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Marketing Talks with Jonathan Cor
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Marketing Talks with Jonathan Cor

Author: Jonathan Cor

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Marketing Talks unpacks the careers of marketing leaders by providing insight on how they are growing the brands and organizations they work in. Learn practical tips and strategies on how to grow within marketing while avoiding mistakes along the way. If you're interested in being on the show, please email JonathanCorMarketing@gmail.com.
19 Episodes
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My guest today is the President of Triggers a leading brand strategy and innovation firm connecting brands with consumers in unprecedented ways. Leslie Zane has over 30 years of experience in marketing working in-house 10 years for Proctor & Gamble, Johnson & Johnson, and Revlon and , through Triggers, has worked alongside companies like McDonald's, Colgate, Kraft and so much more for the past 25 years. Comment below what your biggest takeaway is 👇👇👇 Also, subscribe if you would like to see more content like this in the future! Connect with Leslie! https://www.linkedin.com/in/lesliepicotzane/ https://www.triggers.com/ Also, connect with me! https://www.linkedin.com/in/jonathan-cor/
My guest today is the Product Marketing Manager at Integrate which is the world’s only omni-channel demand cloud software. Angel Jones, has 10 years of experience in the digital marketing and MarTech industries working for companies like Lytics and Salesforce. Comment below what your biggest takeaway is 👇👇👇 Also, subscribe if you would like to see more content like this in the future! Interview Resources 🧠 Favorite Tool / Software: Google Analytics Favorite Resource: Serial Marketers and Product Marketing Alliance Slack Channels Favorite Book(s): Linchpin by Seth Godin Favorite Marketer(s): Seth Godin Connect with Angel! https://www.linkedin.com/in/avenablejones/ Also, connect with me! https://www.linkedin.com/in/jonathan-cor/
My guest today is one of the partners of The Statement Group, which uses proprietary data to help brands with a more defined marketing and content strategy. Nick Dimengo, has 12 years of experience in sports, music and entertainment industries working for and with companies like Viacom, Maxim, Bleacher Report, and FHM Magazine. He is also currently an Editor at BroBible, Green Entrepreneur, and is a Mentor at the University of Washington Foster School of Business. Comment below what your biggest takeaway is 👇👇👇 Also, subscribe if you would like to see more content like this in the future! Interview Resources 🧠 Favorite Tool / Software: Trello Favorite Course: None Favorite Book(s): The Four Hour Work Week by Tim Ferris Favorite Marketer(s): Shane Snow Bill Simmons Connect with Nick! https://www.linkedin.com/in/nick-dimengo-69ab3529/ Also, connect with me! https://www.linkedin.com/in/jonathan-cor/
My guest today is the Business Development Director for a SaaS company named Wordfly.  Kirk Bentley has 14 years of sales, marketing, and CX experience working in the agency and tech space. He is also a Public Speaker, Recording Artist, and on the board of Shunpike. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Canva Favorite Course: Hubspot LinkedIn Learning Favorite Book(s): The Marketing Playbook by John Zegula and Richard Tong Favorite Marketer(s): Seth Godin   Connect with Kirk! https://www.linkedin.com/in/kirkbentleybusinessdevelopment/ Also, connect with me! https://www.linkedin.com/in/jonathan-cor/
My guest today is the Marketing and Relationship Manager for one of Inc 5000's fastest-growing companies, Holmberg Mechanical in Bellevue, WA. Angela White has 15 years of corporate marketing experience working in the construction and financial industries. She and her husband Jeff were featured in Bloomberg Business Week, Entrepreneur, and Fortune magazines in the Pacific Northwest. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Canva Favorite Course: Consumer Behavior - EDx.org Favorite Book(s): The Ideal Team Player by Patrick Lencioni Favorite Marketer(s): Gary Vaynerchuk Connect with Angela! https://www.linkedin.com/in/angelawhiteholmbergmechanical/ Also, connect with me! https://www.linkedin.com/in/jonathan-cor/
My guest today is the Vice President of Strategy for ANNUITAS a demand generation agency working with companies like Google and Airbnb. Erin Kelley is a strategic marketing leader with 14+ years of experience creating and optimizing growth and driving digital marketing programs for 20+ B2B, B2C, and non-profit organizations. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Tableau - Data Visualization Favorite Course: The Futures School by Kedge Favorite Book(s): Flawless Consulting by Peter Block Favorite Marketer(s): Avinash Kaushik Connect with Erin! https://www.linkedin.com/in/erinckelley/ Also, connect with me! https://www.linkedin.com/in/jonathan-cor/
My guest today is the VP of Client Growth for a marketing agency called The Marketing Practice in Seattle, WA. David Hayes has almost 2 decades of agency experience starting back in the UK and eventually relocating to the US. He has been apart of several award-winning agencies where they have worked with some of the world's largest brands by helping them build impactful customer experiences. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Adobe Favorite Course: The Art of the Pitch by Peter Coughter Favorite Book(s): The Tipping Point by Malcolm Gladwell Talking to Strangers by Malcolm Gladwell The First 90 Days by Michael D. Watkins Favorite Marketer(s): Jackie Lee-Joe Idris Elba Connect with David! https://www.linkedin.com/in/mrdavidhayes/ Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is a Senior Marketing Professional with a background in the sports industry. Cristi Zuk has been in the marketing field for 14 years working both as an in-house marketer and in the agency space working with companies such as Samsung and AT&T. She has also been a guest lecturer at Seattle University and San Diego State University speaking on all things sports business. Allow her to share her career in marketing and sports. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Asana Slack Favorite Course: LinkedIn Learning Masterclass The Handel Group Favorite Book(s): Good to Great by Jim Collins Grit by Angela Duckworth Favorite Marketer(s): Gary Vaynerchuk Connect with Cristi! https://www.linkedin.com/in/cristizuk/ Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is the VP of Global Marketing for a cloud-based software company called RFPio. Angela Earl has been in the marketing field for over 14 years now and has had an astounding career holding several key roles in different companies. She is also the founder of The High Bar Media and host of MarTalk, a podcast for marketing professionals. Allow her to share how she has had such a great marketing career. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Wrike Favorite Course: Storytelling course by Ann Handley Favorite Book(s): First, Break All Of The Rules by Marcus Buckingham Growth Mindset by Carol Dweck Favorite Marketer(s): Scott Vaughan Ann Handley Gary Vaynerchuk Connect with Angela! https://www.linkedin.com/in/angelanearl/ Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is the Founder of B2H Agency based out of Portland, Oregon. Brendan Dell has built six, seven, and eight figures in growth for fast-growing start-ups and enterprise brands like Cvent, Expedia Group, and Panasonic just to name a few. He is also the author of the 12 immutable laws of high-impact messaging and the founder of The Daily Creative, an online freelance community. Allow for him to share how he is growing his business, brand, and impact. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Google Docs Favorite Course: Breakthrough Seminar by Gary Bencivenga Favorite Book(s): All Marketers Are Liars by Seth Godin Extreme Ownership by Jocko Willink Favorite Marketer(s): Jocko Willink Extra Resources: The Ultimate Sales Letter by Dan Kennedy Scientific Advertising by Claude Hopkins Connect with Brendan! https://www.linkedin.com/in/brendandell/ www.thedailycreative.com Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is the Senior Account-Based Marketing Manager for a SaaS company called Icertis in Bellevue, WA. Jason Hinojosa has been in the marketing field for over 12 years now and has a history of working in fast growth, startup environments. He was also formally the Marketing Director for HERE Seattle, a non-profit dedicated to supporting an inclusive culture in tech. Allow for him to share how he started in Texas and finally moving his way to the Pacific Northwest. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Engagio Favorite Course: Social Justice in Business Favorite Book(s): Ogilvy on Advertising by David Ogilvy Favorite Marketer(s): Musa Tariq Connect with Jason! https://www.linkedin.com/in/jasonhino/ jasonhino@gmail.com Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is the Founder of Story On Media & Marketing based out of Colorado. Seth Silvers has had the opportunity to build story-focused marketing and content campaigns for small businesses and Fortune 500 companies. Allow for him to share his evolution and growth into the marketing space as a marketing agency founder. Comment below what your biggest takeaway is 👇👇👇  Also, subscribe if you would like to see more content like this in the future! Interview Resources 🧠 Favorite Tool / Software: Canva Favorite Course: Authority Accelerator by Sunny Lenarduzzi Favorite Book(s): Permission Marketing by Seth Godin This Is Marketing by Seth Godin Favorite Marketer(s): Blake Mycoskie Connect with Seth! https://www.successwithstories.com/ https://www.linkedin.com/in/seth-silvers-912a7989/ Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is the Content Marketing Manager for a SaaS company in Redmond, WA. Zach Boyd has a background in music and marketing working with different thought leaders on their copy and marketing strategy. If you want to see some of his copywriting in action visit hirezachboyd.com or datezachboyd.com You will thoroughly enjoy his writing style on both websites. Allow for him to share his evolution and growth into the marketing space. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Google Docs Favorite Course: Copyhackers Conversion Copywriting 101 Favorite Book(s): Antifragile by Nassim Taleb Favorite Marketer(s): Ryan Holiday Extra Resources: Maker's Schedule vs Manager's Schedule by Paul Graham Deep Work by Cal Newport Letters of an advertising man by David Ogilvy Influence by Robert Cialdini Connect with Zach on IG and his website https://www.instagram.com/exclusivelyhotdogcontent/ https://theherosjournal.co/ Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today has collaborated with the different athletes such as Marshawn Lynch and Saquon Barkley to name a few. Bart Szaniewski has a background in growth marketing working for B2C apparel companies in Seattle, WA. He is now the Director of Partner Development for LTV Digital. Allow for him to share his evolution and growth into the marketing space. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Instagram Favorite Course: Life Favorite Book(s): The third door by Alex Banayan Favorite Marketer(s): Gary Vaynerchuk Connect with Bart on LinkedIn and IG! https://www.linkedin.com/in/bartosz-szaniewski-374b1141/ https://www.instagram.com/theszef/ Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
My guest today is the current Global Product Marketing Manager at Amazon in Seattle, WA. Christine Bekoe has a background in sales working for the Coca Cola Company and at Amazon. Allow her to share how she is adjusting to the current pandemic on a global level. Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Adobe Analytics Decibel Favorite Course: Coursera: Hayden Noel's Marketing Classes Favorite Book(s): Fierce Conversations by Susan Scott Favorite Marketer(s): None at this moment Connect with Christine on LinkedIn! Also, connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/ Twitter: https://twitter.com/thejonathancor
My guest today is the current Chief Revenue Officer for an IoT startup called Tulu Systems.  He has his background in marketing and sales working in both the music and commercial real estate industries. Allow for him to share the startup experience insights to all marketers looking to push through this current pandemic Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠  Favorite Tool / Software: PersistIQ Favorite Course: Code in Place by Stanford University Favorite Book(s): Extreme Ownership by Jocko Willink Conscious Capitalism by John Mackey Favorite Marketer(s): Tom Woods Mentioned Website: www.hackster.io Britt's contact information: www.tulusystems.com Instagram, Facebook, and Twitter: @tulusystems Email: Britt@tulusystems.com Connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/ Twitter: https://twitter.com/thejonathancor
My guest today has industry experience mainly in operations but has always been affiliated with marketing throughout his career. Ejay O'Donnell has been a VP and Director of Operations for B2B and B2C E-Commerce companies in the apparel and printing industries.  He has a love for people, family, business, and building community. Ejay is currently running his own design agency working with small businesses.  Allow for him to share the insights to all marketers looking to push through this current pandemic Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Mailchimp or Klaviyo SMS Marketing Favorite Course: Never taken one. He said "Life". He has connected with people and built a network. Favorite Book(s): Can't Hurt Me by David Goggins Favorite Marketer(s): Gary Vaynerchuk Groupchat Podcast Hosts: Dee Murthy, Drama Pfaff, and Anand Murthy Connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/ Twitter: https://twitter.com/thejonathancor
My guest today has industry experience as both an in-house marketer for Nordstrom and experience working in an agency with tech companies such as Cisco, Facebook, and Salesforce. He now is working on one of Amazon's creative teams while also continuing his freelancing career along the way. Allow for him to share the insights to all marketers that are pushing through the current pandemic Also, rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Favorite Tool / Software: Adobe Creative Suite Favorite Course: YouTube Tutorials Lynda (LinkedIn Learning) Favorite Book(s): Think and grow rich by Napoleon Hill Blinkist (Book Resource) Favorite Marketer(s): Avinash Kaushik Seth Godin   Connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/ Twitter: https://twitter.com/thejonathancor
If you are a recently furloughed or laid-off marketer then this video is for you! My guest today ran the marketing machine that took a SaaS company from 10M to 100M in revenue in 2 years He now runs his own agency, Digital Napkin, working with the biggest thought leaders and experts in his niche Allow for him to share the insights to all marketers that are pushing through the current pandemic Also, rate, review, and subscribe to this podcast to receive more content like today's episode. Interview Resources 🧠 Book Recommendations: Breakthrough Advertising by Eugene Schwartz (Marketing) Influence by Robert Cialdini (Psychology) Pitch Anything by Oren Klaff (Sales) Favorite Tool / Software: Clickfunnels Favorite Course: Product Launch Formula Favorite Book(s): Strong Fathers, Strong Daughters by Meg Meeker Positioning by Al Ries and Jack Trout Storybrand by Donald Miller Favorite Marketer(s): Justin Brooke Frank Kern Gary Vaynerchuk Connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/ Twitter: https://twitter.com/thejonathancor
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