Salon Owners Collective

“Clients are spending less (or not coming at all) and the clients that do come… never rebook!”   Have you ever looked at your team's column and it’s empty but then suddenly, almost overnight, they’re fully booked? It feels like those ‘Last Minute Appointment’ Instagram stories are the only thing bringing clients through the door.    But… what if told you that clients not rebooking isn’t completely your teams fault?    As Salon Owners we need to pay attention to the changing trends of our clients and adapt of booking systems to suit. I mean… we can’t have a Salon without clients coming through the door which is why it’s up to us to make a change.    Clients are still rebooking appointments and many of them, are still willing to spend a little extra too on products or upgrades!   In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Shortcuts co-founder Jo Burgess about why it feels like clients aren’t rebooking… and what to do about it!   Here is The Secret to Rebooking Clients.   Here is why you should listen to the full episode: Learn the changes in clients spending habits Understand why it feels like no one is rebooking Know how to create an effective rebooking plan   Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible!  Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.    Apply Now to Salon Mastery Coaching now. Resources  CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now!    Connect with Shortcuts  Shortcuts Website: https://www.shortcuts.com.au/  Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/  Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware  Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=auspan...

Did you know that people spend on average 30% more during the Christmas season? The psychology around Christmas spending is interesting, but the important thing to know is that people want to spend - they spend on their loved ones and they spend on themselves.  So how do we make sure they spend in our Salons? How do we make sure we can have our piece of the pie - and eat it too?  Today on the podcast I’m going to reveal 2 ways that you can cash in on Christmas - and maximise sales in your salon WITHOUT squeezing in any extra clients.   Here are three reasons why you should listen to the full episode: Learn the number 1 mistake salon Owners make during the silly season Find out the trick to selling gift vouchers in your Salon Discover the secret of slowing down - to speed up.  Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Salon Mastery Achieve Salon Growth without overwhelm or overworking - it is possible!  Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it! Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The  Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches  Access to a close-knit community of Salon Owners so you never feel alone  Click here to apply for Salon Mastery Coaching now. Resources: Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. - Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question!   Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do CLICK HERE to join

Our industry has changed more in the last five years than anyone expected - and 2026 is shaping up to be the year that separates the exhausted salon owner from the empowered Salon CEO. In this episode, Larissa breaks down the three pillars every salon must strengthen if you want to grow profitably, lead with confidence and build a team who can truly perform. You’ll hear what’s been happening in the industry, what’s coming next, and how salons can finally step out of the “busy but broke” cycle.   3 Reasons to Listen:   Uncover the real reason client behaviour has shifted so dramatically (and why 2026 will flip the script again)Learn the secret to growing revenuewithoutgrowing your teamKnow which leadership shifts will reward the top 1% next year Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.

A truly irreplaceable salon manager doesn’t just “run the floor.” They amplify you. They protect your energy. They drive results, steer culture, and keep the salon moving forward - even when you’re nowhere in sight. If you're ready for a manager who actually frees you from the daily grind- Joel will show you exactly what to look for, what to develop, and what must change. 3 Reasons to Listen: You’ll unlock the real reason some managers thrive - and others flatlineYou’ll get clarity on 5 ways a manager can transform from helpful → to invaluableLearn the one mindset shift that instantly elevates a manager’s performance   So the real question is: Are these traits alive in your salon… or missing? Hit play and find out. Want a complete Manager strategy designed for your salon? Click here to book a strategy call.

Ever wondered what a L’Oréal executive would do if she opened a salon from scratch?  Alishia Smart reveals the real journey of becoming a Salon CEO after 25 years at L’Oréal - the mistakes, the rebuild, and the systems that saved her! 3 reasons to listen Learn how she grew rebooking from 60% to85%with only one 5 minute strategyUnlock the secret to building a team that thrives without you thereFind out what freedom off the floor reallylooks like for a salon owner (and how to get there). Apply Now to Join our Salon Mastery Program! 💛✨ ✨ Double Your Salon Growth. Double Your Profits. Generating $10K+ in weekly revenue but feeling stuck? We’ve got your back. Salon Mastery helps ambitious salon owners:      💰Double revenue → scale from $500k to $1M without overworking or burning out.      💰Double profit → once you hit $1M, we help you optimise and lock in real profit.      💰Double your impact → with a clear 12-month Game Plan and the coaching to bring it to life.   This isn’t just coaching, and it’s definitely not another course. It’s a 12-month growth system: step-by-step strategy, the right business tools, and expert coaching. Designed for salon CEOs who want to hit big results in half the time. ⚡ Success shouldn’t wait another year. We haven’t got time for that.   💡 The Double Double Goal: Together, we’ll build your 12-month strategy and roll it out with you... so you can grow faster, lead with confidence, and finally have the team, profit, and freedom you set out to create. 👉 Book your Free Strategy Call today: https://bit.ly/SalonMasterySuccess

From teenage mum. To leading L’Oréal New Zealand. To Salon CEO 🔥  Imagine running a $200 million beauty brand. Huge team. Tight targets. Constant pressure to grow. Now imagine taking everything you learned from that world - and applying it to your salon. That’s exactly what Salon Owner Alishia Smart did. Inside this powerful episode, Alishia shares how she turned judgement into fuel, mastered the art of leadership, and built the resilience that every Salon CEO needs.   ✨ 3 Reasons Why a Salon Owner Should Listen How to lead with authenticity (and why most leaders get this wrong)The biggest lessons from inside one of the world’s top beauty companiesWhat itreallytakes to rise from chaos to confidence  

Every salon owner hits a point where growth stalls - not because you’re doing something wrong, but because you’ve simply outgrown your current stage of leadership. So… where are you on the Salon Leadership Ladder? Are you the Operator, the Manager, the Leader, or the CEO? Inside this episode, you’ll discover: 3 reasons to listen  What these 4 stages of the Leadership Ladder mean - and which one you’re in The hidden traps that cause burnout and flatlined growth The exact shifts you need at each stage to unlock freedom, profit, and momentum Once you know where you are, you’ll know exactly what to do next. Book a free Strategy Call to see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss

What if your manager could lead your salon so smoothly… it felt like magic?   Our Lead Salon Mastery Coach GG reveals how to unlock “Manager Magic”- the perfect blend of clarity, structure, and confidence that empowers your manager to truly lead.   You’ll learn how to delegate the right way, communicate like a CEO, and create a leadership system that frees you from daily chaos - while your salon thrives.   3 reasons to listen Learn the secret behind “Manager Magic” and how to create it in your salonDiscover how to give your manager the tools, not just the titleFind out the one meeting that transforms trust and communication Book a free Strategy Call to see if Salon Mastery and our Motivating Manager program is right for you: https://bit.ly/ApplySMRiss

You don’t get a dream team by accident. You build it by giving clear direction with clarity, holding high standards, and hiring with the right mindset..   In this episode, Joel reveals the 3 rules that transform an average team into a badass, high-performing salon culture.   3 reasons to listen Learn how to define your salon’s culture clearly, so everyone knows the standard How to spot and hirebar raisers (not team drainers) who lift your whole culture You need a clear, repeatable culture playbook to grow to $1M without more chaos.  Book a free Strategy Call to create your plan and see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss

If your team “just don’t care” anymore… You need to try this before it’s too late. Larissa and Joel get real about extreme ownership and the leadership shift that reignites a flat team.    We’ll show you how to stack simple systems so motivation stops being the bottleneck, and why a relentless season might be the move that changes everything. Real salon owner stories, clear steps, and the mindset that powers million-dollar salons.   3 reasons to listen: You want your team to care again.You’re ready to inspire (and pay) top performers their worth- while still increasing your profit.You’re done with chaos and want simple systems that scale. THE SALON MANAGER SCORECARD📝✨ Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future. https://bit.ly/SOC-Manager-Scorecard 

Freedom. Balance. Profit. That’s what you dreamed of when you started your salon… not 60-hour weeks and constant chaos. If your salon can’t function without you, it’s not because you’re doing something wrong- it’s because you’re missing the leadership support your business needs.   In this episode, Larissa dives into why hiring and training a Salon manager isn’t just about delegation- it’s about building stability, freedom, and profit that lasts.   Learn how to know if your salon is ready for a manager, the exact 5-step process to hire one right, and how to build a power duo between CEO and manager that drives growth- without burning you out. 3 Reasons to Listen: 1️⃣ You’re tired of being the glue that holds everything together 2️⃣ You want more freedom without losing control 3️⃣ You’re ready to build a salon that runs without you   THE SALON MANAGER SCORECARD📝✨ Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future. https://bit.ly/SOC-Manager-Scorecard 

When Salon Owner Ben Oxlade took over his family salon, he inherited more than just a business - he inherited the overwhelm, the burnout, and the belief that working harder behind the chair was the only way to survive.   Fast forward 18 months, and Ben has completely rewritten that story. He has nearly doubled his salon’s revenue without doubling his team, built managers who he can trust, and stepped off the salon floor to reclaim his freedom.   In this episode, Ben shares the pivotal strategies and mindset shifts that turned his salon around - and how he’s building a business that not only thrives, but allows him to live life on his terms.   3 Reasons to Listen The 2 game-changing strategies that nearly doubled Ben’s revenueHow to create role clarity and empower your managersGet inspired by how freedom and profit are possible when you step into your CEO role   Make sure to go follow Ben's salon Sube Hair on instagram and let him know we sent you!✨ @sube_hair ✨💛 👉 Ready to step out of daily operations and into your role as CEO? Book a FREE Strategy Call with Larissa to map out your path to $1 million salon success and see if Salon Mastery is the right fit.

Are you paying for a salon manager but still doing their jobs & tasks, yourself? Most salon owners- even the best ones- make the same mistakes when choosing or hiring and leading managers. These mistakes quietly drain sanity, profit, weaken culture, and keep you stuck in the weeds. In this episode, Larissa and Joel unpack the costly mistakes salon owners make with managers and show you exactly what to do instead. You’ll discover the difference, how to create role clarity, and why over-communication is your secret weapon. If you’re ready to stop paying for mistakes and start building a manager you can rely on- this episode is for you.    Learn the #1 mistake owners make when “handing things over” to a manager.  How to create role clarity that your manager desperately needs from you.  A simple perspective shift to help you stop doing it all yourself, empower her to take the reins (without feeling like you’re losing control) so you can start leading like a CEO.

Is the energy in your salon dragging everyone down? Motivation is low, the vibes are flat, and before you know it- one person’s average, uninspired, “meh” attitude will spread through the whole team. If left unchecked, that kind of energy will slowly sabotage your culture, your results, and yep… your profits. That’s why Joel’s sharing his 10 Culture Commandments- a simple, powerful framework to reset attitudes, raise the standards, and bring back that spark your salon needs. If you want a team that shows up with accountability, drive, and energy that raises the entire salon culture- this is the episode for you. 3 Reasons to Listen:      ✅ Discover why your team defaults to “average” unless you change this 1 thing      ✅ The hidden root of most performance problems (it’s not what you think..)      ✅ The upgrade that get your team showing up stronger every day 

Are you stuck babysitting your team instead of leading your salon with confidence?   If you’re tired of walking into your salon and instantly sensing the drama, chasing staff to do the things they should already know, or carrying the weight of accountability on your shoulders - this episode is for you.    It’s time to step out of referee mode and into CEO leadership.   3 Reasons Why You Should Listen: Learn the 2 biggest leadership headaches salon owners face Why “more staff” doesn’t equal “less drama” (it actually multiplies it) Discover the 3 systems that stop drama before it spreads.

Is your most creative ideas locked away? In this episode, we uncover the one ingredient most Salon Owners are missing: CEO white space.You’ll discover: Why your brain needs rest to make smarter CEO decisions How CEO white space accelerates growth (and why burnout slows it down) The surprising way your team actually benefits when you step away (without ‘cats away - mice will play’) If you’re ready to fast-track your next million, it might be time to rethink how you spend your time.3 Reasons to Listen: Discover the missing ingredient keeping your salon (and your creativity) stuck Learn how to create space without losing momentum Unlock the secret to faster, better CEO decisions

Could your team secretly be dysfunctional without you even realising it?   In this episode, Joel unpacks the 5 key signs that reveal whether your salon team is cohesive, competitive, communal, or toxic. Discover how dysfunction quietly creeps into culture, how to measure it, and most importantly -  how to shift your salon into high trust, accountability, and performance.   Because your team isn’t just part of the salon… they ARE the machine that drives your million-dollar vision forward. 3 Reasons to Listen:      ✅ Learn the 5 hidden signs of team dysfunction      ✅ Discover the difference between communal, competitive, cohesive, and toxic cultures      ✅ Find out how to shift your team into high trust and performance

Are you or your team the reason your salon isn’t growing?   In this episode of the Salon Owners Collective Podcast, Larissa unpacks the 3 biggest roadblocks that stop salons from scaling- and the one powerful strategy that can help you break free and unlock unstoppable growth.   If you’ve ever felt resentful being stuck on the floor, worried about your top stylist planning their exit, or frustrated by clients not returning, this conversation will show you a new way forward.   You’ll discover how to:      ✅ Recognise if YOU are the bottleneck in your business      ✅ Spot when your team has flatlined and what to do about it      ✅ Fix low client retention and stop the churn      ✅ Install the Client Flow Method for long-term, sustainable growth   This might be the queen move your salon has been waiting for.   3 Reasons You Should Listen: Discover the hidden growth roadblocks in your salon. Learn a game-changing method to stop client and team stagnation. Unlock the strategy that could transform your salon into a $1M business.

Sick days. Gossip. Disengagement. They’re not the root problem - they’re a symptom of a bigger leadership gap.   In this episode, Larissa Macleman and Coach Joel Bouzaid break down why your team might be quietly side-eyeing you, what they’re waiting for you to do, and how to reset your culture without endless “hard” conversations. We’ll cover how to spot the real cause of draining team behavior, stop tolerating what’s holding you back, and lead your salon with clarity, confidence, and purpose.   3 Reasons You Should Listen to This Episode:   Learn why “sickies” and drama are a sign of something deeper in your culture Discover the mindset shift that turns hard conversations into easy ones Find out how to rebuild trust and engagement with your team

If your salon team leans on you for everything, you’re not leading- you’re bottlenecking.   Breaks down the 4 stages of salon growth and introduces a radical shift: trading in “doing” for communicating the future.   Learn the 12 Communication Pillars every salon CEO must master to build a high-performing, self-led team and unlock scalable success.   You’ll walk away with a new framework, practical tools, and a deep understanding of how to finally lead with intention- and create a business that runs and grows without you.   🔑 3 Reasons to Listen: Learn how to shift from lead doer to a visionary leader Discover the 12-pillar communication framework to lead your team Uncover the real reason your team isn’t stepping up (and how to fix it)