Behind the Screens

The Super Mario Galaxy Movie is the talk of the town this week, as our hosts dive deep into every element of the sequel, from box office results to production cost comparisons, audience analysis, and how it measures against its predecessor.Topics and times:Box office year-to-date performance - 0:53Weekend box office overview - 1:40The Super Mario Galaxy Movie records - 3:02The Super Mario Galaxy Movie audience analysis - 4:12The Super Mario Galaxy Movie production cost comparisons - 6:22The Drama box office and audience - 7:31You, Me, and Tuscany expectations and pre-sales audience - 10:16Next week - 13:24Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Lauren Greene joins us again this week as we tackle the audience evolution of Project Hail Mary during its second week at #1 in the box office, and identify what opportunities there are to further expand the movie's audience. For box office breakdowns and audience analysis for newcomer They Will Kill You and the pre-sales of The Super Mario Galaxy Movie join us Behind the Screens.Topics and times:Box office year-to-date comparisons - 0:25Project Hail Mary box office overview - 1:10Project Hail Mary audience evolution and marketing opportunities - 2:11Lessons to learn from Project Hail Mary - 4:34Successes of original IP in cinema - 7:20They Will Kill You box office, audience, and reception - 8:00The Super Mario Galaxy Movie pre-sales tracking - 10:42The Super Mario Galaxy Movie pre-sales audience analysis - 11:25The Drama pre-sales analysis - 14:59Next week - 18:34Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

With Project Hail Mary making an incredible impact at the box office this week, Matthew and Simon are taking a close look at everything that shaped up the stellar debut. Which audiences have yet to turn up for the movie, and what opportunities can movie marketers lean into? Join us Behind the Screens to find out.Topics and times:Year-on-year box office comparisons - 1:06Project Hail Mary box office breakdown - 1:31Project Hail Mary debut records and marketing success - 2:25Project Hail Mary audience analysis - 3:32Where Project Hail Mary opportunities lie in coming weeks - 5:25Dhurandhar The Revenge box office - 7:39Dhurandhar The Revenge audience analysis and marketing opportunities - 8:53Ready or Not 2: Here I Come box office and audience - 12:10They Will Kill You pre-sales tracking and audience - 13:58Next week - 15:04Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

On the tail of the Oscars, our hosts look at the box office year-to-date this week. Join us to see how 2026 is shaping up so far, hear how Reminders of Him performed at the box office this weekend, and discover previews for Project Hail Mary right here on Behind the Screens.Topics and times:Oscars results and surprises - 0:15Universal extend their theatrical window - 1:55Year-to-date box office - 2:40Weekend box office results - 3:40Reminders of Him audience overview - 4:42Undertone box office and audience - 5:45Project Hail Mary impressions and pre-sales comparisons - 6:56Project Hail Mary pre-sales audience development - 8:40Ready or Not 2: Here I Come pre-sales tracking and audience - 11:49Next week - 14:45Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Hoppers exceeded expectations with an incredible opening weekend, making the biggest opening for an original animated title in nearly a decade. While The Bride! may have marked an end to a stream of #1 debuts, there's plenty for our hosts to sink their teeth into this week with Behind the Screens box office and audience analysis, and pre-sales tracking for Reminders of Him.Topics and times:Hoppers box office performance - 0:49Hoppers audience analysis - 2:42The Bride! box office overview - 5:05The Bride! audience analysis - 6:40The Bride! critical and audience reception - 8:49Reminders of Him pre-sales box office tracking - 9:38Reminders of Him pre-sales audience - 10:25Next week - 13:00Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

The latest instalment of Scream hit the big screens this weekend, with Scream 7 outperforming many expectations at the box office. Join our hosts as they go Behind the Screams on the horror title, and check in with pre-sales tracking, comparisons, and opportunities for Hoppers and The Bride next week.Topics and times:Scream 7 box office overview - 0:56Scream 7 audience analysis - 2:10Scream 7 reception and marketing challenges - 4:42Box office holdovers and notable results - 5:20Hoppers pre-sales tracking and comparisons - 7:00Hoppers marketing opportunities - 10:05The Bride pre-sales tracking and comparisons - 10:42Next week - 13:44Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

We have a special episode for our listeners, with a panel recorded live from VistaCon26: Illuminating the future of cinema: connection, experience, and innovation.When entertainment is just a click away, how do cinemas reclaim their role as cultural hubs? This panel explores the future of cinemagoing in a world where convenience often trumps experience. How do exhibitors make cinema a regular habit again? Can theatres evolve beyond seats, screens and sound to become vibrant gathering spaces that foster community connection and wellbeing?Global experts in technology, guest experience, cinema, and related industries composed our digital panel:Justin HonamanGlobal Head, Worldwide Retail, Restaurants & Consumer Goods GTM, AmazonSheila LimingAssociate Professor at Champlain College and author of Hanging Out: The Radical Power of Killing TimeStephen FollowsFilm data Researcher, Author, Educator, Producer and Founder and Head of Innovation for Catsnake: The Story AgencyTheresa EnglishPrincipal at TK Architects

Between holdovers of GOAT and Wuthering Heights and a number of new releases, our hosts have a lot to cover this week. Join us Behind the Screens to see how I Can Only Imagine 2, How To Make A Killing, and EPiC: Elvis Presley in Concert impacted the box office this week, as well as a new preview of Scream 7 pre-sales.Topics and times:Box office overview: Goat, Wuthering Heights, I Can Only Imagine 2 - 1:01I Can Only Imagine 2 audience analysis - 1:49How To Make A Killing box office - 3:30How To Make a Killing audience analysis - 4:12EPiC: Elvis Presley in Concert box office, audience, and marketing recommendations - 5:23Scream 7 pre-sales box office tracking - 9:00Scream 7 pre-sales audience - 10:20Next week - 12:53Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

After a week off for VistaCon26, our Behind the Screens hosts are back with a packed episode of insights, covering the past weekend performance with Wuthering Heights, Goat, and Crime 101, before we take a look over the horizon to see how Scream 7 is shaping up both in the box office and audiences.Topics and times:VistaCon26 - 0:15Box office weekend overview - 2:00Wuthering Heights audience analysis - 2:50Wuthering Heights box office and implications - 6:22Goat box office overview - 7:50Goat audience analysis - 9:48Crime 101 box office and audience - 11:32Pre-sales tracking and audience for Scream 7 - 14:33Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

A range of new titles hit the big screen this weekend with impressive results. Matthew and Simon take us through the box office, audience analysis, and marketing opportunities for Send Help, Iron Lung from Markiplier, and more on this packed episode of Behind the Screens.Topics and times:Weekend box office overview - 0:40Send Help international box office results - 2:16Send Help audience analysis - 3:09Iron Lung international box office results - 4:48Iron Lung audience analysis - 5:48Melania box office and reception - 7:43Melania audience analysis - 8:46The Strangers: Chapter 3 pre-sales and audiences - 10:12Solo Mio and marketing opportunities - 12:11Next week - 14:46Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Chris Pratt returned to the big screen with Mercy this past weekend. While the box office was quietened in the US due to storms, Matthew and Simon have a lot of pre-sales data to dig into between upcoming titles Iron Lung, Send Help, and Shelter this week Behind the Screens.Topics and times:Winter storm impact on the US box office - 0:30Weekend box office results - 1:34Mercy audience analysis - 2:54Next week; Iron Lung, Send Help, Shelter - 6:36Iron Lung pre-sales performance and promotion - 7:13Iron Lung pre-sales audience comparisons and marketing impact - 7:58Send Help pre-sales tracking - 11:57Send Help pre-sales audience comparisons - 12:51Shelter pre-sales audience - 14:27Next week - 16:00Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

With 28 Years Later: The Bone Temple underperforming at the box office this week, Matthew and Simon are digging into the audiences and comparisons to the previous instalment to find out why, and what opportunities marketers may have to boost the title's performance. Mercy pre-sales give us a look ahead to Chris Pratt's next big screen outing here on Behind the Screens.Topics and times:Netflix news from the trades - 0:26Small-screen plotting and the erosion of attention - 2:37Weekend box office overview - 4:5728 Years Later: The Bone Temple international box office breakdown - 6:3428 Years Later: The Bone Temple marketing and reception - 7:2628 Years Later: The Bone Temple audience analysis and marketing opportunities - 8:45Mercy pre-sales comparisons and impressions - 12:14Mercy pre-sales audience - 13:09Next week - 14:45Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Two new titles hit the big screen this weekend. With Primate and Greenland 2: Migration in the open, our hosts are analysing the box office, audiences, and marketing opportunities for both movies. Join us Behind the Screens for the latest insights from this past weekend, as well as pre-sales previews to see how 28 Years Later: The Bone Temple is shaping up.Topics and times:Anaconda 2 and The Housemaid impressions - 1:00Box office overview - 3:24Primate audience analysis - 4:27Primate marketing opportunities - 6:55Greenland 2: Migration box office and audience - 7:50Pre-sales for 28 Years Later: The Bone Temple - 10:42Next week - 12:38Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

A new year means a brand new season of Behind the Screens, starting off with the final box office look across the year for 2025. Avatar: Fire and Ash continues to make that holiday period shine, and we dig into the pre-sales tracking and audiences for upcoming titles Primate and Greenland 2: Migration. Join us Behind the Screens for an exciting new year of insights.Topics and times:Holiday season box office and 2025 overview - 0:42The opportunities in cinema in 2026 - 2:25Box office updates: Avatar Fire and Ash - 4:51Box office updates: Zootopia 2 - 5:45Box office updates: The Housemaid, Marty Supreme, Anaconda 2 - 6:22Primate pre-sales comparisons and tracking - 7:34Primate pre-sales audience analysis - 8:53Greenland 2: Migration pre-sales comparisons and audiences - 10:14Next week - 12:38Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

At the end of the season for this year's Behind the Screens, we're looking to the big weekend to come, with pre-sales and audience analysis for Avatar: Fire and Ash. Join us to find out how Fire and Ash compares to The Way of Water and what opportunities its audience may offer.Topics and times:Box office roundup - 0:58Avatar: Fire and Ash pre-sales tracking and upcoming titles - 3:15Avatar: Fire and Ash pre-release audience analysis - 4:34Tone impressions of Avatar: Fire and Ash - 6:19Avatar: Fire and Ash audience continued and marketing opportunities - 7:24The Housemaid pre-release audience analysis - 8:15Looking ahead to 2026 - 9:29Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

It was a big weekend at the box office and for industry news. With Five Nights at Freddy's 2 hitting the big screen, Lauren and Matthew take us through the audiences and marketing opportunities for the horror sequel. But our eyes are turned a few weeks from now to the release of Avatar: Fire and Ash. Join us Behind the Screens to see how marketers can not only bridge the gap for the week to come, but build audiences for the end of year titles.Topics and times:Netflix and Warner Bros. deal - 0:39How exhibitors can plan ahead - 2:40Box office overview, Zootopia 2, Now You See Me, Wicked: For Good - 4:24Five Nights at Freddy's 2 box office performance - 6:25Five Nights at Freddy's 2 audience analysis - 7:14Marketing recommendations to bridge a quiet week until Avatar - 9:16Looking ahead; Ella McCay - 12:52Ella McCay pre-sales audience and marketing opportunities - 14:20Avatar: Fire and Ash pre-sales analysis and audiences - 17:35Opportunities for Avatar to lean into - 21:51Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Thanksgiving weekend saw some impressive numbers from Zootopia 2 around the globe. Lauren Greene joins us from the UK to examine the audience that turned out for Zootopia 2 and what marketing opportunities it presents for exhibitors, before we turn our eyes to Five Nights at Freddy's 2.Topics and times:Thanksgiving weekend box office overview - 0:59Zootopia 2 box office breakdown - 1:52Zootopia 2 audience analysis - 4:55Zootopia 2 marketing opportunities - 5:45Box office roundup - 9:13Hamnet impressions - 10:39Five Nights at Freddy's 2 pre-sales tracking - 12:34Five Nights at Freddy's 2 pre-release audience - 14:18Five Nights at Freddy's 2 marketing opportunities - 15:56Next week - 19:46Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

Wicked: For Good hit the big screen this weekend, and our dynamic duo are tackling the box office, audience, and marketing opportunities for Part Two in-depth.How did it shape up against Wicked Part One? How has the audience evolved? And how can exhibitors drive further repeat visitation to keep the momentum? We're answering all the burning questions and more this week on Behind the Screens.Topics and times:Wicked: For Good opening weekend - 0:14Wicked: For Good global box office breakdown - 1:31Wicked: For Good in-depth audience analysis - 3:34Wicked: For Good audience and critical reception - 5:51Marketing opportunities for Wicked: For Good - 7:29Zootopia 2 pre-sales and audience comparisons - 8:22Next week - 12:54Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

With Wicked: For Good on the horizon to debut this weekend, the box office anticipation is ramping up. We take a deep look at the audience and pre-sales comparisons with the original Wicked, as well as new releases Now You See Me: Now You Don't and Running Man this week on Behind the Screens.Topics and times:Box office overview - 0:31Now You See Me: Now You Don't box office performance - 1:51Now You See Me: Now You Don't audience analysis - 2:40Running Man box office performance - 6:07Running Man audience analysis - 6:58Upcoming releases and Wicked: For Good pre-sales - 9:44Wicked: For Good pre-sales audience - 10:30Wicked: For Good marketing recommendations - 12:53Rental Family audience and marketing - 13:37Next week - 15:28Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram

With Predator: Badlands making a splash at the box office this weekend, the Behind the Screens hosts are diving into the audience, opportunities, and possible shifts in week two to take advantage of.Pre-sales audiences for The Running Man and Now You See Me: Now You Don't show us a combined analysis of marketing opportunities for the coming weekend.Topics and times:Predator: Badlands box office performance vs predictions - 0:49Predator: Badlands audience analysis - 1:46Marketing opportunities of Badlands' week two - 3:28Pre-sales for The Running Man - 5:24Pre-sales for Now You See Me: Now You Don't - 6:06Combined pre-sales audiences and marketing opportunities - 7:20Next week - 10:31Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram