The Irish Music Industry Podcast

BalconyTV is a cultural phenomenon, syndicated to 100 cities around the world, it brokered million dollar deals, clocked up hundreds of millions of views, and is now owned by Sony Music. Ed Sheeran, Mumford and Sons, Kaiser Chiefs, Jessie J, and all appeared on the platform in the early part of their careers. Episode 1 of The Untold Story of BalconyTV tells the story of the early days and rise of the platform.

From humble beginnings to the pinnacle of the international music industry, the story of BalconyTV is as engaging as it is entertaining, and until now that full story has never been told. From rags to riches to redundancy, the story of BalconyTV is a microcosm of how the international music industry operates. Episode 2 deals with the business side of BalconyTV and discusses the decline of a globally successful platform.  

The story of BalconyTV is a tumultuous roller-coaster ride with dizzying highs and sickening lows, that leaves punters disorientated, wobbling and woozy, checking their pockets as they stumble away with the screams and laughter of the ride still ringing in their ears. Episode 3 of The Untold Story of BalconyTV looks for some lesson that can be learned from this epic tale.

Everything you thought you knew about how the music industry works is about to be challenged by Ian MacKaye (Minor Threat, Fugazi, The Evens, Dischord Records). He's refused lucrative gigs because the tickets were over priced, refused gigs in venues that couldn't run all-age shows, wouldn't conduct interviews with media outlets with questionable advertisers, but yet Ian MacKaye has forged a rewarding and balanced life in music. In this episode he explains his mantra "Work for free. Get paid for nothing".  If you've ever wonder whether an internationally successful, ethical and sustainable life in music is possible, the answer may lay in this episode.

Jazz pianist, saxophonist & composer Carole Nelson and punk promoter & chronicler Niall McGuirk have forged unique, sustained and admirable approaches to their lives in music. Common themes that both guests hit upon this week are using the power of music for positive change and purposely choosing paths that may not have been the most lucrative. They provide some valuable insight and example.