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Marketing O'Clock - Digital Marketing News
Marketing O'Clock - Digital Marketing News
Author: Cypress North
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© Cypress North
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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Monday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Monday.
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This week on Marketing O’Clock, Google is pacing ads in AI Mode for users with personal intelligence enabled. Plus, Google Ads merchants can now use percentage multipliers for customer lifecycle goals and ChatGPT Ads is expanding to more markets. Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have.📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00📰 Main NewsGinny Marvin has a message for retailers - 5:55Google begins testing ads in AI Mode for users with Personal Intelligence enabled - 7:17🛠️ Cool Tool - 10:33🔥 Take of the Week - 11:23⚡ Lightning Round ⚡ Paid - 14:34Organic - 25:06Social - 32:41⚙️ Working hard, or Hardly Working - 37:27🔎 ICYMI - 40:19🧠 Must Read Marketing Article of the Week - 42:41
This week on Marketing O’Clock, Meta has new Take it or Leave it terms for business accounts. Google Ads’ Channel Prioritization isn’t as great as it sounds. Plus, Google is poisoning the SERPS for rank trackers. Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have.📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00📰 Main NewsGoogle Ads is rolling out two new controls, channel prioritization and budget allocation - 5:37OpenAI Drops UTM Parameters From ChatGPT Results (GPT-6) - 13:06Meta’s new commercial terms will allow the scraping of news sites, legal experts say - 15:06Poisoned Google SERPs - 19:25 Third-Party Google Rank Tracking Struggling Now - 21:33🛠️ Cool Tool - 22:14🔥 Take of the Week - 24:57⚡ Lightning Round ⚡ Paid - 27:28Organic - 37:55Social - 49:14⚙️ Working hard, or Hardly Working - 53:18🔎 ICYMI - 54:05🧠 Must Read Marketing Article of the Week - 55:11
Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have.📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00📰 Main NewsAdvertising week updates - 4:07Preview the assets generated by AI for your AI Max campaigns before launching - 10:03Google has launched a UGC fresh data program - 11:52🛠️ Cool Tool - 13:22🔥 Take of the Week - 15:01⚡ Lightning Round ⚡ Paid - 21:26Organic - 30:55Social - 36:42⚙️ Working hard, or Hardly Working - 39:29🔎 ICYMI - 42:32🧠 Must Read Marketing Article of the Week - 44:29
This week on Marketing O’Clock: Studies are investigating how AI in Search is affecting users and publishers, and how the technology is changing the digital information ecosystem. Plus, OpenAI introduces its new AI agent.Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have.📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00📰 Main NewsAI in Search isn't good for any of us - 3:12Google Ads Sitelinks within AI Mode? - 10:01DOTS - 10:53More Studies on AI - 13:32🛠️ Cool Tool - 21:04🔥 Take of the Week - 22:21⚡ Lightning Round ⚡ Paid - 23:35Organic - 33:41Social - 38:54⚙️ Working hard, or Hardly Working - 44:31🔎 ICYMI - 46:12🧠 Must Read Marketing Article of the Week - 47:47
This week on Marketing O’Clock: From auto-dubbing for livestreams, new universal shopping tags, and beyond, YouTube rolled out multiple new tools that may ultimately help creators. Plus, Google’s guidance update said that bidding strategies in Smart Bidding can take around 50 conversions.Visit us at - https://marketingoclock.com/👍 Like, Share, and Comment!If you found this video helpful, give us a thumbs up, share it with your network, and leave a comment below with your thoughts or any questions you might have.📱 Follow Us on Social Media:Twitter: @MarketingOClock --------------------------------------------------------------------------------------------------------------------------------------------Intro - 00:00📰 Main NewsLots of new announcements from YouTube - 4:52Google Ads Smart Bidding Update - 10:23Google Ads Introduces a Multisource Conversion - 11:50🛠️ Cool Tool - 12:56🔥 Take of the Week - 13:37⚡ Lightning Round ⚡ Paid - 16:38Organic - 26:54Social - 44:18⚙️ Working hard, or Hardly Working - 53:36🔎 ICYMI - 55:38🧠 Must Read Marketing Article of the Week - 56:32








