how consumers will react to new and existing products utilizing a variety of media.Roy Weissman interviews Mark Battaglia, CEO of Thinkvine, about Thinkvine’s marketing mix optimization software that is changing market research forever.

Building an army of passionate advocates, Crowdtap is quickly becoming a key player in the Social Media space.Why start this business?"Very quickly we were able to see how college students were able to penetrate their communities a lot better than we could. They had all the connections, they had a way of reaching out on Facebook, through and even more than that kind of they had the ideas and knew how to really reach people with a message that matters.”

In a $100 billion dollar market with 30% annual growth...How do you create a barrier to entry in the gift card resale business? In this interview George tells Roy exactly how he has created a technology barrier that is far superior to anything ever done before in this space. The business is growing so fast that he is hiring 3 or 4 new people every week. Based out of Chicago, Illinois, Raise.com is a company to watch.

What if you could get in on the ground floor of an $18 billion dollar industry and do it at a $200 million dollar company?Job Seekers should pay special attention to this interview with a successful pioneer in the prescription eye care space. Watch out Warby Parker, you're way behind.According to the National Eye Institute, 64% of people wear glasses in the US which represents over 200 million people.Listen as Roger explains why the Wal-Mart, Costco, Pearl Visions and more will become far less dominant in this huge market.

Can an online flight search engine create a defensible business? The keyword for this interview is Big Data. In this world of big data where Omnicom and Publicis, the world’s two largest ad agencies merged to compete with Silicon Valley, there may be more to the RouteHappy.com story.Follow along while we interview Robert Albert, the CEO and founder, about why he believes Route Happy and its current database of over 100,000 flights will lead the market for “happy data:”

Too many top 10 lists to read? Meet the top of the top 10 lists, RankandStyle.com. Job Seekers interested in companies whose business plan is based on aggregation should take note. Search Google for the top 10 Bucket Bags and you will get over 11 million choices but at RankandStyle.com you can find the “definitive” top 10 of those 11 million as determined by Rank and Style’s secret sauce algorithm. RankandStyle must be doing something right as they achieved 300,000 page views in their first few weeks.

Job Seekers should strongly consider companies whose business plan is based on better, smarter, cheaper as they are poised to take existing business away from the big guys. Like taking candy from a baby rare is there a consumer who would not want to pay less for the exact same item. Loom Décor is enabling the 84% of homeowners planning to redecorate to save up to 50% on custom fabrics. How do they do it? By cutting out the many, many middle men in the home furnishings market. We had a chance to learn more about Loom Décor from Ashley Baker Gensler, one of the founders.

Job seekers should be focusing on online video as the next tv network. As the four major TV networks continue to announce ratings declines the sources of new online video continue to grow. YouTube has committed in excess of $40 million dollars to independent producers to create programming and has added live streaming and subscriptions as they build their 1 billion plus user platform. Currently over100 hours of video is uploaded to YouTube every minute.In today’s digital world everyone can be a producer.With the introduction of a wearable video camera, MeCam, the market continues to expand.MeCam, currently only offered online, is shortly to be working on distribution deals with major retailers and expects to see significant distribution increases.We caught up with Drew Martin, the inventor of the MeCam, and learned about his plans for this newly released product.