Illuminate Your Practice With Dr. Krysti Wick

“As a woman, you are here to be of service. Not to be served”As much as this gives me a visceral reaction to read it, I can’t deny that it’s a thought process that lives in us epigenetically. It is in the cellular makeup, brought over from generations before us that told us our worth was only in what we could do for others. Logically - none of us believe that. But could those wounds of worth be bubbling up to the surface and affecting your daily life? In our final episode of season 2, I dig deep into this cross that women bear—and the ripple effect it can have both personally and professionally if the work is not done to confront the discomfort around it.  Grab a pen and paper, because it’s time to do some genuine reflecting to see if you’re receiving the support you deserve. Journaling prompts from the episode:Where in my life do I feel the most drained and joyless?Where in my business/professional life do I feel the most drained and joyless?When imagining my life without this draining energy field, the following stories are what I’ve told myself about why it is not possible:This is what I would tell a friend that was telling herself the same story:What emotions or results will you experience when you conquer the story and invest in help?So much of building your dream practice revolves around mindset, but when so much is unknown it can be hard to see the steps between you and your vision. How do you get there? Download this free guide to learn the top 3 actions every Female DC should take now: TheIlluminatedSquad.com/3steps--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

My #1 most requested guest has finally graced us with his return— my husband, Joe!For those of you new to the podcast, Joe is the CFO of my chiropractic practice, coaching biz and home decor store. He’s the number-crunching, spreadsheet-lovin’ half of our marriage, and he’s a crucial member of the Illuminate team when it comes to our Squad members’ financial goals.In this episode, Joe unveils the stats do’s and don'ts he sees most prevalently in chiropractic. We break down each one together (AKA, I translate all of his numbers speak) and explore how your stats can tell you a story about your business.    --- Illuminated Chiros invites you to attend the 4th annual CAMP ILLUMINATE from September 15-18 in the picturesque landscape of Green Lake, Wisconsin. Join us for a restorative weekend to enjoy the beautiful lakeshore and fresh air while giving yourself time to recharge and be present, while also learning new tools to truly awaken your innate. Learn more here: https://www.theilluminatedsquad.com/camp2022--- [APPLICATIONS CLOSE ON 5/31] Acknowledging you need support to get to the next milestone is one of the bravest moves you can make on your entrepreneurial journey. The Illuminated Squad is ready to supply you with the proven roadmap you need and the supportive community you crave.Apply here to take your first step: https://www.theilluminatedsquad.com/apply--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

We’re back with another episode of the 2%— our segment on Illuminate Your Practice that shines a spotlight on the female chiropractors that have climbed their way to 7-figure success in practice. This week, we have someone very close to my heart— Dr. Elise Rigney! Dr. Elise is a graduate of Northwestern University and the founder/owner of Impact Chiropractic in Fort Collins, Colorado. Our journeys have been intertwined since the early days as we navigated the entrepreneurial waters together. From opening her practice solely due to a line of credit against her family farm’s beef cattle, to the current day where she owns two locations bringing in almost $2M, her story is nothing short of aspirational.  In this episode, she offers incredible wisdom on:What to do when you hit your physical and energetic max in practiceWhen you want to change more lives in the community, but I don’t want that to be solely on your shouldersHow the right connections and customer service can grant you unlimited earning potentialMore from Dr. Elise Rigney:https://www.chirointensive.com/“Doctoring” Mini-TrainingDr. Elise on InstagramImpact Chiropractic on Instagram--- [APPLICATIONS CLOSE ON 3/31] Acknowledging you need support to get to the next milestone is one of the bravest moves you can make on your entrepreneurial journey. The Illuminated Squad is ready to supply you with the proven roadmap you need and the supportive community you crave.Apply here to take your first step: https://www.theilluminatedsquad.com/apply--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

When was the last time you actually stopped to ask yourself about quality over quantity?Have you had the pedal down on growth, goals, and scaling for so long that the word “maintain” sends a shiver down your spine?This mindset moment episode will expose the roots of our discomfort with simply maintaining, and open your mind to the power of pause. PSA: The doors to the Illuminated Squad will be CLOSING at the end of May. Click here to apply before time runs out! --- So much of building your dream practice revolves around mindset, but when so much is unknown it can be hard to see the steps between you and your vision. How do you get there? Download this free guide to learn the top 3 actions every Female DC should take now: TheIlluminatedSquad.com/3steps--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

Cait Scudder is a high school teacher turned Forbes-featured multiple 7-figure Business Coach for women entrepreneurs. A TEDx speaker, host of the Born to Rise podcast, and internationally recognized online business expert, as well as a loving wife and mama to (soon to be) two under two.  Cait’s mission is to empower ten million driven, bold-hearted women to uncover their zone of genius and use it to create a profitable, purpose-driven business that changes the world. Her work has been featured in Forbes, Fast Company, and Business Insider among several other publications. Cait and I met through our mastermind group, and I’ve always been envious of her ability to be BOLD. In life or online, Cait doesn’t shrink her presence or diminish her success for the comfort of others— something I’m still actively working on.  Throughout the episode, Cait and I discuss: Unhooking and rewiring the money mindset story that wealth = bad/selfishTaking the risk of paying out before it pays offBeing beautifully compensated for your works in the worldFind her on Instagram @CaitScudder or on her podcast where she shares all things business strategy, energy and sales to help you scale a profitable business.--- Acknowledging you need support to get to the next milestone is one of the bravest moves you can make on your entrepreneurial journey. The Illuminated Squad is ready to supply you with the proven roadmap you need and the supportive community you crave.Apply here to take your first step: https://www.theilluminatedsquad.com/apply--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

Tiffany Gonzalez helps women grow and scale their own small businesses with ease and flow. With a decade of experience running her own small business, she loves empowering women to find their stride and create more freedom, flexibility and income without giving up balance. She’s also one of my dear friends. One of the core things Tiffany teaches is how imperative it is to have healthy relationships personally to grow your business professionally.  On this episode (which felt like a good therapy session, honestly), we hold a very purposeful conversation around the holistic thought process that your life and business are intimately interwoven, and your business can’t fully thrive while the relationships around you are receiving minimum energy.  Throughout the episode, Tiffany offers wisdom on: How the principles of holistic, natural living can help you break free of conventional business practicesHow healing your nervous system can push you out of black-or-white functioning and get you living comfortably in the grayHow to identify when you or your spouse are operating in fight-or-flight, and how to foster the productive conversations to bring you back to alignmentTo learn more about Tiffany’s offerings, go to her website CoachWithTiff.com. She can be found on Instagram at @thetiffanygonzalez.--- So much of building your dream practice revolves around mindset, but when so much is unknown it can be hard to see the steps between you and your vision. How do you get there? Download this free guide to learn the top 3 actions every Female DC should take now: TheIlluminatedSquad.com/3steps --- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

Fresh off of a 3-week sabbatical in sunny Florida, I have many things to speak on, but most poignantly… I think it’s time we address our profession’s relationship with rest. As a chronic health issue began to rear its ugly head once more this winter, I couldn’t ignore my gut feeling telling me that a period of prolonged rest is what was needed. But I wasn’t ready to wrestle with the thoughts of “How dare she?” and “Must be nice…” that echoed in my brain. I followed my intuition, much to the chagrin of others who couldn’t understand my reasoning, and have some tales to tell from the other side of it. What’s in it for you in this episode…How the “Give, Love, Serve” mission of Chiropractic can often leave us sick and depletedHow the duration of your “time off” can impact the restorative benefits you receiveWhat breakthroughs may surface when you remove distractions allow yourself sufficient time and space to just ~think~--- Interested in learning more about the VIP experience I’m offering for female chiros in 2022? Send me a DM on Instagram!--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

“What area should focus on most when it comes to growing my PV numbers?” It’s one of the questions you guys ask me the most. And the answer? It truly comes down to the data. Nothing in practice is one-size-fits-all.Today I have a quick, tactical tip episode that will show you how to see your PV and retention trends in 2 easy steps, AND I PROMISE — it’s not nearly as cumbersome and scary as you might think it is!What you’ll learn in the process:What strengths you should amplifyWhat patient type you should start filtering outHow you can view trends to find your sweet spot in practice… in only 1 hourIf the thought of charting data and analyzing trends makes your palms sweat, this is definitely an episode you’ll appreciate.--- So much of building your dream practice revolves around mindset, but when so much is unknown it can be hard to see the steps between you and your vision. How do you get there? Download this free guide to learn the top 3 actions every Female DC should take now: TheIlluminatedSquad.com/3steps--- Acknowledging you need support to get to the next milestone is one of the bravest moves you can make on your entrepreneurial journey. The Illuminated Squad is ready to supply you with the proven roadmap you need and the supportive community you crave.Apply here to take your first step: https://www.theilluminatedsquad.com/apply--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

The 2% is a new segment on Illuminate Your Practice that shines a spotlight on the female chiropractors that have climbed their way to 7-figure success in practice. Did you know that 30% of businesses are owned by women, but only 2%— yes, 2%! — break a million dollars in annual revenue? So I wanted to create a space to satiate our craving to peek “behind the curtain” of these female-owned practices that rose to the 2%. First up, we have a fellow podcaster and my dear friend: Dr. Lauryn Brunclik! Dr. Lauryn graduated from Northwestern in 2010 and has spent the last 11 years starting 3 cash, high volume pediatric practices, raising 2 strong willed & empowered daughters, and starting the podcast She Slays the Day— one of the most downloaded chiropractic podcasts around. Creating a million dollar cash practice in a low population, low socioeconomic area has forced Dr. Lauryn to perfect patient communication skills, run tight clinic systems and procedures, and dig deep into marketing that converts the ideal patient. In this conversation with Dr. Lauryn, we skip the fluffy stuff and go straight to the messy (yet, magical) journey that includes:Defining your worth when it’s not tied to traditional productivityChasing the moving finish line Putting the work into your relationships as you outgrow versions of your former selfAcknowledging when you need help to reach the next milestoneIf you’re looking for a flowery, optimistic episode, this won’t be the one. If you’re ready for a raw, honest chat between two 7-figure female docs, you’re in the right place (and buckle up.) --- Acknowledging you need support to get to the next milestone is one of the bravest moves you can make on your entrepreneurial journey. The Illuminated Squad is ready to supply you with the proven roadmap you need and the supportive community you crave.Apply here to take your first step: https://www.theilluminatedsquad.com/apply--- Show references: How I Built This podcast by Guy RazDr. Lauryn’s episode of She Slays the Day all about PVADr. Lauryn’s episode of She Slays the Day with the Fred Barge story--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

This week on the pod, I’m going to take you through a guided exercise that directly correlates to the confession session of last week. In full transparency - I had a little bit of a vulnerability hangover from last week’s episode.  But before I knew it, the DM’s started rolling in on Instagram to let me know that the message definitely resonated and was something we’ve all struggled with in this chiro world. So where do we go from here? It’s time to turn our pain into power - and we’re gonna let our bodies give us the answers we need.--- Save 20% on chiro wall art and apparel at WellAlignedChiros with the code ILLUMINATE at checkout!--- Applications for the Illuminated Squad are now open, but we only have 4 spots available in March. We take a logical and heart-centered approach to reviewing your application and if we're not confident the Squad will get you the return you're looking for we'll let you know. Take your first step toward more passion and profit in your practice:  https://www.theilluminatedsquad.com/apply--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

We’re back for season 2, and to begin— I have a confession to make.I have massive issues with community in Chiropractic. (Believe me, I know how wild that sounds given my businesses)It took an extended hiatus to come to grips with an eye-opening realization about the state of our profession. One that I’ve felt beneath the surface for some time but could never really put into words. Have certain experiences in our industry left you feeling judged? I’m here to shine a light on the fact that those experiences MATTERED and they might be holding you back from what and who you want to be in chiropractic. --- Have you heard...? Applications for the Illuminated Squad are now open, but spots are very limited! So if you've been sitting back watching all the growth wondering "I wonder if that would happen for me..." or "is it the right time for me to invest in myself and my practice...?" know that the new application process was put into place to help answer all of your "is this for me" questions.We take a logical and heart-centered approach to reviewing your application and if we're not confident the Squad will get you the return you're looking for we'll let you know. Take your first step toward more passion and profit in your practice: https://www.theilluminatedsquad.com/apply--- So much of building your dream practice revolves around mindset, but when so much is unknown it can be hard to see the steps between you and your vision. How do you get there? Download this free guide to learn the top 3 actions every Female DC should take now: TheIlluminatedSquad.com/3steps--- Join our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

It’s the season 1 finale… so you know it’s going to be a juicy one. After getting the BIG question last weeked, “What would you credit all your success to…?” and finding myself cringing after my generic response of “well, hmm..lots of hard work I suppose,” I realized it was time to seriously reflect on what worked, and what didn’t. So this week’s episode is all about reflecting on lessons learned in order to recommit to focusing on the RIGHT things in 2022. These are the 5 biggest things I credit to getting me to where I am today…...and  a lot of them go against everything you’ve been told before.But this is real life. There is no “one size fits all” approach to success. It’s about who YOU are, and what YOU learned. So I hope you use this episode as a framework for you to reflect on what your keys to success are and how you can do more of what’s working and LESS of what’s not in 2022. --- Can you help us reach our goal of 100 reviews before the end of the year? Shoot me a message on Instagram after you leave one and I’ll send you some free chiro swag! Ready to join the Illuminated Squad - a coaching community for female chiros looking to grow their practice from the inside out? Click here to learn moreJoin our free Facebook group for female chiros! Connect with other women, share your knowledge and discover some really great tips to grow your practice → Join The Illuminated Chiros Facebook Group

Dr. Margie Smith joins me on the podcast this week to talk through how you can achieve the “impossible:” HIGH profitability with LOW stress.She’s known for her clear, outgoing style of communication and helping chiropractors transition into the cash-based practice of their dreams. She’s going to walk us through her simplified model of a MicroPractice.And trust me, it’s NOT what you’re thinking it is.Her perspective is very different from anything I’ve heard before … but I think it may be the future of chiropractic for a lot of women. So excited to highlight a different path to practice success – because she has clearly paved one. This is going to be such a mind-blowing episode for a lot of us, you don’t want to miss this one.Connect with Dr. Margie:Facebook - @micropracticeInstagram - @themicropracticeWebsite - www.themicropractice.comWatch the Master Class Videos here - www.micropracticemasterclass.com--- Can you help us reach our goal of 100 reviews before the end of the year? Shoot me a message on Instagram after you leave one and I’ll send you some free chiro swag! Ready to join the Illuminated Squad - a coaching community for female chiros looking to grow their practice from the inside out? Click here to learn more

This week’s “mindset moment” may sting a little. I’m going over one of the BIGGEST mistakes I see chiropractors make when they’re not seeing the growth they desire in their practice...…and the simple solution you need to get back on track. You can NOT ignore this reality if you want to improve your practice profitability. I’m going to be blunt, straightforward … and may even stir the pot a bit with this one. BUT sometimes the stir-the-pot-things are the ones that help us the most. Let me know your thoughts in our free facebook group. And just a reminder, there are only 2 episodes remaining in season 2 and then I’ll be back in January 2022. --- Can you help us reach our goal of 100 reviews before the end of the year? Shoot me a message on Instagram after you leave one and I’ll send you some free chiro swag! Ready to join the Illuminated Squad - a coaching community for female chiros looking to grow their practice from the inside out? Click here to learn more

I have had the immense blessing of coaching Delta Stark for nearly 5 years. She was a true caregiver, a phenomenal friend, a strong warrior, and a savvy business woman. She was one of the most loving souls I have ever met, one taken way too soon.Today we honor her & the legacy she built in just 29 short years.—If you’re enjoying the podcast can you help us reach our goal of 100 reviews?? I’m sharing them live on the show and will send you chiro swag! Just send me a DM on Instagram after you do! How to work with me:Learn about my chiropractic coaching group— The Illuminated SquadInterested in joining me on the podcast? Reach out to me here

In this weeks’ episode we dive into one of the questions you submitted in a recent Instagram poll: “How do I only market to my Ideal Customer Avatar?” Or in our case, our Ideal Patient.And my answer might surprise you… as it probably goes a little against some of the advice you’ve heard in the past. Learn: What you need to think about BEFORE you craft your ideal patient avatar How to put yourself in their shoes for your marketing How to make the most of your marketing dollars And remember, if you have more questions or topics you want me to cover on Illuminate your Practice, please feel free to shoot me a DM – I’d love to cover it for you.—If you’re enjoying the podcast can you help us reach our goal of 100 reviews?? I’m sharing them live on the show and will send you chiro swag! Just send me a DM on Instagram after you do! How to work with me:Learn about my chiropractic coaching group— The Illuminated SquadInterested in joining me on the podcast? Reach out to me here

Get out your pen and notebook… this episode is a juicy one! 🍑I’m covering every step I took to go from 100 patient visits a week to 300 as a solo doc.And spoiler alert…It’s the Inside Out Practice Success Framework we take every new member of the Illuminated Squad through. The framework that’s helping each squad member collect $6,253 more per month than they were last year. 😱 Here are all the steps I talk about in the episode for you to screenshot:Evolve your outward facing marketing & messaging Focus on team and personal development Improve your intake and daily communicationAnalyze your effectiveness at day 1 and day 2Audit your patient care plans & process Clean up your finances & simplify your offerings Implement consistent progress examsTransition to wellness care & pricing     Join us in the Illuminated Squad and we’ll go through all of this for your practice. —Here’s more information about the WDC: Website + Free Facebook Group—If you’re enjoying the podcast can you help us reach our goal of 100 reviews?? I’m sharing them live on the show and will send you chiro swag! Just send me a DM on Instagram after you do! How to work with me:Learn about my chiropractic coaching group— The Illuminated SquadInterested in joining me on the podcast? Reach out to me here

Showing a little bit of vulnerability with this one…But lately I’ve been REALLY struggling with a shortness of breath.And often as providers (let me know if you relate to this) we have so much knowledge that it can become overwhelming to know where to start and who to listen to when it comes to our own health. But recently I had an a-ha moment that my shortness of breath is coming from something much deeper…Today’s podcast episode is a bit of a vulnerable storytime, but it’s also a lesson in how our physical symptoms always have an energetic root cause. And I hope it will be an open invitation for you to look inward at what you need to release to live your healthiest, most authentic life, too. —Here’s the link to Episode 22: Healing Bodies with an Imperfect Body—If you’re enjoying the podcast can you help us reach our goal of 100 reviews?? I’m sharing them live on the show and will send you a chiro swag bag! Just send me a DM on Instagram after you do! How to work with me:Learn about my chiropractic coaching group— The Illuminated SquadInterested in joining me on the podcast? Reach out to me here

Do you feel like you’re doing all the things right … without any growth? You’re doing all the tactical things people are telling you to do to grow your practice, but you’re just not seeing the results everyone else seems to be?What if I told you it’s most likely because you’re not doing the “real work”...?The mental & emotional work you need to grow personally BEFORE you can grow professionally. This week’s episode is all about the magic in “doing the work.” I’ll reveal what happened at Camp Illuminate and how you can implement the breakthroughs in your own life. —Let's keep the conversation going:Join us in the free FB group for women in chiropractic  - Illuminated Insiders (over 875+ women and counting!)Want first dibs on new content, freebies and updates? Join my email listConnect with me on Instagram and FacebookHow to work with Dr. Krysti:Learn about my chiropractic coaching group— The Illuminated SquadInterested in joining me on the podcast? Reach out to me here

Today’s episode is all about understanding and embracing the power of energy in your life and practice. This mindset moment comes directly from a VERY interesting comment from one of Dr. Andrea’s patients as they were looking over her scans… After you listen I want you to ask yourself: What would change for you if you looked at everything as incoming energy and it was up to you on how you harness it…? Join us in the free FB group for women in chiropractic and let us know your answer! - Illuminated Insiders (over 875+ women and counting!)—Let's keep the conversation going:Want first dibs on new content, freebies and updates? Join my email listConnect with me on Instagram and FacebookHow to work with Dr. Krysti:Learn about my chiropractic coaching group— The Illuminated SquadInterested in joining me on the podcast? Reach out to me here