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Sound in Marketing

Sound in Marketing

Author: Dreamr Productions

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In the race for brand attention, sound on purpose makes all the difference. Hosted by Dreamr Productions' Head of Audio, Jeanna Isham, Sound In Marketing is a narrative deep dive into sonic branding, audio strategy, and sensory marketing. Each episode breaks down how sound shapes consumer behavior, builds brand loyalty, and drives business results. Hit play and let’s make this world of sound more intriguing, more unique, and more and more on brand. Let’s


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152 Episodes
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The Fajita Effect

The Fajita Effect

2026-09-1507:20

Chili’s sizzle sauce makes us salivate. They may not have invented the “sound of sizzling”, but they perfected the art of Sizzle FOMO. Read the original story here on Medium. For more on sound in marketing, sign up for the Sound In Marketing Newsletter http://eepurl.com/gDxl6b. Want your very own Make Sound On Purpose mug? You can find it here. For further inquiries, email Jeanna at mailto:[email protected]    The Sound In Marketing Podcast is produced by Dreamr Productions and hosted, written, and edited by Jeanna Isham. It is available on all the major podcast channels here https://pod.link/1467112373. https://www.linkedin.com/in/jeannaisham/   https://twitter.com/Jeanna_Isham    https://www.facebook.com/DreamrProductions/  https://www.youtube.com/@Dreamrproductions
Chili’s sizzle sauce makes us salivate. They may not have invented the “sound of sizzling”, but they perfected the art of Sizzle FOMO. Full episode....coming soon.
SunChips created a 100% compostable bag, which is great! The problem lay in a bag design blunder that cost in terms of user experience. Not my first crinkle story on SunChips- check out the World's Loudest Chips Bag episode here. Read the original article here: https://dreamrproductions.com/sunchips-bag/ For more on sound in marketing, sign up for the Sound In Marketing Newsletter http://eepurl.com/gDxl6b. Want your very own Make Sound On Purpose mug? You can find it here. For further inquiries, email Jeanna at mailto:[email protected]    The Sound In Marketing Podcast is produced by Dreamr Productions and hosted, written, and edited by Jeanna Isham. It is available on all the major podcast channels here https://pod.link/1467112373. https://www.linkedin.com/in/jeannaisham/   https://twitter.com/Jeanna_Isham    https://www.facebook.com/DreamrProductions/  https://www.youtube.com/@Dreamrproductions
SunChips created a 100% compostable bag, which is great! The problem lay in a bag design blunder that cost in terms of user experience. Full episode...coming soon.
The Taco Bell Bong!

The Taco Bell Bong!

2026-07-1408:45

What do tacos, church bells, and spanish speaking Chihuahua’s have to do with each other? Everything! Let’s crunch down on this gordita of a story. Read the original article here: https://medium.com/better-marketing/the-taco-bell-bong-a6a7f779d01b?sk=f6ca8df225acdfd0b1b808e116f5ecf3  Dreamr Productions is a creative sound agency specializing in finding new and unique ways for brands to explore their sonic identity through design and sonic branding. From sound to music, Jeanna and team always “make sound on purpose”. —- For more on sound in marketing, sign up for the Sound In Marketing Newsletter http://eepurl.com/gDxl6b. Want your very own Make Sound On Purpose mug? You can find it here. For further inquiries, email Jeanna at mailto:[email protected]     The Sound In Marketing Podcast is produced by Dreamr Productions and hosted, written, and edited by Jeanna Isham. It is available on all the major podcast channels here https://pod.link/1467112373 . https://www.linkedin.com/in/jeannaisham/    https://twitter.com/Jeanna_Isham     https://www.facebook.com/DreamrProductions/   https://www.youtube.com/@Dreamrproductions
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