行銷江湖
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© 曾孟卓Gordon
Description
他曾在路邊擺象棋攤當擂台主,於香港海洋公園任職專業小丑,跑菜市場賣化妝品水貨,又曾任職美商五十大當產品經理,台灣蘋果日報副總裁,Pixnet總經理,香港TVB駐台灣代表...專業橫跨行銷、業務、新聞公關、廣告及媒體、數位社群,匯合千奇百怪的市場經驗和見聞,以江湖實戰舉例引證有效的行銷概念,順道踢爆空洞浮泛的愚蠢理論和江湖上血淋淋的陰險手段。
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