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Making Meaning

Author: Meaning Inc

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A personal look into what it's like to build a business from zero. Join Kristen, Gustavo, and Dave as they fumble their way through building prototypes, user testing, marketing, pitching, etc, etc. Brought to you by Meaning, Inc.
9 Episodes
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9: What is a kettle?

9: What is a kettle?

2020-02-1142:34

We yammer about Jeopardy, medical simulation, presentation mindsets, marketing yourself or not, group dynamics, organizational theory, practices, and idioms.
We yammer about: trying Circling, how the hopper can extend meditative practice, finding folks who are interested in training self-awareness, spiritual vs cogsci methods of communicating practices, and the prototype is coming!
We talk about authenticity and whether it’s dead, Kristen’s forays into internet culture, identity snapshots, following funny dogs, TikTok creativity, community lifecycles, hanging out with internet friends, Kristen researching for Holloway, and gushing about John Vervaeke’s “Awakening from the Meaning Crisis”.
We gab about designing prototypes, sharing incomplete work, the amount frontloaded work in building something new, making product sticky vs making it useful, encouraging vulnerability, Thoughtsby: Your thought butler, separating codenames from marketing names, joining webinars, talking to other entrepreneurs.
5: Finding Product

5: Finding Product

2019-12-0323:40

We chat about productivity systems (hacking it vs making a perfect system), therapeutic approaches to work negativity, product idea discipline, the process of working on separate projects in hopes of meeting in the middle, engineering pushing design and vice versa, describing the Scrappy Hopper. The concept of capturing emergent thinking.
4: Pitch Framing

4: Pitch Framing

2019-11-2633:23

We chat about approaches to framing an idea for pitching, methods for narrowing down ideas, working with pitch anxiety, shopping ideas around earlier rather than later, and Dave gives a first draft of the pitch.
We talk about valuation exercises, product design philosophy, feature competition, and socializing. The audio quality improves! We're still working out how to be "on air". Baby steps, baby steps.
We chat about working vs not working while sick, methods for choosing a way forward in product design, Dave's weird brain, Kristen's research project on Dave's weird brain, and an update on the engineering part of the build.
On our inaugural episode of Making Meaning we talk about navigating the legal hurdles to forming a company, our thinking on engineering planning, analytical vs artistic thinking, and the emotional side of forming a new partnership.
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