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The Business Behind The Beauty
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The Business Behind The Beauty

Author: Mini Latif

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This podcast is about what is takes to start, manage & build a multi million dollar beauty company.

Unlike a lot of Mamma & Pappa businesses, this small business operator is just all MAMMA. CEO & Founder Mini Latif has finally launched her Podcast to bring to light the raw truth of being a Dirty Entrepreneur.

She brings to you the founders & operators of some of the most iconic Melbourne small businesses in some of her episodes. She begins with asking the same 1st question: What did you want to be when you were a kid? These interviews will have you gasping!

Tune in, you'll see why!
13 Episodes
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This week, we get to spend time with teenage Boy Makeup Artist Xavier from @xavierbeautynet. At only 14, Xavier has been able to transition his passion for both music and makeup into a career. He has expanded his passions from YouTube to Instagram and today, he recorded his first podcast with Mini and tell the story of why he is now launching his YouTube series 'That Kid'.  But, it wouldn't be a Mini podcast without getting into the real depths of how he went from being an 11 year old boy gifted with his first lipgloss from his parents, to now a 14 year old navigating high school in un-chartered waters.  This Kid really inspires. His confidence and self awareness is way higher than most 14 years and this is a feel good episode of what it is like to live your dreams. Enjoy the episode! Mini Latif @australiasbeautyboss 
I met this chick called Kate on Instagram and unbeknown to me, she was my soul sista from another mister. A fellow boss babe, fellow Melbourne Westie, fellow Turk, fellow hottie! On a random night l asked her to come on in to my office and join me for a Poddy and she said YES! The rest ladies and gentlemen will bring you 1:32hr of pure joy, entertainment and loads of small business lessons.  This BossBabe is 10 years in and she has seen a lot and done even more. As the founder of SmartSkin Clinics and Pressplay Cosmetics, she unravels the truths about SME life! We cover topics from managing the hate culture of young girls, to Mummy Guilt & end on a slight rant about how our Government is not providing the tax breaks it should for the countries largest employer...small business! This is an episode not to be missed. Please DM me with your thoughts on the episode as l love to  hear all the feedback on @australiasbeautyboss.  Get to know Kate's businesses @pressplaycosmetics and @smartskinclinics A big thank you to @meganhustwaite for helping me with the title today :)) BTW would love a 5 star rating if you've got one ;) PS: my Private Chef makes a cameo too @privatechefrossa :)
This weeks episode touches so many heart strings and brings home the reality of how being Rich & Famous does not except you from coming out on your own terms. Mini is also joined by her team Maj & Tania as they unfold the details of the impending Brows & Business Masterclass, their tips on staying motivated 'daily' and how they raise their kids to have killer work ethic. Hold on tight ladies and gents, this episode is filled with production error after production error, which essentially is the foundation of the entire 1hour and 10mins and hysterical laughter and love of their job. DM Mini on her Instagram and let her know what you think @australiasbeautyboss - #WolfGang for LIFE!
This week, Mini takes her Podcast to Hong Kong! Each year, she takes the journey to one of the worlds largest beauty expo's; Cosmoprof. She shares insights in what these conventions are actually for and introduces you to the manufacturing side of cosmetics. But much of her journey is halted by the cities crippling riots that has closed schools, businesses and train stations, bringing the city to a stand still. This unmissable episode really brings home why it is important to have a #WolfGang. Follow Mini on Instagram at @australiasbeautyboss and slide into her DM's to share your thoughts... she is all ears! Today's episode is sponsored by Jennifer from @letssaygrazemelb - yum!
Pete has been Mini's manufacturer for over 8 years & today Mini was able to convince her to come into the studio for episode 8! Find out the reality of being a manufacturer and what they really think of the people that walk into their room with a dream. Unfortunately things did not go smoothly during recording and Mini lost the bulk of the content, so listen how Mini turns that disaster into one of her most favourite episodes yet. And of course, 3 year old Skylar makes another surprise appearance ;) Enjoy and remember to slide into Mini's DM on Instagram and let her know what you think. She loves to repost the feedback. IG: australiasbeautyboss  
This episode is packed with so many small biz nuggets, it is overflowing. Starting off with the easy quick ways on how to kick off your own podcast, to unveiling the truth behind Google Ratings and what they are actually worth in dollars! Mini will then break down what the next few episodes are going to be about as her guest list line up is out of this world. Stick around till the end, as the special guest appearance is beyond adorable. Remember, if you like this podcast, subscribe and give a 5 star rating. To continue to watch the journey of the Business Behind the Beauty, follow Mini on IG: @australiasbeautyboss. Special Guest IG: @skylarsarkissian
Join Mini this week with her full story of her trip to the USA that almost had her stranded in LA. With the grace of the team at the Mondrian on Sunset, Mini was reunited with her little girl just in time. The whole drama has Mini then break down the entire security business model of the hospitality industry and seeing if us entrepreneurs would follow suit with their policy. This is an episode you simply cannot miss. Has amazing insights to the retail world of the USA too. Enjoy and remember to subscribe and rate 5 stars #WolfGang!  
This week Mini is joined by social media expert Nicole, AKA Melbourne Hair Blogger to bring to her WolfGang an insight to unlocking the secrets to Instagram. Nicole is also responsible for transforming Mini's Instagram name to the successful and catchy 'Australia's Beauty Boss'. The two discuss how that came to life & also some brilliant tips and tricks that everyone can benefit from to help beat the Instagram algorithm. So if you are either new to social media or a veteran looking for new ways to beat what seems to be minute by minute changes within Instagram, then this weeks podcasts is for you. Be sure to find Nicole at 'MelbourneHairBlogger' and Mini on 'AustraliasBeautyBoss' on your favourite social media platform, INSTAGRAM. If you enjoy this episode, be sure to rate 5 stars, comment and subscribe. Every vote counts and we thank you in advance for being so awesome.  Love you WolfGang xo
This episode Mini takes you on not on only the most honest journey, but most recent one too. She opens about how the current economy is hitting small businesses so hard, that they are not surviving and her concern that her business may fall victim too. It is the more raw episode yet and one that also touches on mental health, an area close to Mini's heart. Press play, you're going to want to listen to this one. Hit her up on Instagram via 'AustraliasBeautyBoss' with a screenshot of this page on your story and she'll show you love back. It's all love here.
Have you ever felt like the world is against you and it's all too hard? Mini Latif drops the mic with how she got a $30,000 cheque just when she thought her world was about to crumble around her. Tune in to find out who handed her the unexpected gift of $30,000. You won't believe it. Remember to rate, like and subscribe - the stories have just started. And find Mini on Instagram under 'Australiasbeautyboss' #wolfgang for Life
The Sister In Law & The Best Friend, join Mini Latif in this weeks episode. The 3 of them reveal the truth about working together at Ottoman 3 Brow Bar. With 30+ years of friendship between them, they get raw. Even they are surprised by some of the stories they share. Highlighting the differences in their relationships at home versus in the office are only the tip of what turns out to be one of the most entertaining 47 minutes coming your way. If you think these ladies are talented now, wait till they take the microphone. By the end, you will clearly understand if working with family and friends is a wise choice. Enjoy and please rate and comment. We love you #Wolfgang  
Welcome to my very first Poddy - is that what the cool kids call them? I always assumed on my first episode l would take you to the beginning of my entrepreneur journey, however today l decided to begin in the middle. This episode is a very raw and real story of how well into the business l made a decision to expand that almost caused it all to come crashing down.  This the story of how we opened in Myer Chadstone. I go into detail about how l got into the department store and how the concession model works. I also bring to light what operations issues are involved and the power of word of mouth marketing.  The ending is unexpected, but certainly worth holding on for.  Today l bring to you my truth and in doing so, l hope that it helps give you an 'AHA' moment that you may have been searching for.  Sit back, plug in and escape. The next 35 minutes are all yours! Love you WolfGang, Mini Latif
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