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The Unofficial TikTok Shop Podcast with Jordan West
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The Unofficial TikTok Shop Podcast with Jordan West

Author: Jordan West

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The Unofficial TikTok Shop Podcast with Jordan West is the go-to show for brands and marketers who want to understand TikTok Shop and use it to drive real revenue.
I’m Jordan West, founder of Social Commerce Club, one of the largest TikTok Shop agencies in North America. My team works with some of the biggest brands on TikTok Shop, and on this podcast I break down what’s working right now: TikTok Shop strategy, creator-led growth, affiliate programs, live shopping, paid media, storefront optimization, product launches, and the systems behind scaling. Whether you’re a DTC brand, an Amazon brand
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🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeMost TikTok Shop brands are accidentally opting OUT of free conversion lift.They flip the wrong toggles.They stack discounts incorrectly.They collide flash deals.And they destroy margin without even realizing it.In this video, we break down TikTok Shop Funded Promos — what they actually are, how they work in 2026, and how to get more lift WITHOUT cutting your price.Here’s what you’ll learn:• What “funded promos” really mean (and why most sellers misunderstand them)• The 3 toggles we keep ON year-round• The stacking rules that can silently nuke your pricing• The new 2026 free shipping reality (and how it buys visibility)• The one shipping toggle that can still cost you money• The difference between Funded vs Co-Funded promos• The exact SOP + weekly checklist we use at a Platinum TikTok Shop agencyTikTok sometimes subsidizes the discount for you.That means higher conversions without touching margin.But only if you set it up correctly.Most brands don’t.If you’re running TikTok Shop in 2026 and not using funded promos strategically, you’re leaving reach, visibility, and GMV on the table.Watch until the end for the full SOP breakdown.=============================== About This Channel*Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.Connect With Jordan:🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== Subscribe for More:Hit the subscribe button and turn on notifications to get the latest tips, case studies, and tutorials for growing your brand with social commerce and influencer marketing.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeMost brands are paying TikTok Shop creators wrong.They either:• Pay for volume → get trash content.• Pay for sales → get zero posting momentum.And then they wonder why GMV stalls.In this video, Jordan breaks down the exact incentive structure used by one of North America’s biggest TikTok Shop agencies — including:The 4-layer payment system that drives BOTH volume and conversionsThe small tweak that generated 1,000+ videos in under a weekHow to eliminate “last day dumps” foreverThe opt-in switch that instantly filters out low-intent creatorsWhy incentives are really just a way to buy behaviorIf you’re scaling TikTok Shop in 2026, this isn’t about paying more.It’s about paying smarter.Most brands won’t implement this.The ones that do will win the algorithm.Watch until the end — the structure only works when all layers are combined.=============================== About This Channel*Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.Connect With Jordan:🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== Subscribe for More:Hit the subscribe button and turn on notifications to get the latest tips, case studies, and tutorials for growing your brand with social commerce and influencer marketing.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeMost brands think their ads are failing because of platforms, algorithms, or targeting changes.In this episode, Joe Putnam breaks down why that’s usually not the real problem.We unpack why generic ads blend into the feed, how AI quietly strips brands of personality, and why ads that don’t make people feel anything are already dead.This conversation explores the emotional mechanics behind buying decisions, why single-angle campaigns stall growth, and how brand equity and performance are supposed to work together.You’ll hear why creative has become the highest-leverage lever in modern advertising — especially post-Andromeda.We also get into the dangerous myth that “if it sells, it works,” and why that mindset quietly destroys long-term brands.If your ads feel fine but results are slipping, this episode will likely change how you see the problem.Not louder tactics — better thinking.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeTikTok Shop brands are pouring money into traffic… and watching it disappear.Enterprise brands are converting at 0.5%.Creators are sending clicks that never turn into sales.Ads are “working”… but revenue isn’t scaling.Why?In this webinar, Jordan West (Platinum TikTok Shop Partner) reveals the overlooked mistake that’s silently killing conversions — and why most brands are optimizing the wrong thing.If you’re:• Running GMV Max ads• Scaling affiliates• Copying your Amazon listing• Struggling to break through on TikTok ShopThis session will completely change how you think about product pages.Most brands don’t have a traffic problem.They have a listing problem.And once you see it… you can’t unsee it.=============================== About This Channel*Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.Connect With Jordan:🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== Subscribe for More:Hit the subscribe button and turn on notifications to get the latest tips, case studies, and tutorials for growing your brand with social commerce and influencer marketing.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeIf you’re managing TikTok Shop creators through DMs, this video will save you months of chaos.Most brands don’t fail on TikTok Shop because of ads or creatives — they fail because their creator system breaks the moment they try to scale.In this video, Jordan West breaks down the exact creator community structure used by top-performing TikTok Shop brands to stay organized, drive consistent posting, and avoid creator burnout.You’ll learn:Why most creator “communities” quietly dieThe hidden mistake brands make when using Discord or DMsHow to structure creator communication so it runs without constant hand-holdingThe simple framework that turns creators into a real system — not noiseThis isn’t theory. It’s a battle-tested setup used at scale.If you’re serious about TikTok Shop growth, this is required watching.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeMost brands think influencer marketing is about follower counts, likes, or engagement.In this episode, Jordan West breaks down why that mindset is why most influencer campaigns fail.We unpack why views aren’t cash, comments don’t convert, and why chasing big creators often burns your budget. You’ll learn how to identify influencers who actually sell your product — not just entertain.This conversation explores the metrics that matter: engagement rate, diehard fans, follower quality, and geo alignment. Jordan shows step-by-step how to find warm, aligned creators using tools like Sorrell, so your influencer spend actually drives revenue.You’ll see why guessing is over, how discovery should be data-driven, and why micro-influencers often outperform big names when done right.If you’ve ever wondered why influencer campaigns feel like a gamble, this episode will change how you approach partnerships.Not bigger audiences — smarter selection.SARAL Resources & OfferSARAL Website: https://www.getsaral.comSARAL LinkedIn: https://www.linkedin.com/company/getsaral/Demo Link (with UTM): https://www.getsaral.com/demo?utm_source=jordan_west&utm_medium=partner&utm_campaign=q1_2026💡 Special for our audience: $500 discount + white glove onboarding + strategic support when you book a demo and mention Jordan sent you.=============================== About This Channel*Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.Connect With Jordan:🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== Subscribe for More:Hit the subscribe button and turn on notifications to get the latest tips, case studies, and tutorials for growing your brand with social commerce and influencer marketing.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeMost brands think sampling is simple.Send product. Hope it posts. Move on.That mindset is exactly why sampling quietly burns inventory, budget, and internal trust.Every product you send is a bet — and most brands don’t even know what they’re betting on.In this video, I break down the exact decision framework we use at Social Commerce Club to decide who actually deserves a sample, what signals matter, and why metrics alone will mislead you.This isn’t about finding “bigger creators.”It’s about understanding whether you’re optimizing for performance now, relationships later, or both — and how that choice changes everything.If you’re serious about scaling TikTok Shop, this is the thinking most brands skip… and pay for later.Watch closely. This framework changes how sampling should be done.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.
🚀 Join my TikTok Shop OS MastermindClick here: https://bit.ly/3OrPTWv🤝 Get Social Commerce Club to work for your brandClick here: https://socialcommerceclub.com/pages/contact📩 Learn the latest on TikTok Shop straight to your inboxJoin my newsletter here: https://upgrowthcommercenewsletter.beehiiv.com/subscribeHow do you sell TikTok Shop to a board of directors in under seven minutes? This video breaks down a clear, executive-level framework for presenting TikTok Shop as a strategic e-commerce opportunity, not a risky trend.You’ll learn how boards evaluate new initiatives, what decision-makers care about most, and how to frame TikTok Shop using metrics, risk controls, and market signals that resonate with leadership. This is not a tactical walkthrough. It’s a strategy-focused guide for founders, marketers, and operators who need internal approval before execution.If you’re preparing a board presentation, building an e-commerce growth strategy, or pitching TikTok Shop to executives, this video shows how to do it with clarity and credibility.Watch till the end for the full 7-minute structure, and subscribe for more executive-level growth strategy breakdowns.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.
TikTok Shop just tightened the screws on shipping—and a lot of brands are panicking. In this video (recorded January 22, 2026), I break down what TikTok’s “Logistics Services” push actually means, what it doesn’t mean, and why this is good news for real operators.The headline: TikTok is moving toward being the source of truth for labels + tracking (Amazon-style standards), which helps purge bad actors and clears the field for serious brands. TikTok has already been rolling out shipping policy upgrades (including requiring certain labels—like USPS—to be generated via TikTok Shipping). I’m Jordan West—former BC Ambulance paramedic turned entrepreneur. I’ve built 8 brands, 2 agencies, a software company, and a restaurant. Today, I help brands win on TikTok Shop and social commerce with systems that scale.In this episode, you’ll learn:✅ What “TikTok Shop Logistics Services” really is (the data layer, not “fire your 3PL”)✅ The timeline brands should pay attention to (and how to plan for it)✅ 3 paths forward: label switch, middleware integration, and hybrid FBT✅ Why this change raises the barrier to entry—and helps serious brands win✅ A simple checklist to stay compliant and keep shipping on timeIf you’re a serious operator, this is noise—not a threat.
🤝 Need help with Social Commerce for your brand? Go here: https://socialcommerceclub.com/👨‍🏫 Join my Skool community: https://www.skool.com/tiktokshopos/aboutIn this episode of Secrets to Scaling Your E-Commerce Brand, Jordan West speaks with Mehmet Can Ilker, founder of Ethnic Living, about scaling a high-ticket furniture brand in one of the most complex e-commerce categories.Mehmet breaks down how Ethnic Living grew by designing products in-house, controlling its supply chain, and avoiding the commodity trap common in furniture and home decor. The conversation covers inventory risk, made-to-order manufacturing, trend prediction through interior designer feedback, and how high-AOV brands should think differently about cash flow and product launches.They also discuss the impact of tariffs and uncertainty in global manufacturing, how Ethnic Living planned ahead to protect margins, and why branding matters more than competing on price. Jordan and Mehmet go deep on attribution, post-purchase surveys, email and SMS strategy, and what actually drove results during Black Friday and Cyber Monday 2025.This episode is a practical look at scaling a premium e-commerce brand without chasing competitors, relying on discounts, or becoming dependent on paid ads alone.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.📈 Level up your brand with us: https://socialcommerceclub.com/pages/contact
Most brands fail on TikTok Shop because they post randomly — creators here, discounts there, no clear signal. TikTok doesn’t reward chaos. It rewards alignment.In this video, I break down the TikTok Shop Momentum Framework — a simple system to create predictable growth by running focused “moments” instead of constant posting.You’ll learn:What momentum actually means on TikTok ShopThe 5 types of moments brands can run (launch, blitz, restock, pricing, platform campaigns)A 5-point moment checklist to plan campaigns in minutesHow to choose between focused vs open creator participationA repeatable bi-weekly cadence for long-term growthIf you want TikTok Shop to work like clockwork instead of guessing what to post next, this video is for you.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.📈 Level up your brand with us: https://socialcommerceclub.com/pages/contact
In this webinar, Jordan West breaks down how top e-commerce brands are engineering momentum on TikTok Shop instead of relying on luck, discounts, or random posting.You’ll learn how to create intentional growth moments by aligning creators, content, offers, and timing — so the algorithm receives clear signals that lead to scale.This session covers:Why “posting and praying” fails for most brandsHow engineered moments create predictable sales momentumThe Momentum Strategy used by leading DTC brandsContent blitzes, creator activation, and signal-based scalingHow to turn TikTok Shop into a repeatable growth engineThe difference between random virality and designed momentumWhether you’re launching on TikTok Shop, scaling a DTC brand, or struggling to convert content into sales, this webinar shows how momentum is built — not hoped for.👉 Watch till the end for actionable frameworks you can apply immediately.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.📈 Level up your brand with us: https://socialcommerceclub.com/pages/contact
In just 99 seconds, Jordan West explains why TikTok Shop isn’t about posting more content, but about building the right offer, leveraging creators at scale, optimizing your shop for conversion, and only boosting what already works. No theory, no fluff — just a proven system real brands are using to grow without burning cash.If you’re a brand owner, operator, or marketer trying to win on TikTok Shop in 2026, this is the framework you need to understand.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.📈 Level up your brand with us: https://socialcommerceclub.com/pages/contact
🤝 Need help with Social Commerce for your brand? Go here: https://socialcommerceclub.com/👨‍🏫 Join my Skool community: https://www.skool.com/tiktokshopos/aboutIn this webinar, Jordan break down the TikTok Shop 2026 Blueprint and the exact creator-first strategy brands are using to scale fast on TikTok Shop. Learn why TikTok Shop is a demand generation engine, not just another sales channel, how creators have become the real distribution layer, and what it takes to build a sustainable creator ecosystem. We cover shop health, listings, inventory, creator onboarding, affiliate systems, and the momentum-based approach brands need to win in 2026. Perfect for brands, founders, and marketers looking to scale TikTok Shop profitably.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom
TikTok GMV Max ROI looks amazing on the surface—but it’s not a true return on ad spend.In this video, Jordan West breaks down what GMV Max really is, how TikTok Shop attributes sales, and why the ROI number is a blended metric that includes paid ads, organic sales, and creator/affiliate revenue. He explains how TikTok credits all orders for promoted products during a GMV Max campaign—even if the buyer never saw an ad—and why this can make performance look better than it actually is.Jordan also shares practical ways brands can unblend GMV Max, understand what’s driving real growth, and avoid scaling based on misleading data. If you’re running TikTok Shop ads or managing GMV Max campaigns, this video will help you measure performance correctly and make smarter decisions with your budget.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom
In this episode, Jordan West sits down with Bora, co-founder of Reacher, one of the leading TikTok Shop affiliate platforms, to break down what’s really happening inside social commerce right now.They uncover why only 1.4% of creators on TikTok Shop generate meaningful GMV, why creator outreach conversion rates are collapsing, and what brands must do differently to win in an increasingly competitive market.The conversation dives deep into:Creator scarcity vs creator volumeWhy mass outreach is dyingThe future of brand-owned contentWhy AI content is being suppressed on TikTokHow top brands are building moats through creator relationshipsWhy loyalty, training, and community matter more than everIf you’re a brand, agency, founder, or operator trying to scale on TikTok Shop, this episode reveals the uncomfortable truths most people ignore — and the strategies that actually work going into the next phase of social commerce.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom
Paid ads are breaking — and social commerce is quickly becoming the most powerful growth channel for modern brands.In this video, Jordan West breaks down what social commerce really is, why creators are outperforming brands, and how platforms like TikTok Shop and live shopping are driving net new revenue instead of just shifting sales around. You’ll learn why this channel could become a trillion-dollar opportunity, how brands should think about creator-led commerce in 2026 and beyond, and what makes Social Commerce Club’s approach different from traditional TikTok Shop agencies.If you’re an e-commerce founder, DTC operator, or marketing leader trying to build sustainable growth beyond paid ads, this video explains the system, the mindset, and the future of social commerce.=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom
In this episode of Social Commerce Club, Zohaib joins the show to reveal the brutal truth about the SaaS industry, the creator economy, and the coming AI content crisis. After working inside nearly every major e-commerce SaaS company — Attentive, LiveRecover, Sendlane, Social Snowball, Refundle and more — Zohaib breaks down what’s actually happening behind the scenes.We cover the collapse of enterprise-driven SaaS models, why micro creators are outperforming paid ads, how CPM-based creator marketing is rewriting e-commerce, and why AI-generated content is about to hit a massive wall as platforms begin suppressing it.This episode is packed with insider stories, real tactical insights, and a brutally honest look at where social commerce, creators, and AI are heading in 2025 and beyond.If you’re building in SaaS, running an e-commerce brand, scaling creators, or navigating the new TikTok/Instagram landscape — this conversation will change how you think about growth.---------------------------------------------------------------------------------------📌TIMESTAMPS:00:00 Intro00:56 Live Streaming Boom03:15 Short-Form Problems06:12 Early SaaS Career10:29 Sendlane Era14:58 SaaS Mistakes18:20 Snowball Years22:33 Finding Refundle24:55 CPM Model28:04 Micro Creator Halo31:00 AI Content Decline33:45 AI Dependency36:08 Refunnle Roadmap38:22 Social CRM40:25 Closing=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom
In this first-ever episode of the Social Commerce Club podcast, the team breaks down a massive shift happening in e-commerce that almost no brand is ready for. TikTok Shop’s explosive Black Friday growth, the rise of 24/7 live streaming, creator-led brands, AI-generated influence, and the death of traditional DTC playbooks — it’s all here.This conversation uncovers why commerce is becoming entertainment, why authenticity is beating AI, why creator armies are outperforming influencer “faces,” and why the next wave of e-commerce will reward brands who move fast and think differently.If you're in social commerce, e-commerce, marketing, media buying, or the creator economy… this episode will show you where the future is heading.📌TIME STAMPS:00:00 – Intro & What This Podcast Is About01:04 – Why Social Commerce Needs a New Conversation04:00 – The Team Behind SCC & Their Story07:00 – TikTok Shop’s Black Friday Shockwave12:00 – Live Shopping: Entertainment Is the Future17:00 – Authenticity vs AI: What Consumers Really Trust22:00 – Jake Paul, AI Virality & Creator-Led Brands27:00 – The Creator Army Strategy vs One Big Influencer32:00 – Will AI Influencers Replace Humans?37:00 – AI in Organizations: The Real Problems & Risks42:00 – Why Brands Must Adapt Faster Than Ever46:00 – Behind the Scenes: SEC’s Massive Industry Demand48:45 – Final Words & Episode Close=============================== 🔗 - LinkedIn: https://www.linkedin.com/in/jordan-west-marketer/🐦 - Twitter: https://twitter.com/jordantwestecom=============================== *Who am I, and why should you listen to me?*As an experienced entrepreneur and marketer, I’ve built and scaled seven brands while running an agency that stays ahead of the curve in e-commerce.I break down complex marketing trends into actionable strategies to help brands like yours grow and thrive in today’s fast-changing landscape.📈 Level up your brand with us: https://socialcommerceclub.com/pages/contact
Check out my Blitz Methadology Videos:https://youtu.be/lcejNzEPdAU?si=hPQG4u9FeAMoERGBhttps://youtu.be/UJOLOA4ustI?si=9KQ8hQmmXbkWHow4In this video, Jordan break down the exact 7-step TikTok Shop system that scaled a struggling account from just $4/day in ad spend to over six figures in 12 days with a 6X ROAS. If you're trying to grow your TikTok Shop, this is the blueprint every new brand needs.You’ll learn how to properly audit your shop, fix your product pages, build a creator hub, recruit creators from multiple angles, set VIP/non-VIP commission tiers, and relaunch ads with a clean structure that actually converts. We also walk through how to run a TikTok Shop Blitz to turn normal days into big revenue moments.Whether you're a new brand, a creator, or an e-commerce founder trying to scale TikTok Shop, this step-by-step guide will show you exactly what works right now.
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