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Podcast series GET AMPLIFIED where we’re going to be talking about everything to do with working in the tech industry from staying ahead of the pace of change to fulfilment and well-being.Hosting the series will be Sam Routledge former CTO at Softcat who will be joined by Vicky Reddington from the Amplified Group. The team will be joined by leaders in the tech industry who will share their stories. We are going to share things we wish we knew 20 years ago. This is not rocket science but, we are going to highlight many of the things we do subconsciously and with a more conscious approach, done with intent and purpose can be hugely impactful. We will break it down and make it practical! Like everything we do at the Amplified Group, we will keep it real, it will be relevant and it will be lively!
100 Episodes
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Send a text What if the secret to high-performing teams isn’t working harder, but putting happiness first? In this episode of Get Amplified, we sit down with technology strategist and former CTO advisor Richard Munro to explore an idea that challenges a lot of conventional leadership thinking: happiness comes before performance, not after it. This is a conversation of two halves: Storytelling in tech and happiness in work. What struck us most is that having spent his career in some of the mos...
Send a text Selling complex technology isn’t about the lone genius with a quota. It’s about orchestrating people, timing and trust across a messy, customer-led journey. We sit down with Cliff Keast - former sales leader at VMware, SAP and Business Objects, now a coach to revenue teams - to unpack how enterprise deals really get done when 20, 30 or even over 100 people touch a single opportunity. Separating Average Performers from Reliable Closers Cliff shares the identity shift that separates...
Send a text In this conversation, we sit down with Jim Darragh, five-time exit leader and former CEO of Totalmobile, to unpack how simple differentiation, coachable teams, and predictable go-to-market motion drive repeatable growth. Filled with humour, Jim shares how clarity was the through-line from his rugby start in IT distribution to leading a £100m SaaS transformation. We unpack how alignment turns strategy into scale, tracking Jim’s path from hands-on sales to five exits, and Totalmo...
Send a text Forget the hype cycle, this conversation gets into how AI actually lands inside a company: purpose first, people next, technology last. We sit down with returning guest Darren Thayre from Google to unpack how a 180,000 person organisation moved from siloed product areas to a shared AI language, and why a calm, purpose‑driven message aligned everyone faster than any dashboard or revenue goal could. We talk through the real mechanics of change: aligning OKRs across ads, YouTube, pa...
Send a text What happens when a leader embraces the role of team coach? In this episode, we sit down with Harvey Smith, VP Partners, who shares his experience leading partner teams across EMEA through his natural team coaching approach. Harvey opens up about the delicate balance between authority and humility that defines great team coaching leadership. Drawing on his extensive experience at DocuSign, Salesforce, Tableau, and VMware, Harvey reveals how he transformed disparate te...
Send a text Dan Waters brings decades of partnership expertise to this fascinating conversation about building effective tech ecosystems. Working from sales roles at distributors to VP of Partnerships at Snowflake EMEA, Dan shares unique perspectives from both sides of the vendor-partner relationship. The conversation explores how truly successful partnerships require bilateral investment and commitment. "Partnerships are a two-way street," Dan emphasizes, explaining how Snowflake part...
Send a text What happens when a promising startup faces challenges that threaten its very existence? For Stephanie Windsor, CEO of Cloud Benefits, the answer lay in understanding the diverse strengths of her leadership team through DISC profiling. Founded in 2021 as businesses emerged from the pandemic, Cloud Benefits offers a digital employee benefits platform with unique features like free financial advice and animated benefit explanations. But by mid-2023, despite positive market feedback...
Send a text In the fast-paced world of technology, career longevity often depends on finding your niche and building meaningful relationships within it. Jim Moyle, Principal Product Manager at Microsoft, is a brilliant example of this with his two-decade journey through the EUC landscape, offering valuable insights for tech professionals at any career stage. Jim shares how community engagement and knowledge sharing have been central to his career success. Through thoughtful boundary-setting...
Send a text This episode explores the evolution of customer success in the SaaS industry, highlighting the shift from a cost centre to a key driver of revenue growth. Bob Burke, whose journey from the heart of San Francisco's dot-com boom to a Customer-First thought leader, shares insights on aligning customer success with sales, breaking down silos and adapting to market changes in order to sustain durable growth within SaaS organisations. We delve into the: • Necessity of breaki...
Send a text We're delighted to welcome back the inspirational Tracy Reis, Head of People and Joint MD at Nomad Studio, the strategy and brand experience company. This conversation felt like an invaluable coaching session on the importance of developing our feedback skills. Tracy shares her wisdom on how giving feedback is the roadmap to progress, emphasising that timely feedback, when delivered with respect and kindness, is constructive. She explains that feedback is not just about correction...
Send a text Kick off 2025 with a burst of inspiration as we welcome Trevor Dias, whose career journey spans sports coaching with Manchester United to leadership roles in Vodafone and Salesforce. In our professional lives we are very used to starting each year in planning mode and setting our objectives. How many of us do the same in our personal lives? Trevor introduces us to his holistic approach combining health philosophies and modern-day coaching as we discuss the importanc...
Send a text We are super excited to bring you an extra special Get Amplified festive present! Mark Templeton rejoins us to share his wisdom and learnings in this episode, Foundations of Leadership. We catch up with Mark, who continues to give back through board service and CEO mentoring. As former CEO of Citrix, Mark offers invaluable insights into personal growth, emphasising the importance of gratitude and self-reflection as essential components for enhancing one's role in fast-paced i...
Send a text What happens when a former operations leader takes the leap into the role of Chief Revenue Officer? We had an insightful discussion with Karen Gallantry. Her story illuminates the power of balancing operational demands with understanding human dynamics. Karen shares her unique perspective on how diverse experiences across technology and operations can pave the way for leadership success. The episode uncovers the intricacies of maintaining a well-aligned sales organis...
Send a text Can a passion-driven business approach redefine an entire industry? Managing Director of Add Some Zest, Calum Lyle, believes so. We loved speaking to Calum and hearing about his refreshing approach to recruitment. We feel Calum's values and our values at the Amplified Group are naturally aligned. It definitely feels like a match! Calum shares how prioritising customer experience over profit can lead to a staggering +94 Net Promoter Score and an impressive candidate retenti...
Send a text We're delighted to welcome back AI pioneer, Reddy Mallidi. Reddy has been busy since we last spoke, channelling his knowledge and passion into writing a book, AI Unleashed. The true power of AI is not in replacing humans, but in creating super humans. Reddy shares with us how he has numerous conversations that start with ‘We need AI’ to which his immediate response is ‘Yes, but what for? What is the use case?’ We'll hear first-hand accounts from his early days experimenti...
Send a text As the days get shorter and the weather becomes gloomy Sam and Vic are joined by the legendary Joe Baguley to brighten your day on a podcast filled with humour and insight. Joe, Chief Technology Officer at Broadcom openly shares his motivations, driven by a lifelong curiosity and the knack for simplifying the complex. Known for his memorable "kittens and chickens" analogy to introduce Cloud, Joe's unique approach to technology intertwines with his ability to make intricate concep...
Send a text Ever wonder how internal operations can actually support and supercharge your sales efforts rather than hinder them? Join us on Get Amplified with special guest Dr. Mark Baker, visiting fellow at MK:U Cranfield University. With a rich background in engineering, finance, and risk management, Mark shares compelling stories from his time at Unilever and his pivotal role in the London 2012 Speedo project! Discover the untapped potential of effective teaming and learn how ...
Send a text What better way to launch Season 6 of Get Amplified than with the experienced and innovative GTM leader, Ross Brown. This episode is jam packed with stories and nuggets of partnering strategy. You’ll need your fast listening ears as it is a wild ride with some brilliant metaphors and stories that had us leaning in for more! With an impressive career that spans over three decades, including senior leadership roles at Citrix, Microsoft, VMware, and Oracle, we delve into the topic...
Send a text Brace yourself for leadership lessons that are as impactful as they are practical. We're joined by Jason Tooley, EMEA Sales Leader and Board Member of techUK, who shares what he has learnt from his 35 years of experience in the tech industry. Strap in for a journey through the challenges and strategies of leading transformations, especially within the backdrop of EMEA. We'll dissect the importance of adaptability and the courage it takes to make tough calls on priorit...
Send a text Discover the ripple effects of interest rates on the tech industry as we sit down with Paul Wiefels from the Chasm Group. Our enlightening conversation traverses the current challenges faced by tech firms, especially in the bustling hub of the San Francisco Bay Area. From the precarious dance of hiring to the tough decisions on layoffs, Paul unpacks the ways companies are striving to adapt to a "normal economy." His insights on the criticality of speed of execution provide valuabl...
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