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Salon Conversation with Lisa Conway
Salon Conversation with Lisa Conway
Author: Lisa Conway
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© 2019 - 2022 ZING Coaching
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Lisa Conway, author of 'The Naked Salon', 'Your Salon Team' and 'Your Salon Retail' talks with legends of the Hair and Beauty industry to discover what makes them tick and why!
129 Episodes
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Trust is the currency of every successful salon, spa, and clinic.
In Chapter 6 of Your Salon Retail, Lisa Conway unpacks one of the most powerful truths in business — clients don’t buy products. They buy clarity, confidence, and trust.
Today’s clients are more informed than ever. They research. They question. They compare. And what they’re looking for isn’t more information — they’re looking for someone they trust to simplify it.
Inside this episode, Lisa shares:
Why your true value is your ability to give clients clarity
How trust separates you from every other salon
Why clients who buy retail are dramatically more loyal
How honesty builds lifelong client relationships
Why knowledge and confidence change everything
Clients buy from people they know, like, and trust.
And when trust grows, retail grows.
When retail grows, profit grows.
And when profit grows, your dependency on working endless floor hours disappears.
If you're ready to step back from the floor without losing income, this is where it begins.
👉 Join Lisa’s live workshop:Transfer 1/3 of Your Clients to Your Team https://thesalonmentors.com/events-2026
This is how you build a business that doesn’t rely on you so heavily.
#SalonOwner #SalonLeadership #SalonRetail #BeautyBusinessCoach #SalonMentor #HairSalonBusiness #SpaOwner #ClinicOwner #SalonProfit #RetailStrategy #SalonSuccess #WorkLessEarnMore #HealthyWealthyKind #SalonSystems #ClientTrust
Transfer 1/3 of Your Clients to The Team https://thesalonmentors.com/events-2026Let’s call it what it is.Most salon owners don’t struggle with retail because they “can’t sell.”They struggle because of the stories they tell themselves.In Chapter 5 of Your Salon Retail, Lisa unpacks the five flimsiest excuses salon, spa and clinic owners use to avoid recommending retail — and why those stories are quietly costing you profit, confidence and leadership.Inside this episode:“My clients already have everything.” (They don’t.)“I don’t like this product range.” (That’s about you.)“I forgot.” (That’s a system issue.)“I don’t have time.” (You have 24 hours.)“My clients can’t afford it.” (Not your decision.)Retail isn’t about pushing products. It’s about finishing the job properly.When you stop hiding behind excuses, your profit grows. And when profit grows, your dependency on long floor hours shrinks.If you want to reduce your hours to 25 per week without losing income, it starts here — with leadership, systems, and consistency.👉 Ready to step back without losing profit? Join Lisa’s live workshop: Transfer 1/3 of Your Clients to The Teamhttps://thesalonmentors.com/events-2026#SalonOwner #SalonRetail #SalonLeadership #BeautyBusinessCoach #SalonMentor #SalonProfit #HairSalonBusiness #SpaOwner
Checkout my Transfer 1/3 of Salon Clients Workshop. JUST CLICK HERELet’s talk about bum water. Yes… bum water.In this week’s episode of Salon Conversations, Lisa Conway shares one of the funniest - and most powerful - lessons about retail you’ll ever hear. Because here’s the truth, your clients don’t know what they don’t know.If you’ve ever said:“She just won’t buy.”“They’ll get it online.”“I don’t want to be pushy.”This episode will lovingly shake you by the shoulders.Retail isn’t an add-on. It’s not awkward and it’s definitely not about selling. It’s about doing your job properly.Inside this episode, Lisa covers:Why retail is the shortcut to fewer floor hoursThe 3 questions every single client must be askedWhy clients who buy 1, 2 or 3 products are dramatically more loyalHow confidence beats “sales scripts” every timeThe bum water theory (and why education matters more than ever)If your team struggles with retail, it’s not a sales issue. It’s a leadership and training issue.And when everyone asks the same three questions? Everything changes.👉 Want to build profit without adding more clients?Check out Lisa’s upcoming live workshop on transferring clients to your team and building a business that doesn’t rely on you so heavily. JUST CLICK HERE
Are you exhausted from working too many hours on the salon floor… but terrified of letting go of your clients?In this episode of Salon Conversations, Lisa Conway dives deep into one of the most emotional and misunderstood leadership shifts in the hair, beauty, spa and clinic industry - transferring clients to your team without losing profit, loyalty, or confidence.If you’ve ever thought:“I can’t step back… everything relies on me.”This episode is for you.Lisa unpacks:Why your hours are not your valueThe hidden danger of being the “hero owner”How reducing floor hours actually forces better systemsWhy freedom is a leadership outcome - not a rewardHow to transition clients slowly and strategically (so no one loses confidence)This isn’t about abandoning your clients. It’s about growing your team, protecting your energy, and building a business that doesn’t rely so heavily on you.Because burnout doesn’t come from hard work. It comes from no time out.If you’re ready to reduce your floor hours to 25 per week (without losing profit), this conversation will change how you lead forever.👉 Ready to do it properly? https://thesalonmentors.com/events-2026Check out Lisa’s upcoming live workshop on transferring clients to your team and step into real leadership.
In Chapter 4 of Your Salon Retail, Lisa tackles one of the biggest mistakes salon, spa, and clinic owners make when it comes to retail and team training: treating retail as an add-on instead of a core skill.This chapter is all about starting where it actually counts.Lisa breaks down why we’ve traditionally trained teams on technical skill first and left communication, consultation, and problem-solving until later — and how that single decision quietly sabotages retail results, team confidence, and client outcomes.You’ll hear why:Great results require retail (drop the mic 🎤)Juniors should be taught how to think, not just assistConsultation and problem-solving must be embedded from day oneSaying “no” to clients can be a powerful professional boundaryRetail isn’t about selling — it’s about solving problems and telling the truthLisa also introduces her practical framework, “The Three Starts”, simple starter statements your team can begin using immediately to shift conversations from service-focused to solution-focused:This is what I used on you todayWhat’s your biggest challenge with your hair or skin?How has your hair or skin been since I last saw you?If you want a team that can confidently engage clients, recommend solutions, build trust, and deliver consistent results — without you hovering - this chapter is essential listening.Because when your team can’t solve problems unassisted, you stay tied to the floor. And that’s not the business you set out to build. Listen in, take notes, and start where it actually counts.If this chapter resonated, share it with your team or another salon owner who needs to hear it. And don’t forget to subscribe so you don’t miss the next chapter of Your Salon Retail.
Join January Jump Start here: 👉 https://thesalonmentors.com/events-2026In this episode of Salon Conversation, Lisa continues her FREE weekly mentoring for 2026 with Chapter 3 from her book Your Salon Retail — and this chapter is all about what doesn’t work.If retail in your salon feels heavy, inconsistent, or like something you’re constantly reminding people to do, this episode will give you clarity.Lisa breaks down:Why short-term incentives, bonuses, and quick fixes don’t stickHow “doing nothing” quietly costs salons thousandsWhy learning what not to do helps you focus on what does workThe power of small, repeatable habits over big motivational pushesHow confidence is built one product, one conversation at a timeThis chapter is a reality check — not a lecture. Retail doesn’t fail because your team is lazy. It fails because the mindset and systems haven’t been locked in yet.👉 Important for Salon, Spa & Clinic OwnersLisa strongly encourages you to have your team members subscribe to this podcast.Salons that listen together, discuss the episodes in team meetings, and apply one small shift at a time consistently see:More confident conversationsBetter client trustStronger retail resultsRetail success is built in inches — not giant leaps.January Jump StartIf you’re ready to stop guessing and build a clear plan for 2026, Lisa invites you to January Jump Start.In this live session, you’ll work on:ATTRACTING A-grade clients and team membersDELIVERING a full and remarkable serviceCONVERTING your team into a machine that supports youJoin January Jump Start here: 👉 https://thesalonmentors.com/events-2026
Join January Jump Start here: 👉 https://thesalonmentors.com/events-2026In this episode of Salon Conversation, Lisa talks honestly about something many salon, spa, and clinic owners don’t even realise they’re doing, basing their happiness on everyone else being okay.Lisa calls it “third person happy.”I’ll be happy when the team is settled.I’ll be happy when the kids are good.I’ll be happy when the salon feels calm.The problem? That moment rarely lasts.In this deeply relatable conversation, Lisa explores:Why busy women often put their happiness lastHow team dynamics can quietly drain your energyWhy boundaries protect your joy (not just your business)The danger of “I’ll be happy when…” thinkingSimple daily rituals that regulate your nervous system and refill your cupThis episode is a reminder that leadership doesn’t mean absorbing everyone else’s emotions - and that your happiness is not a reward you earn after everything else is done.If you’re a salon owner who feels tired, stretched, or emotionally hijacked by the needs of others, this conversation will land exactly where it needs to.If this episode resonated and you’re ready to reset how you lead, work, and live in 2026, Lisa invites you to January Jump Start.A live 3-hour planning session where you’ll:ATTRACT A-grade clients and teamDELIVER a full and remarkable serviceCONVERT your team into a machine that supports youReduce your floor hours and protect your energyJoin January Jump Start here: 👉 https://thesalonmentors.com/events-2026
Join January Jump Start here: https://thesalonmentors.com/events-2026In this episode of Salon Conversation, Lisa continues her FREE weekly mentoring for 2026 by reading Chapter 2 from her book Your Salon Retail — and this one is all about Show & Tell. Retail doesn’t fail because people are bad at sales. It fails because they don’t have a system.In this episode, Lisa breaks down one of the simplest (and most powerful) habits you can build into every service:Open the lid. Open your mouth.This chapter unpacks:Why good intentions aren’t enough without systemsHow “show and tell” removes awkwardness from retail conversationsWhy sharing knowledge is part of service — not an add-onHow letting go of the outcome actually increases resultsThe mindset shift that turns retail into trust, not pressureLisa also shares real examples from the salon floor that show how confidence, clarity, and curiosity change everything — for the client, the team member, and the business.👉 Important for Salon, Spa & Clinic OwnersLisa strongly recommends that your team members subscribe to this podcast.Salons that use these weekly episodes as a team learning tool — listening together and discussing them in meetings — consistently see:Higher retail confidenceBetter client conversationsStronger retail resultsRetail grows when understanding grows.January Jump StartIf you’re ready to turn these ideas into a clear plan for 2026, Lisa invites you to January Jump Start.In this live session, you’ll work on:ATTRACTING A-grade clients and team membersDELIVERING a full and remarkable service consistentlyCONVERTING your team into a machine that supports you🔗 Join January Jump Start here: https://thesalonmentors.com/events-2026
Join January Jump Start here: https://thesalonmentors.com/events-2026In this episode of Salon Conversation, Lisa kicks off Chapter 1 from her third book, Your Salon Retail, with a message every salon, spa, and clinic owner needs to hear:Retail is not a dirty word.Retail isn’t “selling.”It’s problem-solving.It’s loyalty, and it’s one of the fastest ways to build confidence, connection, and profit — when it’s done properly.In this episode, Lisa shares:Why separating “service” and “retail” is costing salons thousandsHow confidence (not scripts) drives retail successThe real reason team members avoid retail conversationsWhy loyalty and retail always rise togetherHow retail creates choice, freedom, and stability for ownersLisa also shares personal stories from the salon floor — the mistakes, the lessons, and the exact mindset shift that turned retail into a genuine strength.Important for Salon, Spa & Clinic OwnersLisa strongly recommends that your team members subscribe to this podcast.Many salon owners have used these weekly episodes like a team book club — listening together, discussing the ideas in meetings, and watching retail sales grow naturally as confidence improves.If your team understands why retail matters, the numbers take care of themselves.January Jump StartIf you’re ready to build a salon that doesn’t rely on you doing all the heavy lifting, Lisa invites you to January Jump Start.In this live planning session, you’ll learn how to:ATTRACT A-grade clients and team membersDELIVER a full and remarkable service consistentlyCONVERT your team into a machine that supports you🔗 Join January Jump Start here: 👉 https://thesalonmentors.com/events-2026
Join January Jump Start here: https://thesalonmentors.com/events-2026In this episode of Salon Conversation, Lisa shares the final chapter from her third book, Your Salon Retail - and it’s a powerful reminder of what’s possible when your salon no longer relies on you being on the floor.This story isn’t really about yachts, holidays, or topless sunbaking (although there is that). It’s about freedom.Freedom that comes from:Building a team that can run the business without youCreating systems that generate income even when you’re not thereLeading in a way that gives both you and your team more choiceLisa reflects on the moment she realised her business could operate successfully while she stepped away — and why thinking differently about team, leadership, and retail changes everything.Important note for Salon, Spa & Clinic Owners: Lisa strongly encourages you to have your team members subscribe to this podcast.Why?Because when your team understands why retail matters — not just what to sell — confidence rises, conversations improve, and retail sales follow naturally. Many salon owners have used Lisa’s book and podcast as a weekly team discussion tool, with outstanding results.This episode is ideal to:Share with your teamDiscuss in team meetingsUse as part of your retail education and cultureIf this episode resonated and you’re ready to create more freedom, structure, and confidence in 2026, Lisa invites you to January Jump Start. This live planning event will help you:Attract A-grade clients and team membersDeliver a full and remarkable service consistentlyConvert your team into a machine that doesn’t rely on youJoin January Jump Start here: 👉 https://thesalonmentors.com/events-2026
Join January Jump Start here: 👉 https://thesalonmentors.com/events-2026Do you really need the $175 bra… or is it time for a proper do-over?In this episode of Salon Conversation, Lisa invites salon, spa, and clinic owners to pause, take stock, and ask the hard (but freeing) questions about their business, their team, and themselves.This isn’t about blame. It’s about honesty.Lisa talks candidly about overspending, overworking, people-pleasing, avoiding tough conversations, and why so many owners end up exhausted, resentful, and stuck running a business that no longer lights them up.In this conversation, Lisa explores:Why doing a proper “stocktake” can change everythingThe hidden cost of avoiding courageous conversations with your teamHow poor communication quietly erodes performance, culture, and confidenceWhat it really means to lead — without being harsh, passive, or burnt outWhy outstanding businesses are built by outstanding leaders (not luck or location)Lisa also shares practical, real-world examples from salons she’s worked with — from team dynamics and client quality, to money leaks, boundaries, and the mindset shifts required to create a business you actually want to keep.If you’ve ever thought:“I used to love this business…”“I’m carrying too much of this on my own…”“Something needs to change, but I don’t know where to start…”This episode is for you.Lisa is hosting January Jump Start — a live planning event designed to help you reset your salon for 2026 with clarity, structure, and intention.Together, you’ll focus on:Attracting A-grade clients and team membersDelivering a full and remarkable serviceConverting your team into a machine that runs without you🔗 Join January Jump Start here: 👉 https://thesalonmentors.com/events-2026
To join my January Jump Start go to https://thesalonmentors.com/events-2026In this final episode of the year on Salon Conversation, Lisa reflects on what it really means to close one year well - without rushing to escape it, fix it, or label it a failure.This isn’t a “set your goals and hustle harder” conversation. It’s an honest look at growth, grief, joy, boundaries, identity, leadership, and what happens when you stop chasing more and start choosing what actually matters.In this episode, Lisa shares:Why reflecting on the year just lived is more powerful than racing into the next oneHow joy, growth, and clarity often show up quietly — and why we miss themWhat salon ownership teaches us about boundaries, people, money, and self-worthWhy leadership evolves when you stop doing everything yourselfThe lessons learned from letting go, leaning in, and listening more than fixingLisa also reflects on what she’s witnessed inside salons this year - owners getting off the floor, teams stepping up, finances stabilising, confidence returning, and the relief that comes when the business no longer runs the owner.If you’re a salon, spa, or clinic owner who feels ready for a calmer, clearer, more intentional year ahead - this episode will land exactly where it needs to.If this episode resonated, Lisa invites you to January Jump Start - a live event designed to help you reset your salon, refocus your leadership, and start the year with clarity, structure, and momentum.This is for owners who don’t want another year of:Carrying the business aloneOverworking on the floorManaging instead of leadingJoin January Jump Start here: https://thesalonmentors.com/events-2026
Leadership isn’t in your DNA — it’s in your decisions. Chapter 20 of Your Salon Team is your reminder that you can learn to lead your tribe, even if you’re a people-pleaser with a big heart and a busy mind.In this conversation, Lisa breaks down:The four DISC personality stylesWhy most salon owners score high in Influence or SupportHow that impacts your leadership in the salonThe tiny behavioural shifts that change everythingYou don’t need to be perfect. You just need to understand yourself — and take action.👉 Want to chat about joining The Salon Mentors in 2026? Book a call through this link. Enjoy the episode!
Want to have a call with Lisa about your plan for 2026, JUST CLICK HERE TO BOOK A TIME.December can bring out the very best and the very worst in a salon. More clients, more pressure, more emotion, more expectations. In this episode, Lisa breaks down the power of setting clear expectations and why the smallest daily check-ins prevent the biggest blow-ups.You’ll hear why soft skills matter more than ever in the silly season, how micro-conversations can save a team member’s sanity, and why systems keep your business - and your wellbeing - from falling apart when things get busy.If you want a calmer, stronger, more connected team this December, this one’s for you.Want to talk to Lisa about joining The Salon Mentors in 2026? Book a call using the link above. Enjoy the show.
To watch the video with all the resources, use the link below.https://thesalonmentors.com/november-replay-g6357qr0I've got something important for you today, something every salon owner with a team needs to hear. This week inside Salon Mentors I took the salon owners behind the scenes - into the real conversations, the real fears, and the real breakthroughs happening with beauty professionals right now.Some of you will love what I’m about to share… Some of you won’t. But all of you need it.Because if you want your team to step up in 2026, it starts with how you communicate, how you lead, and how willing you are to change yourself first.So in today’s episode, I’m unpacking the exact mindset shifts I teach inside Team Machine.Why your team behaves the way they do. What they’re scared of. What they wish you understood. And how a few small adjustments in your conversations can completely transform your salon culture.And if you’re listening right now thinking, “Lisa, I know I need help… I just don’t know where to start,” then book a free call with me.You must have four or more on your team - or be growing to four - and you need to be ready for real change. If that’s you, I’d love to talk.Do the two quizzes before you come into the room - your Who Runs In Your Pack Quiz and the Salon Love Languages Quiz - and we’ll decide together if we’re the right fit.
Here is the link for my November Masterclass - a not to be missed event!Most salon owners dream of finding “their person” - the one who can run the show, hold the fort, and finally give them a break. But choosing a salon manager or future partner is one of the trickiest, riskiest, and most emotional decisions you’ll ever make.In Chapter 19 of Your Salon Team, Lisa unpacks the truth about leadership potential inside your business. Not everyone who wants the badge can actually carry it - and not everyone who could carry it actually wants it.Lisa shares the pitfalls, the heartbreaks, the hilarious moments, and the real-world lessons she’s learned from mentoring salon owners - and from watching team members chase titles they don’t understand, or leave to open businesses they’re nowhere near ready for.If you’ve ever wondered whether someone on your team could lead, manage, or even become your partner one day… this episode is essential.
> Please checkout my SECRET BLACK FRIDAY MASTERCLASS JUST CLICK HERE <If your team still thinks one facial, one treatment, one colour, or one service is enough - this episode will change your whole business.In this short, powerful conversation, Lisa Conway uncovers the biggest barrier to repeat bookings: your team’s fear of sounding salesy. With her signature humour and honesty, Lisa explains why every client needs another one - not because you’re pushing products or packages, but because consistency is the only path to results.This episode is pure gold for salon, spa, and clinic owners who want their team to recommend with confidence and stop waiting for clients to magically rebook themselves.Until next time...Lisa x
First Visit & Fun Facts - How to Nail the New Client ExperienceThere’s nothing quite like a new client. It’s a fresh start. A blank canvas. A chance to show someone what’s truly possible - and how good they can feel when they’re in the right hands.But most salons waste the moment. They tiptoe. They assume. They don’t ask the questions that matter.In this episode, Lisa shares how to shape the first visit into a moment that changes everything. From three essential questions to the kind of listening that makes people feel seen, heard, and genuinely cared for - this is how you build loyalty from day one.If your team ever says “She’s only new” - this episode will change your salon forever.See you in the next episode.
Clients Bring Clients - How to Attract More of the Ones You LoveIf you’ve ever wondered where your best clients come from - this episode is for you.Today, Lisa breaks down the secret to growing your salon without spending a fortune on ads or relying on “word of mouth.” It’s all about creating an intentional clients-bring-clients strategy that works quietly in the background, turning your favourite people into your best recruiters.Lisa shares the story of “Paddy the Dentist” - the simple system that transformed his clinic by doubling his A-grade clients and letting go of the energy-drainers. You’ll learn how to identify your A, B, C, and D clients, ask for referrals in a way that feels natural, and build a salon full of the people you actually want to serve.If you want clients who bring more clients (and fewer headaches), this episode is gold.I am finishing my 2026 Salon Sucess Playbook. If you would like an advance copy please email lizzie@zingcoach.com.au and she will send it to you for FREE when it's ready.
Let’s get one thing straight - your salon clients are not “theirs.” They don’t belong to Suzie, Sarah, or whoever’s holding the tail comb today. They belong to your business.In this episode, Lisa breaks down why letting your team believe clients are theirs is like handing them the keys to your bank account. She shares how this quiet problem eats away at your business like white ants and how a few smart, honest conversations can save your client base (and your sanity).If you’ve ever lost a team member and watched clients walk out behind them, this is a must-listen.I am finishing my 2026 Salon Sucess Playbook - The 5 One's Every Salon Pro Should Know. If you would like an advance copy please email lizzie@zingcoach.com.au and she will send it to you for FREE when it's ready.





















