Start, Grow, or Pivot: Business Planning & Strategies For Women Entrepreneurs

I’ll be the first to say setting and holding healthy boundaries with my clients has been crucial for my well-being as an entrepreneur, and I think this holds true for any small business owner. Without boundaries, it’s easy to become overwhelmed and overworked, leading to burnout and—worst of all—resentment. That’s the last feeling I want to have toward my clients, and I’m willing to bet you feel similarly.  Here are some practical ways to set and hold healthy boundaries with clients. These are things that have worked in my business AND that have worked for my clients in their businesses too. SHOW NOTES https://katiegrayofficial.com/business-boundaries/ EXPLORE THE SHOW https://katiegrayofficial.com/show/ FOLLOW ALONG Come say hello on TikTok or Instagram. I’m @katiegrayofficial. WORK WITH ME Learn more and book a call at katiegrayofficial.com. https://katiegrayofficial.com/mini-course-download/

As a full-time business consultant and former commercial loan officer, I’ve seen businesses at every stage, from scrappy start-ups to companies going on 50+ years. What I’ve noticed is that it’s much easier to thrive in business if you set yourself up for success from the start. The saying, an ounce of prevention is worth a pound of cure comes to mind. It’s not that we can’t right the ship if you get off course, but wouldn’t you rather design a business you don’t need to fix a year from now? Listen in for 5 mistakes to avoid when starting your business—and what to do instead. SHOW NOTES https://katiegrayofficial.com/mistakes-to-avoid/ EXPLORE THE SHOW https://katiegrayofficial.com/show/ FOLLOW ALONG Come say hello on TikTok or Instagram. I’m @katiegrayofficial. WORK WITH ME Learn more and book a call at katiegrayofficial.com/coaching. ENROLL IN THE BRAND VALUES COURSE https://katiegrayofficial.com/mini-course-download/

Some people will argue that you don’t need a niche. These are usually the same people who say things like, “You are the niche.” (Which, ironically, still means you have a niche, albeit one that centers on you and your personality instead of a topic.) As usual, there’s some nuance here. I don’t advocate for ignoring a niche altogether and just “winging it” because this tends to slow business growth and create confusion. But I also don’t suggest you confine yourself to a really narrow niche that will bore you to tears six months from now. Having to talk about the same concepts and ideas day in and day out isn’t sustainable for most entrepreneurs. Here's how to find your niche. SHOW NOTES https://katiegrayofficial.com/how-to-find-your-niche/ EXPLORE THE SHOW https://katiegrayofficial.com/show/ FOLLOW ALONG Come say hello on TikTok or Instagram. I’m @katiegrayofficial. WORK WITH ME Learn more and book a call at katiegrayofficial.com. MAKE THINGS EASIER: ENROLL IN THE BRAND VALUES MINI COURSE (FREE) https://katiegrayofficial.com/mini-course-download/

Ask 100 people whether blogs are still relevant, and you’ll get 100 different answers ranging from “no way!” to “absolutely!”  But you’re probably here because you’re asking yourself whether you should start a blog to promote your business. And that answer depends entirely on whether the potential benefits of blogging are worth the time and energy it takes to run an effective and consistent blog. Blogs are not a quick fix, get-rich-quick scheme, or guarantee. But they’re hugely beneficial for business owners who a) want them and b) know how to leverage them to boost visibility and attract potential clients. Gratefully, Katelyn  SHOW NOTES https://katiegrayofficial.com/are-blogs-still-relevant/ EXPLORE THE SHOW https://katiegrayofficial.com/show/ FOLLOW ALONG Come say hello on TikTok or Instagram. I’m @katiegrayofficial. WORK WITH ME Learn more and book a call at katiegrayofficial.com. GET MY HELP STARTING YOUR BLOG Book your session at https://katiegrayofficial.com/start-your-blog/. Here’s what you’ll get: 90-minute zoom call with me Customized report showing all the decisions we made during our session, along with your action plan and session notes Your first 4 blog posts personally edited by me 30 days of ongoing support as you work through the action items (just in case you get stuck on anything)

No matter what problem you're trying to solve or decision you're trying to make, stream-of-consciousness writing will help you tap into your intuition faster. No writing skills necessary! If you're a visionary, a dreamer, or an innovator, I invite you to try stream-of-consciousness writing as an alternative to meditation. I encourage you to use this technique to dig into your intuition and make space for it to show you the path forward. xo Katelyn Learn more about my work and get the transcript of this episode HERE. Follow me on IG: @katiegrayofficial Work with me: https://katiegrayofficial.com/coaching/

As a blogger-turned-coach, I know how beneficial it can be to add a blog to your website. But it’s jungle of information out there. Instead of getting overwhelmed or giving up entirely, I’ll share what you need to know (and ONLY what you need to know) to add a results-oriented blog to your existing website. ----------- Let’s stay in touch! >> Follow me on IG @katiegrayofficial >> Learn more about my work and book your free consultation at www.katiegrayofficial.com/coaching >> Find show notes, ask questions, and leave comments about this episode at www.katiegrayofficial.com/show

I used to think people who preferred listening to audiobooks over reading regular old paper books were weird. I mean, isn't that kind of like listening to AM radio? But then I had kids, and somewhere amid the late-night feedings and filibuster-length bedtime routines, I realized I had a lot of wasted time on my hands. It was difficult to get much done with a baby literally attached to my body. And even once said baby was lying quietly in his crib, I didn't have any light to read by. Enter: podcasts! Here are 5 shows you don't wanna miss. SHOW NOTES + TRANSCRIPT https://wp.me/pchJpD-sr FOLLOW ME ON IG @KATIEGRAYOFFICIAL

Listen in as I answer two of the most common questions I get asked: #1 - What exactly do I do? What does it look like to work with me? What do clients get? #2 - What happens on a consultation call? To book your free consultation, head to www.katiegrayofficial.com/coaching and click the green and white button. Follow me on IG @katiegrayofficial

How you do one thing is how you do everything.   And that means that when you change one thing, you can create change in other areas of your life, too.   This is how shifting my relationship with food elevated my business (almost) effortlessly.   Cheers,  Katie   P.S. If you loved this episode, make sure you subscribe so you don’t miss a beat. To learn more about my work or see how you can join my signature coaching program, come say hi at www.katiegrayofficial.com.   Or, follow me on Instagram @katiegrayofficial.

Network marketing as an industry gets a bad rap. Who, in this Year Of Our Lord 2021, has not gotten that random message from a long-lost high school friend hawking a "miracle" product designed to make you thinner, prettier, or healthier? You haven't talked to her in seriously 19 years and now here she is, rolling into your DMs to sell you a solution to a problem you didn't even know you had. But here's the thing: for every saccharine, passive-aggressive network marketer I've had the unfortunate opportunity to endure, I know at least one passionate, heart-centered woman who is promoting products she believes in and making a good living doing it. So if some women are scraping by and annoying everyone within a 10-mile radius and other women are generating meaningful income and creating real relationships based on love and trust, then is all this negativity toward the industry really warranted? And if you do decide to sign on with one of these companies, what do you need to look out for? How can you avoid becoming another cautionary tale? Listen in for my perspective on when you should—and shouldn't—jump into network marketing. SHOWNOTES: www.katiegrayofficial.com/podcast  FOLLOW ME: @katiegrayofficial JOIN THE COMMUNITY: Start | Grow | Pivot on Facebook

Pricing in service-based businesses (think salons, spas, and the like) is wild. Unlike a brick-and-mortar shop or online store, there’s no MSRP to lean on when you’re setting your rates. There are no rules to follow, no guidelines that are guaranteed to work, nothing. This lack of direction leads service-based entrepreneurs to rely on competitors to set their prices. But who do you think those competitors relied upon to help decide their prices? You guessed it: their competitors! Over time, a pricing setpoint (or range of setpoints) emerges. And while I’m not suggesting you raise your rates to the point that they’re WAY outside the bounds of reality, I do encourage you to ask yourself three questions: #1 – What story does my price tell? #2 – What value(s) does my price express? #3 – What filter does my price provide? Let’s dive into each of these and see whether the rates you charge tell the right story, express the value you want them to, and filter for your best clients. ----- SHOWNOTES + FREE DOWNLOAD: www.katiegrayofficial.com/14 INSTAGRAM: www.instagram.com/katiegrayofficial BOOK A FREE CONSULTATION WITH KATIE: https://calendly.com/katiegrayofficial/discovery

If you've ever noticed negative thoughts about your body affect the way you show up in your business, you aren't alone! Listen in as I chat with fellow coach Alisha Carlson about body image, marketing, dieting, mindset, self-compassion and SO. MUCH. MORE. Alisha is a Non-Diet Lifestyle Coach and founder of The Strong[HER] Way. She works with women using her non diet approach to food, fitness, and life transformation to help her clients create a healthy and balanced lifestyle without dieting, deprivation, or restriction. She teaches women how to radically love themselves, their bodies, and their lives. Web: https://alishacarlson.com/ IG: https://instagram.com/alishacarlson_ FB: https://www.facebook.com/thealishacarlson Podcast: https://thestrongherway.buzzsprout.com P.S. Are you part of the Start|Grow|Pivot community on Facebook? Join us at www.facebook.com/groups/startgrowpivot!

Full show notes: https://bit.ly/3wt8O5N See you there!

Binary thinking makes us miserable because it only deals in extremes. For example, if you tend to view things in a black-and-white way, you might think you’re either a success or a failure, depending on how you define those. Chances are, you’ll only need to make one mistake to label yourself a failure. If you’re trying to eat healthier but you slip up and eat a cupcake, you’ll think you’ve failed. If you’re in a job interview and everything went well except for one question, you’ll consider that flub as evidence that the whole meeting was a waste. When you’re stuck in all-or-nothing thought patterns, you’re either at 100% or 0% – there is no in-between. It’s time to break the pattern. SHOW NOTES + MORE:  https://bit.ly/3sFlAMd  WORK WITH ME: https://www.katiegrayofficial.com FOLLOW ME: Facebook: https://www.facebook.com/katiegrayofficial Instagram: https://www.instagram.com/katiegrayofficial Pinterest: https://www.pinterest.com/katiegrayofficial Twitter: https://www.twitter.com/womenwithkids JOIN THE COMMUNITY: https://www.facebook.com/groups/wellandkind SPONSORS: https://www.houreyecare.com

There are just some moments that stick with you. Events that etch themselves into your brain and mark a shift in the way you view yourself, other people, or even the world. Their effects can be felt months, years, or even decades later, influencing your thoughts, feelings, and habits. This is the story of one such moment in my life. I'm sharing it with you because this experience is one that many of us have had. The details may differ, but I have a hunch you'll be able to relate. SHOW NOTES + TRANSCRIPT:  https://womenwithkids.com/2021/03/29/limiting-beliefs/ WORK WITH ME: https://www.katiegrayofficial.wordpress.com FOLLOW ME: Facebook: https://www.facebook.com/katiegrayofficial Instagram: https://www.instagram.com/katiegrayofficial Pinterest: https://www.pinterest.com/katiegrayofficial JOIN THE COMMUNITY: https://www.facebook.com/groups/wellandkind SPONSORS: https://www.houreyecare.com

Until I discovered life coaching and thought work, my life was a series of choices based on misunderstood motivation. If you've ever gone after a goal for the wrong reasons—or if you're currently working toward something and you sense that your heart isn't in it—this episode is for you! WORK WITH ME: https://www.katiegrayofficial.com FOLLOW ME: Instagram: https://www.instagram.com/katiegrayofficial Pinterest: https://www.pinterest.com/katiegrayofficial JOIN THE COMMUNITY: https://www.facebook.com/groups/wellandkind

Join me for a heartfelt and candid conversation with marriage coach and founder of Married & Manifesting, Ryan Kluttz. Ryan shares practical ways we can keep our marriages strong and avoid some of the common pitfalls that lead to relationship breakdown. WHERE TO FIND RYAN: Instagram: https://www.instagram.com/marriedandmanifesting https://www.marriedandmanifesting.com WORK WITH ME: https://www.katiegrayofficial.wordpress.com FOLLOW ME: Instagram: https://www.instagram.com/katiegrayofficial Facebook: https://www.facebook.com/katiegrayofficial JOIN THE COMMUNITY: https://www.facebook.com/groups/wellandkind

Tune in for the 3-step process I use to optimize my (and my client's!) schedules. Stop doing the things that drag you down so you have more time for what lights you up! WORK WITH ME: https://www.katiegrayofficial.wordpress.com FOLLOW ME: Instagram: https://www.instagram.com/katiegrayofficial Pinterest: https://www.pinterest.com/katiegrayofficial JOIN THE COMMUNITY: https://www.facebook.com/groups/wellandkind

Time mapping is a critical step in the pursuit of lasting joy. Without understanding where our time goes, we run the very real risk of spending our lives chasing happiness without ever making much progress towards it. Listen in as I explain the EXACT process I take my clients through on their time mapping journey. Grab your own free time mapping template here: https://bit.ly/3ucqgul. THE GOODS: "Off the Clock: Feel Less Busy While Getting More Done" by Laura Vanderkam.  WORK WITH ME: https://www.katiegrayofficial.com  FOLLOW ME: Instagram: https://www.instagram.com/katiegrayofficial Pinterest: https://www.pinterest.com/katiegrayofficial JOIN THE COMMUNITY: https://www.facebook.com/groups/startgrowpivot

It seems ridiculous that we wouldn't automatically know what will bring us joy, right??? Actually, it turns out that we can't rely on common sense or even our own intuition to forecast what will bring us happiness in the future. Join me for this episode as I dive into the science behind this phenomenon and how you can avoid making this common mistake. FOLLOW: www.instagram.com/katiegrayofficial VISIT MY WEBSITE: www.katiegrayofficial.com/show