Develop This: Economic and Community Development

In this episode of Develop This!, Dennis Fraise sits down with "America's factory whisperer," Didi Caldwell, President & CEO of Global Location Strategies, for a candid and strategic conversation about the realities of site selection in today's turbulent environment. Site Selectors Guild With more than two decades guiding large manufacturing and heavy industrial projects, Didi shares insider insight into how companies actually make location decisions — and where communities often fall short. From compressed project timelines to the reshoring debate, from data centers reshaping energy markets to the growing importance of investment-ready sites, this episode is a masterclass in modern economic development strategy. If your community wants to compete — and win — this conversation is essential listening. What You'll Learn The New Reality of Site Selection The world of site selection is more volatile than ever. "Slow is fast — and fast is fraught with mistakes." Companies often fail by not aligning internal stakeholders before launching a search. Falling in love with a location before the data supports it can derail projects. Didi emphasizes a critical principle: "We evaluate proof, not potential." Incentives: Myths vs. Reality Incentives can enhance a strong location — but they cannot fix fatal flaws. Communities have a responsibility to evaluate ROI. The best incentive? A truly investment-ready site. Discipline in underwriting incentives protects long-term community prosperity. "Communities have a responsibility too." Data Centers & the Energy Disruption Data centers are fundamentally reshaping: Energy markets Power pricing Infrastructure planning Community land use As Didi notes: "The power price just went up too high." Communities must proactively manage land planning and infrastructure capacity to avoid crowding out other investment opportunities. U.S Reshoring: Reality or Rhetoric? Reshoring isn't a full return of manufacturing — it's a rebalancing. The U.S. holds competitive advantages in energy costs for capital-intensive industries. High interest rates and tariffs complicate investment decisions. Smaller projects are often easier to site than megaprojects. The key? Understanding where your community truly competes. The Evolution of Virtual Site Visits Virtual tours are now a legitimate step in site selection. Communities must have accurate, organized, and accessible data. Speed matters — but speed without preparation increases risk. "You need to have the right information." Preparing Communities for Investment Successful communities: Know their strengths and weaknesses. Maintain updated site data and infrastructure assessments. Align utilities, workforce, and leadership. Act as problem solvers — not just marketers. "We have to demonstrate we can deliver." Key Takeaways for Economic Developers Investment readiness beats incentive generosity. Discipline beats optimism every time. Long-term thinking outperforms short-term wins. Preparation reduces risk. Speed without diligence leads to costly mistakes. Communities must prove viability — not just promise it. About Didi Didi Caldwell is President and CEO of Global Location Strategies, a world leader in site selection and incentive negotiation services and a two-time honoree on the Inc. 5000 Fastest-Growing Companies list. She is a member — and former chairperson — of the prestigious Site Selectors Guild and currently serves as Chair of the REDI Sites initiative. Didi holds a bachelor's degree in architecture from Clemson University and an international MBA from the Darla Moore School of Business. With expertise in large-scale manufacturing and heavy industrial projects, she has guided some of the world's most complex location decisions.  

The largest economic development project in North Carolina history is taking flight. In this episode of Develop This!, guests Marvin Price and Abbie Jordan Currens take listeners behind the scenes of JetZero's monumental decision to build a $4.7 billion advanced manufacturing facility in Greensboro, North Carolina — a project expected to create more than 14,500 jobs. JetZero's aerospace manufacturing campus isn't just another announcement. It represents a transformational moment for Greensboro, the Piedmont Triad region, and the entire state. In this episode, you'll hear: Why JetZero selected Greensboro and the strategic advantages of North Carolina How site readiness and airport-adjacent infrastructure became the deciding factors The critical role of workforce training and education partnerships How state and local collaboration created a winning environment What this project means for long-term innovation and aerospace growth Lessons learned for economic developers working on large-scale projects As Marvin shares, "It was magical when we won." And as Abby explains, "The airport was a game changer." This conversation is a masterclass in preparation, partnership, and persistence — and a roadmap for communities competing for transformative projects. Economic Development Partnership of North Carolina (EDPNC) Greensboro Chamber of Commerce  Key Topics & Themes JetZero and aerospace manufacturing expansion Greensboro, North Carolina as a strategic location Site selection and certified site readiness Infrastructure investment and airport access Workforce training and education alignment Public-private collaboration Long-term community and economic impact Innovation ecosystem development

In this episode of Develop This!, host Dennis Fraise sits down with Brian Abernathy and Clint Nessmith to discuss the strategic merger of Convergent Nonprofit Solutions and Resource Development Group. This isn't a consolidation story — it's a growth strategy. Brian shares how Convergent Nonprofit Solutions was founded during the 2008 financial crisis to bring greater efficiency and innovation to nonprofit fundraising. Clint reflects on Resource Development Group's roots dating back to 1995, focusing exclusively on economic development fundraising and campaign strategy. Together, they unpack: Why today's economic development organizations require increasingly specialized fundraising expertise How quality of place has become central to business attraction and retention The unique fundraising realities facing rural communities Why collaboration between firms can deliver a deeper impact than competition How data analysis and shared resources will strengthen client outcomes Leadership lessons learned from navigating a major transition The conversation highlights a critical truth for today's development professionals: trust, adaptability, and cooperation are the new currency of sustainable growth. As funding models evolve and communities demand more measurable results, this merger signals a broader shift in how nonprofit solutions and economic development strategy intersect. Key Takeaways Convergent Nonprofit Solutions was launched during the 2008 financial crisis to rethink fundraising efficiency. Resource Development Group has specialized in economic development fundraising since 1995. The merger represents expansion and enhanced service capacity — not downsizing. Specialized services are increasingly necessary in economic development. Quality of place directly impacts talent attraction and business retention. Rural communities require tailored fundraising strategies. Strategic collaboration can elevate service delivery and outcomes. Trust and cooperation are foundational in business partnerships. Leadership transitions create opportunities for innovation. Data analysis will enhance strategic decision-making and client impact.

In this forward-looking episode of Develop This!, Dennis sits down with acclaimed speaker, author, and CEO Mark C. Perna to unpack one of the most important shifts facing economic and community development professionals today: the rise of the entrepreneurial generation. With 84% of Gen Z expressing interest in entrepreneurship, communities must rethink how they build talent pipelines, support startups, and cultivate opportunity. Mark shares insights from his 27+ years of building impactful businesses and explains why today's youth view risk, safety, and control differently than previous generations. For them, entrepreneurship isn't rebellion—it's stability. It's ownership. It's purpose. Drawing from his bestselling book Answering Why and his work through TFS Results, Mark explores how communities can better align education, workforce development, and economic strategy to support this shift. This episode is packed with practical takeaways for economic developers, chamber leaders, workforce boards, and higher education partners looking to future-proof their ecosystems. Key Insights for Economic Developers The Generational Shift 84% of Gen Z are interested in entrepreneurship. Young people see traditional employment as riskier than ownership. Control, flexibility, and purpose are powerful motivators. Lower Barriers, Bigger Opportunities Physical storefronts are no longer required to launch a business. Social media, freelance platforms, and digital tools have democratized entrepreneurship. Communities must pivot from recruitment-only strategies to startup cultivation. Managing Risk & Building Resilience Risk management—not risk avoidance—is the true entrepreneurial skill. Failure is data. Reflection drives growth. Adaptability is the competitive advantage of modern founders. Leadership in the New Economy Integrity and vision are non-negotiable. Decisiveness builds confidence in teams. Shared vision is critical when managing remote and distributed teams. Avoiding Mission Creep Clarity of purpose prevents dilution. A strong "North Star" helps organizations streamline offerings and maximize impact. Focus drives scalability. Why This Matters for Community & Economic Development Entrepreneurship is no longer a niche strategy—it's a central economic development driver. Mark discusses his Education with Purpose & Employment with Passion movement and his involvement with the International Economic Development Council, emphasizing the need for tighter alignment between: K–12 education Higher education Workforce development Employers Economic development organizations Communities that connect these dots will win the future talent war. Practical Takeaways Start small—but start. Define your North Star. Build ecosystems, not just incentives. Teach risk literacy. Focus on value creation over scale. Use failure as a confidence-building tool. About Mark Mark C. Perna is an internationally recognized speaker, author, and CEO who has examined education and careers through a generational lens since 2019. He is the founder of TFS Results and creator of the Education with Purpose & Employment with Passion movement. A graduate of John Carroll University, Mark serves on the Advisory Council for the Coalition for Career Development and is a member of the International Economic Development Council. His viral writing on the education crisis continues to spark national dialogue around workforce readiness, entrepreneurship, and generational change.  

In this episode of Develop This!, host Dennis Fraise sits down with Ron Kresha, Chief Financial Officer and founding member of Golden Shovel Agency, to explore the powerful — and often overlooked — role of community airports in economic development. Drawing from his professional expertise and personal passion for aviation, Ron makes a compelling case for why community airports must be viewed not as line-item expenses, but as anchor institutions that drive investment, healthcare access, business recruitment, and long-term growth. From general aviation to essential air service, airport marketing to emerging aviation technology, this episode delivers actionable insights for community and economic development leaders ready to elevate their local airport strategy. 1. Community Airports: Expense or Economic Engine? Ron challenges the common misconception that airports are financial drains. Instead, he reframes them as infrastructure investments that produce measurable ROI through: Business attraction and retention Corporate aviation access Site selection competitiveness Tourism and regional connectivity 2. The Critical Role of General Aviation While commercial flights often dominate the conversation, general aviation is a major contributor to local economies. Corporate aircraft, medical flights, flight training, agricultural aviation, and logistics operations all rely on well-maintained community airports. For many communities, general aviation is the real driver of economic activity. 3. Essential Air Service & Small Community Survival Ron highlights the importance of Essential Air Service (EAS) for rural and smaller communities. Reliable air connectivity supports: Healthcare access Executive travel Talent recruitment Emergency response 4. Airport Marketing & Community Engagement One of the strongest themes of the episode is airport awareness. Many residents — and even local leaders — don't fully understand what their airport contributes. Ron emphasizes proactive airport marketing, storytelling, and community engagement to bridge the knowledge gap. Airports must: Share economic impact data Highlight business users Showcase medical and emergency benefits Build pride and awareness locally 5. Avoiding the Vicious Cycle of Decline Underinvestment leads to reduced usage. Reduced usage leads to funding challenges. Funding challenges lead to further decline. Ron urges communities to: Maintain and modernize infrastructure Pursue airport funding opportunities Treat airports as strategic assets Align airport strategy with broader economic development plans 6. The Future of Aviation Technology Looking ahead, the conversation explores: Autonomous aircraft Advanced air mobility Emerging aviation technologies Increased efficiency in general aviation Communities that prepare now will be positioned to capitalize on the next evolution of aviation. Takeaways for Economic Development Professionals Community airports are anchor institutions — not optional amenities. Investment in airport infrastructure generates long-term economic returns. General aviation plays a larger role in local economies than many realize. Essential air service can determine whether small communities thrive or struggle. Airport engagement and marketing are essential to sustaining funding and support. Education and awareness campaigns can transform public perception. The future of aviation presents new opportunities for proactive communities.

Show Notes In this episode of Develop This!, Dennis Fraise sits down with Paul Cranch from Brisbane to explore one of the most innovative and community-driven education and workforce models in the world: Country University Centers (CUCs). Designed to expand access to tertiary education in regional and rural Australia, CUCs are community-led, community-run facilities that allow students to pursue university degrees without leaving their hometowns. The result? Stronger local economies, reduced brain drain, and a new generation of homegrown talent fueling regional prosperity. Paul shares how this model emerged, why it works, and what economic development professionals around the world can learn from its success. Key Topics Covered The origins and purpose of Country University Centers, and how they were created to serve regional Australia Why community-led, community-run facilities matter in expanding access to higher education Reversing brain drain by keeping students local and attracting talent back to rural communities Creative funding models combining federal, state, local, and private sector investment Economic ripple effects: workforce development, business engagement, and entrepreneurship Scaling and sustaining the model while keeping communities at the center Lessons for other regions, including online learning partnerships, governance structures, and community engagement strategies Real-world success stories featuring student demographics, degree programs, and regional outcomes About Paul Cranch Paul Cranch is an experienced economic development professional, consultant, and thought leader dedicated to helping communities turn local potential into lasting prosperity. Based in Queensland, Paul has worked extensively with councils, regional organizations, and state agencies to strengthen local economies, attract investment, and build professional capability. He is the founder of Local Economic Impact Advisory, an independent consultancy focused on data-driven strategy and place-based impact. Paul is also the voice behind several influential professional newsletters—EcDev with Paul, EcDev Jobs, and EcDev Data—connecting thousands of practitioners across Australia and internationally with practical, evidence-based insights. Before returning to Australia, Paul spent more than a decade in Japan, studying commerce in Japanese at Kansai University and building a career in brand management and international business development. This experience shaped his global perspective on cross-cultural partnerships, investment facilitation, and place branding. He is an active contributor to Economic Development Australia and international networks such as the International Economic Development Council, where he champions professional development, community readiness, and practical leadership. When he's not advising communities or writing about economic development, Paul can be found training at CrossFit, volunteering in Brisbane's Japanese community, or traveling across regional Australia discovering the stories that shape local economies. Featured Resource Paul is the author of: BUILDING PLACES INVESTORS BELIEVE IN: How to attract, win, and keep businesses investing in your region  

Show Notes In this episode of Develop This!, Dennis Fraise welcomes Andrew Ratchford, Vice President at Site Selection Group, for a wide-ranging conversation on how the role of economic developers is rapidly expanding—and what that means for communities trying to compete for investment and jobs. As a proud partner of the Site Selectors Guild, Develop This! continues its mission of connecting economic developers with the site selection profession. This episode reflects that shared commitment: helping communities better understand how projects are evaluated and what it truly takes to deliver results. Andrew explains how the pandemic accelerated a shift away from traditional economic development toward a more holistic model—one that now includes housing, childcare, workforce readiness, placemaking, sustainability, and risk management as essential components of successful projects. Rather than simply providing data and incentives, communities are now judged on their ability to execute: align stakeholders, solve infrastructure challenges, and create environments where companies and talent want to stay. Key Takeaways Economic developers' roles are expanding far beyond traditional business attraction The pandemic reshaped priorities, forcing a stronger focus on supporting existing businesses Communities are evaluated on outcomes, not just information Housing and childcare have become critical site selection factors Transportation and infrastructure gaps can derail projects if not addressed early Stakeholder alignment is essential for project success Scarcity of resources is driving innovation in economic development strategies Placemaking is key to attracting and retaining talent Workforce strategies must evolve with changing industry needs Sustainability and risk management now play a central role in project evaluations About Andrew Ratchford Andrew Ratchford is Vice President at Site Selection Group, where he specializes in evaluating sites and infrastructure for developability, capacity, and long-term improvement potential. He manages complex requests for information (RFIs), coordinates site visits with clients and community partners, and develops strategic improvement plans to help communities become more investment-ready. Before joining Site Selection Group, Andrew built a diverse real estate and planning background across the nonprofit, public, and private sectors. His experience includes: Nonprofit housing development managing federal grants and affordable housing projects Community and regional planning for Greenville County, South Carolina Multifamily development with Graycliff Capital Partners Site selection advisory services with Global Location Strategies With more than 13 years of experience, Andrew now focuses primarily on industrial assets and infrastructure, with a special interest in energy and brownfield redevelopment. His client work has included organizations such as Nacero, Georgia Pacific, Tennessee Valley Authority, Wisconsin Economic Development, CSX Railroad, BNSF Railroad, and Hoosier Energy. Andrew holds an MBA from Clemson University and a Bachelor of Arts in American Studies from North Greenville University. He is skilled in Excel, PowerPoint, GIS platforms, and PowerBI. Outside of work, Andrew enjoys playing electric and bass guitar, hiking, traveling, cheering on Clemson football, and perfecting his lawn care game while spending time outdoors with his wife, two children, and their dog.  

In this episode of Develop This!, host Dennis Fraise sits down with Phil Schneider, Project Principal at Global Location Strategies (GLS), to unpack one of the most critical challenges facing communities today: site readiness. With more than 30 years of global consulting experience and nearly 400 site selection engagements across manufacturing, headquarters, R&D, technology, and shared services, Phil brings a site selector's unfiltered perspective on how the site selection landscape has fundamentally changed—and why many communities are struggling to keep up. The conversation explores how manufacturing site selection projects now move at hyper speed, why risk aversion among companies has intensified, and how the shortage of truly competitive industrial sites is reshaping economic development strategy. Phil also dives into the persistent problem of inconsistent definitions of "ready sites" across states and programs—and how that inconsistency can derail projects before they even get started. A major focus of the episode is the work of the Site Selectors Guild to establish national standards for site readiness. Phil explains how standardized criteria, data transparency, and data integrity can dramatically improve a community's competitiveness—and save both site selectors and economic developers valuable time. This episode is essential listening for any economic development professional looking to align their site readiness efforts with real-world site selection expectations. Key Takeaways Site readiness is now a baseline requirement, not a competitive advantage. Site selection timelines have compressed dramatically, increasing pressure on communities. There is a national shortage of quality, build-ready industrial sites. Companies are increasingly risk-averse, demanding better data and fewer unknowns. Definitions of "ready sites" vary widely—and that inconsistency creates friction. Economic developers and site selectors don't always evaluate readiness the same way. Data richness, accessibility, and transparency are essential to staying competitive. The Site Selectors Guild Ready Sites program helps identify gaps and raise standards. There are no perfect sites—but knowing your site's limitations matters. National site readiness standards are becoming increasingly important, even globally.

In this episode of Develop This!, host Dennis Fraise sits down with rural innovation expert Becky McCray, co-founder of SaveYour.Town and author of the bestselling books The Idea Friendly Guide and Small Town Rules. Becky brings a rare perspective to economic development—she doesn't just study rural communities, she lives in one (population: 30). From running a small-town liquor store to serving as a city administrator and nonprofit executive, Becky has spent her career helping rural places adapt, innovate, and thrive. Together, Dennis and Becky explore why traditional economic development models often fail rural communities—and what works instead. They discuss how small towns can move forward without massive budgets, long strategic plans, or endless committees by becoming more Idea Friendly: open to experimentation, collaboration, and small wins. Listeners will learn why supporting entrepreneurs matters more than recruiting big industry, how to engage skeptics productively, and how tiny experiments can lead to meaningful momentum. Becky also shares insights from her ongoing Survey of Rural Challenges and highlights positive trends emerging across rural America—from renewed interest in downtowns and walkability to stronger local business ecosystems. This episode is packed with practical tools and mindset shifts for economic developers, community leaders, and anyone who believes their town's future is worth fighting for. Your town matters. And change doesn't start with a perfect plan—it starts with one small step. Key Topics Covered Why traditional strategic planning often fails rural communities The Idea Friendly Method: Gather Your Crowd, Build Connections, Take Small Steps How small experiments outperform big projects Supporting local entrepreneurs vs. chasing large employers Turning rural challenges into community strengths Engaging skeptics and building trust Creating momentum through incremental wins Why every community's future must be locally shaped Episode Takeaways Rural communities need solutions designed for rural realities Economic development starts with entrepreneurs and small businesses You don't need permission to try small ideas Relationships drive innovation more than structures Skeptics can become allies when you listen first Progress comes from action, not perfect plans Tiny wins build confidence and momentum Communities thrive when people feel empowered to try

Housing has become one of the most urgent—and complex—challenges facing economic developers today. In this episode of Develop This!, host Dennis Fraise sits down with Michael Mohrfeld, Owner and President of Mohrfeld Electric, Green Oak Development, Mohrfeld Solar, and a housing developer. Speaking candidly from a developer's perspective, Michael shares what it really takes to make housing projects work in small and mid-sized communities—and why so many well-intentioned plans never move from concept to construction. Drawing on his diverse portfolio across construction, real estate, energy, and community-focused development, Michael explains how housing challenges are deeply intertwined with workforce availability, zoning, financing, and local leadership. Dennis and Michael explore: Why housing is now a top economic development constraint The growing difficulty of delivering affordable and workforce housing How labor shortages in construction are impacting timelines and costs Regulatory and zoning hurdles that can stall or stop projects entirely The differences between new construction and renovation-based development Opportunities in both multifamily and single-family housing markets Why small communities must rely on local leadership—because "there's no cavalry coming" Key Takeaways Housing is one of the most critical issues facing economic developers Developers bring practical insight into what makes projects viable Small communities face unique housing and financing challenges Workforce shortages significantly affect construction feasibility Affordable housing is increasingly complex to build Zoning and regulatory processes can impede development New construction and renovation projects require different strategies Strong community leadership is essential for success Both multifamily and single-family housing present opportunities Local champions are key to driving meaningful progress

In this special Develop This! Crystal Ball Series episode, host Dennis Fraise welcomes speaker and author Will Baggett for a wide-ranging conversation about what the future holds for leadership, communities, and economic development in 2026. Dennis and Will explore how AI, shifting cultural values, and new economic forces are reshaping communities. They discuss why human connection may become a competitive advantage, how third spaces and phone-free environments are emerging as a correction to digital overload, and why adaptability is the most valuable leadership skill of the next decade. The conversation also dives into emerging trends such as biohacking and longevity, the changing expectations of the housing market, the economic impact of sports betting and NIL deals, and the growing importance of Generative Engine Optimization (GEO) over traditional SEO. Key Takeaways People are craving real human connection more than ever Adaptability is the most important leadership skill Communities need more gathering spaces that support small businesses Outdated assumptions create serious planning risks Biohacking and longevity are becoming mainstream A healthy lifespan may matter more than retirement age Phone-free and unplugged spaces are gaining traction Human connection can become a strategic advantage for organizations Housing expectations are shifting toward individual needs Sports betting and NIL deals are reshaping local economies The labor market is experiencing a backlog from multiple forces Third spaces are critical for community engagement The shift from SEO to GEO is transforming digital strategy Knowledge matters more than raw information  

In this episode of Develop This!, host Dennis Fraise sits down with Samantha Jefferson, Managing Director of the Site Selectors Guild. This episode continues the relationship between the Develop This! Podcast and the Site Selectors Guild, offering listeners direct insight into how site selectors think, lead, and shape economic development outcomes. Samantha shares her unique career journey and how early leadership experiences helped shape her holistic approach to site selection. The conversation explores why community understanding is just as important as data, how the Guild promotes integrity and objectivity in the profession, and why member feedback is driving new initiatives—including the launch of new industry certifications. Dennis and Samantha also discuss the realities of site readiness, the importance of speculative investment, the Guild's international expansion, and how partnerships and conferences are strengthening engagement across the profession. Key Takeaways Samantha's diverse background shapes her holistic view of site selection Leadership lessons can come from early experiences, including youth organizations Understanding communities is critical to successful economic development The Site Selectors Guild promotes integrity and objectivity in site selection Member feedback guides the Guild's future direction New certifications help define professional standards for site selectors International expansion reflects the realities of a global economy Site readiness requires careful planning and speculative investment Partnerships enhance learning and engagement opportunities Success as Managing Director means strong membership and impactful collaboration Snacks With Surpise Join us in Atlanta for the 2026 Guild Spring Conference! Mark your calendar and prepare for an unparalleled experience at the 2026 Guild Spring Conference with 50 top site selection consultants and members of the Site Selectors Guild taking place March 23-25, 2026 in the vibrant heart of Atlanta, Georgia! With a ratio of eight EDO attendees to one Guild member, this is your exclusive opportunity to connect directly with the world's top location strategy experts and economic developers from across the US and abroad who are all shaping the future of site selection and global investment.  The 2026 Guild Spring Conference will bring together the brightest minds in the industry for dynamic panel discussions, interactive roundtables, and high-impact networking sessions—all designed to spark new ideas, foster meaningful connections, and drive real results. Whether you are looking to showcase your community, understand the latest trends, or build relationships that matter, there is no better place to do it than at the Guild Spring Conference.    

Site visits can make—or break—an economic development project. In this episode of Develop This!, host Dennis Fraise is joined by Larry Gigerich, Executive Managing Director of Ginovus and one of the nation's most respected voices in site selection and economic development. With more than 30 years of experience across local and state government, nonprofit leadership, and the private sector, Larry has worked on nearly 600 projects, generating $12 billion in capital investment, creating 100,000+ jobs, and retaining more than 200,000 existing jobs. A former Chair of the Site Selectors Guild. Larry brings unmatched insight into what site consultants and corporate decision-makers truly value when they come to town. As part of the ongoing partnership between Develop This! and the Site Selectors Guild, this conversation pulls back the curtain on how communities can prepare for, host, and follow up after site visits in ways that build trust and improve outcomes. Dennis and Larry explore: Why site visits are far more than "checking a box" in the project decision process Common misconceptions communities have about what site selectors are evaluating How logistics, professionalism, and pacing can influence perception Why authenticity, transparency, and the right people in the room matter more than a scripted pitch How meals, breaks, and quality-of-place experiences shape a visitor's impression The critical importance of timely, thoughtful follow-up How technology and data are continuing to evolve the site selection process

Episode Summary: In this episode of the Develop This! Podcast, host Dennis Fraise sits down with Aaron Brossoit, Partner & CEO, and Bethany Quinn, President of Golden Shovel Agency, as part of the Develop This! 2026 Crystal Ball Series. Together, they explore how the economic development landscape is rapidly evolving—and what professionals must do now to prepare for 2026 and beyond. The conversation dives into the game-changing role of artificial intelligence, the growing importance of community engagement, and why economic developers must become champions of their own organizations and regions. Aaron and Bethany discuss how communities often misdiagnose their challenges due to limited perspective, and why stakeholder engagement is essential for identifying real opportunities. They also unpack how websites are no longer standalone tools but part of a much broader digital and storytelling strategy that includes technology, virtual reality, and authentic community branding. Key themes include business retention and expansion, workforce attraction, and the rising importance of energy availability as a deciding factor for economic growth. The episode emphasizes that creativity, adaptability, and embracing technology are no longer optional—they are essential for stretching limited budgets and competing in a crowded marketplace. Key Takeaways Economic development is under increasing pressure from workforce and talent challenges. Artificial intelligence is transforming how communities market themselves and make decisions. Economic developers must actively champion their organizations and their missions. Stakeholder engagement is critical for accurately identifying community needs and barriers. Many communities misdiagnose their challenges due to a lack of an outside perspective. A website is only one part of a comprehensive economic development strategy. Technology can help stretch limited budgets and increase impact. Energy availability is becoming a major factor in economic growth decisions. Storytelling and digital presence are essential for showcasing community strengths. Creative solutions are required to attract both businesses and workforce in 2026 and beyond.  

Community banks play a critical—yet often underappreciated—role in economic development. In this episode of Develop This!, the #1 podcast for economic development professionals, host Dennis Fraise sits down with Matt Morris, President and CEO of Connection Bank in Fort Madison, Iowa, to explore how community banking fuels local economies, supports small businesses, and strengthens rural communities. Matt shares his career journey from working at large financial institutions to leading a community bank and explains why relationship-based banking remains essential to sustainable economic development. Together, Dennis and Matt unpack how community banks serve as trusted partners for entrepreneurs, manufacturers, and local leaders—often stepping in where larger institutions cannot or will not. Key Takeaways Community banks support their communities in diverse and meaningful ways Strong relationships are the foundation of community banking Economic development depends on healthy, engaged local financial institutions  Community banks often fill critical gaps for small and rural businesses Trust is essential to effective banking relationships  Community banks are deeply involved in local economic development efforts  Technology has changed how banks operate—but not the need for relationships Non-traditional competitors present new challenges for community banks Developing the next generation of leaders is key to community growth Better storytelling can improve understanding of the community bank model

Show Notes As part of the Develop This! 2026 Crystal Ball Series, host Dennis Fraise sits down with Andy Coe, Principal at Convergent Nonprofit Solutions, to explore what lies ahead for economic development organization (EDO) funding as communities head toward 2026. With public funding under pressure and competition for private dollars increasing, this episode delivers a candid, practical conversation about risk management, revenue diversification, and leadership strategy. Andy draws on his national experience working alongside EDOs, chambers, and nonprofit organizations to explain why some communities will struggle—and why others will emerge stronger than ever. Dennis and Andy also reflect on the long-standing relationship between Develop This! and Convergent Nonprofit Solutions, highlighting shared values around leadership, transparency, and sustainable community investment. Listeners will gain insight into: Why waiting for funding clarity is no longer an option How strong investor relationships and communication can stabilize—or grow—budgets What EDO leaders must do to clearly articulate impact in a crowded funding environment How asking better questions can uncover hidden community capacity and opportunity Why organizations that lead with purpose and data will outperform those that rely on legacy funding models Key Takeaways Proactive leadership is essential to mitigating funding risk Diversifying revenue sources is no longer optional—it's foundational Strong, authentic relationships drive fundraising success Clear communication of impact builds investor confidence Asking the right questions reveals new funding and partnership opportunities

As Develop This! kicks off its Crystal Ball series for 2026, host Dennis Fraise is joined by Chris Lloyd, Senior Vice President and Director of Infrastructure and Economic Development at McGuireWoods Consulting, for a forward-looking conversation on the forces shaping the future of economic development in partnrship with the Site Selectors Guild. Chris brings a national perspective on how federal tax policy, state conformity, executive orders, and the growing affordability agenda are influencing site selection and investment decisions. The discussion explores why tools like immediate expensing of capital matter more than ever, how executive actions can accelerate permitting, and why affordability—especially housing—has become a central factor for companies choosing where to locate. The conversation also dives into evolving site selection criteria, from power availability and workforce readiness to speed-to-market pressures and the growing role of AI and data centers. Chris underscores that while megaprojects capture headlines, smaller, strategic wins are increasingly critical for community success. Throughout the episode, one theme stands out: economic development is a storytelling business. Chris explains why economic developers must clearly articulate their community's value proposition while preparing for risk, disruption, and the unexpected. This episode offers practical insights and strategic foresight for community and economic development professionals preparing for 2026 and beyond. Key Takeaways Major trends—including AI and data centers—are reshaping economic development strategies Immediate expensing of capital remains a powerful incentive for project decisions State conformity with federal tax policy can be a decisive site selection factor Executive orders can significantly streamline permitting and project timelines Affordability is now a core consideration in corporate location decisions Public-private partnerships play a growing role in workforce and housing solutions Power, workforce, and speed to market remain essential site selection criteria Effective community storytelling is critical to winning investment Smaller, targeted projects are gaining importance alongside megaprojects Communities must have "break glass" contingency plans for emergencies and disruptions

As part of the Develop This! Crystal Ball Series kicking off 2026, host Dennis Fraise sits down with Danielle Casey, President & CEO of the Las Vegas Global Economic Alliance and incoming IEDC Board Chair, for a candid and forward-looking conversation on leadership, career evolution, and the future of economic development. Danielle shares insights from her career transition from Albuquerque to Las Vegas and reflects on how unplanned opportunities often shape meaningful leadership journeys. Together, Dennis and Danielle explore the evolving demands placed on economic development professionals—from rapid technological change and demographic shifts to workforce readiness and long-term strategic planning. The conversation also highlights the growing influence of women in economic development leadership, the critical role of mentorship, and the importance of listening as a leadership skill. Danielle underscores the need for trained, adaptable professionals, diversified local economies, and deeper community engagement to ensure the profession remains resilient and impactful. The episode closes with a look ahead to 2026, including Danielle's priorities as incoming IEDC Board Chair and what economic developers must do now to stay energized, effective, and future-ready. Key Takeaways Mentorship is foundational to sustaining and strengthening the profession Economic developers must remain adaptable in rapidly changing environments Diversification is essential for long-term economic resilience Women are increasingly shaping leadership at all levels of economic development Listening is one of the most underrated—and vital—leadership skills Conferences and peer networks provide both professional insight and emotional support Tracking trends is no longer optional—it's a core competency Burnout prevention is critical for long-term success The profession demands balance between immediate wins and long-term vision Training and education are key to developing the next generation of leaders

As part of the Develop This! Crystal Ball Series kicking off 2026, host Dennis Fraise sits down with Nathan Ohle, President & CEO of the International Economic Development Council (IEDC), for a wide-ranging conversation on where the profession is headed—and how leaders can prepare for what's next. Nathan shares insights from his extensive travels and conversations with economic developers across the country, highlighting how the role of the practitioner is evolving. From deeper engagement with rural communities to increased cross-sector collaboration, economic development is becoming more complex—and more impactful—than ever. The discussion also explores the significant transformation underway at IEDC since 2022, including a new membership model designed to lower barriers to participation, major investments in systems and infrastructure, and a renewed emphasis on listening to and elevating member voices. Nathan reflects on how feedback from practitioners has directly shaped these changes. Looking ahead, the conversation turns to the role of technology and AI as accelerators for economic development work, the importance of training and mentorship for the next generation of leaders, and what the IEDC's 100th anniversary in 2026 represents for the organization and the profession as a whole. This episode offers a forward-looking, practitioner-focused perspective on leadership, transformation, and collaboration—making it a must-listen for anyone shaping the future of economic and community development. Key Takeaways Elevating the voices of economic development practitioners is essential for the profession's future The role of economic developers is expanding through deeper collaboration with public, private, and nonprofit partners IEDC's new membership model is reducing barriers and broadening engagement Member feedback has driven meaningful organizational transformation at IEDC AI is emerging as a powerful accelerator—not a replacement—for economic development work Mentorship and training are critical to developing the next generation of leaders Strategic investments in systems and infrastructure are improving member services IEDC's 100th anniversary in 2026 marks a pivotal milestone for reflection and future vision Collaboration and partnerships will define success in the next era of economic development

As Develop This! kicks off 2026, host Dennis Fraise continues the Crystal Ball series with a timely and thought-provoking conversation with Mark Perna—generational expert, author of Answering Why, speaker, and Forbes contributor. Together, Dennis and Mark explore how the workforce and education landscape has (and hasn't) changed since Answering Why was published in 2018. They examine generational shifts, the widening skills and readiness gap, and the urgent need for visionary leadership across economic development, education, and workforce systems. Mark shares powerful insights on what young people are really asking for today, why inspiration and purpose matter more than ever, and how economic developers can better engage emerging talent. The conversation also dives into the accelerating impact of AI, the pace of change confronting communities, and the traits future-ready leaders and workers must develop to thrive. This episode challenges listeners to rethink traditional workforce strategies, elevate collaboration, and lead with optimism—because, as Mark reminds us, young people are extraordinary and capable of shaping a stronger economic future. Key Takeaways The workforce education landscape has seen surprisingly little substantive change since 2018 Workplace readiness, professionalism, and etiquette are growing challenges Young people are eager for inspiration, meaning, and honest conversations Visionary leadership is essential to drive collaboration and economic growth The accelerating pace of change demands adaptability and proactive leadership Workforce readiness remains low, highlighting a persistent skills gap Students face new challenges balancing hope and opportunity in a shifting job market AI will significantly reshape workforce dynamics and skill requirements Diversity, adaptability, and resilience will define future workforce success Young people are not the problem—they are the solution