Inside the GMAT

Do you know how to tell your story authentically, not artificially? GMAC Zach and Susan Berishaj, founder of Sia Admissions, discuss the evolving role of AI in MBA admissions and the importance of authentic storytelling. They explore common misconceptions about the admissions process, the risks of over-reliance on AI, and the significance of introspection in crafting a compelling application. Susan shares her journey in founding Sia Admissions and emphasizes the need for applicants to find their unique voice and story, while also providing practical advice on how to navigate the application process effectively. Resources: Learn About Sia Admissions/Book a Consultation: https://www.siaadmissions.com/mba-admissions-consulting Free Written Profile Evaluation: https://sia-admissions-mba-profile-evaluation.paperform.co/ Sia Admissions on YouTube: https://www.youtube.com/@siaadmissions About Our Guest: Susan Berishaj is the founder of Sia Admissions, a boutique MBA admissions firm trusted by high-performing professionals across consulting, finance, tech, and healthcare. Known for her strategic, psychology-informed approach, Susan helps applicants translate complex career paths into powerful, purpose-driven MBA narratives. Her clients span top global firms and industries, with admissions to every M7 and Top 20 program. Susan’s process is rigorous, insight-driven, and built to position candidates as the kind of leaders business schools compete to admit. Takeaways: AI can assist in polishing applications but cannot replace authenticity. Admissions teams look for fit, resilience, and a clear vision beyond just grades. Introspection is crucial for applicants to understand their unique stories. AI should be used as a tool, not a crutch for critical thinking. An application must convey the applicant's soul and personal journey. Every applicant has a place in a business school that fits their goals. Childhood experiences can inform and enrich an MBA application. The 'why' behind pursuing an MBA is essential for a compelling narrative. Balancing authenticity with polish is key to effective storytelling in applications. Chapters: 00:00 Introduction to AI in MBA Admissions 02:25 Susan's Journey and the Birth of SIA Admissions 07:03 Misconceptions in the Admissions Process 08:58 Authenticity in Applications 11:52 The Role of AI in Applications 15:27 What Gives an Application Its Soul? 22:13 Using AI Responsibly in the Application Process 23:48 The Power of Introspection in MBA Applications 30:56 Defining Your Goals and Authentic Story 39:38 Crafting Your Narrative: Balancing Authenticity and Professionalism 42:21 Bringing Authenticity Beyond Essays: Interviews and Recommendations

Can you get a good EA score after one week of prep? It turns out you can! In the first week of his Executive Assessment journey, GMAC Zach finally puts his skills to the test — literally. After taking both the EA Question Sampler and his very first full-length practice exam, he sits down with test-prep legend Stacey Koprince of Manhattan Prep to unpack every result. Together, they dig into what went right (and wrong) across Integrated Reasoning, Verbal, and Quant — including Zach’s surprise 150 score and how close that is to being competitive for top programs. Stacey breaks down how to analyze mistakes, manage timing, and prioritize what to study next, while Zach learns that careless errors can be as valuable as correct answers. Follow along each week as Zach shares his progress, pitfalls, and small wins on the road to exam day and his dream career. About Stacey: Stacey Koprince is one of the most recognized names in test prep, with over 15 years of experience teaching the GMAT, GRE, and LSAT. As Manhattan Prep’s Director of Content & Curriculum, she has written countless articles, guides, and video explanations that thousands of students rely on. A former management consultant, Stacey now spends her days helping future business leaders master tricky concepts and find confidence in their prep—something she’s passionate about seeing “click” for every student. Helpful links: Register for the EA: https://www.mba.com/exams/executive-assessment/register Purchase EA Official Prep: https://www.mba.com/exams/executive-assessment/prepare GMAC Free EA Prep: https://www.mba.com/exams/executive-assessment/prepare/free-prep-resources Manhattan Prep EA Resources: https://www.kaptest.com/gmat/courses/executive-assessment-test-prep Chapters: 00:00 Introduction and Initial Impressions 00:54 EA Question Sampler Results 13:41 EA Practice Exam Results 23:34 Next Steps: Review Answers & Research Programs

GMAC Zach speaks with Keith Gallinelli and Emily Whitehouse from the Yale School of Management about Yale's MBA for Executives program. Together, they share what sets their EMBA apart, from its integrated core curriculum taught through an executive lens to the way students immediately apply new skills to their careers. Keith and Emily also break down who the EMBA is designed for, how it differs from a traditional full-time MBA, and the value it brings to busy professionals aiming for senior leadership. They also offer insider advice on building a strong application, balancing work and personal commitments, and why Yale requires a test like the Executive Assessment (EA) as part of the admissions process. Whether you’re just starting to explore executive programs or considering the next big step in your career, this episode gives you the playbook for navigating the EMBA journey with confidence! Featured Resources: Yale's EMBA Pre-Assessment About the Yale EMBA Take the EA exam About Our Guests: Keith Gallinelli is the Director of Admissions for the MBA for Executives program at the Yale School of Management. He leads a dedicated admissions team responsible for recruiting, selecting, and enrolling students for the program. He is responsible for developing and coordinating marketing and recruitment strategies to promote the EMBA program and its associated fellowships, including the Pozen-Commonwealth Fund Fellowship in Health Equity Leadership. Prior to his role at Yale, Keith served as the Director of International Admissions at Sacred Heart University for 8 years, working and traveling extensively in countries around the globe. He lived in Asia for over 13 years working as a teacher and administrator at several schools in China and South Korea and is fluent in Chinese. He was also a TV talk show host for 7 years in China. He holds an MBA and a MS in Geology from Boston College.  Emily Whitehouse currently serves as Associate Director of Admissions for the MBA for Executives program at the Yale School of Management. In her role, she leads recruitment and outreach strategy and oversees the Student Ambassadors program. She has worked at the Yale School of Management for 8 years, beginning with Full-Time MBA Admissions in 2017 and was instrumental in the launch of the Masters in Asset Management program in 2019, where she served as Associate Director of Admissions before joining EMBA. Emily holds a Masters in Higher Education Administration. A lifelong Connecticut resident, she resides in Wallingford, CT with her husband, Andrew, their 18-month old son, and Schnauzer-Yorkie named Bowie. Chapters 00:00 Introduction to the Yale EMBA Program 01:08 Roles and Responsibilities in Admissions 04:48 Understanding the EMBA Structure 07:35 Differences Between EMBA and Full-Time MBA 09:38 Value of the EMBA for Established Professionals 11:06 Evaluating Mid-Career Candidates 14:16 Crafting a Thoughtful Application 16:56 Qualities That Stand Out in Applications 19:36 Common Application Pitfalls 21:43 The Role of Standardized Tests 24:19 Preparing for the Executive Assessment 30:07 Next Steps for Interested Candidates

Now for something completely different! GMAC Zach is putting himself in the hot seat. In this kickoff episode, he sits down with Stacey Koprince from Manhattan Prep to talk about his own career goals, and whether a full-time, part-time, or executive MBA could be the right next step. Zach opens up about the leadership skills he wants to strengthen beyond his graduate marketing degree, while Stacey shares expert advice on choosing between programs, the ROI of grad school, and how to balance education with a full-time career. They also dive into what makes the Executive Assessment (EA) unique, how Zach will prepare, and the study strategies he’ll put to the test. If you are at your own career crossroads, this is a journey you do not want to miss! Follow along each week as Zach shares his progress, pitfalls, and small wins on the road to exam day and his dream career. About Stacey: Stacey Koprince is one of the most recognized names in test prep, with over 15 years of experience teaching the GMAT, GRE, and LSAT. As Manhattan Prep’s Director of Content & Curriculum, she has written countless articles, guides, and video explanations that thousands of students rely on. A former management consultant, Stacey now spends her days helping future business leaders master tricky concepts and find confidence in their prep—something she’s passionate about seeing “click” for every student. Helpful links: Register for the EA: https://www.mba.com/exams/executive-assessment/register Purchase EA Official Prep: https://www.mba.com/exams/executive-assessment/prepare GMAC Free EA Prep: https://www.mba.com/exams/executive-assessment/prepare/free-prep-resources Manhattan Prep EA Resources: https://www.kaptest.com/gmat/courses/executive-assessment-test-prep Chapters: 00:00 Navigating Career Crossroads 02:29 Exploring Graduate Education Options 05:10 Understanding MBA vs Executive MBA 07:34 Balancing Work and Education 09:59 Researching Schools and Programs 12:49 Preparing for Admission Tests 14:09 Assessing Readiness for Graduate Studies 16:21 Study Strategies and Resources 19:00 Leveraging Insider Knowledge 20:59 Final Thoughts and Next Steps

In this episode of Inside the GMAT, GMAC Zach and guest Ellin Lolis from Ellin Lolis Consulting discuss the significance of crafting a career-defining narrative for MBA applicants. They explore how storytelling can enhance clarity and connection in applications, the evaluation criteria used by admissions committees, and methodologies for developing a compelling narrative. Ellin emphasizes the importance of personal branding, the strategic use of stories across multiple essays, and how to address setbacks in a way that showcases resilience. The conversation concludes with insights on evolving one's career narrative post-MBA and practical advice for prospective applicants. Links: Ellin Lolis Consulting: https://ellinlolis.com/ (Recently rated #1 MBA Consultant on Poets & Quants) My Admit Coach: https://myadmitcoach.com/ Take the GMAT: gmat.com/register Takeaways: Storytelling is essential for building connections. A clear career narrative enhances self-advocacy. Admissions committees prioritize clarity and passion. Your narrative should align with your career goals. Personal branding adds depth to your application. Use a few strong stories across multiple essays. Address failures strategically in your narrative. Your career narrative should evolve over time. Diversity in experiences enriches the MBA class. A well-structured timeline is crucial for application success. Chapters: 00:00 The Importance of a Career Defining Narrative 02:12 Storytelling and Communication Skills 06:08 Crafting Your Narrative for Business School 12:16 Methodology for Developing Your Narrative 15:11 Navigating Early Career Applications 16:28 Customizing Essays for Business School Applications 19:34 Addressing Setbacks and Resume Gaps 23:42 Dynamic Career Narratives Post-MBA 25:54 Updating Your Career Narrative Over Time 28:17 Final Thoughts on MBA Applications

Application and test prep season can feel overwhelming with deadlines, essays, recommendations, and GMAT prep all colliding at once. In this episode of Inside the GMAT, GMAC Zach sits down with Alexis Meares, Manager of New Product Development at GMAC, to unpack what a realistic business school application plan looks like. Together, they explore why “perfect plans” often unravel, the role of flexibility in staying on track, and how to avoid burnout during peak season. Alexis also introduces Advancery, GMAC’s new step-by-step planning tool designed to help candidates balance test prep, applications, and personal commitments with clarity and confidence. It allows users to search and review programs, break up big tasks into manageable milestones and checklists, and support the application process with coaching and prep resources. 🎧 Exclusive for listeners: Enjoy 50% off a 3-month Advancery subscription with promo code Podcast50 at advanceary.gmac.com. Whether you’re just starting to map out your journey or already knee-deep in essays, you’ll walk away with tools and strategies to reduce stress, reset your priorities, and move forward with confidence. Chapters: 00:00 Advancery Promo - 50% Off! 00:51 Introduction to Alexis & Advancery 01:51 What Does an Ideal Plan Look Like? 04:14 Navigating Realities of Application Planning 07:14 Using Advancery to Stay Grounded 08:41 Strategies for Managing Application Overwhelm 13:00 Maintaining Balance and Self-Care 14:27 How to Get Back on Track 16:26 Final Thoughts and Key Takeaways

“Sometimes with more choice comes more anxiety. And the decision of which exam to take ends up being part of the process that can be complicated and painful.” Deciding which exam to take can be tough - but it doesn't have to be! In this episode of Inside the GMAT, GMAC Zach is joined by Charles Bibilos, founder of GMAT Ninja, to discuss the complexities of choosing between the GMAT, GRE, and Executive Assessment (EA) for MBA admissions. They explore the unique features of each test, the psychological aspects of test-taking, common myths surrounding standardized tests, and effective preparation strategies. The conversation emphasizes the importance of understanding one's own strengths and weaknesses in relation to the tests, as well as the need for a balanced approach to studying and mental well-being. Links: GMAT Ninja: https://gmatninja.com/ Straight Talk with GMAC on YouTube Take the GMAT: gmat.com/register Takeaways: Choosing the right test can be a source of anxiety for MBA applicants. The GMAT, GRE, and EA each serve different purposes and audiences. Understanding the structure and content differences is crucial for test-takers. Test anxiety can significantly impact performance; managing it is essential. Many myths about standardized tests can lead to unnecessary stress. The GRE is a general admissions test, while the GMAT and EA are tailored for MBA programs. Preparation should include physical and mental well-being for optimal performance. Cramming is ineffective; consistent study is key to success. Understanding the reasoning behind questions is more important than memorizing formulas. Test-takers should focus on their individual strengths when choosing a test. Chapters 00:00 Introduction to Standardized Testing Choices 05:03 Choosing the Right Test for Your Goals 07:25 Exploring the Options: GMAT, EA, and GRE 12:06 Content Differences Between GMAT and GRE 18:51 GMAT's Data Insights Section 23:55 The Best Test for Each Type of Student 27:21 EA vs GRE, GMAT 30:21 Improving Your Quant Skills 35:15 Each Exam's Major Myths 42:03 Most Underrated Prep Tip

“The most important thing is to not give up and to believe that it’s possible.” What does it take to turn setbacks into success? In this episode, GMAC Zach sits down with recent GMAT test taker Ana Marie Dias, who shares her candid journey from underestimating the exam to earning a competitive score of 685 that opened doors to her dream program in Munich, Germany. Ana Dias, originally from Portugal, earned her bachelor’s degree in Economics at the University of Coimbra. For the past three years, she has been working in finance in Germany, where she is now preparing to pursue a master’s degree. Ana reveals how she went from rushed, unstructured prep and disappointing early scores to finally cracking the GMAT on her fourth attempt thanks to a structured plan, consistent effort, and the unwavering support of her community. Along the way, she learned surprising lessons about herself and realizing the importance of mastering the basics (especially in quant). Ana's story is proof that the GMAT isn’t just about intelligence. It’s about resilience, persistence, and finding the strategy that works for you! Official GMAT Prep: mba.com/prep Take the GMAT: mba.com/gmat Chapters: 00:00 Introduction to Ana's GMAT Journey 00:48 Motivation for Pursuing a Business Master's Degree 01:32 Deciding to Take the GMAT 02:24 Initial Study Strategies and Challenges 03:58 The Second GMAT Attempt 05:03 Reassessing Goals and Study Plans 05:54 Structured Preparation and Resources 07:28 Overcoming Setbacks and Learning from Mistakes 08:39 Third Attempt and Realizations 09:01 The Fourth Attempt and Support System 11:57 Reflection on the Journey and Future Goals 15:33 Final Thoughts and Encouragement for Test Takers

“Prepping for the GMAT was one of the biggest, most self-motivated projects of my adult life. It gave me concrete feedback I hadn’t experienced in years. Improvement wasn’t visible every day, but I could see how my effort turned into results.” In this episode of Inside the GMAT, GMAC Zach sits down with Julia Shackelford, who earned a perfect GMAT score of 805, but insists the real story is everything behind the number. Julia shares how months of disciplined practice, self-reflection, and resilience transformed not only her test performance but also her confidence in tackling challenges far beyond the GMAT. Together, Zach and Julia explore what it really takes to succeed on the GMAT, why natural ability matters less than consistent effort, and how shifting your focus from outcomes to process can change the way you see yourself. About Our Guest: Julia earned a BBA in Finance from the University of Arkansas in 2015 and spent the following nine years in banking, where she focused on lending, business development, training, and compliance. She now specializes in helping students excel on exams like the GMAT. She hopes to use what she learned through preparing for her own exam to improve the experience of other students.  Explore GMAT Prep: https://www.mba.com/gmat-exam-prep Register for the GMAT: https://www.mba.com/exams/gmat-exam/register Watch on YouTube: https://www.youtube.com/@GMATbyGMAC Chapters: 00:00 Introduction to the Journey 01:44 The Process Behind the Perfect Score 03:22 Mindset and Self-Discovery 05:48 Overcoming Challenges and Setbacks 07:55 The Importance of Self-Compassion 10:18 Redefining Success 12:21 Learning and Growth Through Preparation 15:00 Balancing Study and Life 17:25 Tools and Techniques for Effective Studying 19:54 Reflection and Course Correction 22:25 Advice for Future Test Takers 24:33 Final Thoughts on Success and Happiness

“Knowledge used to be power, but it no longer is power. What you do with that knowledge—that’s the skill.” In this must-watch episode for test takers, GMAC Zach speaks at length with Sergey Kouk from Admit Master about a skills-based approach to GMAT preparation. They discuss the common misconceptions surrounding the GMAT, the importance of reasoning skills over mere knowledge, and how to effectively prepare for the test using strategies akin to learning to drive a car. Sergey shares insights on building confidence, the significance of practice, and section-by-section analysis. The conversation emphasizes that the GMAT is not just about memorizing formulas but about developing critical thinking and reasoning skills necessary for success in business school and beyond. About Our Guest: Sergey Kouk is a rocket scientist turned GMAT instructor, who achieved a score of 750 on the GMAT after just 2 weeks of studying. He credits his success to the amazing teachers and mentors, who taught him advanced reasoning skills early in his career. He is the Co-Founder and CEO of Admit Master, a test preparation and admissions consulting company headquartered in Toronto, Canada. Sergey holds 3 university degrees, including an MBA. When he is not teaching prep classes, he spends time snowboarding or sailing a boat with his family. Sergey brings to this podcast over 15 years of experience teaching the GMAT to thousands of business school candidates, as well as insights from other experienced GMAT instructors and MBA Admissions Consultants at Admit Master, to help you get a great GMAT score and gain admission to your dream business school. Contact Admit Master: https://admitmaster.com/ Register for the GMAT: mba.com/register Chapters: 01:17 Sergey's Journey into Test Prep 03:13 Misconceptions About the GMAT 04:57 Knowledge vs. Reasoning Skills 12:06 The Importance of Practice and Feedback 18:35 The Role of an Instructor 22:30 Breaking Down Higher Order Thinking Skills 26:43 Applying Reasoning Skills to the GMAT 29:32 Questions to Ask in the Quant Section 32:05 Understanding Problem-Solving Strategies 33:27 The Power of Elimination in Reasoning 34:55 Effective Questioning Techniques 37:05 The Importance of Strategy Over Formulas 38:11 Comparing Quantitative and Verbal Skills 42:39 Preparing for Verbal Section 47:53 Integrating Data Insights with Reasoning 50:00 Building Confidence for Test Success 52:40 Starting Your GMAT Journey 54:38 Achieving High Percentiles on the GMAT 56:00 The Student Journey with Admit Master

The GMAT Official Guide is more than just a book. It’s your direct line to real GMAT questions and the best possible test-day preparation. In this episode, GMAC Zach is once again joined by Stacey Koprince from Manhattan Prep to explore how to get the most out of the Official Guide and other GMAT official tools. You’ll learn why practicing with real GMAT questions is essential, how to use them effectively alongside third-party resources, and the strategies that can turn your study time into score gains. The conversation also covers how to analyze mistakes, track progress, set realistic goals, and maximize efficiency. Purchase the GMAT Official Guide: mba.com/prep Register for the GMAT exam: mba.com/register Get materials from Manhattan Prep: manhattanprep.com/gmat Chapters: 00:00 Introduction 01:06 Why Official Questions Matter 06:00 Navigating the New GMAT Official Guide 11:23 Analyzing Weaknesses 14:14 Reviewing Answer Explanations 16:47 Tracking Progress 20:18 Setting Goals and Priorities for GMAT Success 23:23 Understanding GMAT Scoring and Practice Tests 26:16 Using Official Materials Alongside Others 29:26 Choosing the Right Test Prep Program 32:52 Leveraging Difficult Questions 35:44 Balancing Question Difficulty in Practice 37:44 Utilizing Free Resources Effectively 38:31 Pro Tips for Efficient Test Prep

“Don’t prepare until you can get the questions right. Prepare until you can’t get them wrong.” What if mastering the GMAT wasn’t about doing more—it was about doing less, but smarter? In this episode of Inside the GMAT, Zach is joined by Scott Woodbury-Stewart, Founder and CEO of Target Test Prep, to explore how simplifying your prep can lead to better results. With over 20 years of experience helping test-takers turn confusion into clarity, Scott shares why most people struggle—not because they're not "math people," but because they’ve never been taught the right way to learn. From building a strong Quant foundation to avoiding traps in Verbal Reasoning and Data Insights, this episode is packed with practical advice on how to stop overcomplicating your prep and start studying with purpose. You’ll also hear how Scott’s own journey—from blowing up hydrogen balloons in high school classrooms to building one of the most well-known names in GMAT prep—has shaped his keep-it-simple philosophy. Whether you're just starting or feeling stuck on the GMAT, this episode will help you reset, refocus, and prep smarter. Contact Scott & Target Test Prep: www.gmat.targettestprep.com Register for the GMAT exam: mba.com/register Chapters: 00:00 Introduction 07:20 The "Math Person" Myth 13:02 The Prep Mindset & Value of Critical Thinking 15:53 Quant: Prep Linearly 18:33 Solving Problems with Logic, Not Math 24:58 Verbal: Reading is Fundamental 31:37 Data Insights: Correlation is Not Causation 36:55 Perfecting Time Management 41:13 Can You Over-Prep? 42:25 The Importance of Consistency            

An MBA can open doors to top jobs and bigger paychecks—but what about the value that doesn’t show up on a resume? In this episode, Zach is joined by Melody Jones, founder of Vantage Point MBA Admissions Consulting, to uncover the hidden ROI of business school: confidence, personal growth, lasting relationships, and the transformational power of human skills like communication. If you’re wondering what an MBA can offer beyond a job title, this conversation is for you. Contact Melody & Vantage Point: www.vantagepointmba.com Register for the GMAT exam: mba.com/register Chapters: 03:55 - The ROI of Confidence 06:52 - The ROI of Personal Growth 10:19 - The ROI of Relationships 14:20 - The ROI of Networks 19:42 - The ROI of...ROI? 20:57 - The Big Picture: ROI is Personal

Not sure whether you should pursue a full-time, part-time, or executive MBA program? You're not alone! Oren Margolis from Pinetree & Palm Consulting joins the pod to dive deep into the crucial decision-making process of choosing the right type of MBA Program. As an experienced MBA admissions consultant and executive coach, Oren and Zach explore the nuances between the three program types and discuss how each format aligns with different career goals, personal circumstances, and professional aspirations. Whether you're looking to pivot careers, accelerate to executive leadership, or balance work and study, this episode offers valuable guidance to help you make an informed choice. Tune in to gain clarity on your MBA journey and find the path that best suits your ambitions. Contact Pinetree & Palm Consulting: https://www.pinetreepalm.com/ Register for the GMAT exam: https://www.mba.com/exams/gmat-exam/register Chapters: 01:59 - Career Moves Supported by an MBA 05:09 - Full-Time vs. Part-Time MBA Considerations 07:47 - Balancing Work and MBA Studies 10:11 - Time, Energy, and Flexibility in MBA Formats 16:09 - The MBA as an Insurance Policy 18:51 - The Role of Prestige in Decision-Making 25:37 - Assessing ROI 29:53 - Profiles of MBA Candidates: F/T, P/T, and EMBA 33:14 - Quiz Time! Choosing the Right MBA Path 39:20 - Final Thoughts

Season 5 is on the way! In this quick update, host Zach shares what’s coming in the next season of Inside the GMAT, how you can get involved, and one big announcement: the Official Guide 2025–2026 is out now! Whether you're prepping for the exam or just starting your journey, this is your moment to get ahead. 📝 Get the new Official Guide: mba.com/prep 📩 Have a story to share? Email us at InsideTheGMAT@mba.com

This episode was originally published on September 7, 2023. GMAC's Eric Chambers is joined by Charles Bibilos, Founder of GMAT Ninja, where they do things a bit differently by tackling your test anxiety head on. Charles talks all things assessment anxiety, from how it can manifest in an exam environment to how to overcome it, with a lively discussion about how the latest edition of the GMAT helps reduce your chances of experiencing anxiety on test day. Tune in to get over your testing jitters! References:  GMAT Ninja How GMAT™ Reduces Test Anxiety

It’s the season finale, and we’re going deep! In this solo episode, host Zach breaks down everything you’ve ever wanted to know about the GMAT exam. Whether you’re just starting to explore business school or already deep in prep mode, this is your all-in-one explainer for what’s on the exam, how it’s scored, how to prepare, and how to use your score to stand out. Zach walks through each section of the exam, plus testing options, prep resources, accommodations, and what your score report actually tells you. You’ll also get the facts on percentile rankings, test day logistics, and why a GMAT score is more than just a number. No hype, no gimmicks—just real talk about the #1 test in business school admisions. WATCH ON SPOTIFY OR YOUTUBE TO SEE ACCOMPANYING SLIDES & VISUALS Register for the GMAT: https://www.mba.com/exams/gmat-exam/register Chapters: 01:02 - Exam Overview & Features 03:48 - Scoring Explained 08:06 - Quantitative Reasoning 10:08 - Verbal Reasoning 13:06 - Data Insights 20:22 - Accessing & Sending Your Score 25:22 - Planning for Test Day    

Artificial intelligence is here, but how much is too much when it comes to your MBA application? This week, host Zach Fernebok sits down with Loubna Bouamane, founder of Admission Concierge and former Director of MBA Admissions, to explore the nuanced role AI now plays in business school applications. From brainstorming essays to managing deadlines, AI tools like ChatGPT can support candidates, but there's a fine line between using AI and outsourcing your voice. Loubna shares the real risks of overrelying on AI, explains how admissions teams are adapting to this new landscape, and offers actionable advice on preserving authenticity in an increasingly automated world. If you're considering using AI in your MBA journey (or already are) this episode is your guide to staying smart, ethical, and unforgettable. Admission Concierge: https://admissionconcierge.com/ Key Takeaways 1. AI can help, but it can’t (and shouldn’t) tell your story. Using AI for structure, grammar, and idea generation can be helpful, but outsourcing your personal voice leads to generic, shallow, and forgettable applications. 2. Authenticity is your biggest competitive edge. Admissions officers can spot essays that lack real reflection. What stands out isn’t perfect prose. It’s self-awareness, emotional honesty, and clarity of purpose. 3. Schools aren’t anti-AI. They’re anti-fake. Top programs are updating their policies to emphasize ethics. Many condone AI for brainstorming, but warn against using it to write essays or letters of recommendation. 4. Interviews and real-time assessments are gaining importance. Expect more behavioral, values-based, and spontaneous prompts as schools look to assess consistency between your written and spoken narrative. 5. Use AI wisely: treat it like a project assistant, not a ghostwriter. Smart uses include organizing deadlines, shortening essays, or improving clarity, not generating full drafts or making up content. Chapters 00:55 - The Beginning of AI in Applications 02:48 - The Role of AI in Application Strategy 05:29 - Common Uses of AI by Applicants 09:45 - Business School Response to AI 12:03 - Smart and Responsible AI Usage 12:54 - The Risks of AI in Applications 15:09 - The Importance of Authenticity 17:45 - Strategies for Authentic Writing 18:51 - Exercises for Developing Personal Narratives 20:50 - Real-Life Examples of Authenticity 22:53 - Future of Admissions in the Age of AI 24:31 - Final Thoughts

Thinking about business school? Don’t go it alone. In this episode, we’re hitting the road as we explore GMAC Tours, the global events that bring top business schools and aspiring students together under one roof. Host Zach is joined by Maggie Cooley, Director of Events and Marketing for GMAC Tours, to unpack why these MBA & Masters Tour events are more than just information sessions. They’re networking goldmines, resume-boosting bootcamps, and overall application game-changers. You’ll hear what really happens at a Tour event, how to make a lasting impression, and why attending one could help you discover your best-fit program (especially one you’ve never considered before). Whether you’re years away from applying or finalizing your target school list, this episode will help you make the most of one of the most impactful tools on your business school journey. Find a Tour near you: https://www.mba.com/connect-with-schools/gmac-tours/events-calendar Key Takeaways 1. GMAC Tours are free, curated events designed for every stage of the b-school journey. Whether you're exploring your options or ready to apply, there’s value for everyone—from keynotes and meetups to resume clinics and GMAT info sessions. 2. The biggest asset? Face time with admissions reps. Attendees meet directly with decision-makers from top global business schools, building authentic relationships that can strengthen applications and inform school selection. 3. Thoughtful preparation goes a long way. Doing research ahead of time, preparing smart questions, and showing genuine curiosity helps you stand out, both in scheduled meetups and casual booth chats. 4. Be open to discovering new schools. 80% of attendees consider a new program they hadn’t previously thought about. Don’t just target the usual suspects—use the event to explore your full range of options. 5. Your application can benefit directly. From resume feedback to application tips and admissions insights, the information (and impression) you gain at a Tour event can translate into a stronger, more personalized application. Chapters 01:12 - What is a Tour Event? 03:25 - Who Should Attend? 05:24 - Overview of Activities 06:55 - About School Meet-Ups 10:04 - About Resume Review Clinics 11:20 - About B-School Talks 12:01 - About the GMAT Info Session 13:16 - Planning Your Schedule 14:52 - Benefits of Attending 16:57 - Using the Event to Strengthen Your Application 17:56 - Success Stories 21:07 - Tips for Attending 23:06 - Making a Great Impression at Networking Events 25:07 - Common Mistakes to Avoid 28:42 - Upcoming Events and Final Thoughts

In this episode, Zach sits down with friend and colleague Andrew Walker, Director of Industry Communications at GMAC, to unpack the latest insights from the 2025 Prospective Students Survey. They dive into what 5,000 prospective business school candidates around the world are thinking about today — from the growing demand for hands-on AI experiences to the rising importance of human skills, like grit and adaptability. You’ll hear why more candidates are prioritizing ROI over program rankings, how financial planning is evolving, and why in-person programs are making a surprising comeback. Whether you’re actively applying, just starting to explore your options, or simply curious about what’s shaping the future of graduate management education, this conversation offers data-backed insights and practical takeaways you won’t want to miss. Takeaways: 46% of business school candidates prioritize AI experiences in their curriculum. Employers value human skills like emotional intelligence and adaptability alongside technical skills. Cost remains a significant barrier for candidates considering business school. Only 29% of candidates prioritize program rankings first when researching schools. Candidates are increasingly looking for direct information from school websites, not AI. The MBA remains the most preferred degree, but interest in business master's programs is growing. Candidates prefer full-time in-person programs over hybrid or online formats post-pandemic. Financial aid is becoming a more significant part of funding education for candidates. Candidates are considering a multi-dimensional approach to their return on investment from business school. Chapters: 01:04 - What is the Prospective Students Survey? 03:00 - The Role of AI in Business Education 07:28 - Financial Considerations for Business School Candidates 11:49 - The Importance of Program Rankings 15:43 - Shifting Preferences in Business Degrees 18:09 - Program Delivery Formats and Trends 22:23 - Key Takeaways and Future Insights