Clearing the Air

It might be almost Christmas but the intrepid officers at The Radio Advertising Standards Agency never rest. And Claudette Bewley - the most fearsome of them all - is investigating a festive commercial about a shopping centre. Give it a listen and jingle 'til you tingle. 

Have you ever been moved to book a hotel because you've heard a radio commercial about it? Many have. Claudette Bewley expresses concern to a copywriter about yet another rash claim. 

The Radio Advertising Standards Agency is particularly vigilant about advertisements for beauty salons. Can 'all your beauty needs' really be met? Claudette Bewley isn't so sure. 

Claudette Bewley admonishes another copywriter over his sloppy copy. This time, she's challenging a commercial about builders. 

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