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The GrowOrtho Podcast
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The GrowOrtho Podcast

Author: HIP Creative

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Have You Ever Asked Yourself: How can I get more patients? What are the systems I need to streamline operations? How can I be more effective with marketing? How can I align marketing and operations? How can I measure marketing results to see what’s working? If this is you, you’re in the right place. We’ve spent a lot of time talking with orthodontists, dentists, practice managers, office staff, and consultants, and we’ve actually built a framework to connect your office to patients & develop a relationship. Our Patient Acquisition & Retention Framework™ enables you to manage the patient experience from the first call through their procedure of interest. The GrowOrtho podcast is for orthodontists and dentists who want to run their practice like a business and discover how to take their practice to the next level.
166 Episodes
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Discover why successful orthodontists focus on abundance over competition. Learn practical systems to grow your practice by serving more families better. The post 9 Mindset Shifts That SECRETLY Double Your Success appeared first on HIP Creative.
Most orthodontic and dental practices sit on a goldmine they never touch. Every day, people call asking about treatment. They request information. Then life happens and they disappear. But buried in those old leads are your future patients. The difference between practices that grow and those that plateau? Persistence. The post The Secret To Filling Your Schedule Fast! appeared first on HIP Creative.
Growth feels good. New signage. New markets. New potential. But here's the catch: opening another location doesn't guarantee success. It guarantees overhead, stretched resources, and thinner margins. One orthodontist learned this after years of splitting attention across multiple offices. His breakthrough? He closed a location everyone called a "goldmine." His practice grew 50 percent in a year. True growth isn't about multiplying offices. It's about mastering what you already have before chasing the next opportunity. The post The #1 Thing Orthodontists Need to Do to Grow Their Practice appeared first on HIP Creative.
Most orthodontic leaders think motivation lives in the paycheck. Add a bonus here, throw in a perk there, and watch performance soar. Except it doesn't work that way. True motivation isn't bought. It's built. Dr. Ann Marie Gorczyca proves it every day with three psychological pillars: autonomy, mastery, and purpose. When you weave these into your culture, motivation becomes self-sustaining. The post 3 Pillars That Transform Team Performance appeared first on HIP Creative.
Right now, thousands of ads are flooding Meta. Your future patients are scrolling past most of them. The question is not how to post more. It's how to convert strangers into patients before they ever pick up the phone. The answer: turn every social profile into a trust funnel. Treat your channels as sales assets that earn trust with video, keep people inside your world long enough to like you, then point them to a clear next step. A trust funnel converts a social channel into a sales asset. Instead of scattered posts, you deliberately design profiles and content to shepherd a cold viewer through a sequence: discover you, understand you, like you, and finally act. The post What Top Orthodontists Wish They Knew Before Spending Thousands on Ads appeared first on HIP Creative.
Most practices treat treatment coordinators like script readers chasing conversion numbers, but the best TCs do so much more. They’re the heartbeat of the office—the emotional anchor for families making life-changing decisions. By balancing passion, purpose, and processes, TCs transform anxious first visits into lasting trust, fuel practice growth, and shape a culture where patients feel cared for, not sold to. The post This Is The #1 TC Shift That Separates Elite Practices appeared first on HIP Creative.
Discover the three overlooked assets inside your orthodontic practice that can double new patient numbers without spending another dollar on ads. The post Uncover 3 Hidden Assets In Your Practice appeared first on HIP Creative.
Your team feels micromanaged. Your systems create chaos. Sound familiar? The answer isn't picking sides in the people vs. processes debate. It's designing systems that make your team unstoppable while keeping patients coming back for more. The post The Hard Truth About Building a Thriving Orthodontic Practice! appeared first on HIP Creative.
Ever watch a patient nod politely through your treatment presentation, then disappear forever? You're not alone. Most orthodontic practices accept mediocre case acceptance rates as "industry standard." Here's the truth: your 50% conversion rate is costing you over $200,000 annually in lost revenue. The post From 50% to 80% Case Acceptance: The TC Training Blueprint appeared first on HIP Creative.
Blind spots can quietly hold your practice back. In this episode, we reveal how closing the gap between you and your business challenges turns problems into growth opportunities — and why proximity is power for every orthodontist. The post From Blind Spots to Breakthroughs: How Proximity Accelerates Orthodontic Growth appeared first on HIP Creative.
Despite earning in the top 1% of incomes for 30+ years, 50% of physicians work beyond age 65 because they have to. With over 400 physician suicides annually and financial stress ranking as the second leading cause of professional burnout, high income clearly doesn't guarantee financial security for healthcare professionals. This crisis affects thousands of doctors, orthodontists, and other medical professionals who've mastered complex procedures but remain financially illiterate despite impressive incomes—trapped in what experts call "golden handcuffs." The post The Secrets About Money They Never Told You In Dental School appeared first on HIP Creative.
Your most loyal team member may be unknowingly blocking your growth—and costing your practice over $50,000 a year. Discover how HIP and the Scheduling Institute help turn good intentions into high-converting systems that fuel predictable, scalable success. The post The Partnership That Could Double Your Practice appeared first on HIP Creative.
Your alarm goes off. Do you reach for your phone or reach for your potential? Most practice owners start their day reactive, scrolling through problems before they’ve even stood up. But what if the first hour of your day could determine whether you show up as a leader or just another overwhelmed dentist? Alex Forero, […] The post Win the Morning, Win the Practice: How to Lead with Energy appeared first on HIP Creative.
Discover how orthodontic patient experience hospitality sets practices apart. Dr. Brice Gilliam shares strategies for memorable patient care. The post The Customer-First Secret Orthodontists Are Missing appeared first on HIP Creative.
Explore the future of orthodontic practice through 5 key scenarios: AI treatment planning, 3D printing appliances, corporate consolidation, and smart orthodontic devices. Get actionable steps to prepare your practice for emerging orthodontic technology trends. The post Does ChatGPT Know the Future of Orthodontics? appeared first on HIP Creative.
Practices grow where attention goes. Trade the microscope for a simple compass, coach your team to do the same and you will create a practice that prints wins at work and at home. The post When Perfection Becomes A Prison: Focus On Outcomes & Watch Your Practice Grow appeared first on HIP Creative.
Discover the right orthodontic practice marketing strategy for your practice. Learn how to choose between Meta ads, Google ads, and SEO based on your practice persona, budget, and growth goals. Expert insights from veteran growth agencies on building sustainable patient acquisition systems. The post The $4,500 Question: Meta vs Google Ads appeared first on HIP Creative.
If your freezer meals come with a side of brain fog and bloating, it’s time to rethink what “convenient” actually means. In today’s high-speed world, we’re drowning in options for quick meals—DoorDash, frozen entrees, meal kits that ship to your door. But convenience often hides a high cost: your energy, your focus, and your long-term […] The post Lance Armstrong’s Former Chef: Fast Food Is Killing Your Potential! appeared first on HIP Creative.
Why Orthodontic Advertising Matters More Than Ever In today’s competitive healthcare landscape, orthodontic advertising is no longer optional—it’s essential. With more practices opening, DSOs expanding, and patients shopping around online, how you market your services can make or break your growth. Smart advertising isn’t just about throwing money at Facebook or Google. It’s about strategy, […] The post Orthodontic Advertising: Proven Strategies to Attract and Convert More Patients appeared first on HIP Creative.
Most orthodontists are brilliant clinicians. You’ve spent years mastering your craft, building a practice, and serving patients. But when it comes to building lasting wealth, many are unknowingly operating on financial quicksand. They’re told to max out retirement plans, buy properties, or jump into high-yield investments—but all without a solid foundation. Here’s the truth: you […] The post Stop Chasing Returns—Start Building Stability appeared first on HIP Creative.
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