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The Online Marketing Podcast
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The Online Marketing Podcast

Author: Bailey Soolsma-Rost

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Welcome to "The Online Marketing Podcast," presented by Violet Coast Media Inc. This dynamic podcast is your ultimate resource for service-based business owners who want to unlock the power of digital marketing. Get ready for a kickstart to your day with actionable online marketing tips that you can immediately implement in your business!

Designed specifically for busy entrepreneurs and business owners like you, this podcast is a go-to guide to help you stay informed about the latest marketing trends without sacrificing precious time running your business. Join your host, Bailey Soolsma-Rost, in short, and impactful episodes that cut straight to the chase, providing you with valuable insights to fuel your success.

At "The Online Marketing Podcast," we cover various topics tailored to your needs. From social media marketing strategies on platforms such as Instagram, Facebook, Pinterest, Youtube and TikTok to mastering digital ads, building brand awareness, search engine optimization techniques, and maximizing the power of email marketing, we've got you covered.

As an agency specializing in digital marketing for service-based businesses, Violet Coast Media Inc. brings you industry expertise and insider knowledge. We aim to empower you with practical tips, effective strategies, and real-world examples to enhance your online presence, attract more customers, and ultimately grow your business.

Whether you're a seasoned entrepreneur or just starting your business journey, "The Online Marketing Podcast" is your go-to resource for staying ahead in the rapidly evolving digital marketing landscape. Let us be your trusted companion on the path to online marketing success.

Join us now and start your day with actionable marketing insights. Get ready to supercharge your online marketing efforts, boost your brand's visibility, and achieve your business goals.

Website: www.violetcoastmedia.coom
Social: @violetcoastmediainc

13 Episodes
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Welcome to "The Online Marketing Podcast," the go-to resource for service-based businesses seeking to expand and thrive in the digital realm. In this highly anticipated episode, titled "How To Market A Franchise Opportunity," we explore the essential core marketing elements and dive into the art of building a strong online presence for your franchise. As a franchise owner, marketing your franchise opportunity effectively is crucial for attracting potential investors and driving growth. Join u...
Welcome to another insightful episode of the Online Marketing Podcast, the ultimate destination for franchise owners and digital marketing enthusiasts. In this exciting installment, we dive deep into franchise marketing, debunking common misconceptions and uncovering strategies to drive organic traffic and support your franchisees. Join us as we challenge the misconceptions surrounding franchise marketing and shed light on the power of effective digital strategies. Whether you're a franchise ...
Instagram Reels is proving to be a powerful tool for businesses for a lot of reasons. Organic reach Less competition Fun & engaging content Come learn if Reels is right for you, and then pick up our free training to get started! Service Based Businesses: www.violetcoastmedia.com/10k Reels Training (Coming soon): www.violetcoastmedia.com/reels Let's connect: www. Instagram.com/violetcoastmediainc
Action takers! Today we are talking about 3 things you should take away from 2020, and what actions you need to take. We are challenging you to step up and start taking action on things that may have got left in the dusk when you reopened. Add 10k to your service based business http://www.violetcoastmedia.com/10k Follow us on IG: www.instagram.com/violetcoastmediainc
A lesson of abundance in your business, and trusting the process of growing a business. "Would you make less money today if you could hit your goal numbers in 3-6 months?" This podcast explores the idea of growth and what it looks like to reinvest in your business while still living the life you want. We explore areas that you can reinvest in your business, and how they align with your business goals. Instagram: www.instagram.com/violetcoastmediainc
In this episode we explore how to get repeat customers to your business using digital marketing techniques. Email MarketingSocial Media MarketingAds We talk about how it's easier to get repeat customers, and how to continue to use your platforms to serve them and bring 25-95% from revenue to you business. Services Website: www.violetcoastmedia.com Community Instagram: violetcoastmediainc
In this episode, we learn about how to use contests online during Covid-19 and beyond. This is for you if: You own a business that has seen an increase in revenue since Covid-19 or you are wanting to learn how to implement contest for the future opening of your business. We talk about the purpose of these contestsTrackable resultsWhat these contests actually do for your communityWorksheet: Download Join the community on Instagram
In this episode we are going to reshape time and value to answer a common questions on your minds-> "When is it time to outsource" We will think about ideas like: Can I afford it?What don't I like doing?How much am I indirectly paying myself to do it?Do I know what i'm doing?Do I have time to do it?Instagram Community: @Violetcoastmediainc Free Consultation: www.violetcoastmedia.com
This comes down to.. Industry & what phase your business is in. Starting Growing Struggling Maintaining It's important to always test the methods of marketing you are doing to make sure they are providing results for your business. You can determine this in asking yourself what each platform is doing for you. Typically you spend a percentage of your budget on current customers, to maintain your current audience. Topics Covered: Email Marketing Social Media Marketing Facebook Ads...
Do you feel like you are over stretched with social media? In this episode we teach you how to use a major piece of content (Blog, Video, Interview) to start showing up on platforms like Instagram, Facebook, Pinterest, Twitter, and your newsletter with the content you are already creating! Connect: Instagram.com/violetcoastmediainc Worksheet: https://mailchi.mp/15c23195935d/episode4 Subscribe now!
Are you wondering what you should be doing during Covid-19 if you business is labeled non-essential and seeing a decrease in business or you have closed for the time being? Tune into this weeks episode to get inspired to continue to work on your business, pivot, and help kickstart the future of your business. Connect: Instagram.com/violetcoastmediainc Worksheet: https://mailchi.mp/95a86413426e/non-essential-service Subscribe~ Next week -> How to use major content to populate your soc...
Are you curious about what type of marketing essential services should be doing right now in the middle of Covid-19? We are bringing you an episode that is not sugar coated to be approved by the media and illustrates "proper messaging for the times". What we will teach you is how to tailor your messaging for growth and sensitivity to reflect well on your business during these times. We are going to get real about.. A. The fact that your competitors are closed B. Now is the time to promote...
Intro

Intro

2020-04-1301:33

Welcoming you to The Online Marketing Podcast! An easy way for business owners and entrepreneurs to stay up to date on marketing trends, while they are busy running their business.
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