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IMA® (Institute of Management Accountants) brings you the latest perspectives and learnings on all things affecting the accounting and finance world, as told by the experts working in the field and the thought leaders shaping the profession. Listen in to gain valuable insight and be included in the future of accounting and finance!
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On this episode of Count Me In, Adam Larson sits down with John Glasgow, founder and CEO of Campfire, for a candid conversation about building a company and transforming finance teams with AI-driven ERPs. John opens up about the challenges of juggling parenthood and entrepreneurship, lessons learned from Y Combinator, and how his frustration with outdated financial software inspired him to create something better. Whether you’re a finance exec, startup founder, or just curious about the future of accounting tech, you’ll enjoy Joh’s practical insights on prioritizing what matters, fostering innovation, and keeping up with the ever-changing landscape of AI. Hear firsthand how Campfire is rewriting the playbook for finance teams, why ruthless prioritization is John’s secret weapon, and which red flags to watch for when evaluating new tech solutions for your business. Tune in for real stories, actionable advice, and a fresh perspective on leadership, tech, and the future of finance.
___________________________________________________________BILL is a leading financial operations platform for startups to established brands. Headquartered in San Jose, California, we’re a trusted partner of leading US financial institutions, accounting firms, and accounting software providers. We empower business owners, CFOs, controllers, and accountants to save time and take control of their payables, receivables, spend, and expense management. For more information, visit bill.com.
Get ready for an inspiring listen with author and founder of Busy Bee Advisors, Melissa Broughton, on Count Me In! Host Adam Larson sits down with Melissa as she shares her journey from watching her grandmother and mom work in bookkeeping to carving out her own path in accounting. Melissa brings you inside her world, from falling in love with paperwork as a kid, navigating corporate life, and boldly leaping into entrepreneurship with Busy Bee Advisors. You'll hear candid stories about the highs and lows: growing too fast, building a team, and learning how to course-correct. Melissa opens up about adapting to remote work during the pandemic and how that shift sparked new opportunities for her team. She also talks about launching the One Hour Bookkeeper, a project that helps stay-at-home parents and military spouses build careers on their own terms. Whether you're dreaming of starting your own business, seeking advice on managing growth, or just want to hear a real story about balancing family and ambition, this episode is for you. Grab your headphones, Melissa’s story is full of motivation, practical tips, and a reminder that there is always a way forward.
___________________________________________________________BILL is a leading financial operations platform for startups to established brands. Headquartered in San Jose, California, we’re a trusted partner of leading US financial institutions, accounting firms, and accounting software providers. We empower business owners, CFOs, controllers, and accountants to save time and take control of their payables, receivables, spend, and expense management. For more information, visit bill.com.
In this bonus episode of Count Me In, recorded live at Oracle NetSuite's SuiteConnect NYC, Adam Larson sits down with Sue Vestri, CFO at CRIO and a finance leader with a wealth of experience in startups, public companies, and private equity-backed businesses. Listen in as Sue shares real stories from her career, everything from wrangling accounting platforms for rapidly scaling teams to building a finance culture that embraces AI and continuous learning. Whether you’re curious about growing a finance team from scratch, navigating the complexities of SaaS billing, or keeping your organization future-ready, Sue’s practical perspectives and candid advice are sure to inspire. Perfect for finance professionals and anyone interested in how a modern CFO drives growth and innovation while building trust across the business.
Get ready for a fresh perspective on pricing in this engaging episode of Count Me In. Host Adam Larson welcomes behavioral pricing expert and Decision Alpha CEO Etinosa Agbonlahor to share how psychology, emotion, and real customer conversations can reshape the way businesses think about pricing. Forget relying only on cost-plus formulas or spreadsheets. Etinosa brings stories from the field, insights from brain science studies, and practical advice for using behavioral principles to set prices customers will value. Find out why understanding what customers care about and how they actually make purchase decisions can help you stand out from competitors. Learn how to confidently raise prices when needed and avoid common mistakes when communicating those changes. If you want your pricing to truly reflect the value you deliver, this episode has actionable tips, relatable examples, and fresh ideas worth hearing. Discover what happens when you combine financial know-how with a behavioral mindset, with guidance straight from Etinosa Agbonlahor.
Join host Adam Larson as he chats with David Frieder, Head of Corporate Payment Systems at US Bank, about his unique journey from college intern to leading payment innovation. David Frieder shares real stories on how banks build new products, why real-time payments are gaining momentum (and where they’re not), and the practical challenges of bringing new tech to traditional finance teams. They cover everything from instant payments and AI-driven fraud prevention to what it takes to build trust and lasting relationships between banks and finance professionals. David also gives a behind-the-scenes look at how he leads his team with a focus on joy and purpose. Packed with actionable insights and candid advice, this episode is a must-listen for anyone curious about the future of payments, technology in banking, and how innovation really happens in finance.
Ready for an inspiring career boost? In this episode of Count Me In, Adam Larson sits down with Isabelle Massaad, CFO at DSV, a global leader in transport and logistics. Isabelle’s story is anything but ordinary: she began her professional journey at just 17, driven by curiosity, grit, and a knack for finding patterns in chaos. This conversation is full of practical advice and real stories—how Isabelle earned respect, led diverse teams, and transformed financial data into compelling business narratives. She opens up about what it means to be a transformative leader, the essential role of empathy in her leadership style, and why staying adaptable is crucial with so much rapid change in tech and AI. Whether you’re just starting out or dreaming of the C-suite, you’ll find plenty of actionable takeaways on building soft skills, networking, and embracing lifelong learning. Dive in for an engaging chat and get a fresh take on the future of finance, leadership, and the constantly evolving world of transport and logistics.
Ready for a fresh take on career transitions in finance? Tune into this engaging conversation with Steve McNally, a seasoned CFO and former global chair, as he sits down with Adam Larson to share real-world insights on what it takes to navigate change and earn your seat at the table. From jumping between Fortune 500 giants and small businesses to adapting to new roles and industries, Steve brings practical advice and lively stories—think learning operations on the factory floor and being the right-hand to the CEO. Discover why being inquisitive, building strong relationships, and developing real business acumen are essential for success. Plus, hear how staying curious and learning continuously keeps leaders ahead in a fast-moving world. Whether you’re thinking about your next move or just want to hear what it’s really like behind the scenes, this episode packs in thoughtful tips and inspiration for every finance professional. Don’t miss it!
Get ready for an insightful and practical conversation on AI in exam prep with special guest Brian Hock, renowned exam prep expert and founder of Hock International. In this episode of Count Me In, Brian sits down with host Adam Larson to talk candidly about how artificial intelligence is shaking up the study process for professional certifications like the CMA and CSCA. Bringing both his straightforward wisdom and a bit of humor, Brian breaks down the dos and don’ts of using AI tools for exam prep. He shares real-world examples of how students can get sidetracked by the endless stream of AI-generated questions and why understanding foundational concepts still matters more than ever. The conversation covers common mistakes, creative ways to use AI effectively, and how human experience and quality materials really make the difference. Whether you’re prepping for an upcoming exam or just curious how technology is changing education, this episode is packed with hands-on advice, relatable stories, and clever insights. Tune in for a down-to-earth chat that will help you study smarter, not just harder!
On this episode of Count Me In, Anne DeTraglia, Chief Auditor at Sabre Corporation, sits down with Adam Larson for an engaging and honest conversation about leadership, career growth, and the art of feedback. Anne opens up about her unique career path, how she found her way into auditing, and what it really means to be a “united leader.” She candidly shares the challenges and lessons learned as she moved up the ranks, highlighting the importance of collaboration and building strong teams at every level. You’ll hear practical stories and advice, from embracing feedback (even when it’s hard to hear) to finding the balance between authority and vulnerability. Anne discusses real leadership moments, like trusting her managers, letting go of the need to know everything, and even using AI to get creative with coaching. Whether you’re leading a team, starting your career, or just want to get better at giving and receiving feedback, this episode is full of relatable, actionable insights and a good dose of humor. Tune in for a refreshing take on what it means to grow and succeed as a leader.
In this eye-opening episode of Count Me In, host Adam Larson sits down with fraud expert Rich Brody for a candid conversation about white collar and red collar crimes—no jargon, just real talk. Rich breaks down what actually counts as white collar crime, why society often overlooks its victims, and what happens when these crimes turn violent. From legendary cases like Madoff and Murdoch to the surprising ways technology has changed the game, this episode covers the impact of fraud in today’s world. Plus, Rich shares practical tips for protecting yourself and your organization. If you’re curious about the under-the-radar crimes that really shake up people’s lives, this episode is a must-listen.
Kick off 2026 the right way with the first Count Me In episode of the year! Adam Larson sits down with Tim Naddy, VP of Finance for the famous Savannah Bananas, professor, and passionate accounting advocate, for a lively conversation that blends humor, real talk, and fresh perspective on what it means to build a career in accounting. From stories about melting copy machines during internships to reimagining how the next generation of accountants should be prepared, Tim shares why traditional education isn’t enough for today’s workforce, breaks down the challenges of first-year shock, and highlights the importance of mentorship and hands-on experience. Hear how Tim is bringing creativity, energy, and storytelling into accounting education and why these skills are more essential than ever. Whether you’re a seasoned pro, new to the field, or just want a peek into what it takes to keep the wild Savannah Bananas thriving, this episode is the perfect way to set an inspired tone for the new year. Dive into a conversation that will motivate, inform, and maybe even make you laugh as you start 2026!
Feeling burned out or just running on empty during this Holiday season? In this episode of Count Me In, host Adam Larson sits down with special guest Ting Song, Executive Director for JPMorgan Chase & Co, to talk all things burnout—what it really is, how to spot it early, and what you can do to take back your energy and well-being. Ting shares her personal journey through burnout, the turning points that helped her recover, and actionable advice you can start using right away (including the surprisingly simple power of a 5-minute break). If you’ve ever wondered about the difference between everyday stress and real burnout, how changing just a few habits can make a huge difference, or how to balance ambition with self-care, this is the episode for you. Ting brings both empathy and expertise, making complex challenges feel relatable and offering practical tips you’ll actually want to try. Tune in for an honest, uplifting conversation packed with real stories, helpful strategies, and a reminder that it’s okay (and important) to play, have fun, and set boundaries—even in the busiest seasons of life.
Get ready for a lively and insightful conversation on this episode of Count Me In! Host Adam Larson welcomes author, strategist, and founder of FractionalCMO.com and Redfern Media, Draye Redfern, as he shares his bold approach to staying resilient and thriving in uncertain times. Drawing on advice from his "Recession Survival Guide" and giving a sneak peek into his upcoming "Anchor Marketing" framework, Draye Redfern delivers practical strategies for teams and individuals who want to future-proof their businesses and careers. Whether you’re running your own company or leading a department, you’ll come away with ready-to-implement tips for attracting new leads, nurturing relationships, and building a solid foundation for growth—even during a downturn. Draye Redfern's real talk on marketing, team dynamics, and building lasting customer relationships will keep you hooked from start to finish. Tune in for high-energy ideas, personal stories, and a toolkit to help you turn challenges into your next big opportunity!
Curious about the real changes happening in financial services right now? In this episode, Adam Larson sits down with Chandelle Fastiggi, Head of Financial Services Vertical at ManpowerGroup, who brings over 25 years of insight and industry experience to the table. Chandelle shares her take on today's economic and political pressures, how institutions are transforming with AI and automation, and why upskilling and reskilling employees matter more than ever. From smart strategies to retain top talent, to how banks are beefing up cybersecurity and adapting their budgets, this conversation is packed with practical wisdom for anyone navigating finance, technology, or even their own career. Whether you’re a finance professional or just a curious listener, you’ll walk away with a fresh perspective and some insider stories you won’t hear anywhere else.
Ready to shake up your thinking about disruption? In this episode, Adam Larson sits down with keynote speaker and bestselling author Shawn Kanungo for a refreshingly candid conversation about why disruption isn’t a dirty word and how it can actually spark growth in your career and life. Shawn Kanungo shares personal stories, practical tactics, and bold advice on embracing change, overcoming imposter syndrome, and even learning from the jazz-like improvisation of life’s unexpected moments. They chat about the real power of AI, why boldness is built one small “receipt” at a time, and how leaders can foster cultures where experimentation thrives. If you’re looking for honest inspiration and tangible steps to disrupt yourself before something else does, this episode is for you.
Looking to boost your organization’s profitability with smarter cost analysis? In this engaging episode of Count Me In, host Adam Larson sits down with Colleen Whitmore, Partner at Deloitte & Touche LLP and co-author of the Deloitte and IMA article "Unlocking Profitability Insights." Colleen breaks down the ins and outs of cost to serve analysis, sharing why it's a game changer for companies seeking hidden profit opportunities and better decision-making. Hear Colleen’s take on why most organizations still aren’t using these powerful tools, what holds them back, and how advances in technology are making detailed cost analysis more accessible than ever. She shares practical advice on preparing your finance teams for innovation, overcoming common data challenges, and the first steps leaders should take to get started. Whether you’re a finance professional, business leader, or just curious about the latest trends in cost management, this episode will deliver real-world insights and actionable tips straight from an industry thought leader. Don’t miss Colleen’s fresh perspective on how to transform your organization’s approach to profitability!
Kick back with the Count Me In Podcast as Adam Larson chats with Carol Sargent, Associate Professor of Accounting at Mercer University, about her journey as both mentor and mentee in academia and industry. Carol shares candid stories, practical advice, and a few humorous moments from her decades of mentoring professionals and students. From building trust in mentor-mentee relationships to handling ethical dilemmas in high-pressure environments, Carol offers real-world wisdom and actionable tips. Whether you’re just starting your career or looking to pay it forward, you’ll find inspiration in Carol’s down-to-earth approach to growing both professionally and personally. Don’t miss this engaging conversation on emotional intelligence, self-awareness, and the power of genuine connection.
On this episode of Count Me In, Adam Larson sits down with Naranzul Ganzoring, a passionate entrepreneur and management accounting advocate from Mongolia. Zula shares her inspiring journey from falling in love with accounting as a student, to launching her own Finsight Academy and bringing international finance certifications to her home country. She opens up about the challenges she’s faced as a young business owner, her drive to unite Mongolian accounting professionals, and what motivates her to balance entrepreneurship, parenthood, and teaching. Hear firsthand how Zula is helping shape the future of finance in Mongolia — breaking down barriers, building community, and empowering the next generation of management accountants. Whether you’re in finance, education, or just looking for an uplifting story about innovation and impact, this is a conversation you won’t want to miss!
Looking for real advice on beating burnout and building a work-life that actually feels good? This episode features Lindsay Barnett, executive coach and bestselling author of "Working Hell to Working Well," joining host Adam Larson for a refreshingly honest chat about rethinking your relationship with work. Lindsay opens up about her leap from the corporate HR grind to flexible part-time—and what she’s learned about balancing ambition, burnout, and everyday life. Expect practical strategies you can try right away, like mindful moments during your day, “job crafting” to take control of your workload, and how even the simplest actions (like buying a bigger water bottle!) can help recharge your energy. No generic corporate pep talks here—just easy, actionable ideas and real stories that might finally help you bridge the gap from “working hell” to working well. Tune in for relatable insights, lively conversation, and the reminder that you deserve a work life that fits you. Check out Lindsay’s bestselling book for even more of her wisdom!
Get to know Amer Al Ahbabi in this inspiring episode of Count Me In Podcast, hosted by Adam Larson! Amer shares his journey from discovering a passion for accounting and numbers in university, to earning his CMA certification and becoming the first Emirati on the IMA Global Board. He talks about the power of professional communities, the value of connecting with IMA chapters around the world, and how volunteering opens doors for learning, networking, and personal growth. Hear Amer discuss real-world skills, building local chapters, and why being part of a global community matters for accountants and finance professionals everywhere. Whether you’re thinking about joining IMA or leveling up your career, this conversation is packed with practical advice, encouragement, and stories you won’t want to miss.
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