One Year From Now

Hailey says goodbye to the podcast and One Year from Now / BrainSpace Optimized as she sets off for new adventures.

Why does it feel impossible to wean off of social media usage, even when you don't particularly enjoy it nor is it helping you make more money in your business? In this episode I'm exploring:    Why you might want a low/no social media business Audience building vs selling/nuturing with social (they're not the same thing) My low/no SM experiment (why I did it, what was hard, simple and what I learned) A sales-focused content strategy  7 changes I'm making to my SM consumption and creation habits Links I mentioned:  Article by Tara of WhatWorks excellent explanation of this https://explorewhatworks.com/audience-building/   

Hailey outlines a 60-minute mid-year review session for you to work along with! This session covers:  What materials you'll need to complete this session Reviewing your orginally January 1 plan Business strategy & method review Cashflow & budget review Customer portfolio review Options on taking action on your findings ------- Need support implenting or exploring your findings? Work with Hailey for the next 30 days:  Bonus Brain Bonus Brain is a life & business strategy subscription for service-based entreprenurs. You can use your 30 days to get help solving business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. ⁠ Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it.  Visit www.bonusbrain.io to start today.⁠

A frank chat about my internal struggles with being the the online business coaching space...and what I'm changing as a result.  Defining and naming the impact of evidence-based coaching Coaching and the online business hellscape How I've been identifying my work as a strategist Changes to my business (Bonus Brain and moving back to 1 on 1) Evaluating your participation in fast changing industries     

Hailey reviews this blog post she penned in 2018 (!) on intentionally planning a working vacation that doesn't leave you depleted and more stressed than when you left.  -------- Bonus Brain -  A 1 on 1, on-demand entrepreneurial strategy subscription with someone who's been there. Solo-entrepreneurship can be stressful and lonely. Sometimes, you just need an additional brain (who's created quantifiable business & entrepreneurial results, who gets where things can get sticky emotionally, financially and personally in business) to connect with to help you co-solve the problems in your daily life. Enter Bonus Brain - a one on one, on-demand, entrepreneurial strategy service from a real human who's ben there. No long term contracts. No high-intensity sales calls. No five-figure investment. Just emotionally intelligent strategy when YOU need it. www.bonusbrain.io

In this episode Hailey officially introduces Bonus Brain (previously '30 Days of Audio-Based Coaching') and discusses the iternative process.  BonusBrain.io - Life & Business Strategy for Service-Based Entrepreneurs On-Demand.

Your career is not a ladder! Often see solpreneurs well into their journey getting caught up in a "ladder" model of thinking - their success is only measured by going "up" in a very narrow way (income, team).  In this episode I share a new paradigm to consider for your career - the jungle gym and how you can leverage it to build a more successful and sustainable entrepreneurial career.  The trappings of the career ladder idea as a entrepreneur Moving beyond the ego-driven golden handcuffs  Moving to the jungle gym model and winning by your own definition The 8+ directions you can move to create your career path How to take the first steps into a more fulfilling position on the jungle gym **INVITATION** Solopreneur Career Clinic When: Wednesday, May 17th, 11am CT Where: The OYFN Zoom Room (just be on the email list for log-in details) In this 60 minute session we're bringing this concept to life. 15 minutes of teaching and 45 minutes of coaching & planning on: Getting the fuck off the career ladder (if you're on it and don't want to be) Identifying your place on the jungle gym & defining "fulfilling" for you Troubleshoot roadblocks your brain will throw up and Basically workshop your next career move with an invitation to one on one coaching ========= How to work with me:  30 Days of Audio Based Coaching  For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like - troubleshoot business problems, instill new habits, find breakthroughs where you're stuck.  Sign up takes 60 seconds. No sales call, no application form. www.oyfn.co/audio 3-Month 1 on 1 Coaching Weekly, face to face (zoom) coaching calls + audio support to deeply transform your life and business as an entrepreneur. Email hailey@oyfn.co to learn more about rates and availability.

You are an entrepreneur because of who you are, not just what you do. Being an entrepreneur is so much more than a job title, and your identity as an entrepreneur shouldn't mean that you can never work a W-2 again.  In this revisited episode, I cover… Moving to a W-2 when it actually makes sense as a career entrepreneur W-2 positions as income streams & part of your asset portfolio Entrepreneurship as an identity, not as a title based on what you're working on Strategically showing up to a W-2 role for the most impact Getting over the stigma of "going backwards" (hint: there's no such thing!) __   Sign up for 30 Days of Audio-Based Coaching   Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it. Visit oyfn.co/audio to start today.⁠   30 DAYS OF AUDIO-BASED COACHING⁠ ⁠ For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like for 30 straight days. ⁠ ⁠ I can help you solve business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. ⁠ ____   This podcast is brought to you by One year from Now: The Residency. The residency is a coaching container that blends custom-to-you strategy, one on one coaching and small-group experiences to help high-impact, high-profit entrepreneurs implement their one year from now visions over a 12-month term.    You can find more podcast episodes, begin working with me through The Residency or download my free One Year from now vision workbook all at oyfn.co  

Hailey shares a short rant on what to do when you're overwhelmed by by a slump. 

This episode is the final in a 3-part series on digestible offers - the why/what/how of creating or retooling a more digestible offer for your audience.  ✨PODCAST LISTENER ONLY DISCOUNT: Use the url www.oyfn.co/audio10 through Sunday, 4/16/23, 12p to get 10% off a month of audio-coaching. ✨ Simply put, a digestible offer is one that is easy for your audience to consume.  You might find that your current offers have become indigestible for whatever reason, (major shifts in the industry you serve) or you may be ready to experiment with a new offer. This episode walks you through decision making on getting started. How to sell test your digestible offer with hot + warm leads The top metrics to find out if your value propisition is correct What tasks to AVOID at this stage of the process How to organize a small digestible launch --- Sign up for 30 Days of Audio-Based Coaching For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like - troubleshoot business problems, instill new habits, become more comfortable in a new role, find breakthroughs where you're stuck and SO MUCH MORE. ⁠ Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it.  ✨PODCAST LISTENER ONLY DISCOUNT: Use the url www.oyfn.co/audio10 through Thursday, 4/13/23, 12p to get 10% off a month of audio-coaching. ✨

  This episode is episode number 2 of a 3-part series on digestible offers - the why/what/how of creating or retooling a more digestible offer for your audience.  ✨PODCAST LISTENER ONLY DISCOUNT: Use the url www.oyfn.co/audio10 through Thursday, 4/13/23, 12p to get 10% off a month of audio-coaching. ✨ Simply put, a digestible offer is one that is easy for your audience to consume.  You might find that your current offers have become indigestible for whatever reason, (major shifts in the industry you serve) or you may be ready to experiment with a new offer. This episode walks you through the WHAT of your offer. Inculding:  Focusing on retooling delivery, duration and messaging vs price Why cheaper isn't necessarily better (and what is) Client POV - a note on recession spending mindset Two methods for retooling your offer (mad lib-style & solution-style) More examples of digestible offers The #1 thing to keep in mind while building the WHAT of your offer --- Sign up for 30 Days of Audio-Based Coaching For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like - troubleshoot business problems, instill new habits, become more comfortable in a new role, find breakthroughs where you're stuck and SO MUCH MORE. ⁠ Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it.  ✨PODCAST LISTENER ONLY DISCOUNT: Use the url www.oyfn.co/audio10 through Thursday, 4/13/23, 12p to get 10% off a month of audio-coaching. ✨

This episode kicks off a 3-part series on digestible offers - the why/what/how of creating or retooling a more digestible offer for your audience.  ✨PODCAST LISTENER ONLY DISCOUNT: Use the url www.oyfn.co/audio10 through Thursday, 4/13/23, 12p to get 10% off a month of audio-coaching. ✨ Simply put, a digestible offer is one that is easy for your audience to consume.  You might find that your current offers have become indigestible for whatever reason, (major shifts in the industry you serve) or you may be ready to experiment with a new offer. This episode walks you through decision making on getting started. How to know if your offer is digestible The best time for you to retool an offer What You've gone 6 months w/o selling the offer Retooling an offer for exisiting customers vs retooling messaging for new customers Examples of digestible offers from current clients --- Sign up for 30 Days of Audio-Based Coaching For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like - troubleshoot business problems, instill new habits, become more comfortable in a new role, find breakthroughs where you're stuck and SO MUCH MORE. ⁠ Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it.  ✨PODCAST LISTENER ONLY DISCOUNT: Use the url www.oyfn.co/audio10 through Thursday, 4/13/23, 12p to get 10% off a month of audio-coaching. ✨

⚠️ There is (non-descriptive/non-detailed) talk about child abuse in this episode. ⚠️ Hailey After-Hours Strikes again. This time, we're talking about toxic relationships to goals and goal achievement and their mirror to our experience as children to goals and the authority figures in our lives.  Some of y'all make your goals "help" you the way it was believed that beating and berating kids "helped" with their behavior and good grades. Ie; "threat of violence for compliance" vs "space for learning & skill mastery." Violence & Compliance: It gets them to do what you want them to do at this moment BUT only if they are already capable of demonstrating that skill. If they don't have the tools yet or if something is stopping them from using those tools you will get an even worse negative result. Learning & Mastery: The task and skill demonstration needs to be explored so they actually master the skills (which means examination, explanation and trial and error).  Take a few minutes to bring awareness of your relationship to yourself + goal setting/achievement and how it mimics your relationship to authority figures +  goal achievement growing up.  Any room for switching up that narrative?  —   Sign up for 30 Days of Audio-Based Coaching For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like - troubleshoot business problems, instill new habits, become more comfortable in a new role, find breakthroughs where you're stuck and SO MUCH MORE. ⁠ Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it. Visit oyfn.co/audio to start today.⁠

They may be planned or they may be a surprise - either way navigating your first (few) five figure bills can be daunting. Let's talk about it.    Awareness alert - five figure bills often come well before they neatly fit into your business vision What do when you receive a five figure bill/make plans to make a five figure investment Simple methods for titrating emotions that accompany large expenses Everything is negotiable Asking what you can learn after  

Closing a business is a normal, healthy part of an asset's lifecycle. In this episode I'm talking about:  5 Reasons you might choose to close a business 2 Important considerations before making the final decision  What to expect emotionally throughout the process and  A 4 part framework for actually getting this work done __   Sign up for 30 Days of Audio-Based Coaching Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it. Visit oyfn.co/audio to start today.⁠ 30 DAYS OF AUDIO-BASED COACHING⁠ For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like for 30 straight days. ⁠ I can help you solve business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. ⁠ Visit oyfn.co/audio to start today.⁠ ____   This podcast is brought to you by One year from Now. You can find more podcast episodes, begin working with me or download my free One Year from Now vision workbook all at oyfn.co.  Listen to to this episode on your favorite podcast player (Apple Podcasts, Spotify, you get it) or on on my website: oyfn.co/podcast

[INVITATION] Opportunity Creation Clinic, Thursday, 3/16/23, 12:30p ct, OYFN Zoom Room (be on the email list, oyfn.co/email, for log-in details) In this episode:  WTF is intentional opportunity creation How to gamify the creation process Using the Baader-Meinhof phenomenon to your advantage Why we don't just do this all the time Where things can go sideways Ideas on making it work for your life/needs Invite to the Opportunity Creation Clinic   Sign up for 30 Days of Audio-Based Coaching Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it. Visit oyfn.co/audio to start today.⁠ 30 DAYS OF AUDIO-BASED COACHING⁠⁠ For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like for 30 straight days. ⁠ ⁠I can help you solve business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. ⁠   ____ This podcast is brought to you by One year from Now: The Residency. The residency is a coaching container that blends custom-to-you strategy, one on one coaching and small-group experiences to help high-impact, high-profit entrepreneurs implement their one year from now visions over a 12-month term.  You can find more podcast episodes, begin working with me through The Residency or download my free One Year from now vision workbook all at oyfn.co  Listen to to this episode on your favorite podcast player (Apple Podcasts, Spotify, you get it) or on on my website: oyfn.co/podcast  

An MVP is a minimal viable product - a product with enough features to attract early-adopter customers and validate a product idea early in the product development cycle. In this episode we're talking about your MVO, minimum viable offer.  I'm loosely using product development methodologies to help you think through bringing a brand new offer to market as a solopreneur.  In this episode:  What makes a MVO minimal The point of an MVO (short answer: should I spend any more resources on this idea?) How to use the half-page business plan to build out your MVO Counting the ROI of your MVO Building for early adopters vs the general public Where to focus your iteration energy once your MVO is successful Navigating continuous improvement __ Sign up for 30 Days of Audio-Based Coaching Sign up takes 60 seconds. No sales call, no application form. Just emotionally intelligent strategic help when you need it. Visit oyfn.co/audio to start today.⁠ 30 DAYS OF AUDIO-BASED COACHING⁠ For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like for 30 straight days. ⁠ I can help you solve business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. ⁠   ____ This podcast is brought to you by One year from Now. You can find more podcast episodes, begin working with me through The Residency or 30DABC or download my free One Year from now vision workbook all at oyfn.co.  Listen to to this episode on your favorite podcast player (Apple Podcasts, Spotify, you get it) or on on my website: oyfn.co/podcast  

In this episode I share:  Accountability as "justification"  Removing the moral high note of being intrinsically motivated  Examples of my current external accountability practices  Finding external accountability partners - what to look for and what to expect Reminder!  Registration for 30 Days of Audio-Based Coaching is open until midnight central time tonight! (2/28/23) ⁠​ Real talk, I will probably bring this offer back soon, but I don't know when nor what it will look like. I'm excited to take this first batch of humans through this experience!⁠ Sign up is literally 60 seconds (no sales call, no application form) just check out and get rolling. ⁠ ⁠And as a bonus, all humans who join this round get access to all of the replays for the workshops I've done in the last 6 months. ⁠ If you've been on the fence about working with me, this is the perfect place to start. ⁠ ​30 DAYS OF AUDIO-BASED COACHING⁠ For 30 days you'll have access to me inside a private Slack channel. There we can converse via audio and text message as often as you'd like for 30 straight days. ⁠ I can help you solve business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. ⁠ ​Click oyfn.co/audio to start ASAP.  

You're invited.... I've got news! For a limited time (through Feb 28th, 2023), I'm going to be offering 30 Days of Audio-Based Coaching. It's the most direct access you can have to my coaching outside of my 12-month program, The Residency. For those of you who have coached with me as peers or clients, you know the power of spicy and powerful AF coaching via voice message. For those who've never worked with me - this is a great way to get to know me, my coaching style and get some incredible coaching to boot. It's a win-win-win. The details: For 30 days you'll have access to Hailey inside a private Slack channel. There you can converse via audio and text message as often as you'd like* for 30 straight days. Get coaching on all things life and business. I can help you solve business problems, instill new habits, become more comfortable in a new role, set boundaries, find breakthroughs where you're stuck, build new assets and SO MUCH MORE. The fine print: *Response time: Monday - Friday, 8a - 5p ct with a MAX response time of 48 hours. *Refunds: This is a short term but serious commitment that I want you to think critically about as there are no refunds. Use this feature to support yourself as much as you'd like over 30 days! You In? Click here: oyfn.co/audio  

In this episode I'm setting out some preliminary discussion points for co-creating or co-founding a business venture with someone.  Keep these in your back pocket to examine new ventures and discuss with a potential co-creator.  Better yet - send them this episode and discuss after!    I go over:  Co-founder first dates Venture relationship examples (co-founder, investment based, co-operator and and more) Why I don't believe in 50/50 ownership  Focusing on willingness to collaborate vs 100% agreement Planning for the end at the beginning and…   10 Questions to Ask Before Going into Business Together:  What is my vision for this venture?  What is their vision for this venture?  Would I still want to work on this if it took twice as long and cost twice as much as expected to reach v1?  Is this business model sound and do we both understand it & know how to work it? What is the exit strategy?  How well do we lead together?  What are our expectations for time and resources given on a weekly basis?  What is the break up plan? Is this a relationship I'm willing to lose if things go south?  Would I trust this person to make sound business decisions on my behalf?    __ This podcast is brought to you by One year from Now: The Residency. The residency is a coaching container that blends custom-to-you strategy, one on one coaching and small-group experiences to help high-impact, high-profit entrepreneurs implement their one year from now visions over a 12-month term.  You can find more podcast episodes, begin working with me through The Residency or download my free One Year from now vision workbook all at oyfn.co  Listen to to this episode on your favorite podcast player (Apple Podcasts, Spotify, you get it) or on on my website: oyfn.co/podcast