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Talk About Talk - Communication Skills Training
Talk About Talk - Communication Skills Training
Author: Dr. Andrea Wojnicki
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Description
Ready to improve your communication skills? Dr. Andrea Wojnicki is a Harvard-educated executive communication coach whose research focuses on interpersonal communication and consumer psychology. Learn the communication mindsets and tactics that will help you accelerate your career trajectory. Based on her research and guest interviews, Andrea will coach you on topics including: • overcoming imposter syndrome & communicating with confidence • developing executive presence & leadership skills • using AI to help your communication • communicating with precision • personal branding • storytelling • how to Introduce yourself and more! Focusing on your COMMUNICATION SKILLS means elevating your confidence, your clarity, your credibility, and ultimately your impact. Subscribe to the Talk About Talk podcast and don’t forget to sign up for the free communication skills newsletter – it’s free communication skills coaching in your email inbox!
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When it comes to networking, your strongest professional relationships are the ones you build long before you expect to need them. Learn from 3 accomplished leaders who know how the ripple effect works in real life.
You will hear insights from BARON MANETT, Founder and Chief Experience Officer at PSBX, SHELAGH PAUL, Head of Global Communications at OMERS, and THE HONOURABLE DAVID TSUBOUCHI, former Ontario Cabinet Minister. They all contributed to the book “The Ripple Effect: Networking for Success,” and in this episode, they share personal stories about connection, reciprocity, and the habits that help the right people stay in your orbit.
This conversation will help you rethink your approach to networking. You will learn how to make a clear and respectful ask, how to stay relevant without being transactional, how to recognize valuable peers early in your career, and how consistent behaviour builds a reputation that others trust.
CONNECT WITH ANDREA
🌐 Website: https://talkabouttalk.com/
🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/
✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/
🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube
CONNECT WITH THE GUESTS
Baron Manett
🔗 LinkedIn: https://www.linkedin.com/in/baronmanett/
🌐 PSBX: https://www.psbx.co/
Shelagh Paul
🔗 LinkedIn: https://www.linkedin.com/in/shelaghpaul29/
The Honourable David Tsubouchi
🔗 LinkedIn: https://www.linkedin.com/in/davidtsubouchi/
MENTIONED IN THIS EPISODE
📚 Books:
The Ripple Effect: Networking for Success by David Tsubouchi and Marc Kealey – https://amzn.to/3WZyqpK
The Currency of Gratitude by Michele Bailey – https://amzn.to/434Vqpe
The 4 C’s Formula by Dan Sullivan – https://amzn.to/49t6RMZ
Who Moved My Cheese by Dr. Spencer Johnson – https://amzn.to/4nYujVE
🎧 Podcasts:
The Tim Ferriss Show – https://tim.blog/podcast/
The Diary of a CEO by Steven Bartlett – https://www.youtube.com/@TheDiaryOfACEO
TRANSCRIPTION
Shelagh Paul: You don’t know the diamonds that are all around you in your own peer set right now.
David Tsubouchi: When you’re helping others, they remember that, and they remember you.
Baron Manett: To make it work in true networking, somebody has to pick up the phone.
Andrea Wojnicki: Welcome to the Talk About Talk podcast, where you’ll learn the communication skills so that you can communicate with confidence, credibility, and achieve your career goals.
Let’s do this. Let’s talk about talk. My name is Dr. Andrea Wojnicki, and I’m your executive communication coach. Just call me Andrea. Please check out the TalkAboutTalk.com website to learn more about all the services that we offer at Talk About Talk, including private coaching, corporate workshops and online courses.
And don’t forget to hit subscribe, so you’ll never miss a new podcast episode.
Today we’re talking about networking specifically what you need to do to create the network that you need later by taking action today. I have to admit, I was a little bit nervous about this episode because it’s the first time that I’ve interviewed three guests at once. Yes, the power of three me plus three. But it went really well, and I hope you agree.
About the Guests: Baron, Shelagh & David
All three of these guests contributed to a book on networking called The Ripple Effect: Networking for Success. You’re gonna hear from my friend Baron Manett. He’s my favorite classmate from our MBA program. He wrote a chapter called Curious, Grateful, and People First, Networking for Future Leaders. Baron is a leading Canadian brand strategist, a marketing professor, and the founder of Per Se brand experience.
Then there’s Shelagh Paul, author of the chapter entitled The People on the Bus. Yes. Shelagh is a master of the metaphor, and she is also the global lead at Omers of Communications. Yes, communications. I think I have a new friend.
And finally, David Tsubouchi. David’s the co-editor of this book that we’re referencing, The Ripple Effect Networking for Success, which was published in 2025. David’s chapter is entitled, be a Giver, not a Taker. I love this. He’s an accomplished leader, a former Canadian cabinet minister, and an author whose insights on generosity and connection are nothing less than inspiring.
Overview: Why Networking Feels “Icky” — and How to Fix It
Okay, let’s get into this. As a communication coach, I know that often people feel icky about networking, but when you’re purposeful about networking, and you make an effort. That effort can go a long way, and this conversation will provide you with many suggestions for how to make that happen. Here we go.
Thank you so much, David, Shelagh, and Baron for being here today to talk to us about networking and the ripple effect. Let’s start with a big picture. The book title, the Ripple Effect, and Networking for Success. I would say that this is an evocative title. It’s a beautiful metaphor. David, can you share with us what inspired you to create this collection and to use this title?
DT: I’m gonna start you off in a different direction. That wasn’t the original title that I submitted. Uh, the original title I submitted was. The no *hole rule. And, uh, the publisher reminded me that, uh, we, we have Simon Schuster distribute this in the United States, and that probably wouldn’t be a good thing to have as a title.
And he was quite right because we were lucky enough to get book list, which makes recommendations, the libraries in the United States to recommend a book for the libraries down there. So it was a wise decision. So, as you know, I mean, the ripple effect, you know, one small ripple can create. Figure waves.
Uh, and sometimes it’s a matter of time. I mean, networking is not something that happens overnight. It’s about creating relationships. And all of us will say the same thing. Uh, it’s a common thing throughout the book that the ripple effect, uh, is about quality, not quantity. It’s about having that circle of integrity around you.
It’s like having the culture, you know, organizations have to have a good culture to be successful. The same thing with the, with, uh, your network.
AW: Exactly. It’s the quality of relationships, not the quantity of relationships. And I was gonna say the term network is itself almost like, well, it’s not a network, it’s describing what it is.
And I love this image of. The ripple effect, like a drop of water and how it ripples out. And it grows not just in quantity, but in quality. So networking starts with the first step, right? The drop of water.
Taking the First Step: How to Reach Out Authentically
Baron, in your chapter in the book, you talk about how you reached out to David you years ago, and you were, I’m gonna say a little bit nervous or anxious about doing so.
Can you tell us that story and then talk generally about how we should write that first email. I get this question all the time from my clients. They’re like, it’s just awkward. How do you do that?
BM: It’s a great question. It’s so great to be, uh, back on the podcast, and thanks for having us. You know, I think back on it ’cause it was approximately 20 plus years ago when I first really heard of this guy, David Tsubouchi.
And I was, uh, I thought I was a kind of high Roland in advertising creative person, and I had a great idea, long story short, an idea around poker, and I thought it would be just as simple. To just, I sold it to our awesome client. It turned out to, you know, be a big program, and I just thought I’d go down to the Alcohol and Gaming Commission of Ontario, like a driver’s license kind of thing.
And I just get a license. And I walked in, I said, I’m just here for my license, for my poker tournament. And the outspoken clerk behind the counter says, you whatcha talking about, you can’t have that. And then, who are you? I was like, whatcha talking about? I just give it, go ahead. Just how much is it?
It’s illegal. I go, well, that’s the most preposterous thing I’ve ever heard. I go, who came up with that law? And she goes, listen, if you don’t like it, don’t complain to me. Call David Tsubouchi ’cause he wrote the law. And I went home, and I went back to the office. I looked it up, and he is right, some guy named David Tsubouchi.
And so I got his number, luckily. And I called them. And here’s what’s really interesting, right? Because I talk to a lot of young people who are afraid to make the call, and I totally get that. I was afraid to make the call. So I didn’t just call the honorable David Tsubouchi government minister. I did a little bit of research.
What was his purview where, you know, what was he focused on? I obviously could not talk to him on his peer level at the time, but I was hoping I could at least find common grounds of themes. And one of them was around innovation. You know, Mr. Tsubouchi liked to do things first, so did I. Common ground, even though we are different ages.
But to make it work in true networking, somebody has to pick up the phone, right? Somebody has to say yes. I hear a lot of people complaining, oh, my kids are networking all they can, and I believe them. Are they as prepared as possible? But are we being good partners on the other side? If David doesn’t pick up the phone, if David doesn’t say yes to me, none of this book, none of this story happens for me.
Right. So it’s a two-way street. It’s a value exchange. So thank goodness David was open-minded enough to realize that it’s not just one level. We, and now 20 plus years later, I’m trying to pay him back and so many other people by picking up the phone and saying yes. And you know, we can’t just lecture people to call into the air.
So it was a great lesson for me early to come prepared. And it’s not a one-way ask ever.
AW: I l
Your out-of-office email response is an easy and effective way to communicate who you are as a leader.
In this short episode, communication coach Dr. Andrea Wojnicki explains how to craft your OOO email response to reinforce your professional identity. You’ll also learn the four do’s and don’ts: be specific about dates and coverage, be consistent while you’re away, show personality without sarcasm, and don’t overshare.
Listen for practical examples you can copy in minutes and start using today.
CONNECT WITH ANDREA
🌐 Website: https://talkabouttalk.com/
🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/
✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/
🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube
TRANSCRIPTION
Andrea Wojnicki: An out-of-office message might seem trivial, but it can be a powerful way to reinforce your personal brand if you take advantage of the opportunity.
How Your Out-of-Office Message Reflects Your Leadership Brand
Well. It’s the holiday season. First, there’s American Thanksgiving, and then the December craziness starts. We’ve got Hanukkah, Christmas, Kwanzaa, the winter solstice, and of course, New Year’s Eve.
I hope you’re able to take some time away from work to refresh and rejuvenate, and be with family and friends. I also hope you’re able to manage your out-of-office status. Have you ever considered that your out-of-office email responder is an opportunity for you to communicate and reinforce your professional identity and your leadership status?
Listen. I know you’re really busy, especially this time of year, so here’s my promise to you. In this short episode, you’re gonna learn some ideas that will help you easily elevate your personal brand, all while you’re physically away from the office. Let’s do this. Let’s do this. Let’s Talk About Talk.
Welcome to the Talk About Talk podcast. If you’re a longtime listener, welcome back, and thank you for listening. If you’re a new listener, let me introduce myself. My name is Dr. Andrea Wojnicki. Please just call me Andrea. I’m an executive communication coach here at Talk About Talk, where I coach ambitious professionals like you so you can communicate with confidence and ultimately achieve your career goals.
You can learn more about everything we do at Talk About Talk, including private coaching, masterclasses, and corporate workshops, if you go to TalkAboutTalk.com, and there are plenty of free resources for you there as well. Alright, let’s get into this.
Like I said, I know you’re busy always, but especially this time of year, and if you’re like most people, you don’t give a second thought to your out of office status, out of sight, out of mind. Well, not quite. Here’s the big insight. Spending a little bit of time managing your out-of-office status can go a long way in reinforcing your professional identity.
Turn Your OOO Message into a Branding Opportunity
Let’s talk first about making some tweaks to your out-of-office email responder, and then I’m gonna take you through four dos and don’ts about how to manage your time away. Okay. First, your email responder. This is also relevant for Slack or Teams or whatever messaging platform you use. If there’s an opportunity for you to customize your message, that’s what we’re talking about here.
Your out-of-office response can communicate so much about your leadership style. I would call this an under-leveraged communication opportunity where it’s really so easy for you to reinforce your brand. This insight originally came up for me in a recent private coaching session that I had with a brilliant client.
We were talking about the touch points that shape our professional identity, and she mentioned how she saw a very thoughtful out-of-office reply, and it made her pause and think. This really says something about who they are as a leader. And you know what? She’s right. An out-of-office message might seem trivial, but it can be a powerful way to reinforce your personal brand if you take advantage of the opportunity.
Partly, I think, because people aren’t expecting it, we kind of expect the generic email, I’m away, and my response will be delayed. I’ll get back to you after I return. Hmm. This is a missed opportunity. So here’s what I do instead. First. Identify what part of your personal brand or your professional identity that you wanna emphasize.
Do you wanna emphasize your thought leadership? Your people leadership, your strategic thinking. Maybe you wanna role model boundary setting for your internal team, or maybe you want to empower them while you’re away.
Identify the Message You Want to Reinforce
This first step is critical. Ask yourself, what’s the one message that you wanna reinforce?
And then once you’ve identified this main theme, go into your email settings and craft your out-of-office responder accordingly. Make sure you reinforce that theme that you chose. Here are some examples. If you are an empowering leader, you might say something like, I’m out of the office, but my team’s got this.
If you’re a strategic thinker, you might add a comment about taking time to reflect, refocus, and strategize. If you’re a boundary-setting leader, you could say, I’m offline modeling boundaries and making space for the big stuff. And if you’re a thought leader, you could say. In the meantime, while you’re waiting for my response, here’s an article or a link to a podcast episode that I think you’re gonna find helpful.
You get the point. Just adding one sentence can have a big impact. I hope this inspires you to think more strategically about reinforcing your leadership style, or you could say your professional identity, through your out-of-office response.
Four Do’s and Don’ts for Crafting a Standout OOO Reply
And now I wanna follow up with a few do’s and don’ts. I hope you’ll consider these four pointers when you’re writing your out-of-office email responder and as you’re managing your time away. Yes, there are four more than just the power of three.
1. Be Specific About Dates and Coverage
The first one is do be specific about the dates that you’re gonna be gone. And the coverage that you’ve set up, share the date that you’re gonna return, and name the person to contact with urgent needs. And here’s a bonus tip: don’t be tempted to overpromise regarding when you’ll be able to respond.
If you’re coming back on January 2nd, don’t promise a response on that day. You know, it’s always more overwhelming when you get back than you anticipated. Am I right? So don’t over promise, rather under promise and overdeliver. This isn’t just about communication skills; this is life advice. Okay?
2. Be Clear About Coverage (and Then Stay Consistent!)
My second suggestion is to be clear about coverage and be consistent. If you’ve identified someone who’s looking after urgent things when you’re away, then go and let them do their job. I know, trust me, it’s tempting to jump in and help out, but imagine how this feels to the person you’ve designated to step in for you. They can feel frustrated if your out-of-office responder says that you’re away, but you’re still actively communicating with them and managing through things.
It’s also confusing to everyone. You work with your team and your customers, or your clients. So be clear about coverage and responsibilities, and then follow through and be consistent. So now we’ve covered the first two pointers. One. Do be specific about the dates that you’re gone and the coverage that you’ve set up. And two, be clear about the coverage and be consistent.
3. Show a Little Personality (But Keep It Professional)
Number three. Show some personality. You could add a joke or something that’s relevant to your firm or your brand, but do be careful. Don’t assume that people will get your sarcasm or your quirky sense of humor. Remember, your out-of-office response goes to everyone, including prospective clients, customers, and people that you haven’t met yet.
My suggestion is that you write your out of office responder with some personality, and then ask yourself, if someone read this who didn’t know me, would they be offended? Would they be confused? If yes, then edit it. Remember, sarcasm never does well in an email. Okay?
4. Don’t Overshare — Stay Safe and On-Brand
Now, the last, the fourth pointer, do not overshare. Sure, a little personality is great, but the reader does not need to read your full vacation itinerary, and you don’t wanna come across as bragging. I’m off on my private jet to the Riviera, where we’re meeting some friends on their yacht. Ugh, do not do that. And also with regards to oversharing, including your full itinerary, could pose a security risk.
Oh, Andrea’s whole family is away and her house is empty until January 2nd. Excellent. Let’s plan the heist now. No, no, no, no. Okay, so these are my four pointers for you. One, do be specific about the dates that you’ll be gone and the coverage that you’ve set up. Two, be clear about that coverage and be consistent. Three, show some personality, and four, do not overshare.
Lead with Clarity — Even When You’re OOO
I hope that this brief episode has inspired you to customize your out-of-office email responder in a way that will benefit you. Here’s the thing. The most effective leaders out there communicate with clarity and intention, even when they’re not at their desks.
Your team is watching your colleagues, and customers do notice. This is your chance to model behavior, demonstrate credibility, and yes, show a little personality. So take a few minutes to craft something that reinforces your leadership style. Then your email response can do the work for you while you’re off enjoying your time with family and friends.
And sp
What makes the most successful leaders stand out? The way they communicate.
In this special 200th episode, communication coach Dr. Andrea Wojnicki shares the three ways that leaders communicate differently based on years of executive coaching, workshops, and research.
You’ll learn how to:
✔️ Shift from “speaking up” to communicating with intent and precision
✔️ Practice next-level listening to understand, not just respond
✔️ Project confidence and credibility while staying humble and growth-oriented
Andrea also reveals the Top 3 most downloaded Talk About Talk episodes of all time, each one packed with tools to boost your communication confidence and impact.
If you’re serious about leadership, this episode will show you exactly how to elevate your presence and influence through communication.
CONNECT WITH ANDREA
🌐 Website: https://talkabouttalk.com/
🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/
✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/
🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube
MENTIONED IN THIS EPISODE
Ep.169: Communicate with Confidence:
Apple:https://podcasts.apple.com/us/podcast/communicate-with-confidence-part-1-mental-preparation/id1447267503?i=1000668212684
Spotify: https://open.spotify.com/episode/5JjfIbOvKM5uHkTluJ8OO4?si=c4c1b53654454bb3
Ep.154: 5 Quick Fixes to Improve Your Communication:
Apple:https://podcasts.apple.com/us/podcast/5-quick-fixes-to-boost-your-communication-effectiveness/id1447267503?i=1000651033350
Spotify: https://open.spotify.com/episode/1jLaxQXf9dsfWhhJFohqeh?si=b31772612b604a20
Ep.170: Introductions – How to Introduce Yourself:
Apple:https://podcasts.apple.com/us/podcast/introductions-how-to-introduce-yourself-ep-170/id1447267503?i=1000669087059
Spotify:https://open.spotify.com/episode/5Ga0FecP4SHLh4qVfPXYdT?si=ab84ea12e7e644e0
TRANSCRIPTION
Andrea Wojnicki: Successful leaders are focused on intent and precision in their communication. By intent, I mean that successful leaders don’t just speak to fill the air. Every word, question, and story has a purpose, whether it’s to inspire, clarify, or align.
How Successful Leaders Communicate Differently — and What You Can Learn from Them
Well, hello there. I have an announcement. Talk About Talk is 200. This is our 200th episode. Several people have asked me how we’ll commemorate this 200th episode. Yes, this is a big deal. Andrea, will you list your top 10 episodes to date, maybe your top 10 learnings, or Andrea, we know you’re a big fan of the Power of three. Will you list your top three episodes? Sure, I can do that, but I can also do even better.
In this short episode, you’re gonna learn how the most successful leaders communicate differently than everyone else. Over the last several years, I’ve coached hundreds and hundreds of executives, thousands. If you count the folks in the communication skills workshops that I’ve led. And based on my years of coaching ambitious executives, plus the podcast interviews and my research, I have some unique insight into what distinguishes the most successful leaders from everyone else.
These are the insights that you wanna hear. If you are hungry to become one of these successful leaders. So I’m gonna share with you three ways that your communication must evolve if you plan to ascend to a position of leadership. And yes, of course, I’ll also share the top three Talk About Talk episodes of all time.
Are you ready? Let’s do this. Let’s talk about talk. If you’re a regular talk about talk listener, welcome back, and thank you for listening. If you’re a new listener, welcome. My name is Dr. Andrea Wojnicki, please. Just call me Andrea. I’m an executive communication coach at Talk About Talk, and if you’re ambitious and keen to improve your communication skills to help you achieve your career goals, well, you are in the right place.
And whether you’re a longtime listener or a first-time listener, I encourage you to check out the TalkAboutTalk.com website, where you can learn more about what we do here at Talk About Talk, including corporate workshops, private coaching, and online courses. And a free weekly communication skills newsletter. You can learn more on the website.
Okay. As I said, people have been asking me for a while now, for several months, how we will commemorate this 200th episode. Yes, it is an important milestone, and to be honest, I have to say I am very proud. And I have this idea that’s been brewing in the back of my mind for a while. It’s this idea of focusing on how successful leaders communicate differently than everyone else.
This is a topic that I don’t really hear a lot about. I don’t hear other people talking about it, but it’s critical, really. If you’re a middle or a senior manager, actually, whatever level you’re at. If you’re ambitious and you wanna become a leader with strong communication skills, what would you be doing differently?
Today, I mean differently from the junior folks and even differently from the other middle and senior level folks who aren’t quite as successful. I can tell you exactly what you’d be doing differently. So I encourage you to sit back and take this in as a private coaching session. Listen to my three suggestions, evaluate them for yourself, and decide where you can get some traction in your quest to become seen as a successful leader.
Communicate with Intent and Precision
Alright, here goes the first way that successful leaders communicate differently from everyone else: Instead of focusing on speaking up in meetings and filling the air, you focus on communicating with intent and precision. Let me tell you how this first became apparent to me. I noticed that many of the more junior folks in my corporate workshops would share their struggles to speak up in meetings.
And let me tell you so. I can relate. I remember when I was in my twenties, a recent business school graduate, sitting around the boardroom table with my boss and her boss and his boss, and I was so focused on speaking up and saying the right thing. I remember making a rule for myself that I had to speak up at least once in every meeting.
I also volunteered to give formal presentations whenever the opportunity arose. It was all about speaking up and getting airtime. Have you ever noticed, though, that successful leaders never struggle with this idea of speaking up? In fact, in my experience in coaching, it seems like it’s quite the opposite.
Successful leaders are focused on intent and precision in their communication. By intent, I mean that successful leaders don’t just speak to fill the air. Every word, question, and story has a purpose, whether it’s to inspire, clarify, or align. And by precision, I mean both brevity and clarity. I almost never hear more junior folks or less successful folks asking me about communicating with precision.
But almost all the senior and successful folks highlight this as a key area where they wanna focus. Communicating with precision is a skill that they know they must attain. Now, before I get to the next point, I just wanna make something perfectly clear here. If you’re a junior person and you’re still earning your stripes, you’re still demonstrating the technical expertise, and you haven’t yet established your leadership brand, then by all means speak up.
But if you’re in a formal leadership position in an organization, then I encourage you to shift your focus to communicating with intent and precision. So that’s the first thing. Successful leaders are less focused on speaking up and more focused on communicating with intent and precision.
Next-Level Listening
The second way that successful leaders communicate differently than everyone else is their next-level listening. More junior people and maybe also the less successful senior folks. They might listen intently to their boss, but it’s only to know what their boss is looking for. They might also listen passively in meetings, politely waiting for their turn to talk. Meanwhile, successful leaders listen to understand, not to respond.
They listen deeply for insights. They reflect back on what they hear, and they ask clarifying questions. The successful leaders I coach fully understand that they do not know it all. They understand that they have to listen deeply to their team members so that they can be well-informed and informed enough to make important decisions. So that’s the second thing. Let’s call it next-level listening.
Confidence Without Arrogance
The third and last way that successful leaders communicate differently from everyone else is their ability to project confidence and credibility without arrogance. I’ve noticed a real pattern here when it comes to seniority and confidence.
The more junior, early-career folks are typically focused on boosting their confidence. They talk about suffering from imposter syndrome, which, by the way is not a bad thing. This relates to the confidence of speaking up, doesn’t it? Which I just mentioned early in our careers we’re more likely to feel anxious and nervous.
We know that building confidence is key. I rarely hear this from more senior folks, and particularly from these successful leaders. It’s like over the course of our careers, we evolve from anxious and nervous to more confident and sure. Some people tip the scales, and they become arrogant. These arrogant folks are the close-minded ones who think they know everything.
But in my experience, this is rare. I can count the arrogant folks that I’ve coached. On one hand, interestingly, these three or four people all knew they were perceived as arrogant, but they deny it. Andrea, my boss, said that I can come across as arrogant, but really, I’m not arrogant. Okay, so here’s the thing
Ever been stuck in a conversation at a networking event that feels a little too long? You’re not alone.
In this short, practical episode, communication coach Dr. Andrea Wojnicki shares five graceful ways to exit a conversation politely without burning bridges.
In this episode, you’ll learn:
✔️ How to transition smoothly by connecting people with someone else
✔️ Why the “food and drink” excuse still works (when used well)
✔️ How to tell someone you want to meet other people and still sound professional
✔️ The selfie trick that creates a natural exit and helps you remember names
✔️ How to be transparent and end any chat with confidence and warmth
If you ever dread awkward endings, these strategies will help you handle them with tact and ease so you can keep your conversations (and your reputation) positive.
CONNECT WITH ANDREA
🌐 Website: https://talkabouttalk.com/
🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/
✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/
🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube
TRANSCRIPTION
Andrea Wojnicki: The next time I go to one of those awkward networking events, I am going to graciously thank the person for the connection and move on. Have you ever found yourself at one of those infamous networking events, and you’re going around and you’re meeting new people, and then suddenly you find yourself in a conversation that’s lasting a little too long?
You probably have, you’re back to the wall, and someone’s firing questions at you and telling you their life story, and you’re thinking, I need to get out of this conversation. This context is awkward even for an extrovert like me. So in this episode of the Talk About Talk podcast, you are going to learn five creative, clever, and polite ways to graciously exit a networking conversation without burning bridges.
The Awkward Networking Dilemma
Are you ready? Okay. Let me start with a true story. This actually happened to me. I remember once I was at a networking event, there was a room full of powerful women, and I wanted to meet all of them. And I found myself, after about half an hour or so, engaged in a very intense conversation with one woman, and there was no one else around.
And she was firing questions at me, and she was telling me her life story. And I remember thinking, I don’t want this conversation to go any further. I need to find a graceful exit. And you know what I did? I looked over her shoulder, and then you know what she said, Andrea, is there someone else you’d rather be speaking with?
Is there somewhere else you’d rather be? And I actually thought to myself, Oh my gosh, this is like the networking event nightmare. I’m stuck talking to one person. I’m trying to figure out a graceful exit. And she actually calls me on it more on what I should have done in a moment. But first, let me introduce myself.
Let’s do this. Let’s Talk About Talk. In case we haven’t met. My name is Dr. Andrea Wojnicki. Please just call me Andrea. I’m an executive communication coach at Talk About Talk, where I coach ambitious executives like you to improve your communication, your clarity. And your credibility so that you can achieve your career goals.
If you’d like to learn more about me, I encourage you to go to talk about talk.com, where you can read all about me and all of the services that I offer. You can also connect with me on LinkedIn. I spend lots of time there and I would love to hear from you.
Okay, let’s do this. Five ways to graciously Exit Networking Conversations.
Connect Them with Someone Else
Here’s the first one. Connect them with someone. This is actually what I should have said to that woman who asked whether I’d rather be talking to someone else. I should have quickly said. Actually, I just noticed a friend over here that I’d love to introduce you to, and that I should have grabbed her and pulled her over to a friend and introduced them, and then you have your way out, right?
You’ve created a threesome and you’re the third wheel, so it’s time to leave. I’m not saying take the person you don’t want to talk to and introduce them to another unsuspecting victim. I am encouraging you to think about real positive connections that you can make. After all, this is a networking event.
Use the Food or Drink Excuse
You can do yourself and everybody else a favor by establishing connections. Okay, so that’s the first one. Connect them with someone else. The second one is the old food and drink excuse. Here’s what you do. You announce something like, Listen, I am famished. I haven’t had anything to eat all day. I’m gonna head over to the food table and fill my plate, and I’ll come find you later.
And then you just leave. The other thing you could do is bring them with you, say. I notice you don’t have a glass of wine, or I notice you don’t have a cup of coffee. Let’s go over to the beverage center and help ourselves, and then bring them with you, and you’re bound to find other people along the way that you can meet with and talk.
So that’s the second way. Announce you’re getting food and drink.
Be Honest About Networking Goals
My third suggestion is to turn the conversation to networking and meeting people. This is actually about telling them why you’re there. You could ask them, So what’s your objective here? And they tell you, well, I wanna learn this, I wanna meet people.
And you could say, listen, I really do too. I’m really trying to expand my network. So if you don’t mind. I’d love to exchange business cards or exchange LinkedIn connections. And then I’m gonna move on, and I’ll connect with you sometime later this week, and then you leave. So the secret here is being honest and telling them exactly why you’re at the event.
You want to make as many connections as possible. You want to expand your network. Make sure you tell them that you’re gonna reconnect with them later. And then make sure you do always follow up. So we’ve already covered three of the five ways that you can graciously exit networking conversation. Do you remember what they are?
Number one, connect them with someone. Number two, announce that you need food or a drink. And number three, focus on networking and tell them you’re trying to expand your network.
Take a Selfie Together
The fourth way to graciously exit a networking conversation is to invite them to take a selfie with you. This is a great one that I haven’t heard before, but actually one of my clients who’s become a friend shared it with me.
She said she finds herself in this situation all the time, and you know what she does? She says, I’ve met a lot of people tonight and I plan on meeting a lot more. So here’s what I’d love to do. Can I take a selfie with you? And if you’d like, I can send it to you, and that way we can exchange phone numbers or email addresses, however you’re sharing the photo.
This is creative, and it establishes the connection and it gives you an out. So that’s the fourth thing. Invite them to take a selfie with you.
Just Be Transparent
The fifth and last strategy is to just tell them. Be transparent. So there’s really two ways that you can do this. Depends on how confident you are. If you’re not feeling particularly confident, you could revert to suggestion number three, right?
You could tell them, listen, I’m feeling really awkward about this, but I feel like I need to move on because my whole objective, my goal for this event, is for me to meet as many people as possible. So please don’t take this personally, but I’m gonna move on. It was lovely to meet you. And then close the loop with them, right?
So that’s one way of doing it. The other way that you can do this was actually inspired by a woman who I met a couple of times at different events, at dinners and cocktail parties, and she was the master of this. She would spend three to five minutes chatting with me, getting caught up, and then she’d say, Listen, I need to make my rounds.
So I just wanted to say it was fantastic to get caught up with you. I look forward to seeing you again soon, and I’m just gonna move on. And then she would go. And I remember consciously thinking to myself after she did this with me a couple of times at different events, like, wow, I really want to master that, that eloquence, that graciousness.
She wasn’t making excuses, she wasn’t calling out the awkwardness, she was graciously telling me how lovely it was to see me again and that she was gonna move on, and then that’s what she did, and I didn’t feel in the bit slightest. This is my goal. The next time I go to one of those awkward networking events, I am going to graciously thank the person for the connection and move on.
What’s your goal? Remember the next time you go to a networking event. If you find yourself in a conversation for a little bit too long with someone, try one of these five strategies. Number one, connect them with someone. Number two, the food or drink, excuse. Number three, tell them that you’re focused on networking and meeting as many people as possible.
Number four, invite them to take a selfie with you. And number five, just be transparent. Okay. That’s it for this short episode of the Talk About Talk podcast. And yes, this is episode number 199. The next episode is a big deal. It’s gonna be episode number 200. I just wanna say thank you so much for listening to the Talk about Talk podcast.
If you’re not subscribed already, please hit subscribe or follow on whatever platform you’re on, whether it’s Apple or Spotify, or YouTube. Where now, yes, you can watch the Talk About Talk podcast. Thanks again for listening and talk soon.
The post 5 Ways to Graciously EXIT a Networking Conversation (ep.199) appeared first on Talk About Ta
How do you speak up with confidence without sounding aggressive? Leadership coach and TEDx speaker Ivna Curi shares how to find the balance between boldness and respect so your message lands with influence.
In this episode, you will learn:
✔️ The important difference between aggression and assertiveness (hint: you want to be assertive!)
✔️ How the DESO framework helps you handle hard conversations
✔️ When apologetic language undermines credibility and when it builds trust
✔️ Ivna’s personal story of moving from people-pleaser to confident communicator
Whether you lead teams, pitch clients, or want to be taken seriously in meetings, these strategies will help you speak boldly and be heard.
CONNECT WITH ANDREA
🌐 Website: https://talkabouttalk.com/
🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/
✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/
🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube
CONNECT WITH IVNA CURI
🌐 Website: https://AssertiveWay.com
💼 LinkedIn: https://www.Linkedin.com/in/IvnaCuri/
🎙️ Speak Your Mind Unapologetically Podcast: https://AssertiveWay.com/Podcast
MENTIONED IN THIS EPISODE
📖 Building A StoryBrand by Donald Miller: https://amzn.to/3IMAduF
📖 Atomic Habits by James Clear: https://amzn.to/48GtWuW
📖 Principles by Ray Dalio: https://amzn.to/4nrBnL3
📖 Acting With Power by Deborah Gruenfeld: https://amzn.to/3WhuoIF
🎧MORE HERE: Ivna interviews Andrea for her Podcast: https://podcasts.apple.com/ca/podcast/how-to-identify-and-communicate-your-personal-brand/id1623647915?i=1000719522727
TRANSCRIPTION
Ivna Curi: Speak to people in a way that makes them wanna hear your power in your delivery and that conviction, and then listen to people in a way that makes them want to speak to you.
Andrea Wojnicki: Are you an assertive communicator on a continuum from anxious to passive, to assertive, to aggressive? Where do you stand? Do you know what the important difference is between assertiveness and aggressiveness?
Yes. We want to be assertive. No, we do not wanna be aggressive. But what exactly is the difference? In this episode of Talk About Talk, you are about to find out. Welcome to the Talk About Talk podcast. I’m your executive communication coach, Dr. Andrea Wojnicki. Please just call me Andrea. You can learn more about me on the TalkAboutTalk.com website.
And please, if you’re not already, please subscribe or follow the Talk About Talk podcast on whatever platform you’re on. Spotify, Apple, YouTube, wherever you’re listening, hit subscribe, or follow. Let’s do this. Let’s talk about talk. If you’re tuning into this episode, then I’m gonna guess that you could use some help with what we call self-promotion, a little help with feeling more bold and sounding more assertive and confident.
If you happen to be one of the lucky few for whom this does not resonate, maybe you’re already bold and assertive; well then, I encourage you to listen anyway. But from a different perspective. As a leader, chances are a significant proportion of the folks who you work with and who report to you have serious issues speaking up and being assertive as a leader; part of your job is to make sure that everyone’s voice is heard. We call this encouraging courage. I love that we encourage courage.
Whether you’re an individual seeking more courage yourself, or maybe you are a leader, making sure everyone gets heard, you’re gonna wanna hear some of the insight from our guest expert today, Ivna Curi.
About Ivna Curi
I met Ivna on LinkedIn. She had me at bold, unapologetic, and assertive.
I knew the Talk About Talk listeners would wanna hear her message. Ivna leads practical workshops that empower leaders to navigate hard conversations with confidence, ultimately improving performance across teams. She’s also the host of the Speak Your Mind Unapologetically podcast, a TEDx speaker, a Forbes contributor, and the author of Unapologetic Voice.
Here we go. Thank you for being here today, Ivna, to talk with us about using assertive language.
IC: Thank you for having me, Andrea.
The Power of Bold & Unapologetic Communication
AW: Okay, so out of the gates, I’d love to start with some definitions. I noticed with your podcast and your TED Talk, and other things that you do on social media that you use the terms bold and unapologetic a lot, so I thought we would start there. What exactly do you mean when you say bold and unapologetic?
IC: And that’s a great question because a lot of people use those terms, and everybody seems to have a different definition of what bold and unapologetic means. And I actually use unapologetic a lot because it, people are very attracted to that.
Uh, they love it. However, it is not what people think. Unapologetic and being bold is not venting off. Our frustration is not purely self-expression. It’s not just being authentic. It’s not being honest and blunt. What it is, is being able to express ourselves respectfully, so fully express ourselves, our thoughts, our ideas, our concerns, our boundaries, our perspectives, everything that we are, you know, those, those important conversations, our feedback in a respectful way with the purpose of influence.
So it’s not simply, let me just speak and get it out of my system. Right. And make myself heard, there’s a purpose there. There’s something that we want out of that conversation. There’s an element of influence on the other end. So it’s, it’s not about just saying whatever, or controlling other people.
AW: So I heard two, I heard many things I love there, but I heard you say respectfully. Yes. And I think that’s really important too, ’cause I agree. It’s dangerous. I talk about building your personal brand unapologetically, but that doesn’t mean you’re just not being respectful and you’re not filtering.
Right. So I think that’s important. And then you talked about with purpose or for with influence. So, I’m gonna start to think about that term, unapologetic, using those ideas as well. What about bold? How does bold fit in there?
IC: Bold means, and here’s something that happens a lot, a lot. I see a lot of people speak tentatively with hesitation so that they can be polite and kind and nice, and that’s the opposite of bold.
Bold means speaking with conviction. Bold means speaking in a way that’s definitive, being decisive, not holding back, because we wanna be polite and make people comfortable. There are other tools to do that. There are other tools to be warm and build connection, but when it’s time to express our thoughts, our ideas, our concerns, our perspectives, we gotta be bold. We cannot try to be tentatively. Polite.
AW: So I heard you talking about this. I told you that I watched your TED talk, which I’m gonna link to in the show notes here and recommend men that everybody else watch it. But as I heard you speaking, even before you mentioned it, I thought of psychological safety.
IC: I’ve had 13 managers in my career before I took on a completely more entrepreneurial role, and the very best one of them for me that made the biggest impact for me in my career and my ability to be productive as well. Yes, he provided psychological safety, but he pushed me towards risk every single day in the world, the world beyond him, while I was interfacing with external vendors and supply chain client, angry customers.
Other leaders in the organization, they were not happy, and they were not giving me safety. Now, my manager gave me safety when he would push me towards the world, the dangerous world out there, make me speak up, basically coach me through it, but not protect me. And then he would be a safe space for me to come back and say, I, this did not work.
I struggled with this. How should I do better here? Amazing. And that’s how I was able to evolve and be still able to speak up and express myself in different situations and be more independent, be more autonomous, and grow and develop as a leader. You know how they say with children, sometimes overprotective helicopter parenting can be damaging to kids, and helicopter leadership can also be damaging if it’s excessive.
And sometimes, as a leader, and I’ve been there, you, we feel like we’re the mom, we’re the dad. We gotta protect from everything, all bad things. We gotta protect our, our little children, our team from any struggles, any challenges, any difficulties, any hard conversations.
Psychological Safety and the Benefits of Assertive Leadership
AW: So this is a nice segue, I think, to the benefits. So I’m hearing that for parents, it’s a good thing to encourage your children to take risks. For managers, it’s a good thing to encourage psychological safety and encourage your people to be bold and unapologetic. So, in the context of at work, what are the benefits of being bold and unapologetic?
IC: So being bold and unapologetic. As assertive communication. So respectful communication. Yeah, with influence is very powerful because especially in hard conversations, you know how transformational hard conversations can be. Mm-hmm. To relationships, to business, to productivity, that actually enhances the quality of collaboration. Because often when people are collaborating, there’s some people who tend who are naturally more passive, more quiet, and they tend to step back and avoid conflict, which means they’re always compromising.
They’re compromising on their ideas, they’re compromising on their perspectives. And so that collaboration doesn’t work because the more dominant types are always, you know, getting their way, getting their point across. And we’re not leveraging the diversity of thought of that team, of that organization, to come up with the best ideas to problem solve, to innovate, because it’s not
How do top leaders captivate audiences and drive action? Carmine Gallo distills the communication habits behind Steve Jobs and Jeff Bezos into practical moves you can use right away. From minimalist slides to memo-driven meetings, and from relatable stories to memorable metaphors, this episode shows how to simplify, persuade, and be heard.
In this episode, you will learn:
✔️ Why simplicity signals confidence and increases retention
✔️ How to wrap data in a narrative so people care and remember
✔️ The Amazon rule that replaced slides with written memos
✔️ How to manage nerves with deliberate rehearsal under pressure
✔️ A simple structure to avoid the curse of knowledge. Start at the top
Whether you lead teams, pitch clients, or present to executives, these strategies will help you communicate with clarity and credibility.
CONNECT WITH ANDREA
🌐 Website: https://talkabouttalk.com/
🔗 LinkedIn: https://www.linkedin.com/in/andreawojnicki/
✉️ Andrea’s Email Newsletter: https://www.talkabouttalk.com/newsletter/
🟣 Talk About Talk on Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Talk About Talk on Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
📺 Talk About Talk on YouTube: https://www.youtube.com/@talkabouttalkyoutube
CONNECT WITH CARMINE GALLO
🌐 Website: carminegallo.com
💼 LinkedIn: https://www.linkedin.com/in/carminegallo/
MENTIONED IN THIS EPISODE
📖 Talk Like TED by Carmine Gallo: https://amzn.to/3N9Fgn2
📖 The Bezos Blueprint by Carmine Gallo: https://amzn.to/4gpDaOi
📰 Carmine’s Columns on Inc.: https://www.inc.com/author/carmine-gallo
🎙️ Armchair Expert with Dax Shepard: https://armchairexpertpod.com/
TRANSCRIPTION
Carmine Gallo: We’re all storytellers. We’re wired for story. It’s how we process the world through narratives and stories. It’s the way we communicate information, mostly through stories, not bullet points on a slide.
Andrea Wojnicki: If you wanna communicate like the world’s top leaders, then you’ll love this episode with Carmine Gallo, bestselling author, storytelling guru, and expert communication coach. We’ll reveal storytelling secrets from Steve Jobs and Jeff Bezos, and break down how you can craft stories that connect, persuade, and stick.
Let’s do this. Let’s talk about talk. I’m Dr. Andrea Wojnicki. Please call me Andrea. This is Talk Sbout Talk, the podcast where I help you communicate with confidence. I also write a newsletter. We’ll put a link to that in the description.
About Carmine Gallo
After years of following Carmine Gallo, I finally connected with him on the Inc. Magazine Slack channel of all places. Yes, we’re both columnists for Inc.Magazine. I’ll leave links by the way to his and my articles in the show notes too.
Thank you so much for being here today, Carmine, to talk with me and the Talk About Talk listeners about communication skills.
CG: Well, thank you for inviting me. I think one of the reasons why I like your approach is because, unless I’m mistaken, it comes from an academic research background, doesn’t it? Didn’t you get a, uh, you got a PhD from the Harvard Business School?
AW: I did. I got a doctorate of business administration, uh, with a major in marketing.
CG: Yeah. So I shared the perspective of putting things into contacts and sharing ideas that we can back by research and data. These aren’t just opinions, but everything we talk about is really backed by the latest science, which is always cool.
I think we come from different perspectives. Obviously, I’m not from an academic background, but we probably reach similar conclusions.
AW: Yes. And I know from reading most, if not all of your books, Carmine, that you do a ton of research for your books, whether it’s interviews or counting things in various Ted Talks, which we’re gonna get into.
CG: Excellent. I see some of my books on your bookshelf. Yes. You, you a smart, you’re a smart podcast host.
Secrets of the World’s Best Communicators
AW: Yeah, that’s the image I’m trying to portray here. Carmine. Okay. So. I have so many questions that I wanna ask you, but I really wanna start with this one, which is, I know based on your books and your writing and your articles that you’ve studied, many of the world’s greatest communicators, including Ted speakers, including Jeff Bezos, including Steve Jobs, and on and on and on. So I wanna start there. What do these incredible speakers have in common? Maybe what surprised you about them? Who stands out for you as the number one speaker in your mind?
CG: In my opinion, still the world’s greatest brand storyteller was Steve Jobs. He brought a completely new dimension to presentations. His presentations were like theatrical performances. They were fun and engaging and interesting and entertaining. So I wrote the first book on how Steve Jobs gave these awe-inspiring presentations.
That’s where I really started getting into the research, trying to talk to people who had worked side by side with Steve Jobs or who were in the practice and rehearsal rooms when he was getting ready for these huge keynote presentations, like the launch of the iPhone in 2007 and some of the other iconic presentations.
AW: Can I just add, I’m so glad to hear you say that because I teach a lot of workshops on communication skills, and there’s a series that I’ve been doing for some physicians, some healthcare workers, and on the set, the workshop that we do focused on formal presentations, I ask them to watch that 2007 presentation, ’cause I think it is iconic as well. I’d love to hear maybe what you think stands out about that in terms of his preparation and delivery.
CG: I’ll tell you what they all have in common. The great Ted speakers, Jeff Bezos and Steve Jobs. Getting back to one of your questions, and this will answer the Steve Jobs one too, it’s, he had the courage, they all had the courage to keep it simple.
Minimalism. When we talk about minimalism right now, it’s more about product design, or when you walk into an Apple store or a luxury store, it’s minimal, more white space, fewer products. Well, you can also apply that to presentations. So if you look at that, Steve Jobs’ presentation. There’s one picture on a slide.
One photo, one image, two words. You, there are no slides. That Steve Jobs probably ever delivered, you know, maybe decades earlier. There are no slides with just text and bullet points. It’s an image and minimal text, or just an image that takes a little courage. That’s what I mean by having the courage and the confidence to keep things simple.
Simple meaning everything from the words you use. Less jargon, more familiar language, all the way to the presentation itself, if you are using slides or visual materia,l to have the confidence to tell the story and let PowerPoint complement the story, but the slide should complement the story first. Does that make sense?
You are the storyteller, not the slides.
AW: Absolutely. Yeah. So. As you were answering that question, Carmine, you made me think about something that I wasn’t planning to ask you, but I wanna get your opinion on this. I have this theory that a lot of us, maybe even most of us, make a lot of mistakes because of our generosity.
We think that the audience needs to know everything that we know about the topic, right? So then we end up losing focus, which is kind of your point here, right? So, I have this saying that I say to my clients, which is the most generous communicators, ironically, are more precise and more focused, and they’re sharing less quantity.
CG: Again, I mentioned something in the beginning that we’re reaching similar outcomes from different perspectives. I’ll tell you a story that I learned from the TED Talk organizers, but it doesn’t have to do with generosity; but it’s saying the same thing. Okay.
So when I was writing a book on the on TED Talks that talk like TED, the organizers of the TED Conference, tover some 30 years have learned that when a speaker is invited to give a TED Talk, whether it’s 10 minutes or at the max 18 minutes, the speaker often asks in, in frustrated, in a real frustrated tone, how can I possibly tell the audience everything I know in 18 minutes? You can guess what the answer is.
AW: We don’t wanna know everything that you know. We just wanna know the one thing, right?
CG: Exactly. What’s the big picture theme? Then you can fill in some details, but the point is never in any presentation really, to tell people everything you know. It’s to tell the audience what they need to know at that time.
Depending on the audience, depending on your intended outcome. Then presentations and public speaking become so much simpler, and don’t try to condense everything, you know, select what the audience needs to know. You mentioned generosity, so let’s unpack that a little bit. I feel like I’m gonna turn the interview on you because I hadn’t thought about it that way, and I think it’s an interesting way to think about it.
AW: So, Carmine, I go back and look at some of the early newsletters that I was writing for my Talk About Talk audience, you know, six years ago. And I’m like, wow, I just was giving them everything. Every week. They were getting this huge volume. Was frankly a bit scattered, but I know in my mind that I had the best intentions.
I wanted to teach them everything that I could, and I realized over time that being more focused is really the generous thing to do. Yeah. I like, I like that approach.
CG: Interesting way of looking at it.
AW: Yeah, I think it was, you know, the lesson was from me looking back at my past work and seeing my mistakes.
CG: You know, I use the word courage at the beginning of this. Uh, I think everything we’re talking about, advanced communication, persuasion, does take a little courage. At least you gotta build up your confidence because if you’re not confident, let’s say you just got outta grad school, you have a business degree.
Wanna
What questions do ambitious professionals ask to help them improve their communication? In this special Q&A episode, Andrea answers listener questions on imposter syndrome, brain fog, elevator pitches, and executive presence.
In this episode, you will learn:
✔️ Why imposter syndrome is common and how to reframe it as a strength
✔️ How frameworks like “Present, Past, Future” and the “Power of Three” can help when you are not at your best
✔️ Why rehearsed elevator pitches fail and what to say instead
✔️ How to recover when you lose your train of thought in a meeting or on stage
✔️ The one word that immediately reinforces leadership presence
This special Q&A shines a light on common speaking challenges and provides frameworks you can use immediately in meetings and presentations.
CONNECT WITH ANDREA
💻 Website: TalkAboutTalk.com
💼 LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
💼 LinkedIn – Talk About Talk: https://www.linkedin.com/company/TalkAboutTalk/
📣 Newsletter: https://www.TalkAboutTalk.com/Newsletter/
🟣 Podcast – Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Podcast – Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
TRANSCRIPTION
Andrea Wojnicki: It is critical to feel confident and to be perceived as confident. If you wanna establish credibility, then you’ve got to be confident, and the good news is that confidence can be learned.
Hey there. Welcome to the Talk About Talk podcast. You are in for a fantastic episode. I am really, really excited about this one. Over the past couple of months, I’ve been asking you for questions in my email newsletter on LinkedIn and Instagram, and even here on the podcast, what communication skills questions do you have for me today? I’m answering those questions. This Q&A episode is your chance to hear my answers to your questions. This is like a free coaching session.
Let’s do this. Let’s talk bout talk. In case we haven’t met, my name is Dr. Andrea Wojnicki. Please just call me Andrea. I’m an executive communication coach at Talk About Talk, where I coach ambitious executives like you to communicate with confidence, clarity, and credibility.
Why? So that you can make an impact and achieve your career goals. You can learn more about what I do if you go to TalkAboutTalk.com, or you can connect with me on social media. I spent a lot of time on LinkedIn, and I would love to see you there.
Okay, let’s get into this. I scoured my inbox and my social media feeds to collect your questions, and we’re gonna dive in right now. Let’s talk about talk. I’ve got question number one printed right in front of me. Let me read it to you. This is from a listener named Steven who emailed me. Here’s his question.
How Do I Handle Imposter Syndrome and Overthinking My Audience?
One thing that’s tripping me up with communication skills is what others are thinking about me and about what I’m saying. Are they thinking, Ugh, this guy doesn’t know what he’s talking about? Or is it something like, what in the world is this guy talking about? I’m so lost. I also begin to overanalyze my audience, and I think that they’re all zoned out, and the look that they’re giving me is a look of, we don’t really want to be here.
Andrea, I need your help. All right, Steven, a couple things for you. First of all, what you’re describing here is a perfect example of imposter syndrome, and you need to know imposter syndrome is very, very common it is. Only a few exceptions that I can think of, of clients of mine who do not experience imposter syndrome.
And the good news is you can overcome it with practice and with different mindsets and tactics. So that’s one thing you’re describing, imposter syndrome, and you can overcome it. The second thing I wanna say, based on the way that you worded your question for me, Steven, is I’m gonna diagnose you as someone who has very high self-awareness.
Let me back up for a minute here and talk about the research on self-awareness, which is very important if you wanna be an exceptional communicator. So. The research on self-awareness shows that there are really two different types of self-awareness: internal self-awareness and external self-awareness.
Internal self-awareness is probably what most of us think about when we think about the term self-awareness. It’s being conscious of our thoughts. Our feelings, our emotions, and even our physicality. Like, I’m hot, I’m cold, I’m shaking, I’m nervous, whatever. Okay, so that’s internal self-awareness. There’s another kind of self-awareness that maybe we don’t think about as often.
External self-awareness. So external self-awareness is being aware of your environment and context around you, and specifically aware of your impact on others. Steven, the way that you worded your question to me it sounds as if you are very high on external self-awareness. And I wanna tell you, this is great news because this is a key ingredient for exceptional communication.
I hope that in and of itself will help to elevate your confidence. I’m gonna provide you with one other tip that I hope helps, and it is simply to check in. It is okay whether you are in front of an audience. The way you worded your question, you used the term audience, so I’m guessing that you’re talking about when you’re giving a formal presentation.
But even if you’re in a meeting, you’re seated around a table or around a screen. If you’re online and you’re making your point and you’re interpreting through your external self-awareness that people might not be getting their message and you might not be clear, they might not agree with you, whatever the point is, it is a power move.
To pause and say, I just wanna check in with everyone is the last point that I made here, clear. And you could be more specific and say the point about whatever the my, the reason, my recommendation, or my rationale here, whatever it is, check in and ask them. You can be very explicit. Can I have a raise of hands on?
Is everyone clear? If you’re clear, raise your hand. Or you could say. Raise your hand if you have any questions. I would love to pause and answer it right now. So when you do this, you’re helping your audience. You’re making sure that they, if they have any questions, they have an opportunity to ask and to check in.
And you’re also helping yourself. You’re clarifying whether what you’re interpreting in terms of your external self-awareness is in fact, true. So I wouldn’t do this, you know? Four or five times in a presentation. Of course, maybe you do it once or twice, but if you’re making a very important point that you wanna make sure is clear, or if you’re catching some cues in terms of facial expressions, body language, that things might not be clear, it is a power move to pause and ask them explicitly. I hope that helps, Steven.
What Should I Do About Brain Fog?
Okay, let’s move on to the next question. The next question I have here is from Christine, who emailed me. Hello, Dr. Wojnicki. I wanted to write you about the communication issue that I struggle with. I’ve noticed that since I’ve been going through menopause, my memory and energy has plummeted, and the brain fog has me grasping for words.
It’s like I can’t mouth these simple, everyday words that are on the tip of my tongue, and it’s infuriating. I feel dumb and flaky around my coworkers, which then turns into the imposter syndrome as communication is paramount in my line of work. This feeling has damaged my confidence to a certain extent and has caused me anxiety.
Okay, Christine, there we go with the, with the imposter syndrome topic again, so. I wanna clarify before I answer your question that I’m gonna answer this in the context. Not of getting over a menopause brain, but you could have baby brain if you have a young infant in your house. It could be that you are sleep deprived, maybe you’re hungover, whatever, you’re not at your best, you come, maybe you got in a big fight with your spouse before you got into work.
The point is, you know that you’re not at a hundred percent. And how do you make sure that your communication is optimized in this context? I do have three suggestions, and for those of you who have been listening to the Talk about Talk podcast, you know I’m a big fan of the power of three. So Christine, I’m gonna give you three suggestions, and two of them are kind of obvious.
And the third one is actually my main recommendation for you. The first thing I wanna suggest is if you’re going into a high-stakes meeting. Even if it’s just a status meeting with your boss and you’re feeling, you know, sleep deprived or you have menopause brain, whatever the reason is, preparation will help you immensely.
So make sure you understand what’s on the agenda, make sure you understand what your role is, think in advance of some things that you can say. The truth is, most of us don’t do it, and if you spend some time preparing in advance for the meeting, you may end up providing more value than others in the meeting, despite your brain fog.
Okay, so think about what the topic is, think about what you might say, anticipate, and prepare. My second suggestion is, again, before you go into this meeting, separate from what the agenda is. I want you to focus on your personal brand. I want you to focus on your unique professional identity, and what do I mean by that?
Before you go into this meeting, Christine, think about your unique strengths, skills, expertise, and passions, the things that you know, you can add value on in the meeting. So it’s probably an internal meeting and you’re meeting with other people that work at the same company. What unique value do you bring?
And then make sure those are the things that you comment on that will help elevate your confidence and help you be a bigger contributor in the meeting. So that’s my second suggestion. My third suggestion for anyone out there generally, but especially i
What does it take to build a strong network? The Honourable Marie-P. Charette-Poulin shares the networking strategies that built her career across decades of leadership in broadcasting, law, public service, and politics. She also reveals her “7 Rules of Networking,” principles rooted in service and respect that apply to both career and life.
In this episode, you’ll learn:
✔️Why true networking is about others, not yourself
✔️Why handwritten notes and business cards still carry weight today
✔️ How to follow up in ways that deepen relationships
✔️ The 7 timeless rules for building meaningful connections
From negotiating with unions at CBC to serving in Canada’s Senate, Marie’s career has been defined by connection and grace. Her stories illustrate how networking can shape careers, build trust, and even save lives.
This episode is essential for anyone who wants to network with authenticity and create relationships that endure.
CONNECT WITH ANDREA
💻 Website: TalkAboutTalk.com
💼 LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
💼 LinkedIn – Talk About Talk: https://www.linkedin.com/company/TalkAboutTalk/
📣 Newsletter: https://www.TalkAboutTalk.com/Newsletter/
🟣 Podcast – Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢 Podcast – Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
CONNECT WITH MARIE-P. CHARETTE-POULIN:
💼 LinkedIn: https://www.linkedin.com/in/marie-poulin-450392126/
MENTIONED IN THIS EPISODE:
📖 Biography: She Dared to Succeed: She Dared to Succeed: A Biography of the Honourable Marie-P. Charette-Poulin by Fred Langan:https://amzn.to/3HIjGr5
📖 The Power of Kindness by Dr. Brian Goldman: https://amzn.to/45oSFC9
TRANSCRIPTION
The Honourable MPCP: Networking is not projecting. Networking is actually showing interest in the other person. You’re not showing interest in yourself. You’re asking questions about the other person, and once you start networking, you can actually say that every individual multiplies.
Andrea Wojnicki: I met Marie recently at a conference where we were both delivering keynote speeches. My keynote was about delivering executive presence, and her keynote was focused on effective networking. We immediately hit it off, and I asked her to join me on the Talk About Talk podcast, and here we are. In this episode, you will learn Marie’s secret sauce to successful networking. It’s a recipe with seven ingredients.
You’ll also hear some unbelievable stories from her incredible career in broadcasting, public service law, and higher education. In case we haven’t met yet, my name is Dr. Andrea Wojnicki, and I’m an executive communication coach at Talk About Talk. You can learn more about me and what I do at TalkAboutTalk.com or by clicking on the links in the show description.
About the Guest: The Honourable Marie-P. Charette-Poulin
Now, let me briefly introduce the Honorable Marie Poulin, and then we’ll get right into the interview. Her impressive bio includes so many accomplishments that I’m afraid we’re gonna run outta time. So let me hit the highlights. Here it goes. Let’s do this. Let’s Talk About Talk.
AW: The Honourable Marie-P. Charette-Poulin is currently parliamentarian in residence at St. Paul University in Ottawa. Earlier in her career, Marie worked her way up at CBC Radio Canada as a producer, then a station manager, and as a senior executive. She then shifted to the Canadian government, where she served as Deputy Minister at the Privy Council and as parliamentarian in the Senate.
She was also a partner at the International Law Firm Gowling, WLG, and an international development officer with the Institute on Governance, working in Iraq. Her involvement with not-for-profits, as well as foundations and advisory councils, demonstrate her commitment to public service, higher education, and community involvement.
Marie’s biography entitled, She Dared to Succeed by Fred Langan was published in 2023. People say that Hoorable Poulin’s trademarks are her smile and her laughter. I would add a third trademark, her incredible grace.
Thank you so much, Marie, for being here today to talk with me and the Talk About Talk listeners about networking and the impact that it can have on our careers.
The Honourable MPCP: Thank you, Andrea. It’s an honor and it’s a joy. I had the pleasure of hearing one of your talks, and it was simply inspiring, so thank you.
The Power of Strategic Networking
AW: Back at you. I mean, that’s why we’re here, right? We really connected at that event. I wanna start by asking you, I guess, the general question, which is based on the fact that you’ve built an extraordinary career across broadcasting, across public service, and across politics. What role would you say strategic networking played for you in terms of opening doors and advancing your career?
The Honourable MPCP: It’s not only advancing your career, but I think that what networking does is helping you be of service to others above all, because people call you and they say. Do you know someone in this field? And I’ll give you an example. 2020. It’s the winter, and a longstanding friend of mine.
And so we’re in 2020, and she calls me and says, Marie Paul, because that’s my, she knew me in grade one. Marie Paul, do you know anybody at the Ministry of Health in Ontario? And I said to her, Oh, Rashelle, I’m so sorry. I don’t know anyone. She says, Marie, you’re the most connected person I know. Yeah, think. And I said, Oh my God, Rashelle, wait a minute.
Give me a little bit of time, but don’t leave your email. I will get back to you. I immediately called my contact, got the name of the very senior, a public servant in the Health Department of Ontario was able to get the name, the email address, the phone number, and sent everything to Sarah. A few days later, she sent me the most beautiful email saying to me, you probably saved the lives of many of my nuns because of the information I was able to gather, and I can’t thank you enough.
And the beginning of 2020, what was it? The beginning of COVID. Yeah. And we, so we still didn’t see each other twice a year. And she always says to me, you saved the life of nuns. And I can’t thank you enough. Okay. And so that’s what networking, that’s really what networking is all about. It’s not about us, it’s about the others.
AW: So out of the gates, you’ve given me the shivers. This happens to me sometimes when I’m coaching people and we come up with something really profound. You’ve given me the shivers with the first story that you’ve told Marie. Oh my gosh.
The Honourable MPCP: She wasn’t a blank.
AW: But this beautifully illustrates the impact that effective networking can have.
The Honourable MPCP: Yeah.
AW: It also beautifully illustrates your mindset or your philosophy around networking. Right. That of providing service.
The Honourable MPCP: But I had never realized that networking was networking network until the former Prime Minister Jacques, I went into his office one day for coffee and he said to me, how’s the most connected person I know.
And I said to him, What do you mean boss? Connected. He said, you have a million dollar Rolodex. How do you do it? You can’t imagine how much people appreciate it. But I had never realized until he mentioned it. And I think it’s also because he has a lot of influence on me that I did a double take, and as you say, I had shivers because I hadn’t realized that actually, that’s what I’ve been doing since the age of five.
AW: So then in retrospect, I guess what impact did this skill of yours that you may not have been conscious of, and then you became conscious of, right. What impact did it have on your career?
The Honourable MPCP: It made me decide to be more of service to others. So when I was invited by the University of St. Paul in Ottawa, which is a bilingual small Catholic university, but is very inclusive because we have many Muslims, we have many Protestants, and we have many nonbelievers. So it’s a very inclusive, small university. So when I was called by the then rector to join the university as a parliamentarian and resident.
I thought, Oh my God, maybe I could be of service to the university. And you know, that’s how it’s working. It’s been 18 months. I’m learning every day. I’m enjoying every day, but I really feel that I’m being of service to the leadership of the university. To the professors, to the deans, and to the students.
From CBC to the Senate: Career Transitions Fueled by Connection
AW: Amazing. That is fantastic. I think all of those stakeholders are very fortunate to have you around. I remember. When you and I were at this event a couple months ago, where we met, you shared a story about how there was a sudden change early in your career when you were working with the CBC, and then how you ended up using your network or cultivating your network, right, to help you evolve to the next stage. Do you wanna share that story? ’cause I think it’s quite, um, fascinating.
The Honourable MPCP: Well, it’s interesting, you know, when I began at the CBC in 1973 as a researcher at $15 a week. Loved it, loved it, loved it. Became a radio producer. Then I was sent to Sudbury to open all the Francophone radio services in Northern Ontario, one production center with 35 repeaters.Fantastic.
Ben invited me. He was then president of the CBC, invited me to come back to Ottawa to become the vice, the Associate Vice President of all the regional stations across Canada, Rimouski, Quebec City, Moncton, Vancouver, Edmonton.
AW: Can you just stop there for a second? Just for the record. This is a big job, especially for a woman then. Can I say that?
The Honourable MPCP: Well, this was the eighties.
AW: Yeah.
The Honourable MPCP: And there weren’t many women at the executive table.
AW: Exactly.
The Honourable MPCP: I have to admit. There was only one more, and there were 15 executives. So I fell in love with the country
What does it take to earn a board seat and influence what happens once you’re in the room? Award-winning corporate director Deborah Rosati shares what she’s learned from over two decades in the boardroom.
In this episode, you’ll learn:
✔️ How to show up with presence without dominating the room
✔️ How the W.A.I.T. acronym can elevate your boardroom presence
✔️ A strategic approach to finding (and exiting) the right board roles
✔️ How women can build credibility even as the only one in the room
Deborah Rosati is the founder and CEO of Women Get On Board and co-founder of Women Funding Women. Her mission is clear: to help women show up with confidence and credibility at the highest levels of leadership.
From asking better questions to knowing when not to speak, this is essential listening for anyone pursuing board roles or seeking to show up with confidence in high-stakes meetings.
CONNECT WITH ANDREA
💻Website: TalkAboutTalk.com
💼LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
💼LinkedIn – Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
📣Newsletter: https://www.talkabouttalk.com/newsletter/
🟣Podcast – Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢Podcast – Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
CONNECT WITH DEBORAH
💻Website: https://deborahrosati.ca/
💼LinkedIn: https://linkedin.com/in/deborahrosati
📱Instagram: @deborah_rosati
CONNECT WITH WOMEN GET ON BOARD
💻Website: http://womengetonboard.ca/
💼LinkedIn: https://www.linkedin.com/company/wgobcanada/
📱Instagram: @wgobcanada
MENTIONED IN THIS EPISODE:
📖 Let Them Theory by Mel Robbins: https://amzn.to/41mgXuf
📖 Bragging Rights by Lisa Bragg: https://amzn.to/3Jiz1Pz
TRANSCRIPTION
Deborah Rosati: I think, as women, we sometimes hold ourselves back. We’re not good enough. We’re not smart enough. We’re not pretty enough. And you know what? We are enough.
Andrea Wojnicki – Talk About Talk: If you ever wondered what it takes to land a corporate board seat, you’re about to hear from someone who’s made it her mission to show you how.
About Deborah Rosati
Deborah Rosati is an award-winning corporate director who served on boards for over 20 years. She’s also the founder and CEO of Women Get On Board and the co-founder of Women Funding Women Incorporated. She’s on a mission to increase the number of women on boards, close the funding gap, and cultivate the next generation of female corporate directors and founders. In this conversation that you’re about to hear, Deborah shares what boards actually look for in their candidates, what holds many women back, and the exact playbook that you can use to go from quiet expert to board-ready, visible, and in demand.
You’ll also learn an acronym that you can use to guide your communication in board meetings and beyond. And I love this acronym. Let’s do this. Let’s talk about talk.
I’m Dr. Andrea Wojnicki, and this is Talk About Talk, where we coach ambitious executives to stand out with confidence and credibility. To learn more, click the links in the show description. Now, let’s jump right into my conversation with Rosati.
Thank you, Deborah, for being here today to talk with me and the Talk About Talk listeners about getting women on boards.
DR: Well, thank you, Andrea. Delighted my favorite topic each and every day.
Communication Skills That Matter in the Boardroom
AW: So we’re gonna put a little bit of a communication skills spin on this as we were talking about, and my first question for you is, can you help us identify some communication skills that are particularly important for board members?
DR: That is a great question. I think I’ve thought long and hard on that. I would say for board members in particular, you have to remember your role. Your role is there to have an oversight, insight, foresight in hindsight. So you’re not there to manage the business day to day. So how you’re showing up is really important.
That ties back to your role from an oversight perspective. So active listening. You have to be going into the boardroom, not telling the executive team what to do, but listening and be really active. And I know I have to work on that each and every day. But that listening, because if you’re there to provide and make informed decisions, you have to understand the issues, and you need clarity around the issues.
And so a way that I like to communicate on the active listening is, so Andrea, let’s say you are the board member and you’re presenting a sensitive matter, I might come back to you, Andrea, and say, so Andrea, what I’m hearing you say is x, y, z. Am I missing anything, or can you help me understand? Right? And that’s really that active listening, where you’re listening to that person.
But maybe you need to clarify, maybe you need some additional information, or, uh, you don’t wanna come across as a board member telling the person across the table from you what to do. And I’ve been on the other side of that as an executive, where once a quarter would come in and tell me what to do as the CFO, and I vowed to myself, I would never be one of those board members.
So I feel like active listening is number one. Secondly, showing up with empathy, being an empathetic listener, and being empathetic in your communications. So. I think as women, we do a really great job of showing up with empathy. We’re listening. That’s our EQ, right? EQ, our emotional intelligence. Empathy is one element of it.
So when you’re coming in, you’re looking, you’re observing. I might be observing that someone’s really tired in the boardroom, someone’s really tired around the table. Executive, it could be a board member, and maybe it’s a communication that you have not right then and there in the board meeting, but it might be after you call the person up and say, Hey Andrea, I noticed you’re really tired.
Is everything okay? Being empathetic? Maybe understanding, you know, the board meetings that the length of the board meetings, the time that you’re communicating with each other, and maybe some people have different styles, right? Some people like to be confrontational, some like to be collaborative, and so really that rolls up to that emotional intelligence, and I think as women, we do a really good job showing up with that, but we can lean in with that empathy.
AW: So, listening and being empathetic. I have to tell you, I’ve been on some not-for-profit boards, and I remember this, this sort of mantra, which was nose in, hands out. You see the head nod. Um, I feel like this should be updated based on what you said, which makes a lot of sense. Maybe it’s ears in hands out.
DR: I love that. Well, so yeah, so Andrea, you’re right, there’s a commentary called Nose and Fingers Out. So whether you put your fingers in or you put your hands in, whichever, it’s basically saying, listen, your job is to have an oversight, not to get into the trenches. So I do like that ears in because we, you have to be listening.
Why Am I Talking? How to Be Strategic with Your Voice
And I think the other element that really I amplifies your communication skills in the boardroom is there’s a term called WAIT. Have you heard of that?
AW: No. Tell me.
DR: Oh, I love it. So you have to think about when you’re showing up in the boardroom, why am I talking?
AW: Oh my gosh, Deborah. I love that.
DR: I have to remind myself all the time, Andrea. So these are tips for me as like, okay, I get excited. I wanna show up, I wanna comment, but then I have to step back and go. But wait a sec, Deborah. Why am I talking? What do I need to bring to the table? You don’t have to be the smartest in the room. You don’t have to be the loudest in the room, and even your positioning of when you lean in to have a conversation. Are you the last to speak? Are you the first to speak?
AW: Oh my goodness. So I am gonna steal, first of all, I love acronyms
DR: And this one is someone else. Don’t you worry? It’s public domain.
AW: Okay. Okay. So why am I talking? I encourage my clients to think about no matter what level they are in the organization, to track the ratio. How much am I talking versus everyone else? And when you’re junior in your career, a lot of folks need to speak up. So if there’s four people in the room, try to speak at least 25%, the folks that are more senior.
They need to speak typically less than their fair share, and also, as a leader, make sure that everybody else is speaking their fair share. So, making space as a leader for everyone to contribute. And so you’re taking this kind of idea of tracking the ratio and actually turning it inward and saying not only how much am I talking, but why am I talking right now?
What is the purpose? And I think, um. I would just write this word on the top of like the meeting agenda and write, wait, and then look, when you look down, ask yourself why am I talking? And it will amplify our self-awareness like exponentially without a doubt. And that kind of goes back to that empathy and emotional intelligence.
And I, the other element I think when you are in the boardroom is you want to be an ally for others in the boardroom. So, especially if you’re chair of the board, your role is to be the sort of the lead conductor. You’re facilitating an orchestra to have conversation to put out the best music as a team.
So when you’re thinking about facilitation, not only as a chair, but as another, as a fellow board member, is look around the room who hasn’t spoken. So you may be able to amplify someone else’s voice. And it doesn’t, that doesn’t apply just in the boardroom. That applies everywhere where you go, whether it’s an executive meeting, whether it’s a client meeting, whatever meeting it is.
But I do think it’s important to, if you notice that someone has not spoken up, and some cultures, they’re more submissive not to speak up, right? So you wanna encourage dialogue. And that really goes to that wh
What if using AI could make you a better communicator without making you sound like a robot? In this episode, executive communication coach Dr. Andrea Wojnicki sits down with AI strategist Jonathan Mast to reveal a 4-step framework that helps leaders use AI effectively without losing their voice or their edge.
From writing difficult emails to brainstorming, summarizing data, or prepping keynotes, Jonathan’s framework empowers you to collaborate with AI like a pro. You’ll learn how to prompt like a strategist, refine your outputs, and lead by example in this new era of communication technology.
Copy & Paste Jonathan’s AI Perfect Prompting framework:
Focus on [insert area of expertise] and [insert second area of expertise].
I’m a [insert your role or job] working on [insert project or goal].
My question for you is: [insert your question]?
First, ask me any clarifying questions you need to optimize your output.
CONNECT WITH ANDREA
💻Website: TalkAboutTalk.com
💼LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
💼LinkedIn – Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
📣Newsletter: https://www.talkabouttalk.com/newsletter/
🟣Podcast – Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
🟢Podcast – Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
CONNECT WITH JONATHAN
💻Website: https://whitebeardstrategies.com
💼LinkedIn: linkedin.com/in/jonathanjmast
📺YouTube: youtube.com/@jonathanmast_withai
📱Instagram: instagram.com/jonathanmast
MENTIONED IN THIS EPISODE
Buy Back Your Time by Dan Martell: https://amzn.to/45atGkM
16Personalities (Myers-Briggs assessment): https://www.16personalities.com/
TRANSCRIPTION
Jonathan Mast: Now is not a time to punt this to somebody else. It’s time for you to embrace what you wanted to do upfront and change people’s lives by leveraging AI to amplify your skill and experience.
Andrea Wojnicki – Talk About Talk: What do you do when everyone around you is suddenly talking about AI? Like it’s magic? Here’s what you do. You slow down, you ask better questions, and ideally, you call on someone like Jonathan Mast.
Here’s What You’ll Learn
Jonathan’s been leading conversations around digital strategy and AI long before the headlines caught up. He doesn’t deal in hype. He helps leaders understand how to actually use AI without losing trust, authority, or human connection. In this episode, you’ll learn why tone, clarity, and credibility matter even more in this age of AI.
How to avoid sounding like a robot. Yes. Even when you’re using one, and you’re gonna learn the exact playbook that smart communicators. Yes, like me, are running right now to stay ahead without selling out.
Let’s do this. Let’s Talk about Talk in case we haven’t met yet. My name is Dr. Andrea Wojnicki. Please call me Andrea. I’m an executive communication coach at Talk About Talk, where we coach ambitious executives to stand out with confidence and credibility. I also write a newsletter where I share my coaching tips. You can subscribe to this newsletter by clicking on the link in the episode description.
About Jonathan Mast
Alright, let me introduce Jonathan Mast. Jonathan stands at the forefront of AI prompting mastery. Empowering us to leverage artificial intelligence for measurable growth. Jonathan has emerged as a leading authority on practical AI implementation with an engaged audience of nearly half a million AI enthusiasts and entrepreneurs.
His perfect prompting framework, which you’re about to learn, teaches businesses how to effectively communicate with AI prompts through ChatGPT Claude and Gemini to achieve exceptional results. As the founder of White Beard Strategies, Jonathan focuses on helping executives and businesses leverage AI to save time, increase profits, improve their communication, and deliver more value to their business.
His philosophy emphasizes AI as a tool that amplifies our skill and our experience, rather than replacing human creativity and judgment. His international speaking engagements across North America, Asia, and Australia are packed with practical takeaways. And now. We have him here. Let’s do this.
Thank you so much, Jonathan, for being here today to talk to me and the Talk about Talk listeners about how to use AI to improve our communication.
JM: I’m excited to be here. I think it’s a tremendous tool and I’m sure we’ll get into some interesting discussions.
How Executives Are Using AI Right Now
AW: Me too. Me too. So let’s start really broad. We all know that AI is big in the news, and it’s big at work. It’s big with everything we’re doing these days. Can you share with us some ways that executives, in particular, are using AI to improve their communication? I realize this is a very broad question, but I thought we’d start broad.
JM: It’s a good thing, and I think there’s probably two or three key ways that I’m seeing that is really working, especially for executives. First is as executives, I’ve never yet met an executive who like SOPs, we all understand they’re important, but we hate them because it means we need to take time to get the stuff that’s up here or the thoughts, and at least in a lot of cases, maybe even add more than what’s up here. Because we’ve got ideas worth 30,000, 50,000 feet, but coming back into 500 feet for our staff, it’s painful. And ChatGPT and I I’ll use ChatGPT to say AI. I mean, it’s really any AI model can literally take and within a couple of minutes, grab the information that’s in our heads. Not literally, I mean, we have to share it, but you can get that information, and it can then create literally step-by-step SOPs for our team. And what I found and what so many of my students have found, especially the executives, is that we have these great ideas, but we’re often, and I’m gonna say it myself, we’re almost scared to go to that 500-foot view because we’re really good at 30 to 50,000 feet.
We’re not so good when we get down below because a lot of us don’t do well with some of that minutia. Some do, but a lot of us don’t. And so,we do better with vision and things like that, and ChatGPT is just amazing at increasing that communication and helping. The other part that I find is real important as executives, it always seems we’re the ones that are tasked with the difficult emails.
The ones that are really important, whether it be from a legal perspective or a compliance perspective, or whatever we’re dealing with, sometimes just to make sure that we don’t tick off the customer while we tell them where they need to go, and that can be difficult. And AI, again, does such a tremendous job of that because I can get an email from you, Andrea, and I can say, all right, I need to set these boundaries. I need to do this, and I need to be nice about it, and I don’t have to be nice. AI will do that for me, and then I can just edit it. And that really difficult email that I probably put off for three days, while my assistant was like, Jonathan, you gotta do that email. You gotta do. Yeah, yeah, yeah. And I’m not, ’cause I’m really not sure what to say.
I can now get done in just moments with AI. So those are two areas that I think are really impactful for executives in particular.
AW: Amazing. So SOPs and difficult emails. So as you were describing this, I was thinking pretty much all of us have been using AI even before it was really on our radar in terms of, you know, using it as a thesaurus and for grammar check and spell check and all of those things. And now it seems like everyone that I know is using it for brainstorming, and many people are using it for writing, but I think there’s a huge range in terms of the adoption. What would you say is pretty typical right now? Can you share with us any statistics or observations, or trends that you’ve noticed in terms of adoption?
JM: So the most recent statistics I saw, and of course stats, as we know can lie, and they can be made to say anything we want, but we’re indicating people that what they called regular users of AI, and they define that as using it on a daily basis. What they didn’t do is define whether that was one prompt a day or whether that was a hundred prompts a day.
But the numbers that I saw on that were just shy of 18% of businesses are regular users. Given how broad that is, that means to me that most people still are not using AI effectively. Most executives are not using AI effectively, and certainly, our teams are probably not using AI effectively, and that presents a massive opportunity for us because of how the time savings and the value add that can come when AI is leveraged properly.
AW: Yeah, so I did not look at the statistics before I opened up this interview. I am shocked that it’s so low. So I’ve been using by that standard AI for over a year. I remember I bought a subscription to ChatGPT, and I put it as like when I open my browser, that’s what it goes to, ’cause that’s gonna prompt remind me to use it.
I’m looking at my screen right now, and I can see it in the corner of my screen. And then I just had a lot of fun, and I even on LinkedIn, I would see examples of prompts that people are using, and I would try it, and I’d be amazed at what it could do. And I started experimenting. So.
The Biggest Opportunities Most People Miss
So, maybe you can share with us what some of the other low-hanging fruit is.
So if you’re one of the, you’re not included in the 18%, right? So you’re in the majority, you’re not using it, or you’re not using it regularly. What’s the low-hanging fruit in addition to the SOPs, the standard operating procedures, and the difficult emails? I love that point. Make that email that you thought was so difficult to write a lot easier with AI. What’s some of the other low-hanging fruit, in particularly in a business context?
JM: Well, you mentioned brainstorming. I think that’s one that AI does a tremendous job at, and not enough executives are usi
Think networking means being transactional or self-promotional? Think again. Shelly Lombard, former Wall Street analyst and founder of Schmooze, shares her playbook for building a strategic network without feeling fake. You’ll learn how to reconnect with weak ties, build visibility on LinkedIn, and follow up in a way that feels natural, not awkward.
Ready to speak up, stand out, and lead with gravitas? Join my 6-week Women’s Personal Branding Masterclass, starting Oct 15. Register by Aug. 15 and save $250 with code EARLYBIRDFALL at TalkAboutTalk.com.
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn – Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
Podcast – Apple Podcasts: https://podcasts.apple.com/us/podcast/talk-about-talk-communication-skills-training/id1447267503
Podcast – Spotify: https://open.spotify.com/show/3afgjXuYZPmNAfIrbn8zXn?si=9ebfc87768524369
CONNECT WITH SHELLY
Website: https://schmooze.biz/
LinkedIn: https://www.linkedin.com/in/shellylombard/
Newsletter: Schmooze https://www.linkedin.com/newsletters/schmooze-7018971677694840833/
MENTIONED IN THIS EPISODE
The Lost Art of Connecting by Susan McPherson: https://amzn.to/46d84X1
F*ck Being Humble by Stefanie Sword-Williams: https://amzn.to/46O8kfa
TRANSCRIPTION
Shelly Lombard: Reach out to those weak ties. Say every week, three people, somebody I worked with 10 years ago, I’m just gonna ping them. Hey, thought of you. That kind of thing. It’s only transactional when you’re not keeping in touch with people.
Andrea Wojnicki – Talk About Talk: If you think networking is just schmoozing at cocktail parties or collecting LinkedIn connections, you’re gonna wanna hear what my guest has to say. Shelly Lombard spent 30 years on Wall Street making high-stakes investment calls and building a career that, frankly, most people would envy. However, by her own admission, she did some things wrong.
Here’s What You’ll Learn
In this conversation that you’re about to hear, Shelly opens up about the missed relationships that could have completely changed the trajectory of her career and how she finally learned to stop believing that just doing the good work would earn her a seat at the table. If you’ve ever hesitated to reach out or worried about bothering someone, then this episode will change the way you think.
You’re gonna get practical tips to grow your network without feeling pushy or fake or self-promotional, and you’ll walk away knowing exactly what you need to do to build real relationships that open real doors. If this is your first time here, I’m Dr. Andrea Wojnicki. This is Talk about Talk, where I coach ambitious executives like you to communicate with confidence and credibility.
I also write an email newsletter that you can subscribe to at the link below if you’re on YouTube. Or in the show notes if you’re listening on any other podcast platform.
So now, without further ado, let me introduce Shelly Lombard, and then we’ll jump right into our conversation. And at the end, as always, I’m gonna summarize with three key learnings that I wanna reinforce with you.
Introducing Shelly Lombard
I met Shelly Lombard on LinkedIn, believe it or not—and let me tell you, Shelly is a force for good.
She worked on Wall Street for over three decades, and early in her career, she was one of only a handful of women specializing in investing in distressed companies. In the early 2000s, she became one of the most quoted automotive analysts on Wall Street, frequently appearing in the New York Times, Wall Street Journal, and CNBC.
After her Wall Street career, she began serving on corporate boards, including the board of Bed Bath & Beyond, among others. Shelly recently launched Schmooze, an initiative that supports and encourages professional women to build strong business networks and close the gap between where they are in their careers—and where they want to be, whether that’s a board seat, the C-suite, or a career pivot.
Schmooze offers mini masterclasses in networking—and yes, I’ve personally led one of them. Let me tell you, Shelly has created something really special. She also hosts Schmooze events that serve as an alternative to the golf outings and sporting events that men have traditionally used to build business relationships.
Thank you so much, Shelly, for being here today to talk with me and the Talk about Talk listeners about networking.
SL: I am thrilled to be here. Thank you so much for having me.
AW: I’m so excited about having the opportunity to talk to you in person. It’s virtual, but we’re one-on-one here. I really admire what you’re doing on LinkedIn.
Before I pressed record, I was sharing with Shelly how much I enjoy reading her posts on LinkedIn. She shows personality, and you can tell that what she’s doing brings her joy, and then it, in turn, brings the rest of us joy. In fact, last night I read one of her posts to my teenage daughter, and I made her laugh.
Shelly, thank you for making LinkedIn a better place.
SL: Yeah, and teenagers are tough too, so she, yeah, I’m impressed because she laughed. That made me feel good, ’cause teenagers are tough. Yeah, absolutely. Yeah.
AW: Toughest critics. Toughest critics. Yeah. Okay, so I just read your introduction, but I want to ask you, after spending over three decades in Wall Street. How did networking specifically help you succeed in such a competitive, intense environment?
The Missed Opportunities That Sparked a Mission
SL: Yeah, so you know what? What I will say is that I was not as successful as I could have been. I was not intentional about networking. I wasn’t strategic about it. I could have been much more successful if I was. I had a good run, but I would’ve been more successful. My career would’ve gone maybe in different directions, et cetera. I approached networking. I was very happenstance, half ass, oh, I like you. Let’s have lunch. But there was no really, oh, let me think through. I probably should get to know this person.
I did belong to a small group of women. At that time, there were only a handful of women doing what I was doing on Wall Street. Women on Wall Street were there. There weren’t as many of us. But what I was doing, which was investing in distressed companies, there were even fewer. So we formed a little group and we would get together for dinner, every other month or something like that.
But that was about the extent of it. And I think one reason I wasn’t more intentional is that I’m an introvert. People don’t believe that, but I am definitely an introvert, and I’m shy. So that’s different from being an introvert. I’m an introvert, and I’m shy. And then the second reason is I didn’t know any better.
Like my parents were teachers, and it was expected that you would go to college and then get a good job, and then, hopefully, stay there for your entire career. But nobody told me anything about networking or forming relationships. They didn’t know that wasn’t their world, and I didn’t figure it out on my own.
So I felt like I missed out on opportunities that I didn’t even know I was missing. I’ll tell you a quick story. Two guys I should have kept in touch with, and a lot of the people I worked with over three decades did really well on Wall Street, and I didn’t really; I wasn’t strategic enough to stay in touch with any of them.
One was a guy named Chad, our bank merged with another bank. He was my boss’s boss. Great guy. And he, as part of the merger, lost his job. Great guy. He landed on his feet somewhere else. I should have kept in touch with him, but I didn’t. Another guy who after the merger, replaced this guy, Chad, his name was Jimmy.
And Jimmy was my boss’s boss. Like he was way up there. And so when the two banks merged. They had a meeting for everybody who was vice president and above, and I think I might’ve been the only person of color in the room, certainly the only woman of color in the room. But as a result, Jimmy knew me, and this was years ago.
I’m sure it would be different these days, maybe not so much different. But as a result, the good thing was Jimmy knew who I was, so I would get on the elevator and he might be on there already, be like, Shelly, hey. And then he liked FaceTime. So he was one of those people who liked you to be at your desk for long hours on trading floors.
People usually left six o’clock, but I might be there like seven o’clock, and he would walk around just to see who was still working. He liked that and he would always talk to me, Hey Shelly, how you doing? And I would just say, Hey, and go back to work. I never engaged with him. I never tried to develop a relationship.
So like I said, I’m shy. I’m an introvert, and I just didn’t know any better, and I didn’t figure out it out on my own. And had he obviously was reaching out to me. Had I taken him up on that, I might still be sitting at, it’s now JP Morgan, but I might still be sitting there and it would’ve made a world of difference in my career.
AW: So hindsight’s 2020. You identified Shelly the one thing that you did do right was you connected with some women and you had dinners with them, every second month, which is great. But would you say it’s true, maybe then that you started Schmooze because of some regrets that you had about how you managed your career, specifically in terms of networking?
And if so, I see you nodding your hair, your head there. What gaps are you aiming to fill for women in business through Schmooze?
SL: Yeah. So you’re absolutely dead on, right? I started Schmooze to help other women avoid the mistakes that I made. And so a turning point for me was working from home. So, toward the latter part of my career, I worked for a small boutique that researched investments.
And, fidelity was a client, Goldman Sachs was a client, and they let us work from home. And so working from home was great for my life and for ma
What is your body saying when you’re not speaking, and how could it be holding you back? In this episode, world-renowned body language expert Mark Bowden explains how nonverbal signals impact trust, credibility, and executive presence. Discover how our brains instinctively scan for safety cues, and why understanding body language is critical for anyone who leads, presents, or communicates under pressure.
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
CONNECT WITH MARK BOWDEN
Subscribe: https://www.youtube.com/c/MarkBowden1
Virtual Presentation Training: https://truthplane.mykajabi.com/store
https://truthplane.com/
YouTube: https://www.youtube.com/user/MarkBowden1
TRANSCRIPTION
“What instantly comes to your mind when you see me cross my arms?”
Andrea Wojnicki – Talk About Talk:
I’ve been told that’s a sign of defensiveness, but I’m not sure that’s true.
Mark Bowden:
Yeah? Well, good. You know, I’d start by checking who told you that.
AW:
I think it’s just common knowledge, right?
MB:
Common knowledge. Yeah, stupid. You know, I actually stopped trying to count all the reasons why people cross their arms after I hit 30. It just got boring. There are many, many reasons.
Meet Mark Bowden
AW: Mark Bowden is a world-renowned body language expert, and he’s been on my radar for a while. When we finally connected for this interview, we discovered that we live and work near each other. What a coincidence! We both share a passion for helping others communicate more effectively.
But I have to say: Mark blew my mind.
This conversation took twists and turns I didn’t see coming. So buckle up. You’re about to learn a ton about body language, perception, credibility, and so much more.
Welcome to the Talk About Talk Podcast!
In this episode, you’ll hear my conversation with body language expert, keynote speaker, and bestselling author Mark Bowden. You’ll learn the one key thing you need to focus on to instantly improve your body language, and your communication overall. You’ll also gain insight into how our motivations, including our primal survival instincts, shape our perceptions of others, especially when it comes to interpreting body language. And finally, we’ll bust a few body language myths that you’ve probably accepted as truth…until now.
If you’re a returning listener, welcome back. I’m so glad you’re here. And if you’re new to Talk About Talk, welcome! Please subscribe to the podcast on your platform of choice (Apple, Spotify, or YouTube), where you can actually see me and Mark in action. Subscribing ensures you never miss an episode and that you receive ongoing communication coaching from me every two weeks.
We cover topics like:
Overcoming imposter syndrome
Giving powerful presentations
Establishing executive presence
Building your personal brand
And yes, body language.
You can also find free learning resources, coaching services, and more on the Talk About Talk website: talkabouttalk.com.
A Quick Roadmap
First, I’ll introduce Mark, then we’ll dive into our interview. Afterward, I’ll summarize with three key learnings that I hope you’ll take away. You don’t need to take notes. Just keep doing whatever you’re doing: walking, driving, lounging on the couch. I’ve got you covered. And of course, you can always reference the show notes in your podcast app for more details.
About Mark Bowden
Mark Bowden is a globally recognized authority on body language. He’s been named the No. 1 Body Language Professional in the world multiple times by Global Gurus.
His unique GesturePlane™ system of nonverbal communication empowers audiences to use body language to stand out, build trust, and gain credibility.
Mark is the founder of TRUTHPLANE®, a communication training company that serves major organizations including Zoom, Shopify, Real Madrid, Toyota, the U.S. Army, and NATO. He’s also worked with G7 prime ministers and business leaders worldwide.
He’s a bestselling author, a popular instructor in Canada’s top-ranked EMBA program at the Kellogg-Schulich School of Business, and the current President of the National Communication Coach Association of Canada.
You might’ve seen Mark on the Dr. Phil Show, CNN, CBS, or Global News, or watched his TEDx talk, “The Importance of Being In-Authentic,” which has reached tens of millions of viewers. He’s also a co-host of the YouTube hit The Behavior Panel, which has garnered more than 75 million views.
Thank you so much for being here today, Mark, to talk with me, and the Talk About Talk listeners, about body language.
MB:
It’s great to be here. So, what are your thoughts? What are your questions or observations?
AW:
Let’s start with the big picture. I coach senior executives on all things communication. So how, and why, does body language fit into the broader context of communication and executive presence?
MB:
Easy. I judge you. You judge me. We all judge each other. That’s it. Now, how do we do that?
Well, we could come up with all kinds of explanations that aren’t really true. But the reality is, we form (and continue to form) judgments based mostly on how people behave in front of us. What their face is doing. What their body is doing. What their hands are doing. How they’re dressed. The environment they’re in.
We judge partly by vocal tone, but we barely judge each other on what’s actually said. In fact, we often just make up what we think someone said based on how they behaved. So if you change, or more importantly, choose, your behaviors, you stand a much better chance of shaping how someone judges you. That influences how they interpret what you’ve said and even what they imagine you said.
AW:
So the transcript doesn’t really matter?
MB:
Right. Here’s the interesting thing. I could say something with very positive content, and if you transcribed it, it would read positively. But if I use body language that communicates negativity, that’s what people will walk away with.
AW:
Mm-hmm.
MB:
I’ll ask people, “What images came to mind when I said that?” And they’ll often report negative associations, even though my words were positive. That’s because they weren’t truly listening. Their brains were inventing meaning based on how I looked and behaved. And that narrative, the one their brains created, completely takes over.
AW:
Right.
MB:
They go back to their teams and say, “We came up with such a great message!” but the audience didn’t take that message away. Instead, people are telling each other a whole different story. And that story, based on body language, spreads. If I use body language effectively, I can control the narrative in people’s minds and influence how they communicate that message to others.
AW:
I’m watching you now, Mark. You’re so effectively reinforcing your words with your gestures: your facial expressions, your arms, your hands. And I’m suddenly very aware of my own body language.
My clients say the same thing. As soon as we talk about body language, especially when they’re on stage or leading a meeting, it’s like, “Where do I look? What do I do with my hands?” So what should executives prioritize when it comes to body language and being perceived as credible leaders?
MB:
Just one thing.
AW:
Mm-hmm?
MB:
Open-palm gestures at navel height.
AW:
The truth plane.
MB:
Exactly. People often ask, “What else?” But until you master that one thing, especially under stress, don’t worry about anything else. That one behavior has incredible power when it comes to building trust and credibility.
AW:
Okay.
MB:
If you’re speaking in front of a group (whether it’s 10 people or 10,000) and you ask me what single behavior gives you the most bang for your buck, it’s open-palm gestures at navel height. Once you’ve nailed that, everything else, like eye contact, will start to fall into place.
When you’re under pressure and still use open-palm gestures at navel height, you create what I call a “cascade effect.” It triggers certain behaviors in your audience, and those behaviors influence the rest of the room.
AW:
Right. From mirroring and everything else. I often tell my clients that showing open palms signals you’re not holding a spear, rock, knife, or gun. It communicates safety. But why specifically at navel height?
MB:
Great question. You’re right: Open palms universally signal no tools, no weapons. That message transcends culture. You and I may come from different backgrounds, but our brains understand that visual cue the same way.
But it’s not just the hands. The navel area represents the body’s center of gravity. It reveals your true intention. People say, “Watch their feet.” No, watch where their center of gravity is going. If the torso doesn’t move, the feet don’t matter.
This area here (your stomach, your navel) is incredibly vulnerable. We haven’t evolved to have ribs protecting it all the way down. Why? Because our ancestors needed to be able to duck, run, and twist quickly to survive. If we had a rigid ribcage extending all the way down, our agility would be compromised.
AW:
Right.
MB:
So think back to when we were ground-dwelling mammals. When there was a threat, we’d hit the ground and protect our belly. That was our survival instinct. But now, as upright hominids walking the plains of Africa, we’ve gained visibility (we can see threats from far away) but we’ve also exposed our most vulnerable area.
AW:
Because we’re standing up now.
MB:
Exactly. Standing upright offers a tactical advantage: you can spot predators or allies from miles away. But the downside is that your vital organs are now exposed. So when I show you my open palms at navel height, I’m not just saying “no weapons.” I’m signaling vulnerability, exposing the soft tissue that could lead to death if damaged.
AW:
So you’re communicating: “I’m not a threat. I
Feeling like a fraud? You’re not alone. In this episode, Dr. Andrea Wojnicki and Kim Meninger explore the roots of imposter syndrome and share actionable strategies to move through it with courage, clarity, and impact. Learn how to lead more inclusive meetings, build authentic confidence, and reframe self-promotion as a meaningful contribution.
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
CONNECT WITH KIM
Website: www.KimMeninger.com
LinkedIn: www.linkedin.com/in/KimMeninger
Instagram: Instagram.com/kim.meninger
Podcast: The Impostor Syndrome Files
TEDx: How to Bring Your Diverse Voice to the Workplace
TRANSCRIPTION
Self-promotion, when approached strategically, is a service…to others and to ourselves. Nobody is hired just to fill headcount; they’re brought on because of their unique combination of skills, strengths, and capabilities. If you don’t share what you know and what you can do, it becomes harder for others to leverage your strengths. That creates inefficiencies and redundancies.
Thinking of self-promotion as an act of service allows us to reframe what might otherwise feel selfish or boastful. Instead of asking, “How can I tell everyone how great I am?” consider asking, “How can I help?”
Meet my new friend, Kim Meninger. Kim is an expert on imposter syndrome. In this episode, you’re going to hear our conversation (yes, conversation, not interview) about this powerful and often misunderstood topic. We take turns asking questions, building on each other’s ideas, and sharing practical strategies.
You’ll learn new mindsets and actionable tactics to help you combat imposter syndrome and communicate with confidence. These are tools you can start using right away. Ready?
Welcome to Ep.190 of the Talk About Talk Podcast
Yes, we’re getting close to 200 episodes, and you know there’s going to be a party! If you’re not already subscribed, please hit that follow button on Apple, Spotify, or wherever you’re listening. You can also watch full episodes on YouTube.
In case we haven’t met, I’m Dr. Andrea Wojnicki, but please, call me Andrea. I’m the founder of Talk About Talk, where I serve as your executive communication coach. Through private coaching, workshops, and keynotes, I help ambitious executives master formal presentations, establish executive presence, build personal brands, and yes, overcome imposter syndrome.
If you want to stay up to date with my latest tools and coaching insights, go to TalkAboutTalk.com and subscribe to my newsletter.
Introducing Kim Meninger
Andrea Wojnicki (AW):
Today, we’re tackling imposter syndrome with Kim Meninger, a leadership coach, TEDx speaker, and host of the Impostor Syndrome Files podcast. Kim’s mission is to make it easier to be human at work. She brings a wealth of experience, including leadership roles at EMC and Monster, and she holds an MBA and a Professional Certified Coach credential. Kim is passionate about helping professionals boost their confidence, collaborate effectively, and show up authentically at work.
Let’s Talk Imposter Syndrome
AW:
Kim, thank you for being here to talk with me and the Talk About Talk listeners about imposter syndrome.
Kim Meninger (KM):
Thank you for having me! I’m really excited for this conversation.
AW:
Me too. Let’s dive in. First, tell me about your perspective on imposter syndrome.
KM:
Imposter syndrome, for me, is rooted in anxiety. It’s that constant fear that someone will discover you’re not good enough. While it’s not a clinical diagnosis, it’s very real. It keeps us playing small, avoiding risks, and staying quiet. Recognizing that fear is the first step in managing it.
AW:
Absolutely. And research shows this affects almost everyone, not just women, not just junior professionals, and not just those who appear to lack confidence. In fact, feeling imposter syndrome can be reframed as something positive. If it’s holding you back (say, from raising your hand in a meeting) it will only get worse unless you address it.
Tactics to Overcome Imposter Syndrome
AW:
Here are three of my go-to tactics for managing imposter syndrome:
Reframe the adrenaline
When I feel that spark of nervous energy, I reframe it as excitement. Energy I can use to shine.
Breathe, especially the exhale
I focus on slowing my exhale. It signals to my brain that I’m safe, which calms anxiety.
Use distanced self-talk
Based on research by Dr. Ethan Kross in his book Chatter, I speak to myself in the second person: “Andrea, you’ve got this.” It’s incredibly effective.
KM:
Those are powerful. I especially love the focus on breathing. It’s a simple way to ground yourself. I also encourage clients to:
Speak slowly: It keeps thoughts and speech in sync and projects confidence.
Do scary things regularly: Perfectionists often avoid risk. Stretch your comfort zone consistently.
Keep an accomplishments journal: Write down three things you did well each day. It rewires your brain to notice strengths and successes.
AW:
That ties beautifully into personal branding. Owning and articulating your strengths.
Framing Self-Promotion as a Service
AW:
Let’s talk about self-promotion. Many people fear sounding arrogant. But there’s a sweet spot between paralyzing anxiety and overconfidence. I recommend:
Adopting a growth mindset: “I know what I know, and I’m keen to learn more.” This keeps you grounded and curious.
Using the phrase “people tell me”: Instead of saying “I’m great at this,” say, “People tell me I’m great at this.” It sounds credible and authentic.
KM:
Exactly. I also frame self-promotion as a service. If you don’t share what you’re good at, others can’t benefit from your expertise. Start by:
Updating your manager regularly: Share what you’re working on and what skills you’re using.
Teaching others what you know: Sharing knowledge is self-promotion that helps the team.
Shaping your brand: Focus on what you want to be known for. Not just what you’ve done in the past.
Leadership & Imposter Syndrome
AW:
For leaders: how can you support team members dealing with imposter syndrome?
KM:
Assume your team members have it. Most do. Structure meetings to include:
Before: Send an agenda and pre-read materials.
During: Use diverse participation methods: go-arounds, raised hands, written input.
After: Debrief and solicit additional input.
AW:
Yes! And I always recommend leaders track the ratio (how much airtime each person gets). Extroverts should self-monitor, and leaders should create space for quieter voices. This ensures balanced contributions.
Final Thoughts on Imposter Syndrome
KM:
Remember: imposter syndrome is normal. It peaks during transitions, when we’re out of our comfort zones. Don’t let it stop you. Confidence follows action.
Rapid Fire Q&A
AW:
Kim, are you an introvert or extrovert?
KM:
Extrovert. I thrive in unscripted situations but have to watch that I don’t wing it too much.
AW:
What’s your communication pet peeve?
KM:
Passive-aggressive comments. I prefer directness and clarity.
AW:
Favorite book or podcast lately?
KM:
Your Brain at Work by Dr. David Rock. It’s practical and neuroscience-based. It’s great for understanding behavior and communication.
Andrea’s Top 3 Takeaways from Kim
Take risks regularly
Imposter syndrome = fear. Daily risks (personal and professional) build confidence.
Manage meetings effectively
Use the before-during-after framework to ensure all voices are heard.
Frame self-promotion as a service
Share your strengths to help others. Teaching what you know is an act of generosity.
If you found this episode helpful, please share it with someone who might benefit. Thank you for listening, and as always, talk soon!
The post New Strategies to Overcome IMPOSTER SYNDROME with Kim Meninger (ep.190) appeared first on Talk About Talk.
You’ve heard of the glass ceiling, but what about the glass walls? Dr. Andrea Wojnicki speaks with Dr. Amy Diehl, co-author of Glass Walls, about six subtle yet powerful gender bias barriers still limiting women at work. Learn how these biases show up in communication in the workplace and what individuals and leaders can do to recognize and dismantle them.
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
CONNECT WITH DR. AMY DIEHL
Dr. Diehl’s website & speaking engagement enquiries: https://amy-diehl.com
GLASS WALLS book: https://amy-diehl.com/glass-walls-shattering-the-six-gender-bias-barriers-still-holding-women-back-at-work/
Gender Bias Scale for Women Leaders: https://amy-diehl.com/gender-bias-scale/
TRANSCRIPTION
“Female hostility. I always get the question. Sometimes people say that the women in the workplace are worse than the men. I don’t know whether that’s true or not, but I will say that when women don’t support other women, it hurts us more. We expect solidarity from our female colleagues.”
That was Dr. Amy Diehl, co-author of the book Glass Walls: Shattering the Six Gender Bias Barriers Still Holding Women Back at Work. In the next 45 minutes, we’re going beyond the glass ceiling and glass cliffs. You’re going to learn what those six glass walls are, how they manifest at work, and what we can do about them. Especially in the context of communication, we’ll explore the power of labeling these barriers and talking about them.
We all witness these glass walls at work. Whether you’re a woman directly affected, an ally observing them, or a leader with the power to influence change, this episode is for you.
Let’s be clear: this isn’t about complaining. This is about using real research to identify, label, and discuss gender bias.
Welcome to the Talk About Talk podcast. If you’re a returning listener, welcome back. If you’re new, let me introduce myself. I’m Dr. Andrea Wojnicki. Please call me Andrea. I’m an executive communication coach at Talk About Talk. You can learn more about me at talkabouttalk.com. While you’re there, I encourage you to sign up for my email newsletter. Between this podcast and the newsletter, you’ll get valuable communication coaching.
I help leaders improve their communication: presentation skills, executive presence, precision, and personal branding.
All of these skills are hard enough without the additional challenge of gender bias.
Recently I read Glass Walls by Dr. Amy Diehl and Dr. Leanne Dzubinski. From a communication perspective, I saw insights that I knew would resonate with you. So I reached out to Amy, and here we are.
Here’s how these 45 minutes will go: I’ll first introduce Dr. Diehl (Amy) and then we’ll jump into the interview. At the end, I’ll share three key takeaways. Yes, always three; the power of three.
OK, let me introduce Amy.
Amy Diehl, PhD, is an award-winning IT leader and Chief Information Officer at Wilson College in Pennsylvania. She’s also a gender equity researcher and co-author of Glass Walls. Her work has appeared in scholarly journals, Harvard Business Review, Fast Company, and Ms. Magazine. She’s a sought-after speaker, consultant, and expert witness. Her passion is gender equality in society and the workplace. You can find her at amy-diehl.com.
Here we go!
Thank you so much, Amy, for being here to talk about glass walls with me and the Talk About Talk listeners.
Amy Diehl: Thanks so much for having me, Andrea. I’m excited for this conversation.
Andrea Wojnicki: We’ve all heard about the glass ceiling and the glass cliff, but can you define what glass walls are and walk us through the six described in your book?
AD: When my co-author Dr. Leanne Dzubinski and I wrote the book, we didn’t initially have the title. It came together after we finished the manuscript and realized what we were really talking about—barriers in every direction. Not just a ceiling above, but walls all around. Invisible, like glass, you often don’t notice them until you run into them. So the metaphor of glass walls made sense.
These barriers are baked into workplace cultures. Our goal was to name them, make them visible, and start discussions about how to dismantle them.
AW: It’s a perfect metaphor. Can you walk us through the six walls?
AD: Absolutely. The first is male privilege: A dominant workplace culture that includes male gatekeeping, the boys’ club, and even the glass cliff, where women are set up in risky roles and then blamed when things go wrong.
AW: And that first wall, male privilege, forms the foundation for the others, right?
AD: Exactly. The other five barriers build on that base.
AW: Before you go further, I want to encourage listeners to do a mental checklist as they hear about these barriers. Ask yourself: Have I experienced this? Have I observed this?
AD: That’s great advice. For context, we developed a tool, the Gender Bias Scale for Women Leaders, while researching. It identifies the six barriers and is available on my website as a quick self-assessment.
AW: Fantastic. I’ll include that link in the show notes.
AD: The second wall is disproportionate constraints. Women are in the workplace, but with limitations, fewer choices, more scrutiny. From career paths to communication, women face muted voices and are held to unequal standards. Their appearance, tone, and behavior are under constant watch.
The third is insufficient support: lack of mentorship, sponsorship, and access to informal networks. Women are often left out of spaces where decisions are made. One insight from my dissertation: the most confounding barrier for women was unsupportive leadership. Being hired, but not backed when challenges arise, is demoralizing.
AW: That’s especially confusing. “You hired me. Why aren’t you supporting me?”
AD: Exactly. They couldn’t make sense of that.
The fourth wall is devaluation. Women’s contributions are diminished. Salary inequality is one example. Others include being interrupted, called pet names, or not addressed by their professional titles. And there’s office housework (taking on tasks like organizing lunch or cleaning the fridge) without recognition.
AW: Linda Babcock’s work on “non-promotable tasks” comes to mind.
AD: Yes. These tasks are necessary but should be shared. Better yet, hire admin staff to handle them.
AW: Leaders must ensure tasks are equitably distributed.
AD: Right. The fifth glass wall is hostility. Harassment, discrimination, and, yes, female hostility. People often ask whether women in the workplace are worse than men. I don’t know if that’s true, but when women don’t support other women, it hurts more. We expect solidarity from each other. When another woman blocks your opportunity, it feels more shocking.
AW: Can you talk about the queen bee phenomenon and female-only versus mixed-gender dynamics?
AD: Yes, and the sixth and final wall is acquiescence. After repeatedly hitting barriers, women may give up. They stay silent, limit aspirations, or leave entirely. Not because they’re incapable, but because the emotional toll is too high.
AW: So we’re talking to women, allies, and leaders; people who can help create equitable, productive, happy workplaces.
AD: Exactly.
AW: Let’s shift to communication. One strength of your book is the vocabulary. You and Leanne coined many terms to describe these phenomena.
AD: Yes. When we couldn’t find terms in the literature, we created them. For example, role incredulity: assuming a woman isn’t in charge. A director mistaken for an assistant. A physician assumed to be a nurse.
AW: One of my clients is a global CEO, and people often assume she runs just the Canadian division. It’s a classic case.
AD: Yes. It’s often unintentional, but impactful. That moment can change a person’s perception.
Another term is credibility deficit: women’s statements aren’t believed unless confirmed by someone else. My co-author Leanne once had a man turn to her husband to verify what she said, even though she was the expert.
AW: That example stuck with me. What about terms like mansplaining and he-peating?
AD: Mansplaining: Explaining something to a woman in a condescending way. He-peating: A woman’s idea is ignored until a man repeats it and receives credit. If done intentionally, that’s called bro-propriating.
AW: The intent matters. Sometimes it’s unintentional, but still harmful.
AD: Right. One of the biggest issues is interrupting. Men’s voices are privileged. They’re taught it’s acceptable to dominate conversations. If you’re interrupted repeatedly, especially by peers, it undermines your credibility.
AW: I coach women through this all the time. They need strategies, from jokes to private conversations, to enlisting allies.
AD: Yes. Sometimes the most effective approach is pulling someone aside, assuming positive intent, and addressing the pattern.
AW: Let’s talk about a story from a workshop participant. A senior OB-GYN received feedback that she was difficult. She believed female nurses were biased against her.
AD: That’s the status-leveling burden. Women in higher roles often go above and beyond (baking cookies, being extra nice) to gain cooperation from other women. It’s about navigating the contradiction between gender and organizational hierarchies.
AW: Leaders should be aware and provide training so teams understand these dynamics.
AD: Yes. Raising awareness helps people recognize patterns and adjust their behavior.
AW: You mentioned experiencing this personally.
AD: Yes. I had to spend extra time connecting with a secretary who didn’t support me. In the end, what changed things was her retirement. I even sent male colleagues to ask for things because they’d be more successfu
Are you ready to go beyond the basics with AI? If you’re only using it for simple tasks, it’s time to level up. Andrea shares three powerful strategies that move past the fundamentals to elevate your communication, deepen your audience connection, and help you integrate AI seamlessly into your workflow.
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
How to Use AI to Improve Your Communication
Most of the executives I coach are already using AI in their day-to-day work. They’ve mastered the basics, but they know there’s more potential.
If that sounds like you, you’re in the right place.
Welcome to the Talk About Talk podcast. I’m Dr. Andrea Wojnicki (but please, call me Andrea). I’m an executive communication coach who helps leaders communicate with confidence and credibility. Through private coaching, workshops, keynotes, and this podcast, I empower professionals like you to level up your executive presence and personal brand.
In this episode, I’m sharing three next-level strategies for using AI to supercharge your communication effectiveness.
But first: let’s talk about how most of us are already using AI.
5 Basic Ways to Use AI to Improve Communication
AI has become a behind-the-scenes partner in our daily workflows. If you’re using it this way, you’re not alone:
Spellchecking and grammar correction
Using AI as a thesaurus to find better or more precise words
Brainstorming content, from blog posts to presentation titles
Adjusting tone, such as making your writing sound more formal, supportive, clever, or empathetic
Summarizing or shortening content to make it more concise
These tools are powerful, but they’re just the beginning.
3 Next-Level AI Strategies to Boost Your Communication
If you’re ready to go beyond spellcheck and tone tweaks, here are three powerful ways to use AI to improve your communication strategy:
1. Crafting Compelling Metaphors
Metaphors are one of the most underused tools in business communication. They help clarify complex ideas and make your message memorable.
💡 Example:
A friend of mine, Richard (a partner at a consulting firm) explains staffing requirements to clients using a metaphor: “Our team is like a tennis ball machine. If your team doesn’t have enough people to hit the balls back, the balls pile up on your side, and the engagement stalls.”
How to Use AI for Metaphors:
Ask AI: “Give me 10 metaphors to describe [concept].”
Narrow it down to a few promising ideas, then refine with follow-up prompts.
Test different tones (professional, humorous, or inspirational) to fit your audience.
When used well, a metaphor can become the centerpiece of your pitch, deck, or keynote.
2. Creating Visuals with AI
AI isn’t just for text. It can also generate or inspire visuals that elevate your communication.
Here are some ways to use AI to create effective visuals:
Upload a document and ask: “What visuals would best support this?”
Ask AI to generate charts or graphs to illustrate data
Request slide outlines or graphic design ideas for a presentation
Use AI to generate illustrations or images or brief a designer with AI-generated direction
💡 Pro Tip: I used AI to create the cover art for this episode. Check it out at talkabouttalk.com on the podcast tab (link in the show notes!).
3. Getting Critical Feedback from AI
Would you rather get constructive criticism from your audience, or from AI before you hit send?
Use AI to anticipate issues with your communication by simulating tough critics:
Prompts to Try:
“What questions might my audience have after reading this?”
“Why might my boss reject this?”
“What parts of this proposal might frustrate a skeptical customer?”
“If you were a disillusioned editor, how would you critique this article?”
Asking AI to play devil’s advocate helps you spot blind spots and strengthen your message before it goes live.
3 Caveats to Keep in Mind When Using AI for Communication
Before you go all-in, keep these best practices top of mind:
Enhance, don’t outsource.
AI is your assistant, not your voice. Start with your own ideas.
Keep personal messages personal.
Use your real voice in personal communication. Relationships deserve authenticity.
Double-check everything.
AI still hallucinates. Your credibility depends on accuracy.
Recap: How to Use AI to Communicate More Effectively
The Basics:
Spellchecking
Thesaurus use
Brainstorming
Tone adjustment
Summarizing
Next-Level Tactics:
Crafting compelling metaphors
Creating engaging visuals
Getting constructive, critical feedback
What About You?
How are you using AI to enhance your communication?
I’d love to hear your thoughts. Connect with me on LinkedIn or Instagram, or comment on YouTube.
If you found this episode helpful, please share it with a colleague, and don’t forget to subscribe to the Talk About Talk podcast for more communication tips.
Thanks for listening. Talk soon!
The post How to Use AI to Improve Your COMMUNICATION (ep.188) appeared first on Talk About Talk.
Bad habits in your communication, like apologetic language, upspeak, and jargon overload, can undermine your credibility. Dr. Andrea Wojnicki shares fixes for 10 bad habits so you can start communicating with confidence and credibility.
Get the free “Bad Habits” download: https://www.talkabouttalk.com/badhabits
CONNECT WITH ANDREA
Website: http://talkabouttalk.com/
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn – Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
TRANSCRIPT
Do You Have Bad Communication Habits?
Let’s be honest—we all do. Yes, even communication coaches like me. I’m not talking about quirks my teenage kids tease me about. I mean legitimate habits that undermine how we show up—especially as leaders.
Recently, I caught myself overusing the word “right?” at the end of sentences. It was like I needed agreement from you, the listener. Once or twice per episode? Fine. But it got repetitive—and annoying. So I stopped. I also caught myself saying “you guys” instead of something more inclusive like “everyone.” Not great.
The Perks of Hosting a Podcast
One benefit of podcasting (and YouTube)? You get to review your own communication patterns. And let me tell you—it’s eye-opening.
So, what are your bad communication habits?
Bad communication habits can be distracting, annoying, and worst of all—they erode your credibility. That’s a big deal, especially if you’re an ambitious professional or executive (which I bet you are, since you’re here!).
Episode 187: 10 Bad Communication Habits That Undermine Your Credibility (and What to Do Instead)
Welcome to Talk About Talk. I’m Dr. Andrea Wojnicki—please, call me Andrea. I coach executives to communicate with confidence and credibility. At TalkAboutTalk.com, you’ll find info on 1:1 coaching, corporate workshops, a free communication skills newsletter, and more.
Ready to level up your communication?
Let’s dive in.
Download the Free Checklist
Follow along with this episode using the free downloadable checklist at talkabouttalk.com/badhabits. It lists all ten habits and what to do instead. Great for self-evaluation or as a conversation starter with colleagues or your boss.
Bad Habit No. 1: Weak, Apologetic Language
Phrases like “This might be a dumb idea…” or “Sorry, can I just…” diminish your authority before you’ve even started.
Fix:
Cut qualifiers like “maybe” or “I think.”
Replace “sorry” (unless warranted) with confident framing like, “Here’s an idea to consider.”
Use silence instead of hedging.
Try reviewing transcripts of your meetings and searching for “sorry,” “just,” and “maybe.”
Bad Habit No. 2: Upspeak
That rising tone at the end of a sentence? It turns statements into questions and signals a lack of confidence.
Fix:
Practice “landing” your sentences.
Use tools like a post-it with a question mark and an X through it.
Deliver statements with conviction—no upward lilt.
Bad Habit No. 3: Rambling (a.k.a. “Epic Storytelling”)
Rambling dilutes your message and frustrates your audience. Senior leaders especially need to speak with precision.
Fix:
Start with a clear headline: “Here’s what I recommend.”
Use structure: “Let me give you three reasons why…”
Pause intentionally and stay focused.
Bad Habit No. 4: Filler Words
Overusing “um,” “like,” or “right?” distracts your audience. They stop listening to your message and focus on your delivery flaws.
Fix:
Watch yourself on video.
Ask a trusted colleague to flag filler words.
Practice intentional silence instead.
Bad Habit No. 5: Lack of Eye Contact
Avoiding eye contact can make you seem disengaged—or worse, untrustworthy.
Fix:
In person: hold eye contact for a few seconds at a time.
On Zoom: look directly into the camera, especially when making key points.
Bad Habit No. 6: Monotone Delivery
A flat tone, even with smart content, loses the room.
Fix:
Vary tone, cadence, and volume.
Emphasize key words.
Think: how would you read a children’s book?
Use dramatic pauses to draw attention.
Bad Habit No. 7: Getting Interrupted
Allowing interruptions can signal low authority—especially from peers or subordinates.
Fix:
Politely assert yourself: “I’d love to hear your thoughts—right after I finish mine.”
Say it calmly and confidently.
Bad Habit No. 8: Using Corporate Jargon
Buzzwords like “value-added” or “scalable solutions” can confuse and alienate.
Fix:
Speak plainly.
Test your language with someone outside your field.
If they pause or ask for clarity, simplify.
Bad Habit No. 9: Dodging Tough Questions
When you deflect hard questions, you risk losing trust.
Fix:
Acknowledge the question: “That’s a great question.”
Share what you know.
Be honest about follow-ups if needed.
Bad Habit No. 10: Confidence Without Warmth
Confidence is key—but without warmth or a growth mindset, it can come off as arrogance.
Fix:
Use names, smile, and ask genuine questions.
Admit where you’re still learning.
Show curiosity and openness.
Wrap-Up: Time for Self-Assessment
That was a lot—but it’s worth it. Visit talkabouttalk.com/badhabits for your free checklist. Use it to evaluate your habits and prioritize your improvement.
📩 If you enjoyed this episode:
Subscribe to Talk About Talk
Leave a review—every rating helps!
Share this episode with a friend or colleague who could use a communication tune-up
For more communication tips, sign up for my bi-weekly newsletter or explore executive coaching options at TalkAboutTalk.com.
Thanks for listening—Talk soon!
The post 10 Bad Communication Habits That Undermine Your CREDIBILITY (ep. 187) appeared first on Talk About Talk.
Ready to improve your Elevator Pitch? Your elevator pitch is an asset that can optimize high-stakes conversations. Learn a dynamic 3-point framework that will help you confidently engage with critical stakeholders, ensuring you make a positive, memorable impact.
CONNECT WITH ANDREA
Website: http://talkabouttalk.com/
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn – Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
TRANSCRIPT
How to Elevate Your Elevator Pitch: A 3-Step Framework for Authentic Communication
“Can You Help Me With My Elevator Pitch?”
Recently, one of my long-time executive communication coaching clients sent me an urgent message: “Can you help me with my elevator pitch?”
He had a high-stakes meeting coming up and wanted that perfect, polished paragraph—something he could memorize and deliver on cue.
My response?
No. (Yes, you heard that right.)
Of course, I helped him prepare for his meeting, and yes, he knocked it out of the park. But I didn’t give him a scripted elevator pitch. Instead, I coached him using a proven 3-step framework that works in any high-stakes conversation.
And now, I’m sharing that framework with you.
Welcome to the Talk About Talk Podcast, Episode 186: Elevate Your Elevator Pitch. (See what I did there?)
In this episode, we’ll explore how to communicate effectively in high-pressure situations, whether you’re networking, pitching to an investor, or seizing a spontaneous opportunity to leave a lasting impression.
Forget memorized scripts. I’ll show you how to elevate your elevator pitch using a customized, authentic approach that resonates every time.
Why Traditional Elevator Pitches Fail
If you’re reading this, chances are you’re:
Unsure how to craft an elevator pitch
Or, you have one—but it feels stale, robotic, or ineffective
We’ve all been told that having an elevator pitch is essential. Whether you’re growing your business, pitching clients, or aiming for a promotion, that 30-second spiel is supposed to be your golden ticket.
But a scripted elevator pitch often backfires.
Here’s why:
It Sounds Rehearsed
People can tell when you’re on autopilot. A memorized pitch feels impersonal and insincere—especially to high-status individuals who hear these scripts all the time.
It’s Not Customized
A one-size-fits-all pitch ignores the context and the person you’re speaking to. Effective communication should always be tailored.
So, instead of a stiff, rehearsed speech, I recommend a disciplined, authentic, and flexible framework.
The 3-Step Framework to Elevate Your Elevator Pitch
Whether you’re in a spontaneous hallway chat or a planned meeting, this framework will help you communicate with confidence and impact.
1. Make It Personal: Focus on Them
Before you say anything about yourself, shift the spotlight to the other person.
✅ Ask about their recent projects
✅ Congratulate them on a success
✅ Show genuine curiosity
For example: “I saw your team just launched an innovative campaign—congrats! What inspired it?”
This approach builds connection and shows empathy.
Pro Tip: It’s NOT all about you.
2. Be Enthusiastic: Let Your Energy Shine
Positive energy is contagious. Research shows that enthusiasm leads to better outcomes across negotiations, sales, teaching—and yes, job interviews and networking.
Smile. Use an upbeat tone. Let your body language reflect your excitement.
Remember:
Authentic enthusiasm can set you apart more than any polished script ever could.
3. Establish Your Professional Identity: Reinforce Your Value
Here’s where you highlight your strengths and expertise—your personal brand.
But don’t just list achievements. Frame your experience in a way that resonates with what the other person cares about.
For example:
“I recently led a project that improved customer retention by 25%. I know that’s a big focus for your team as well.”
This shows credibility and relevance.
Stop Memorizing. Start Connecting.
To elevate your elevator pitch, ditch the robotic, self-serving monologue.
Instead, remember:
Make it personal: Start with them
Be enthusiastic: Positive energy wins
Establish your professional identity: Highlight your value in their context
This is how you turn high-stakes conversations into genuine opportunities—whether you’re in a boardroom, at a networking event, or yes, even in an actual elevator.
No scripts required.
🎧 Listen to the Full Episode
For a deeper dive into each step, listen to Talk About Talk Episode 186.
Being prepared for impromptu conversations with clients, investors, or senior leaders is critical for career growth.
Next time you face one of these moments:
Don’t default to a memorized pitch
Focus on connection, enthusiasm, and relevance
That’s how you communicate with confidence—and leave a lasting impression.
✨ If you found this helpful:
Subscribe to the Talk About Talk podcast
Share this episode with colleagues or friends
Connect with me on LinkedIn and tell me how YOU elevated your elevator pitch
For more communication tips, sign up for my bi-weekly newsletter or explore executive coaching options at TalkAboutTalk.com.
Thanks for listening—Talk soon!
The post Elevate Your ELEVATOR PITCH (ep. 186) appeared first on Talk About Talk.
Looking for guidance on how to ace your job interview? Andrea shares an interview preparation checklist, focused on your preparation before the interview, your communication during the interview, what to do after the interview, and how to answer specific Qs. You can download the free downloadable checklist at talkabouttalk.com/interview
RESOURCES
The “Ace Your Interview Checklist” free download: https://talkabouttalk.com/interview
Talk About Talk podcast episodes focused on boosting your confidence:
Ep.158 – 7 Ways to Boost Your Confidence & Your Credibility
Ep.83 – Let’s Talk Imposter Syndrome
Ep.169 – Communicate with Confidence – Mental Preparation
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
TRANSCRIPT
Do you have any memorable interview stories?
Any epic fails—either as the interviewer or the interviewee?
I do. And while it wasn’t exactly a disaster, it still haunts me.
This story takes place when I was finishing my doctorate and actively looking for a faculty position. I was in my early 30s, super keen, and well-prepared. Most of my first-round interviews were held back-to-back at a conference hotel—efficient, intense, and generally successful. I turned most of those interviews into second-round invitations.
But not all of them.
There was one interview that didn’t go well. In fact, it was a complete miss. And to this day, I still think about it.
When the “H-bomb” backfires
This interview was with a state school in the U.S. I walked into the room and was met by two middle-aged white men. As soon as they looked at me, they exchanged a glance… and then rolled their eyes. One of them said, “You probably wouldn’t accept a job here anyway. But why don’t you tell us about yourself and why you want to work here?”
Yep—the H-bomb. That’s what we call it when the Harvard credential backfires.
In hindsight, I should’ve stood up, thanked them for their time, and walked out. But I didn’t. I stayed. For the full 45 minutes. And let them grill me.
It. Was. Torture.
Have you ever wanted to walk out of an interview?
Walking out of an interview is a bold move. And honestly, staying was probably the right call. What if those two professors later talked to faculty at another school and said I walked out mid-interview?
Still, that moment sticks with me as my worst interview ever.
And here’s the kicker—I hadn’t even opened my mouth, and they had already decided they didn’t like me.
Even great interviews can be stressful
Even when the interviewer wants to hire you, job interviews can be incredibly anxiety-inducing.
That’s why, in this episode, we’re covering four key things to help you ace your next interview:
How to prepare before the interview
How to communicate during the interview
What to do after the interview
How to answer specific questions effectively
Let’s dive in.
Hi there! I’m Dr. Andrea Wojnicki, but please just call me Andrea. I coach ambitious executives—just like you—to communicate with confidence and credibility.
If you’re new here, check out TalkAboutTalk.com to learn more about:
1-on-1 executive coaching
Corporate communication workshops
Our podcast archive
And our popular bi-weekly newsletter
Want to nail your job interview?
Lately, I’ve had a lot of clients in career transition ask me for help with interview skills.
Good news: Interviewing is all about communication.
And that’s exactly my sweet spot.
To succeed in your next job interview, you need to confidently and clearly communicate your true and best self to the interviewer.
So I created something just for you:
Download the “Ace Your Interview” Checklist
Yes, it’s completely free. And yes, it covers everything we’re about to discuss.
Press pause and print it now, or listen and come back to it later. Either way, go to: talkabouttalk.com/interview
One more thing before we dive in: Confidence
Before you focus on interview prep, there’s one other thing you need to manage:
Your confidence.
I won’t cover confidence in this episode, but don’t worry—I’ve got you.
Check the show notes for links to other Talk About Talk episodes that focus on building confidence and managing nerves.
How to prepare for a job interview: The four focus areas
1. Before the interview: Preparation is everything
Start by researching the company, the role, and your interviewers if possible. Prepare examples that showcase your experience and align with the job description. Practice your self-introduction and key talking points.
Bonus: Use the checklist I created to guide your prep. It’s all there. Download it now.
2. During the interview: Communicate strategically
Your job in the interview is to communicate your value clearly and confidently. Be concise, positive, and focused. Use frameworks like STAR (Situation, Task, Action, Result) to structure your responses.
And remember: Your personal brand matters. Every answer should reinforce who you are and what sets you apart.
3. After the interview: Follow up like a pro
Always send a thank-you note—ideally within 24 hours. Reinforce your interest in the role, recap a highlight from your conversation, and reiterate how you can add value.
A thoughtful follow-up can help you stand out and leave a lasting impression.
4. Answering specific interview questions
Prepare for common questions like:
“Tell me about yourself.”
“What’s your greatest strength?”
“Tell me about a time you failed.”
“Why do you want to work here?”
And don’t forget to prepare smart questions to ask the interviewer too. Curiosity signals engagement and critical thinking.
Free resource: Ace your interview checklist
Want to feel calm and confident before your next interview?
Want a tool to help you stay on track during your prep?
Grab the free downloadable checklist here: talkabouttalk.com/interview
Use it to prep for your next big opportunity—whether it’s your dream job, a board seat, or an internal promotion.
One last reminder:
If you’re on the job market, download the ace your interview checklist at talkabouttalk.com/interview.
If you found this episode helpful, please:
Subscribe to the Talk About Talk podcast
Leave a review—I read every single one
Share this episode with someone who’s interviewing
Thanks for listening—and as always…
Talk soon.
The post How to Ace Your INTERVIEW (ep.185) appeared first on Talk About Talk.
#BeYourSelfOnPurpose: Five words packed full of meaning. Andrea shares the power of developing your strong unique personal brand by doing two things: 1) being yourself, 2) on purpose. You’ll also learn three specific contexts when you can put this mantra into action.
CONNECT WITH ANDREA
Website: TalkAboutTalk.com
LinkedIn – Andrea: https://www.linkedin.com/in/andreawojnicki/
LinkedIn Talk About Talk: https://www.linkedin.com/company/talkabouttalk/
Newsletter: https://www.talkabouttalk.com/newsletter/
YouTube Channel: https://www.youtube.com/@talkabouttalkyoutube/
TRANSCRIPT
Recently, I hosted a live virtual webinar on personal branding—and I have to say, it went really well. Now, my corporate workshops and webinars usually go great, but this one felt different. I was vibing, and I could tell by the audience’s reactions and questions that they were really getting something valuable out of it.
After the webinar, I received a ton of positive feedback. One message stood out: a woman messaged me on LinkedIn almost immediately. She told me she takes her dry erase whiteboard very seriously—it’s where she puts her goals, meeting notes, follow-ups. After the session, she erased everything on it and wrote just five words: Be Your Self On Purpose. Then she sent me a photo. I was floored.
A couple hours later, I posted the webinar video on LinkedIn, and a senior executive I deeply respect commented with a hashtag: #BeYourSelfOnPurpose. That’s when I knew—this concept really resonates. It’s clear that being your self on purpose is an idea that sticks.
So, in this episode, we’re going to double down on those five powerful words: Be Your Self On Purpose. You’re going to learn what it means, why it matters, and how you can apply it to build a strong, unique personal brand.
Welcome to Talk About Talk – Episode #184: Be Your Self On Purpose
Hi there! I’m Dr. Andrea Wojnicki. Please just call me Andrea. I’m an executive communication coach at Talk About Talk, where I help ambitious executives communicate with confidence and clarity so they can succeed and reach their career goals.
You can learn more about me and all the coaching and resources I offer—one-on-one coaching, small-group bootcamps, corporate workshops, this bi-weekly podcast, and my newsletter—at TalkAboutTalk.com. And if we’re not connected yet on LinkedIn, I’d love to change that.
Let’s Talk Personal Branding
Before we dive into what it means to Be Your Self On Purpose, I want to briefly revisit the roots of personal branding and share a few definitions.
In 1997, when I was a brand manager at Kraft Foods, I received a physical copy of Fast Company magazine. The cover looked like a box of Tide laundry detergent—but instead of “Tide,” it said “You.” The headline: “The Brand Called You” by Tom Peters.
This article blew my mind. Peters didn’t invent personal branding, but he brought it into the corporate mainstream. He suggested that everything we apply to marketing products and services—differentiation, target markets, brand values—can and should be applied to ourselves. Personal branding was born.
Fast forward to my time teaching MBA students at Rotman. At the end of every branding course, I would dedicate a class to personal branding. Why? Because everything we learned about branding applies directly to you.
Another powerful definition comes from Jeff Bezos, founder of Amazon:
“Your brand is what people say about you when you’re not in the room.”
That’s a great thought experiment. Ask yourself: what are your stakeholders—your clients, your boss, your team—saying about you when you’re not there? If their perception doesn’t align with how you want to be seen, that just means you’ve got some work to do. That’s what personal branding is for.
Then, during a podcast interview with marketing legend Seth Godin, I asked him how he defines personal branding. His response?
“Your brand is what people think you’re going to do next.”
Another brain explosion moment. This forward-looking definition adds a sense of momentum. It’s not just about your past—it’s about what people expect from you next.
Taking Control: You Have Agency
What’s missing in both Bezos’ and Godin’s definitions is agency. Yes, your brand is what others perceive—but you have the power to shape that perception.
So here’s my definition:
Personal branding is about being your self on purpose.
Instead of passively going with the flow in your career, it’s about stepping into your power and making intentional choices. It’s about owning your reputation, your professional identity—your brand.
Be Your Self. On Purpose.
Let’s break it down:
Be Your Self
This is about being your authentic, whole, and best self. Not a different version of yourself depending on the context, but a strategic filter of what parts of you you choose to share. You are always you—but you emphasize different aspects depending on the situation.
On Purpose
This is where strategy and discipline come in. You’re not just letting things happen—you are intentionally reinforcing the parts of your brand that align with your goals. You are being thoughtful about how you show up.
The Wardrobe Metaphor
Here’s a great metaphor I first heard from Ron Tite: Think of your brand like your wardrobe. All your clothes are authentically you. But you choose what to wear depending on the day—movie date, big meeting, networking event. The same is true for your personal brand. You are always you, but you decide what to highlight in each situation. That’s being your self—on purpose.
Expansive & Focused
This idea might feel messy—and that’s okay. Human beings are complex. You are being expansive by embracing your full identity, and focused by strategically choosing what parts of your brand to share. That balance is where the magic happens.
Three Ways to Practice Being Yourself on Purpose
1. Your Self-Introduction
This is your chance to communicate who you are, what you’ve done, and where you’re going. Use the present-past-future framework and be strategic about what you share. Don’t just rattle off your job title—own your narrative.
2. Comments in Meetings
Whether you’re a CEO or a new hire, how you contribute in meetings matters. Try framing your input like this: “Based on my experience in ___” or “With my expertise in ___.” This reinforces your value and strengthens your brand.
3. The Stories You Tell
How you tell your story—especially career transitions—can either strengthen or weaken your brand. Be intentional. Tell the truth, but do it in a way that highlights your leadership style, your strengths, and what sets you apart.
Final Thoughts
Write these five words down: Be Your Self On Purpose.
Put them on a sticky note, on your whiteboard, at the top of your to-do list. Let them remind you to show up as your best, most authentic self—strategically, intentionally, and unapologetically.
If you want more coaching on personal branding, head over to TalkAboutTalk.com. You’ll find my podcast archive, my newsletter, and information on coaching and bootcamps. Just search “personal branding” in the search bar.
That’s it for episode #184. Now go out there—and Be Your Self On Purpose.
Talk soon.
The post #BeYourSelfOnPurpose – Be Your Self On Purpose and build a strong personal brand (ep.184) appeared first on Talk About Talk.
What’s your archetype? Knowing your archetype can help you control your narrative, provide you with focus, and boost your confidence. Take the Archetypes Quiz at www.talkabouttalk.com/archetypesquiz. Archetypes are shared, universal patterns that help us understand characters, stories, and even ourselves.
12 PROFESSIONAL IDENTITY ARCHETYPES
CAREGIVER – maternal, comforting, trusted, generous
CREATOR – artist, designer, maker, vibrant
CITIZEN – girl/guy next door, hardworking, friendly, down-to-earth, loyal
EXPLORER – adventurous, innovative, pioneer, investigator, trailblazer
HERO – disciplined, inspiring, strong/brave, warrior, champion
OPTIMIST – kind, simple, innocent, pure
JESTER – humorous, comedic, entertainer, playful, light-hearted
IMPASSIONED – focused on senses, relationships, inclusive, passionate, devoted
MAGICIAN – transformer, dreamer, visionary, spiritual guide.
REVOLUTIONARY– radically distinct, bold, rebel, unapologetic
RULER– authoritative, influential, political, sophisticated, ambitious
SAGE – learner, teacher, academic, analytical, wise.
TRANSCRIPT
This might be one of the shortest and most impactful podcast episodes you’ve heard in a long time. I hope so!
Of all the topics I coach people on and that I speak about, I’d say Personal Branding, and helping people articulate or narrate their unique brand makes the biggest impact. Typically I run my coaching clients through several exercises to help them identify their unique brand, including but not limited to: seeking input from others, taking personality tests, creating your personal Venn diagram, running through mental exercises, reviewing formal work feedback and evaluations, completing worksheets that I assign, and lots more.
And of all these personal branding exercises, identifying their archetype is the one that they often tell me is the most helpful.
So I thought I’d spend an episode coaching YOU on how to identify your unique professional identity archetype, and what to do with it to help you be your happiest and most successful self. Sound good?
Welcome to talk about talk podcast episode 183: what’s my archetype. In case we haven’t met my name is Dr. Andrea Wojnicki. Please just call me Andrea. I’m an executive communication coach at talk about talk where I coach ambitious executives like you to communicate with confidence and establish credibility so they can achieve their career goals. The topics I cover are all focussed on communication, including things like overcoming imposter syndrome, becoming a great storyteller, listening like a leader, nailing your formal presentation, establishing executive presence, and establishing your unique personal brand.
You can learn from me through private one on one coaching, corporate workshops and keynote speeches, the boot camps that I lead, the archive of this podcast, and through my email newsletter. If you go to talk about talk.com you can sign up for the newsletter there. It’s like getting free coaching from me every two weeks.
While you’re there on the talkabouttalk.com website, I encourage you to take the archetypes quiz. That’s the topic of this weeks episode. I’m going to help you identify which of the 12 professional identity archetypes resonates most with you and what you can do with this insight. Just go to talkabouttalk.com/archetypesquiz.
OK – By the end of this episode: You’ll understand the power of identifying your professional identity archetype and how you can use your archetype to accelerate your career trajectory.
Here’s how this episode will go:
First I’m going to define archetypes for you. Give you the archetypes 101 lecture. Don’t worry – it’s brief. Then, I’ll share a list of 12 professional identity archetypes. Your challenge is to identify which 1-2 of these archetypes resonate for you. I encourage you to do this both qualitatively – by listening to my descriptions and thinking about which 1-2 resonate with you. Then also by taking the archetypes quiz at talkabouttak.com/archetypesquiz. This quiz is kind of like a personality test. It will help you validate which archetype resonates for you.
So Let’s start with this.
What are archetypes?
Simply put: ARCHETYPES are UNIVERSAL PATTERNS. Got that? Universal patterns. Universal as in broadly understood – by many or most – as well as universal as in over time.
Many archetype researchers highlight that archetypes, these universal patterns, have been around since stories were told. Think Athenian philosopher Plato, way back in 400 B.C. Think mythology.
If you consider the etymology of the term archetype, there’s ἀρχή archḗ, which means “beginning or origin”,[4] as in the word archaic. And then there’s type or τύπος týpos, as in pattern or model.
More recently, just 100 or so years ago, Swiss psychiatrist Carl Jung talked about how archetypes relate to our collective unconscious. (An aside. Carl Jung also developed several other important psychological concepts such as the persona and such as extraversion and introversion. You know, at the end of every Talk About Talk podcast interview, when you hear me ask the guest expert “are you an introvert or an extravert?” Well, that’s Carl Jung too. Anyway, I digress. But hat tip to Carl Jung.)
So Carl Jung is the scholar who established that archetypes are innate representations that universally exist in our minds. These archetypes, or universal patterns, typically come in the form of two things: characters and/or stories. And these universal patterns are commonly adopted by fiction writers, as a means to help us as readers or audiences members to make sense of the story.
Many of the papers you’ll find about archetypes identify 12 common archetypes.
So why should we identify our archetype?
Based on my experience coaching thousands of executives, I can tell you that this can be a powerful exercise. First of all, people love being diagnosed. Who doesn’t love copleting a personality test, then reading the results and thinking, WOW. That’s me. To a T. We feel seen, recognized. That’s a good thing. But there’s more to this.
Understanding your archetype can help you create your narrative- you can adopt the words and phrases associated with your archetype to describe your leadership style, your personality, your values. And you can do so knowing that this description, this archetype, will make sense to others. Based on all the research on archetypes, we know this is a universal pattern. It’s not that you’re walking up to people and explicitly declaring: “I am a Magician and a Sage!” But rather, you reference your strengths and passions in these terms/ So Archetypes can help you clarify your narrative.
They can also provide you with focus and direction. It’s not that you won’t evolve or grow, but chances are the themes associated with your archetype will describe your strengths, perhaps things you could focus on and succeed.
And last, people tell me that knowing their archetype provided them with a confidence boost!
Now, let’s get into this. Which archetype resonates for you?
We’re not all Heroes, are we? I know I’m certainly not a hero. But I do know which archetype resonates with me. Do you know yours?
Before I read you the list, I want to share something important with you. For our purposes, I substituted several of the archetype labels to make them more relevant for this professional context. There are some words that, even if they accurately define us, are less suitable for our career context, I mean,.. Imagine being on a job interview and telling the interviewer that you are a “Lover.” Or “Innocent,” or even a “Rebel.” So I changed a few of the labels, without changing the main idea.:
“Lover” became “Impassioned”
“Innocent” became “Optimist”
“Rebel” became “Revolutionary”
The main theme for each of these remains the same. Just the labels changed, to make them more relevant for our professional, career context.
OK – To make this easier for you, there’s a list in the shownotes that briefly describes each of these 12 archetypes. Whether youre watching on Youtube, or listening on Spotify or Apple or wherever, just click on the shownotes and you’ll see the list there.
Now I’m going to briefly take you through 12 of the most common archetypes. And I have a challenge for you. Listen to the descriptions and think about the extent to which each archetype resonates.
Are you ready? OK- here’s the list – in alphabetical order:
Caregiver
Citizen
Creator
Explorer
Hero
Impassioned
Jester
Magician
Optimist
Revolutionary
Ruler
Sage
Im going to read that list again, this time with a brief summary of how you might show up at work if this archetype resonates for you. In your mind, for each of the 12, I encourage you to decide which of three categories it belongs. It could be:
YES! That’s me.
Or SORT OF – that describes me sometimes
Or NO – that’s not me. I know those people, I respect those people, but that’s not me.
SO YES, Sort of, Or No. Again, in alphabetical order:
CAREGIVER – maternal, comforting, trusted, and generous. I’ve met plenty of physicians and consultants who are caregivers. Certainly, you do not need to be in a vocation where you are literally caring for people to be a caregiver archetype. But it’s true that sometimes our personality can draw us to a particular career. Ask yourself. Compared to others, are you a caregiver? Yes, sort of or no? next.
CREATOR – think inventor, artist, designer inventive, unique, maker, and vibrant. If creativity and expression is your default, you might be a creator. Yes, sort of, or no. Are you a creator?
CITIZEN – girl/guy next door, hardworking, friendly, down-to-earth, and loyal. Whenever I think of the citizen archetype, I always think of Michelle Obama. Think of the person that everyone wants on their team. Is this you? Yes, sort of, or no.
EXPLORER – adventurous, innovative, pioneer, investigator, trailblazer, the adventurer



