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The Ramble Refinery with Heather Sager
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The Ramble Refinery with Heather Sager

Author: Heather Sager

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You can’t spell message without mess—because big ideas don’t show up fully formed. They start rough, unrefined, and a little all over the place. But that’s not a problem, it’s part of the process.

The best speakers, thought leaders, and business owners don’t wait for the perfect message—they refine it by showing up, sharing, and shaping their ideas in real time.

That’s what The Ramble Refinery is all about.

Welcome to the place where we normalize the messy middle of speaking, marketing, and business growth. Whether you’re leading workshops, speaking on stages, or showing up on podcasts, your voice isn’t just a marketing tool—it’s your most valuable business asset.

Hosted by Heather Sager, a speaking coach and business strategist who helps experts get their ideas out of their heads and into the world, this podcast dives into the raw, unpolished side of refining your message, using your voice, and growing your impact.

Because every great message starts as a mess—so get ready to ramble.


251 Episodes
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Welcome to The Ramble Refinery! After a year-long hiatus, the podcast is back—but with a whole new vibe. In this kickoff episode, I’m sharing the messy, real story behind the rebrand, why I almost launched seven different shows, and what finally clicked. We’re talking about: 🎤 The truth about refining your message in real time (instead of waiting for perfect) 🎤 Why second-guessing your ideas is actually part of the process 🎤 What you can expect from The Ramble Refinery...
If you want to strengthen your marketing, your client relationships and your business, become more intentional with your communication. Join me for a sneak peak of Finding Your It Factor where I share the three ingredients that will help you bring your brand to life. ************************** My name is Heather Sager and I teach entrepreneurs with personal brands the communication skills they need to stand out in the cluttered online space and grow their business. Send us a text Support ...
You probably are a good speaker. You share helpful info. You care about serving. You’ve got stories, maybe even a little humor. But what does good actually mean? That people liked it? That you hit all your points? That someone clapped? The truth is — you’ve never been taught what “good” really is. Beyond vague feedback or a gut feeling… how are you supposed to know? That ends today. In this episode, I’m pulling a private training out of the vault — a breakdown of the 5 Levels of Speaking I t...
You already know AI is everywhere right now — but here’s what no one’s really saying: When business owners start outsourcing their thinking to AI, their actual ideas suffer. In this episode, I’m calling out the creative atrophy that happens when you stop flexing your own brainpower. Think about it: we’ve already outsourced our memory to Google Maps and our friends’ birthdays to Facebook. But your IDEAS? That’s your last line of defense as a thought leader. I share: Why defaulting to AI before...
“Heather, how in the world do I book more stages?!" It’s the #1 most asked question I get from you all. You see the advice everywhere—research, send a million cold pitches, fill out every speaker application you can find. But what if that whole approach just feels…exhausting and not quite right for you? So what if you didn’t have to cold pitch… and could still land stages? Well, that was the question I set to answer for myself years ago when I realized that pitching was not my jam...
Ever feel like you’re dropping pure fire—sharing your best, most advanced stuff—and all you get back is…polite nods? Your audience tells you that you’re brilliant, they loved your talk and that your stuff is amazing…but then they don’t actually do anything with it. So what’s the deal? In this week episode of The Ramble Refinery, I’m breaking down the #1 reason your ideas aren’t sticking—and the simple shift to fix to help your audience actually take action. It's the difference between being i...
Final Episode of the Spring Refresh Series After a little break from the podcast (because life + business, you know how it goes), I’m back— and bringing you a personal reflection and an honest convo to wrap up the Spring Refresh Series. In this episode, I’m sharing a behind-the-scenes peek at what’s been going on in my brain (and life ) — the pace changes, the unexpected clarity, and the messy in-between where decisions don’t come easy. We talk about the illusion of slowing down, ...
Episode 4 of the Spring Refresh Series You already know when it’s time to make a change. But what if the way you’re deciding is the real problem? In this episode of The Ramble Refinery, I’m joined by my client and friend Rebecca Vigelius, a former VP turned copywriter turned certified neurosomatic intelligence practitioner and stress coach. We dive into the untold truth behind her bold business pivot—one that was less about courage and more about capacity. This isn’t just another “follow your...
Episode 3 of the Spring Refresh Series What if refreshing your business isn’t about changing everything — but simply making room for more of what you’re being called to do? In this episode of The Ramble Refinery, I’m sitting down with brand designer and strategist Kristina Bleiler of Gem Creative Co. to unpack what it really looks like to expand your service-based business without walking away from what’s already working. Kristina didn’t blow up her brand design studio. Instead, she added a w...
Episode 2 of the Spring Refresh Series This week's episode of The Ramble Refinery is your permission slip to pivot boldly and follow your curiosity. I pulled one of my fave throwback interviews with the brilliant Ellen Yin, founder of Cubicle to CEO out of the vault—and it could not be more relevant for anyone feeling a little burn-it-all-down-but-make-it-strategic about their business. You’ll hear: What it really means to pivot with purpose (hint: it’s not about starting from scratch)How Ell...
Episode 1 of the Spring Refresh Series Ever feel like blowing up your entire business? Same. But before you start rewriting your offers, scrapping your website, or launching into a full rebrand, this episode is your gut check. In the first episode of the Spring Refresh Series (happening the entire month of May), I’m walking you through one of the most common (and misunderstood) urges business owners face: the need to burn it all down. I’ll share why that urge shows up, what it might really be...
If you’ve been googling “where to find speaking gigs” trying to land more opportunities by pitching every event you come across, it’s probably feeling...exhausting. And if you’re still hoping there’s a magical list that’ll land you a dozen dream stages overnight — I’ve got to be honest, that’s not how it works. In this episode of The Ramble Refinery, I’ll show you why that approach rarely gets you what you’re actually after — and what to do instead. I’ve talked about this before o...
Ever given a talk, walked off the stage, felt the rush of "HECK YES I nailed that!"—and then bam, hours later, you’re deep in the land of second-guessing and spiraling, you start replaying everything that went wrong? In this episode of The Ramble Refinery, we’re talking about that weird emotional dip that hits right after a big visibility moment—the one no one warns you about. It’s more common than you think, especially when you’re pushing your edge and stepping into bigger rooms. Yo...
Being the "go-to" isn’t about being the best at what you do. It’s about being the one people recommend and reach out to without hesitation. In this episode of The Ramble Refinery, I’m breaking down the real difference between being an expert—and becoming the one people actually think of when the moment counts. You’ll hear: Why most experts stay overlooked (and what sets the go-to’s apart)A spicy take on why trying too hard actually pushes people awayWhat makes someone referable (hint: it’s no...
Your audience doesn’t need more tips, templates, or content. If information were enough, they’d already have what they want. What they actually need is leadership—and that starts with how you show up. In this episode of The Ramble Refinery, we’re talking about what leadership really looks like inside a personal brand. Not the curated version—the kind that shows up when launches flop, timelines shift, or things feel… off. You’ll hear: The hard truth about why people aren’t paying attention (an...
There’s this weird thing that happens when smart, articulate business owners get asked to speak: They start sounding… weird. They say stuff like, “What if I told you…” They parrot lines from mentors they admire. They stiffen up, overthink, and suddenly sound like a motivational quote generator instead of a real human. In this episode, I’m sharing where that habit comes from (spoiler: it’s not confidence—it’s ego), why it’s a sign you haven’t fully nailed your speaker identity, and what to do ...
Ok real talk— I almost didn't hit publish on this episode. After I finished recording I had serious “wait— I can’t publish that trainwreck of a ramble” thoughts. But lately, I’ve been craving far more rambles and far less polish. And if that’s you too— then hit play, because this one might just be what you need to hear. Today we’re talking about hustle and why I will proudly continue to make it part of my life (why should we all should stop feeling guilty for working our tails off from ti...
Ever wondered how to tailor your message when you have multiple audiences? Or how to change up what you talk about for different groups? In today's episode, I've got the answers you've been searching for. Get ready to level up your speaking game and leave every audience feeling like you are speaking to JUST them. Hint: Grab your notepad because this episode is packed with actionable tips, Spicy Sager rants, and captivating stories you won't want to miss. Here's a sneak peek at what's ...
I’m typically a plain spoken word kinda gal, but today we’re getting fancy. The word? Extemporaneous. The meaning? Spoken or done without preparation. Said another way — speaking “off the cuff”. As someone who makes money teaching others how to intentionally structure a message, it would be easy to dismiss the power of this word. But the truth is— extemporaneous speaking is one of the most powerful skills you must develop as a business owner. And today’s episode will get you started&n...
I’m wired for goal setting. Chasing that next mountain top of ambition is in my DNA. But when the ball dropped into 2024 and everyone else was hunkering down, massive year on the wall calendars and color coded post-its in hand, I felt ZERO ambition for planning. But what I did feel was a desire to get quiet and reconnect with something I didn’t know I needed which led to an entirely new way (for me) of goal setting. So in today’s episode I’m sharing with you my G.O.O.D Plan for the year (al...
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Comments (1)

Tom & Denise Moody

I love this podcast and Heather's wisdom! Binges the first two episodes today and am excited for more!

Jan 20th
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