DiscoverCode Story: Insights from Startup Tech Leaders
Code Story: Insights from Startup Tech Leaders

Code Story: Insights from Startup Tech Leaders

Author: Noah Labhart - Startup Founder & CTO

Subscribed: 77,997Played: 912,717
Share

Description

Code Story is a startup podcast for technical founders building and scaling software products.

Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product-market fit, and navigated early-stage growth.

We explore:

  • Early engineering decisions and MVP development
  • Landing the first customers
  • Pricing and go-to-market experiments
  • Scaling challenges and infrastructure bottlenecks
  • Hiring the first team
  • Lessons learned from growing a startup

From first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business.

If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow.

781 Episodes
Reverse
Tobi Konitzer was born in Germany, and studied cultural studies as an undergraduate student. Eventually, he went to Duke to get a PhD in political science. And that eventually changed to be a PhD in computational social science at Stanford - which is basically writing code to answer social science questions. After graduating in 2017, he joined Facebook Research for a year, then founded two AI startups. Outside of tech, he has 2 young daughters, who he likes to spend time with and take to the park. He used to be an avid trail runner, but his favorite to do is think... and to do so as often as possible. For the last 10 years of his career, Tobi has been chasing optimized decisioning and outcomes using AI. Five months ago, he decided to join his current venture, and use AI to shift the conversation from "tooling for marketers" to using AI to build an autonomous decisioning system, that learns and improves over time. This is Tobi's creation story at Growthloop. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Brian Carbaugh has a non-standard path to being a CEO in the startup world. He was in the marine core for 5-6 years in active duty, before attending Georgetown for school. Eventually, he joined the CIA and spent 23 years, serving the country in multiple different roles and facets, primarily in para military and covert operations. While he was there, he also started to see areas where the agency could innovate, and got curious about how they could partner with private companies. Outside of tech, he is a father of 3 girls and a boy. He enjoys working out, skiing and riding on road bikes. He used to do triathlons in the past, but startup life has taken up any time he could dedicate to that. Shortly after he retired from the CIA, Brian got a call from some prior folks he knew still in the industry. He started digging into the cybersecurity world, specifically into why there was so much attrition amongst the employees themselves. He was asked the question about how he could 10x this workers, and optimize these individuals using the latest tech? This is the creation story of Andesite. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Reannah Wyatt is from Bandera, TX, raised on a 4th generation cattle and horse ranch. Eventually, she went to West Texas for school, rodeoing for Howard University, specifically barrel racing. She eventually started selling residential real estate, and fell in love with the industry. Outside of tech and real estate, she is a mom and still loves horses and cattle. She doesn't ride anymore, but leans more into the breeding side of the animals. Reannah was in residential real estate for over a decade, and was in the mix when Zillow was launched. The platform helped her grow her business, and she knew this was where the industry was headed. But what she couldn't understand was... why wasn't there something built to track the end to end real estate process and transaction? This is the creation story of The Real Time. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Dane Witbeck grew up in Georgia, and has always had an entrepreneurial spirit. He was the kid selling ripped CD's in school, along with other odds and ends. He went to Georgia Tech to study engineering, and eventually went on to join a startup called Meshify, in the iOT place - which eventually was bought by a large insurance company. Outside of tech, he is married with 4 kids. He is involved in many entrepreneurial groups around Austin, and is the proud owner of a 1969 Ford Bronco - which he enjoys getting out of town in and camping. Post his prior startup, Dane was on the lookout for problems to solve. He observed his son's friend getting a hand-me-down iPhone, and it hit him that he was going to have to monitor this as his children got phones. As he started to dig into what was available, he realized there wasn't a good solution... and decided to build his own. This is the creation story of Pinwheel. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Martina Zrnec is located in Croatia and grew up playing basketball, spending every minute she could on the court. And when I say every minute, I mean it - she would even skip the last few hours of school and hit the court for some practice. Eventually, her mother decided for her that she should not pursue it professionally, and should focus on her schooling. Outside of tech, she's married with 2 kids. She notes that she is not just a coding person - she likes to socialize! She plays piano, and as a family, they spend a lot of time outside, biking, playing sports and being in nature. Martina's co-founder, Kyle, had this idea that he wanted to create - a platform that allowed people to organize the products, services and experiences they love into stacks. He found Martina on a freelancing platform, and they instantly connected on the idea - and got to building. This is the creation story of Stacklist. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Mitesh Agrawal has a background in Mechanical Engineering. He was one of the co-founders of Lambda, a company in the supercomputing space, where he spent 8.5 years working on everything under the sun. He's very grateful to be in an industry that is booming, but also aligns with his personal interests. Outside of tech, he is married to an ultra supportive wife, and is enjoying being a new father. He enjoys playing tennis, when he can find time to get to the court, and enjoys a good sci-fi book. He mentioned the Foundation series was one of his favorites, but admits it changes depending on the season. In 2023, the officers at Mitesh's current venture noticed all of the advancements of AI - in particular, model sizes getting larger. What they realized was that when it comes to inference, memory capacity quickly became a problem... and with this, he and the team got excited about building a new architecture to make it better. This is the creation story of Positron. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Ashwin Agrawal came to the US when he was 17, to Rochester for school. He now lives in the Bay Area, and admits he misses his friends on the east coast, as they all stayed back in that area - but he does NOT miss the winters. He has been building his current venture for 3-4 years, and prior to that, he was as at Google for a decade, apart of Google Cloud's huge growth trajectory. Outside of tech, he has a family with 2 middle school sons, with whom he likes to spend a lot of time with, hiking or eating good sushi. Ashwin was laid off from a few jobs in the past. After experiencing this, he vowed to build a solution that would help people going through this sort of experience. After the last layoff, he formed his company at 4:30 am in the morning, to help anyone in point A wanting to go to point B. This is the creation story of MobiusEngine.ai. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Today, we are continuing our series, entitled Developer Chats - hearing from the large scale system builders themselves. In this episode, we are talking with Oleksandr Piekhota, Principal Software Engineer at Teaching Strategies. Oleksandr helps to show us at what point of scale platform approaches are required, when to run experiments and when to stop, and perhaps more importantly - engineering ownership beyond the code. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Today, we are dropping another episode in our "chats" series, but expanding the audience set to include more folks. This episode is Founder Chats - hearing from those scaling the companies themselves. In this episode, we are talking with Max Denevich, Co-founder and CRO of LoyaltyPlant. Max is going to share with us to road he travelled, entering into this industry, his go to market strategies, scaling across geographic region - and much, much more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Nouran Farouk grew up in Egypt, which she notes the culture has a deep root in family. She and her sister have always been drawn to social entrepreneurship, being drawn to building but also positively impacting the world. In addition, Nouran has a medical background, which taught her that good intentions are not enough - you need good systems. Outside of tech, she loves to travel and visit cities. She frequently observes how people move throughout the world, and how systems influence their daily life. Nouran and her sister wanted to learn to drive scooters. In doing so, they were immediately greeted with inequitable opportunities for women in this arena. They wanted to change this situation, and deployed a back of the napkin idea into a fully operational platform. This is the creation story of Dosy. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
James Davies lives in the Maryland area, and started his career at the crossroads of tech and the auto industry. His first girlfriend's father owned some car lots - so he went to work there, wrote some software, and propelled his success at those dealerships. He notes that the auto industry was fun and has a lot of moving parts, but was pretty taxing personally. Outside of tech, he is married with 2 kids. He grew up around construction, so he enjoys getting his hands dirty and building things. In fact, he is fixing up the barn of the recent home he bought - framing, doing the plumbing, and making it livable. James was working for the state department as a consultant, and was a customer of his current venture. He was chosen to implement the solution, which turned out to be a successful project. Post that project, he was approached by the company to lead projects on the east coast and eventually landed in the CEO role. This is James' creation story at Kinetic Data. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Daniel Shnaider came from a family that worked 9 to 5 jobs - engineers, doctors, etc. He was a military officer in Isreal, and while he was there, he met the son of the founder of Waze. After learning about that journey, he knew he wanted to build something meaningful, and started building businesses. Outside of technology, he loves pushing himself to the limits. But to relax, interestingly enough he does adrenaline activities - sky diving and racing cars. As I mentioned, Daniel started and ran many businesses in the past. One of them was centered around physical products, and led him to send emails to the mom and pop' shops they wanted to work with. To fight the spam trap, he and his team built a solution to solve the problem for themselves... and then took the next step. This is the creation story of Warmy.io. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Michael Fester grew up in Denmark, the son of a French mother and a Danish father. He was always interested in tech, math and the arts, initially wanting to go into design. However, he did research in number theory at Cambridge, and founded his first startup in Paris, which eventually was acquired by Sonos. Outside of tech, he enjoys reading, in particular the classics - like Dostoyevsky - and biographies - like that of Einstein. He enjoys eating and living healthy, and promotes this lifestyle at his current venture. Michael and his team noticed that despite the continual improvement of models, the process of maintaining systems using AI was tedious. Not only did this impact support operations, and building software for this area of a business, but negatively impacted the customers themselves. He and his wife wanted to build the new standard for how support operations are run. This is the creation story of 14.ai. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Prashanth Tondapu was born and raised in India, now living in New Delhi, the capital there. He claims to be a textbook nerd, loving technology and information. He reads a lot, primarily eastern philosophy and stuff on being enlightened, basically pointing him to skills in accepting reality. He's married with two girls, 9 and 4 years old, along with a Labrador and a German shepherd. He says that having 3 girls in the house means he has 3 supreme leaders. Prashanth has worked for companies in the past focused on products - companies like McAffee and the Advisor Board Company. Outside of that, he started to build product after product, but no one wanted to buy his product. Eventually, he was tasked to advise a company in product delivery, which then changed everything. This is the creation story of Innostax. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
The Gene Simmons of Data Protection: Protegrity's KISS Method Today, we are releasing our final FINAL episode from our series, entitled The Gene Simmons of Data Protection - the KISS Method, brought to you by none other than Protegrity. Protegrity is AI-powered data security for data consumption, offering fine grain data protection solutions, so you can enable your data security, compliance, sharing and analytics. Episode Title: Navigating the Future of Data Management: Type Systems, Quantum Computing, and Protegrity's Innovations In our final-FINAL episode, we are speaking with Ave Gatton, Director of Generative AI. We talk about how AI safety doesn't end with training, it begins with inference. We explore the overlooked frontier of AI security, from prompt-injection, data leakage, and model manipulation. Ave helps to understand how you can build guardrails that operate in real time, and adapt to evolving threats. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Marc Gyöngyösi has had a lifelong passion for building and technology, shaped early on by time spent crafting wooden projects and tinkering with remote-controlled vehicles... before progressing to constructing a full 737 flight-simulator cockpit in their parents’ basement as a young teen. His interests have consistently centered on blending the physical and digital worlds, from open-source flight-simulator development to modern explorations in AI, which now occupies most of his free time. Outside of tech, he enjoys running, skiing, golf, and staying active, and although he has spent time flying, he's stepped back from it due to time constraints. He's especially fond of a well-made Austrian Wiener Schnitzel — an elusive treasure in the U.S., but one they happily track down whenever possible. In 2017, Marc launched his company Intelligent Flying Machines, which was a college project focused on building autonomous drones for warehouses. After dealing with crashes, and 12 stitches from said crashes, Marc shifted his focus from flying robots to a broader, computer vision platform capturing real world data. This is the creation story of OneTrack. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Johnny Halife was born and raised in Argentina. As such, he takes soccer very seriously. He is a die hard fan of Boca, and has taken his family to live games in Miami and Nashville. He is the father of 2 young boys, which he notes completely changed his life. He has been slowly introducing them to soccer, as an Argentina after would do, and they love the roar of the stadium during a game. He also claims to be a really bad golfer, which I can relate to. Twenty one years ago, Johnny started working for Microsoft Engineering behind the scenes, helping them shape products. Eventually, he and his team started asking the question - if we are helping Microsoft, why don't we help other companies? This is Johnny's creation story at Southworks. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Today, we have a special guest on the podcast, Keith Lucas, a startup advisor specializing in product, growth, people and culture. Keith led product and engineering at Roblox, helping scale its infrastructure, product offerings, team and business. Most recently, Keith published a book entitled Impact: How to Inspire, Align, and Amplify Innovative Teams. All book proceeds go to charities to help young entrepreneurs, so make sure you check the link in the notes and grab the book today. In our chat, Keith is going to walk us through key concepts in the book, surrounding centering your team around the vision and mission of what you are driving towards, from recruiting to execution to "coaching out". Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Marlena Sarunac is a first generation American, her family being from Croatia. She started her career at Mastercard, left to travel around Europe (before it was cool to do so), and then came back to join her first startup. During her travels, she figured out that she was truly an American, as she prefers the entrepreneurial pace of life. Her path has been in marketing, but she also has an engineering degree, which gives her a unique edge. Outside of tech, she is married to a chef, with a 2 year old daughter and a rescue dog. They live in Rhode Island, in the Bristol area. Marlena and her now co-founder met at a prior company, and worked well together promoting that brand. The built a playbook, and always dreamed of starting their own thing to push those playbooks. The stars aligned later in life, and they decided to give it a go. This is the creation story of The Company Advice. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
Arto Minasyan is originally from Armenia. He's a serial entrepreneur, having started 7 companies, selling 4 of them. He used to be into the sciences, having his PhD in Mathematics and Machine Learning. But outside of tech, he's married with 2 kids. He loves to read novels, and in fact writes books himself (mainly his memoirs). He loves to ski, and aligned with his Armenian heritage, he loves to spend time with his big family. Arto and his colleague got breakfast together, and started talking through an idea around clean audio for conferencing and beyond. They built a prototype, and then COVID hit - which made their tool very popular. This is the creation story of Krisp.ai. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
loading
Comments (26)

elektrik shop

La gestión de reputación es fundamental para proteger y mejorar la imagen de tu negocio en internet. Mediante el monitoreo constante de reseñas, opiniones y menciones de tu marca, podemos identificar oportunidades de mejora y actuar frente a comentarios negativos de manera profesional. Además, fomentamos valoraciones positivas de clientes satisfechos y optimizamos tu presencia digital para fortalecer la credibilidad de tu empresa. Una adecuada gestión de reputación no solo aumenta la confianza de los usuarios, sino que también ayuda a que tu negocio destaque frente a la competencia y atraiga más clientes de manera efectiva y sostenible.https://www.agencia-seo-local.com/

Mar 20th
Reply

Steven Kang

Üdvözöljük a Megatherm Szerelvényboltban, amely a prémium kazánok, bojlerek, csaptelep, radiátorok és fürdőkádak megbízható forrása. Szakosodtunk a komplexfűtési megoldásokra, amelyek maximális kényelmet és hatékonyságot biztosítanak otthonában. A Megatherm Szerelvényboltban széles körű, magas minőségű kazánok és bojlerek választéka található, amelyek tartósságra és teljesítményre terveztek. Szakértő csapatunk személyre szabott tanácsadást nyújt, hogy kiválassza az otthonához legmegfelelőbb fűtésrendszert.Gyors, megbízható szállítás 24-48 óránon belül. A Megatherm Szerelvénybolt minden termék mellett áll, profi utógondozási szolgáltatásokkal, amely 24/7, 365 napig elérhető. https://www.megatherm.hu/elerhetosegeink

Feb 8th
Reply

Steven Kang

Üdvözöljük a Megatherm Szerelvényboltban, amely a prémium kazánok, bojlerek, csaptelep, radiátorok és fürdőkádak megbízható forrása. Szakosodtunk a komplexfűtési megoldásokra, amelyek maximális kényelmet és hatékonyságot biztosítanak otthonában. A Megatherm Szerelvényboltban széles körű, magas minőségű kazánok és bojlerek választéka található, amelyek tartósságra és teljesítményre terveztek. Szakértő csapatunk személyre szabott tanácsadást nyújt, hogy kiválassza az otthonához legmegfelelőbb fűtésrendszert. Gyors, megbízható szállítás 24-48 óránon belül. A Megatherm Szerelvénybolt minden termék mellett áll, profi utógondozási szolgáltatásokkal, amely 24/7, 365 napig elérhető. https://www.megatherm.hu/elerhetosegeink

Feb 8th
Reply

Steven Kang

Üdvözöljük a Megatherm Szerelvényboltban, amely a prémium kazánok, bojlerek, csaptelep, radiátorok és fürdőkádak megbízható forrása. Szakosodtunk a komplexfűtési megoldásokra, amelyek maximális kényelmet és hatékonyságot biztosítanak otthonában. A Megatherm Szerelvényboltban széles körű, magas minőségű kazánok és bojlerek választéka található, amelyek tartósságra és teljesítményre terveztek. Szakértő csapatunk személyre szabott tanácsadást nyújt, hogy kiválassza az otthonához legmegfelelőbb fűtésrendszert. Gyors, megbízható szállítás 24-48 óránon belül. A Megatherm Szerelvénybolt minden termék mellett áll, profi utógondozási szolgáltatásokkal, amely 24/7, 365 napig elérhető. Vásároljon biztonságosan otthonából biztonságos platformunk használatával. Válassza a Megatherm Szerelvényboltot – ahol a szakértelem találkozik a kényelemmel. Forduljon ma fűtéstechnika szakértőinkhöz és fedezze fel, miért bíznak bennünk ezrek az összes fűtési és vízvezetéki igényükkel kapcsolatban. https://www.m

Feb 8th
Reply

Adel

8 Minutes of ads? 😩

Dec 10th
Reply

monik smith

Attract Group's Flutter app development services https://attractgroup.com/services/flutter-app-development-services/ stand out for their commitment to delivering high-quality, cross-platform solutions. Their expertise in Flutter enables them to build visually appealing and robust applications that function seamlessly on both Android and iOS. With a focus on user experience and performance, they tailor their development process to meet client needs, ensuring every app not only meets current tech trends but also excels in the marketplace. Highly recommended!

Aug 5th
Reply

Carol Lawrence

Front-end development https://wesoftyou.com/services/front-end-development-services/ is the process of creating and structuring the visual components of a website, such as the user interface, layout, and design. This includes the visuals, the user experience, and the overall look and feel of the website. Front-end developers use HTML, CSS, and JavaScript code to create responsive, interactive, and visually appealing websites that are easy to navigate and use. Front-end development services can include website design, user experience (UX) design, coding, SEO optimization, and more.

Mar 28th
Reply

Elyar Mohammadzadeh

I really can NOT understand why you are trying to put so many sponsors in one episode?!

Jan 24th
Reply (3)

Donald Kirk

That was an Awesome podcast. https://www.advancedmd.review/

Nov 19th
Reply

Ashiqur Rahman

I love this podcast and host. Very informative!

Sep 10th
Reply

Ratan Ahmed

Very good code story

Oct 9th
Reply

Ratan Ahmed

Highly recommend

Oct 9th
Reply

Ratan Ahmed

I love this podcast

Oct 9th
Reply

Ratan Ahmed

Outstanding episode!!!

Oct 9th
Reply

Ratan Ahmed

Fantastic episode!

Oct 9th
Reply

Ratan Ahmed

Very nice telling

Oct 9th
Reply

Ratan Ahmed

Really awesome!

Oct 9th
Reply

Ratan Ahmed

Very nice

Oct 9th
Reply

Ratan Ahmed

I love code story

Oct 9th
Reply

Ratan Ahmed

Awesome

Sep 10th
Reply
loading