The Business of Hearing

240 Episodes

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When Growth Becomes Chaos: Lessons From 3 Real Practices

2026-09-1817:30

Three practices. Three reasonable decisions. Three unexpected problems. In this episode, Oli breaks down real stories from real practices who made growth moves that seemed logical at the time but created chaos they didn't anticipate. The best part? You can learn from their mistakes before you make them.

From Operator to Owner: The 3 Things You Must Have in Place Before You Step Back

2026-09-1114:47

In this episode, Oli shares the exact three things that need to be solid before you transition from operator to owner. Miss one of these and you'll find yourself right back in the chair, frustrated and resentful.

How to Articulate Your Value Proposition to Attract More of the Right Patients

2026-09-0513:10

"Why should a patient choose you?" If you don't already know the answer, you have a real problem. In this episode, Oli breaks down the exact framework that separates practices that own their market from those that compete on price. It's not complicated. But almost no one actually does it.

From $1m to $2m - Why So Many Practices Get Stuck

2026-08-2813:07

In this episode, Oli breaks down the exact three things that separate practices stuck at $1M from practices scaling to $2M+

"I need to think about it" - 3 reasons patients are delaying decision-making

2026-08-2114:24

More and more patients are hesitating. They're delaying decisions. They're asking to think about it, wait for things to change, or come back later, even though they walked in needing what you offer. It's not the economy. It's not the patient. It's something structural that's broken in your practice. In this episode, Oli walks through the exact three reasons this is happening and how to fix each one before the patient ever sits down with you.

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