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The Gen She Podcast

Author: Gen She

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Welcome to The Gen She Podcast. We talk careers, side hustles, personal finance, wealth creation, and investing, all through the lived experiences of the coolest women in tech, entrepreneurship, and media.

Catch us in between podcast episodes on TikTok and Instagram or join the community at generationshe.co

With Love,

Avni 💌

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More from Avni: ⁠https://beacons.ai/avni_barman⁠

More from Gen She: https://beacons.ai/gen.she⁠
61 Episodes
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For six years straight, I failed at building my company. I tried everything under the sun—different business models, hiring teams, raising money, chasing trends. Every time, it fell apart. Sometimes I failed quietly, sometimes in ways that hurt to admit. At one point, I even gave investors their money back because I knew it wasn’t working.But those six years weren’t wasted. Every wrong turn, every mistake, every late-night pivot taught me something I couldn’t have learned any other way. And when I finally pieced it all together, when I finally unlocked what actually makes a business work, I made half a million dollars in my first six months.This is the breakdown of everything I did wrong, and the lessons I wish someone had told me sooner. If you’re serious about building a business, you can’t afford to miss this video.
In this video, I’m sharing 5 life-changing habits that transformed my mindset, productivity, and overall well-being. If you’ve ever felt stuck, overwhelmed, or unmotivated, these habits will give you the clarity and discipline to take control of your life and level up in every aspect—whether it’s career, relationships, or personal growth. Perfect for entrepreneurs, students, professionals, or anyone looking to break free from your limitations and build a stronger, more successful future!
Real talk: I probably wouldn’t have gone to college if I had really thought about what I wanted to do. Most of what actually got me paid, hired, and passionate had nothing to do with class. College used to work because it signaled credibility in a world where few people had one. But now? Everyone has a degree. In 2025, some of the world’s top companies—including Google and Apple—no longer require one for many high-paying roles. What actually sets you apart is what you’ve built, launched, or learned on your own.And college doesn’t just delay that—it often blocks it. You lose four years you could’ve spent gaining real experience and take on debt for it. This episode breaks it all down. (And yeah—if you’re trying to be a doctor or lawyer, that’s different. But most people aren’t.)I’m not telling you not to go to college—I’m just saying, be intentional. No one should commit to six figures of debt and four years of their life without seriously reflecting on what they want and where the world is heading. And if by the end of the episode you still think college is the right path? Perfect. My job’s done. You’re making a big decision with clarity—and that’s what matters.
(FREE) Full Summary of Strategies here: https://shop.beacons.ai/avni_barman/fbec628f-9433-411f-a5e8-0ef15fd0bcb775% of my biggest outcomes—from landing a six-figure job to building a brand for over half a million—came from just 25% of my time.The other 75%? I was in my “off” era. Traveling, resting, living. In this episode, I’m revealing the 6 transformative strategies I use during my “on” era that make that kind of output possible. These are the exact systems, mindset shifts, and productivity hacks that let me sprint toward success in a fraction of the time, without burning out.If you feel like you’re working constantly but still not seeing the results you want, this is your turning point. Listen now, or keep wondering why everyone seems to keep lapping you with less effort.
Jade Beguelin, co-founder of the iconic skincare brand 4AM Skin, joins The Gen She Podcast to share her journey from working long hours in finance to launching her successful skincare brand that caters to busy individuals seeking a simple yet effective routine. We dive into the founding story of 4AM, which began with Jade's search for a minimalist skincare routine that could keep up with her demanding schedule.Jade discusses her unconventional path, transitioning from working on a derivatives trading desk at JP Morgan, to gaining startup experience at a growth marketing agency, before finally taking the leap to work on 4AM full-time. She offers advice on knowing when it's the right time to leave a corporate job to pursue entrepreneurship.Jade also shares valuable insights on building a brand with limited funding and resources. She drops all the scrappy tactics that have fueled 4AM’s profitable growth - from leveraging her own 150K+ TikTok audience to drive sales to hosting a star-studded launch party with 818 Tequila on an impossible budget.
Ever wondered why some people seem to crack the code of success while others are stuck in the hamster wheel? The truth is, school doesn’t prepare you for real success—but habits do.I have spent an unreasonable time with Silicon Valley entrepreneurs, growing up with their kids at one of the most expensive private high schools in the Bay Area to now actually hanging out with them…I’ve always been super fascinated by their habits and intentionally observed them over the years so I could incorporate them into my life.Yes, it’s definitely isolated me from a lot of people, but it’s allowed me to achieve a life and a career I could only have dreamed of. So, I want to share the stories and secret habits I learned from being in these rooms that are not often talked about with you so we can all have a seat at the table. ✨ What you’ll learn in this video: ✅ Habits that will transform your productivity – even if you feel lazy ✅ Strategies for better decision-making and problem-solving ✅ The unconventional approaches world-class entrepreneurs swear by Adopting these habits can be the game changer for your school, business, and personal growth. Whether you’re a student, an entrepreneur, or someone tired of mediocrity—this is for you. Let me know what you’re curious about in the comments👇
Natalie Holloway, co-founder of stylish and functional fitness brand Bala Bangles, joins The Gen She Podcast to share how corporate burnout, world travel, and the Pandemic led her to build Bala into the household name it is today. Natalie opens up about her initial career in advertising and how a growing discontent led her to take a bold leap—leaving the security of corporate life to explore the world and ultimately, discover her entrepreneurial spirit.Natalie shares how her journey through 13 countries inspired the creation of Bala Bangles—stylish and comfortable ankle and wrist weights designed to elevate any workout. A combination of strategic planning, passion, and resilience fueled Bala's growth, as Natalie recounts pivotal events like their Shark Tank experience, which coincided with the lockdowns of the Covid-19 pandemic, propelling the brand into the spotlight. Natalie discusses the intricacies of scaling a CPG business, the challenges of inventory management, and the critical importance of maintaining a close eye on finances.Moreover, Natalie addresses the complexities and empowerment of balancing motherhood and entrepreneurship, offering a nuanced take on how being a parent has sharpened her skills in prioritization and efficiency. Learn what it takes to thrive as an entrepreneur as Natalia sheds light on the perseverance and ingenuity required to transform a simple idea into a successful brand.
Gen She’s success today is 1000% because I’m obsessed with it. I jump out of bed excited to work on it, stay up late getting ahead, and even work through the weekends—simply because I love it. But how do you find something you’re obsessed with? That’s exactly what we’re diving into in this video—how to ditch the "Sunday Scaries" for good and find a career that truly excites you.If you’re feeling unfulfilled or uncertain about your career path, this video is for you. We’ll explore actionable strategies like Odyssey Planning and how to leverage your unique strengths to align your work with your passions. Don’t settle—follow these three steps to move closer to a career you love.
Whitney Uland, celebrity life coach and founder of How to Be Famous, joins The Gen She Podcast to provide her unique insights into demystifying the negative stereotypes often associated with fame, advocating for a paradigm shift where fame is instead viewed as a valuable resource for influence. Whitney believes that anyone can become famous and that women, especially, can leverage that fame to drive change for causes they’re passionate about. With a track record of success in training others to unlock their “celebrity energy”, Whitney breaks down everything she teaches into practical strategies that can be implemented in your life immediately.Whitney also explores the implications of gender dynamics within social media spaces, examining where men and women have distinct advantages and challenges. Gain a deeper understanding of how to cultivate a robust online personal brand through compelling storytelling and fostering genuine connection and engagement.
7 years ago, my life was so different. I felt stuck, confused, and like nothing was going right. But then, I made some changes... In honor of my last day as a 27 yr old, I wanted to take a moment and reflect on the 27 things I did to turn my life around. If you feel stuck or unsure about your life, take a moment to look within. Maybe there’s something you can tweak, change, or improve. Let’s talk about how to do that and how small improvements can get you big results. I hope this helps you as much as it helped me!
Piper Phillips, a multifaceted content creator and marketer, joins the Gen She Podcast to share her dynamic journey of entrepreneurship that led her to become a full-time content creator. Through Piper's experiences, you'll discover practical strategies for identifying your true calling and pursuing it with confidence. Learn invaluable insights about building a personal brand, networking effectively, and maintaining authenticity in the competitive digital landscape. This episode tackles critical topics like overcoming career setbacks, addressing stigmas surrounding entrepreneurship and influencing, and even understanding the true meaning of financial freedom. Whether contemplating a career shift, struggling with societal expectations, or seeking inspiration to chase your dreams, this episode offers the wisdom, actionable advice, and motivation to get you one step closer.
Fiona Co Chan, the founder behind TikTok-viral beauty brand Youthforia, shares her journey from working in a tech startup in San Francisco to taking a bold leap into the beauty industry, driven by her passion for skincare and makeup. Fiona opens up about the challenges and triumphs she faced while launching her brand, especially during the pandemic, and how she managed to secure a game-changing investment from Shark Tank mogul Mark Cuban. Now valued at $5M, Youthforia stands as a testament to Fiona’s vision and resilience. She reveals what inspired her to create makeup that you can sleep in, the hurdles of navigating the beauty industry's complex landscape, and the lessons she's learned along the way. We also get personal with Fiona as she recounts meeting her husband abroad, the balance between love and career, and her exciting journey into motherhood. Plus, Fiona offers insider tips on skincare, shares some behind-the-scenes details about upcoming Youthforia products, and gives valuable advice for aspiring entrepreneurs.
Yes, some rules have changed, but most remain the same. Job searching is timeless: it’s all about standing out from the crowd and proving you’re the best candidate. In this episode, I spill the unfiltered truth about what it really takes to secure that offer letter for your dream job—whether it’s 2015 or 2025. While we can no longer rely solely on scrolling job boards and submitting polished resumes, the hustle of breaking into a new industry and standing out from the competition remains unchanged—ChatGPT or not. This is my story—the good, the bad, and the ugly—and the truth about how I landed my dream role as a Product Manager with no prior experience. Along the way, I’ll share timeless tricks and hacks that you can use to secure a competitive role in any job market, especially in 2025. Brace yourself—this story is a wild one, and I’m holding nothing back…
Emily Persky, the co-founder of "I Have This Friend," joins The Gen She Podcast to share her journey from quitting her corporate life at Meta to co-founding a multimillion dollar business with her childhood best friend Ingrid. Together they built an online lifestyle directory that connects you with your next stylist, photographer, interior designer, and event planner, and more. Emily dives deep into the challenges and rewards of going all-in on her dreams, the importance of networking the right way, the dynamics of working with a best friend, and even the serendipitous moments of her business journey that only seem to happen in New York City. Plus, Emily shares valuable insights on the power of social media, how to balance short and long-form content, and why bootstrapping might just be the way to go. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone looking for a little inspiration, this episode is packed with valuable takeaways and real, unfiltered stories about the entrepreneurial journey. Learn how to turn your passion into a thriving business while staying true to your mission and enjoying every step of the way.
Lillie returns to The Gen She Podcast with exciting updates from her startup and love life. The first time she joined us, Lillie found herself on two parallel quests: finding a co-founder for her startup and searching for a romantic partner. At the time, neither had fallen into place. Now, she’s back to share how she turned things around and the lessons she’s learned about how to build alignment in both business and love. Lillie dives deep into the critical role a strong online personal brand plays in attracting the right people, whether it’s a co-founder, a partner, or your next big opportunity. She explains why responding to every DM, sharing your journey authentically, and consistently showing up on social media are non-negotiables for success in today’s world. Networking, she emphasizes, isn’t just about attending events—it’s about leveraging your digital presence to make meaningful connections before you even walk into the room. We also explore her bold decision to embrace a "build in public" approach while growing her app, Ditto, and how openly documenting her wins and challenges helped her stand out in a crowded market. From navigating early failures with potential business partners to the serendipitous story of meeting her boyfriend at the gym, Lillie illustrates the power of showing up authentically and making connections that align with your values and goals. Lillie also opens up about the challenges and opportunities of navigating your 20s with intention: learning to focus on alignment over urgency, building financial confidence, and embracing both successes and setbacks as part of your growth. Her story is a testament to the importance of balancing personal and professional alignment to thrive—and why staying visible, online and offline, is essential to making it all happen. Whether you’re building a startup, seeking alignment in your relationships, or figuring out how to leverage social media to create the life you want, this episode offers actionable insights and real talk about taking risks, showing up authentically, and thriving in your 20s.
In this video, we dive into the five essential secrets that separate the top 1% from the rest. From mastering key skills like copywriting to building valuable relationships, discover the mindset and strategies that can unlock financial success, career freedom, and life autonomy. Whether you're aiming for entrepreneurship or a top-tier role, these secrets will set you apart!
In this very real and raw episode, Natalia, a female tech founder navigating a major life pivot, flips the script and interviews host Avni to uncover her wisdom for leveling up in the new year. Together, they dive into how to avoid the trap of complacency while finding purpose, fulfillment, and direction when everything feels uncertain in your career. Through her journey, Avni unveils frameworks like the seasons approach, Maslow's hierarchy, and using your feminine intuition to guide decision-making. This episode will walk you through all the most familiar feelings of figuring out your life, from turning comparison into abundance, mastering burnout recovery, and ultimately leveling up to live your most fulfilling life in 2025.
Anam and Eve, co-founders of Alinea, join The Gen She Podcast to share how they are simplifying investing for Gen Z women and transforming the way we think about wealth building. They dive into the challenges they faced breaking into the tech industry as young female founders, the power of perseverance, and the personal stories that fueled their passion for financial education. In this episode, Anam and Eve open up about the sacrifices they’ve made, the importance of community, and the role of their mission to empower young people to take control of their financial futures. They break down how even small, consistent investments can lead to long-term wealth, and offer practical advice on navigating today’s economy. From understanding the basics of compound interest to making informed investment choices, they share invaluable tips for anyone looking to start or strengthen their financial journey. Join us for an inspiring conversation on entrepreneurship, resilience, and how to build wealth with confidence—one step at a time. Whether you’re an aspiring entrepreneur or just looking to take control of your finances, this episode is packed with wisdom and motivation. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe
Kathryn Cross, founder of Anja Health (YC’22), joins the Gen She Podcast to discuss cord blood banking, egg freezing, birth control, dating as a founder, and perks that women should have in the workplace. Kathryn has cultivated a thriving community on TikTok of 160K+ mothers and expectant-mothers, where she raises awareness about the importance of cord blood banking and other pregnancy-related issues. She also raised a $4.5M seed round led by Alexis Ohanian’s Seven Seven Six - and did I mention she’s only 24? Insane. Follow Kathryn on TikTok @kathrynanja. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe
Dulma Altan, TikTok creator (@iamdulma) and business podcaster, joins the Gen She Podcast to share her personal journey and insights on creating content from a place of authenticity, rather than chasing viral fame. Dulma dives into the importance of finding fulfillment in creating content that serves a unique purpose, the power of consistency and commitment, and the need to lean into discomfort for personal and creative growth. Dulma rose to fame through her TikTok where she shares breakdowns of female-founded companies with her audience of 106k+ followers. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe
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