Wealth Wisdom Financial Podcast

In this episode of the Wealth Wisdom Financial Podcast, we're joined by Jason Petro, a Certified Profit First Professional and seasoned entrepreneur with over 20 years of experience as a small business owner.   Jason is one of the founding owners of the Profit First App, developed in partnership with Mike Michalowicz, author of Profit First. Having implemented the system in his own businesses, Jason now helps other entrepreneurs do the same—turning profit into a consistent, repeatable habit rather than an afterthought.   Together, we explore why traditional accounting often leaves business owners frustrated, how Profit First shifts both behavior and mindset around money, and why building intentional systems is the key to sustainable profitability.   This conversation goes beyond spreadsheets and software. It's about creating clarity, confidence, and a business that truly supports the owner—not just the expenses.   ⭐ Key Quote "Profit isn't what's left over after expenses—profit is a habit, and when you build it intentionally, everything else falls into place." About Jason Petro Jason Petro is a Certified Profit First Professional Coach and seasoned entrepreneur with more than two decades of experience owning and operating small businesses. As one of the founding owners of the Profit First App, created in partnership with Mike Michalowicz, Jason has been deeply involved in bringing the Profit First methodology to life through technology.   Having implemented Profit First in his own ventures, Jason now works with small business owners to help them build lasting profitability, improve cash flow, and make confident financial decisions. His passion lies in helping entrepreneurs make profit a consistent habit, not a once-in-a-while win.   What You'll Learn in This Episode: Jason Petro's role in the creation of the Profit First App How Profit First works in real-world businesses Why profit must be intentional to be sustainable The behavioral side of money management Common cash-flow challenges business owners face How systems—not willpower—create financial success Why profitability should come before growth   Who This Episode Is For: Small business owners and entrepreneurs Service-based businesses Anyone using or considering Profit First Business owners who want clarity, consistency, and control over their finances   If you've ever felt like you're working hard but profit still feels unpredictable, this episode will help you see how building the right system can change everything.   More on Profit First: https://wealthwisdomfp.com/profit More on Jason Petro: https://www.profitprocoach.com/ Get the Profit First App here: https://profitfirstapp.com/?via=wwfp    00:00 Welcome to Wealth Wisdom Financial Podcast 00:16 Introducing Live Counter Flow and Wealth Wisdom 01:06 Meet Our Guest: Profit First Coach Jason 02:52 Jason's Journey from Engineering to Profit First Coaching 04:28 Implementing Profit First: Challenges and Successes 06:05 Transitioning from Engineering to Coaching 07:59 The Importance of Profit First for Small Business Owners 10:28 Addressing Debt and Financial Challenges 14:26 Setting Goals and Making Financial Adjustments 17:28 Using Technology and Software for Financial Management 21:14 Client's SaaS Expenses Shock 22:29 Building the Profit First Software 24:36 Profit First App Features and Benefits 29:24 Navigating the Profit First App 39:20 Upcoming Features and Conclusion   Watch on YouTube: https://youtu.be/CHsYzS9oFhQ 

What do you do when the thing you've been building needs room to become something bigger?   Most people barrel into January with fresh goals, new planners, and that familiar pressure to start strong. But what if the bravest thing you could do right now is... pause? This isn't a farewell episode. It's a pivot point. In this final episode of the year, Brandon and Amanda share something they've been wrestling with behind the scenes. The podcast, the brand, the way they serve you—it's all evolving. And evolution needs breathing room. Before they step back, they're leaving you with one powerful gift: a simple end-of-year practice to reset your financial nervous system. No resolutions. No pressure. Just presence.   You'll discover: Why your money doesn't need a new plan—it needs a new nervous system experience The STILL Method™️: a 5-step practice you can use right now to end the year grounded instead of anxious What's actually happening behind the scenes (and why they're pressing pause on weekly episodes) Where to stay connected while they build what's next A gentle reminder that sometimes the most productive thing you can do is stop   Key Quote: "You can't strategize your way out of a dysregulated financial nervous system. Change doesn't start with discipline. It starts with stillness."   This episode is for anyone who's felt the pressure of year-end reflection turn into year-end anxiety. It's a permission slip to slow down. To breathe. To trust that what's being built in the quiet will be worth the wait.   Stay connected: The best place to follow along during the pause is Amanda's Substack: livecounterflow.substack.com and Brandon's TikTok: tiktok.com/@livecounterflow That's where the next chapter is being written.   Resources mentioned: Find Your Flow Quiz — 10 questions to discover your financial personality Financial Nervous System Diagnostic — A deeper 54-question assessment Profit Planning Network 2026 — Enrollment closes January 2nd   00:00 Welcome to Wealth Wisdom Financial 01:56 Reflecting on the Past Year 02:38 Introducing the STILL Method 03:28 Year-End Practice for Financial Health 05:56 Exciting Announcements and Future Plans 08:42 Staying Connected During the Pause 11:08 Final Thoughts   Watch on YouTube: https://youtu.be/TS3DCvf5Sq4 

What if the real problem isn't your work ethic? What if it's that nobody ever taught you how to run a profitable business?   You went into business to make a difference. To take care of your family. To build something that matters. But somewhere along the way, the dream turned into a grind. You're exhausted, stretched thin, and wondering why success still feels so far away.   Sound familiar?   Neeka Williams felt the same way. As the practice administrator for a urology company, she was doing all the "right" things—showing up every day, solving problems, keeping the wheels turning. But she kept asking herself: There has to be more to this, right?   In this episode, Brandon sits down with Neeka to talk about her year inside the Profit Planning Network. This isn't a story about magic formulas or overnight wins. It's about finally having a framework that fits who you actually are—and a community that keeps you accountable to your own goals.   You'll discover: Why most business advice fails entrepreneurs who think differently (and what to do instead) How understanding your "financial archetype" can change the way you plan, save, and grow The one shift that let Neeka walk away from her business for a full week—without anything falling apart Why emotions in business aren't a weakness, but actually a guide to your next move What happens when you stop being embarrassed about needing help and start treating business like the skill it is   Key Quote: "People don't go into business to fail. You go into business to be profitable, to make a positive impact, to pass on a legacy. You just don't know how—and what Wall Street says and what the business gurus say hasn't been working." — Neeka Williams   If you've been feeling like you're running on a hamster wheel and wondering when it gets easier, this conversation is for you.   Resources mentioned: Find Your Flow Quiz — 10 questions to discover your financial personality Financial Nervous System Diagnostic — A deeper 54-question assessment Profit Planning Network 2026 — Join our community of business owners building profitability and wealth Urology Consultants, Inc. — Neeka's practice (and a reminder for the guys to get checked!)   00:00 Welcome to Wealth Wisdom Financial Podcast 01:01 Introducing Neeka Williams and Her Journey 01:41 Joining Profit Planning Network 04:35 Experiences and Insights from PPN 13:12 The Role of AI in Business 19:11 Understanding Emotions in Business 20:36 The Importance of Reflecting on Feelings 21:59 Who is PPN For? 23:08 Balancing Sales and Expenses 25:15 The Value of Certification and Experience 28:48 The Role of Profit Planning 32:11 Encouraging Regular Health Check-ups 34:29 Final Thoughts and Enrollment Information   Watch on YouTube: https://youtu.be/cDBONHEVILA 

What If Everything You've Been Told About Building Wealth Is Wrong? Have you ever wondered why the financial industry treats entrepreneurs like they should act like employees? Save for retirement. Max out your 401(k). Lock your money away for 30 years. That advice might work for someone with a steady paycheck and a pension. But for business owners? It's a recipe for disaster. In Part 2 of our conversation with Perry Marshall, we're pulling back the curtain on what's broken in the financial planning world—and how we're using Profit First, Infinite Banking, and AI tools to help business owners build wealth on their own terms. You'll discover: Why the conventional financial industry is designed to extract money from entrepreneurs, not empower them The difference between saving for retirement and building actual liquidity (and why it matters more than you think) How we combine Profit First and Infinite Banking to give business owners control over their cash flow AND their wealth-building The AI tools we built to help clients understand their "financial nervous system" before they ever talk to us Why we stopped explaining what we do and started letting people experience it instead Key Quote: "The financial industry is designed to move your money to Wall Street. We're designed to help you build a healthy, profitable business first—and then build wealth from that foundation." This episode is for business owners who've felt like the conventional financial advice never quite fit. If you've ever thought, "There has to be a better way" … there is. And we're showing you how. Resources mentioned: Find Your Flow Quiz — A free 10-question assessment to discover your financial personality Financial Nervous System Diagnostic — A deeper 54-question assessment that reveals your money patterns Perry Marshall's Roundtable 2026 — The mastermind community that helped accelerate our growth Profit Planning Network 2026 — Join our community of business owners building profitability and wealth 00:00 Introduction and Recap 00:39 Shifting Gears: What's Broken in the Financial Industry 03:15 Behavioral Economics and Financial Planning 04:27 Empowering Clients: A Different Approach to Finance 08:12 Combining Profit First and Infinite Banking 11:39 Lessons Learned and Overcoming Challenges 16:54 Transformative Experiences and Future Plans 25:11 Conclusion and Next Steps Watch on YouTube: https://youtu.be/_xNQQzQovf8 

What happens when your dream business nearly destroys you, and then teaches you everything you needed to know about money?   We don't usually talk about this. The early days. The subway rides hauling coffee beans across Chicago. The polar vortex brought us to the edge of bankruptcy. The moment we realized we'd been doing money completely wrong.   But Perry asked us to get real. So we did.   In Part 1 of this two-part conversation, we're pulling back the curtain on our entrepreneurial journey, from bootstrapping a coffee shop with zero financial backing to discovering the principles that would eventually reshape how we help business owners build wealth.   You'll hear: Why we delivered coffee beans on the subway before our shop even opened (and what that taught us about building a business with no money) The brutal wake-up call that came during a Chicago polar vortex—and the single lesson that saved everything What our financial planner told us contradicted everything we thought we knew about "saving for retirement." The three things every entrepreneur needs to survive (hint: passion isn't enough) Why we were told we were "too entrepreneurial" to get hired and how that rejection became our biggest opportunity   Key Quote: "We were naive about how hard it would be. But that naivety is also what kept us going when smarter people would have quit."   This isn't a polished success story. It's the real version—the good, the bad, and the ramen. If you've ever wondered whether you're cut out for this entrepreneur thing, or if you're doing money all wrong, this one's for you.   Coming next week: Part 2 dives into what's broken in the financial planning world and how we're using Profit First, Infinite Banking, and AI to help business owners build wealth differently.   Resources mentioned: Find Your Flow Quiz — 10 questions to discover your financial personality Financial Nervous System Diagnostic — A deeper 54-question assessment Get more info about Perry Marshall's Roundtable here. Profit Planning Network 2026 — Join our community of business owners building profitability and wealth   00:00 Introduction 00:45 The Coffee Shop Dream 03:20 Bootstrapping with Nothing 06:15 The Polar Vortex Wake-Up Call 09:30 Discovering Liquidity Over Retirement 11:45 The Three Things Every Entrepreneur Needs 13:00 Preview of Part 2   Watch on YouTube: https://youtu.be/bC5j2xh8y_g 

What Happens When You Stop Juggling Spaghetti and Start Planning Profit? Have you ever felt like your business is just spaghetti thrown against a wall? You're spinning plates, putting out fires, and wondering which pieces will stick. Joseph Cadavos knows that feeling. With a real estate business closing 90-110 transactions a year, a wife running a med spa an hour away, and three school-aged kids, life was chaos. But here's what changed everything: He stopped trying to do it all and started doing what actually mattered. In this episode, Brandon sits down with Joseph to talk about his year in the Profit Planning Network. This isn't your typical "business success story." It's raw, real, and refreshingly honest about the messy parts of business ownership that nobody posts on Instagram. You'll discover: Why blocking time with your spouse on Google Calendar might be the most profitable thing you do this year How two completely opposite businesses (making people pretty vs. buying ugly houses) used the same framework to find clarity The surprising way AI helped them understand their marriage better What "profit planning" actually means (spoiler: it's not what you think) How having a buffer changes everything when marketing challenges hit Key Quote: "I don't care what you make gross—what matters is what you keep at the end of the month." — Joseph Cadavos This conversation will make you rethink everything about how you're running your business. And maybe, just maybe, it'll convince you to finally schedule that date night. Ready to learn more about creating a business that doesn't consume your life? Visit https://livecounterflow.com/collections/profit-planning-network-2026 to explore the Profit Planning Network.   00:00 Introduction and Welcome 00:19 The Profit Planning Network: An Overview 01:58 Transition to Financial Services 02:55 Launching the Profit Planning Network 04:53 Interview with Joseph Cadavos 06:25 Joseph's Business and Family Life 07:43 Impact of the Profit Planning Network 13:07 AI and Financial Tools 22:05 Final Thoughts and Encouragement 28:24 Conclusion and Call to Action   Watch on YouTube: https://youtu.be/2aZUKO47eBY 

Are you trying to buy your way to financial peace? It's Black Friday season, and every ad promises the same thing: relief. This course will fix your business. This software will organize everything. This planner will finally make you consistent. But here's what nobody's telling you: confidence isn't a product you can purchase. In this no-BS episode, Brandon cuts through the holiday shopping noise to reveal what real financial confidence actually is—and why you can't swipe your card to get it. Discover: Why entrepreneurs get trapped in consumption cycles that look like progress but change nothing The one question to ask yourself before buying anything this week (it's a game-changer) What real confidence actually is (hint: it has nothing to do with your revenue or savings balance) How your nervous system drives more of your money behavior than you realize The difference between buying from clarity vs. buying from chaos Key Quote: "Peace can't be purchased. It has to be practiced. You don't need to fill your life with more stuff. You need to fill your system with more stability." Ready to stop the consumption cycle? Stop buying fake confidence and start building real clarity. Take the Find Your Flow Quiz to discover which nervous system pattern is running your financial life → https://livecounterflow.com/pages/fyf Timestamps:  00:00 Introduction: The Season of Sales & False Confidence 01:58 Why We Buy: Feelings, Not Things 03:08 Confidence Isn't a Product—It's a Pattern 05:20 Why We Built CounterFlow & Clarity Before Consumption 06:59 Tools for Clarity: Find Your Flow & Cash Confidence Roadmap 08:37 Are You Buying from Clarity or Chaos? 13:15 The Live CounterFlow Movement & Confidence Tools 15:01 Closing Thoughts: Building Real Wealth & Stability 🎧 Enjoyed this episode? Share it with one entrepreneur who's on the edge of burnout and about to buy another fix they don't need. Then take the quiz and start building confidence that can't be sold. Work with us: Get tools to build calm, confident cash flow → livecounterflow.com Watch on YouTube: https://youtu.be/MmmulCBxy6I 

What if the guilt and shame around money isn't a character flaw, but a nervous system pattern you can actually change? If you've ever felt like you're "doing everything right" but still can't shake the money anxiety… if you've secretly resented your business while feeling guilty for that resentment… or if you've hit financial goals only to feel exhausted instead of excited… then, this episode will help you understand why. Amanda shares the truth most financial professionals won't say out loud: You can't build calm from criticism. Shame doesn't make you responsible. Shame makes you reactive. In this vulnerable, paradigm-shifting conversation, discover: Why entrepreneurs carry more emotional weight than most people realize (and how it shows up in your money decisions) What shame actually does to your nervous system and why it keeps you hustling to prove your worth The difference between a "self-care break" and a true emotional reset that changes your financial patterns How the STILL Method helps you make money moves from peace instead of panic Why making money without shame is about returning to your natural rhythm Key Quote: "Shame activates your survival system. It tells your brain, 'You're not safe until you fix this.' And that keeps you in constant motion - hustling, optimizing, proving. But here's what's wild: most entrepreneurs don't realize that pattern isn't logical; it's biological." What's possible when you reset? You start seeing your business as an ecosystem instead of a battlefield You stop apologizing for wanting to be paid well You build wealth without guilt because your motives are clean Your Profit First plan becomes easier to stick with Your budget stops feeling like punishment Your goals start feeling like alignment This isn't about fixing yourself. It's about reintroducing your nervous system to safety. Ready for your reset? Take the Find Your Flow Quiz →https://livecounterflow.com/pages/fyf Discover your unique money pattern and the small shift that brings relief right now. Join the next Cash Flow Reset experience → Email Andrea at andrea@wealthwisdomfp.com A 90-minute live session where Amanda personally walks you through reconnecting your nervous system to your financial life. Explore more nervous system tools for money → LiveCounterflow.com 00:00 Introduction: Embracing Financial Emotions 01:03 Welcome to Wealth Wisdom Financial Podcast 01:56 The Importance of Emotional Resets 03:50 Understanding the Emotional Weight of Business Owners 07:10 The Still Method: Practical and Reflective Modes 09:22 Introducing the Cash Flow Reset 11:21 Final Thoughts and Next Steps   Watch on YouTube: https://youtu.be/DcK0fLQlmBM 

Does practicing gratitude ever leave you feeling more anxious than at peace? If being thankful isn't magically fixing your finances, this episode is for you. Tune in as Amanda gently exposes the myth of "gratitude fixes everything" and reveals what it really takes to find calm, clarity, and confidence with money. Discover: Why your financial stress isn't a moral failing (and what's actually going on under the surface) The critical money step most experts skip that keeps you stuck in survival mode How to build real safety in your nervous system so you can make empowered money moves from presence, not panic If hustling harder and journaling longer aren't bringing you peace, press play. Amanda shares the tool that's 10x more powerful than your gratitude practice for creating lasting financial freedom. Key Quote: "Gratitude soothes the heart - but it doesn't regulate the financial nervous system. You can't think your way into peace if your body still believes you're in danger." Ready to find your unique money flow? Take the quiz. https://livecounterflow.com/pages/fyf  Tired of feeling tense when you think about money? Learn the nervous system tools that actually work at LiveCounterflow.com If this episode helped you exhale, share it with a friend who's drowning in financial overwhelm. Your story could be the life raft they need today. 00:00 Welcome & Gratitude 00:18 The Limits of Gratitude in Financial Well-being 01:23 Introduction to Wealth Wisdom Financial Podcast 02:01 The Disconnect Between Gratitude and Financial Anxiety 04:27 The Still Method: A New Approach 05:20 Reflective Mode of the Still Method 06:40 Practical Application of the Still Method 09:37 Understanding Financial Nervous System Patterns 13:01 Conclusion and Next Steps   Watch On YouTube: https://youtu.be/XYY2x4-d0Bk 

Do you ever feel like you're doing everything "right" in your business - clients are happy, revenue is growing - but you still feel behind and anxious? In this raw, real episode, Brandon digs into the hidden systems silently running your financial life and sabotaging your peace. If hustling harder isn't working, this will be a game-changer. Discover: The secret biological wiring keeping you stuck in "survival mode" (even when you're successful) How to find clarity and calm in the chaos (and make money decisions you trust) The real reason you're exhausted from chasing a finish line that keeps moving Practical tools to break the cycle and rebuild a foundation of financial peace Stop grinding against your own nervous system. Tune in to get off the emotional rollercoaster and find your financial flow. Key Quote: "You don't have a discipline problem - you have a systemic wiring problem. You can't out-budget biology." Work with us & get tools to build calm, profitable cash flow → https://livecounterflow.com/   00:01 Breaking the "doing everything right but still behind" feeling 01:40 The myth of the finish line (and why it keeps moving) 03:19 What's really running your finances: the system under the surface 04:59 You've read the books and tried the tactics, what's missing 06:39 Finding clarity in chaos: a simple, usable framework 08:16 Lessons from working with tons of business owners 09:58 If this resonates: how to apply and share it 11:36 Next steps & resources to save you time   🎧 Enjoyed this episode? Like, subscribe, and tell us the one shift you're making this week. Your future self (and your cash flow) will thank you.   Watch on YouTube: https://youtu.be/6WIN7C8xqIU 

Too many small business owners feel guilty about making money. But what if profit isn't the problem ... but the solution?   In this powerful episode, Brandon exposes the cultural lie that's keeping too many purpose-driven entrepreneurs broke, burned out, and secretly ashamed of their success.   You'll discover: Why profit is actually the fuel for your purpose (not the enemy of it) How your profitability directly impacts the people you serve The real cost of downplaying your wins or charging less than you're worth How to reframe financial success as a sacred responsibility, not a personal indulgence   Key Quote: "Profit isn't the enemy. Profit is sacred. It's the oxygen your purpose breathes. Without it, your mission suffocates."   This episode is a rally cry for every small business owner who's ever felt conflicted about making money while making a difference.   🎧 Listen now to reclaim your right to thrive as you serve.   Ready to break the cycle of underearning and overgiving? Check out https://livecounterflow.com/   00:00 Breaking the Guilt Around Profit 00:50 Introduction to Wealth Wisdom Financial Podcast 01:30 The Stigma of Profit Among Entrepreneurs 03:02 Reclaiming the Right to Thrive 03:30 Personal Reflections on Profit and Success 04:52 The Importance of Profit with Integrity 08:51 Tools and Resources for Financial Success 10:17 Conclusion and Call to Action   Watch on YouTube: https://youtu.be/XAgH8A09b0k 

What if the financial stress you feel isn't because you're bad with money… but because you're living inside a broken model? In this episode, Amanda exposes why the traditional financial system was never designed for entrepreneurs like you, and what to do instead. You'll discover: Why the "park your money for 40 years" model fails business owners (and what actually works) The surprising data on why successful entrepreneurs are more stressed about money than employees How to stop feeling guilty for wanting both profit AND purpose in your business The new metrics that matter for your financial health (hint: they're not what Wall Street is tracking) Key Quote: "You don't have a money problem. You have a model problem. And the good news? Models can be redesigned." This isn't about working harder at a system that was never built for you. It's about creating your own wealth framework, one that honors how you actually build value and make an impact. 🎧 Listen now to discover why your financial stress isn't a failure,  it's a sign you've outgrown the old rules. Ready to build a financial model that fits your entrepreneurial reality? Join us for the Cash Flow Reset on October 25th. In just 90 minutes, we'll help you identify the flaws in the old model and design your next steps with confidence. Save your seat at www.wealthwisdomfp.com/seminar   00:00 Introduction: The Broken Financial Model 00:40 Welcome to Wealth Wisdom Financial Podcast 01:21 The Flawed Financial System for Entrepreneurs 04:07 Sarah's Story: The Struggle of Following Traditional Advice 05:58 The Contradiction of Wealth and Worry 10:36 Redesigning Your Financial Model 12:11 Join the Cashflow Reset 13:14 Conclusion and Call to Action Watch on YouTube: https://youtu.be/u3Rv3L3HoPI 

What if every budget you've ever "failed" wasn't your fault at all? Here's the truth they don't want you to know: Your budget isn't broken. Your willpower isn't weak. Your body is literally hijacking your financial decisions to protect you from perceived danger. In this episode, Brandon exposes the invisible force that's been sabotaging even the smartest, most capable people... and it has nothing to do with discipline. You'll discover: Why your brain goes offline the moment you open your bank account (and what's really happening in your nervous system) The shocking research: financial stress drops your IQ by 13 points, you're literally making decisions with a handicapped brain How your "Financial Nervous System" mistakes budget reviews for life-threatening danger Why all the spreadsheets, apps, and perfect plans in the world can't override biology Key Quote: "You can have perfect financial knowledge, flawless systems, and iron discipline, but if your nervous system interprets financial management as dangerous, it will override everything. Every. Single. Time." This isn't a character flaw. This is biology working against your bank account. And once you understand it, everything changes. 🎧 Listen now. This episode will flip every "failure" story you've been telling yourself. Ready to work WITH your biology instead of against it? Take the Find Your Flow Assessment: livecounterflow.com 00:00 Introduction: The Myth of Financial Discipline 00:36 Welcome to Wealth Wisdom Financial Podcast 01:14 The Real Reason You're Struggling with Money 02:20 The Broken Financial System 04:32 A New Approach to Financial Freedom 06:16 Join the Cashflow Reset Event 07:57 Final Thoughts and Encouragement 08:48 Disclaimer   Watch on YouTube: https://youtu.be/IvBvSpo0mRo 

What if every budget you've ever "failed" wasn't your fault at all?   Here's the truth they don't want you to know: Your budget isn't broken. Your willpower isn't weak. Your body is literally hijacking your financial decisions to protect you from perceived danger.   In this episode, Amanda exposes the invisible force that's been sabotaging even the smartest, most capable people ... and it has nothing to do with discipline.   You'll discover: Why your brain goes offline the moment you open your bank account (and what's really happening in your nervous system) The shocking research: financial stress drops your IQ by 13 points—you're literally making decisions with a handicapped brain How your "Financial Nervous System" mistakes budget reviews for life-threatening danger Why all the spreadsheets, apps, and perfect plans in the world can't override biology   Key Quote: "You can have perfect financial knowledge, flawless systems, and iron discipline, but if your nervous system interprets financial management as dangerous, it will override everything. Every. Single. Time."   This isn't a character flaw. This is biology working against your bank account.   And once you understand it, everything changes.   🎧 Listen now. This episode will flip every "failure" story you've been telling yourself.   Ready to work WITH your biology instead of against it? Take the Find Your Flow Assessment: livecounterflow.com   #PodcastEpisode #FinancialNervousSystem #BudgetingTips #KeepingWealth   00:00 Introduction: The Real Culprit Behind Budgeting Failure 00:38 Welcome to Wealth Wisdom Financial Podcast 01:15 Amanda's Return and Special Announcement 02:13 A Personal Story: The Power of Mind-Body Connection 05:25 Meet Paul: The Engineer Who Couldn't Stick to a Budget 05:55 The Financial Nervous System: How Stress Impacts Decision Making 08:12 Break: Schedule Your Discovery Call 09:24 The Data: Financial Stress and Cognitive Performance 11:12 Addressing the Real Problem: Nervous System Safety 12:02 Introducing Financial Safety Architecture 13:10 Conclusion: Find Your Flow Assessment   Watch on YouTube: https://youtu.be/XgPDWgHOz5M 

👉 Feeling stuck in the grind of running your business? You're not alone.    In this episode, Brandon sits down with Justin Lund, entrepreneur, operator, and the brains behind Propel, to talk about what it really takes to scale without sacrificing your sanity.   Justin's story isn't your typical business bio. He's built companies, sold them, lost tens of millions in a legal storm, and came back stronger. His personal journey through addiction recovery and professional reinvention makes this conversation raw, real, and ridiculously insightful.   We cover: ✅ Why financial strategy isn't just about numbers—it's about freedom ✅ The "Freedom Flywheel": mindset, systems, and delegation as the keys to scaling ✅ Smart ways to protect your business legally before disaster strikes ✅ How to build systems before hiring, so delegation doesn't turn into chaos ✅ The role of limiting beliefs in holding you back (and how to break through them) ✅ Real examples of entrepreneurs who transformed their businesses with leverage and playbooks   Whether you're scaling a startup, rebuilding after a hit, or just tired of doing everything yourself, this episode is packed with gold.   00:00 Introduction to Wealth Wisdom Financial 00:52 Meet Justin Lund: Entrepreneurial Journey 03:00 Overcoming Addiction and Personal Struggles 05:57 Building a Business from Rock Bottom 11:48 The Importance of Systems and Mindset 22:45 Optimizing Time and Wealth 23:19 The STILL Method Explained 25:18 Transformative Success Stories 30:14 Mindset and Systems for Entrepreneurs 33:14 Financial Systems and AI 36:56 Connecting and Resources 41:43 Final Thoughts and Encouragement   Watch on YouTube: https://youtu.be/Ebr5RpUCVGQ 

In this episode, Brandon Neely sits down with estate planning and probate attorney Paul Deloughery to explore the deeper meaning behind inheritance, legacy, and wealth transfer. You'll hear Paul share eye-opening insights on why some families flourish after inheriting wealth, while others fall apart. The conversation goes beyond wills and trusts to uncover how estate planning is really about protecting relationships, not just assets.   Together, we discuss: Why estate planning matters and the myths that keep people from doing it. Paul's sudden inheritance story and the reality of Sudden Wealth Syndrome. How grief, trauma, and family secrets can complicate financial decisions. The dangers of poor planning, from taxes to risky investments. Why passing down values and vision matters as much as passing down money. Practical steps: family meetings, communication, and building a professional support team. Why the greatest inheritance is love and connection, not just financial assets.   👤 About Our Guest: Paul Deloughery is an estate planning and probate attorney based in Phoenix, Arizona. He's the author of Lasting Wealth: A Revolutionary Method of Family Wealth Transfer—a guide to building multi-generational wealth with intention and heart. Paul's mission? Helping families protect not just what they've built, but who they are.   📘 Get the Book: Lasting Wealth: A Revolutionary Method of Family Wealth Transfer – Available on Amazon   👉 If you've ever wondered how to prepare your family for both the money and the meaning you want to leave behind, this conversation with Paul will give you both cautionary lessons and hopeful guidance.   00:00 Introduction and welcome 00:52 Meet Paul Deloughery: 25+ years in estate planning and trust litigation 02:50 Why estate planning matters + common myths 05:46 Paul's personal story: sudden inheritance at age 42 06:55 Sudden Wealth Syndrome explained 07:42 How Paul lost wealth to taxes and risky investments 09:29 The emotional side of inheritance 10:27 Why you need a plan (or others will take advantage) 13:02 Family values, context, and vision for wealth 14:45 Trauma, secrets, and their financial impact 17:01 Healing and creating new habits 18:34 Legacy through family meetings and communication 21:10 Advice for families: start early, plan well 24:23 Who Paul helps (it's not just the ultra-wealthy) 25:53 Building a team: attorney, tax, financial 27:44 Closing thoughts: the biggest inheritance is love and family connection   Watch on YouTube: https://youtu.be/Fdu1XdSoUU0 

In this episode, Brandon Neely sits down with David C. Barnett, a small business transaction expert, consultant, and author of The Business Fortress. With decades of experience helping entrepreneurs buy, sell, finance, and strengthen their companies, David brings a wealth of wisdom about what makes a business resilient versus fragile. The conversation follows David's journey from his early business curiosity and career with the Yellow Pages to navigating the 2008–09 financial crisis, and eventually building a practice that helps business owners worldwide. Along the way, Brandon and David dig into the big ideas from The Business Fortress and what every entrepreneur needs to know if they want their company to last. Together, they explore: Why profits alone don't guarantee success, and how the cash conversion cycle can make or break a business. The difference between owning a business and owning a job, and how systems create freedom. The myth of "passive income" in small business ownership (and what to aim for instead). The risks of overleveraging, mixing personal and business finances, or overpaying for a company. Practical tools for building resilience, including high cash value life insurance and a strong balance sheet. How to set clear criteria for when your business is an asset and when it's time to pivot. This isn't just theory. It's a real-world conversation about the challenges, risks, and rewards of entrepreneurship and how to build a business that can withstand storms while still serving your life, not consuming it. 👉 If you're a business owner, thinking about buying a business, or simply want to protect the one you've built, this episode will give you practical strategies and a new perspective on what it means to build with the end in mind. 00:00 Introduction and welcome 00:32 Meet David C. Barnett: small business transaction expert 04:19 David's early business lessons from the Yellow Pages 07:05 The 2008–09 financial crisis and a shift into business brokerage 09:55 The "Business Fortress" concept: building resilient businesses 12:10 The cash conversion cycle: why growth can threaten cash flow 14:58 How resilient businesses survive downturns 18:21 The myth of passive income in small business ownership 20:00 Why industry experience and research matter before buying a business 24:00 Small business as a risky, illiquid asset class 29:00 Bridging the gap between business and personal finances 32:00 Setting clear criteria for business viability and involving your team 34:00 Final advice: build with the end in mind, read The Business Fortress 35:00 Where to find David online + closing remarks   Watch on YouTube: https://youtu.be/AYprdPp8HMk 

In this episode of the Wealth Wisdom Financial Podcast, host Brandon Neely welcomes "The Banking Bros" Jeremiah and Jonah, two real-life brothers bringing fresh perspective and family-rooted wisdom to the world of Infinite Banking.   The conversation traces their unique paths from traditional banking and ministry into becoming passionate advocates for the Infinite Banking Concept (IBC). Along the way, they explore how faith, family, and cultural context have shaped their financial philosophies.   Together, they unpack: Their journey from conventional careers into Infinite Banking Where they agree and disagree with financial voices like Dave Ramsey Why true financial independence is more about mindset and education than quick-fix products Lessons from history, like how A.G. Gaston used life insurance to fuel civil rights efforts The "three cup setup" teaching tool that makes IBC easy to understand How families can teach the next generation about money, abundance, and legacy   This isn't just another conversation about money, it's about ethics, stewardship, and creating a financial system that serves both families and communities.   👉 If you're curious about Infinite Banking, wrestling with traditional financial advice, or simply looking for a values-based approach to money, this episode will leave you both inspired and equipped.   0:00 Introduction  0:52 Meet The Banking Bros  2:20 Coffee, Family, and Business 3:50 Getting into Infinite Banking 8:56 Upbringing, Ministry, and Money 14:16 Dave Ramsey's Influence 16:30 Infinite Banking vs. Traditional Advice 18:56 Mindset, Scarcity, and Abundance 24:14 Ethical Business & Community Impact 31:45 Generational Wealth & Family Banking 35:15 The Three Cup Setup 39:00 Motivation & Mission 43:00 Cash Flow, Freedom, and Family 46:23 Resources & Where to Find The Banking Bros 46:49 Closing Thoughts & Call to Action   Watch on YouTube: https://youtu.be/Bx_qmW3VnCk 

What does it take to pivot from a collapsing business model into a thriving, future-proof venture? Sisters Palmy and Nancy know this story firsthand.   In this episode of the Wealth Wisdom Financial Channel, host Brandon Neely sits down with the duo who transformed a $2,000 fashion startup into a $4 million company, only to reinvent themselves again after losing their biggest client. Instead of letting that setback define them, they shifted gears into real estate investing, flipping properties, and ultimately scaling into apartment syndication and multifamily ownership.   Their journey isn't just about dollars; it's about resilience, strategy, and building a foundation strong enough to weather economic storms like COVID-19 and the uncertain future of work driven by AI and automation.   You'll hear how Palmy and Nancy: ✅ Transitioned from labor-based income to income-producing assets ✅ Built investor trust through transparency and integrity ✅ Raised significant capital—even in uncertain markets ✅ Leveraged their unique strengths ("superpowers") to scale faster ✅ Emphasize why community and collaboration are essential for financial growth   This episode is packed with real-world wisdom for entrepreneurs, investors, and anyone ready to shift from hustle-driven income to lasting financial freedom.   00:00 Welcome to Wealth Wisdom Financial 00:35 Meet Palmy and Nancy: From Fashion to Finance 02:32 Starting Small: The Fashion Business Journey 05:40 The Big Shift: From Fashion to Real Estate 07:55 Navigating Real Estate During COVID 15:21 Raising Capital and Building Trust 23:59 The Importance of Integrity in Business 26:40 Setting Ambitious Goals 27:00 The Power of Exponential Growth 28:07 Raising Capital and Building Confidence 29:01 Leveraging Superpowers in Business 30:37 The Importance of Team Support 32:41 Financial Management and Decision Making 37:48 Navigating Economic Challenges 47:38 The Future of Labor and Income 49:47 Final Thoughts and Community Invitation   💡 If you've ever wondered how to bounce back stronger after setbacks or how to make the leap from hard work to smart wealth, this conversation will inspire and equip you.   👉 Subscribe to the Wealth Wisdom Financial Channel and join the conversation about building true financial freedom.

In this episode of the Wealth Wisdom Financial Podcast, Brandon Neely sits down with Ron Saharyan, Co-Founder and Managing Partner of Profit First Professionals, to talk about the heart of small business success, cash flow, profit, and building a business that works for you instead of draining you.   Ron has over 20 years of experience in scaling organizations, from running companies in the staffing industry to building Profit First Professionals from Mike Michalowicz's basement in 2014 into a global network of accountants, bookkeepers, and coaches who are transforming the way entrepreneurs handle money.   Known as "Obie Ron" inside the Profit First community, he's a go-to expert on sales systems, hiring, scaling, and operations. Beyond the business world, he's a proud husband and father living in New Jersey, with a passion for sports memorabilia and cars   Together, Brandon and Ron dig into: 🔹 How to design your cash flow to not only eliminate financial stress but also fund the life you actually want. 🔹 The principles behind Profit First and why so many business owners get cash management wrong. 🔹 Ron's personal journey of building and scaling businesses, what worked, what didn't, and what he'd do differently. 🔹 Practical tips on hiring, systems, and operations that keep your business healthy and profitable.   If you've ever felt like your business is running you (instead of the other way around), this conversation will give you clarity, inspiration, and a practical roadmap to put profit first, literally.   00:00 Welcome to Wealth Wisdom Financial Podcast 00:47 Introducing Ron Saharyan: The Man Behind Profit First 02:32 Star Wars vs. Star Trek: A Fun Debate 04:34 The Impact of Profit First on Our Business 05:54 Ron Saharyan Journey to Profit First 11:15 The Importance of Financial Systems in Business 11:45 Overcoming Common Business Challenges 13:44 The Power of Profit First Principles 18:22 Expense Challenges and Financial Clarity 21:20 Starting Small and Building Muscle Memory 21:36 Facing Challenges and Strengthening Mental Fortitude 22:08 The Importance of Accountability and Learning 23:20 Implementing Systems for Financial Control 24:23 The Role of Professionals in Business Success 25:39 The Benefits of Profit First Certification 26:55 Understanding Financial Strategies and Systems 33:04 The Fundamentals of Business and Profit First 35:45 Encouragement and Final Thoughts   Watch on YouTube: https://youtu.be/8sBi3jjhQy4