Product Launch Labs

Welcome to Product Launch Labs, a podcast all about matching innovative solutions with market problems.  It doesn’t matter if we work with startups or big companies, taking new products to market can be most rewarding, but also most challenging experiences of our careers.  We at Venturis Partners want to share solutions to what we call the solvable, knowable problems based on the best practices offered by our guests.

Do you ever wonder if upstream product work to create a really clear value proposition actually pays off?  The short answer is, it does, but don't take our word for it!  Tim Germann joins the podcast to share insights on the original and evolving value propositions for Carterra.

What methods do you use to capture all the research and analysis done that informs vision and strategy?  If your answer is "Microsoft Word on the PM's hard drive" then this episode is a critical listen.  Today's episode is all about using Product Vision Boards to create vision that will last.  Vision that preserves connection to buyers and users for the long-term.Â

How do you facilitate strategic prioritization of roadmaps?  How does prioritization prompt product teams to play a more influential role?  Just how cheap are opinions (hint: really cheap!)?  Larry Furr joined Product Launch Labs to share a bunch of fantastic insights on prioritization from his recent experience at Canopy. Larry is the Chief Product Officer…