Create Your Own Salary (previously Business Breakthrough)

Everyone has something that they are living through that they want to get out of, whether it is poverty or an emotional trauma and so on. In today’s episode Dave shares with us what motivated him to get to where he is today.My Guest: Dave MenzDave “Laundromat Millionaire” Menz is a passionate Entrepreneur, Husband, and Dad from Cincinnati, Ohio. He is the owner of the Queen City Laundry Chain of Laundromats and the author of the Laundromat Millionaire (to be released in October 2021). What makes Dave unique is the path he took to achieve his success. From poverty, to a corporate career, to taking the plunge into business and turning a struggling laundromat (that he bought off of Craigslist) into a cash-flowing multi-million dollar asset, Dave’s journey was anything but typical. Having fine tuned his operations over a decade, surrounded by his Rockstar team, Dave is obsessively driven to help, teach and inspire others while elevating the laundromat industry to a whole new level through networking, service and collaboration.Pivotal Moments·       From a struggling business to Millions·       Self Employed vs. Business OwnershipQuoteIf I can, you canLinks & Resourceswww.Laundromatmillionaire.comShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/140-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Everyone has something that they are living through that they want to get out of, whether it is poverty or an emotional trauma and so on. In today’s episode Dave shares with us what motivated him to get to where he is today.My Guest: Dave MenzDave “Laundromat Millionaire” Menz is a passionate Entrepreneur, Husband, and Dad from Cincinnati, Ohio. He is the owner of the Queen City Laundry Chain of Laundromats and the author of the Laundromat Millionaire (to be released in October 2021). What makes Dave unique is the path he took to achieve his success. From poverty, to a corporate career, to taking the plunge into business and turning a struggling laundromat (that he bought off of Craigslist) into a cash-flowing multi-million dollar asset, Dave’s journey was anything but typical. Having fine tuned his operations over a decade, surrounded by his Rockstar team, Dave is obsessively driven to help, teach and inspire others while elevating the laundromat industry to a whole new level through networking, service and collaboration.Pivotal Moments·       From a struggling business to Millions·       Self Employed vs. Business OwnershipQuoteIf I can, you canLinks & Resourceswww.Laundromatmillionaire.comShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/140-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

In today’s episode, Miranda shares with us some of the deeper and more esoteric concepts of human design and how you can leverage your natural abilities for your success.My Guest: Miranda MitchellMiranda is an experienced Human Design & Energetic Alignment Coach and a ICF Certified Mastery Level Coach who helps leaders in their industry energetically align (true self) so that they create more impact with sustainability and ease. Her YOUnique Energetic Blueprint shows Clients what is holding them back from stepping into their power in a bold and confident way. Miranda has vast experience in the physical and subtle bodies from earning a BA, in Sports and Health Sciences with a Concentration in Exercise Science, working as a Nationally Certified Personal Trainer for 20+ years, teaching pranayama and meditation for 8+ years and running her own coaching business. Miranda has helped a large amount of leaders and their teams overcome their energetic blocks through the awareness of their unique Human Design; resulting in a new found trust in expansion and belief in one’s self while connecting and collaborating with others for the greater good.Pivotal Moments·       The one thing that drew Miranda to Human design drew was a combination and collaboration of multi cultural wisdom.·       It is a tool for self awareness and self development, and then you can bring it into your business.·       You can go as deep as grandparents into human designs.·       Beginning with type;There are 5 types:·       Generator. Generators make up 70% of society. Manifestating generators, they are inspired by their work.·       Projector. Projectors makes up 20% of society, they are usually the most misunderstood, tired and feel bitter.·       Manifestor. Makes up 9% of society, they can initiate and it will happen.·       Reflector. Makes up 1% of society. They have every single center is white. They take in energy from everything around them and mirror it.QuoteAs soon as you start to walk on the path, the path appearsLinks & Resourceswww.miranda-mitchell.comShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/139-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

In today’s episode, Miranda shares with us some of the deeper and more esoteric concepts of human design and how you can leverage your natural abilities for your success.My Guest: Miranda MitchellMiranda is an experienced Human Design & Energetic Alignment Coach and a ICF Certified Mastery Level Coach who helps leaders in their industry energetically align (true self) so that they create more impact with sustainability and ease. Her YOUnique Energetic Blueprint shows Clients what is holding them back from stepping into their power in a bold and confident way. Miranda has vast experience in the physical and subtle bodies from earning a BA, in Sports and Health Sciences with a Concentration in Exercise Science, working as a Nationally Certified Personal Trainer for 20+ years, teaching pranayama and meditation for 8+ years and running her own coaching business. Miranda has helped a large amount of leaders and their teams overcome their energetic blocks through the awareness of their unique Human Design; resulting in a new found trust in expansion and belief in one’s self while connecting and collaborating with others for the greater good.Pivotal Moments·       The one thing that drew Miranda to Human design drew was a combination and collaboration of multi cultural wisdom.·       It is a tool for self awareness and self development, and then you can bring it into your business.·       You can go as deep as grandparents into human designs.·       Beginning with type;There are 5 types:·       Generator. Generators make up 70% of society. Manifestating generators, they are inspired by their work.·       Projector. Projectors makes up 20% of society, they are usually the most misunderstood, tired and feel bitter.·       Manifestor. Makes up 9% of society, they can initiate and it will happen.·       Reflector. Makes up 1% of society. They have every single center is white. They take in energy from everything around them and mirror it.QuoteAs soon as you start to walk on the path, the path appearsLinks & Resourceswww.miranda-mitchell.comShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/139-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Many people want to use fast paths to making money. In this episode Ryan shares with us 4 steps to succeed: Make a decision, Set a clear goal, Make a list and Take action on your list. My Guest: Ryan KuglerDirecting a movie starting at age of 13 with some major stars and for the last 25-years, he has been building profitable businesses. He runs several seven and eight-figure companies, including A5 Events, Ideal Content and Plan B Distribution. The best part? He doesn’t work insane hours and is able to spend most of his time with his family.Pivotal Moments·       Ryan is a busy guy and is on podcasts because he wants to help people. ·       There are core principles that work that need to be brought to life in the new generation.·       Ryan began with a family business when he was in high school and learnt there are issues that come up that you need more money so he opened a second business followed by a third.·       The more he worked the more he received what he wanted. ·       When you are doing something you want to do and you get compliments it is rewarding, and then you can continue.    AdviceRyan makes a list and then pursues it. ·       First thing is specificity, and then make a list of how to get to it. Take action.·       Be sure to put your phone to the side. Don’t be lazy about communications·       Use the computer and landline. QuoteName, want, get your product.Links & Resourceswww.ryankugler.comShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/138-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Many people want to use fast paths to making money. In this episode Ryan shares with us 4 steps to succeed: Make a decision, Set a clear goal, Make a list and Take action on your list. My Guest: Ryan KuglerDirecting a movie starting at age of 13 with some major stars and for the last 25-years, he has been building profitable businesses. He runs several seven and eight-figure companies, including A5 Events, Ideal Content and Plan B Distribution. The best part? He doesn’t work insane hours and is able to spend most of his time with his family.Pivotal Moments·       Ryan is a busy guy and is on podcasts because he wants to help people. ·       There are core principles that work that need to be brought to life in the new generation.·       Ryan began with a family business when he was in high school and learnt there are issues that come up that you need more money so he opened a second business followed by a third.·       The more he worked the more he received what he wanted. ·       When you are doing something you want to do and you get compliments it is rewarding, and then you can continue.    AdviceRyan makes a list and then pursues it. ·       First thing is specificity, and then make a list of how to get to it. Take action.·       Be sure to put your phone to the side. Don’t be lazy about communications·       Use the computer and landline. QuoteName, want, get your product.Links & Resourceswww.ryankugler.comShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/138-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

The mindset of the wealthy is utilization not accumulation. In this episode shares with us how to transition from the fear of not having enough money to the confidence that all of your money is constantly growing and the strategies that help you do just that.My Guest: Stephanie Walter.Today’s guest, Stephanie Walter, is the CEO of Erbe Wealth, a capital raiser, syndicator, and real estate investor. She recently retired and sold her insurance agency of 16 years by following the key principles she teaches professionals to use. She teaches professional people to “unlearn” what most of us have been wired to think about money and re-educating people on attaining lasting wealth. She is a gateway between these professionals and well vetted deals. Stephanie lives with her husband and young son in Colorado.QuoteRule Number 1: Never lose money. Rule Number 2: Never forget Rule Number 1.Links & Resourceswww.erbewealth.comShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/137-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

The mindset of the wealthy is utilization not accumulation. In this episode shares with us how to transition from the fear of not having enough money to the confidence that all of your money is constantly growing and the strategies that help you do just that.My Guest: Stephanie Walter.Today’s guest, Stephanie Walter, is the CEO of Erbe Wealth, a capital raiser, syndicator, and real estate investor. She recently retired and sold her insurance agency of 16 years by following the key principles she teaches professionals to use. She teaches professional people to “unlearn” what most of us have been wired to think about money and re-educating people on attaining lasting wealth. She is a gateway between these professionals and well vetted deals. Stephanie lives with her husband and young son in Colorado.QuoteRule Number 1: Never lose money. Rule Number 2: Never forget Rule Number 1.Links & Resourceswww.erbewealth.comShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/137-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

In today’s market everyone considers themselves an expert, and so many people have been burnt either because the expert they hired was not the expert they needed, or was not quite the expert they thought they were. In this episode Ginger shares with us how story guides people to that place of comfort certainty and trust.My Guest: Ginger ZumaetaGinger Zumaeta, advises companies on positioning and communicating big ideas. She’s the Founder and CEO of Zumaeta Group, a positioning and messaging strategy firm, and author of the forthcoming book Deckonomics: Design Presentations that Spread Ideas, Drive Decisions and Close Deals. Ginger has worked with some of the world’s largest brands, such as Coca Cola, Verizon, Union Bank, Amgen, Anthem, Infinity Insurance and many others. Her insights have been featured in publications such as Business Insider, TheNextWeb, Better Marketing, Storius, and Marketing Profs, among others and she’s spoken about marketing and messaging on numerous stages including Verizon’s Hispanic Marketing series, the Latina Style National Conference, Union Bank’s Personal Branding series, Kaiser Permanente’s Annual Brand Conference, and the Promax National Conference. She’s the winner of 3 Emmy Awards, 12 Muse awards and a Gracie Award for her work in television, and has held positions as an adjunct professor at UCLA and Cal Lutheran in marketing and research. After going from an award-winning career at NBC to launching a strategic consulting firm, Ginger uses her experience in storytelling and persuasion to train corporate teams in telling better business stories to move high-stakes work forward with clear and succinct presentations grounded in story structure and backed by brain science.Pivotal Moments·       Ginger began in TV in research and found herself struggling to tell the stories of what the research was telling her.·       She was responsible for analysing all of the ratings understanding how audience was flowing in and out of shows and so on.·       The reason Ginger moved to storytelling was because she had dense technical information.·       During the 2008/9 recession Ginger had to lay off her entire team as well as get her pink slip.·       She took the opportunity to think about changing, and have not looked back since.·       She now works with companies who are having a hard time expressing their unique and defensible difference.·       When you are trying to attract a client base or audience you need to think about what makes every story interesting.·       Ginger focuses on what the problem story is.·       When you begin with the problem then you can invite people in and then you can go back to your genesis story.·       We are in a learning economy.AdviceIn your story you need to talk about the following:·       Who you are?·       What you have done professional that you have lead the path successfully?·       Cost of the journey·       Benefits of the journeyQuoteProximity is powerLinks & Resourceswww.gingerzumaeta.comShow: www.estierand.com/breakthroughp...

In today’s market everyone considers themselves an expert, and so many people have been burnt either because the expert they hired was not the expert they needed, or was not quite the expert they thought they were. In this episode Ginger shares with us how story guides people to that place of comfort certainty and trust.My Guest: Ginger ZumaetaGinger Zumaeta, advises companies on positioning and communicating big ideas. She’s the Founder and CEO of Zumaeta Group, a positioning and messaging strategy firm, and author of the forthcoming book Deckonomics: Design Presentations that Spread Ideas, Drive Decisions and Close Deals. Ginger has worked with some of the world’s largest brands, such as Coca Cola, Verizon, Union Bank, Amgen, Anthem, Infinity Insurance and many others. Her insights have been featured in publications such as Business Insider, TheNextWeb, Better Marketing, Storius, and Marketing Profs, among others and she’s spoken about marketing and messaging on numerous stages including Verizon’s Hispanic Marketing series, the Latina Style National Conference, Union Bank’s Personal Branding series, Kaiser Permanente’s Annual Brand Conference, and the Promax National Conference. She’s the winner of 3 Emmy Awards, 12 Muse awards and a Gracie Award for her work in television, and has held positions as an adjunct professor at UCLA and Cal Lutheran in marketing and research. After going from an award-winning career at NBC to launching a strategic consulting firm, Ginger uses her experience in storytelling and persuasion to train corporate teams in telling better business stories to move high-stakes work forward with clear and succinct presentations grounded in story structure and backed by brain science.Pivotal Moments·       Ginger began in TV in research and found herself struggling to tell the stories of what the research was telling her.·       She was responsible for analysing all of the ratings understanding how audience was flowing in and out of shows and so on.·       The reason Ginger moved to storytelling was because she had dense technical information.·       During the 2008/9 recession Ginger had to lay off her entire team as well as get her pink slip.·       She took the opportunity to think about changing, and have not looked back since.·       She now works with companies who are having a hard time expressing their unique and defensible difference.·       When you are trying to attract a client base or audience you need to think about what makes every story interesting.·       Ginger focuses on what the problem story is.·       When you begin with the problem then you can invite people in and then you can go back to your genesis story.·       We are in a learning economy.AdviceIn your story you need to talk about the following:·       Who you are?·       What you have done professional that you have lead the path successfully?·       Cost of the journey·       Benefits of the journeyQuoteProximity is powerLinks & Resourceswww.gingerzumaeta.comShow: www.estierand.com/breakthroughp...

When implementing price anchoring, most people are used to counting from 1 to 3. However this is the biggest mistake. The idea of anchoring is to anchor on the big number, so you need to present the big number first.My Guest: Sean DoyleSean M. Doyle is principal at FitzMartin Inc, a leading consultancy focused on sales marketing and management, sales and marketing technology services, and revenue operations. Sean and his team at FitzMartin are focused on long term value creation through a sales-first, scientific approach to driving revenue. Over a 25+ year career and more than 5,000 client engagements, Sean has amassed unmatched expertise in helping B2B companies sell more to their most profitable customers. Sean’s latest book, Shift, explores 19 practical ideas, grounded in the science of behavioural change, that can transform a business’s marketing efforts and, by natural extension, its profitability.Pivotal Moments·       Sean began doing graphic design 30 years ago.·       Awareness is not marketing. Marketing considers the entire journey from being unaware that something exists all the way through to you have to use them.·       The difference between early stages of marketing to when trying to scale 50 people plus.·       When businesses grow they begin to see that sales and marketing is a lever that they can pull that they don’t understand how to pull.·       Helping relationships·       Price Anchoring·       AuthenticityQuoteIf something doesnt get sold it doesnt matter.Links & Resourceswww.Fitzmartin.comwww.Seanmdoyle.comShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/135-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

When implementing price anchoring, most people are used to counting from 1 to 3. However this is the biggest mistake. The idea of anchoring is to anchor on the big number, so you need to present the big number first.My Guest: Sean DoyleSean M. Doyle is principal at FitzMartin Inc, a leading consultancy focused on sales marketing and management, sales and marketing technology services, and revenue operations. Sean and his team at FitzMartin are focused on long term value creation through a sales-first, scientific approach to driving revenue. Over a 25+ year career and more than 5,000 client engagements, Sean has amassed unmatched expertise in helping B2B companies sell more to their most profitable customers. Sean’s latest book, Shift, explores 19 practical ideas, grounded in the science of behavioural change, that can transform a business’s marketing efforts and, by natural extension, its profitability.Pivotal Moments·       Sean began doing graphic design 30 years ago.·       Awareness is not marketing. Marketing considers the entire journey from being unaware that something exists all the way through to you have to use them.·       The difference between early stages of marketing to when trying to scale 50 people plus.·       When businesses grow they begin to see that sales and marketing is a lever that they can pull that they don’t understand how to pull.·       Helping relationships·       Price Anchoring·       AuthenticityQuoteIf something doesnt get sold it doesnt matter.Links & Resourceswww.Fitzmartin.comwww.Seanmdoyle.comShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/135-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Many people think that when business is at its peak and successful it is the best thing, however listen in to Nicole who shares with us how to respect success but not idolize it, because we don’t know what goes on behind the scenes. It takes work to build success.My Guest: Nicole JansenNicole grew up in an entrepreneurial household by her mid 20’s she helped build an 8 figure family business that spanned nearly a dozen countries. She also launched her own successful venture at 16 years old. She also became one of the go to resources. After experiencing more than her fair share of unethical and unjust business practices over her 30 year career, Nicole decided that while teaching others how to build effective business systems and play to their strengths was valuable and rewarding, the most important is leadership. And that is what she focuses on now.Pivotal Moments·       Nicole’s father owned a few car automotive stations. He was a big dreamer and he wanted to explore and expand. When Nicole was 7 years old her dad got involved in network marketing which back then was direct sales.·       He then invested, sold the business went down to Brazil to invest, but the partners pulled out at the last minute.·       He disappeared for months and months. Lost everything had massive debt.·       That was Nicole’s first experience at age 11 she saw what happens when you make big mistakes. It shaped her view of business and money.·       Nicole became more involved with paperwork. By the time she was 14 she was doing a lot of back-end shipping and receiving and learnt a lot about business.·       At 16 Nicole started her own business started selling products that she could get hold of. Such as fax machines.·       She went to industrial areas and sold her fax machines from door to door, she then went onto selling lots of other products such as Volvo.·       In the 90’s Nicole built up her dads business in multiple countries.·       Reaching multiple countries was via word of mouth.·        It takes work to build successAdvicePrinciples and relationships don’t change.Current Business StruggleThe challenge which is essentially an opportunity, Nicole is looking for more leaders at the highest levels that know what they are doing but want to work on the inner game and want to talk about relationships. There is a point where leaders get to a sealing of complexity.Links & Resourceshttps://www.linkedin.com/in/nicolejansenhttps://www.facebook.com/nicolejanseninchttps://www.instagram.com/nicolejanseninchttps://www.youtube.com/nicolejansenhttps://twitter.com/nicolejansenhttps://www.facebook.com/LeadersOfTransformationShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to a...

Many people think that when business is at its peak and successful it is the best thing, however listen in to Nicole who shares with us how to respect success but not idolize it, because we don’t know what goes on behind the scenes. It takes work to build success.My Guest: Nicole JansenNicole grew up in an entrepreneurial household by her mid 20’s she helped build an 8 figure family business that spanned nearly a dozen countries. She also launched her own successful venture at 16 years old. She also became one of the go to resources. After experiencing more than her fair share of unethical and unjust business practices over her 30 year career, Nicole decided that while teaching others how to build effective business systems and play to their strengths was valuable and rewarding, the most important is leadership. And that is what she focuses on now.Pivotal Moments·       Nicole’s father owned a few car automotive stations. He was a big dreamer and he wanted to explore and expand. When Nicole was 7 years old her dad got involved in network marketing which back then was direct sales.·       He then invested, sold the business went down to Brazil to invest, but the partners pulled out at the last minute.·       He disappeared for months and months. Lost everything had massive debt.·       That was Nicole’s first experience at age 11 she saw what happens when you make big mistakes. It shaped her view of business and money.·       Nicole became more involved with paperwork. By the time she was 14 she was doing a lot of back-end shipping and receiving and learnt a lot about business.·       At 16 Nicole started her own business started selling products that she could get hold of. Such as fax machines.·       She went to industrial areas and sold her fax machines from door to door, she then went onto selling lots of other products such as Volvo.·       In the 90’s Nicole built up her dads business in multiple countries.·       Reaching multiple countries was via word of mouth.·        It takes work to build successAdvicePrinciples and relationships don’t change.Current Business StruggleThe challenge which is essentially an opportunity, Nicole is looking for more leaders at the highest levels that know what they are doing but want to work on the inner game and want to talk about relationships. There is a point where leaders get to a sealing of complexity.Links & Resourceshttps://www.linkedin.com/in/nicolejansenhttps://www.facebook.com/nicolejanseninchttps://www.instagram.com/nicolejanseninchttps://www.youtube.com/nicolejansenhttps://twitter.com/nicolejansenhttps://www.facebook.com/LeadersOfTransformationShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to a...

One of the biggest mistakes start-ups make is sticking with the same idea that hasn’t been working for too long because they are afraid to fail. In today’s episode Steve pulls back the curtain for us and lets us in on the secrets to successful start-ups.My Guest Steve Hoffman:Steve founded three-venture funded and two bootstrapped start-ups, each of which is a unique tale. Steve is also the CEO of Founders Space, a global start-up accelerator, with over 50 partners in 22 countries and 50K entrepreneurs as members. Every year, he mentors hundreds of start-ups, helping them overcome their biggest challenges.​In addition, HarperCollins just published his book "Surviving A Start-up," where he delves into the hard questions, like why do most start-ups fail? And how can entrepreneurs beat the odds, overcome emotional stress, and break through both mental and market barriers.Pivotal Moments·       First company was a game company. Steve and his wife did it themselves. It was a rewarding profitable business. They sold over 1 million games.·       Steve’s first venture-funded company in late 90’s was synchronizing online entertainment to on air broadcast. It was very stressful.·       2nd venture was media company it was a online video on mobile·       After bad experience with venture funded companies he founded Founders Space bootstrapped.Current ChallengeEveryone has been working from home or from the road, Steve wants to continue that, so as things open up again should they open up their physical accelerator? It is a lot of work. Getting a little more money isn’t their goal. However can the clients get everything they can without coming to their physical space? This is their struggle.AdviceFor any start up:1.     Who is your customer?2.     Understand what value you are providing? Because there has to be a reason why people would come to you more than anyone else?3.     Are there people who really need your product?4.     Get recurring revenue, get a customer and never let go of that customer.Quote: Software ate the worldLinks & Resources:www.foundersspace.comLinkedinShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/133-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

One of the biggest mistakes start-ups make is sticking with the same idea that hasn’t been working for too long because they are afraid to fail. In today’s episode Steve pulls back the curtain for us and lets us in on the secrets to successful start-ups.My Guest Steve Hoffman:Steve founded three-venture funded and two bootstrapped start-ups, each of which is a unique tale. Steve is also the CEO of Founders Space, a global start-up accelerator, with over 50 partners in 22 countries and 50K entrepreneurs as members. Every year, he mentors hundreds of start-ups, helping them overcome their biggest challenges.​In addition, HarperCollins just published his book "Surviving A Start-up," where he delves into the hard questions, like why do most start-ups fail? And how can entrepreneurs beat the odds, overcome emotional stress, and break through both mental and market barriers.Pivotal Moments·       First company was a game company. Steve and his wife did it themselves. It was a rewarding profitable business. They sold over 1 million games.·       Steve’s first venture-funded company in late 90’s was synchronizing online entertainment to on air broadcast. It was very stressful.·       2nd venture was media company it was a online video on mobile·       After bad experience with venture funded companies he founded Founders Space bootstrapped.Current ChallengeEveryone has been working from home or from the road, Steve wants to continue that, so as things open up again should they open up their physical accelerator? It is a lot of work. Getting a little more money isn’t their goal. However can the clients get everything they can without coming to their physical space? This is their struggle.AdviceFor any start up:1.     Who is your customer?2.     Understand what value you are providing? Because there has to be a reason why people would come to you more than anyone else?3.     Are there people who really need your product?4.     Get recurring revenue, get a customer and never let go of that customer.Quote: Software ate the worldLinks & Resources:www.foundersspace.comLinkedinShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/133-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Have you ever wondered what the secrets are to success when it comes to partnerships? In this episode Elizabeth shares with us what you need to know so that your business can run smoothly when dealing with a partner in the business.My Guest: Elizabeth DodsonElizabeth Dodson started her career in technology after securing an MBA from Loyola University of Maryland back in the early nineties. She climbed the career ladder at an early[1]stage Start-Up in the commercial construction technology industry to Director of Business Development and demonstrated success driving multi-million dollar sales growth while providing award-winning sales leadership. After a personal challenge managing her home, Elizabeth decided to build the very solution she needed to save money, save time, and reduce her stress. Now she is the Co-Founder of HomeZada, an online and mobile home management portal that helps homeowners manage their homes to save time and money and reduce stress. Specifically, HomeZada educates homeowners in the areas of home management, inventory, maintenance, remodeling projects, and finances. Elizabeth also offers her experience as an active mentor in programs offered by Stevenson and Loyola Universities and American Corporate PartnersAdvice:To start a tech company:·       Design the platform before building it.·       Then took the framework and created user profiles.·       You can then understand how someone will be using it.·       Then look at it from a long term perspective.·       This enables you to build a platform that would be able to grow.Quote:Life begins outside your comfort zoneLinks & Resources:https://www.homezada.com/Linkedin: @edodsonShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/132-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Have you ever wondered what the secrets are to success when it comes to partnerships? In this episode Elizabeth shares with us what you need to know so that your business can run smoothly when dealing with a partner in the business.My Guest: Elizabeth DodsonElizabeth Dodson started her career in technology after securing an MBA from Loyola University of Maryland back in the early nineties. She climbed the career ladder at an early[1]stage Start-Up in the commercial construction technology industry to Director of Business Development and demonstrated success driving multi-million dollar sales growth while providing award-winning sales leadership. After a personal challenge managing her home, Elizabeth decided to build the very solution she needed to save money, save time, and reduce her stress. Now she is the Co-Founder of HomeZada, an online and mobile home management portal that helps homeowners manage their homes to save time and money and reduce stress. Specifically, HomeZada educates homeowners in the areas of home management, inventory, maintenance, remodeling projects, and finances. Elizabeth also offers her experience as an active mentor in programs offered by Stevenson and Loyola Universities and American Corporate PartnersAdvice:To start a tech company:·       Design the platform before building it.·       Then took the framework and created user profiles.·       You can then understand how someone will be using it.·       Then look at it from a long term perspective.·       This enables you to build a platform that would be able to grow.Quote:Life begins outside your comfort zoneLinks & Resources:https://www.homezada.com/Linkedin: @edodsonShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/132-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Many of us know how to get Amazon best seller, Vikrant pulls back the curtain on how to become a Wall Street Best seller. Join us today as Vikrant shares with us incredible hacks on how to publish your book with profit. My Guest: Vikrant ShauryaVikrant Is the CEO and founder of Bestsellingbook.com and also a sought after book launch manager internationally recognized digital publishing expert and the author of 2 number one best seller Power and How to write a best seller.Pivotal Moments·       An ISB Number is a unique ID number of your book.·       10 Years ago, he dropped out of college and started his first company, and made loads of mistake and within 6 months had to close the company.·       His company was a platform for investors to meet up with entrepreneurs.·       However due to mistakes this fell through.·       He had no money and he searched online. And discovered self publishing.·       However English was not his first language. But he couldn’t let this stop him.·       HE put himself out for 21 days and wrote a book. He made $27 the first month.·       He then published a second book in 3 days. Did some marketing and made over $400 that month.·       People heard about his book and reached out to him. He helped them out for free, but when lots of people began reaching out to him, he began to charge a coaching fee.·       Over the years he built himself up and eventually launched dozens of courses and e books on how to write and publish books.Advice7 Pillars to write and publish a successful selling book:1.     Purpose: Why are you writing a book?2.      Position: Positioning in the market. Why your book is different?3.     Create an outline of the entire book.4.     Package: Design5.     Publish phase: Ingramspark is the worlds’ largest book distribution site.6.     Promote: Podcasts are the best place to promote book.7.     ProfitQuoteMaster your time, master your life.Links & Resources: LinkedInwww.bestsellingbook.comShow: www.estierand.com/breakthroughPart 1 of this episode where you hear more go to estierand.com/131-1Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)

Many of us know how to get Amazon best seller, Vikrant pulls back the curtain on how to become a Wall Street Best seller. Join us today as Vikrant shares with us incredible hacks on how to publish your book with profit. My Guest: Vikrant ShauryaVikrant Is the CEO and founder of Bestsellingbook.com and also a sought after book launch manager internationally recognized digital publishing expert and the author of 2 number one best seller Power and How to write a best seller.Pivotal Moments·       An ISB Number is a unique ID number of your book.·       10 Years ago, he dropped out of college and started his first company, and made loads of mistake and within 6 months had to close the company.·       His company was a platform for investors to meet up with entrepreneurs.·       However due to mistakes this fell through.·       He had no money and he searched online. And discovered self publishing.·       However English was not his first language. But he couldn’t let this stop him.·       HE put himself out for 21 days and wrote a book. He made $27 the first month.·       He then published a second book in 3 days. Did some marketing and made over $400 that month.·       People heard about his book and reached out to him. He helped them out for free, but when lots of people began reaching out to him, he began to charge a coaching fee.·       Over the years he built himself up and eventually launched dozens of courses and e books on how to write and publish books.Advice7 Pillars to write and publish a successful selling book:1.     Purpose: Why are you writing a book?2.      Position: Positioning in the market. Why your book is different?3.     Create an outline of the entire book.4.     Package: Design5.     Publish phase: Ingramspark is the worlds’ largest book distribution site.6.     Promote: Podcasts are the best place to promote book.7.     ProfitQuoteMaster your time, master your life.Links & Resources: LinkedInwww.bestsellingbook.comShow: www.estierand.com/breakthroughPart 2 of this episode where you hear more go to estierand.com/131-2Did you enjoy this episode? Then subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live (and you will be helping me get to #1 on iTunes, making us all cooler in the process!)