DiscoverMarketer of the Month
Marketer of the Month
Claim Ownership

Marketer of the Month

Author: Outgrow

Subscribed: 24Played: 613
Share

Description

“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!
589 Episodes
Reverse
Financial Services Is an Ecosystem, Not a Solo Act!In this snippet, Pavan Bachwal, VP & Head of Financial Services at Ericsson, explains why building in financial services is never a one-play show.Success requires aligning multiple moving parts:🔹 Technology players and regulators🔹 Access channels and frameworks🔹 Banking, payment, card, and remittance rails🔹 Utility, service, and merchant providersBy mapping the entire ecosystem and forming the right strategic partnerships, organizations can get the story right and design a scalable, sustainable growth journey.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Pavan-Bachwal#Outgrow #Podcast #PavanBachwal #Ericsson #FinancialServices #EcosystemThinking #Fintech #Payments #GrowthStrategy
Product Leadership Is a Jack-of-All-Trades!In this snippet, Adam Harmetz, Vice President of Product Management at Microsoft, shares what product leadership really looks like at scale.From finance and legal to HR, culture, and product planning, no two days look the same. It’s a role that demands being boundless across disciplines, balancing deep thinking with the occasional emergency firefighting.At the senior level, Adam explains, the real advantage is being able to define your own job. With strong teams handling the day-to-day, the focus shifts to a few high-impact, differentiated problems each year, the ones that truly move the business forward.Listen to the full podcast- https://premade.outgrow.us/interview-with-Adam-Harmetz#Outgrow #Podcast #AdamHarmetz #Microsoft #ProductManagement #ProductLeadership #TechCareers #BuildingAtScale
AI Does the Legwork. Humans Bring the Spark.In this snippet, Andy Hood, Vice President of Emerging Technologies at WPP, reflects on how AI has quietly become a foundational part of our everyday lives.With generative AI now doing the heavy lifting in the middle, creating images, films, and more, the technology feels almost mind-blowing compared to just a few years ago.But Andy makes one thing clear:👉 AI can generate.👉 Humans imagine, guide, and define what good looks like.The real magic still starts with human ingenuity and ends with human experience.Listen to the full podcast- https://premade.outgrow.us/interview-with-andy-hood#Outgrow #Podcast #AndyHood #WPP #GenerativeAI #CreativeTechnology #HumanCreativity #FutureOfWork
One Model. Many Lives.In this snippet, Sam Altman, CEO of OpenAI, shares a powerful vision for personalized AI, one that people can use across services, categories, and throughout their lives.He acknowledges there’s still a lot to build, but also emphasizes how far the technology has come. The models are already incredibly strong, improving fast, and capable of doing many things exceptionally well.That’s what makes ChatGPT compelling today:👉 One model.👉 Massive versatility.👉 A foundation for lifelong, personalized AI.#Outgrow #Podcast #SamAltman #OpenAI #PersonalizedAI #ChatGPT #AIFuture #TechLeadership
The Future of Identity: One Size Won’t Fit All!In this snippet, Tanis Jorge, Founder of The Cofounder’s Hub and Trulioo, shares why it’s an incredibly exciting moment for the identity space, but also a complex one.With so many identity solutions emerging, she emphasizes the need for a collective, progressive approach. Because what works in one region won’t work everywhere.In many emerging or rural markets, high-tech solutions simply aren’t accessible, and businesses must recognize and respect that.Her message is clear:👉 Build identity systems that adapt to people, not the other way around.👉 Stay open, stay flexible, because in this space, the sky’s the limit.Listen to the full podcast now - https://premade.outgrow.us/interview-with-Tanis-Jorge#Outgrow #Podcast #TanisJorge #Trulioo #IdentityTech #DigitalIdentity #EmergingMarkets #InclusionByDesign #FutureOfIdentity
Grow People or Grow Output?In this snippet, Sam Altman, CEO of OpenAI, calls out a big-company trap: growing headcount without growing output.He argues for small teams, busy people, and giving researchers, engineers, and product builders huge responsibility.Because when companies scale without shipping more, you get bloated meetings, slow decisions, and no real progress.OpenAI’s approach?👉 Stay lean.👉 Do more things, not more meetings.👉 Keep high-impact people focused on building an internet-scale platform.#Outgrow #Podcast #SamAltman #OpenAI #Leadership #StartupLessons #Execution #Productivity
Altaf Patel is VP, Data Analytics and AI at PepsiCo, bringing over two decades of global experience in data-driven transformation across Fortune 500 companies including PepsiCo, Tesco, BT, and GE. He leads enterprise BI strategy and AI-powered analytics across global business functions, managing a community of 600+ BI analysts and 6K+ self-serve users. Altaf has architected generative BI solutions incorporating GenAI, semantic layers, and agentic AI to deliver real-time decision intelligence directly to executives.On The Menu:Altaf Patel’s career journey in data analytics and AI leadershipBuilding unified data foundations for AI scalabilityEmbedding autonomous AI agents into business workflowsForecasting the changing role of BI professionals in AI eraPractical examples of AI use case timelines and improvementsThe power of rationalizing reports to enhance decision-makingImportance of metadata and platform abstraction for AI success
The Future of Video Is Generative, And It’s Closer Than You ThinkIn this snippet, Samuel Beek, Chief Product Officer at VEED, shares a bold prediction: Video is currently going through a crazy transformation, and staying relevant online now means producing tons and tons of video.But creating all that manually?😵‍💫Nearly impossible.🤖 That’s why the demand for generative video is exploding.Samuel wonders:👉 Within a year, will AI-generated video be indistinguishable from human-made content?If yes, VEED is gearing up to launch a ton of exciting products built for this new creative era.The future of video creation might arrive faster than we think.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Samuel-Beek?utm_campaign=podcast&utm_content=eric_tak&utm_medium=organic_social&utm_source=linkedin&utm_term=sg#Outgrow #Podcast #SamuelBeek #VEED #GenerativeVideo #AIFuture #VideoCreation #ContentInnovation #MarketingTech
Building a Rock-Solid GTM in Financial ServicesIn this snippet, Pavan Bachwal, VP & Head of Financial Services at Ericsson, breaks down what it really takes to build a successful go-to-market strategy in the complex financial services ecosystem.According to him, the foundation rests on four core pillars:Technology- getting it right from day one.Organization- aligning legal, regulatory, operational, technical, marketing, and consumer-facing teams.People- motivating and bringing together like-minded talent.Licensing- ensuring every piece of compliance is locked in.Once these are in place, the GTM plan becomes clear:👉 What use cases to launch👉 When to introduce them👉 How to evolve step by step with confidence and complianceA masterclass in ecosystem thinking. Listen to the full podcast now- https://open.spotify.com/episode/6FE62CeTuqGz8ycJxa8oMj?si=Li_isdcbS4eJQcbWtHWSWw#Outgrow #Podcast #PavanBachwal #Ericsson #FinancialServices #GTMStrategy #FintechInsights #EcosystemDesign #BusinessLeadership
Moutia Khatiri serves as Global CTO for Online & Omnisales at L'Oréal Groupe, a tech accelerator, bringing extensive expertise as a technical architect and cloud computing specialist. With years of cross-industry experience, he has established himself as a DevOps authority and innovation leader. His diverse sectoral background provides him with unique insights into technology implementation across various business environments. As a passionate technologist, he focuses on accelerating digital transformation through cutting-edge cloud solutions and architectural excellence. His role involves driving technical strategy and fostering innovation in the rapidly evolving digital landscape. On The Menu:Beauty Tech transformation program launched in 2018-2019.AI products augmenting both employees and consumer experiences.Virtual try-on technology developed with ModiFace startup. Data governance crucial for maintaining quality and trustQuantum computing poised to revolutionize model trainingGenerative AI still at beginning of transformation waveTechnical architects evolving role in the AI era
AI, Ethics & Elections: Why Standards Matter More Than EverIn this snippet, Matthew Blakemore, CEO at AI Caramba!, opens up about a critical concern: AI being used the wrong way to influence politics.Driven by the need for stronger guardrails, Matthew stepped into the world of global policy and standards…⚙️ Working with the British Standards Institute🤝 Collaborating with experts like Julian Padget, Colin, and Jeremy 🌍 Helping shape the International Standards Organization’s AI data life cycle standardsHis mission? Ensuring AI empowers society, not manipulates it. Listen to the full podcast now- https://premade.outgrow.us/interview-with-matthew-blakemore#Outgrow #Podcast #MatthewBlakemore #AICaramba #AIEthics #AIStandards #ResponsibleAI #DataPrivacy #DigitalPolicy
Real Brands Start with People, Not Logos!When your team lives the brand, your customers feel it. 💛In this snippet, Oz Alon, Co-founder & CEO of HoneyBook, breaks down why their brand isn’t built in a boardroom; it's built by the people behind it.From being obsessed with member love to taking every review personally (the good ones fuel them, the bad ones drive them to fix things fast), HoneyBook’s culture proves one thing:👉 If your members don’t feel the love, your brand isn’t doing its job.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Oz-Alon#Outgrow #Podcast #HoneyBook #OzAlon #BrandBuilding #CustomerExperience #MarketingLeadership #TeamCulture #BusinessGrowth
🧪 AI and Science: The Next Wave of DiscoveryMartin Riedmiller, Research Scientist and Controls Team Lead, Google DeepMindAI is moving beyond pattern recognition and becoming a true partner in scientific discovery. From cognitive science to physics to drug design, we are entering a future where AI not only helps us understand the world but also uncovers insights that humans alone might miss.As we deepen our understanding of AI, these systems will accelerate research, generate new hypotheses, and reveal patterns across disciplines in ways that were previously unimaginable. Early signs of this shift are already emerging in multiple scientific fields.The future of science will be shaped by humans and AI working togethernot just using knowledge, but advancing it.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Martin-Riedmiller#AIScience #CognitiveScience #AIResearch #FutureOfAI #DrugDiscovery #Physics #Biology #ScientificInnovation #GenerativeAI
🚀 Driving Scalable AI AdoptionAccording to Hugo Hamad, Head of AI/GenAI Factory at AXA en France and former Director of AI at Decathlon, successfully scaling AI isn’t about luck, it’s about building the right enablers.From his journey at Decathlon to leading AI at AXA, he breaks it down into three essentials:1️⃣ Industrial Mindset & Products2️⃣ Business Ambassadors3️⃣ Delivering User Experience. Don’t just ship ML models, pipelines, or dashboards. Walk with the business from Day 0 to design and deliver the experience users actually need.In short: scalable AI adoption comes from execution, advocacy, and experience, not just algorithms and data. 💡🎧 Listen to the full podcast now- https://premade.outgrow.us/interview-with-Hugo-Hamad#AXA #AIAdoption #GenAI #ArtificialIntelligence #AIInnovation #DecathlonDigital #AI #BusinessTransformation #Leadership
Dr. Satyajit Wattamwar is a Data Science & Digital Expertise Leader with over 17 years of professional experience in enabling digital transformation across manufacturing, R&D, and innovation processes. He currently leads the development of in-house cloud AI platforms and data science technologies for cross-country, cross-functional business initiatives. His expertise spans predictive modeling, IoT analytics, advanced process control, and manufacturing analytics.On The Menu:Data scientist empowerment through AI-powered digital assistantsScaling digital solutions across 180+ global factoriesIndustry 4.0 ROI measurement strategies and KPIsDigital twin technology revolutionizing manufacturing operationsQuantum computing's potential impact on process optimizationExplainable AI methodologies for industrial safety applicationsSupply chain optimization using predictive data science
🌟 Inclusion Starts With Awareness, Clear Goals, and Real SupportAccording to Kamini Belday, Head of Global Payments, IBM Cloud, real progress begins when people understand their unconscious bias. Formal training helps people notice it and see how it shows up in real situations. That’s the first step.The next step is intention.In one of her past roles, Kamini helped drive a 30 percent representation goal at every level of the organisation. Clear metrics created visibility and accountability to promote, retain, and support women and minority talent.The third step is enabling growth.Through the women’s leadership programs she has chaired, Kamini focused on building executive presence, creating mentor relationships, and pairing high potential talent with senior leaders so they can see what their future could look like.Her message is straightforward:✨ Train people to recognise bias📊 Set measurable diversity goals🤝 Invest in programs that help people growChange happens when awareness, intention, and support come together. Listen to the full podcast, link in comments.Listen to the full podcast now- https://premade.outgrow.us/interview-with-kamini-belday?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#WomenInLeadership #Inclusion #DiversityMatters #LeadershipDevelopment #Mentorship #WomenInTech #RepresentationMatters
🎙️ Building Better Products Together: Samuel Beek, Chief Product Officer, VEEDAt VEED, product is never built in a silo. Samuel Beek shares how engineering, product, and marketing work as a tight triangle, spotting trends, understanding what people are talking about, and turning emerging AI capabilities into real features users actually want.From daily conversations with the tech team to tracking market shifts, it is a constant loop of identifying what is possible and shaping it into something meaningful.A clear reminder that the best products are built when teams stay close, stay aware, and build with the user’s world in mind.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Samuel-Beek?utm_campaign=podcast&utm_content=eric_tak&utm_medium=organic_social&utm_source=linkedin&utm_term=sg#VEED #ProductLeadership #CPO #AIProduct #UserExperience #SaaS #TechInnovation #BuildInPublic #ProductStrategy #Teamwork #Engineering #MarketingIntegration
🔐 Tokenization isn't just security, it's intelligence.For Brice van de Walle, Executive Vice President of Core Payments Europe at Mastercard, the future of fraud prevention lies in tokens that are uniquely bound to specific merchants and use cases.No more stolen card data being reused. No more fraudulent transactions across multiple merchants. Just secure, merchant-specific tokens that work where they're meant to, and nowhere else. 🛡️Capture a token from your ride-sharing app? Try using it elsewhere. It won't work. That's the power of tokenization. ✨A smarter approach to payments. A safer experience for everyone. That's what next-gen fraud prevention looks like. 💳Listen to the full podcast now- https://premade.outgrow.us/interview-with-Brice-van-de-Walle?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#Tokenization #PaymentSecurity #FraudPrevention #Fintech #DigitalPayments #CyberSecurity #PaymentInnovation #SecureCheckout #Mastercard
John Hearty leads AI Governance at Mastercard, ensuring that AI systems the company builds or buys are fair, transparent, and effective. He drives responsible AI adoption, engages regulators, and advances tools, training, and research to embed AI ethics across the organization. With a background in R&D and global payments infrastructure, John holds 40+ patents and serves on ISO AI standards committees. On The Menu:Trust as foundation: Mastercard's AI governance philosophy explainedEvaluating AI systems for efficacy, fairness, and transparencyGenerative AI's transformative impact on marketing and creativityBuilding responsible AI solutions with external suppliers effectivelyThe evolution from R&D to AI governance leadershipThe future of marketing in chatbot and agent-based systemsCreating shared AI capabilities that elevate entire organizations
🌟 Mentorship Means Seeing Potential Before They See It ThemselvesAccording to Kamini Belday, Head of Global Payments, IBM Cloud, true leadership is about lifting others up.Early in her career, Kamini walked into rooms where few people looked like her or talked like her. The finance and tech world was overwhelmingly male-dominated. But leaders saw her potential and nominated her for roles she didn't think she was ready for.They recognized her skills and her ability to lead. That belief accelerated her career in ways she never imagined.Now, as a mentor at Money 20/20's Rise Up and Amplify program, Kamini feels a deep sense of responsibility:✨ To help others see their own potential💪 To advocate for women in male-dominated industries🤝 To create the support system that once changed her trajectory🚀 To prove that representation and advocacy are essential"It's not about making myself known as a mentor. It's about helping others see their potential, like how my mentors saw mine. That's the difference I want to make."When we lift others up, we don't just change careers. We change cultures.Listen to the full podcast now- https://premade.outgrow.us/interview-with-kamini-belday?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#WomenInTech #Mentorship #Leadership #DiversityInFinance #Money2020 #RiseUpAndAmplify #WomenInFintech #RepresentationMatters #PayItForward
loading
Comments 
loading