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Best Damn Coach Podcast: Conversations for coaches, mentors, and service providers to grow a profitable coaching business
Best Damn Coach Podcast: Conversations for coaches, mentors, and service providers to grow a profitable coaching business
Author: Amanda Walker
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The Best Damn Coach Podcast is the premier podcast for coaches who want to grow a profitable coaching business and master their coaching craft. Master Coach and creator of the Best Damn Coach Program and the Framework Builder Lab, Amanda Walker, brings her 25+ years of experience as a coach to each episode. She teaches you how to run a profitable coaching business and confidently coach your clients. The goal of this show is to help you be the best damn coach you can be so your clients get amazing results and tell the world about you. This podcast is for coaches, mentors, solopreneurs, entrepreneurs, and online service providers who want to create a big impact with their gifts and make money doing it.
If you want to build a profitable coaching business and be a confident coach, you are in the right place.
This show will provide answers to questions like:
*How do I make money as a coach?
*How much should I charge for my coaching services?
*How do I find clients?
*How do I get my clients consistent results?
*How do I build my signature coaching framework?
*How do I create an offer that converts?
*How do I market my coaching services?
*What type of coaching works best?
*How do I get more confident as a coach?
To connect with Amanda and learn more about her work, visit www.amanda-walker.com
If you want to build a profitable coaching business and be a confident coach, you are in the right place.
This show will provide answers to questions like:
*How do I make money as a coach?
*How much should I charge for my coaching services?
*How do I find clients?
*How do I get my clients consistent results?
*How do I build my signature coaching framework?
*How do I create an offer that converts?
*How do I market my coaching services?
*What type of coaching works best?
*How do I get more confident as a coach?
To connect with Amanda and learn more about her work, visit www.amanda-walker.com
704 Episodes
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Your kids won't remember how much you made. They'll remember if you were there. In this raw and honest episode, I'm getting real about the trade-offs between building a coaching business and being present for your family. I share why I turned down a hypothetical $2 million opportunity, the "radio knob" metaphor that changed how I approach my days, and the permission slip you might need to define success differently. In this episode, you'll learn: Why the "you can have it all" message sets moms up to fail The radio knob framework for managing business and family priorities My non-negotiables as a business owner and mom (and why they matter) How to measure success beyond revenue numbers The difference between intentional choices and guilt-driven defaults This episode is for you if: You're struggling with mom guilt while building your business You're measuring success by someone else's metrics You want permission to build slowly or work part-time You're ready to design your business around your actual life Resources mentioned: "How To Get Clients" Limited Series: amanda-walker.com/limitedseries 10 Powerful Questions: amanda-walker.com/questions Connect with Amanda: Instagram: @awalkmyway https://www.instagram.com/awalkmyway/
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: The Money Mindset Block That's Slowing Down Your Sales
There's no standard for pricing coaching offers in the industry. That kind of sucks and it's kind of rad. But you could be leaving serious profit on the table with your current coaching pricing strategy. In this episode, I'm diving into how to price your coaching offers without undercharging or overpricing so you can fill your roster and make more money in 2026. You'll learn: The biggest red flags in coaching pricing Why hourly charging is killing your consistency and client results My exact pricing formula that balances client willingness, market support, and your business model The 6 most common pricing mistakes coaches make When it's actually time to raise your prices (and how you'll know) If you've been nodding along thinking "clients book here and there but never consistently" or wondering why your pricing isn't working, this episode is your wake-up call. Special Announcement: Join me for a FREE live workshop on February 11th at 10 am Arizona time where we'll dive even deeper into pricing your coaching offers to make more money. DM me on Instagram @awalkmyway or email support@amanda-walker.com to get your private invite. Connect with Amanda: Instagram: @awalkmyway (https://www.instagram.com/awalkmyway/) Grab the 10 Powerful Questions: https://www.amanda-walker.com/questions "How To Get Clients" Limited Series: https://www.amanda-walker.com/limitedseries Book a Strategy Call: https://www.amanda-walker.com/letschat
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Are you solving the "right" problem with your client?
Are you treating email marketing like an afterthought in your coaching business? I'm breaking down exactly why your email list should be your #1 marketing priority in 2026. I'm joined by email marketing expert Allison Hardy, who went from laid-off college professor to building automated email systems that generate sales while she sleeps. In this episode, you'll discover: Why email gets 25-35% reach compared to 3% on social media (the numbers don't lie) The biggest email marketing mistakes coaches make and how to fix them immediately How to create email funnels that sell your offers on autopilot The difference between short runway and long-runway email strategies Plus, Allison shares her $80,000 email template that you can copy and paste into your business today. If you're tired of algorithm changes killing your reach and want to build sustainable revenue through email marketing, this episode is for you. Connect with Allison: Instagram: @allison_hardy_ https://www.instagram.com/allison_hardy_/ Podcast: Email Empire with Allison Hardy https://podcasts.apple.com/us/podcast/email-empire-with-allison-hardy/id1146682428 Free $80,000 Email Template: allisonhardy.com/80000email Connect with Amanda: "How To Get Clients" Limited Series: amanda-walker.com/limitedseries 10 Powerful Questions Every Coach Should Know: amanda-walker.com/questions Instagram: @awalkmyway https://www.instagram.com/awalkmyway/
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Want to Double Your Revenue? Calculate This First
Stop flying blind in your coaching business. It's 2026, and it's time to ditch the hope-and-pray approach and start using actual data to drive your growth. In this episode, I'm breaking down the 5 essential metrics every coach should be tracking right now. Plus, I'm sharing the advanced KPIs that will help you identify whether you have a leads problem or a conversion problem. In This Episode: The 5 non-negotiable metrics for coaching business success How to set up a simple weekly tracking system (no complicated software required) Why tracking creates identity shifts that lead to six-figure results Advanced metrics for coaches ready to scale The exact weekly tracking habit that's creating momentum for BDC students Ready to become a data-driven coach? Book a call with me here: https://amanda-walker.com/letschat Resources: "How To Get Clients" Limited Series: https://amanda-walker.com/limitedseries 10 Powerful Questions: https://amanda-walker.com/questions Follow Amanda on Instagram: @awalkmyway https://www.instagram.com/awalkmyway
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Stop Writing Emails That Only Your Warm Audience Answers
Forget the funnel. Forget the fancy social strategy. Your biggest revenue growth opportunity in 2026? The clients you already have. I'm taking you completely behind the scenes of how we're doubling down on client experience in my company this year - and why this matters more than ever in our saturated industry. In this episode: Why I studied Peloton's 90%+ retention rate (and what I'm stealing from them) The 3 elements we're focusing on to take our renewal rate from 80% to 88% How tangible results create robust proof that sells for you My onboarding overhaul that gets clients plugged in faster The surprise and delight strategy that makes clients your sales team Ready to level up your coaching business? Book a call with me: amanda-walker.com/letschat Get my 10 Powerful Questions: amanda-walker.com/questions Follow me on Instagram: @awalkmyway https://www.instagram.com/awalkmyway
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: How to Qualify Your Ideal Clients
Stop preparing. Start doing. If you've spent months (or years) getting "ready" to launch your coaching business—perfecting your website, tweaking your program, collecting certifications—this episode will flip your entire approach upside down. I'm sharing why the "Ready, Set, Go" model we learned as kids is actually keeping you stuck, broke, and burnt out before you even start. Instead, I'm challenging you to embrace "Go, Set, Ready" in 2026. In this episode, you'll discover: Why waiting to feel "ready" means you never will (and the mind-blowing reason why) The 3-step Go, Set, Ready framework that builds your business based on reality, not assumptions How to take imperfect action immediately without being reckless Why your clients don't care if your website is perfect (but you think they do) The fastest way to know if something's working (hint: put it out there NOW) This is your wake-up call to stop preparing and start building a real coaching business with real clients in 2026. Ready to fill your roster in 2026? Grab my free step-by-step tutorial: https://amanda-walker.com/fillyourroster Connect with me: Instagram: @awalkmyway https://www.instagram.com/awalkmyway Grab my 10 Powerful Questions every coach should know: https://amanda-walker.com/questions "How To Get Clients" Limited Series: https://amanda-walker.com/limitedseries
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: How to Prioritize Your Coaching Business Tasks
What does it actually mean to be a supportive spouse when you're building a business? In this year-end recap, I'm joined by my husband Justin for our most honest conversation yet about marriage, money, and entrepreneurship. We're celebrating nearly 20 years of marriage and share the real truth about: The myth of what "supportive spouse" actually means (it's not cheerleading) How we handle big financial decisions when building businesses The defender car conversation that changed how I see myself in business Why giving more money away has grown our businesses Parenting teenagers while running companies The ongoing work of prioritizing marriage when life gets busy Resources: "How To Get Clients" Limited Series: https://amanda-walker.com/limitedseries 10 Powerful Questions: https://amanda-walker.com/questions Connect with Amanda on Instagram: https://www.instagram.com/awalkmyway/ This isn't a perfect marriage story. It's a real one. And if you're building a business while trying to maintain a healthy relationship, this episode will give you permission to have the hard conversations and practical ways to move forward together.
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Why Nobody's Booking Calls After Your Workshop
Strategy without implementation gets you nowhere. This is Part 3 of the series on how to fill your coaching client roster in 2026, and it's all about creating a 90-day roadmap that gets executed. In this episode, you'll discover: The exact 90-day breakdown to fill your roster How to create themed work days so you stop wasting time fumbling around Why coaches have job security (hint: it's not what you think) The "trust recession" happening in coaching and how to stand out Daily non-negotiables that actually generate revenue Why human touch beats automation every single time Ready to make 2026 your best year yet? Book a free strategy call with Amanda at amanda-walker.com/letschat Connect with Amanda: Get the "How To Get Clients" Limited Series: amanda-walker.com/limitedseries Download 10 Powerful Questions Every Coach Should Know: amanda-walker.com/questions Follow on Instagram: @awalkmyway
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Why No One's Signing Up for Your Event (Yet)
Stop spinning your wheels and start filling your coaching roster with clients you actually love working with. In Part 2 of my three-part series on how to get coaching clients in 2026, I'm breaking down the exact five focus areas that fill client rosters without burning you out in the process. After hitting burnout at the peak of my health coaching business (40-50 one-on-one clients will do that), I vowed to build differently. Now I have dream clients, a dream business model, and actual breathing room in my schedule. In this episode, you'll discover: Why "premium client clarity" beats "ideal client" every single time How to optimize your offers so they actually fill (not sit empty) Why your email list matters more than your social media in 2026 Strategic visibility tactics that extend your reach without exhausting you The revenue-generating activities (RGAs) that should dominate your calendar This isn't fluffy goal-setting. These are the fundamentals that work when you actually focus on them, whether you're building to 20 clients or scaling into the millions. Ready to implement this in real time? Let's chat about joining the Best Damn Coach for 2026: amanda-walker.com/letschat Grab my free resources: "How To Get Clients" Limited Series: amanda-walker.com/limitedseries 10 Powerful Questions Every Coach Should Know: amanda-walker.com/questions Connect with me on Instagram: @awalkmyway https://www.instagram.com/awalkmyway
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Stop Asking Subscribers to Buy (Do This Instead)
Tired of the feast-or-famine cycle in your coaching business? Part 1 of this 3-part series walks you through a strategic business audit to fill your coaching client roster in 2026. No fluff, just actionable data collection. I break down the 5 critical areas every coach needs to analyze before planning next year: revenue reality checks, time and energy allocation, marketing effectiveness, client analysis, and your "stop doing this" list. Whether you served 5 clients or 100 this year, this episode teaches you how to identify what's actually working in your business so you can double down on revenue-generating activities and eliminate busy work. Discover why 90% of my clients come from just two sources, how to track lead origins effectively, and why making decisions from emotion instead of data keeps you stuck in those business highs and lows. Connect with Amanda: Instagram: awalkmyway https://www.instagram.com/awalkmyway/ Grab 10 Powerful Questions Every Coach Should Know: amanda-walker.com/questions
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours. This week: Your Email List Isn't Broken, Your Welcome Sequence Is























Such a powerful episode!!! “You can just sit in fear” or start acting now!