DiscoverThe Art of Appointment Setting
The Art of Appointment Setting
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The Art of Appointment Setting

Author: Kwesi Sakyi-Gyinae

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Helping businesses get more sales appointments and turning those appointments into sales. In the Appointment Setting Podcast, we cover details of how to increase your sales and revenue by implementing powerful sales appointment setting tactics and techniques. Host Kwesi Sakyi-Gyinae, interviews experts, and top professionals who are getting results with these techniques. The Appointment Setting Podcast is brought to you by Katallyze.io
36 Episodes
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Leo Channing is the Principal @ 1010data. He has also sold millions of dollars of services in his previous life. Today, we’re talking about business development and the first steps that can help get more high-ticket sales. In this episode, we also talk about: • What all business relationships have in common • How to build a strategic mindset when tapping into your network • How do you build trust before asking for help • How to use tools to enable connections • How to lead with value when connecting
Donna Valente is the co-Founder of Enterprise Sales Institute. She is also a certified Co-Active coach with a focus on enterprise sales, leadership, and management communication. Today, we’re talking about C-Level Appointments. In this episode, we also talk about: • Why is it important to exchange value for a C-Level appointment • Specific examples of "value" or insights • Specific cold email script that communicates the value • How to follow up in a value-adding way • How to change the type of value you present
Andrea Waltz is the co-author of Go for No! Yes is the Destination, No is How You Get There. Her book is #1 on Amazon’s “Selling” list and has remained in the top 20 of ‘Sales’ books for over the last 8 years. Today, we’re talking about how to deal with rejection and overcome fear when prospecting. In this episode, we also talk about: How to overcome the anxiety about cold calling How to build the right frame of mind to make calls How to handle rejection How to avoid taking rejection personally How to take advantage of rejection. This is a replay of an earlier episode.
Hey everyone, it’s Kwesi here. Since we launched our Lead Generation Masterclass, we’ve gotten a ton of great questions from our students and a lot of people from our community. So in this episode, I’m going to take some time to answer some of the questions we’re getting so everyone can benefit from it. And by the way, if you have yet checked out the Masterclass, you can check it out here. Also if you have any questions about lead generation and building a prospecting system that works, feel free to shoot me an email with your question and I’ll answer it in one of the episodes on this show. Today, we’re talking about how to write cold emails for a new product or service.   This episode is brought to you by Katallyze.io: Join our free webinar and learn How to Book 30 Sales Meetings Using Cold Emails in 30 Days. You’ll learn: ✔️The 1-Cold Email Mistake That Sends Buyers Running Away From You ✔️Little-known Ways to Grab Your Prospect’s Attention and Get Them Interested ✔️How to Dramatically Book More Sales Meetings Without Being Sleazy ✔️How to Get in Front of More of the RIGHT Prospects (No one else will share this.) Don’t wait any longer, click here to register.
Danny is a UX professional with over 15 years of experience designing digital products for companies like The Economist, PwC, Yahoo!, as well as, startups, schools (CUNY, General Assembly) and VC funds. He helps companies increase their User Experience capacity to deliver business results. Today, we’re talking about how to design to upsell existing clients and win business. In this episode, we also talk about: 3 ways you can outsmart your competition using design thinking How to improve your service using customer interviews 6 steps for identifying your ideal customers - I’ve never heard it articulated so clearly so you wanna stick around for that Danny’s Resources: LinkedIn Website   This episode is brought to you by Katallyze.io: Join our free webinar and learn How to Book 30 Sales Meetings Using Cold Emails in 30 Days. You’ll learn: ✔️The 1-Cold Email Mistake That Sends Buyers Running Away From You ✔️Little-known Ways to Grab Your Prospect’s Attention and Get Them Interested ✔️How to Dramatically Book More Sales Meetings Without Being Sleazy ✔️How to Get in Front of More of the RIGHT Prospects (No one else will share this.) Don’t wait any longer, click here to register.
Hey everyone, it’s Kwesi here. Since we launched our Lead Generation Masterclass, we’ve gotten a ton of great questions from our students and a lot of people from our community. So in this episode, I’m going to take some time to answer some of the questions we’re getting so everyone can benefit from it. And by the way, if you have yet checked out the Masterclass, you can check it out here. Also if you have any questions about lead generation and building a prospecting system that works, feel free to shoot me an email with your question and I’ll answer it in one of the episodes on this show. Today, we’re talking about how to deal with rejection when prospecting.   This episode is brought to you by Katallyze.io: Join our free webinar and learn How to Book 30 Sales Meetings Using Cold Emails in 30 Days. You’ll learn: ✔️The 1-Cold Email Mistake That Sends Buyers Running Away From You ✔️Little-known Ways to Grab Your Prospect’s Attention and Get Them Interested ✔️How to Dramatically Book More Sales Meetings Without Being Sleazy ✔️How to Get in Front of More of the RIGHT Prospects (No one else will share this.) Don’t wait any longer, click here to register.
Hey everyone, it’s Kwesi here. Since we launched our Lead Generation Masterclass, we’ve gotten a ton of great questions from our students and a lot of people from our community. So in this episode, I’m going to take some time to answer some of the questions we’re getting so everyone can benefit from it. And by the way, if you have yet checked out the Masterclass, you can check it out here. Also if you have any questions about lead generation and building a prospecting system that works, feel free to shoot me an email with your question and I’ll answer it in one of the episodes on this show. Today, we’re talking about how to A/B test cold emails.   This episode is brought to you by Katallyze.io: Join our free webinar and learn How to Book 30 Sales Meetings Using Cold Emails in 30 Days. You’ll learn: ✔️The 1-Cold Email Mistake That Sends Buyers Running Away From You ✔️Little-known Ways to Grab Your Prospect’s Attention and Get Them Interested ✔️How to Dramatically Book More Sales Meetings Without Being Sleazy ✔️How to Get in Front of More of the RIGHT Prospects (No one else will share this.) Don’t wait any longer, click here to register.
Chris Vaglio is the co-founder of Grey Sky Films which is one of the leading video production companies in the NJ and NYC area, helping individuals, businesses and brands create content for the web, broadcast, corporate, sales, training and more. Today, we’re talking about how to create and use video content to build your brand or business. In this episode, we also talk about: How to find content for video How to overcome the perfection syndrome and “ship the video” How to schedule time to create content How to use free tools to create video content Chris’s Resources: LinkedIn: https://www.linkedin.com/in/chrisvaglio/ Website: http://www.greyskyfilms.com/   This episode is brought to you by Katallyze.io: Join our free webinar and learn How to Book 30 Sales Meetings Using Cold Emails in 30 Days. You’ll learn: ✔️The 1-Cold Email Mistake That Sends Buyers Running Away From You ✔️Little-known Ways to Grab Your Prospect’s Attention and Get Them Interested ✔️How to Dramatically Book More Sales Meetings Without Being Sleazy ✔️How to Get in Front of More of the RIGHT Prospects (No one else will share this.) Don’t wait any longer, click here to register.
Travis Chappell is a direct sales expert, successful entrepreneur, and a real estate investor. He is the creator and host of Build Your Network, a podcast dedicated to helping professionals cultivate genuine relationships, grow their inner circle, and leverage a powerful network in the right way. Today, we’re talking about how some lessons from door-to-door sales that you can use to get more leads and sales. In this episode, we also talk about: How to use the foot-in-the-door technique How to deal with rejection in prospecting and sales How to get a community for what you’re passionate about Travis’s Resources: Apply to join his mastermind group: buildyournetwork.co/dynasty   This episode is brought to you by Katallyze.io: Join our free webinar and learn How to Book 30 Sales Meetings Using Cold Emails in 30 Days. You’ll learn: ✔️The 1-Cold Email Mistake That Sends Buyers Running Away From You ✔️Little-known Ways to Grab Your Prospect’s Attention and Get Them Interested ✔️How to Dramatically Book More Sales Meetings Without Being Sleazy ✔️How to Get in Front of More of the RIGHT Prospects (No one else will share this.) Don’t wait any longer, click here to register.  
Graham Dobbin is an ex-President of Toastmasters and a member of the Professional Speaking Association. He absolutely loves to see others develop and will spend time with anyone who wants to improve their speaking skills. Graham has spoken & trained in UK, South Africa, Sweden, Texas, California, Virginia & New York. He co-owns a company called Asentiv New York with the founder of BNI Ivan Misner Today, we’re talking about how to How to Use Public Speaking to Grow Your Business: In this episode, we also talk about: How to find a message even when you feel you don't have one How to find speaking opportunities from scratch How to make your presentation more impactful How to make your story engaging   Graham’s Resources: LinkedIn This episode is brought to you by Katallyze.io: Get instant access to our new video course: Lead Generation Masterclass. You’ll get: ✔️60+ videos, techniques, scripts ✔️Win dream clients with a detailed blueprint ✔️Turn cold email replies into sales ✔️12 Bonuses Don’t wait any longer, enroll now.
Vovik Tsybulskyi is the Head of Inbound Sales at Woodpecker. And for those of you who don't know it, Woodpecker is a SaaS Company that enables all B2B companies to connect with their ideal customers. Vovik Joined the company in 2015, and he was the 2nd salesperson in the company and ever since he's helped to design the Inbound Sales process from the scratch. Today, we’re talking about how to increase free-to-paid users with email automation: In this episode, we also talk about: How to connect with and nurture inbound leads How to use email automation and sequencing to educate your customers How to make it easier for free users to see value in your product and buy How to add the human touch to all the sales touches Woodpecker’s Resources: Free 14 Day Trial This episode is brought to you by Katallyze.io: Get instant access to our new video course: Lead Generation Masterclass. You’ll get: ✔️60+ videos, techniques, scripts✔️Win dream clients with a detailed blueprint✔️Turn cold email replies into sales✔️12 Bonuses Don’t wait any longer, enroll now.
Ian Brodie is one of the Top 50 Global Thought Leaders in Marketing and Sales according to Top Sales World Magazine. He teaches consultants & coaches on how to build a steady flow of leads and clients in less than 30 minutes a day. Today, we’re talking about how to build authority, attract clients and get more leads with the 30 Minute Marketing Plan In this episode, we also talk about: How to create a quality lead magnet that offers value to your website visitors How to get website visitors to download that quality content and sign up for your email list How to use the 4s email nurturing model for getting readers to engage with your emails. How to get more inquiries from your website Ian’s Resources: The 30 Minute Marketing Plan Checklist The Authority Breakthrough Program This episode is brought to you by Katallyze.io: Get instant access to our new video course: Lead Generation Masterclass. You’ll get: ✔️60+ videos, techniques, scripts✔️Win dream clients with a detailed blueprint✔️Turn cold email replies into sales✔️12 Bonuses Don’t wait any longer, enroll now.
Dana Mwangi is the founder of the award-winning branding and web agency, Cheers Creative. Her story, work, and talks about branding, entrepreneurship, and design have been featured and referenced in Forbes, Net Magazine, Essence, and more. Today, we’re talking about how to create a brand that attracts high value business. In this episode, we also talk about: How define your company's brand in specific terms How to use your brand as a sales tool 3 ways to improve your brand This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here. AGM AGM is a B2B agency that helps you scale your business using LinkedIn. They have LinkedIn training, LinkedIn lead generation, LinkedIn recruiting and LinkedIn advertising services.  The company has been featured on the BBC, Entrepreneur and Huffington Post.  Right now, AGM is offering all of our listeners a Free LinkedIn Audit. Just go to abrahamglobal.com to reserve your session. 
In today's special episode, I share a free lesson from my new video course: Lead Generation Masterclass. Get instant access to our new video course: Lead Generation Masterclass. Use code "PODCAST" for 70% off. In this special episode, you'll learn: How to think and write cold emails like a professional copywriter How to top 3 barriers to persuasive cold email copy How to develop cold email scripts that get opened, read and responses The free in this episode is from our new course, Lead Generation Masterclass. Use this link (and code "PODCAST" at check out to get 70% off): https://courses.katallyze.io/p/cold-email-lead-generation-masterclass/ In this course with over 50 video lessons, I’m not holding anything back. You will learn how to: 🔑 Improve Your Cold Email In Less Than 30 Minutes 🔑 Instantly Hit Your Lead Generation Goals With The Failproof Technique 🔑 Win Your Dream Clients With The “Magic” Blueprint 🔑 Research More Leads In Less Time 🔑 Slash Your List Building Time By 50% Without Spending A Dime More 🔑 Think And Write Cold Emails Like A Professional Copywriter  🔑 Write Cold Emails That Open The Floodgates Of Sales - Even When You Sleep 🔑 Launch Successful Cold Campaigns With A Detailed, Step-by-step Breakdown I share all the failproof, piece-by-piece cold email techniques I've used to generate over 7 figures in sales opportunities. Enroll here: https://courses.katallyze.io/p/cold-email-lead-generation-masterclass/
Lana Boone is the founder of Kurly Klips – the world’s first natural hair clip-in extensions brand. With no business experience, Lana built her company from $0 to over $2 Million in just five years. Today, we’re talking about some of her lessons from getting to seven figures in sales. In this episode, we also talk about: How Lana use networking events to grow her business How she went from idea to product to sales How to identify customer needs that drive sales How she uses influencer networks to grow her business This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here. AGM AGM is a B2B agency that helps you scale your business using LinkedIn. They have LinkedIn training, LinkedIn lead generation, LinkedIn recruiting and LinkedIn advertising services.  The company has been featured on the BBC, Entrepreneur and Huffington Post.  Right now, AGM is offering all of our listeners a Free LinkedIn Audit. Just go to abrahamglobal.com to reserve your session. 
Stephen is a Sales Growth Specialist who has worked with several startups and Multi-National Corporations across different industries including construction, Content Marketing and Artificial intelligence. Today, we’re talking about strategies that you can use to build your sales pipeline. In this episode, we also talk about: How to engage prospects with ideas they care about How to close the deal using the "push up" technique How to nurture a prospect if they are not interested after first contact How to prevent a deal from crushing This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here. AGM AGM is a B2B agency that helps you scale your business using LinkedIn. They have LinkedIn training, LinkedIn lead generation, LinkedIn recruiting and LinkedIn advertising services.  The company has been featured on the BBC, Entrepreneur and Huffington Post.  Right now, AGM is offering all of our listeners a Free LinkedIn Audit. Just go to abrahamglobal.com to reserve your session. 
Tameka is a New York-based marketing and business development strategist and an Adjunct Professor of Marketing at Baruch College.  Today, we’re talking about how to get the right PR to grow your business. In this episode, we also talk about: How to build a flexible and agile marketing strategy How to think like a big corporation and execute in small sized bits How to make your marketing strategy failure-proof How to link marketing to sales in a measurable way This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here.
Brandon Bruce co-founded and grew Cirrus Insight to $12 million in revenue and #41 on the Inc. 500 list (after a six-year rollercoaster of sales success and setbacks). Today, we’re talking about how to find the unique sales strategy for your business, and how to abandon what doesn't work. In this episode, we also talk about: How sales prospecting has changed in past three or five years The old sales prospecting tactics that don't work anymore Specific sales strategies to help you stand out from the pack How to develop a culture that keeps learning This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here. AGM AGM is a B2B agency that helps you scale your business using LinkedIn. They have LinkedIn training, LinkedIn lead generation, LinkedIn recruiting and LinkedIn advertising services.  The company has been featured on the BBC, Entrepreneur and Huffington Post.  Right now, AGM is offering all of our listeners a Free LinkedIn Audit. Just go to abrahamglobal.com to reserve your session. 
Carolyn Fraser is the owner of The PR Shoppe which is a marketing agency based in Chicago. Carolyn has worked with major brands such as Revlon, Visa, BET Networks, Swizz Beatz, CURLS and Maytag, to name a few. Today, we’re talking about how to get the right PR to grow your business. In this episode, we also talk about: How to distinguish PR from Marketing How to avoid the common PR mistakes business make How to pitch to a popular journalist or media How to execute a PR strategy on a budget This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here.
Zev is the owner of LEDAZA Incorporated which is an outsourced marketing agency based in New York. His recent book titled "Are You Sure About That" made the Amazon Hot New Sellers category.  Today, we’re talking about how to use subtle marketing tactics to drive revenue In this episode, we also talk about: How to be more intentional with marketing How to choose and implement a tactic unique to your business How to avoid the single biggest mistake business owners make when it comes to marketing How to align marketing with sales This episode is brought to you by: Katallyze.io Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team. Check out more about Katallyze services here.
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