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The Themed Attraction Podcast
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The Themed Attraction Podcast

Author: McGowan, Martin & Hill

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Mel McGowan, Freddy Martin & friends discuss theme park design with themed entertainment industry experts.
62 Episodes
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60: Bob Rogers

60: Bob Rogers

2026-10-1458:58

In this episode of the Themed Attraction Podcast, Freddy and Mel sit down with Bob Rogers, founder and chairman of BRC Imagination Arts. Bob traces his journey from performing magic at Disneyland to creating beloved experiences like Impressions de France and Back to Neverland, sharing colorful lessons from mentors Marty Sklar, Buzz Price, and Don Iwerks. With warmth, wit, and some surprising Disney stories, he reveals why the best attractions do more than entertain: They connect the heart of a subject with the heart of an audience and help visitors leave changed. He also introduces Deep Story, his practical new guide to creating transformational visitor attractions. Connect with Bob @BobRogersCreates on Instagram, shake hands with him on LinkedIn, and order Deep Story atBobRogers.com/deep-story. Show hosts: Mel McGowan & Freddy Martin Show design & production: Barry R. Hill Theme music composed by Rob Watson, closing music by the Lost Dogs. Give us a shoutout on Apple Podcasts and wherever you listen to us; we love the attention, and browse www.themedattraction.com for even more on the attractions industry. Thanks for listening!
Join us in person at IAAPA Expo! We’re hosting a Themed Attraction Podcast Meet & Greet and you’re invited. Wednesday, November 19, 2025 5:00 PM Electrosonic Booth #2069, IAAPA Expo Showfloor Come say hello to Mel McGowan, Freddy Martin, Barry Hill, and Nate Naversen. We’ll be there to shake hands, swap stories, and connect with fellow theme park fans, makers, and industry pros. See you at the Electrosonic booth on Wednesday at 5pm!
In this episode of Themed Attraction Podcast, Freddy and Mel sit down with Barbara Bouza, former President of Walt Disney Imagineering. Barbara shares her journey from architect to creative leader, reflecting on her time guiding Imagineering through the pandemic, collaborating with visionary leaders, and championing global perspectives in design. From Guardians of the Galaxy: Cosmic Rewind to Tiana’s Bayou Adventure, she opens up about the challenges, triumphs, and the lasting impact of people-first leadership in themed entertainment. Connect with Barbara on Instagram or shake hands with her on LinkedIn.
Our guest this episode is Johnny Davis, a master of storytelling and immersive experience design. Johnny is the Senior Creative Director at Storyland Studios and a lifelong storyteller dedicated to crafting experiences that forge emotional connections. From the thought-provoking Poverty Encounter to the action-packed Avengers S.T.A.T.I.O.N., Johnny has a knack for bringing stories to life in ways that inspire, engage, and resonate. With his unmatched ability to guide projects from concept to completion, Johnny has left his mark on some of the industry’s most iconic experiences—many of which remain under wraps for now. Join us as we explore his creative journey, the art of storytelling, and what it takes to craft meaningful, immersive experiences. Connect with Johnny at StorylandStudios.com and give him a high five on LinkedIn. Show hosts: Mel McGowan & Freddy Martin Show design & production: Barry R. Hill Theme music composed by Rob Watson, closing music by the Lost Dogs. Give us a shoutout on Apple Podcasts and wherever you listen to us; we love the attention, and browse www.themedattraction.com for even more on the attractions industry. Thanks for listening!
Our guest this episode is Roger Tofte, the visionary dreamer and doer behind Oregon’s Enchanted Forest. We were honored to sit down with Roger Tofte, the legendary creator of Enchanted Forest, a whimsical wonderland nestled in the Pacific Northwest that has been enchanting visitors for generations. Starting with a dream for his kids in the 1960s, Roger spent seven years building the park with his own hands, crafting everything from storybook trails to an alpine coaster and a beloved dark ride. Joined by his daughter Susan Vaslev, Roger shares the incredible story of how this hidden gem came to life, the family legacy that keeps it thriving, and why, even in his 90s, you’ll still find him giving new life to his park. Take a journey into the world of creativity, perseverance, and fairy tales with Roger Tofte and Enchanted Forest. Learn more about Roger Tofte, the Walt Disney of the Pacific Northwest, at enchantedforest.com and book tickets for your next road trip. Show hosts: Mel McGowan & Freddy Martin Show design & production: Barry R. Hill Theme music composed by Rob Watson, closing music by the Lost Dogs. Give us a shoutout on Apple Podcasts and wherever you listen to us; we love the attention, and browse www.themedattraction.com for even more on the attractions industry. Thanks for listening!
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