Salon Owners Collective

“Clients are spending less (or not coming at all) and the clients that do come… never rebook!”   Have you ever looked at your team's column and it’s empty but then suddenly, almost overnight, they’re fully booked? It feels like those ‘Last Minute Appointment’ Instagram stories are the only thing bringing clients through the door.    But… what if told you that clients not rebooking isn’t completely your teams fault?    As Salon Owners we need to pay attention to the changing trends of our clients and adapt of booking systems to suit. I mean… we can’t have a Salon without clients coming through the door which is why it’s up to us to make a change.    Clients are still rebooking appointments and many of them, are still willing to spend a little extra too on products or upgrades!   In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Shortcuts co-founder Jo Burgess about why it feels like clients aren’t rebooking… and what to do about it!   Here is The Secret to Rebooking Clients.   Here is why you should listen to the full episode: Learn the changes in clients spending habits Understand why it feels like no one is rebooking Know how to create an effective rebooking plan   Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible!  Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.    Apply Now to Salon Mastery Coaching now. Resources  CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now!    Connect with Shortcuts  Shortcuts Website: https://www.shortcuts.com.au/  Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/  Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware  Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=auspan...

Did you know that people spend on average 30% more during the Christmas season? The psychology around Christmas spending is interesting, but the important thing to know is that people want to spend - they spend on their loved ones and they spend on themselves.  So how do we make sure they spend in our Salons? How do we make sure we can have our piece of the pie - and eat it too?  Today on the podcast I’m going to reveal 2 ways that you can cash in on Christmas - and maximise sales in your salon WITHOUT squeezing in any extra clients.   Here are three reasons why you should listen to the full episode: Learn the number 1 mistake salon Owners make during the silly season Find out the trick to selling gift vouchers in your Salon Discover the secret of slowing down - to speed up.  Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Salon Mastery Achieve Salon Growth without overwhelm or overworking - it is possible!  Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it! Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The  Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches  Access to a close-knit community of Salon Owners so you never feel alone  Click here to apply for Salon Mastery Coaching now. Resources: Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. - Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question!   Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do CLICK HERE to join

If your team “just don’t care” anymore… You need to try this before it’s too late. Larissa and Joel get real about extreme ownership and the leadership shift that reignites a flat team.    We’ll show you how to stack simple systems so motivation stops being the bottleneck, and why a relentless season might be the move that changes everything. Real salon owner stories, clear steps, and the mindset that powers million-dollar salons.   3 reasons to listen: You want your team to care again.You’re ready to inspire (and pay) top performers their worth- while still increasing your profit.You’re done with chaos and want simple systems that scale. THE SALON MANAGER SCORECARD📝✨ Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future. https://bit.ly/SOC-Manager-Scorecard 

Freedom. Balance. Profit. That’s what you dreamed of when you started your salon… not 60-hour weeks and constant chaos. If your salon can’t function without you, it’s not because you’re doing something wrong- it’s because you’re missing the leadership support your business needs.   In this episode, Larissa dives into why hiring and training a Salon manager isn’t just about delegation- it’s about building stability, freedom, and profit that lasts.   Learn how to know if your salon is ready for a manager, the exact 5-step process to hire one right, and how to build a power duo between CEO and manager that drives growth- without burning you out. 3 Reasons to Listen: 1️⃣ You’re tired of being the glue that holds everything together 2️⃣ You want more freedom without losing control 3️⃣ You’re ready to build a salon that runs without you   THE SALON MANAGER SCORECARD📝✨ Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future. https://bit.ly/SOC-Manager-Scorecard 

When Salon Owner Ben Oxlade took over his family salon, he inherited more than just a business - he inherited the overwhelm, the burnout, and the belief that working harder behind the chair was the only way to survive.   Fast forward 18 months, and Ben has completely rewritten that story. He has nearly doubled his salon’s revenue without doubling his team, built managers who he can trust, and stepped off the salon floor to reclaim his freedom.   In this episode, Ben shares the pivotal strategies and mindset shifts that turned his salon around - and how he’s building a business that not only thrives, but allows him to live life on his terms.   3 Reasons to Listen The 2 game-changing strategies that nearly doubled Ben’s revenueHow to create role clarity and empower your managersGet inspired by how freedom and profit are possible when you step into your CEO role   Make sure to go follow Ben's salon Sube Hair on instagram and let him know we sent you!✨ @sube_hair ✨💛 👉 Ready to step out of daily operations and into your role as CEO? Book a FREE Strategy Call with Larissa to map out your path to $1 million salon success and see if Salon Mastery is the right fit.

Are you paying for a salon manager but still doing their jobs & tasks, yourself? Most salon owners- even the best ones- make the same mistakes when choosing or hiring and leading managers. These mistakes quietly drain sanity, profit, weaken culture, and keep you stuck in the weeds. In this episode, Larissa and Joel unpack the costly mistakes salon owners make with managers and show you exactly what to do instead. You’ll discover the difference, how to create role clarity, and why over-communication is your secret weapon. If you’re ready to stop paying for mistakes and start building a manager you can rely on- this episode is for you.    Learn the #1 mistake owners make when “handing things over” to a manager.  How to create role clarity that your manager desperately needs from you.  A simple perspective shift to help you stop doing it all yourself, empower her to take the reins (without feeling like you’re losing control) so you can start leading like a CEO.

Is the energy in your salon dragging everyone down? Motivation is low, the vibes are flat, and before you know it- one person’s average, uninspired, “meh” attitude will spread through the whole team. If left unchecked, that kind of energy will slowly sabotage your culture, your results, and yep… your profits. That’s why Joel’s sharing his 10 Culture Commandments- a simple, powerful framework to reset attitudes, raise the standards, and bring back that spark your salon needs. If you want a team that shows up with accountability, drive, and energy that raises the entire salon culture- this is the episode for you. 3 Reasons to Listen:      ✅ Discover why your team defaults to “average” unless you change this 1 thing      ✅ The hidden root of most performance problems (it’s not what you think..)      ✅ The upgrade that get your team showing up stronger every day 

Are you stuck babysitting your team instead of leading your salon with confidence?   If you’re tired of walking into your salon and instantly sensing the drama, chasing staff to do the things they should already know, or carrying the weight of accountability on your shoulders - this episode is for you.    It’s time to step out of referee mode and into CEO leadership.   3 Reasons Why You Should Listen: Learn the 2 biggest leadership headaches salon owners face Why “more staff” doesn’t equal “less drama” (it actually multiplies it) Discover the 3 systems that stop drama before it spreads.

Is your most creative ideas locked away? In this episode, we uncover the one ingredient most Salon Owners are missing: CEO white space.You’ll discover: Why your brain needs rest to make smarter CEO decisions How CEO white space accelerates growth (and why burnout slows it down) The surprising way your team actually benefits when you step away (without ‘cats away - mice will play’) If you’re ready to fast-track your next million, it might be time to rethink how you spend your time.3 Reasons to Listen: Discover the missing ingredient keeping your salon (and your creativity) stuck Learn how to create space without losing momentum Unlock the secret to faster, better CEO decisions

Could your team secretly be dysfunctional without you even realising it?   In this episode, Joel unpacks the 5 key signs that reveal whether your salon team is cohesive, competitive, communal, or toxic. Discover how dysfunction quietly creeps into culture, how to measure it, and most importantly -  how to shift your salon into high trust, accountability, and performance.   Because your team isn’t just part of the salon… they ARE the machine that drives your million-dollar vision forward. 3 Reasons to Listen:      ✅ Learn the 5 hidden signs of team dysfunction      ✅ Discover the difference between communal, competitive, cohesive, and toxic cultures      ✅ Find out how to shift your team into high trust and performance

Are you or your team the reason your salon isn’t growing?   In this episode of the Salon Owners Collective Podcast, Larissa unpacks the 3 biggest roadblocks that stop salons from scaling- and the one powerful strategy that can help you break free and unlock unstoppable growth.   If you’ve ever felt resentful being stuck on the floor, worried about your top stylist planning their exit, or frustrated by clients not returning, this conversation will show you a new way forward.   You’ll discover how to:      ✅ Recognise if YOU are the bottleneck in your business      ✅ Spot when your team has flatlined and what to do about it      ✅ Fix low client retention and stop the churn      ✅ Install the Client Flow Method for long-term, sustainable growth   This might be the queen move your salon has been waiting for.   3 Reasons You Should Listen: Discover the hidden growth roadblocks in your salon. Learn a game-changing method to stop client and team stagnation. Unlock the strategy that could transform your salon into a $1M business.

Sick days. Gossip. Disengagement. They’re not the root problem - they’re a symptom of a bigger leadership gap.   In this episode, Larissa Macleman and Coach Joel Bouzaid break down why your team might be quietly side-eyeing you, what they’re waiting for you to do, and how to reset your culture without endless “hard” conversations. We’ll cover how to spot the real cause of draining team behavior, stop tolerating what’s holding you back, and lead your salon with clarity, confidence, and purpose.   3 Reasons You Should Listen to This Episode:   Learn why “sickies” and drama are a sign of something deeper in your culture Discover the mindset shift that turns hard conversations into easy ones Find out how to rebuild trust and engagement with your team

If your salon team leans on you for everything, you’re not leading- you’re bottlenecking.   Breaks down the 4 stages of salon growth and introduces a radical shift: trading in “doing” for communicating the future.   Learn the 12 Communication Pillars every salon CEO must master to build a high-performing, self-led team and unlock scalable success.   You’ll walk away with a new framework, practical tools, and a deep understanding of how to finally lead with intention- and create a business that runs and grows without you.   🔑 3 Reasons to Listen: Learn how to shift from lead doer to a visionary leader Discover the 12-pillar communication framework to lead your team Uncover the real reason your team isn’t stepping up (and how to fix it)

What do you do when your Salon team goes from 30 to 60 overnight? I sat down with celebrity stylist and salon owner George Gonzalez, as he shares his journey through massive growth, team mergers, and fearless leadership.   We talk about:      - What he learned behind the scenes with Oprah Winfrey      - How he navigated the unknown while scaling      - The leadership approach that helped him successfully merge two salon cultures      - What’s next as he prepares to take over another 55-staff salon   If you're a salon owner scaling up and craving freedom, this is your blueprint.

Should I sell my salon… or step up and scale? It’s one of the hardest decisions a salon owner can face. Larissa Macleman is joined by Coach Joel Bouziad to discuss the widening gap in the salon industry- between those thriving: growing, hiring, and opening second locations… and those quietly closing their doors. If you’re feeling overwhelmed, stuck, or just unsure of your next move- this episode is here to help you make an empowered decision. We’ll dive into:  The #1 Killer of Momentum  The real reasons salon owners walk away  How to know when it's truly the right time to step up and go for it  What it takes to build a business that gives you freedom, not burnout  How to set up your salon to SELL- or SCALE Listen now- and get the clarity you’ve been searching for.

Feeling like you’re chasing your business instead of leading it? Larissa Macleman shares why stepping away isn’t a luxury. It’s a necessity. Discover why white space is where million-dollar moves are made, and how to finally create the clarity and strategy your salon needs to grow beyond chaos.   You'll also get an exclusive sneak peek into our invite-only retreat in Fiji: Fast Track to Your Next Million.   This episode is a MUST for any salon owner ready to stop doing and start leading.   🎧 Hit play now and start thinking like a true CEO.

Feeling drained after a day of clients? It’s probably not the work- it’s the energy you’re absorbing. In this episode, Coach Joel Bouzaid breaks down how to handle complaining or negative clients without letting them hijack your day or your energy. Learn how to lead conversations, set healthy boundaries, and create a workday that feels energising- not exhausting. We cover: The subtle ways you allow clients to control your energy  Conversation redirection tactics   How to coach your team to lead client interactions  Why showing up full matters more than any technical skill  If you’re ready to stop feeling depleted and start leading the energy in your salon, this episode is for you. 🔑 3 Reasons to Listen:   Learn how to take control of the client conversation without being confrontational  Discover powerful communication frameworks to keep energy above the line  Walk away with practical tools to protect your own vibe and wellbeing

Hiring apprentices is exciting- but only if they become valuable team members. So how do you spot a superstar junior early, and train them to be profitable- fast? In this episode, Larissa chats with apprentice expert Amanda Tonge. Together, they uncover what makes a high-performing apprentice, how to structure your training for success, and how to get your juniors bringing in income from day one. Tune in to discover:      • What behaviours signal a great apprentice early on      • Amanda’s favourite methods for income-generating junior services      • How to structure your team to actually support growth and training      • Why most salons fail at training apprentices- and how you can avoid it   Whether you’ve got a team full of juniors or you’re about to hire your first one- this episode is a must-listen. Make sure to go follow Amanda Tonge on instagram and let her know we sent you!✨ @amandatonge_haireducator  ✨💛 And check out Amanda’s book recommendation- The Let Them Theory by Mel Robbins 

Is your team showing signs of burnout, disengagement, or just going through the motions?   In this episode of the Salon Owners Collective Podcast, Joel Bouzaid—Boardroom Mentor and leadership strategist inside Salon Mastery—dives deep into why team morale drops and what YOU can do to lift it.   You’ll learn how to lead from the front with confidence and inspire performance through intentional leadership strategies like:        ✅ The 3 R’s of morale: Recognition, Reminders, Reinforcement      ✅ The impact of morale on performance, retention & culture      ✅ How to stop staff from “just surviving” peak periods      ✨ Why morale is YOUR job (and the ROI it brings!)   Ready to take back control of your salon culture and lead a team that thrives?   Listen now.

If your calendar is maxed out, you're serving clients all week, and you feel chained to your business... it’s time to buy back your time.   In this episode, Larissa Macleman shares how to shift into the CEO seat, reclaim your time, and build a million-dollar business without burnout. You’ll learn: What your time is worth The strategic difference between $300K and $1M salons The real data on how time spent “on the floor” impacts your salon revenue It’s time to stop doing it all and start doing what matters.  3 Reasons to Listen: Reclaim your time as CEO Shift from low-value tasks to CEO-level leadership Get real strategies to buy back your time and scale, lead, and generate demand without working longer hours