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Sales Maven

Author: Nikki Rausch

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Do sales conversations make you feel awkward or pushy?

It’s time to ditch the outdated salesy strategies.

Your guide, Nikki Rausch, will show you how to combine kindness with selling skills to meet your prospects where they are.

And in the process, how to uplevel your influence and income.

Learn how to earn business easily and effortlessly.
219 Episodes
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Many entrepreneurs debate creating a unique voice on social media. It’s understandable for brands to question the wording they use when there’s so much content out there. After all, your word choice is how your ideal clients recognize how aligned you are with their needs. What words connect with them the most? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how word choice matters when selling during this Sales Success Story on this episode of the Sales Maven Show. Tracey Warren manages her company, Ignite Your Champions, as a community creator, content creator, and engagement specialist. She makes social media marketing fun, simple, easy and effective so you can eliminate the hustle and scarcity thinking that often comes with owning a business. Business coaches and consultants hire her to provide consistent social media content and presence that gets ideal clients to take action. In today’s episode, Nikki and Tracey discuss how word choice matters when selling. Tracey talks about how changing a few words upgraded her content, and now this word choice habit has become a fun challenge whenever she creates content for social media. Listen as Nikki and Tracey talk about embracing the little ways to make your content unique to you and your ideal clients. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00   In This Episode: [00:27] - Welcome, and thank you for listening! [00:49] - Tracey Warren helps you build a media presence that gets your ideal clients to take action. [03:34] - Tracey explains the title of her upcoming book that you can’t ignore. What’s the story? [05:01] - Sometimes support means showing up as a cheerleader. [07:55] - Tracey talks about how changing these few words changed her content. [10:25] - Embrace the little ways you can make your content unique to you. [13:23] - Have fun and experiment with language to attract your ideal clients. [16:10] - Tracey talks about the amazing community of the Sales Maven Society. [18:20] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Tracey: Tracey Warren Facebook | LinkedIn | Instagram Ignite Your Champions: Build Your Business by Creating Connection and Community Six-Word Lessons for Successful Social Media
Some questions send us on a spiral, while others aim our trajectory. If you switch out spiral questions for trajectory questions, you’ll find that you get so much more from your coach. How do you turn a spiral question into a trajectory question?  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the one question Nikki wishes people would stop asking her as a sales coach on this episode of the Sales Maven Show. In today’s episode, Nikki explains why the questions you ask your coach could expand or limit your options. Listen as Nikki discusses questions that are more helpful to your business and allow you to get the most out of your coaching experience.  Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she sprovides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:08] - Nikki talks about investing in coaching. [03:35] - What type of coach is Nikki? [05:55] - Sometimes asking the right question instead gives you more options. [07:28] - Nikki recommends these questions [10:14] - Nikki says to look for the coaches that help you do this thing. [12:07] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   
Your ideal clients are excited to start their journey. They’re finally ready for action and don’t want to be thrown off course by distractions. You want to make your sales conversations, offers, and solutions as easy as possible to create a seamless experience for them. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn to make buying easier for your clients during this Sales Success Story on this episode of the Sales Maven Show. Women facing transitions in their professional or personal lives hire Jenine Camins to guide them through these moments of change toward greater fulfillment, success, and confidence. As a seasoned Certified Life Coach and Mindfulness Trainer, Jenine has been using her compassionate, empowering, and realistic approach to guide clients as they push through the discomfort and obstacles of change toward a future that they're excited about! In today’s episode, Nikki and Jenine discuss how to make buying easier for your clients. Jenine shares how she made her sales conversations seamless and secured more work. She talks about building rapport with clients through how you show up, not just words. Listen as Nikki and Jenine talk about making connecting with your ideal clients as easy as possible. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00   In This Episode: [00:27] - Welcome, and thank you for listening! [00:45] - Jenine Camins is a life coach for people who are ready to initiate change. [02:03] - Have you changed your routine lately? [04:53] - Authentic selling is about building rapport. [07:30] - Make it as easy as possible to connect with people. [09:25] - “Yes, Of course.” [11:09] - Walk the walk. [13:28] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Jenine: Jenine Camins Instagram |LinkedIn | Facebook Free Resource from Jenine: Living With Authenticity: A Guide to Aligning Actions With Values for Fulfillment and Success
Life is filled with inspiration for your next business idea. All that’s left to do is to tap into your passion and figure out which idea to pursue. Where will your passion for business take you next? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to position yourself to thrive in business and produce true value for your audience. Today, learn how to generate your next business idea in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Jennifer Bradley started her journey in 2010 when she began her career as a Speech-language Pathologist. Faced with budget constraints for therapy resources while working with children, she began creating her own therapy materials, eventually venturing into selling them on Teachers Pay Teachers. Recognizing the need for greater control of her own business, Jennifer started a membership in 2017 for speech therapists. She grew the community to 1500 members before deciding to sell the business in 2023. Now, Jennifer is starting a new venture – "Not Simply Mom," a platform designed to empower stay-at-home moms to build their own online businesses. In today’s episode, Nikki and Jennifer discuss how to develop your next business idea. Jennifer talks about finding a new passion after selling her company. Listen as Nikki and Jennifer discuss developing passion around a new business idea. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:57] - Jennifer Bradley talks about her experience of selling her business. PART 1 [04:22] - Jennifer Bradley talks about her experience of selling her business. PART 2 [07:10] - “I needed something of my own.” [09:51] - Jennifer talks about finding a new passion after selling her company. [12:25] - Passion for the business. [13:33] - “She’s found it.” [15:14] - Jennifer explains the strategy behind narrowing your offer. [18:02] - Do you have peers you can grow together with? PART 1 [20:54] - Do you have peers you can grow together with? PART 2 [23:16] - Getting things done even when it’s uncomfortable. [26:00] - Jennifer talks about continuously learning. [28:51] - Jennifer and Nikki talk about investing in coaching. [31:08] - How does passion for a craft develop over time? [33:01] - What’s next for Jennifer? [35:34 - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Jennifer: Jennifer Bradley Quarterly Goals & Priorities Instagram | Facebook 
Improving your sales skills supports your business in two major ways. First, potential clients understand your business better. Second, you develop more self trust in how you handle sales conversations. What could you do to build self trust to support your expertise? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the confidence that comes from up-leveling your selling skills during this Sales Success Story on this episode of the Sales Maven Show. Kathy Farah is passionate about helping small business owners unlock the power of their email list by increasing engagement and revenue per subscriber. She brings over 16 years of experience in project management, leadership, and relationship building to help her clients deepen their connections with their email subscribers and re-engage cold email lists. In today’s episode, Nikki and Kathy discuss topics about the confidence that comes from up-leveling your selling skills. Kathy shares how she redefined her offers and became comfortable with sales conversations. Listen as Nikki and Kathy talk about the confidence that comes from solidifying your sales skills. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00   In This Episode: [00:27] - Welcome, and thank you for listening! [00:46] - Kathy Farah is a ConvertKit Email Marketing Strategist who can help you re-engage your audience. [03:10] - Are you hesitant to reach back out to your audience? [06:07] - Kathy talks about rethinking her offers. [09:00] - Putting empathy in your business. [11:54] - Kathy talks about the core elements of managing your email list. [14:45] - “The connection has been wonderful.”  [17:35] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Kathy: Kathy Farah LinkedIn Free Resource: 4 Email Strategies to Re-engage Your List Episode: How To Make More Money With Less Clients
As a thoughtful entrepreneur, you strive to provide the best service to your clients and community. You might notice that offering such high value can get out of hand if you don’t set intentional expectations. How are you communicating expectations that protect your business and well-being? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn creating boundaries that save you time during this Sales Success Story on this episode of the Sales Maven Show. Dr. Angelique Adams is CEO of Angelique Adams Media Solutions, LLC, a leadership coaching and training consultancy for Ph.D. scientists and engineers. She is an engineer and former corporate executive with 25 years of experience in operations, strategy, and innovation. After managing multimillion-dollar innovation portfolios and leading hundreds of scientists and engineers worldwide, Angelique discovered her true passion is developing people, not products. In today’s episode, Nikki and Dr. Angelique discuss creating boundaries that save you time. Dr. Angelique explains how a monthly membership became a group coaching program in her business, then recalls the boundaries that allowed her to manage the program without burnout. Listen as Nikki and Dr. Angelique talk about developing systems that protect your time and emotional wellness during the sales process. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00   In This Episode: [00:27] - Welcome, and thank you for listening! [00:47] - Dr. Angelique Adams talks about what inspired her current business. [02:31] - Continue to have a love of learning. [04:54] - Dr. Angelique describes how she provides value through speaking, consulting, and more. [07:35] - Dr. Angelique explains how a monthly membership became a group coaching program in her business. [10:19] - Finding boundaries in business. PART 1 [12:38] - Finding boundaries in business. PART 2 [15:34] - Dr. Angelique shares examples of implementing new language in sales conversations to protect your energy and peace. [17:39] - Take away the angst of saying “No.” [20:17] - Dr. Angelique talks about the group sessions in the Sales Maven Society. [22:16] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Dr. Angelique: Dr. Angelique Adams LinkedIn
Marketing is all about conversations. You attract your audience through what you talk about and how you engage with potential clients. An email list creates a friendly ongoing conversation between you and your ideal clients. Have you invited your ideal clients to this opportunity? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to list build in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Shelly Niehaus helps service-based businesses get more clients by developing a solid personal brand and a list-building strategy with aligned content that connects and converts. As a small business owner herself, Shelly realizes it can be very intimidating to build a brand around your work and know how to present yourself to the world. Shelly is a firm believer that marketing does not have to be complicated. It can be fun! In today’s episode, Nikki and Shelly discuss ways to build a loyal email list. Shelly explains how to promote your business in a way that doesn’t feel promotional. Listen as Nikki and Shelly talk about strategies to build a dependable email list packed with value and sales conversations. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [02:08] - Shelly Niehaus recalls when people first started asking her for help with skills. [04:05] - “Marketing is all about conversations.” [06:00] - Shelly talks about understanding your ideal clients. [08:07] - Are you stuck on what to do first? [10:23] - Put your content into the world and see how it lands. [13:16] - “I have a solution for you, and it’s free.” [15:36] - Position yourself as the professional. [17:27] - Shelly talks about segmenting your email lists to customize the client journey. [20:05] - Shelly describes the balance for nurturing clients with value then starting sales conversations. [23:06] - How often are you talking about your freebie(s)? [25:34] - How often are you emailing your list? [27:07] - Shelly explains how to promote yourself in a way that doesn’t feel promotional. [29:30] - Start list-building now if you haven’t. [32:25] - Start with your list, then work backward. [34:43] - Shelly enjoys spending time in nature. [37:34] - What’s next for Shelly? [40:04] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Shelly: Shelly Niehaus Email Quickstart Guide Overcome Overwhelm, Take Back Your Life Educated Empowered Inspired Podcast LinkedIn | Facebook | YouTube | Instagram  
Online business changes the lives of so many people, which is why it’s such a sought-after goal. Many people make it seem easy so there’s confusion about how to make an online business successful. What does it really take to thrive in online business? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to create wealth online in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Internationally acclaimed and award-winning online marketer, best-selling author, top podcaster, and speaker, Scott Aaron, is the go-to specialist when it comes to converting traffic, establishing connections, generating leads, creating sales, and building personal brands all using LinkedIn. Scott is passionate about helping fellow entrepreneurs achieve success while building their own network organically and without complicated and costly marketing tactics. In today’s episode, Nikki and Scott discuss ways to create wealth online. Scott talks about adding value to the platforms where you engage your audience. Listen as Nikki and Scott talk about building the “Know, Like, and Trust” factors with your audience while managing your entrepreneurial journey. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [02:05] - Scott Aaron talks about the catalyst for his journey. [04:23] - Was there a pivotal moment that changed Scott’s initial trajectory? [07:21] - Scott recalls the funny coincidence of how he ended up choosing his college major. [10:06] - “I get to do it all.” (and so can you) [12:39] - You must build the “Know, Like, and Trust” factors with your audience. [15:10] - Wake up to live, not only to work. [17:54] - Scott talks about adding value to the platforms where you engage your audience. [20:11] - Scott shares his thoughts on continuing to strive for the next level. [22:46] - How does Scott approach goals? [25:39] - Scott explains how to break down the numbers of your goals. [28:25] - What are some highlights of having an online business? [31:18] - Here’s why you shouldn’t immediately “Fire your boss” as some gurus may tell you. [33:57] - Not everyone is meant to be an entrepreneur. [36:40] - Are you fully committed? [38:31] - Scott talks about changing your money mindset for investing in your business. [40:59] - Invest in yourself before asking others to do so. [43:41] - “Implementers get results.” [45:36] - Scott enjoys spending time with his family, friends, and community. [47:16] - What’s next for Scott? [49:06] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Scott: Scott Aaron Networking and Marketing Made Simple Podcast The Time to Grow LinkedIn | Facebook | Twitter | Instagram
People can feel left out or annoyed by content without the brand realizing the impact of what’s published. Awareness of different ways of being is important for brands to consider. Placing yourself in another person’s experience helps you understand the world differently and possibly helps you avoid a hurtful misunderstanding. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to create messages that bring people in without shutting others out in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Dr. Jen O'Ryan is a strategist specializing in Inclusion, Diversity, and Representation. She works with business leaders to humanize their brand, content, and messaging. Jen combines a PhD in Human Behavior with 25 years of leading global product launches, designing new experiences for customers, and building teams. She is also the author of What’s Behind Your Brand, which encourages brands to improve the human aspect of business. In today’s episode, Nikki and Dr. Jen discuss creating messages that bring people in without shutting others out. Dr. Jen shares about humanizing written, auditory, and visual content with an inclusive style guide. Listen as Nikki and Dr. Jen talk about blending humor, storytelling, and evidence-based approaches for an empathetic brand. Nikki invites you to join the Sales Maven Society; take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout, use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:56] - Dr. Jen O'Ryan shares how her tech background influences her current work. [04:18] - Dr. Jen talks about humanizing content with an inclusive style guide. [06:05] - Dr. Jen gives an example of the nuances for replacing words in messaging. [08:25] - Placing yourself in another person’s experience helps you understand the world differently. [11:20] - “This is what your customer is seeing.” PART 1 [14:06] - “This is what your customer is seeing.” PART 2 [17:00] - Dr. Jen talks about how we develop default words while growing up. [19:58] - Dr. Jen explains why investing in these message changes is important. [22:12] - Improving the human aspect of business. PART 1 [24:02] - Improving the human aspect of business. PART 2 [26:30] - Dr. Jen encourages teams to invite people who process information differently. [28:09] - The difference of intention and impact. [31:07] - Dr. Jen talks about changing the messaging of images. [33:59] - Representation can’t be formulaic. [36:31] - Progress along the journey. [39:30] - Creating a safe and trusted environment in your business. [41:45] - What are ways to work with Dr. Jen? [44:44] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Dr. Jen: Dr. Jen O'Ryan jen@pagingdrjen.com What’s Behind Your Brand Schedule time with Dr. Jen LinkedIn | Instagram  
The Sales Maven Society welcomes another Member Appreciation Celebration for the fourth year in a row! This tradition reflects Nikki’s philosophy to “surprise & delight” people when there’s a chance to do so. What other reasons does Nikki uphold this tradition?  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about inspiring client behavior with client appreciation initiatives on this episode of the Sales Maven Show. In today’s episode, Nikki discusses inspiring client behavior with client appreciation initiatives. She recalls what’s worked and hasn’t worked as she gives members an opportunity to participate in a meaningful way. Listen as Nikki talks about ways to engage, reward, recognize, and drive client behavior. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [02:26] - Nikki shares the story behind the Member Appreciation Celebration in the Sales Maven Society. [05:19] - Nikki explains the origin of “participoints” in the Sales Maven Society. [07:57] - What behaviors can client initiatives inspire to benefit your clients and your business? [10:00] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   
Clients view your referrals as an extension of yourself. Bad referrals backfire and ripple into the relationship you have with your clients. What can you do to buffer or completely avoid such situations?  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how to avoid tarnishing your reputation with a bad referral on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about how to avoid tarnishing your reputation with a bad referral. She recalls unknowingly giving a bad referral to one of her largest clients and what she did to redirect the situation before it actually got bad. Listen as Nikki talks about filtering referrals, giving disclaimers, and saying “No” to certain referrals. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [03:00] - Nikki talks about unknowingly giving a bad referral to one of her largest clients. PART 1 [05:37] - Nikki talks about unknowingly giving a bad referral to one of her largest clients. PART 2 [08:01] - What is Nikki’s reflection on that situation? [10:43] - Remember that referrals should have mutual benefit. [12:39] - Nikki shares how to add more context to your referrals as a disclaimer. [14:41] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   
As Nikki likes to say, “You can’t AI your way into sales.” Sales conversations require collaboration and a personal flair. No matter how high-tech and seamless an experience is, people still appreciate a human touch.  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about why you shouldn’t use AI for selling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about why you shouldn’t use AI for selling. She shares the reason AI is a slippery slope despite being useful in some cases. Listen as Nikki talks about remaining genuine instead of spammy in your sales conversations. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [00:58] - Nikki explains why AI is a slippery slope despite being useful in some cases. [02:36] - Why can’t you AI your way into sales? [05:18] - AI spams the same methods over and over again. [07:25] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   
It’s understandable. You are a top-performing entrepreneur who takes a careful look at your business. You’re the first to give yourself feedback or critique your work. However, have you thought about this: Self-judgment is not the same as self-awareness? You don’t need to self-sabotage by being overly harsh on yourself.  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how to stop sabotaging your sales success on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about how self-judgment is detrimental to your success and how to avoid this sabotaging behavior. She shares insights from her personal experience and her honest discussions with others. Listen as Nikki talks about finding ways to let go of sabotage and embrace your current business performance with grace. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:23] - Nikki talks about self-judgment being detrimental to your success. [04:23] - In what ways can you step out of self-judgment? PART 1 [07:20] - In what ways can you step out of self-judgment? PART 2 [08:57] - Nikki recalls the ups and downs of the past year. [11:40] - “That’s where freedom lies.” [14:16] - Nikki talks about identity statements. PART 1 [17:04] - Nikki talks about identity statements. PART 2 [19:44] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Podcast Episodes Referenced: Three Ways to Overcome a Sales Slump Stop Selling Yourself Short  
Group programs are seriously some of the most rewarding work. These offers maximize time, create a great return on investment, and keep cash flow coming. They also maximize the impact you have on the world with a group of your ideal clients. What can you do if your group program hasn’t been filling up?  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about what to do when your group program isn’t filling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about using offer fundamentals to help you fill your group programs. She shares how there are questions and points to think about before launching a group program. Listen as Nikki talks about securing potential buyers willing to spend at the price point you charge. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [02:48] - Do you have an audience? [05:22] - Are you sure you have active potential buyers? [08:18] - Nikki talks about knowing where your potential buyers are coming from. [11:06] - Ask potential buyers what’s stopping them from buying. [13:37] - Nikki shares common reasons people don’t buy at first. PART 1 [16:32] - Nikki shares common reasons people don’t buy at first. PART 2 [19:16] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven
Confidence is transferable. When you have on clothes that make you feel your best, you show up more powerfully. Your confident image transfers into how you communicate your business and how potential clients view your offers. How can you best present the confidence of your brand? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to show up and represent yourself and your brand on sales calls (in-person and Virtual) in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. After 20 years as an executive in the fashion and beauty space, Angela Foster is now a Petite Style Coach. Busy, high-achieving Petite women hire her to create a closet filled with clothes that fit their height and flatter their body shape. Her clients are confident in being visible and representing their business and personal brand in any professional setting. All while eliminating the frustration and decision fatigue busy professional women experience getting dressed in the morning. In today’s episode, Nikki and Angela discuss how best to represent yourself and your brand during sales conversations. Angela talks about planting seeds of confidence and gaining clients using your style. Listen as Nikki and Angela talk about projecting the image you desire, knowing your signature styles, and understanding mindful fashion choices. Nikki invites you to join the Sales Maven Society, take advantage of this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then at checkout use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:48] - Angela Foster works with petite female professionals so being fashionable is a stress free experience. [04:01] - “It’s so much easier to walk away from it.” [05:30] - Plant seeds of confidence. [08:06] - How can you present the confidence of your brand? [10:52] - If you want to charge high-value rates, your image needs to step up and match that value. [13:44] - Your overall style influences what you signal to clients. PART 1 [15:16] - Your overall style influences what you signal to clients. PART 2 [17:20] - “You should be earning the person’s business.” [19:56] - Are you projecting the image you desire for your brand? [22:44] - Angela talks about which style aspects communicate your brand messaging. (Hint: More than color.) [25:42] - Which words describe your brand? [28:43] - Don’t forget these style pointers from Angela! PART 1 [31:22] - Don’t forget these style pointers from Angela! PART 2 [33:17] - Do you know your signature styles? [35:38] - Angela talks about knowing your signature style for different occasions. [37:29] - Angela gushes over her puppy. [39:37] - What’s next for Angela? [41:23] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Angela: Angela Foster LinkedIn To take the Style Body Shape Quiz (No Fruit Salads) from Angela: angelafoster.co/salesmaven Previous episode appearance: Thought Leadership & Sales ON-AIR Coaching Call
Building from where your strengths and values live allows your business to become a shining light. The best part about that light is how it acts as a signal for intentional customers. What can you put out that signals and speaks directly to your ideal clients? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to reach your ideal client in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Jessica Osborn is an experienced marketing strategist and business coach, host of She’s The Business Podcast, author, and mum of 2! She spent 20 years building successful brands for global and local enterprise, then ditched her top executive job for entrepreneurship, founding two online businesses of her own since 2010. She’s passionate about changing the ‘rules of work,’ showing that it’s possible to prioritize raising a young family and be highly successful in business working part-time hours. In today’s episode, Nikki and Jessica discuss how to attract intentional buyers so you build a fulfilling and wildly profitable business. Jessica describes how female coaches and service professionals can magnetically attract the right clients without complicated campaigns. Listen as Nikki and Jessica talk about reaching and engaging your ideal clients. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:48] - Jessica Osborn explains why she originally changed her mind about her career path. [04:44] - “I’ll work for myself.” PART 1 [07:07] - “I’ll work for myself.” PART 2 [08:53] - Jessica explains why “finding clients” isn’t the approach you need. What helps instead? [11:48] - You become the guide for your clients. [13:43] - How can you specify your content to stand out to your ideal clients? [16:44] - Create chances for your ideal clients to engage with you. [19:25] - Ask these two questions if engagement is low.  [21:58] - Do you know your conversion rate for your ideal clients? [24:33] - Jessica talks about attracting intentional buyers. [26:27] - How long do you have to warm someone up before putting an offer in front of them? [29:22] - Make sure your ideal clients know who you are. [32:18] - What does Jessica think of cold emailing? PART 1 [35:18] - What does Jessica think of cold emailing? PART 2 [37:53] - “There will be a time when they’re ready.” [40:36] - Talking with clients who are ready for action. [42:51] - “Why didn’t I do this before?” [45:42] - Jessica says she discovered this thing about herself lately. [47:12] - What’s next for Jessica? [49:14] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Jessica: Jessica Osborn LinkedIn | Instagram | Facebook | YouTube  She’s The Business Podcast Business JAM program To download the 5 Keys to Clients on Tap free Training from Jessica: jessicaosborn.com/tmf 
There seems to be some confusion between soliciting and building relationships that attract prospective clients while making it easy for them to buy from you. Have you ever noticed the main factor that makes these two approaches different?  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the difference between soliciting and relationship selling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about shifting your business from soliciting to relationship selling once you understand the difference. She shares how you can create curiosity before going into selling and keep rapport in every step of the sales process. Listen as Nikki talks about spending less time prospecting and more time working with your ideal clients. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:26] - Nikki describes what “soliciting vs. relationship building” looks like in business. [03:53] - “Soliciting is such a time waster.” [06:14] - Nikki talks about using a relationship-building approach. [08:19] - How do you gain permission from ideal clients? [10:57] - Put out content that strongly attracts ideal clients. PART 1 [13:45] - Put out content that strongly attracts ideal clients. PART 2 [15:44] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven
When talking with others, shared stories give life to true connections. The reason is that anything said in a conversation is secondary to the feeling each person has about the conversation. In the words of Maya Angelou: “…people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to create connection in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Brian Fretwell is the Founder of Finding Good, a company dedicated to helping people have more meaningful conversations. His methodology uses the science behind connection to make listening less transactional and more transformational.  His TEDx has generated over 2.4 million views, his TikTok videos are viewed by millions monthly, and his book "Experts of Our Potential" is widely popular as Brian is a natural, compelling, and engaging storyteller. In today’s episode, Nikki and Brian discuss how to create connections using stories and curiosity. Brian has spent his life exploring how listening can be the most effective tool for change when we use the right questions. Listen as Nikki and Brian talk about exchanging stories as a way to cultivate connection. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales situations; she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [02:10] - Brian Fretwell talks about this project that turned into a business. [04:53] - What are the real benefits of connection? PART 1 [07:42] - What are the real benefits of connection? PART 2 [09:32] - Brian talks about what happens when the brain feels isolated. [11:55] - Know what you need from other people and actively seek it out. PART 1 [14:37] - Know what you need from other people and actively seek it out. PART 2 [16:52] - Brian talks about sharing experiences and following curiosity. [19:15] - Connection holds mutual value. [21:07] - Have authentic questions to bring out the authentic connection. [24:01] - Whatever you say in a conversation is secondary to how they felt.  [26:49] - Brian explains why it’s important to know a person’s story during sales conversations. [29:26] - Realizing the value of stories. [32:07] - How do we improve how we listen? [35:04] - “You get it by giving it.” [37:36] - Brian talks about phrasing your questions. PART 1 [40:13] - Brian talks about phrasing your questions. PART 2 [42:36] - What if you feel like you don’t have a story to tell? [44:31] - How do stories apply to grief? [47:25] - What’s next up for Brian? [49:54] - Brian talks about creating your own case study for cultivating connection. [51:51] - Thank you for listening. Nikki is so grateful you are here! For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Brian: Brian Fretwell brian@findinggood.com TikTok | LinkedIn | Instagram | Facebook | YouTube  What a 15-year old meth addict taught me about leadership (TEDx Talk)
This episode is “a little something extra” for everyone today, as this is the 200th episode. Nikki had no idea this podcast she started in March 2020 would grow to 200 episodes, providing value for the amazing Sales Maven Community and beyond. This podcast is able to continue thanks to listeners like you! Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, two wonderful clients, Cherylynne Crowther and Angela Foster, and Nikki’s lovely team bring up sales questions in an on-air coaching call episode of the Sales Maven Show. Cherylynne Crowther guides individuals on a transformative journey in the realm of special education advocacy. Her immersion in special education advocacy ramped up early in the pandemic closures when she joined the board of directors for a special education advocacy group. Cherylynne's career has focused on communication and information. Her management background in journalism and communication, including as an Emmy-award-winning executive producer at KING 5 TV, MSNBC.com, Edelman PR, and TEDxSeattle, paves the way for an unparalleled experience. After 20 years as an executive in the fashion and beauty space, Angela Foster is now a Petite Style Coach. Busy, high-achieving, Petite women hire her to create a closet filled with clothes that fit their height and flatter their body shape. Her clients are confident in being visible and representing their business and personal brand in any professional setting. In today’s episode, Nikki gathers her team of lovely ladies, Kathy Bliss, Jayme Richardville, and Melissa Spindler, alongside two wonderful clients, Cherylynne Crowther, and Angela Foster, for a lighting round on-air coaching call answering questions. Listen as Nikki answers questions about her approach to upcycling free offers, her favorite thing about being the Sales Maven, and the #1 sales question people asked her over the years. Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [02:11] - Cherylynne Crowther questions if she should offer sliding scale pricing. PART 1 [04:56] - Cherylynne questions if she should offer sliding scale pricing. PART 2 [07:36] - Nikki explains how to upcycle free or discounted services to benefit a broader audience. [09:46] - What is Nikki’s favorite thing about being the Sales Maven? [12:00] - What is Nikki’s most unpopular opinion about business? [14:57] - Angela Foster wonders which question people don’t think to ask Nikki. (Hint: Lifetime Value) PART 1 [17:54] - Angela Foster wonders which question people don’t think to ask Nikki. (Hint: Lifetime Value) PART 2 [19:41] - Nikki jokes about how bad she is with anniversaries. [21:38] - What’s the best response when people say “No” to a pitch? [23:38] - Nikki reveals the #1 sales question people asked her over the years. [25:20] - What was Nikki’s ultimate goal when building Sales Maven? [27:06] - Nikki shares which sales deal she’s most proud of over the years. PART 1 [29:29] - Nikki shares which sales deal she’s most proud of over the years. PART 2 [31:11] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven    Find Cherylynne: Cherylynne Crowther LinkedIn    Find Angela: Angela Foster LinkedIn   Previous Episodes: Episode 155: Thought Leadership & Sales Episode 100: 100 Episodes – Sales Maven Team & Questions For Nikki
We all get scammed or find ourselves in these awkward positions sometimes, and spreading awareness makes it less likely to happen to others. If you find yourself in a similar situation, this is what you want to look out for.  Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how Nikki got scammed by a new sales “strategy” on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion talks about a recent encounter with a questionable sales strategy. She shares her experience of getting scammed and adds her business perspective on how the strategy impacts the entrepreneurs’ brand in the long term. Listen as Nikki talks about why entrepreneurs taking a chance on a strategy is nothing new, but experimentation still needs to happen with “integrity.” Nikki invites you to join the Sales Maven Society. Don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, and sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!   In This Episode: [00:27] - Welcome, and thank you for listening! [01:52] - Nikki talks about a questionable strategy people are using to pitch services. [04:50] - Nikki shares the first sign that it was a scam. [07:39] - “This is a scam.” [09:16] - Nikki talks about using strategies with integrity. [12:15] - Thank you for listening. Nikki is so grateful you are here!   For more actionable sales tips, download the FREE Closing The Sale Ebook.   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com Facebook | Twitter | LinkedIn | Instagram Sales Maven Society Work With Nikki Discussion To download free Resources from Nikki: www.yoursalesmaven.com/maven   
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Comments (1)

Robin Henry

I love this podcast. as a woman who is also a small business owner, her advice has been golden. She proves that just as the heroine's journey is different from the hero's, you can be yourself and still close sales. she is always kind and caring with her guests and with her coaching. Take a listen, you won't regret it. 😄

Oct 8th
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