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I Love Mortgage Brokering

Author: I Love Mortgage Brokering

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With over 500 episodes, 1+ million total downloads, and community of 10k+ followers, the ILMB podcast is the only podcast by mortgage brokers for mortgage brokers.

Since launching in July 2014, the ILMB podcast has hit the industry by storm, with host Scott Peckford inviting top-producing mortgage brokers across the country to share their best tips, tricks, and stories with listeners.

If you’re ready to transform your business, you came to the right place.
616 Episodes
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Imagine going through a divorce, a partnership failure and a sick family member all while navigating a challenging market. That is exactly what Krystal Stearns has faced over the past 2 years. Even through all the highs and lows, she stayed true to herself and didn’t let any of it change her. She shares 3 things she did to maintain her mindset during some of the darkest times of her life. Krystal is a producing branch manager based out of Colorado Springs. In this episode we will cover: 3 steps to build/ rebuild your confidence; Her daily action plan on how she was able to rebuild her business; How she uses her business to support charities that matter to her To connect with Krystal, you can check out the links below: [TO FOLLOW] Krystal’s Instagram, Facebook & Tiktok Her charity organization Together At Square One The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb For more tips and tactics, follow me on Instagram: (@scottpeckford) I Love Mortgage Brokering: (ilovemortgagebrokering.com) Find out more about what Scott is doing at BRX Mortgage: (whybrx.com)
In this short 10 minute podcast series, Scott shares a tactic you can apply to your mortgage business today. In this episode we will cover: If they don’t commit, you don’t submit; Do the lender’s job for them; Always drive the bus. Follow me on Instagram (instagram.com/scottpeckford/) or find out more about what we are doing at BRX (whybrx.com). I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb In this episode of the 10-Minute Tactical podcast, we will talk about the tactics that industry leaders use to consistently outperform the competition. I will show this mindset shift can revolutionize your funding rate and dissect the reasons why top brokers fund more mortgages than others, and the critical importance of working with fully committed clients. We'll explore how to proactively engage with lenders to make their jobs easier and boost your chances of file approval.   Key talking points from this episode: Prioritize clients who are ready to proceed and willing to undergo a credit check and provide all necessary documents. Emulate the practice of requiring complete documentation before underwriting The needs of lenders and be proactive in facilitating their work to increase chances of approval. Following established processes preserves mortgage approval integrity and success. Ensuring successful outcomes by sticking to best practices Sticking to best practices ensures success and builds a strong reputation.
Today, we're joined by David Krichmar who is an LO based out of Houston Texas, who sends 1.2 million emails a month. He is also the creator of the Mortgage Nugget, a 3x per weekly email for Mortgage Professionals with 40,000 subscribers.   In this episode, we will cover:  How to come up with ideas for email;  Why he sends emails to his list 3 to 5 times a week;  How to combine your email with your social media;  And How he segments his list To connect with Dave Krichmar, you can check him out on: Instagram  Mortgage Nuggets  The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb For more tips and tactics, follow me on Instagram: (@scottpeckford) I Love Mortgage Brokering Find out more about what Scott is doing at BRX Mortgage   We’re going to dive deep today in the world of email marketing for mortgage professionals with Dave Krichmar as he shares his high frequency email strategies that defy conventional wisdom. Discover how Dave’s consistent and targeted approach, with over a million emails sent monthly, leads to impressive client engagement and business growth. Tune in for actionable insights on content curation, personal branding and the use of platforms like Active Campaign to enhance your mortgage marketing campaigns.   Key talking points from this episode: Traditional views on email frequency by sending over a million emails monthly to realtors and clients. The need for mortgage professionals to choose topics wisely, suggesting sources like mortgage related articles or personal success stories. Advising not to fret over unsubscribes but to concentrate on the subscribers who remain interested. Dave’s journey in personal branding, positioning himself as “Dave Your Mortgage Guy” and stresses the significance of establishing oneself as an expert. Technical aspects of email marketing, such as the limitations of certain CRM platforms and the need for robust systems like Active Campaign. Making consistent calls, sending emails and nurturing an email list from scratch to achieve sustainable business growth over time.
In this episode, I'm going to share one of the mistakes I frequently observe brokers making when they aim to scale but find themselves unable to do so. Because I didn't do this before, I once made a $6k mistake that cost me the client and the realtor. This episode is a part of our customer journey training at BRX. I wanted to share it with you because I believe it's relevant to anyone serious about scaling their business. I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb For more tips and tactics, follow me on Instagram: @scottpeckford  I Love Mortgage Brokering: ilovemortgagebrokering.com  Find out more about what Scott is doing at BRX Mortgage: whybrx.com   Today, we will learn the transformative power of checklists in the mortgage industry and discover how this simple tool can prevent costly mistakes and replicate the consistent success of businesses like Starbucks. Explore the crucial role checklists play in high-stakes industries such as healthcare and aviation, and how to apply these lessons to elevate your mortgage business. Whether you're looking to scale your operations or refine your service, this episode provides the strategies to ensure your brokerage thrives with excellence.   Key talking points from this episode: How simple tools like checklists can help mortgage brokers scale their business while maintaining high service standards. The parallels between the mortgage industry and other high-stakes fields like healthcare and aviation. The concept of the "Starbucks secret," which is the ability to deliver a consistent and replicable service through structured processes. Seeking out those solutions, learning from others, and share insights through platforms like Instagram  
In this episode Linden and I talk about… A script he used to get renewals from FB contacts even (Keep in mind he is only 23!!) How he called 300 contacts on his phone over a 2 week period How he leveraged voice memos and videos to get more out of networking events Linden Crain is a new mortgage broker and city councilor based out of the Windsor Ontario area. In his first 12 months . He is a top 20% broker in all of DLC in his first 12 months he funded 35 loans in his first year. To Follow Linden on Instagram (instagram.com/supermortgagecrain/) Check out Linden’s Podcast Coffee With Crainer (coffeewithcrainer.podbean.com/) The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: (finmo.ca/ilmb) For more tips and tactics, Instagram: Instagram (@scottpeckford) I Love Mortgage Brokering: (ilovemortgagebrokering.com) Find out more about what Scott is doing at BRX Mortgage: (whybrx.com) Join me as I sit down with the incredible Linden Crain, a 23-year-old mortgage broker phenom and city councilor, who's already ranking in the top 20% at DLC. Linden talked about the grit behind his rise, from the hustle of 300 calls in two weeks to his personalized follow-up tactics that keep him top-of-mind among clients.  If you're looking to scale your business or just need some inspiration to revamp your networking skills, this is the episode for you.   Key talking points from this episode: Unique social media strategies to engage with clients and revolutionize industry renewals. Methods for building a professional network, securing renewals and business scaling. Practical advice on personalizing communication with clients. How to combine innovation with traditional business development. Leveraging educational content on social media for business growth.
In this short 10-minute podcast series, Scott some of the lessons learned from hiring help for your mortgage business. He will cover: 3 different strategies you can use and their pros and cons; The #1 method I see nearly every top producer use (And it’s not what most people do); The biggest mistake brokers make when hiring part time help If you are needing to hire or are thinking about hiring I recommend you go back and listen to Episode 544 where I share the replacement ladder and I break down who to hire in what order. I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb For more tips and tactics, Instagram: Instagram (@scottpeckford) I Love Mortgage Brokering: ilovemortgagebrokering.com Find out more about what Scott is doing at BRX Mortgage: whybrx.com I explore the effective hiring strategies for mortgage and real estate assistants in this short 10-minute podcast, where insights and real-life examples from onboarding over a hundred assistants will serve as a guide on how to scale business efficiently.    Key talking points from this episode: The importance of hiring mortgage or real estate assistants at the right time. Benefits of sharing an assistant between brokers or agents as a cost-effective and time-efficient hiring strategy. Advantages of hiring part-time assistants, including flexibility and the ability to delegate a wider range of tasks beyond file management. Testing of technical skills to ensure that the assistant can perform at the expected level. Long-term employment of assistants is often a sign of a successful and stable business.
Don’t know what to say when making calls? Most people struggle because they don’t know what to talk about. In this episode Paula shares: 3 Different openings to use when calling your past clients The best questions to ask to build rapport with a new realtor A very clever trick to increase the number of debt consolidation loans Paula Nisrchl is the head coach for the Guild Mortgage Elevate program and Scotsmens guide ranked LO based out of Vancouver, Washington. To connect with Paula Nirschl you can check out the links below: Elevate Coaching Program | Guild Mortgage (guildmortgage.com/about-us/elevate-coaching-program/) Switch to Guild | Guild Mortgage Career Opportunities (guildmortgage.com/switchtoguild/) LinkedIn (linkedin.com/in/paula-nirschl-robb-wa-mlo-383396-1a279839/) Instagram (instagram.com/your_loan_coaches/) Facebook (facebook.com/mortgagepartners)   Follow Scott on social media! For more tactics and tips follow Scott on Instagram I Love Mortgage Brokering. Find out more about what Scott is doing at BRX Mortgage. Join me as I talk with Paula Nirschl, a Vancouver, Washington-based Scotsman Guide Rank Loan Officer and chief coach for the Guild Mortgage Elevate Program. Find out how her experience coaching basketball helped her become a remarkable cold caller in the mortgage industry. Through role-playing and real-world scenarios, we go deeply into the nuances of cold calling methods, creating an entertaining discussion.   Key talking points from this episode: Building relationships and focusing on how one can provide value to others, rather than showcasing expertise Asking open-ended questions and being genuinely curious about the person you're interacting with. Active listening and genuine curiosity about others' interests, family, business, or background fosters a sense of value and care. Adapting to changes in technology and consumer behavior in the mortgage industry. Viewing oneself as a prospector first and foremost, regardless of the industry.
Contrary to popular opinion, email is not dead. Most people are doing it all wrong. I have personally made most of my money from email. In this episode I will share how you should: Write to one person; Share stories; Don’t write in large paragraphs; Include an image or screenshot; Always include a Call To Action/CTA Check out the Daily Seinfeld Email video. Follow Scott on social media! For more tactics and tips follow Scott on Instagram I Love Mortgage Brokering. Find out more about what Scott is doing at BRX Mortgage. I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb   In this episode of the 10-Minute Tactical podcast, I reveal five tactics to revolutionize your email strategy. From dissecting why your emails aren't garnering responses to injecting excitement into your content, I’ll share actionable insights to elevate your email game.   Key talking points from this episode: Personalizing your emails by addressing them to one specific individual rather than a group. Incorporating storytelling into your emails can capture attention and make your content more memorable. Breaking up your content into smaller, digestible chunks to make it easier to read Enhancing your email content with images or screenshots to complement your stories and make them more compelling. Including a clear and compelling CTA can encourage engagement and drive desired outcomes. Utilizing the PS section of your email to add additional information or a secondary call to action
Today, we're joined by Nick Pavildis. Nick is the founder of ‌AuthorityGhostWriting.com If you have ever wanted to write a book as a marketing tool for your mortgage business Nick breaks down in minute detail the exact 12 steps you need to do to accomplish this. In this episode we will cover: The #1 mistake most people make when writing a book How to use the writing process to help you market your book How to pull this together in way less time than you would expect. I have written a book and I bought a course on writing a book and Nick’s stuff blew me away. It was so good. If you want to connect with Nick you can email him here or visit his website. Nick Pavlidis Authority Ghostwriting The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb Follow Scott on Instagram I Love Mortgage Brokering: ilovemortgagebrokering.com Find out more about BRX Mortgage: whybrx.com Nick Pavlidis, the creator of AuthorityGhostwriting.com, joins me today to provide his knowledgeable ideas. Along with going over the top errors made by beginning authors and how to include marketing into your writing process, Nick and I will go over the 12 necessary steps for writing your first book. The episode deconstructs the process of planning for future success as well as recounting past events, with an emphasis on developing thought leadership. This episode is jam-packed with tactics to help you construct your intellectual legacy, whether you're an aspiring writer or an experienced expert trying to increase your influence. Key talking points from this episode: Strategies for writing a book that engages readers emotionally and addresses potential objections subtly. How to write a customer-centric book that understands the ideal customer and targets future customers, not just documenting the current state. Structuring chapters effectively starting with a relatable story and reflecting on it to teach lessons that resonate with the reader. The use of storytelling to craft compelling stories that overcome objections and inspire action. Networking through the book-writing process to build relationships with strategic future partners.
In today’s episode Scott shares 5 tactics you can use to increase the quality of your Google Reviews. Scott will share how he used this framework in two conversations over the past week: Why being awesome is not enough: The best time to ask for a review, hint you are probably not doing it soon enough; How to make it super simple for clients; How to turn compliments into reviews To check out James Loewen’s Reviews For more tactics and tips follow Scott on Instagram or visit I Love Mortgage Brokering. To find out more about what Scott is doing at BRX Mortgage. Thanks again to our title sponsor Lendesk for making this show a reality. Visit lendesk.com/finmo Today, I’ll present an episode that's all about taking your Google reviews to the next level. Trust me, you don't want to miss out on the valuable insights I've packed into this one that will help you not only be excellent in your field but also ensure that your brilliance is recognized through glowing online testimonials. I'll walk you through the process of capturing those perfect moments of praise and encouraging satisfied clients to share their experiences. Additionally, I'll demonstrate how to craft responses that incorporate keywords to boost your search engine visibility. Key talking points from this episode: Setting the expectation for a review early in client interactions Capitalizing on moments of client praise by inviting them to write a review Responding to every review and incorporating keywords are recommended to improve SEO Prime times to ask for reviews like peak moments, such as after receiving approval or closing The use of specific numbers and details in reviews to increase believability and impact. How to make it easy for clients to leave reviews by providing them with a written template based on their compliments
In 2018 I launched a web series called "The $100 Million Dollar Journey" with my business partner Jewels Ferris. The goal was to go from $8 million a year in production to $100 million in 5 years. We shot 10 episodes and life got in the way and we didn’t have time to do an update show. In this episode Jewels and I talk about the lessons she learned along the way to funding $100 million. You can view the entire web series here. The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb For more tactics and tips follow Scott on Instagram or visit I Love Mortgage Brokering. To find out more about what Scott is doing at BRX Mortgage. I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb Today, we have Jewels Ferris where she shares her story of her rise from $8 million to an incredible $100 million in revenue in just five years. In this episode, I dive deep into the strategies, team resilience, and technological advancements that have been pivotal in Jewels' journey of scaling her business and embracing a remote-work lifestyle that's transformed both her personal and professional life. Key talking points from this episode: The art of scaling up and the importance of letting go of micromanagement. Strategies for orchestrating client management and teamwork. Nurturing a supportive work culture and maintaining a positive mindset. The critical role of team management and its impact on client relationships. Balancing automated systems with personalized outreach in database marketing. The importance of heartfelt team care and strategic automation for maintaining business success.
Thinking of hiring? If you hire in the right order it will make you far more efficient. In this short 10 minute podcast Scott shares a framework he learned from Dan Martell’s Book, called. “The Replacement Ladder.” Scott will share with the 6 types of hires you need to make and the ideal order to make them. Check out Dan’s book, Buy Back Your Time, for more ideas on how to replace yourself in your mortgage business. For more tactics and tips follow Scott on Instagram or visit I Love Mortgage Brokering. To find out more about what Scott is doing at BRX Mortgage. I Love Mortgage Brokering is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb In this episode, I’ll be revealing the secrets from Dan Martell's game-changing book, "Buy Back Your Time," and how it specifically applies to the mortgage brokering industry. I’ll guide you through the steps to offload personal and administrative tasks to optimize your work-life balance and productivity. Plus, I'll discuss cutting-edge marketing tactics to attract and convert leads and the transformative decision to hire a dedicated sales professional. Key talking points from this episode: How offloading personal and administrative tasks can lead to better productivity and service standards The Replacement Ladder method, focusing on strategic hiring to enhance efficiency The importance of being a good leader and building a positive team culture. Creating a well-structured team enables brokers to maintain a successful business while enjoying more free time and a better quality of life. A dedicated sales professional is essential for brokers aiming to step back from daily operations How to scale a mortgage brokerage through strategic hiring and marketing techniques
Today, we're joined by Sarah Keller from Guild Mortgage who funds 200 mortgages a year working from a Van.  In this episode we will cover How did she break the news to her referral partners How she has continued to grow a referral based business even though she on the road most of the year Technology stack she is using If you want to get a cheat sheet I created from this episode: -> 200+ Mortgages From a Van Cheat Sheet For more tactics and tips follow Scott on Instagram or visit I Love Mortgage Brokering. To find out more about what Scott is doing at BRX Mortgage. The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb Explore the adventurous life of Sara Keller, a mortgage broker who’s redefining success by blending her passion for van life with her professional career. This episode unveils how Sara leverages technology, maintains client relationships, and cultivates a thriving referral-based business, all while living on the road. Get inspired by her story and discover how you too can embrace the freedom of remote work without compromising your ambitions in the mortgage industry. Key talking points from this episode: Sara uses an essential tech stack to maintain her business on the go, including the revolutionary impact of Starlink for reliable internet connectivity. The importance of nurturing professional relationships and building a strong referral network to keep her business thriving regardless of her physical location. Difficulties of van life, including the balance of work and travel and the challenges of maintaining vital professional relationships without a fixed address. How Sara’s being open about her lifestyle has led to admiration and unexpected support from her network. Sara’s communication tactics such as regular Thursday email updates and Monday phone calls.
In today’s episode Scott shares 3 questions he uses to help Top Producers identify and solve their biggest challenges.  Scott will share how he used this framework in two conversations over the past week:  $80 million a year producer and we talked about how to get his UW team to do the strategy calls $100 million dollar team who are currently swamped in files and their killer admin is still on Mat leave Follow Scott on Instagram Visit I Love Mortgage Brokering to find more podcasts Find out more about what Scott is building at Why BRX  Thanks again to our title sponsor Lendesk for making this show a reality.  Visit www.lendesk.com/finmo    In this episode 10-Minute Tactical podcast, I'm excited to share with you the art of managing high-performing mortgage broker teams. Learn the strategic prowess of question-based problem solving with insights on inspiring your team, maintaining workflow during staff changes, and refining processes for peak efficiency. I'll guide you through my conversations with top-tier mortgage brokers, and why it's crucial to keep an eye on team dynamics. Whether you're a seasoned broker or just starting out, this episode is packed with actionable advice to help you lead your team to success. Key talking points from this episode: Consequences of poor management, including high turnover and employee burnout. Refine processes, leverage technology, and align the workforce to overcome business challenges. The need to recognize different team roles, prevent role blurring. Understanding team dynamics and proactive hiring approach Preventing support staff from engaging in conflicting side projects.
Here's how Atif Muhammad - a mortgage broker based out of Regina, Saskatchewan - fills a room with 100+ realtors every year. He does what he calls a Superstar Summit and it is absolutely brilliant. He also shares how he uses automation in his business so he averages 45 minutes per file. One of his database marketing strategies is genius. In this episode, we will cover: How Atif fills a room every year with 100+ realtors and they do most of the work; How he only does 1 call with a client for about 45 minutes; His super simple marketing plan that helps him fund 120 mortgages a year; One database marketing idea I absolutely love and you will too. To connect with him, you can check out the links below: instagram.com/atifmortgages facebook.com/share/oqzXHvbrFCFcvJZa/?mibextid=eQY6cl atlasmortgagegroup.ca/ Follow me on social media! Instagram: instagram.com/scottpeckford/ I Love Mortgage Brokering: ilovemortgagebrokering.com Find out more about BRX Mortgage: whybrx.com The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb I'm thrilled to bring you an exclusive conversation with Atif Mohammed where we talk about an effective and surprisingly straightforward marketing strategy. We cover a range of topics, from securing venues to the delicate task of choosing speakers who resonate with real estate professionals. If you've been searching for that elusive piece of advice to propel your real estate business past the 100-deal mark annually, then this is the episode you can't afford to skip!   Key talking points from this episode: The benefits of owning your own business and the opportunities to expand beyond traditional banking limits. The significance of careful planning, from selecting speakers to marketing, Leveraging technology to uphold exceptional client service without being overwhelmed. The importance of a robust CRM system and automated video communication in maintaining client engagement during the mortgage process. How maintaining a disciplined schedule allows for both personal life balance and business success. Setting realistic goals and managing time effectively between daily operations and long-term business development.
In this episode, I am going to share with you what I learned from running a 30 day experiment with 32 brokers who made a total of 2,527 DMs and 2,388 phone calls. For the record, that is 125.6 DM’s and 1119.4 phone calls per business day. In this episode I will also cover… Asking for advice to get business Commenting to get valuable content To Sign Up For Battle Royale: Gameofphones.live The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb Follow me on social media! Instagram instagram.com/scottpeckford/ I Love Mortgage Brokering: ilovemortgagebrokering.com Find out more about BRX Mortgage: whybrx.com Buckle up as we reveal the game-changing insights from our epic phone calls vs DMs Battle Royale, where the power of personal touch goes head-to-head with the efficiency of digital messaging. Our 32 brokers didn't hold back in this 30-day lead generation showdown, clocking in thousands of calls and DMs with some eye-opening results. Not only will you get the lowdown on which method triumphed, but I'm also spilling the beans on a couple of killer tactics that can supercharge your outreach game, whether you're a seasoned pro or just throwing your hat into the ring. Key talking points from this episode: Two tactics to enhance DM and phone call outreach for brokers. Networking strategies for realtors, using requests for advice to build a referral network. The power of social media comments as a powerful tool to start direct message conversations with potential clients.
In this episode we will cover: How she uses education to build a never-ending pipeline of referral partners; How she converts them from student to referral source; and How she uses a simple strategy when she meets them to build massive amounts of trust and rapport  To connect with Michelle Castle: https://www.instagram.com/themichellecastle https://www.facebook.com/mortgagesbymichellecastle https://www.linkedin.com/in/mortgagesbymichellecastle To Access the free presentation I mention use the link below: https://mybrokerpro.ca/brx-giveaway Follow me on social media! Instagram https://www.instagram.com/scottpeckford/ I Love Mortgage Brokering: www.ilovemortgagebrokering.com Find out more about BRX Mortgage: www.whybrx.com The I Love Mortgage Brokering Show is brought to you by Finmo. To learn more, visit: www.finmo.ca/ilmb Mortgage industry virtuoso Michelle Castle to unlock the secrets of fostering successful realtor relationships and boosting your mortgage business. Michelle shares the transformative impact of offering Continuing Education credits to realtors, a strategy that accounts for an astonishing 60 to 70 percent of her business. If you're ready to transform your mortgage outcomes and achieve success through realtor collaboration, tune in to this episode and be inspired to implement Michelle's strategies in your own career.   Key talking points from this episode: How innovative educational outreach and personalized CRM strategies underpin Michelle's success in the mortgage industry. Strategic event scheduling and content creation boost engagement and follow-up opportunities with realtors. Authenticity in building a brand within the real estate market and the power of one-on-one meetings and classes. How to enhance client interactions and maintain high levels of service using CRM tools like Salesforce and strategic scheduling The effectiveness of combining education with networking to build strong professional relationships.
How to Get a More Meetings With Realtors    In this short 10 minute podcast series Scott shares a tactic you can apply to your mortgage business today.    In this episode Scott will cover: The #1 best way to handle last minute cancellations that will ensure you get a second meeting booked One tweak that improved our agents show up rate from 40% to 80% Two tactics for rapidly building rapport and breaking the ice   For more tactical videos that don’t make it into the episode follow Scott on IG.  https://www.instagram.com/scottpeckford/   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   Find out more about BRX Mortgage: www.whybrx.com   The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: www.finmo.ca/ilmb Ever felt like you're hitting a brick wall when trying to schedule meetings with real estate agents? You're not alone. In this must-listen installment, Scott reveals the transformative "Triangle for Trust" strategy that skyrocketed one agent's meeting attendance rates with real estate agents from a meager 40% to a stunning 80%. If you've ever struggled with no-shows or last-minute cancellations, you can't afford to miss this!   Key talking points from this episode: Common challenges mortgage brokers face like last-minute cancellations and securing second meetings. Leveraging insider information for introductions and adding value through thoughtful social media interactions. The power of strategic relationship building and pre-meeting engagement in the real estate industry. The Triangle of Trust which establish trust and open lines of communication
In this episode we will cover the following: He shares a framework he builds scripts and it’s pure gold He also shows the exact script and sequence for targeting and DMing luxury realtors The biggest reason successful LO’s fail to scale. . We get into some very tactical advice on this one… Including hiring and interviewing. This is an episode you are going to want to listen to more than once.    To connect with Amir Syed  you can check out the links below   The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: www.finmo.ca/ilmb   Follow on instagram https://www.instagram.com/scottpeckford/ I Love Mortgage Brokering: www.ilovemortgagebrokering.com Find out more about BRX Mortgage: www.whybrx.com   Two key things you need to fund $100+ million, scripting and scaling.. He shares a framework he builds scripts and it’s pure gold He also shows the exact script and sequence for targeting and DMing luxury realtors The biggest reason successful LO’s fail to scale. We get into some very tactical advice on this one… Including hiring and interviewing. This is an episode you are going to want to listen to more than once.   We will also cover: Effective communication skills in elevating one's income and professional growth. Strategies for hiring and interviewing, delegation, and leadership in the mortgage business. Scripting and framework for creating effective scripts and direct messages for luxury realtors Effective networking strategies, including the importance of genuine connections and strategic giving on social media. Emotional intelligence in engaging clients and building relationships with luxury realtors.   To connect with Amir Syed you can check out the links below: Linkedin: https://www.linkedin.com/in/amirsyed/ Website: https://www.growthonlycoaching.com/   The I Love Mortgage Brokering Network is brought to you by Finmo. To learn more, visit: finmo.ca/ilmb Follow on instagram: instagram.com/scottpeckford/ I Love Mortgage Brokering: ilovemortgagebrokering.com Find out more about BRX Mortgage: whybrx.com
In this short 10 minute podcast series Scott shares a tactic you can apply to your mortgage business today.   In this episode we will cover how the right gift can… Reduce the number of client of shopping around on you  Reduce the chances of losing a client mid way through the process  Reduce the number of appraisals you have to pay for. Please rate and review this podcast if you found this useful.   Ever pondered how a well chosen gift could become the cornerstone of a thriving real estate empire? Today’s episode of the 10-Minute Tactical Podcast, Scott Peckford dives deep into the art of strategic gift giving and its powerful impact on cultivating relationships and fueling business growth. Inspired by the book Giftology and the remarkable story of Petrus Engelbrecht’s donut diplomacy, discover the intricacies of personalization in gifting and ultimately create those “wow” moments that can set you apart from the competition.   Key talking points from this episode: Strategic gift giving in real estate is a powerful tool for building client relationships, earning referrals and standing out from competitors. Personalization, unexpectedness and timeliness are crucial elements in choosing the right gift that resonates with clients. Small gestures like handwritten notes or celebratory gifts for milestones can enhance client retention and satisfaction. Implementing a thoughtful gifting strategy can lead to a high return on investment. Reciprocity is key in strategic gifting, fostering stronger client bonds and encouraging loyalty and referrals. Resources: Website: https://ilovemortgagebrokering.com/ Email: scott@ilovemortgagebrokering.com
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