Claim OwnershipAg Sales Professional's Podcast by Greg Martinelli
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Bringing you top sales strategies and information to build your territory and agribusiness
231 Episodes
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How to capture 2/3rds more sales in the same amount of time and effort The strategy to grow my territory was always an exciting concept to work on. Over the years, I spent countless times trying to decide who, how, where, and when I would focus my most valuable resource: my time! One of those […]
The 1 question you need to ask every farmer you sell to during an inflation Remember that childhood challenge from the local bully? The one that sounded something like, “Yeah? So, what are you going to do about it?” Well, it might just be a great solution to the current environments you are running into […]
3 areas to differentiate yourself as a salesperson When your customers interact with you and your company, do they say, “Wo! Or WoW?” Wo means, their experience is so bad, they exclaim, “Wo! That was bad.” WoW means, their experience is so good, that they exclaim, “Wow, that was fast, easy, great!” Listen in as […]
Use the Buddy Shirt Method to develop teamwork Everyone knows or should know that we can all accomplish more through teamwork. And most of us in business actually practice fairly good teamwork behavior. The Problem: However, there is a group of employees in our business that historically struggles with teamwork. This group can sometimes even […]
Listen better, gain more understanding of what your customer needs, and sell better Every customer or prospect you meet is seeking one common goal. Do you know what it is? Is it money, bigger yields, lower input costs, or increased ROI? Maybe. But the one thing every one of them wants from you as their […]
People buy from people they Trust There is a well-known phrase in selling, “People buy from people they know and trust”. The struggle that most of us face in selling is, “How do I build trust?”. If you are a new salesperson and don’t have established relationships, this can be difficult. Listen in as Greg […]
You Selling You to You Your first customer is you and the first product you sell is YOU! Might be a tongue twister, but it is true. This is not your standard run of the mill, “Fake it till you make it” message. I want you to understand that in the beginning and maybe even […]
How to develop your own “Pain Relief” as an Ag Sales Professional Ever thought about your daily selling struggles as pain? When you decide to go see that difficult customer or collect from that past due account, do you think of it as pain? If so, then we can jump right into pain relief. If […]
Useful or useless? Make your selling data work for you Sitting in my first official sales training session, one of our company’s top salespeople was giving all of us new salespeople a short training presentation. One of his opening comments struck me as odd. Meaning, I didn’t think it was right, but I was too […]
A Salesperson’s guide to teamwork in a dysfunctional culture Salespeople need to build internal teamwork even when other departments don’t want to. It’s March and most of the agribusiness trade shows are winding down. Now, it’s time to get out into the market and follow up. In other words, deliver on all those promises. Before […]
See if you or your sales team can answer them When preparing to do a sales training program, I always interview several people on the team. During each of those interviews, I have a short window of time to discover as much as I can about them, their specific strengths/weaknesses, their specific market, and what […]
2 requirements to win sales and influence customers with an aggressive approach The best salespeople I know are very aggressive. I didn’t say they were pushy, salesy, or annoying to their customers. Quite the opposite. Their customers love them for their aggressive style. Often, when I am brought in to work with a sales team, […]
Quit talking and let them test drive your products The picture enclosed is what I drew up as the order of learning. As someone who runs training programs every week, I needed some way to explain to my audiences the importance of putting their customers in the driver’s seat of their products. Your customers are […]
Your personal brand is as important as your company or product brand You may not realize it but you have a brand. Just like your company or the products you sell, your customers have an image (brand) in their minds when they think about you. Many companies think they own their brand. We can certainly […]
“I can’t…” is often the problem Prior to any sales training workshop, I have attendees fill out a self-assessment. On it, they rank themselves from weak to strong in many different selling skills. Then, I interview several of those salespeople to get a better understanding of their role, their territory, and their challenges. These skills […]
Selling techniques to brighten the dark days of winter The dead of winter is upon us in the northern hemisphere and it can seem a long way off until spring warms us up. The darker days of January and February can bring a mental cloud over our daily mood. That cloud shows up to your […]
A new look at setting goals and achieving your sales success Is goal setting a struggle for you? Or maybe you have been setting goals and not hitting them? In January, a lot of us sit down for our annual review and our annual goal-setting session. Listen to today’s podcast for some unique thoughts on […]
Interview with Jodi Lynch Findley: Key points to improving your Ag career Are you a young-career-minded agribusiness professional? Then listen in as Jodi Lynch Findley joins me on today’s podcast to discuss: For more info and to listen to her podcast: www.jodispeakslife.com to connect on LinkedIn: https://www.linkedin.com/in/jodilynchfindley/
Tell yourself a new story to increase sales confidence Storytelling is a very powerful tool in your sales arsenal. You can quickly use them to win over a prospect or convince a customer to follow your advice. (If you haven’t yet developed this critical selling skill, I highly recommend you do.) Yet, few salespeople understand […]
The 2 questions you need to answer before stepping on the farm On day one of any sales career, never leave the office until you have a good answer to the following question, “Who do we sell to?” After discussing the answers to the “Who” question, I want you to ask the “Why” question. That […]
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