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Inside The Firm

Author: Alex Gore and Lance Cayko

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INSIDE THE FIRM is a raw look inside of a young and ambitious architecture firm. Showtimes air every Friday afternoon with the co-founders and hosts, Alex Gore and Lance Cayko. We dive into the nitty-gritty details of how to start, run, and grow a small business. We also share our personal stories, zoning and building code issues, Revit tips and tricks, and more!

Want to be a guest on Inside The Firm? Send Lance Cayko a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1627915419920x158717333030279800
730 Episodes
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On this episode of Inside the Firm, how to win more work, then we have a new fed chair, and finally are young, laid off, or can’t find a job then join us as we go back Inside the Firm!
Joel Benge is the author of Be a Nerd That Talks Good. He mentors others on why smart people and businesses run up against the blank stare moment and how to turn it into blank checks and breakthroughs.
Vince Quinn is the Co-Founder and Creative Director of SBX Productions, where he helps businesses launch impactful podcasts and use them to power their marketing. He also coaches podcasters to unlock their full hosting potential, drawing from his years as a nationally syndicated radio host and professional communicator.
On this episode of Inside the Firm, how to reach your 2026 goals, then how to better prompt Ai for better architectural writing, and finally a fresh look at the economy ahead. Join us as we go back Inside the Firm!
Anthony Franco is a serial entrepreneur, AI strategist, and the co-author of AI First Principles and the WISER Method. Anthony has successfully exited six of his own businesses and spent over two decades guiding business leaders on how to grow smarter, automate strategically, and prepare for valuable exits. As the host of his own podcast, How to Founder, Anthony is passionate about sharing practical, no-nonsense strategies that entrepreneurs and business owners can immediately put into action.
On this episode of Inside the Firm, big wins in 2025 from the NAHB, then why you need a mountain builder for mountain properties, then how to win more as an architect in 2026. Join us as we go back Inside the Firm!
Jim Tracy is a sought-after speaker and influencer on workplace culture and leadership, drawing on decades of real-world CEO experience. A serial entrepreneur, bestselling author, and podcaster with over 350 episodes, he has founded, scaled, and sold multiple businesses and even testified before the U.S. House of Representatives. Jim is also a licensed jet pilot trained by F-16 fighter pilots and a proud grandfather of 18, earning honors including induction into the Wireless Hall of Fame and recognition as a Business ICON of Idaho.
Mike Deaton is a real estate entrepreneur, endurance athlete, and co-founder of Flipping Dirt, a land-flipping coaching program that’s helped hundreds of people create income, time freedom, and peace of mind through simple vacant land deals. After leaving senior leadership roles in Big Tech, Mike and his wife Ligia built a profitable land business producing consistent five- and six-figure returns, while also partnering in over $90 million in commercial real estate syndications. He’s the co-author of Flipping Dirt and the voice behind Life: Elevated, where he shares lessons on performance, wealth, and designing a life on your own terms.
Maja Kalra is a former architect turned marketing coach who spent over a decade in architectural practice before helping others avoid the same burnout she experienced. Today, she works with architects to attract better clients, get paid what they’re worth, and build sustainable practices without relying solely on word of mouth. Through strategic LinkedIn marketing, Maja helps architects turn overlooked profiles into clear, compelling client magnets—so they can work on projects they actually enjoy and build a future on their own terms.
Scott Reynolds is the co-founder and CEO of UpCodes, an AI-powered platform transforming how the building industry accesses and navigates construction codes. Driven by the belief that access to the law shouldn’t be a burden, Scott teamed up with his brother Garrett, a software engineer, to build a smarter, more equitable solution. A Y Combinator alumni, Scott brings a rare blend of industry insight and startup tenacity. Today, he leads UpCodes’ mission to empower the people who design and build our cities, by making the law accessible, actionable, and AI-enhanced.
On this episode of Inside the Firm, the biggest prefabricated home building plant is clowing, then natural gas is being phased out?, what’s the solution to get more Colorado ADUs built, and finally, how did architecture fees get so low?! Join us as we go back Inside the Firm!
Nathalia Melo is a mother of two, wife, former Olympia champion, and globally recognized fitness and wellness expert with over 15 years of experience. She’s a sought-after speaker on health, wellness, and lifestyle—regularly presenting to corporations, including AM100 law firms—and has spoken in more than 30 countries. As a coach leading a multidisciplinary team with a Registered Dietitian and Licensed Counselor, Nathalia has helped thousands of high-achieving women over 35 simplify their approach to fitness, health, and life so they can thrive both personally and professionally.
On this episode of Inside the Firm, an Ai review, then why are houses so expensive, and finally, we’re repealing sprinkler requirements, really?! Join us as we go back Inside the Firm!
Kevn Kennon, is here today to discuss. “Modern Cities, Historic Souls" and the intersection of architecture, sustainability, and storytelling. In 1988, he joined Kohn Pedersen Fox (KPF) in New York and became a partner in 1996. In 2002 he founded Kevin Kennon Architects, an architecture and design firm based in New York City. He has received major design awards ranging from the American Institute of Architects, the Architectural League Young Architects Award, and the Progressive Architecture Award.
Gianpiero has built one of Toronto’s leading design studios (Audax), around Human Architecture, a philosophy born from recognizing how modern environments often overlook beauty in favor of efficiency. His work seeks to restore the enduring design principles that create spaces of meaning and emotion.
Scott Beebe is a business coach, speaker, author, and podcast host, best known as the founder of Business On Purpose. He helps business owners escape the chaos of working in their business by implementing systems, processes, and purpose through his proven Business On Purpose Roadmap. Scott’s journey includes earning a Division-1 SEC football scholarship as a walk-on, graduating from theology school, selling pharmaceuticals for Pfizer, and planting churches with his wife Ashley. Since 2005, he’s also worked in rural Nigeria supporting sustainable business and agricultural initiatives. Scott lives in Bluffton, South Carolina with his family, where he continues to equip leaders to build healthier businesses and lives.
Trent’s passion for construction was inspired by watching his father’s hard work in the industry. After graduating from North Dakota State University, he began his career at a small construction firm, where he spent four years honing his skills. His journey with PCL began shortly thereafter, leading him through a series of leadership roles: 18 years in preconstruction and estimating, four years as operations manager, and ultimately, district manager. Join us as we explore the constructions side
Chris Prefontaine is the Chairman and Founder of Smart Real Estate Coach®, a 4x best-selling author, Forbes Business Council Member, and 3-time Inc. 5000 Honoree. With decades of experience, he has guided his Wicked Smart Community to complete hundreds of real estate transactions across North America, helping countless investors achieve success. Host of the Smart Real Estate Coach Podcast (ranked in the top 0.5% globally), Chris shares proven strategies for building wealth through creative real estate investing that thrives in any market.
On this episode of Inside the Firm, don’t forget to fill out this survey (https://docs.google.com/forms/d/e/1FAIpQLSdfpfSaybV8H67kq9ttvcOunvzLMufqrHtt-ecR5Zh4SLfhSg/viewform), then should we build cookie cutter homes again, and finally Charlotte North Carolina is GIVING away money?! Join us as we go back Inside the Firm!
Chris Naugle is America’s #1 Money Mentor, a former pro snowboarder turned multimillion-dollar entrepreneur, and the founder of Private Money Club. After nearly losing it all in the 2008 crash, Chris discovered the 200-year-old Infinite Banking Concept used by the ultra-wealthy and rebuilt his empire without banks or financial advisors. He’s the author of two bestselling books, host of The Chris Naugle Show, and has helped thousands achieve financial freedom using proven wealth-building strategies. Chris teaches everyday people to take control of their money, break free from bad financial advice, and build self-sustaining wealth.
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