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The Art of Authority Podcast
The Art of Authority Podcast
Author: Mike Saunders, MBA
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Interviews and Episodes to Help you Radically Optimize Your Authority & Influence to Help You Make More Impact, Dominate Your Market & Establish Yourself as THE Premier Expert in Your Field.
30 Episodes
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As an Entrepreneur, you know that you need higher returns on every marketing dollar you spend to get off the “Revenue Roller-Coaster” and stop the endless search for marketing solutions!I can help you leverage your expertise to increase your revenues. Clients that work with me are given a simple marketing strategy that brings them out of obscurity by raising their brand to a position of expertise and influence resulting in more clients, more profit and more impact.AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Robert Glazer is the founder and Managing Director of global performance marketing agency, Acceleration Partners.Under his leadership, Acceleration Partners has received numerous company culture awards, including #4 on Glassdoor’s Employees’ Choice Awards, Ad Age’s Best Place to Work, Entrepreneur’s Top Company Culture, and Inc. Magazine’s Best Place to Work.Bob is a columnist for both Forbes and Inc. and many other leading publications. He also shares ideas and insights around these topics via Friday Forward, a weekly inspirational newsletter that is followed by over 35,000 leaders worldwide.He recently authored the international bestselling book, Performance Partnerships and is a sought-after speaker by companies and organization around the world.Bob serves on the Board of Directors for BUILD Boston, is a global leader in Entrepreneur’s Organization (EO) and founder The Fifth Night charitable event (www.fifthnight.org).He is an avid skier, cyclist, reader and traveler and serial home renovator.You can learn more at: http://www.robertsglazer.com or https://www.accelerationpartners.com/The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Stacey is founder of Stacey Hanke Inc. She has trained and presented to thousands to rid business leaders of bad body language habits and to choose words wisely in the financial industry to the healthcare industry to government and everyone in between.Her client list is vast from Coca-Cola, FedEx, Kohl’s, United States Army, Navy and Air Force, Publicis Media, Nationwide, US Cellular, Pfizer, GE, General Mills and Abbvie. Her team works with Directors up to the C-Suite. In addition to her client list, she has been the Emcee for Tedx.She has inspired thousands as a featured guest on media outlets including; The New York Times, Forbes, SmartMoney magazine, Business Week, Lifetime Network, Chicago WGN and WLS-AM. She is a Certified Speaking Professional—a valuable accreditation earned by less than 10% of speakers worldwide.Learn More: www.staceyhankeinc.comThe Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Steven Washer, the “Sherlock Holmes of Video Marketing”, is on a mission to unlock the power of video so thought leaders, mavericks, and independent business owners can use the power of the movies to attract clients and other opportunities that take their messages far and wide.Video is fast becoming the preferred way that consumers make decisions to solve problems that are giving them serious discomfort. Video trumps text every day of the week for conveying tone of voice, body language, and the meaning of what is said, so getting to YES can be easier than ever before.A life-long love affair with movies and technology, and learning from his work as a professor, marketer and director uniquely prepared Steve to guide people from around the globe to leverage their own video cameras to make money. It’s just that simple.Entrepreneurs, helping professions, and people on missions for good need a platform to say why what they do matters. The paths they’ve traveled to reach this place of service are often compelling reasons for clients to lean in and want to engage.It’s time to learn how to use the camera to make magic happen now in your life and business.Steve’s signature seminar, How to Use the Magic of Video to Engage Loyal Paying Clients Who Need You!, is available to your group now.For booking information, contact us at: www.Visible Authority.comThe Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LET'S GET YOU UP In this noisy digital world, you can’t break through the noise, you just add to it. Instead, you need to get in on the conversation where your ideal customers are already listening. As a Navy veteran who ran nuclear power plants, and an inbound marketing engineer, Tom Schwab has a refreshingly unique approach. He focuses on time-proven strategy, then supercharges it with today’s technology and podcast interview marketing. An author, speaker, and teacher, Tom helps you get more traffic, leads, and raving customer fans by being interviewed on targeted podcasts. Tom will share his 6 secrets to get booked on your first podcast, the ultimate podcast guest interview checklist, and a free copy of his book at:www.InterviewValet.com/AuthoritySummitThe Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
John is the Author of Top of Mind, a bestselling book published by McGraw Hill. He Co-founded Influence & Co., the largest creator and distributor of expert content to major media. John has been called “one of the most powerful people in media who you’ve never met” by Inc. and a “must-see keynote speaker” by Forbes.You can book John to speak at JohnHallSpeaking.com or buy his book at www.topofmindbook.comLearn More: https://www.influenceandco.com/john-hall *********************************************************************As an Entrepreneur, you know that you need higher returns on every marketing dollar you spend to get off the “Revenue Roller-Coaster” and stop the endless search for marketing solutions!I can help you leverage your expertise to increase your revenues. Clients that work with me are given a simple marketing strategy that brings them out of obscurity by raising their brand to a position of expertise and influence resulting in more clients, more profit and more impact.AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Business leaders call on Ian Altman to modernize their sales and marketing to align with how today’s customers actually make buying decisions. Organizations around the world have relied on Altman’s guidance and inspiration to double their business growth with an integrity-based approach from his bestselling book, Same Side Selling.Altman draws on decades of experience as a former CEO of technology businesses that he founded, sold, and ultimately grew to over $1 billion in value. This business success backed by years of research that Altman conducted to understand how customers make decisions, provides audiences invaluable insights to help them become more successful in business. Through his energetic and interactive talks, Altman engages audiences of sales professionals, subject matter experts, and executives alike from beginning to end with an approach to selling that everyone can embrace, even your customer.As a two-time bestselling author and weekly columnist for Inc. and Forbes, Altman’s latest book, Same Side Selling, is “one of two intriguing books you should read on B2B consultative selling” according to business luminary, Seth Godin. Altman’s popular weekly podcast, Grow My Revenue Business Cast is available on iTunes or wherever you get your favorite podcast.Learn More: www.ianaltman.com*********************************************************************As an Entrepreneur, you know that you need higher returns on every marketing dollar you spend to get off the “Revenue Roller-Coaster” and stop the endless search for marketing solutions!I can help you leverage your expertise to increase your revenues. Clients that work with me are given a simple marketing strategy that brings them out of obscurity by raising their brand to a position of expertise and influence resulting in more clients, more profit and more impact.AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
David C. Baker is an author, speaker, and advisor to entrepreneurial creatives worldwide. He has written 5 books, advised 900+ firms, and keynoted conferences in 30+ countries.His work has been discussed in the Wall Street Journal, New York Times, Fast Company, Forbes, USA Today, BusinessWeek, and Inc. Magazine. He lives in Nashville, TN, but grew up in Guatemala, where he lived with the K'anjobal, a tribe of Mayans in San Miguel Acatán, Huehuetanango, where his parents did medical and literacy work. David helps entpreneurial creatives make better business decisions about their positioning and marketing, how they structure their roles in the firm, and how to benchmark their financial performance. His most recent book is called "The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth." He also produces a podcast with Blair Enns at 2bobs.com*********************************************************************As an Entrepreneur, you know that you need higher returns on every marketing dollar you spend to get off the “Revenue Roller-Coaster” and stop the endless search for marketing solutions! I can help you leverage your expertise to increase your revenues. Clients that work with me are given a simple marketing strategy that brings them out of obscurity by raising their brand to a position of expertise and influence resulting in more clients, more profit and more impactAUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Henry Kaminski Jr. is the founder of Unique Designz by the HMK Group, a full-service graphic design, branding, and marketing company. He is also author of the best seller "Refuse To Give Up." As a self-taught graphic designer and brand consultant, he's overcome all the odds to build a wildly successful multi-million-dollar business over the past decade. He has worked with a diverse range of business owners and professionals, including Jon Bon Jovi and Internet marketing expert Russell Brunson who has named Henry the "Million Dollar Designer." Ultimately, Henry is dedicated to helping small businesses grow and reach their goals through creative design, brand building which will allow entrepreneurs to design the life of their dreams!For a personal look at how Henry got started, watch this Mini Documentary https://www.youtube.com/watch?v=fI3y1NX57Ek********************************************************************As an Entrepreneur, you know that you need higher returns on every marketing dollar you spend to get off the “Revenue Roller-Coaster” and stop the endless search for marketing solutions! I can help you leverage your expertise to increase your revenues. Clients that work with me are given a simple marketing strategy that brings them out of obscurity by raising their brand to a position of expertise and influence resulting in more clients, more profit and more impact.AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Steve Olsher is known as the world’s foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution.A 25+ year entrepreneur, Steve is the Chairman & Founder of Liquor.com, online pioneer who launched on CompuServe’s Electronic Mall in 1993, New York Times bestselling author of What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do, author of the Business Technology Book of the Year, Internet Prophets: The World’s Leading Experts Reveal How to Profit Online, host of the #1 rated radio show/podcast Reinvention Radio, international keynote speaker, and an in-demand media guest who has appeared on CNN, The Huffington Post, Entrepreneur on Fire and countless other media outlets.Learn More: http://steveolsher.comGet your free copy of his book: www.WhatisYourWhat.comThe Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
In this episode I speak with Brand Strategist Pia Silva about branding, we discuss topics including how to build up your confidence in your own products and services so that you can raise your prices effortlessly!Entrepreneur, speaker and author Pia Silva is a partner and brand strategist at Worstofall Design where they build “Badass Brands without the BS” for 1-3 person service businesses in 1-3 day intensives. She is also a Forbes contributor and author of Badass Your Brand: The Impatient Entrepreneur’s Guide to Turning Expertise into Profit.Learn More: www.piasilva.com and www.Badassyourbrand.com/authority************************************************************************AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Mark W. Schaefer is a globally-recognized author, speaker, podcaster, and business consultant who blogs at {grow} — one of the top five marketing blogs of the world. He teaches graduate marketing classes at Rutgers University and has written six best-selling books including The Tao of Twitter (the best-selling book on Twitter in the world) and The Content Code, named by INC magazine as one of the Top five marketing books of the year, and his new book KNOWN: The handbook for building and unleashing your personal brand in the digital age.Mark also wrote the classic first book on influence marketing, Return On Influence. His many global clients include Pfizer, Cisco, Dell, Adidas, and the US Air Force. He has been a keynote speaker at prestigious events all over the world including SXSW, Marketing Summit Tokyo, and the Institute for International and European Affairs. He has appeared as a guest on media channels such as CNN, The Wall Street Journal, The New York Times and CBS News.Learn More: https://www.businessesgrow.com
John Ruhlin is ranked #1 in sales in the 70-year history for one of the largest direct sales companies in the world. His ranking and broken records still stand among the 1 Million+ distributors that have walked through their doors.His firm specializes in teaching fast growing service firms how to stand out, be memorable and become even more referable through “GIFTOLOGY: The Art & Science of Using Gifts to Cut Through the Noise, Drive Referrals and Strengthen Retention. They also help firms develop and execute the logistics of high-end gifting programs to open up doors with impossible to reach C-level prospects and drive referrals from current clients.His clients span across all sizes and industries but include the UBS, Raymond James, Wells Fargo, Chicago Bears, San Antonio Spurs, MGM, Shell, Chevron, Orlando Magic, Memphis Grizzlies, DR Horton, Miami Dolphins,Caesar’s Entertainment, Silestone, Darren Hardy, Tom Searcy, Shep Hyken, Jayson Gaignard, Jeffrey Gitomer and John Maxwell.He lives just outside of St Louis with his wife Lindsay and three daughters. His second book, “GIFTOLOGY, released on June 20th, 2016.Find out more info about John and his firm atwww.ruhlingroup.comwww.TheGiversEdge.com
Relationships Matter!The Community Company an organization that builds and manages community-driven programs for media companies and global brands.Scott Gerber is the founder of YEC, an invitation-only organization comprised of the world’s most successful young entrepreneurs, and Forbes Councils, a collective of invitation-only organizations for elite executives.He is also sought-after speaker, the co-author of Superconnector and the author of Never Get a “Real” Job. Scott has been featured in the New York Times, Wall Street Journal, Washington Post, Bloomberg, Fortune, TIME, CNN, MSNBC, CNBC, Reuters, Mashable, BBC, NPR, Forbes, The Daily Beast, CBS News, US News & World Report, Fox News, Inc. and Entrepreneur, and has been honored by NASDAQ and the White House.Follow him on Twitter at @scottgerberThe Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
Marcus is a highly sought-after international keynote speaker known for his unique ability to excite, engage and motivate live audiences. In 2017 Forbes named Marcus 1 of 20 “Speakers You Don’t Want to Miss.” Marcus has been dubbed a “Web Marketing Guru” by the New York Times and featured in Inc., The Globe and Mail, Content Marketing Institute, Forbes, Social Media Examiner, and more.As founder and president of The Sales Lion, he worked with hundreds of businesses, helping them to become the most trusted voice in their industry. Today, as owner and partner at IMPACT, and as owner of Marcus Sheridan International, he continues to motivate and lead his clients to achieve their potential by giving them the tools and support they need to get there.His book, “They Ask, You Answer,” was listed by Forbes as one of “11 Marketing Books Every CMO Should Read.” Mashable rated it as the “#1 Marketing Book” to read in 2017.The story of how Marcus was able to save his swimming pool company, River Pools, from the economic crash of 2008 has been featured in multiple books, publications, and university case studies around the world.Learn More: www.MarcusSheridan.comThe Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
A business based on Endless Referrals will make your business (and your life) a lot more fun, a lot less stressful, and a LOT more profitable!Bob Burg is a sought-after speaker at company leadership and sales conferences sharing the platform with everyone from today’s business leaders and broadcast personalities to even a former U.S. President.Bob is the author of a number of books on sales, marketing and influence, with total book sales of well over a million copies. His book, "The Go-Giver" coauthored with John David Mann, itself has sold over 700,000 copies and it has been translated into 21 languages.Following the success of "The Go-Giver" and "The Go-Giver Leader" ... his and John’s newest parable (April 10th, 2018) is "The Go-Giver Influencer."Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic, and is a past member of the Board of Directors of Furry Friends Adoption, Clinic & Ranch in his town of Jupiter, Florida.For more information on Bob and and Chapter One of The Go-Giver Influencer visit www.thegogiver.comAUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/
AUTHORITY POSITIONING IS A CUTTING EDGE MARKETING STRATEGY. LETS GET YOU UP TO SPEED!Download the Authority Positioning Blueprint - http://authoritypositioningcoach.com/the-plan/Read the Book Authority Selling - http://authoritypositioningcoach.com/#booksBuilding Your Authority isYour #1 Priority™The Art of Authority Podcasthttps://businessinnovatorsradio.com/the-art-of-authority-podcast/





















