BizNinja Entrepreneur Radio

Sometimes entrepreneurship (and life) feels like a nonstop grind—until you look up one day and realize you’ve stopped actually living. That’s where my guest, Cade Archibald, comes in. Cade and his team at Ageless Future are on a mission to help people reverse their body age and unlock a vibrant, youthful life.In this episode, Cade shares what it really takes to get unstuck—not just in business, but in your health, energy, and mindset. Spoiler: it’s not another productivity hack. It’s about reconnecting with the passions you’ve forgotten, the hobbies that light you up, and the experiences that remind you why life is worth building a business around in the first place.Whether you’re chasing bigger revenue, better health, or more momentum, Cade’s story is a reminder that survival isn’t enough—you’ve got to focus on living.What You’ll Learn:How Cade and his team at Ageless Future help people reverse their biological ageWhy entrepreneurs burn out when they abandon their passions and hobbiesThe “get unstuck” framework Cade uses to help friends (and clients) find momentumWhy survival mode keeps you small—and what it takes to thrive instead Chapters00:00 Welcome and Introduction to Cade Archibald02:18 The Vision Behind Ageless Future04:15 Reversing Biological Age and Living Vibrantly06:42 What It Means to Get “Unstuck” in Life and Business09:32 Rediscovering Passions and Forgotten Hobbies12:10 Entrepreneurship, Family Life, and Finding Balance14:48 Burnout, Energy, and the Role of Hobbies17:36 Cade’s Personal Journey into Health and Longevity20:05 Building Momentum Through Lifestyle Shifts22:18 Advice for Entrepreneurs Feeling Overwhelmed24:20 Closing Thoughts and Where to Learn More

Have you ever thought about running an event in space? Yeah… me neither—until today.In this episode, I sit down with Brody Lee, an entrepreneur who turned a near-death experience into a mission to change the world through human connection. From selling fake hall passes in high school to closing $20k at his very first (one-person!) event, Brody’s journey is nothing short of wild.We dive into how events aren’t just about selling from the stage—they’re about curating transformational experiences that respect the real costs people pay to show up: their money, time, and relationships. Brody breaks down why treating your attendees like ATMs is a losing game, how he built (and walked away from) a $3.5M business, and why he’s now aiming for a billion-dollar moonshot with events that could literally take us to the stars.If you’ve ever wondered how to create meaningful, profitable events—or if you just need a reminder of what’s possible when you refuse to quit—this is an episode you’ll want to grab a front-row seat for. What You’ll Learn:How a life-changing wake-up call set Brody on the entrepreneurial pathThe surprising $20k lesson from his very first event (with one attendee)Why most events fail—and how to make yours unforgettableThe “conversion content” approach that inspires people to work with you (without pressure tactics)Why hugs matter more to your business than you thinkBrody’s audacious plan to run a philanthropic event… in space Chapters00:00 Welcome & Space Conference Joke00:38 Brody’s Wake-Up Call: Overdose to Clarity02:40 Starting His First Business After Tony Robbins Event05:01 The One-Person Event That Made $20K06:47 Lessons on Empty Rooms & Event Marketing07:49 From Apple to $1.3M in Year One08:55 Scaling, Burning Out & Walking Away from $3.5M11:15 Why Most Events Fail (and How to Fix Them)13:50 Respecting the True Cost of Attending Events15:43 Selling with Impact (Not Pressure)19:25 Tony Robbins as the Gold Standard of Events21:03 Why Virtual Can’t Replace Hugs & Hallway Connections22:39 The Future of Events: AI, Impact & Revolution24:41 Project Orelis: A $10B Event in Space26:45 Brody’s U.S. Bucket List & Travel Goals27:29 Wrap-Up & Call to Action

Most entrepreneurs start out thinking they need a logo and a website. But branding goes so much deeper—it’s about shaping perception, standing out, and creating an authentic identity that attracts the right people.In this episode, I sit down with Re Perez, a global branding expert and the founder of Branding for the People. Re’s story is incredible—he went from corporate branding in New York to launching his own agency, betting on himself with no list, no audience, and still pulling off a six-figure event right out of the gate.We dive into:The “aha” moment when Re realized he wasn’t meant for corporate politics and took the leap into entrepreneurship.How he launched his agency by charging bold prices and enrolling people into his vision—even when others said it wouldn’t work.Why his book “Your Brand Should Be Gay (Even If You’re Not)” challenges the way we think about authenticity and boldness in branding.The difference between just having a business and actually building a brand that pulls in your dream clients.Why being polarizing can be one of the most powerful branding tools you have.His favorite case studies, from small LSAT prep companies to multi-location businesses that scaled massively because of branding clarity.And finally, how he’s now helping entrepreneurs build not just one brand, but an ecosystem of brands in the era of AI. This conversation isn’t just about branding—it’s about courage, clarity, and betting on yourself. Re’s journey is packed with lessons every entrepreneur can apply right now.Key TakeawaysBranding is not your logo—it’s the perception people have about you before you even walk in the room.Not everyone is meant to be your client, and that’s okay.Authenticity and boldness will push some people away but pull the right people toward you.Vision + execution beats waiting until you “feel ready.”

In this episode of BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with YouTube ads expert and founder of AdOutreach, Aleric Heck. From his humble lemonade stand days to running one of the biggest app review channels on YouTube, Aleric’s entrepreneurial journey has always been about spotting opportunity and taking bold, creative action. He shares how his early knack for thinking outside the box turned into a thriving business empire that helps companies scale with video.Aleric opens up about building his first YouTube channel as a teenager, navigating sponsorships, and the pivotal moment when he discovered the power of YouTube ads. He also pulls back the curtain on the challenges of rapid growth, what it means to restructure when momentum shifts, and the importance of recurring revenue. His honesty about setbacks and lessons learned gives entrepreneurs at any stage a roadmap for sustainable success.The conversation gets even more exciting when Aleric dives into the future of video and AI. From Google’s groundbreaking tools to hybrid AI ads that are already outperforming traditional campaigns, he reveals how businesses can leverage these innovations today. Plus, Aleric shares what’s next on his personal bucket list and why embracing change is the secret weapon to staying ahead.TakeawaysVideo is king: If a picture is worth a thousand words, video is worth a million — it builds trust and drives buying decisions.Adapt or fall behind: Innovation in AI video is moving fast, and those who embrace it will lead the next wave of marketing.Learn from mistakes: Growth without recurring revenue and efficiency can be risky — balance ambition with smart systems.Entrepreneurship is iterative: From lemonade stands to AI-powered ads, success comes from continually spotting gaps and seizing opportunity.Chapters00:00 The Power of Video in Business03:02 Aleric's Entrepreneurial Journey Begins06:06 Transitioning from YouTube Creator to Ad Expert08:56 The Evolution of YouTube Ads and Monetization11:54 Building a Business Around YouTube Ads14:52 Current Trends in Video Marketing and AI18:13 Learning from Mistakes and Mentorship20:54 Embracing AI in Video Marketing23:56 Personal Aspirations and Future Plans

From running a rogue lemonade stand in third grade (complete with hired second-graders) to leading the charge in agentic AI, Anik Singal’s entrepreneurial journey is as unconventional as it is inspiring. In this episode of BizNinja Entrepreneur Radio, host Tyler Jorgenson dives into Anik’s fascinating backstory—from dropping a full-ride pre-med scholarship, stumbling through MLMs, and convincing his skeptical father that a $30,000 ClickBank check wasn’t a scam, to building multimillion-dollar businesses like Sendlane, WebinarCon, and now Ugentic AI.Anik opens up about the highs and lows of his career, including the near-collapse that left him $1.7 million in debt, the life-threatening stress of Crohn’s disease, and the brutal lessons he learned while trying (and failing) to build a tech company without the right foundation. He candidly shares how the “golden touch” complex nearly destroyed him—and how humility, mentors, and relentless learning pulled him back.Now, with Ugentic AI, Anik is on a mission to bring cutting-edge, autonomous AI workflows to small businesses—the 75% of entrepreneurs still untouched by AI technology. He reveals how Ugentic AI can give small businesses a competitive edge, streamline workflows, and even reclaim the one thing every entrepreneur craves: freedom. Along the way, he sprinkles in life lessons, powerful takeaways, and a heartfelt reminder that entrepreneurship is about creating the life you want—not just the business you build.TakeawaysThe Entrepreneurial Signs Start Early: Even childhood hustles can reveal entrepreneurial instincts—sometimes in hilariously “non-kosher” ways.Big Wins Come with Big Lessons: Success in one arena doesn’t guarantee success in another. You need humility, the right partners, and constant learning.Debt & Failure Aren’t the End: Hitting rock bottom financially or health-wise can become the catalyst for growth and reinvention.Ugentic AI is Here Now: Autonomous AI workflows aren’t science fiction—they’re already reshaping business, and small businesses need to catch up fast.True Success means Freedom: For Anik, the ultimate milestone isn’t another exit—it’s carving out more time with his family while running world-changing companies.Chapters00:00 Welcome and Guest Introduction01:09 Childhood Hustles and Lemonade Stand02:55 The Doctor Dream Detour03:54 Discovering True Entrepreneurship Passion06:10 First Big Affiliate Marketing Win09:43 Transition to Becoming Product Owner14:14 Obsession with Info Publishing Model15:18 From Info Products into SaaS18:02 The Golden Touch Complex20:20 Dark Times and Heavy Debt23:29 Hard Lessons Every Entrepreneur Learns26:41 Future Vision with Eugentic AI28:45 What Ugentic AI Really Is30:30 Personal Bucket List Freedom Goal31:26 How to Connect with Anik31:51 Tyler’s Closing Words of Action

Entrepreneurship isn’t always about grinding 24/7—and Alex Schlinsky is here to prove it. In this episode of BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with Alex, the founder of Prospecting on Demand, a sales coach, author, and proud heart surgery survivor. Alex shares how his childhood in an entrepreneurial family shaped his belief in hard work, resilience, and creating a life outside of the traditional “employee box.”From his early days hustling as a social media marketer before Facebook ads even existed, to cold-calling his way into becoming a certified Miami Dolphins media member, Alex reveals how persistence and boldness defined his start. But he also opens up about the wake-up call that changed everything: open-heart surgery at just 29, when his wife was five months pregnant. That health crisis inspired his book, The Anti-Hustler’s Handbook, and a mission to help agency owners build businesses without sacrificing their lives.You’ll hear Alex drop powerful mindset gems—including why most entrepreneurs chase “more” without ever defining success, the mantras he uses to beat negative self-talk, and his legendary “Secret Weapon Question” for closing sales. Whether you’re stuck in hustle culture, struggling to scale, or just need a reminder to give yourself grace, this episode is packed with real talk, laughs, and game-changing takeaways.TakeawaysDefine Success on Your Terms: Don’t let society or influencers dictate what “winning” looks like. Get clear about what YOU actually want.The Anti-Hustle Mindset: Hard work matters, but blind hustle is a trap. Build a business that supports the life you love, not the other way around.The Secret Weapon Question: In sales, pull out the real buying criteria from your prospects. Go deeper than “I want results” to create trust and close deals.Give Yourself Grace (Not a Pass): You’ll stumble—everyone does. Learn from it, but stop punishing yourself for being human.Community Over Isolation: Entrepreneurship doesn’t have to be lonely. Build or join a supportive network to stay inspired and grounded.Chapters00:00 Welcome & Guest Intro – Alex Schlinsky01:20 Growing Up in an Entrepreneurial Family02:50 First Steps into Entrepreneurship05:15 Hustling His Way into the Miami Dolphins Media Team08:30 The Wake-Up Call: Open-Heart Surgery at 2910:45 Writing The Anti-Hustler’s Handbook14:50 Breaking Free from Hustle Culture16:30 Mantras & Mindset Shifts That Work18:50 Giving Yourself Grace (But Not a Pass)19:45 Building Community with Prospecting on Demand23:20 Sales Psychology & The Secret Weapon Question27:40 Sales Example: “I Just Want a Treat”28:10 Beyond Business: Life, Balance & Bucket Lists29:08 Where to Find Alex Online & Closing

From selling chocolates at age five to closing $60K deals in a single week, Andrew Kroeze’s entrepreneurial journey is anything but ordinary. In this episode, Tyler Jorgenson sits down with Andrew to unpack how childhood hustles, a timely mindset shift, and the right environment helped him scale multiple six- and seven-figure businesses. You’ll hear how a simple mantra—“I am the master of my fate, the captain of my soul”—sparked a personal transformation that became the foundation for his business success.Andrew gets real about burnout, how he rebuilt his approach to entrepreneurship, and why surrounding yourself with the right people is the ultimate growth hack. From running a Facebook group of 24,000 members to closing million-dollar days at live events, he breaks down the difference between taking “massive imperfect action” and building systems that keep you sane, profitable, and fulfilled.And it’s not all spreadsheets and strategy—Andrew dives deep into his “Emotional Alchemy” framework, revealing how entrepreneurs can master their state with neuroscience-backed rituals. Plus, he shares his love for shaking up the “snow globe” of life with travel, the trends that can make or break a business, and how to stay authentic without oversharing. Whether you’re grinding out your first $1,500 in profit or leading a seven-figure team, this conversation will leave you fired up to rewrite your own story.TakeawaysYour network shapes your net worth – Leveling up your environment and connections can transform both your personal and professional life.Frameworks beat burnout – Sustainable success comes from systems, delegation, and automation, not endless hustle.Trends are your ticket – Catching (and riding) the right market waves can catapult your business faster than brute force.Authenticity has a method – Sharing your story with intention creates connection without crossing into overshare territory.Master your state daily – Use Andrew’s “Emotional Alchemy” rituals to decrease stress, boost focus, and stay in creative flow. Chapters00:00 Introduction to Andrew Kroeze01:20 The Entrepreneurial Journey Begins03:14 First Steps into Real Entrepreneurship06:15 Overcoming Personal Struggles09:39 Building a Successful Agency11:49 The Importance of Environment and Community15:44 Learning from Past Mistakes18:50 Catching Trends in Business20:21 Authenticity and Storytelling in Business29:51 Personal Goals and Future Aspirations

When you hear “300-year-old Parisian chocolate empire,” you probably don’t picture a guy in St. Louis hand-decorating truffles—but that’s exactly the legacy Dan Abel Jr. is carrying forward. In this episode, Tyler sits down with the Chief Chocolate Officer of Bissinger’s to unwrap (pun intended) the company’s jaw-dropping journey from royal French confectioners in the 1600s to a powerhouse in modern artisan chocolate. Spoiler: It’s as rich as the ganache in their famous truffles.Dan shares how his own family’s candy business, Chocolate Chocolate Chocolate Company, merged passion with precision to acquire Bissinger’s in 2019—and how they avoided becoming just another soulless chocolate conglomerate. With stories of century-old recipes, four-day lemon creams, and gooey butter cakes gone viral (thanks, Andy Cohen!), this episode is a masterclass in brand stewardship, grit, and honoring tradition while scaling big.We also get a peek behind the curtain of Dan’s “hands-on” approach—literally. From mopping floors to managing 3,000+ retail doors and building a new flagship store in Palm Beach, Dan’s dedication is no sugar-coated story. Tune in for laughs, legacy, and a whole lot of chocolate. Key TakeawaysHeritage matters: The legacy of a 350-year-old brand deserves reverence—and a modern entrepreneurial twist. Craft over convenience: Dan’s team still hand-decorates confections and makes decisions with their customers (not just margins) in mind.Growth with integrity: Whether it’s direct-to-consumer, wholesale, or boutique stores, scaling doesn’t have to mean selling out.Listen to your customers: Data is great—but walking the warehouse floor teaches you what the spreadsheet can’t.Stewardship mindset: Owning a historic brand means honoring its past while building a future that would make your predecessors proud. Chapters00:00 The Legacy of Bissinger's Chocolates03:01 Dan Abel Jr.'s Journey into the Family Business05:51 Stewardship and Innovation in a Historic Brand08:54 Navigating Challenges in the Chocolate Industry11:57 Direct-to-Consumer Success and Growth14:59 The Importance of Customer Connection17:55 Unique Stories and Experiences in Business21:09 Balancing Business and Personal Life23:48 Advice for Future Business Owners

What happens when a Venezuelan immigrant, a SodaStream, and a dream collide in Miami? You get Casalu—a bold, rum-based beverage brand that's shaking up the ready-to-drink market with Latin flavor, cultural pride, and entrepreneurial fire. In this episode of BizNinja Entrepreneur Radio, we crack open the story behind the can with founder Gabriel Gonzalez.From crashing parties to raise brand awareness to landing shelf space in major retailers like Whole Foods and Walmart, Gabriel Gonzalez’s journey with Casalu is anything but ordinary. He shares how growing up in Venezuela and moving to the U.S. during political unrest shaped his hustle—and how a college startup program opened doors to venture capital, business mentorship, and ultimately, a breakthrough idea: a rum cocktail made for the modern Latino generation.Gabriel reveals how the cultural tide is turning, with Gen Z embracing both ready-to-drink convenience and Latino identity like never before. Casalu is positioned at that sweet intersection, and he’s on a mission to make it the next Red Bull—but with way more sabor.This episode is packed with real startup lessons: from turning mockups into momentum, staying lean when temptation to "go big" hits, and building a brand that doesn’t just sell—but represents. Gabriel’s story is proof that when you chase purpose, the profits will follow. Get ready to be inspired, entertained, and maybe a little thirsty.TakeawaysCulture is a superpower. Gabriel tapped into Latino pride and Gen Z's evolving drinking habits to create a beverage that feels personal and powerful. Bootstrap like a boss. With $5,000, a keg, and a SodaStream, the Casalu team hustled their way to product validation before any investors wrote checks. Don’t chase the hype. Gabriel warns against “perverse incentives” in the CPG world—reminding founders to stay grounded, smart, and authentic if they want long-term success.Chapters00:00 Introduction to Gabriel Gonzalez and Casalu01:40 Gabriel's Entrepreneurial Journey05:34 The Birth of Casalu10:26 Product Development and Market Fit15:12 Funding and Growth Milestones18:16 Retail Expansion and Brand Identity22:33 Advice for Aspiring Entrepreneurs25:50 Partnership Dynamics in Business29:32 Personal Milestones and Future Aspirations

What do you do when life gives you a 10-year sentence? If you’re Kenny Donnell, you turn it into a masterclass in resilience, hustle, and building your own damn seat at the table. In this episode, Kenny opens up about how being denied a job post-prison led to an unexpected but powerful entry into entrepreneurship—and how his “accidental” business launch turned into a lifelong calling.We go deep into Kenny’s remarkable story: from being rejected by fast food joints to flipping his first house for a massive profit and eventually launching companies in construction, transportation, and now coaching. But it wasn’t all smooth rides and six-figure flips. Kenny shares hilarious and humbling lessons, like how his first limo business cost more in suits than it made in sales (spoiler: Emmitt Smith was their one client—no big deal).Now, Kenny is on a mission to help others shift from employee to boss—whether they’re launching a business or transforming their mindset within corporate. His book From Employee to Boss isn’t just for aspiring founders; it’s for anyone ready to solve problems, own their value, and bet big on themselves. If you’ve ever felt stuck, sidelined, or unsure where to begin, this episode will fire you up to take that first step—and keep walking even when the road gets rough. Takeaways:Necessity breeds entrepreneurship: Kenny’s journey started when no one would hire him post-incarceration. So he created his own opportunities—and never looked back.Mindset is everything: Whether you're in corporate or self-employed, thinking like a boss means solving problems and bringing solutions to the table.Fail fast, learn faster: From a limo biz that flopped to getting his dream truck repossessed, Kenny shares why failures can be your best business school.The power of one big win: His first house flip changed everything—it gave him the confidence (and cash) to go all in.Get operationally sound: Having a great idea isn’t enough. You need systems, financial awareness, and clarity to succeed long-term.Bet on yourself: You may not have all the answers now—but if you keep showing up, learning, and building, your future is limitless. Chapters00:00 Kenny Donnell’s Unexpected Path to Entrepreneurship02:44 How a Random Encounter Led to His First Business07:12 Facing Rejection and Rebuilding with Resilience10:58 Flipping His First House and Catching the Entrepreneur Bug13:34 The Limo Business That Taught a Priceless Lesson17:28 Why Talent Alone Doesn’t Guarantee Success19:40 Developing the Mindset to Lead and Solve Problems21:36 Why He Wrote From Employee to Boss23:22 Personal Milestones and Big Dreams Ahead24:49 Parting Advice: Bet on Yourself and Keep Moving Forward 

Ever feel like you’re working your tail off but still hitting a wall in your business? What if the missing piece wasn’t another hustle hack—but your own story?Tyler Jorgenson welcomes storytelling maestro Kyle Gray to BizNinja Entrepreneur Radio for a powerful conversation that dives deep beneath the surface of entrepreneurship. Kyle shares how entrepreneurs often hit a glass ceiling when sheer hustle no longer fuels growth—and why the real secret weapon lies in crafting and sharing your authentic story. From jungle trails in Machu Picchu to icy roads in Salt Lake City, Kyle reveals how life’s pivotal moments shape not just business strategy, but personal identity and visionary leadership.Listeners are treated to Kyle’s fascinating journey from overworked agency owner to a story-driven entrepreneur who helps others transform their inner chaos into clear, impactful narratives. He dishes on how entrepreneurs can stop hiding behind credentials and start weaving personal stories into powerful talks that resonate and convert. His approach doesn’t just improve public speaking; it liberates entrepreneurs from the exhausting hamster wheel of constant firefighting, reconnecting them to their creativity and bigger purpose.Kyle also unveils how he’s innovating storytelling with AI, crafting personalized scripts that help speakers hit the stage ready to connect and inspire. With anecdotes about shifting self-limiting beliefs and a touching example of transforming a painful personal narrative into marketing rocket fuel, this episode is a masterclass in unlocking both professional success and personal freedom. And for a perfect finale, Kyle shares a bucket-list dream of returning to his musical roots, reminding us all that business should ultimately serve the life we want to live. TakeawaysStory > Hustle: The next level of entrepreneurial success comes not from grinding harder, but from sharing authentic personal stories that build deep connections and trust.From Chaos to Clarity: Many entrepreneurs get trapped putting out fires and lose sight of their visionary role. Crafting a signature talk helps them reclaim creative space and leadership.AI as a Secret Weapon: Kyle leverages AI tools to help entrepreneurs rapidly craft impactful, audience-focused stories, proving that tech and authenticity can go hand in hand.Chapters00:00 The Power of Storytelling in Business02:41 Defining Moments in Entrepreneurship08:08 The Connection Between Self and Creation11:41 Shifting from Hard Work to Visionary Thinking16:09 Embracing AI in Storytelling21:02 Transforming Stories for Authentic Impact28:08 Personal Aspirations and Business Growth

From humble side hustles to multimillion-dollar luxury builds in paradise—Richie Breaux’s entrepreneurial journey is anything but ordinary. In this episode, Tyler sits down with the founder of a high-end construction business based in Hawaii to dig into the pivotal moments, faith-fueled decisions, and big risks that helped Richie transform from a tradesman with a toolbelt into a visionary entrepreneur. Get ready to hear how he went from installing gumball machines as a kid to managing eight-figure projects on the oceanfront.Richie opens up about the not-so-glamorous side of growth: the sleepless nights, surprise tax bills, and the awkward learning curve of becoming a boss. He shares why trial and error was the best (and most expensive) business school he ever attended—and how aligning his business with purpose and faith helped him keep going even when life hit hard. Spoiler alert: this guy survived two house fires and a literal near-death experience as a kid. Talk about resilience.Now, Richie isn’t just building homes—he’s building impact. With a podcast, a wellness coaching certification, and a brand-new book called Builder of All Things, he’s all about serving fellow entrepreneurs who feel like they’re grinding alone. If you’ve ever felt overwhelmed, burnt out, or unsure of your next move, Richie’s story will remind you that you’re not just working on your business—you’re building your legacy. TakeawaysHard work + hustle = opportunity. Richie’s journey proves that saying “yes” to small jobs with big integrity can lead to massive breakthroughs.Life will throw curveballs (and fires)—but having a mission-driven mindset and strong faith can turn tragedy into testimony.Business growth isn’t just about profit—Richie reminds us to prioritize mental health, family, and personal purpose along the way.Hire for humility and hunger over just raw talent. It’s how you build a company culture that actually thrives. 📖 Richie’s new book Builder of All Things launched June 24, and it’s not just for contractors. It’s for every entrepreneur who’s ever wondered, “Am I doing this alone?” Chapters00:00 The Entrepreneurial Journey Begins03:08 Navigating Business Ownership Challenges06:07 Scaling Up: Lessons from Setbacks09:01 Building a Strong Team Culture12:05 Expanding Horizons: Podcasting and Coaching14:58 Overcoming Personal Challenges17:59 Finding Balance in Life and Work20:58 The Power of Vulnerability in Business23:48 The Builder of All Things: A New Perspective

You know you’re in for a wild ride when Tyler brings back the Trey Lewellen—e-commerce madman, viral offer wizard, and occasional chaos wrangler. In this electric follow-up to his first appearance in 2019, Trey drops back into BizNinja Radio from literal paradise (yes, St. Thomas) to catch us up on scaling flashlights to $30M in 2.5 months, surviving lawsuits, and now running a lean empire off nothing more than a smartphone and a solid Telegram group.Trey breaks down the “market-first” method that flipped his e-comm game upside down—building audiences before building products. Forget warehouses full of dead inventory. Trey’s strategy: ask what people want, sell it to them first, then fulfill. Oh, and he’s doing it all with zero employees, freelancers who outwork traditional hires in a quarter of the time, and affiliate partners who move mountains (and a whole lot of product). The guy’s basically playing 4D chess with a Shopify store.And if you think that's wild, just wait—Trey's now tackling TikTok Shop, WhatsApp, and Discord as the new frontier for selling. He’s ditching email and SMS (too old, too risky) and betting on micro-influencers, direct-to-niche strategies, and building real communities. Oh, and spoiler alert: He’s launching a free challenge to help you build your own $28K/month recurring revenue machine. Buckle up. This one’s a masterclass in modern entrepreneurship. Key TakeawaysBuild audiences first, products second. Let your market tell you what to sell.Freelancers > full-time staff: scale smarter with lean teams.Affiliate partnerships can explode your growth—find the right players and pay them well.Email and SMS are dying—Discord, TikTok Live, and WhatsApp are the future.Always plan for scale. $30M months sound fun... until the lawsuits roll in.Aim for 1,000 subscribers at $28/month. That’s your escape plan. Chapters00:00 Welcome Back Trey Lewellen01:00 From Loan Leads to E-Commerce Breakthrough03:00 The $100K T-Shirt Hustle04:00 Market-First Approach Explained06:15 Scaling to $30M and the Chaos That Followed10:00 Running a Business with No Employees13:00 Affiliate Marketing Secrets (Uncle B & Beyond)17:00 Finding Hidden Affiliate Powerhouses22:00 The Rise of TikTok Shop, WhatsApp & Discord26:30 Why Email & SMS Are Dying28:30 Trey's Free Challenge to Build Recurring Revenue

If you think it’s too late to jump into AI, Joe Stolte is here to prove you wrong. He’s scaled multiple companies, mastered ambiguity, and is now leading the charge with Daily AI—bringing personalization and automation to businesses of every size.In this episode of BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with Joe, whose business savvy began with swapping candy for tacos in grade school and evolved into building AI-driven tools for personalized marketing at scale. From humble beginnings in a farm town with no traffic lights to co-founding a cutting-edge AI company, Joe's story is packed with hustle, grit, and next-level innovation.Joe dives deep into his entrepreneurial mindset, how he leveraged ambiguity into opportunity, and why now is the exact moment to jump on the AI train. He shares the origin and explosive growth of Daily AI, the platform revolutionizing how businesses do email marketing. With machine learning, behavior-based delivery, and a patent-pending personalization engine, Joe’s team is sending 12 million emails a month and helping everyone from local roofers to presidential candidates own their audience.But it’s not just business—Joe also shares a glimpse into his life, from raising three kids to planning a year-long global adventure while running two companies. This episode is equal parts motivational and tactical, offering a powerful reminder: the world doesn’t shape you—you shape the world. If you want to see how AI can start working for your business, check out Daily AI. Entrepreneurs, it’s time to stop playing small. TakeawaysStart Before You’re Ready: Joe’s entrepreneurial journey began before he even knew what the word meant—by solving problems and trading value.AI is Now, Not Later: The advantage AI gives today will soon be the norm. Implement now or play catch-up later.Personalized Marketing Wins: With Daily AI, hyper-personalized email content and delivery isn't a luxury—it’s the new standard for attention and engagement.  

He’s built empires, burned out, bounced back, and now he’s building the future with AI. David Asarnow doesn’t play it safe—and in this episode, he proves exactly why that works. From hustling snow-shoveling gigs at age 7 to growing a franchise into one of the hottest in the country, David’s story is full of bold moves, brutal lessons, and unfiltered wisdom.David shares pivotal moments that shaped his entrepreneurial DNA, including the humbling day he borrowed his daughter’s babysitting money just to keep the lights on. From those tough lessons came powerful insights about leadership, gratitude, and staying ahead of the curve—even when the world turns upside down (hello, COVID). You'll hear how his team’s loyalty became a turning point and how being people-first, even in hard times, paid off big.You’ll also learn about his time with legends like Tony Robbins and Chet Holmes, how he became a top closing business speaker, and why he believes the next evolution of growth lies in mastering AI. And don’t miss the personal side—David’s preparing for a 17,000-foot trek in the Himalayas with his son. Buckle up—this one’s equal parts business strategy and human story. TakeawaysStart where you are, use what you have: David began his journey with a shovel, a paper route, and sheer determination.Build your team like it’s family: In tough times, transparency and trust brought David’s team closer—and ultimately fueled a massive rebound.Master one thing, then test another: His business philosophy? Don’t chase 10,000 shiny objects—double down on the few that actually work, and always test new ones monthly.AI isn’t the future—it’s the now: David’s latest venture creates branded AI agents that help companies scale faster and smarter.Life beyond business: Success isn’t just revenue—David’s next big win? Trekking the Himalayas with his son. Chapters00:00 The Entrepreneurial Journey Begins01:55 First Ventures and Lessons Learned05:53 Corporate America: A Stepping Stone09:32 Overcoming Challenges in Business13:58 The Importance of Mentorship18:44 Adapting to Change and Innovation22:32 Personal Growth and Future Aspirations

If you think dentistry and persuasion have nothing in common, think again. This week on BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with the wildly insightful and endlessly entertaining Dr. Chris Phelps—a dentist who not only scaled from one to four practices but also happens to run the legendary Cialdini Institute (yes, that Cialdini!). From test-cramming in dental school to building a student note empire, Dr. Phelps reveals how his entrepreneurial mindset first kicked in—and how it’s shaped every business move since.In this episode, Dr. Phelps unpacks the psychology of why most dentists struggle with running their practices like actual businesses. You’ll learn why intelligence and technical skill aren't enough to build a thriving practice—and how mindset, instinct, and yes, marketing, all play pivotal roles. He dives into the three root reasons dentists crash as entrepreneurs and reveals how applying Cialdini’s Seven Principles of Persuasion changed the entire trajectory of his business (and can do the same for yours).But it’s not just theory—Dr. Phelps drops real, jaw-dropping examples: like how a small tweak to a direct mail flyer doubled his response rate after 10 years of the same campaign. Whether you’re a practice owner, marketer, or just someone who wants to ethically persuade people better (without being a sleazeball), this episode is an absolute gem. Plus—he’s still a wet-finger dentist. Street cred intact.------Top TakeawaysEntrepreneurial instincts can be sparked anywhere—even in dental school.Most dentists are trained to be solo wolves, not leaders—entrepreneurship requires a total mindset shift.Cialdini’s principles aren’t just theory—they’re battle-tested business tools.Persuasion isn’t manipulation—it’s a skill every leader should master (ethically!).Small tweaks (aka “small bigs”) can lead to massive ROI jumps in marketing. 

What do Tony Robbins, Russell Brunson, and Mandy Keene have in common? They’re all high-level thinkers—but Mandy’s the one helping the other two level up. In this enlightening episode, Tyler Jorgenson sits down with long-time friend and legendary performance coach Mandy Keene to explore the invisible roadblocks holding even the most successful entrepreneurs back. From imposter syndrome to misunderstood personality types, Mandy breaks down the truth behind what really drives high performers—and what secretly slows them down.With over 25 years of coaching experience, Mandy shares how growing up in a “self-help household” led her to become a coach at just 21. She dives into her work with understand.me, a platform that layers multiple personality assessments to help entrepreneurs lead better, build stronger teams, and operate in full alignment with their core strengths. Tyler and Mandy swap insights, jokes, and truths about the mental games entrepreneurs play—and how knowing your strengths isn’t just self-help fluff, but an actual business advantage.The episode also takes a heart-centered turn as Mandy opens up about her recent divorce and how she reframed it not as a failure, but a graduation. She discusses the power of support systems, why even coaches need coaching, and how vulnerability and leadership go hand-in-hand. If you’ve ever wondered why success sometimes still feels unfulfilling, or how to finally lean into your unique genius, this conversation will absolutely resonate.------Top TakeawaysEven high performers battle fear and shame. Imposter syndrome isn't a beginner problem—many seven- and eight-figure entrepreneurs still face it daily.Personality isn’t the whole picture—but it’s a powerful starting point. Mandy explains how tools like DISC, Myers-Briggs, and Enneagram layered together give a holistic view of someone’s “entrepreneurial avatar.”Your biggest growth might be in the place you’re resisting the most. Whether it’s leadership, team building, or confronting personal setbacks, the real magic happens when you lean into the discomfort.------Chapters00:00 Introduction to Performance Coaching02:45 The Journey to Becoming a Performance Coach04:52 Understanding Imposter Syndrome08:37 The Importance of Personality Assessments11:57 Leveraging Strengths for Success20:59 Leadership Challenges for Entrepreneurs24:14 Redefining Failure and Seeking Support27:47 Personal Aspirations and Future Goals

James Stephenson didn’t take the traditional route to entrepreneurship—he left school early, started DJing at 16, and was throwing parties before most of us figured out what a side hustle was. That early hustle gave him the foundation to build something entirely different years later: oHHo, a plant-powered wellness brand combining CBD, creativity, and really good flavor. From the UK rave scene to the U.S. wellness space, James brings his full story and all the vibes to this episode.Tyler and James get into the nitty-gritty of launching a business in a highly regulated and fast-evolving industry. We’re talking kitchen-table product drops, surprise pivot moments, and a husband-wife co-founder duo making it work through clear roles, good communication, and shared vision. James talks openly about challenges like supply chain chaos, growing complexity, and the decision to stay scrappy (and cash-conscious) even as they scale.This episode isn’t just about infused beverages and cannabis topicals—it’s a blueprint for building a brand that feels like you. James’ passion for music, flavor, and intentional lifestyle design runs deep in oHHo’s DNA. If you're into startups, wellness, or just love hearing how someone turns a festival food truck into a multi-product wellness brand, hit play on this one.TakeawaysCreativity can be your business superpower. From DJ to CBD innovator, James built oHHo with soul.Know your lane—and your partner’s. Co-founding with a spouse takes clarity, patience, and teamwork.Start small, stay scrappy, scale smart. Growing slowly gave oHHo the flexibility to build sustainably.Flavor matters. In a crowded space, standing out starts with a product people actually want to consume again.Customer connection is key. Physical stores, community events, and music-driven activations create brand magic. TakeawaysCreativity can be your business superpower. From DJ to CBD innovator, James built OhHo with soul.Know your lane—and your partner’s. Co-founding with a spouse takes clarity, patience, and teamwork.Start small, stay scrappy, scale smart. Growing slowly gave OhHo the flexibility to build sustainably.Flavor matters. In a crowded space, standing out starts with a product people actually want to consume again.Customer connection is key. Physical stores, community events, and music-driven activations create brand magic.Chapters00:00 Introduction to oHHo and James Stevenson02:40 James's Journey from Music to Entrepreneurship05:40 Transitioning to the Cannabis Space07:59 Building oHHo: Early Challenges and Strategies10:56 Customer Acquisition and Retail Strategy12:32 Navigating Partnerships and Family Dynamics14:19 Product Expansion and Market Differentiation16:58 Challenges of Complexity in Business18:41 Future Plans and Product Launches21:15 Personal Life and Work-Life Balance27:58 Final Thoughts and Call to Action

What do beach volleyball, Bermuda, and business breakthroughs have in common?Meet Allison Lacoursiere—former national athlete turned powerhouse entrepreneur—who’s proving that mindset, not just hustle, is the real game-changer. In this episode, she shares how she built a thriving coaching business during a global shutdown, why she ditched the burnout grind, and how showing up fully as herself unlocked her biggest wins yet.In this episode, Tyler Jorgenson sits down with the powerhouse behind Clear Coaching to unpack her journey from small-town Alberta to managing a multimillion-dollar dental office by age 24. But that was just her warm-up. Fueled by mindset mastery and a desire to create more than just systems, Allison launched her own coaching business—in the middle of a pandemic, no less—and never looked back.They dive deep into the gritty, unfiltered realities of entrepreneurship: imposter syndrome, work-life blend, and knowing when it’s time to shut down a business that doesn’t serve your soul anymore. Allison gets candid about her own burnout, her obsession with hustle culture, and how balancing masculine structure with feminine intuition completely transformed her approach to business—and life.Whether you're a woman in business craving alignment or an entrepreneur stuck on autopilot, this conversation delivers clarity, laughter, and practical mindset shifts. Allison’s upcoming book, her journey to saying yes only to what lights her up, and her powerful insight about embodying your future self makes this a must-listen for anyone ready to stop surviving and start thriving.TakeawaysMindset trumps skillset: Business success starts in your head before it hits your spreadsheets.You’re not an imposter, you’re evolving: Growth often feels awkward because you haven’t caught up with who you’re becoming.Authenticity isn’t just nice—it’s necessary: Burnout often begins when we say yes to things that don't align.You don’t need 100% qualification to start: Action creates confidence, not the other way around.Business is personal: Create a life that fuels your business, not the other way around.Chapters00:00 Introduction to Entrepreneurship and Personal Journey02:51 Lessons from Sports: Mindset and Performance05:56 Navigating Challenges in Business08:56 Recognizing Opportunities During the Pandemic11:54 The Importance of Alignment and Authenticity15:02 Empowering Women in Business17:59 Future Vision and Personal Growth20:51 Balancing Masculine and Feminine Energies24:08 Looking Ahead: Goals and Aspirations

If you’ve ever dreamt of turning your creative passion into a thriving business, this episode is a masterclass in doing just that. Tyler Jorgenson welcomes Katie Hunt, founder of Proof to Product, who shares how she went from making custom wedding stationery to leading 45+ rounds of her acclaimed wholesale coaching program. Katie opens up about her scrappy early days, the fire marshal shutdown that almost tanked her first trade show, and how collaboration—not competition—became her superpower.Dive into Katie’s insights on the difference between selling DTC and wholesale, what most entrepreneurs get wrong about SKUs and inventory, and why knowing your customer is the ultimate growth hack. She doesn’t just preach systems—she’s built a business that runs while she takes three-week trips to Europe with zero emails. Yep, she’s that dialed in.Whether you're a creative looking to scale, or a seasoned entrepreneur curious about the future of retail and product-based business models, this episode is packed with gold. From indie shop secrets to navigating big box partnerships and economic shifts, Katie reveals how to thrive in today’s market—and build a business that supports the life you want to live.TakeawaysStart scrappy, but systemize fast. Trial by fire leads to wisdom—just don’t forget to fireproof your trade show booth.Wholesale isn’t just easier—it’s scalable. With the right structure, it can outperform DTC with less burnout.Know your numbers and your customer. Inventory, pricing, and product lines must match your business model and target buyer.Big box isn’t always better. Indie retailers bring repeat business, feedback, and deeper relationships.Simplicity scales. Streamlining systems doesn’t just help the team—it creates freedom for the founder.Chapters00:00 From Paper to Powerhouse: Meet Katie Hunt  01:30 Starting a Creative Business & Learning the Hard Way  04:20 From Side Hustle to Coaching: Birth of Proof to Product  06:20 Systems, Strategy & the Truth About Wholesale  10:20 SKU Balance & Building the Right Product Line  13:00 DTC vs Wholesale: What Founders Need to Know  17:40 Retail Trends, Tariffs & Economic Shifts  22:35 Wholesale Mistakes to Avoid  24:10 Katie’s Vision & Building a Business That Supports Life  27:20 Final Advice + Free Training